CN117151825A - E-commerce shopping platform based on virtual display technology - Google Patents
E-commerce shopping platform based on virtual display technology Download PDFInfo
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- CN117151825A CN117151825A CN202311185884.8A CN202311185884A CN117151825A CN 117151825 A CN117151825 A CN 117151825A CN 202311185884 A CN202311185884 A CN 202311185884A CN 117151825 A CN117151825 A CN 117151825A
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- 238000005516 engineering process Methods 0.000 title claims abstract description 17
- 238000012545 processing Methods 0.000 claims abstract description 45
- 238000004891 communication Methods 0.000 claims abstract description 4
- 238000004422 calculation algorithm Methods 0.000 claims description 12
- 230000010354 integration Effects 0.000 claims description 8
- 238000012795 verification Methods 0.000 claims description 5
- 238000012217 deletion Methods 0.000 claims description 3
- 230000037430 deletion Effects 0.000 claims description 3
- 238000013507 mapping Methods 0.000 claims description 3
- 238000012986 modification Methods 0.000 claims description 3
- 230000004048 modification Effects 0.000 claims description 3
- 238000009877 rendering Methods 0.000 claims description 3
- 238000012546 transfer Methods 0.000 claims description 3
- 230000009286 beneficial effect Effects 0.000 abstract description 2
- 230000000875 corresponding effect Effects 0.000 description 108
- 238000000034 method Methods 0.000 description 13
- 230000002596 correlated effect Effects 0.000 description 2
- 230000000694 effects Effects 0.000 description 2
- 230000004888 barrier function Effects 0.000 description 1
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- 238000010586 diagram Methods 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0641—Shopping interfaces
- G06Q30/0643—Graphical representation of items or shoppers
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
- G06T19/00—Manipulating 3D models or images for computer graphics
- G06T19/20—Editing of 3D images, e.g. changing shapes or colours, aligning objects or positioning parts
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
- G06T2219/00—Indexing scheme for manipulating 3D models or images for computer graphics
- G06T2219/20—Indexing scheme for editing of 3D models
- G06T2219/2008—Assembling, disassembling
Abstract
The invention discloses an e-commerce shopping platform based on a virtual display technology, which relates to the field of virtual display and comprises an e-commerce platform management center; the electronic commerce platform management center is in communication connection with a merchant management module, a user management module, a data processing module and a virtual experience module; the merchant management module is used for uploading and managing corresponding commodity information by merchants; the user management module is used for uploading user parameter information and selecting whether to place the user parameter information in the virtual wardrobe according to requirements; the data processing module is used for setting a virtual fitting room according to the user parameter information and commodity information in the virtual wardrobe; the virtual experience module generates a fitting application according to the user requirement, and sets a virtual fitting image according to the related information in the fitting application; the electronic commerce shopping platform has the beneficial effects that personalized shopping experience is provided for users to a certain extent when the electronic commerce shopping platform is used.
Description
Technical Field
The invention relates to the field of virtual display, in particular to an electronic commerce shopping platform based on a virtual display technology.
Background
With the development of network technology and the popularization of intelligent equipment, a network e-commerce shopping platform is gradually popularized, and performs transaction activities and related service activities in an electronic transaction manner through the Internet, so that the barriers of space and region are solved through the e-commerce shopping platform, the transaction among strangers is more natural, people can buy satisfactory articles without going out from home, more and more people choose to purchase articles for daily use of people on the e-commerce shopping platform, and convenience is brought to the life of people;
the function of virtual fitting of clothes commodities in an electronic commerce shopping platform is popular, but only the matched commodities in the same merchant store can be subjected to the function of virtual fitting, however, a user cannot match the commodities in different merchant stores according to personal requirements; resulting in an inadequate shopping experience; therefore, how to improve the real experience of purchasing clothing commodities on the e-commerce shopping platform by users and strengthen the personalized requirements of the users are problems which need to be solved, and therefore, the e-commerce shopping platform based on the virtual display technology is provided.
Disclosure of Invention
In order to solve the technical problems, the invention aims to provide an e-commerce shopping platform based on a virtual display technology.
