CN1952968A - Directional advertisement system based on Internet - Google Patents

Directional advertisement system based on Internet Download PDF

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Publication number
CN1952968A
CN1952968A CNA2005101095512A CN200510109551A CN1952968A CN 1952968 A CN1952968 A CN 1952968A CN A2005101095512 A CNA2005101095512 A CN A2005101095512A CN 200510109551 A CN200510109551 A CN 200510109551A CN 1952968 A CN1952968 A CN 1952968A
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CN
China
Prior art keywords
user
advertisement
server
domain information
address
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Pending
Application number
CNA2005101095512A
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Chinese (zh)
Inventor
方汉
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Thousand Oaks Century Technology Development (beijing) Co Ltd
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Thousand Oaks Century Technology Development (beijing) Co Ltd
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Application filed by Thousand Oaks Century Technology Development (beijing) Co Ltd filed Critical Thousand Oaks Century Technology Development (beijing) Co Ltd
Priority to CNA2005101095512A priority Critical patent/CN1952968A/en
Publication of CN1952968A publication Critical patent/CN1952968A/en
Pending legal-status Critical Current

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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

This invention relates to a advertisement system based on Internet composed of customer end and ad servo, wherein the user can distribute ads in customer end and browse as sort list; the user distributes ads to ad sort servo to send the ad information to user ad sort through user IP address; when user browses ad information on servo to feed back IP address information to the area ad sort list.

Description

A kind of directional advertisement system based on Internet
Technical field
The present invention is a kind of system at Internet promulgating advertisement and browse advertisements.The advertisement of user's issue is automatically classified on the ad classification of corresponding region by the ground domain information that user's IP address generated.The user is when browse advertisements, and Advertisement Server returns the ad classification of this region automatically by the ground domain information that user's IP address generated.
Background technology
Traditional ad classification website generally all is multi-level the classification.The user need import the releasing advertisements content, selects the classification of institute's releasing advertisements and be submitted to Advertisement Server when releasing advertisements.Advertisement Server is divided into advertisement in the respective classified of the disconnected ad system database of server device according to user-selected ad classification.
The user sends browse request to the Web server of advertisement when the classified advertisement of using browser to browse web sites, Web server generally at first returns the server advertisement tabulation of always classifying.When the user clicks the subclassification of advertisement, send request once more to Web server, Web server returns the advertising listing of the subclassification of being asked.
Traditional ad distribution does not generate the ad classification of specific region automatically by the ad distribution user's IP address.Traditional advertisement browing system does not also return the classified advertisement of region, user place automatically by user's IP address.
Summary of the invention
The present invention is a kind of directional advertisement system.It has comprised advertisement distributing system and advertisement browing system two parts.
Advertisement distributing system is the system according to the IP address releasing advertisements of user's browser or client.During users to release advertisement, input ad distribution advertisement content transmit a request to the Advertisement Server end then.Can include the ground domain information that obtains according to the IP address in the information that user side sends.When the Advertisement Server termination was received user's releasing advertisements request, the ground domain information according to the IP address in the user request or user provide was divided into the advertisement of user's issue in a certain classification automatically, and storage user's advertising message.Advertisement Server also can be adjusted the ad classification of user's issue as required.
Above-mentioned advertisement distributing system generally is applicable to the issue of region advertisement.The user's of identical region advertisement is automatically classified in the ad classification of identical region by the Advertisement Server device.Server generates the advertisement of classification by geographical area automatically.
The advertisement browing system is the system of Advertisement Server according to the IP address display ads classification of employed browser of user or client.During the Web website of user capture Advertisement Server, the Web website is according to the request user's IP address, and the perhaps ground domain information that becomes of IP address translation returns to the request user to the ad classification corresponding to user's region automatically.
Above-mentioned advertisement browing system has been simplified the step that the user obtains the information of region advertisement.
Description of drawings
Fig. 1 is the Organization Chart of ad system.
Fig. 2 is the advertisement distributing system process flow diagram.
Fig. 3 is an advertisement browing system process flow diagram.
Embodiment
The following description of this invention provides multiple implementation method, and perhaps example is described the feature of various realizations.Described special example is in order to simplify embodiment of the present invention.They only are examples, but are not limited only to these examples.In addition, the numeral in the description in the various examples of possibility repeated citing and alphabetical, this repetition is brief for the sake of simplicity, do not represent the relation of various embodiments or configuration.
The user is using browser, such as Internet Explorer or Mozilla, perhaps when Zhuan Yong client-access Web server or special-purpose server, often use the Internet agreement, such as HTTP or directly use TCP/UDP to be connected on the server.Contain the IP address in the information that connects.Server can by inquiry IP address-region table of comparisons, obtain the ground domain information of this IP according to the IP address that connects.
Obtaining also of ground domain information can directly be inquired about IP address-region table of comparisons acquisition by client.In general, the acquisition of ground domain information only needs once.Have only and after the IP of subscriber's main station address change, just be necessary to obtain again the ground domain information.
For Intranet user, user's main frame is not to be directly connected on the Internet, but is connected to Internet by a shared gateway (Gateway).The IP address of intranet host is inner IP address.During host communication on intranet host and the Internet, its implicit IP address/port mapping is to a certain IP address of gateway, and the IP address of intranet host on Internet is to be embodied by the IP address of gateway.At this moment the judgement to user ground domain information is to use the outside ip address of intranet host to obtain.
Fig. 1 is the Organization Chart of ad system.Wherein more client such as client 1,2 grade is the ad distribution user and browses the employed main frame of user.The user can use the instrument of web browser as releasing advertisements and browse advertisements, also can use special-purpose client utility issue and browse advertisements.In the following example, suppose that the user uses browser issue and browse advertisements, Advertisement Server uses the Web server releasing advertisements.
Advertisement Server among Fig. 1 is to receive the advertising message of user's issue and advertising message is stored into server in the advertising database.Can specify the ad classification of being issued during users to release advertisement information.Advertisement Server can also be divided into the advertisement of user's issue in the ad classification of region at user place according to the ad distribution user's IP address except can the ad classification stores advertisements information by user's appointment.
The advertisement Web server is the request that receives user's browse advertisements, and returns the Web server of region ad classification by user's ground domain information.This server is from the advertising message of a certain region of ad data library inquiry, and returns to advertisement and browse the user.
Fig. 2 is the advertisement distributing system process flow diagram.The user visits the advertisement Web server in browser, obtain to fill in the list of advertising message.Import advertising message (step 202) then.The user can given ad the classification of issue.The user is by submission form releasing advertisements (step 204), in the ad-request of submitting to, can add the ground domain information of oneself, if added the ground domain information, then Advertisement Server is divided into (step (210) in the mutually deserved region ad classification to user's advertisement.If additional, then obtain user's ground domain information (step 208) according to user's IP address, and then press the ground domain information that obtains and divide ad classification by Advertisement Server.
Fig. 3 is an advertisement browing system process flow diagram.The user uses browser access advertisement Web server, request advertising listing (step 302).The advertisement Web server judges in the request that the user sends whether contain user's ground domain information (step 304), if the ground domain information is arranged, then returns the ad classification (step 308) of this region by user's ground domain information.If there is not the ground domain information in user's request, the advertisement Web server then obtains user's ground domain information (step 306) according to the IP address of user's request, returns the ad classification of this region then by user's ground domain information.
Above ad distribution and browsing, Advertisement Server and advertisement Web server also can verified users provides the ground domain information whether reasonable, the region information stores advertising message that provides by the user is provided then or returns advertising message.

