CN1986347A - Joint toy and food sales promotion method and its food packaging method - Google Patents
Joint toy and food sales promotion method and its food packaging method Download PDFInfo
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- CN1986347A CN1986347A CN 200610167656 CN200610167656A CN1986347A CN 1986347 A CN1986347 A CN 1986347A CN 200610167656 CN200610167656 CN 200610167656 CN 200610167656 A CN200610167656 A CN 200610167656A CN 1986347 A CN1986347 A CN 1986347A
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Abstract
The present invention discloses joint toy and food sales promotion method and its food packaging method. The small model of large toy and its number, picture and its money substitute are packed into food package, and this can promote children's desire of buying the toy and promote the sales of both toy and food.
Description
Technical field
The present invention relates to a kind of method for packaging food, particularly a kind of packaging for foodstuff of playfood joint promotion the invention still further relates to the playfood joint promotion method of utilizing above-mentioned packaging for foodstuff.
Background technology
The packing infant foods have become children's favorite, and as pot foods such as dilated foods such as packed shrimp cracker, biscuit, dried fruit, candies, almost each child has the consumption of a certain amount of packaged food every day.But the packaged form of present infant foods is too single, as packed food, generally all is that food is put into food bag vacuum seal or gas-flow closure, seldom has other style to present.Having occurred bag food in a kind of bag afterwards, is to be provided with pouch under the prerequisite of sack packaging, is used to hold pericarp fruit stone the like waste, and its purpose is environmental protection.Also there is a kind of packaging for foodstuff that has miniature toy to occur, it generally is directly to pack the very little nicknack of volume is arranged in packaging for foodstuff, but this nicknack generally is regenerated plastics to be made, and packs easy contaminated food products with food with bag, and country had ordered and forbidden so having done afterwards.Be exactly that playing cards is packed in the food pack in addition, and on playing cards, be printed on score value and value, but this playing cards score value and be worth too lowly not have really to sting to evoke children's desire to buy yet.
Articles for children are divided into garment for children, infant foods and toy for children, but the buying of Most of children clothes is by head of a family decision, and the daily habits of children below 10 years old is that children crossing toy and infant foods are not noted garment for children.The advertisement of infant foods is common on the medium such as TV, and the advertisement of but seldom seeing toy for children occurs, and general only some advertisement in the toyshop of toy for children, effect is not fine.If in infant foods, add advertising material or the infant foods and the toy for children realization joint promotion packaged in combination of toy for children, make children after buying food, will obtain the information of toy for children, if again toy models or advertisement with cash equivalent effect are packed in the infant foods, will stimulate children's desire to buy greatly, not only can improve the popularity and the price of toy, the sales volume of food can also be realized, the result of doulbe-sides' victory will be realized.
Summary of the invention
Purpose of the present invention just is to provide the method for packaging food of a kind of toy and food joint promotion, and it can realize the joint promotion of toy and food, realizes the final result of doulbe-sides' victory.
Another object of the present invention is to provide a kind of playfood joint promotion method of utilizing above-mentioned method for packaging food.
The method for packaging food of playfood joint promotion of the present invention comprises step:
A: by the outward appearance of large-scale toy, be made into volume little and toy models that outward appearance and large-scale toy are similar to;
B: print the advertisement picture of the introduction and the explanation of large-scale toy, together with those pictures and toy models plastic packaging;
C: bread and cheese is packed in the food packaging article, in the packaging for foodstuff of then plastic-sealed body of above-mentioned toy models that makes and picture being packed into;
D: the sealed food packing, the plastic-sealed body with toy models and picture is sealed in the packing simultaneously.
The numbering of the big toy of stamp on the above-mentioned described toy models, and the numeral of the certain cash number of representative is arranged in the stamp of eye-catching position, as the use of cash equivalent product.
Above-mentioned described packaging for foodstuff is a plastic bag packaging, is divided into packaging for foodstuff district and toy models bagging area, and packaging for foodstuff district and toy models bagging area plastic packaging separate.
Process above-mentioned described making toy models and toy picture and encapsulation is finished by the toyman; And with packaging body pack into packaging for foodstuff and the encapsulation finish by the grocer.