The aim of the invention can be achieved by the following technical scheme: an e-commerce shopping platform based on a virtual display technology comprises an e-commerce platform management center; the electronic commerce platform management center is in communication connection with a merchant management module, a user management module, a data processing module and a virtual experience module;
the e-commerce platform management center is used for carrying out identity verification on merchants and users needing to enter the platform, and judging whether to grant permission for entering the e-commerce shopping platform or not according to verification results;
the merchant management module is used for uploading and managing commodity information corresponding to the merchant and generating a corresponding commodity link;
the user management module is used for uploading user parameter information by a user, browsing related commodity links in the e-commerce shopping platform, submitting corresponding order information, and selecting corresponding commodity links to be added into the virtual wardrobe according to user requirements;
the data processing module is used for analyzing and processing the user parameter information and the corresponding commodity links in the virtual wardrobe, and setting the corresponding virtual fitting room;
the virtual experience module is used for generating a corresponding fitting application according to user selection, acquiring a virtual fitting room set by the data processing module, and generating a corresponding virtual fitting image according to the fitting application.
Further, the merchant management module is provided with a commodity management unit and a commodity storage unit;
the commodity management unit is used for inputting commodity information sold by a corresponding merchant, wherein a merchant input window and a platform input window are arranged; the merchant input window is used for inputting image display information, inventory information and material information of related commodities by merchants; the platform input window is used for inputting the size information and the three-dimensional image information of related commodities; the commodity management unit integrates commodity information input by the merchant input window and the platform input window, acquires corresponding commodity links, and sets keyword information corresponding to commodity information description for the commodity links;
the commodity storage information is provided with a plurality of commodity storage spaces, the corresponding commodity storage spaces store corresponding commodity links, a 3D model of corresponding clothing is built for the related commodity information in the commodity links, and the 3D model is input into the commodity links for storage.
Further, the user management module is provided with a user information unit, a user browsing unit and a virtual wardrobe unit;
the user information unit is used for acquiring and storing corresponding user reference information, an information acquisition device is arranged in the user information unit, the information acquisition device is used for uploading or acquiring physical characteristics and corresponding size information of a corresponding user, the acquired information is recorded as user reference information, and a corresponding mark is set on the relevant user reference information by the user; the user information unit is also provided with an information storage space, the corresponding information storage space stores user reference information of the corresponding mark, and a user manages the user reference information stored in the information storage space;
the user browsing unit is used for browsing related commodities in the electronic commerce shopping platform by a user, wherein a search window and a browsing window are arranged; the search window is used for inputting corresponding keyword information by a user, searching commodity links of merchants in the electronic commerce shopping platform according to the keyword information, and sending the obtained commodity links to the corresponding browse window, wherein the browse window is used for obtaining the commodity links obtained by the search window and displaying the commodity links; the user judges whether to acquire the commodity link or not through the image display information of the browsing window, and if the user selects to acquire the corresponding commodity link, other commodity information in the commodity link is browsed; and after the user browses the related commodity links, selecting the corresponding commodity links to be sent to the virtual wardrobe unit according to the requirements of the user.
Further, the virtual wardrobe unit sets a plurality of virtual cupboards according to the user requirement, the user manages each virtual wardrobe, corresponding labels are set according to commodity links stored in the virtual cupboards, the user selects to place the commodity links in the virtual cupboards of the corresponding labels according to the types of the corresponding commodities in the commodity links, and the operation management is carried out on the commodity links in the related virtual cupboards, wherein the operation management comprises deletion, modification or transfer.
Further, after browsing the related commodity links, the user selects whether to purchase the commodity links according to personal requirements, if so, order information is submitted according to the commodity links, wherein the order information comprises commodity links, commodity quantity, corresponding size information and a receiving address; the merchant management module is provided with an order management unit which is used for receiving order information submitted by a user and carrying out goods processing according to related information in the order information; and carrying out difference processing on the inventory quantity and the commodity quantity in the commodity link to obtain an updated commodity link.
