A kind of is the information dissemination device of carrier with the automobile
Technical field
The utility model relates to the transmission device of outdoor mobile advertisement or information, and saying so a kind of more specifically is the information dissemination device of carrier with the automobile, is mainly used in various character image information of issue or advertisement.
Technical background
At present, be used for that the pattern as mobile advertisement mainly contains vehicle electronics ad system, car body print advertisements and vehicle window post ads etc. on the automobile.Along with the develop rapidly of mobile advertisement industry, various limitation all appear in these advertisement modes, can't realize the requirement of popularity, real-time, diversity, security and use simplification that current mobile advertisement already requires.
Existing vehicle electronics ad system mainly contains real-time television system, disc-playing system and vehicle LED bar screen: real-time Play System is as the LCD Digital Television on the existing motorbus, the figure that reception TV station that can be real-time, wireless transmits, literary composition, sound, as etc. digital program, and in car, play.Shortcoming is that the input of construction system is huge, terminal configuration cost height, and maintenance difficulty is big, and only towards the personnel of riding, popularity is not high.Though the input of construction system is less, but still there are terminal configuration cost height in disc-playing system such as existing vehicle-carrying DVD system etc., and maintenance difficulty is big, content update workload height, and only towards personnel by bus, the shortcoming that popularity is not high.Vehicle LED bar screen is installed simple and easy, and cost is low, but the quantity of information that can show very little, and the advertisement or the information content need prefabricated, changes trouble, and general existence is in the face of the little shortcoming of colony's face.
The car body print advertisements is a common advertisement mode on the existing motorbus, and its method is a spary or stick the advertisement of printing on the shell of automobile, though drop into low cost, the popularity height.But change is got up very difficultly, and real-time is poor, and can only be by day effective advertising results of tool.
The vehicle window post ads generally is to paste netted adhesive sticker vertically hung scroll on vehicle rear window, and printing advertisement on vertically hung scroll generally is applied on the taxi.Use simple and convenient, but because the restriction of vertically hung scroll area generally can only be printed a picture-text advertisement, since not luminous, so be difficult at night see, influence advertising results, and vertically hung scroll is attached to the backsight effect that can influence the driver on the rear window of automobile, the obstruction traffic safety.
The utility model content
The purpose of this utility model is to overcome the deficiencies in the prior art, and a kind of good advertising effect is provided, and variation is simple in structure, and what can not influence ride safety of automobile is the information dissemination device of carrier with the automobile.
Its further purpose provides a kind of real-time height, can simple and easy control advertisement or the information dissemination device that changes of the information content.
The utility model is achieved through the following technical solutions its goal of the invention:
The utility model provides a kind of is the information dissemination device of carrier with the automobile, comprises on the structure being located at the vehicle rear window glass inboard: be used for the electronic display unit of the display ads or the information content and a side is used for reflection electronic display device displaying contents and allow extraneous light by the reflection unit to opposite side; Reflection unit is content displayed on the reflection electronic display device of the vehicle rear window glass outside.The utility model adopts the reflection unit with half reflection performance, can realize on the one hand projecting advertisement on the reflection unit or the information content to external reflection from electronic display unit, plays advertising effect; Can allow the outer light penetration device of car on the other hand, make the driver to see situation behind the car clearly, guarantee the driving safety of automobile by vehicle rear window.The mode of the utility model display ads or the information content is to adopt electronic display unit to realize that the advantage of electronic display unit is to change content displayed flexibly, and in the content of display ads clearly at night.Therefore, the utility model can provide the clear diversified advertisement or the information content to the external world under the situation that guarantees ride safety of automobile.
Of the present utility model simple in structure, first kind of best structure of implementing is that semi-transparent glass plate or the semi-permeable diaphragm that adopts a slice to tilt constitutes reflection unit, and electronic display unit essentially horizontally is positioned over the reflection unit below.After opening electronic display unit, according to the principle of light reflection, its content displayed can be by semi-transparent glass plate or semi-permeable diaphragm along the rear window outside that laterally reflects automobile.Generally speaking, for reaching reflecting effect preferably, semi-transparent glass plate or semi-permeable diaphragm pitch angle are reflected into the principle that firing angle equals reflection angle according to light between 35~70 degree, the advertisement that shows on the electronic display unit or the information content can be reflected by along continuous straight runs.Simultaneously, semi-transparent glass plate or semi-permeable diaphragm can allow the light of part of horizontal to see through, and have guaranteed that the situation behind driver's the observation car is not interrupted, thereby realize the safety of travelling.Semi-transparent glass plate or semi-permeable diaphragm all adopt existing current techique, general LED dot matrix display screen or the LCD LCDs of using always that also adopt of described electronic display unit.So the utility model is simple in structure, technology maturation, the terminal configuration cost is low, safeguards simple and easy.