The playfood joint promotion method of utilizing the method for packaging food of playfood joint promotion of the present invention:
At first, Toy Factory specifies a numbering to toy when producing large-scale toy, produce corresponding toy minimodel simultaneously, stamp toy numbering and cash equivalent number on toy models, printing has the advertisement picture of toy explanation, and toy models and advertisement picture plastic packaging are in the same place;
Food factory is given with above-mentioned plastic-sealed body by Toy Factory, and food factory is encapsulated in plastic-sealed body in the packaging for foodstuff by the packing method of different food;
Food distributors will have the child of the food selling of toy sales promotion model to needs, and child finds the plastic-sealed body of toy models and advertisement picture in the process of edible food, and toy models and advertisement picture attract child, and then produce desire to buy;
The numbering that child indicates by model according to the content of toy models and advertisement picture is purchased the toy of buying same model to toy sale, and replaces cash with the cash equivalent number of this toy models, and toy sale the merchant check and write off to Toy Factory with toy models, returns model.
Above-mentioned described Toy Factory and food factory can be between the toy car of same factory and between food car.
Reuse after the toy models sterilization that above-mentioned described dealer returns.
The present invention is made into minimodel with large-scale toy, after allowing minimodel being marked toy numbers and the cash equivalent number, in the packaging for foodstuff of packing into after this model and the picture sealing that has the toy introduction, treat to find advertisement picture and toy models when children buy with edible food, and then the stimulation children are to the desire to purchase of this toy, thereby can obtain the result of toy advertising promotion, and also can improve the sales volume of corresponding food simultaneously greatly, reach the joint promotion result of doulbe-sides' victory.
Description of drawings
Fig. 1 is the packaging for foodstuff external structure of a kind of embodiment of the present invention;
Fig. 2 is the structure of toy models of the present invention.
The specific embodiment
Be that example is described in detail method of the present invention with concrete packed food below:
At first develop toy by toy production firm, and by toy manufacturer the toy of its production is unified numbering, every kind of toy is specified a numbering, and then prints the toy picture that has explanation and introduce.
Then Toy Factory is according to the outward appearance of this particular toy, produces to have and the approximate toy models of big toy outward appearance, and this toy models is generally formed by plastic production.The numbering that the big toy of identical appearance of Toy Factory's appointment is arranged in the remarkable position stamp of model in analogue formation, and stamp is gone up this toy models as the number for cash.Toy is as shown in Figure 2 robbed model 7, and the Toy Factory that stamp mark has the toy identical with its outward appearance to rob on it specifies numbering 6, and as 3527, also the stamp mark has the cash equivalent number of this toy models when the toy of buying this identical appearance is robbed simultaneously, as 10 yuan.
Above-mentioned toy models and advertisement picture are sealed in the nontoxic plastic sheeting of the same name together, make from the outside just the content of the shape of toy models and advertisement picture as can be seen.
The above-mentioned plastic-sealed body that obtains is sent between food factory or food car, in the food bag of in food factory, at first infant foods being packed into, directly above-mentioned toy models packaging body is put into food bag, encapsulate routinely.For health that keeps food itself and the probability that reduces pollution, present embodiment is provided with a kind of food bag of twice encapsulation.As shown in Figure 1, at first be that food is packed in the packaging for foodstuff district 4 of food bag, then in cut-off rule 3 place's encapsulation, again the toy models plastic-sealed body is packed in the toy models bagging area 2, go out to seal 1 again.Thereby form the packing that a kind of toy models and food separate.
The packaged packaging for foodstuff channel that circulates is sold food the children that need by the businessman that sells food, in the process of children's edible food, can find the toy models and the advertising picture of food bag inner packing, because toy models has the numbering of appointment and cash equivalent number, child can produce stronger desire to purchase at once, hold toy models and buy the toy of the same numbering identical, and make toy models realize the function of cash equivalent with the model outward appearance to the toy dealer.
Then the dealer can have this toy models withdrawal of cash equivalent function, holds the toy models of this recovery then and checks and writes off to toy producer.The model of regaining can reuse after sterilization.
The invention described above has made full use of the characteristics of children's attention toy and food, has realized the promotion strategy of the doulbe-sides' victory of toy and food.