Further, the data processing unit is provided with a data acquisition unit and a data processing unit;
the data acquisition unit is used for acquiring related data information according to user demands, wherein a user demand window is arranged in the data acquisition unit and is used for submitting corresponding virtual display information by a user, and the virtual display information comprises user reference information of a corresponding mark in a user information unit corresponding to the user and commodity links stored in a virtual wardrobe unit; the data acquisition unit acquires related content in the virtual display information and sends the related content to the data processing unit;
the data processing unit is provided with a virtual fitting room, physical characteristic information and corresponding size information in user parameter information are obtained, a 3D processing algorithm is arranged in the data processing unit, and the physical characteristic information and the corresponding size information are analyzed through the 3D processing algorithm to obtain a corresponding 3D human model; and acquiring image display information in a corresponding commodity link in the virtual wardrobe corresponding to the user, and placing the acquired 3D human body model and the image display information in a corresponding virtual fitting room for display.
Further, a user selection unit is arranged in the virtual experience module; the user selection unit is mutually associated with the virtual fitting room, and a plurality of clothes wearing modes are arranged in the user selection unit; the user checks the corresponding 3D human body model in the virtual fitting room and the corresponding image display information in the virtual wardrobe; the user generates a corresponding fitting application by selecting a corresponding clothing wearing mode and commodity links.
Further, a data integration unit is arranged in the virtual experience module, a virtual fitting algorithm is arranged in the data integration unit, 3D models and size information stored in corresponding commodity links in fitting applications and corresponding clothes wearing modes are obtained, and 3D human models in a virtual fitting room are obtained; fusing the 3D human body model and the 3D model corresponding to the commodity link according to the corresponding clothes wearing mode through the virtual fitting algorithm, rendering and processing related image information in a virtual environment, and generating a virtual fitting image; and mapping the generated virtual fitting image into a virtual fitting room for display.
Compared with the prior art, the invention has the beneficial effects that: through setting up virtual wardrobe and virtual fitting room, place the commodity link in the electronic commerce shopping platform in the virtual wardrobe according to the user's demand to show commodity link in the virtual wardrobe in virtual fitting room, be convenient for the user to match the commodity link of a plurality of merchants according to individual demand, generate virtual fitting image according to the collocation result, whether the user judges according to virtual fitting image and accords with individual demand, has provided individualized fitting collocation method for the user, has improved the experience that the user used this electronic commerce shopping platform, has also brought convenience for the user shopping.
Drawings
FIG. 1 is a schematic diagram of the present invention;
description of the embodiments
As shown in FIG. 1, an e-commerce shopping platform based on a virtual display technology comprises an e-commerce platform management center; and the E-commerce platform management center is in communication connection with a merchant management module, a user management module, a data processing module and a virtual experience module.
The e-commerce platform management center is used for carrying out identity verification on merchants and users using the e-commerce shopping platform, and granting permission to enter the e-commerce shopping platform to the relevant merchants and users after real-name authentication, and the specific implementation process comprises the following steps:
the electronic commerce platform management center is provided with a merchant residence unit and a user residence unit;
the merchant access unit is used for providing merchant access application for related merchants, wherein the merchant access application comprises a merchant operating range, merchant manager information and merchant related certificates; the merchant manager information comprises a responsible person name, an identity card photo and a mobile phone number for real name authentication; the e-commerce platform management center examines the related merchant residence application, if the examination is passed, the authority of the merchant platform management center is granted to enter the merchant management module, and if the examination is not passed, the authority of the merchant platform management center is not granted to enter the merchant management module;
the user resident unit is used for providing a user resident application for related users, wherein the user resident application comprises a user name, an identity card photo, a bank deposit card and a mobile phone number for real-name authentication; and the E-commerce platform management center examines the related user residence application, and grants the authority of the user residence application to enter the user management module if the examination passes.
