CN1464449A - Mobile business accessory system capable of displaying sales bulletin and method thereof - Google Patents
Mobile business accessory system capable of displaying sales bulletin and method thereof Download PDFInfo
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- CN1464449A CN1464449A CN 02134259 CN02134259A CN1464449A CN 1464449 A CN1464449 A CN 1464449A CN 02134259 CN02134259 CN 02134259 CN 02134259 A CN02134259 A CN 02134259A CN 1464449 A CN1464449 A CN 1464449A
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Abstract
The invention discloses a mobile business accessory system capable of displaying sales bulletin and method thereof. The system includes a database server, a mobile business server and at least a mobile terminal. The mobile terminal downloads client-related activity data from the dealer information system, and displays the client activity information in the form of pictures. At the same time, the system uses the data analysis module built in the mobile module to analyze the dealer sales data, creating the relative sales bulletin, thus enabling the clients to know the sales status quickly, and deliver the order forms in time.
Description
[technical field]
The present invention relates to a kind of mobile business accessory system capable of displaying sales bulletin and method thereof, particularly a kind of sale auxiliary system and method for utilizing portable terminal to generate and show the enterprise marketing bulletin.
[background technology]
Business model is in the past carried out the propagation of information via traditional information and communication modes, not only expends the transmission in the data of processing of too much time and manpower, more can be owing to the transmission mistake that occurs causes commercial loss.Its defective is conspicuous: information comes and goes time-consuming, client can't in time obtain required information; Enterprise headquarters can't in time provide strategy support; Information transmits wrong excessive risk and communication cost height.
Along with Internet development, the ecommerce that mainly realizes with electronic bits of data exchange (Electronic DataInterchange) and internet has appearred.As August 29 nineteen ninety-five disclosed publication number be 5,710,887, the patent of " computer system of ecommerce and method " (Computer System andMethod for Electronic Commerce) by name, it has disclosed the method for a kind of enterprise by the internet sales commodity.At first, enterprise shows marketing information on the net by a webserver, the commodity that the client then browses by a client terminal and selects desire to buy, and the relevant information of consulting target commodity.Subsequently, the enterprise network server accesses the consulting of commodity and client's details with customer in response from customer information database, and provides commodity corresponding pricing information by its price subsystem, and final enterprise and client reach business transaction by the internet.Yet in this process of exchange, enterprise exchanges with client's shortage is interactive, and the client can't understand the further data of enterprise and products thereof in depth, and requirement and the suggestion of client to product also can't be understood by enterprise.
[summary of the invention]
Slow in order to solve information processing, transmission error rate height, the data of reaching is replacement problem synchronously, the invention provides a kind of mobile business accessory system capable of displaying sales bulletin and method thereof, this system realizes wired or wireless dynamic connection the, the download and the renewal that keep data in real time by hand-held mobile terminal with Intranet and server.
The invention provides a kind of mobile business accessory system of showing sales presentations, this system comprises an application program module at least, is used for generating commercial affairs visit stroke according to the data of database server, finishes commercial activity with indirect activities person.The portable terminal of this system comprises an analysis module at least, by dealer's sales data is handled, generate corresponding sales presentations, and show the reference for the client successively, thereby indirect activities person carries out the business sales activity; One actual visit stroke data module is used to write down commercial activity information.
The present invention also provides a kind of Mobile business householder method of showing sales presentations, and its mobile commerce server by this system generates commercial affairs visit stroke, and portable terminal is downloaded commercial affairs visit stroke then, is used for the auxiliary commercial routing of carrying out.Simultaneously, portable terminal is inquired about the means of activity that meet client's form by database server, and shows the show activity content with picture shape.Then, portable terminal from database server download last traffic person advise order, client's official order data and the same day business suspended data, do corresponding analysis by the shop goods analysis submodule of its built-in analysis module simultaneously, and the display analysis result.Subsequently, portable terminal is downloaded each kind commodity market sales data from database server, by the market share analysis submodule of its built-in analysis module data is analyzed accordingly and calculated then, and each kind commodity market occupation rate analysis result is shown.