The another kind of best structure of implementing of the present utility model is that described reflection unit is made of the semi-transparent glass plate of a slice inclination or the reflector of semi-permeable diaphragm and horizontal positioned, electronic display unit is located at the top of reflector, and content displayed is invested the reflector lateral reflection outside vehicle rear window glass by semi-transparent glass plate or semi-permeable diaphragm again.The advertisement or the information content are from electronic display unit, through outwards showing behind reflector and semi-transparent glass plate or semi-permeable diaphragm two secondary reflections.The advantage of this structure is the electronic display unit that can adopt volume less, invests reflector by the angle of light oblique fire, and reflector can be with parallel the reflexing on semi-transparent glass plate or the semi-permeable diaphragm of the light of injecting, and horizontal reflection is gone out again.The reducing of the volume of electronic display unit can be saved the space in the car, if electronic display unit adopts projector can also realize that content changes more flexibly, and the area of demonstration can be bigger.Electronic display unit can certainly be LED dot matrix display screen or LCD LCDs in aggregated(particle) structure.
The utility model is not limited to and adopts above-mentioned enforcement structure; any employing electronic display unit and reflection unit realize that the structure of advertisement projection all belongs to the content of the utility model protection; reflection unit can adopt multiple reflection configuration, as the projection system or the simple structure that directly is made of projector and reflecting plate of the cooperation of a plurality of reflecting optics.
For making the content of advertisement or information can realize the control of hommization, the utility model adopts controllable electronic display unit, its structure comprises the display board that is used for the luminous display ads or the information content, realize the central control unit of the advertisement or information content control, and be used to realize the control circuit that control connects between central control unit and the display board.By the cooperation of central control unit and control circuit, embedded control system and program are set in controller, can realize variation control to displaying contents on LCD or the LED display board, play different literal, pattern-information.For the diversity that can realize changing, reduce the artificial program of changing the advertisement or the information content, the utility model can directly be provided for the storer of the stores advertisements or the information content in electronic display unit.Controller can be automatic or manual the adlink that from storer, select to need broadcasts.The utility model can also only need be provided for receiving the signal receiver of advertisement or information content data and display control signal at electronic display unit as the end device of Wireless Advertisement control net.The utility model can be set up in the existing wireless communication networks, as GSM or cdma wireless communication network commonly used.By business-like any wireless network services, set up control center, the advertisement or the information content edited, sent by the total bench control system that is arranged at control center, thereby the advertisement of each terminal of the present utility model or the renewal of the information content realized being provided with.Also can transmit control signal, realize the selection of the terminal advertisement or the information content, control content of certain regional particular advertisement broadcast or the like, thereby realize its real-time height, control easy purpose by control center.
The utility model can also be play weather forecast except gyp contents such as playing advertisements, propaganda public and social interest, or even the propagation of news and government information, and the utility model also can be used as a kind of public information media use simultaneously thus.
The utility model has following substantive distinguishing features and progress with respect to prior art:
1. employing reflection unit can reflection electronic display device displaying contents and allow extraneous light by to opposite side, has guaranteed advertising results and ride safety of automobile simultaneously;
2. adopt the electronic display unit display ads or the information content,, realized round-the-clock advertising results even also can clearly show at night;
3. simple in structure, and make full use of unnecessary space in the car, little to the influence of interior space;
4. have multiple implementation, can carry out flexible design according to specific requirement;
5. the advertisement or the information content are upgraded simple and convenient, and can upgrade automatically and the broadcast of rolling by setting program;
6. variation of the advertisement or the information content and period of change can be set by wireless network, have further simplified the content update program, and can carry out unified management;
7. control by wireless network, can farthest realize the wide regional coverage of advertisement, when especially being applied to taxi, starting point is unfixing, and stroke range is unfixing, and advertising results are better;
8. be located on the automobile vehicle rear window,,, can form very big advertisement coverage rate along with flowing of automobile in the face of personnel's level is many;
9. one-piece construction is neat and artistic, and advertisement or the information content show rich and varied, can automatically working, reduce the cost of safeguarding.
Description of drawings
Fig. 1 is in the use, optical schematic diagram of the present utility model;
Fig. 2 is the schematic diagram that first kind of the best specifically implemented structure;
Fig. 3 is the schematic diagram that second kind of the best specifically implemented structure;
Fig. 4 is control module figure of the present utility model;
Fig. 5 is the system schematic of communication process.
Embodiment
Below in conjunction with accompanying drawing the utility model is described further.
