DE3223103A1 - SYSTEM FOR THE PRESENTATION OF GOODS AT THE POINT OF SALE - Google Patents

Description

System for displaying goods at their point of sale

The invention relates to a system for displaying goods at their point of sale.

Both in the large magazines and in small ones Shops and self-service shops are getting fewer goods Dimensions are offered for sale more and more in a package that has one over the respective object Projecting carrier card or the like. Contains and in the protruding area an opening or an open one or has a closed recess, by means of which it can be attached to a rod or a hook, which are aligned exactly horizontally and fixed in a plane which runs exactly perpendicular to the front of the area under consideration.

Depending on the length of the said rods and A greater or lesser number of these articles can be determined from the thickness of the articles offered for sale line up one behind the other on the same hook.

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To help themselves, the customer or the dealer removes the item from the hook that is closest to its end lies.

The hooks can have different cross-sections and lengths. To give the articles better stability, they can be provided twice. For better user safety, especially children, can In addition, the free end of the hooks or rods can be provided with an IQ type buckle or designed as such. This increases the production costs, but prevents a sharp3 end from protruding into the room. on which people can injure themselves.

• L5 While it has been common practice to use a To provide price labels, there has recently been more and more of a so-called price tag instead of price information. Use "barcodes" or other pricing systems.

Therefore, the price of an article is only at the point at which the article is offered for sale will. The barcode enables the cashier to call up the price. Incidentally, this retrieval takes place increasingly automatically with the help of optical readers or the like.

It often becomes difficult for the buyer to determine the price of a desired item from the relative positions of the Derive the price table and the goods.

To this price table in the same amount as the respective To be able to arrange goods zone, it requires a carrier, which is arranged in some cases at the end of a hook, the runs parallel to the hook on which the articles are hung. This increases the prime costs. aside from that additional space is required that would otherwise be available for the presentation of other goods. Furthermore

The type of price display described does not allow a really reliable price allocation if the price label is for example, is located between two rows of goods lying one above the other.

Another disadvantage of the conventional devices is as follows: When someone has an article for the purpose the test of the hook in question and he, out of negligence or inadvertently, on a hook which is not the normal catch for this article, the following customers will find an incorrect one Price information, since the article is now in the area on a price label that does not correspond to its real price.

The invention is based on these disadvantages to eliminate and to exclude the possibility of incorrect allocation of goods and price information. .

2Q This task is performed by a system with the characteristics of Claim 1 solved.

The free ends of the hooks for displaying different products that are level with one and the same compartment have different shapes. The area at the end of each hook bears a label or other marking for price and / or quality information for the relevant Hooked item. Such an arrangement enables the price to be reproduced without unnecessary

QQ against loss of space, the price of each item being unique is assigned in such a way that the buyer can directly relate goods and price to one another.

The presentation system according to the invention forms with its distinctive shapes a key that the assignment eased between the packaging and the hook. When a

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Packaging does not hang on the hook intended for it, this is immediately recognizable for the buyer. He will hang the article back on the hook intended for him.

If the packaging has a closed opening, its edge profile corresponds to the profile of the free end of the hook used to hang up this packaging.

IQ This arrangement allows a perfect differentiation of the goods from hook to hook, since a package can only be hung on the hook that has the complementary shape of the opening attached to the package.

The invention is explained in more detail below with reference to the drawings:

Fig. 1 shows a perspective view of a first system according to the invention with several in pre

articles on display;

FIGS. 2 and 3 show two views according to an embodiment variant of the hook part;

Figures 4 and 5 show for the system according to the invention

certain hooks that have a constant cross-section over their entire length;

Figures 6 and 7 show a hook with one arm and a hook with two forming a closed loop, respectively Arms intended to be fitted with an end piece according to the invention;

Figs. 8 and 9 show two views of the free end of a hook with two arms that form a guide rail

form;

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Fig. 10 shows a transverse section through the area the free end of a hook on which an article is hung.

The system shown in FIG. 1 comprises a hook 2 in the form of a metal rod, the rear end of which is fixed vertically to the front of a shelf. The free EnjQ de of the hook 2 is with a. Cap 3 provided, the largest of the cross-section facing the outside area exactly forms vertical surface 4, which is used to attach a Label is determined on which the price of the goods in the relevant compartment is indicated.