By the present invention exchanging between enterprise and the client come and gone fast and accurately, interactive strong, thus make it can adjust sales tactics neatly, set up the customer relationship of coordinating, and greatly improve marketing efficient.
[description of drawings]
Fig. 1 is mobile business accessory system capable of displaying sales bulletin and method thereof hardware structure figure of the present invention.
Fig. 2 is each data of mobile business accessory system capable of displaying sales bulletin and method thereof Mobile business of the present invention and database diagram.
Fig. 3 is a mobile business accessory system capable of displaying sales bulletin and method thereof mobile terminal function module map of the present invention.
Fig. 4 is the operation process chart that mobile business accessory system capable of displaying sales bulletin and method thereof of the present invention uses portable terminal to carry on business.
Fig. 5 is the mobile business accessory system capable of displaying sales bulletin and method thereof of the present invention process flow diagram that calls on a customer.
Fig. 6 is a mobile business accessory system capable of displaying sales bulletin and method thereof sales presentations operation process chart of the present invention.
Fig. 7 is that mobile business accessory system capable of displaying sales bulletin and method thereof action message of the present invention is showed process flow diagram.
Fig. 8 is a mobile business accessory system capable of displaying sales bulletin and method thereof of the present invention shop goods analysis process flow diagram.
Fig. 9 is a mobile business accessory system capable of displaying sales bulletin and method thereof market share analysis process flow diagram of the present invention.
[embodiment]
As shown in Figure 1, be mobile business accessory system capable of displaying sales bulletin and method thereof hardware structure figure of the present invention.Enterprise information system generally adopts three layers of (or multilayer) framework at present: a central database server, a series of apps server, and the front station of disperseing.Front station of the present invention mainly adopts portable terminal 109, is used for downloading the data of the servo server 103 of Mobile business, with the carrying out of auxiliary moving commercial affairs.This portable terminal 109 be specifically as follows personal digital assistant (Personal Digital Assistant, PDA), palmtop computer, kneetop computer, intelligent mobile phone and notebook computer etc.Mobile commerce server 103 is built in and is used to provide the Mobile business service in the enterprise application server system 102, it links to each other with the database server 101 of enterprise by intranet, and according to the data in the enterprise database server 101, generate information such as commercial routing, download and use for portable terminal 109.The business personnel dealer is carried out in the visit process, also give dealer's infosystem 110, so that the dealer upgrades data such as its commodity with the relationship trading data transmission in the portable terminal 109.And portable terminal 109 is not limit with the connected mode of mobile commerce server 103 and dealer's infosystem 110, can pass through a stube cable, or adopts Infrared Transmission, or adopts wireless telecommunications connection etc.
The mobile commerce server 103 of enterprise includes following functional module: data processing module 107, be used to connect enterprise database server 101, and the data in responsible enterprise database server 101 and the mobile commerce server 103 transmit and conversion; Application program module 106 is used for the data according to database server 101, generates the Mobile business related data, for example commercial stroke data, transaction data etc.; Authentication module 105 is used to verify business personnel's identity, to distinguish different business person, data is distributed to corresponding responsible person; Link block 104 is used to connect portable terminal 109, to portable terminal 109, and gives application program module 106 processing the data transmission in the portable terminal 109 with data transmission that application program module 106 is generated; Dealer's service module 108, link to each other with dealer's infosystem 110 by internet 111, Mobile business information is regularly sent to the dealer, and the dealer also can send to enterprise with cooperation purpose, action message and related data such as go wrong, and makes enterprise can in time arrange the commercial activity stroke.
Fig. 2 is each data of Mobile business and the database diagram of mobile business accessory system capable of displaying sales bulletin and method thereof of the present invention.Database server 101 is the central database of enterprise, it includes merchandising database 201, transaction data base 202, vendor database 203, business personnel's database 204 and enterprise's publish information database 205 etc., has stored all data of the aspects such as information of enterprise's commodity, transaction, dealer, business personnel and enterprise's announcement respectively.Data in merchandising database 201, transaction data base 202 and the vendor database 203 is handled through the application program module 106 of mobile commerce server 103, generates transaction data 207 and market feedback 206, and is stored in the mobile commerce server 103.And transaction data 207 and the visit stroke data 208 of business personnel's database 204 through application program module 206 each business personnel of generation also are stored in the mobile commerce server 103.When data is downloaded, by link block 104 and authentication module 105 the corresponding data in corresponding business personnel's visit stroke data 208, enterprise's publish information database 205, merchandising database 201 and the market feedback 206 is downloaded to specific portable terminal 109 from mobile commerce server 103 and database server, with the carrying out of auxiliary commercial activity.