Claims (8)
1. the method for packaging food of a playfood joint promotion is characterized in that: comprise step:
A: by the outward appearance of large-scale toy, be made into volume little and toy minimodel that outward appearance and large-scale toy are similar to;
B: print the advertisement picture of the introduction and the explanation of large-scale toy, together with those pictures and toy minimodel plastic packaging;
C: bread and cheese is packed in the food packaging article, in the packaging for foodstuff of then plastic-sealed body of above-mentioned toy models that makes and picture being packed into;
D: the sealed food packing, the plastic-sealed body with toy models and picture is sealed in the packing simultaneously.
2, the method for packaging food of playfood joint promotion according to claim 1 is characterized in that: the numbering of the big toy of stamp on the described toy minimodel, and the numeral of the certain cash number of representative is arranged in the stamp of eye-catching position, as the use of cash equivalent product.
3, the method for packaging food of playfood joint promotion according to claim 1 and 2, it is characterized in that: described packaging for foodstuff is a plastic bag packaging, be divided into packaging for foodstuff district and toy models bagging area, packaging for foodstuff district and toy models bagging area plastic packaging separate.
4, the method for packaging food of playfood joint promotion according to claim 3 is characterized in that: process described making toy models and toy picture and encapsulation is finished by the toyman; And with packaging body pack into packaging for foodstuff and the encapsulation finish by the grocer.
5, the method for packaging food of playfood joint promotion according to claim 1 and 2 is characterized in that: process described making toy models and toy picture and encapsulation is finished by the toyman; And with packaging body pack into packaging for foodstuff and the encapsulation finish by the grocer.
6, a kind of playfood joint promotion method of utilizing the method for packaging food of any one described playfood joint promotion of claim 1-5 is characterized in that:
At first, Toy Factory specifies a numbering to toy when producing large-scale toy, produce corresponding toy minimodel simultaneously, stamp toy numbering and cash equivalent number on toy models, printing has the advertisement picture of toy explanation, and toy models and advertisement picture plastic packaging are in the same place;
Food factory is given with above-mentioned plastic-sealed body by Toy Factory, and food factory is encapsulated in plastic-sealed body in the packaging for foodstuff by the packing method of different food;
Food distributors will have the child of the food selling of toy sales promotion model to needs, and child finds the plastic-sealed body of toy models and advertisement picture in the process of edible food, and toy models and advertisement picture attract child, and then produce desire to buy;
The numbering that child indicates by model according to the content of toy models and advertisement picture is purchased the toy of buying same model to toy sale, and replaces cash with the cash equivalent number of this toy models, and toy sale the merchant check and write off to Toy Factory with toy models, returns model.
7, the playfood joint promotion method of the method for packaging food of playfood joint promotion according to claim 6 is characterized in that: described Toy Factory and food factory can be between the toy car of same factory and between food car.
8, the playfood joint promotion method of the method for packaging food of playfood joint promotion according to claim 6 is characterized in that: reuse after the toy models sterilization that described dealer returns.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
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CN 200610167656 CN1986347A (en) | 2006-12-21 | 2006-12-21 | Joint toy and food sales promotion method and its food packaging method |
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CN 200610167656 CN1986347A (en) | 2006-12-21 | 2006-12-21 | Joint toy and food sales promotion method and its food packaging method |
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CN1986347A true CN1986347A (en) | 2007-06-27 |
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CN 200610167656 Pending CN1986347A (en) | 2006-12-21 | 2006-12-21 | Joint toy and food sales promotion method and its food packaging method |
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Cited By (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN102946957A (en) * | 2010-04-29 | 2013-02-27 | 美泰公司 | Expandable packaging assembly |
WO2018107513A1 (en) * | 2016-12-14 | 2018-06-21 | 许小法 | Edible and playable packaged food |
-
2006
- 2006-12-21 CN CN 200610167656 patent/CN1986347A/en active Pending
Cited By (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN102946957A (en) * | 2010-04-29 | 2013-02-27 | 美泰公司 | Expandable packaging assembly |
WO2018107513A1 (en) * | 2016-12-14 | 2018-06-21 | 许小法 | Edible and playable packaged food |
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PB01 | Publication | ||
C02 | Deemed withdrawal of patent application after publication (patent law 2001) | ||
WD01 | Invention patent application deemed withdrawn after publication |
Open date: 20070627 |