Claims (6)

1, a kind of directional advertisement system based on Internet is characterized in that it has comprised:
Advertisement distributing system: the user is at the client issuing advertisement information, and Advertisement Server is divided into the advertisement of user's issue on the ad classification of corresponding region according to the ground domain information at the place, IP address of client;
The advertisement browing system: during the categorised content of user on client's browse advertisements server, the ad classification server sends to client to the respective classified ad content according to the ground domain information at the place, address of user's IP.
2, ad system as claimed in claim 1 is characterized in that, ad server processes user institute issuing advertisement information, and storage advertising message that the user issued, and provide service by ad classification queries ad information to the user.
3, ad system as claimed in claim 1 is characterized in that, this advertisement distributing system be the user when releasing advertisements, provide ground domain information by the IP address translation to Advertisement Server.
4, ad system as claimed in claim 1 is characterized in that, this advertisement browing system be the user when browse advertisements, provide ground domain information by the IP address translation to Advertisement Server.
5, ad system as claimed in claim 1 is characterized in that, to the ground of server lookup oneself domain information, and record is from ground domain information that server returns according to the IP address of client for client.
6, ad system as claimed in claim 1 is characterized in that, client inquires the ground domain information of oneself from the IP address of this locality and the ground domain information table of comparisons.
CNA2005101095512A 2005-10-21 2005-10-21 Directional advertisement system based on Internet Pending CN1952968A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CNA2005101095512A CN1952968A (en) 2005-10-21 2005-10-21 Directional advertisement system based on Internet

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CNA2005101095512A CN1952968A (en) 2005-10-21 2005-10-21 Directional advertisement system based on Internet

Publications (1)

Publication Number Publication Date
CN1952968A true CN1952968A (en) 2007-04-25

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CNA2005101095512A Pending CN1952968A (en) 2005-10-21 2005-10-21 Directional advertisement system based on Internet

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CN (1) CN1952968A (en)

Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101853285A (en) * 2010-05-21 2010-10-06 深圳市中科新业信息科技发展有限公司 Method and system for pushing webpage
CN101227311B (en) * 2008-02-03 2010-12-01 腾讯科技(深圳)有限公司 System and method for publishing internet information
CN102308313A (en) * 2009-02-10 2012-01-04 微软公司 User generated targeted advertisements
CN102378044A (en) * 2010-08-20 2012-03-14 康佳集团股份有限公司 Network television-based instant message pushing method and server
CN104954471A (en) * 2015-06-19 2015-09-30 北京奇虎科技有限公司 Method, device and server for issuing advertisements in network
CN106651442A (en) * 2016-12-16 2017-05-10 合网络技术(北京)有限公司 Advertisement serving control method and device

Cited By (8)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101227311B (en) * 2008-02-03 2010-12-01 腾讯科技(深圳)有限公司 System and method for publishing internet information
CN102308313A (en) * 2009-02-10 2012-01-04 微软公司 User generated targeted advertisements
US8341550B2 (en) 2009-02-10 2012-12-25 Microsoft Corporation User generated targeted advertisements
CN101853285A (en) * 2010-05-21 2010-10-06 深圳市中科新业信息科技发展有限公司 Method and system for pushing webpage
CN102378044A (en) * 2010-08-20 2012-03-14 康佳集团股份有限公司 Network television-based instant message pushing method and server
CN104954471A (en) * 2015-06-19 2015-09-30 北京奇虎科技有限公司 Method, device and server for issuing advertisements in network
CN106651442A (en) * 2016-12-16 2017-05-10 合网络技术(北京)有限公司 Advertisement serving control method and device
CN106651442B (en) * 2016-12-16 2020-10-27 阿里巴巴(中国)有限公司 Advertisement putting control method and device

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