Fig. 3 is a mobile business accessory system capable of displaying sales bulletin and method thereof mobile terminal function module map of the present invention.In portable terminal 109, comprise following functional module: visit stroke module 301, be used for the client and the visit order of required visit on record traffic person's same day; Commodity data module 302 is used to the commodity data information of the company that stores, and does relevant inquiring and reference for the business personnel when managing business; Actual visit data module 303 is used for record traffic person and carries out a series of actions and the result that visit task process is carried out, with the information of customer communication, and the agreement of reaching with the client etc.; Order processing module 304 is used for customer order is handled and generated to the commodity data; Data analysis module 305 is used for dealer's sales data is handled, and generates corresponding sales presentations; Enterprise's publish information module 306 is used to store the relevant informations such as product that enterprise announces, as enterprise dynamic, shorts report, new product listing etc.; Bar code scanning module 307 is used for scanning and identification client bar code, and this client's bar code is unique corresponding to a particular customer.
Fig. 4 is the operation process chart that mobile business accessory system capable of displaying sales bulletin and method thereof of the present invention uses portable terminal to carry on business.At first, before entering portable terminal 109, must authorize (step 402) through the user, promptly the user is carried out authentication, (step 403) if the verification passes then carries out next step operation, if do not pass through, then return the user and authorize (step 402) interface.After authorizing, system inquires promptly whether the user carries out material upload/download (step 404).If select to be, then carry out material upload/downloads (step 405) and operate, the download of information such as stroke that this day will be visited are to portable terminal 109, simultaneously with the actual visit stroke material upload of last Service Period to mobile commerce server 103.Uploading/download also of data can be carried out respectively, promptly only carries out uploading of data, or only carries out the download of data.After data pass to be carried and to be finished, the data preview (step 406) of system prompt to being downloaded checked to carry out whether the required data of customer visit is complete, aid is whether complete etc.Visit stroke module 301 is judged data whether complete (step S407).If data is imperfect, then return step S405, download scarce data.If data and aid are complete, can begin commercial affairs visits (step 408), and the corresponding operating in the visit process is recorded in the actual visit stroke data module 303, its detailed process has a detailed description hereinafter.A certain customer visit is finished, and behind the execution corresponding operating, the backlog 307 of visit stroke module 301 judges whether finish (step 409), do not finish if work as daily travel if working as daily travel, then return step 408, continues other client of visit.If when the daily travel end, actual visit stroke data module 303 analysis and arrangement all clients' on the same day visit data, and generate summary report.The business personnel inspects (step 410) summary report and target is reached situation.
Fig. 5 is the mobile business accessory system capable of displaying sales bulletin and method thereof of the present invention process flow diagram that calls on a customer.At first portable terminal 109 reads client's sign, and shows the data (step S502) of respective client.The mode that reads client's sign can be scanning client's bar code, also can be relevant informations such as input customer name, code name, and the present invention is not particularly limited this.Customer data then can be client's basic document, also can further inquire about as required.