The utility model is a kind of to be the information dissemination device of carrier with the automobile, as shown in Figure 1, the utility model is located at the rear portion of automobile 4, comprise that an electronic display unit that is used for the display ads or the information content 1 of being located at vehicle rear window glass 3 inboards and a side are used for reflection electronic display device displaying contents and allow extraneous light by the reflection unit 2 to opposite side; Reflection unit 2 is content displayed on vehicle rear window glass 3 outside reflection electronic display device 1.In the process of using, show content displayed on the electronic display unit 1, shown in single line arrow among the figure, to the car external reflection, shown in filled arrows among the figure, the personnel outside car promptly can see advertisement content through reflection unit 2; The outer light of car also can pass reflection unit 2 to the rearview mirror 41 of automobile, is seen by driver 5 at last, shown in figure hollow core arrow.This shows that in the time of propagating advertisement of the present utility model, the driver still can know and sees situation behind the car, has guaranteed the safety of driving when realizing ad playing.
The utility model is simple in structure, is convenient to realize, the specific embodiment of two the bests below is provided.
Embodiment 1
As shown in Figure 2, the structure of present embodiment is that reflection unit 2 is made of semi-transparent glass plate or the semi-permeable diaphragm 21 that a slice tilts, electronic display unit 1 is and is placed horizontally at reflection unit 2 belows, and integral body is positioned over vehicle rear window glass 3 inboards, and semi-transparent glass plate or semi-permeable diaphragm 21 are miter angle.Electronic display unit 1 can adopt dull and stereotyped LED dot matrix display screen or LCD LCDs.The advertisement or the information content that LED dot matrix display screen or LCD LCDs show, shown in single line arrow among the figure, semi-transparent glass plate of process or semi-permeable diaphragm 21 are to the car external reflection, shown in filled arrows among the figure, extraneous light can semi-transparent glass plate of lateral penetration or semi-permeable diaphragm 21, shown in figure hollow core arrow.In this embodiment, the area of the LED dot matrix display screen that adopted of electronic display unit 1 or LCD LCDs is basic the same big with semi-transparent glass plate or semi-permeable diaphragm 21.
Embodiment 2
The reflection unit 2 of present embodiment is to be made of the semi-transparent glass plate of a slice inclination or the reflector 23 of semi-permeable diaphragm 22 and horizontal positioned, electronic display unit 1 is located at the top of reflector 23, integral body is positioned over vehicle rear window glass 3 inboards, and electronic display unit 1 is a projector.Content displayed is invested reflector 23, shown in dotted line light path among the figure, the lateral reflection outside vehicle rear window glass 3 by semi-transparent glass plate or semi-permeable diaphragm 22 again is shown in filled arrows among the figure, extraneous light can semi-transparent glass plate of lateral penetration or semi-permeable diaphragm 21, shown in figure hollow core arrow.In this embodiment, owing to adopt the mode of projector, thus saved a large amount of spaces, and adopt the mode of projection can make the bigger advertisement of breadth, can carry out breadth and regulate, change etc.
Reflection unit 2 semi-transparent glass plate that adopts or semi-permeable diaphragm 21,22 can adopt existing glass or the film that is provided with optical coating among the above embodiment, optical coating can realize reflecting the light of certain angle incident, guarantee that other angle incident raies pass through, and realize the function of half transmitting thus.
Be to realize the utility model advertisement variation, changes variously that control dirigibility height is convenient to advantages such as renewal, the structure employing of electronic display unit 1 of the present utility model is by the display board 11 of the luminous display ads or the information content; Realize the central control unit 12 of the advertisement or information content control; Be used to realize the control circuit 13 that control connects between central control unit 12 and the display board 11; The storer 14 that is used for the stores advertisements or the information content; With the signal receiver 15 that is used to receive advertisement or information content data and display control signal, as shown in Figure 4.Central control unit 12 receives and handles advertisement or the information content or control command from signal receiver 15, and advertisement or the information content deposited in the storer 14 or extracts advertisement or the information content to display board 11 shows from storer 14 according to order.The advertisement or the information content are throwed to the public 6 through reflection unit 2 after display board 11 shows.
Fig. 5 is the system schematic of the communication process that the utility model is used, and the advertisement or the information content or control command are edited through total bench control system 7, and total bench control system 7 can be a computer or the control system be made up of several computers.The advertisement that edits or the information content or control command are sent in the wireless communication networks 9 by wireless signal transmitter 8, wireless signal transmitter 8 can be broadcast antenna, satellite antenna or signal base station etc., and wireless communication networks can be existing GSM or cdma wireless communication network.Wireless communication networks 9 sends signal to multi-section and carries on the automobile 4 of the present utility model, propagates into the public 6 again.This shows that the utility model can carry out unified management, renewal in this way.