The merchant management module is used for analyzing and managing information of related merchants, and the specific implementation process comprises the following steps:
the merchant management module is provided with an commodity management unit, a commodity storage unit and an order management unit which are respectively used for merchants to manage corresponding commodity information;
the commodity management unit acquires the content of a merchant resident application submitted by a corresponding merchant, acquires the experience range of the content, and records the commodity of the corresponding merchant when the business range is clothes, wherein a merchant record window and a platform record window are arranged in the commodity management unit, and the merchant record window is used for recording image display information, inventory information and material information of related commodities by the merchant; the platform input window is used for inputting corresponding size information and three-dimensional image information of related commodities; integrating information input by the merchant input window and the platform input window to obtain corresponding commodity links, and setting keyword information corresponding to commodity information description for the commodity links;
the commodity storage information is provided with a plurality of commodity storage spaces, the corresponding commodity storage spaces store corresponding commodity links, a 3D model of corresponding clothing is built for the related commodity information in the commodity links, and the 3D model is input into the commodity links for storage;
the order management unit is used for receiving order information submitted by a user and carrying out goods processing according to related information in the order information; performing difference processing on the inventory quantity and the commodity quantity in the commodity link to obtain an updated commodity link, wherein the order information comprises the commodity link, the commodity quantity, corresponding size information and a receiving address;
it should be further noted that, in the implementation process, the process of the order management unit for handling the goods includes: acquiring order data and commodity links, packaging related commodities according to the order data and the commodity links, sending express according to corresponding receiving addresses, and generating express bill numbers to send to users.
The user management module is used for related users to browse related commodity links and corresponding order information through the e-commerce management platform, and the specific implementation process comprises the following steps:
the user management module is provided with a user information unit, a user browsing unit and a virtual wardrobe unit;
the user information unit is used for acquiring and storing corresponding user reference information, an information acquisition device is arranged in the user information unit, the information acquisition device is used for uploading or acquiring physical characteristics and corresponding size information of a corresponding user, the acquired information is recorded as user reference information, and a corresponding mark is set on the relevant user reference information by the user; the user information unit is also provided with an information storage space, the corresponding information storage space stores user reference information of the corresponding mark, and a user manages the user reference information stored in the information storage space;
the user browsing unit is used for browsing related commodities in the electronic commerce shopping platform by a user; wherein, a corresponding search window and a corresponding browse window are arranged; the search window is used for inputting corresponding keyword information by a user, searching commodity links of merchants in the electronic commerce shopping platform according to the keyword information, sending the acquired commodity links to the corresponding browsing window, wherein the browsing window is used for acquiring the commodity links acquired by the search window and displaying the commodity links, acquiring image display information in the commodity links, putting the corresponding image display information into the corresponding browsing window, judging whether to acquire the commodity links by the user through browsing the image display information of the corresponding browsing window, and acquiring other information in the commodity links for the corresponding user to refer if the user selects to acquire the corresponding commodity links; if the user does not select to acquire the corresponding commodity link, other information in the commodity link is not acquired for the corresponding user to refer to; after browsing the related commodity links, the user selects to send the corresponding commodity links to the virtual wardrobe unit according to the requirements of the user, after browsing the related commodity links, the user selects whether to purchase the commodity links according to personal requirements, if so, order information is submitted to a corresponding merchant management module according to the commodity links, wherein the order information comprises the commodity links, the commodity quantity, the corresponding size information and the receiving address;
the virtual wardrobe unit sets a plurality of virtual cupboards according to the user demands, the user manages each virtual wardrobe, corresponding labels are set according to commodity links stored in the virtual cupboards, the user selects the corresponding commodity in the commodity links to be placed in the virtual cupboards of the corresponding labels according to the types of the corresponding commodity in the commodity links, and the commodity links in the related virtual cupboards are operated and managed, wherein the operation management comprises deletion, modification or transfer;
it should be further noted that, in the implementation process, whether the user purchases the corresponding commodity link or not, the commodity link may be sent to the virtual wardrobe.