Portable terminal is inspected (step S503) in the 109 prompting beginning shops.Details can for: company's commodity stocks is made an inventory, the investigation of commodity data View, commodity price, fake products/defective products investigation and questionnaire data are compiled etc., last according to the problem that in review process, occurs, the actual visit stroke data module 303 next points for attention of record and the visit target of portable terminal 109.These data all will be uploaded to mobile commerce server 103 in second day and handle, so that do commercial affairs visit routing next time.Inspect and corresponding operating finishes, visit stroke module 301 shows these client's accounts receivable information, prompting gathering (step S504).In the gathering process, information such as hand over documents are answered in visit stroke module 301 meeting these client's accounts receivable data of demonstration and prompting, and gathering finishes, the actual visit of the detailed data input stroke data of will collecting money module 303.Equally, these data also can upload to mobile commerce server 103 processing.Then, act on behalf item 307 display of commodity display information, instruct the client to adjust commodity display (step S505).In this step, act on behalf item 307 and will show the display keynote message according to company strategy, adjust the commodity display mode with auxiliary client, need to write down the former display mode of client's commodity in this course, aid is put situation etc., so that application program module 106 is worked out later display scheme.Then, act on behalf item 307 prompting corporate activity information (step S506), assist to introduce the activity of carrying out this month and next month, relatively verify the fiduciary level of suggestion order simultaneously by sequence information and client's existing goods stockpile number to the client.
After carrying out above operation, promptly enter sale (step S507) stage.At first, reality visit stroke data module 303 is made an inventory according to commodity stocks and merchandise sales record generation computer suggestion order.The commodity that reaching information module 304 that enterprise announces in view of the above provides are taken information such as give, and produce another order after upgrading quantity on order.This order produces official order after the client confirms, the family signature of entertaining guests after the printing is filed for reference.When producing official order, whether portable terminal 109 systems can surpass credit line according to the order total charge, show information warning with visual format.If the client has return of goods commodity, actual visit stroke data module 303 also need write down return of goods commodity data.
At last, actual visit stroke data module 303 is compiled this customer data, generates form for inspecting (step S508).Above data all was uploaded to mobile commerce server 103 on 1st, after application program module 106 is handled the data change is sent to database server 101, and 106 pairs of each Relational databases of application program module are done corresponding renewal.
Fig. 6 is a mobile business accessory system capable of displaying sales bulletin and method thereof sales presentations operation process chart of the present invention.At first, portable terminal 109 is inquired about the means of activity that meet client's form by database server 101, and shows show activity content (step S602) with picture shape.Wherein the means of activity comprise activity description map file and activity description film shelves.Then, portable terminal 109 from database server 101 download last traffic persons advise order, client's official order data and the same day business suspended data, do corresponding analysis by the shop goods data analysis 316 of its built-in analysis module 305 simultaneously, and display analysis result (step S603).Subsequently, portable terminal 109 is downloaded each kind commodity market sales data from database server 101, carry out corresponding analytical calculation by 317 pairs of data of market share analysis of its built-in analysis module 305 then, and each kind commodity market occupation rate analysis result is shown (step S604).
Fig. 7 is that mobile business accessory system capable of displaying sales bulletin and method thereof action message of the present invention is showed process flow diagram.At first, whether portable terminal 109 has the means of activity (step S702) that meet client's form by database server 101 inquiries.If do not meet client's the means of activity, then ending activity information exhibition (step S706).If the means of activity that meet the client are arranged, then portable terminal 109 shows to client's show activity content graph shelves (step S703) with picture shape.Then, portable terminal 109 is play the dynamic film of activity description (step S704).Subsequently, if showing, all activity descriptions finish then ending activity information (step S707).If also have activity description not show, then return step S703.
Fig. 8 is a mobile business accessory system capable of displaying sales bulletin and method thereof of the present invention shop goods analysis process flow diagram.At first, portable terminal 109 is downloaded and is read last traffic person and advise order and client's official order data (step S802) by database server 101.Simultaneously, business suspended data on the same day (step S803) is downloaded and read to portable terminal 109 also by database server 101.Then, the shop goods analysis 316 of portable terminal 109 by its built-in analysis module 305 relatively and analyze the business personnel and advise difference value (step S804) between order, client's official order data and the same day business suspended data.At last, portable terminal 109 shows analysis result (step S805) with visual format.Wherein the analysis result packets of information contains commodity article No., official order quantity, business personnel and advises quantity on order and commodity residue stockpile number.