The transition between the maximum cross-sectional area 4 and the body of the hook 2 runs over inclined surfaces 5. The articles to be presented in the compartment are located inside a casing 6, which is attached to a

2Q e.g. carrier 7 consisting of cardboard is fixed. These Sheath is preferably made of plastic. In that part of the carrier 7 that is outside the envelope for the goods is located, an opening 8 is attached, the shape and dimensions of the shape and dimensions of the maximum cross section 4 of the end cap 3 correspond. Due to the shape of the opening 8, any goods carrier 7 apply to a specific end cap 3 in a distinguishable manner.

gQ In other words, it is not possible on the same Hook 2 to postpone an article attached to a carrier is attached, the opening has a different shape and the dimensions of which are not noticeably larger than those of surface 4.

The part 3 can be attached to the hook 2 or in one piece

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be trained with this. The latter is, for example, by jointly producing the hook and end piece as Plastic injection molded part possible.

2 and 3 show two end pieces 3a and 3b, the largest cross-sections 4a and 4b of which are different in shape the surface 4 of the end piece 3 differ. These different shapes demonstrate the character of the end pieces as distinguishing features.

Figs. 4 and 5 show hooks 2c and 2d, respectively, on their entire Length have a constant cross-sectional shape, this cross-sectional shape being the distinguishing feature represents.

6 and 7 show a conventional single hook 9 and a double hook 10, which is bow-shaped to a closed one Loop is formed.

In both cases, an end piece can be attached to the front end 12 or 13 are attached, through which the access to the hook is equipped with a distinguishing feature will. 8 and 9 show two types of double hooks 14 and 15, respectively, the two rods forming the hook for the hook 14 in a vertical and for the hook 15 in lie on a horizontal plane. In both cases, the end piece consists of a plate 16 or 17, which the two Connecting rods together.

The bars simultaneously form a carrier and guide rail for the packaging, while the plates 16 and 17 den Hooks again give the aforementioned ability to distinguish.

In the embodiment shown in Fig. 10 has the end piece 18 forming the access to the hook

* fated maximum cross-section. The in the carrier 20 of However, the opening 19 attached to the packaging has an oval shape that corresponds to that of the end piece 18 via exactly the Half of its scope is complementary. In this case the ability to distinguish is not complete but sufficient, provided that the forms of the various Hooks on the same sales stand are very different are.

As can be seen from the foregoing description, the invention brings about a substantial improvement over conventional ones Sales racks by having a system of presentation of goods at their point of sale, where the price does not have to be attached to each article, but is attached to the free end of each support hook for a number of articles. This allows the customer to price and assign goods directly to one another, with the shape of the end region allowing each distinction Hakens a faulty distribution of the goods in the specialist areas due to negligence of the customers with certainty avoids.

Claims (6)

DIpL Ing. H. WeWtaeim, Dip !. Phys. Br. K. Flndce Dip !. Ing.F. A. Y / eickmann, Dipl. Cham. E). Hube. Dr.-iiig. H. Liska
Mötilstafje 22, 8000 Munich 86 Mrs. ViAA Martine Garcin née Brugeassou
22, rue Ronsard ]? - Eybens, Isdre System for displaying goods at their point of sale Claims System for presenting goods at their point of sale with rods or hooks (2) fixed in a plane perpendicular to the front of a board or the like, onto which the packaging (7) for the goods, which is provided with an opening for this purpose, can be attached the free end of each hook (2) has a vertical surface (4) for receiving an identification,
characterized, that the free end of each hook (2) has a contour with a distinguishable shape, while the cross section the opening (8, 19) in the packaging (7) that of the free end of the hook (2) is at least the same and that the opening (8, 19) of a section is limited, the profile of which at least over part of the contour of the profile of the free Corresponds to the end of the hook (2), which is intended for receiving the goods in question. 2. System according to claim 1, characterized in that the profile and dimensions of each package (7) attached opening (8) the profile and the dimensions of the fixed free end (3) of the for receiving corresponding to the relevant packaging serving hook (2). 3. System according to claim 1 or 2, characterized in that that each hook (2c, 2d) for hanging goods has a constant cross-sectional shape over its entire length owns. 4. System according to any one of the preceding claims, characterized in that each hook consists of a metal rod (2) or the like. There is an end piece at its free end (3) is attached with a larger cross-section. 5. System according to claim 4, characterized in that the transition between the one having the largest cross section The end region of the end piece (3) and the rod (2) is formed by inclined surfaces (5). 6. System according to any one of the preceding claims, characterized in that each hook is made up of a plurality of consists of parallel rods or rails which carry a fixed plate at the corresponding free ends, which has a contour of distinguishable shape.