Fig. 9 is a mobile business accessory system capable of displaying sales bulletin and method thereof market share analysis process flow diagram of the present invention.At first, portable terminal 109 is downloaded each kind commodity market sales data (step S902) by database server 101.Then, portable terminal 109 is analyzed by 317 pairs of each kind commodity market sales datas of market share analysis of its built-in analysis module 305, and calculates each kind commodity market occupation rate (step S903).At last, portable terminal 109 shows the analysis result (step S904) of each kind commodity market occupation rate with visual format.
Claims (9)
1. the mobile business accessory system that can show sales presentations, it includes a database server, a mobile commerce server and at least one portable terminal, it is characterized in that:
Database server is used to store the information material of enterprise;
Portable terminal is the client of mobile commerce server, is used to store the Mobile business routing, includes:
One visit stroke module is used for indirect activities person and carries on business;
One analysis module is used to carry out analysis to generate sales presentations;
Mobile commerce server generates the Mobile business routing of portable terminal by the database in the database server, and it includes an application program module, the data in the data updating database server that this application program module can be uploaded according to portable terminal.
2. the mobile business accessory system of showing sales presentations as claimed in claim 1 is characterized in that the analysis module includes a shop goods analysis submodule and a market share analysis submodule at least.
3. the mobile business accessory system of showing sales presentations as claimed in claim 1, but it is characterized in that the portable terminal scanning bar code.
4. the Mobile business householder method that can show sales presentations is characterized in that this method comprises following steps at least:
(a) portable terminal is inquired about the means of activity that meet client's form by database server, and with visual format show activity content;
(b) portable terminal is spread the goods analysis simultaneously from database server order downloaded data and business suspended data, and the display analysis result;
(c) portable terminal is downloaded the merchandise sales data from database server, and carries out computational analysis, simultaneously the display analysis result.
5. Mobile business householder method of showing sales presentations as claimed in claim 4 is characterized in that the means of activity include activity description figure shelves and activity description film shelves in the step (a).
6. Mobile business householder method of showing sales presentations as claimed in claim 4 is characterized in that step (a) also comprises the following steps:
(a1) whether portable terminal has the means of activity that meet client's form by the database server inquiry;
(a2) if do not meet client's the means of activity, then ending activity information exhibition;
(a3) if the means of activity that meet the client are arranged, then portable terminal shows to client's show activity content graph shelves with picture shape;
(a4) the dynamic film of mobile terminal playing activity description;
(a5) if all activity descriptions are showed to finish, then ending activity information if also have activity description not show, is then returned action message again and is showed flow process.
7. the Mobile business householder method of displaying sales presentations as claimed in claim 4 is characterized in that step (b) comprises the following steps:
(b1) portable terminal is downloaded and is read last traffic person and advise order and client's official order data by database server;
(b2) business suspended data on the same day is downloaded and read to portable terminal by database server;
(b3) the shop goods analysis submodule comparative analysis business personnel of portable terminal by its built-in analysis module advises the difference value between order, client's official order data and the same day business suspended data, and shows with visual format.
8. the Mobile business householder method of displaying sales presentations as claimed in claim 7 is characterized in that analysis result packets of information in the step (b3) contains commodity article No., official order quantity, business personnel and advises quantity on order and commodity residue stockpile number.
9. the Mobile business householder method of displaying sales presentations as claimed in claim 4 is characterized in that step (c) comprises the following steps:
(c1) portable terminal is downloaded each kind commodity market sales data by database server;
(c2) portable terminal is analyzed each kind commodity market sales data by the market share analysis submodule of its built-in analysis module, calculates each kind commodity market occupation rate, and shows with visual format.
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CN 02134259 CN1464449A (en) | 2002-06-25 | 2002-06-25 | Mobile business accessory system capable of displaying sales bulletin and method thereof |
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CN 02134259 CN1464449A (en) | 2002-06-25 | 2002-06-25 | Mobile business accessory system capable of displaying sales bulletin and method thereof |
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Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
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CN104318463A (en) * | 2014-09-25 | 2015-01-28 | 鸿富锦精密工业(深圳)有限公司 | Shopping guide management system and method |
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Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
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CN104318463A (en) * | 2014-09-25 | 2015-01-28 | 鸿富锦精密工业(深圳)有限公司 | Shopping guide management system and method |
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