The data processing module is used for providing virtual fitting experience for the user and more real shopping experience for the user, and the specific implementation process comprises the following steps:
the data processing module is internally provided with a data acquisition unit and a data processing unit;
the data acquisition unit is used for acquiring related data information according to user demands, wherein a user demand window is arranged in the data acquisition unit and is used for submitting corresponding virtual display information by a user, and the virtual display information comprises user reference information of a corresponding mark in a user information unit corresponding to the user and commodity links stored in a virtual wardrobe unit; the data acquisition unit acquires related content in the virtual display information and sends the related content to the data processing unit;
the data processing unit is provided with a virtual fitting room, physical characteristic information and corresponding size information in user parameter information are obtained, a 3D processing algorithm is arranged in the data processing unit, and the physical characteristic information and the corresponding size information are analyzed through the 3D processing algorithm to obtain a corresponding 3D human model; and acquiring image display information in a corresponding commodity link in the virtual wardrobe corresponding to the user, and placing the acquired 3D human body model and the image display information in a corresponding virtual fitting room for display.
The virtual experience module is used for being correlated with the corresponding user, acquiring the related information processed by the data processing module, and displaying the corresponding virtual image, and the specific implementation process comprises the following steps:
the virtual experience module is provided with a user selection unit and a data integration unit;
the user selection unit is used for being correlated with the data processing module, acquiring the virtual fitting room acquired by the data processing unit, and checking the corresponding 3D human body model in the virtual fitting room and the corresponding image display information in the virtual wardrobe by a user; the user selects commodity links corresponding to the corresponding image display information according to the self requirements, a plurality of clothes wearing modes are arranged in the user selection unit, the corresponding commodity links are used for selecting the corresponding clothes wearing modes, the corresponding clothes wearing modes are corresponding to the commodity links, a corresponding fitting application is generated, and the corresponding fitting application is sent to the data integration unit;
the virtual experience module is provided with a data integration unit, a virtual fitting algorithm is arranged in the data integration unit, 3D models and size information stored in corresponding commodity links in fitting applications and corresponding clothes wearing modes are obtained, and 3D human models in a virtual fitting room are obtained; fusing the 3D human body model and the 3D model corresponding to the commodity link according to the corresponding clothes wearing mode through the virtual fitting algorithm, rendering and processing related image information in a virtual environment, and generating a virtual fitting image; mapping the generated virtual fitting image to a virtual fitting room for display; the user checks the virtual fitting room corresponding to the account through the user side;
it is further to be noted that in the implementation process, the virtual experience module can match any commodity link in the virtual wardrobe according to the user requirement, the user matches clothes according to the personal requirement, and whether the commodity needs to be purchased or not is judged according to the virtual fitting image, so that shopping experience of the user using the electronic commerce shopping platform is effectively improved.
The above embodiments are only for illustrating the technical method of the present invention and not for limiting the same, and it should be understood by those skilled in the art that the technical method of the present invention may be modified or substituted without departing from the spirit and scope of the technical method of the present invention.
Claims (8)
1. The electronic commerce shopping platform based on the virtual display technology is characterized by comprising an electronic commerce platform management center; the electronic commerce platform management center is in communication connection with a merchant management module, a user management module, a data processing module and a virtual experience module;
the e-commerce platform management center is used for carrying out identity verification on merchants and users needing to enter the platform, and judging whether to grant permission for entering the e-commerce shopping platform or not according to verification results;
the merchant management module is used for uploading and managing commodity information corresponding to the merchant and generating a corresponding commodity link;
the user management module is used for uploading user parameter information by a user, browsing related commodity links in the e-commerce shopping platform, submitting corresponding order information, and selecting corresponding commodity links to be added into the virtual wardrobe according to user requirements;
the data processing module is used for analyzing and processing the user parameter information and the corresponding commodity links in the virtual wardrobe, and setting the corresponding virtual fitting room;
the virtual experience module is used for generating a corresponding fitting application according to user selection, acquiring a virtual fitting room set by the data processing module, and generating a corresponding virtual fitting image according to the fitting application.
2. The electronic commerce shopping platform based on the virtual display technology according to claim 1, wherein a commodity management unit and a commodity storage unit are arranged in the merchant management module;
the commodity management unit is used for inputting commodity information sold by a corresponding merchant, wherein a merchant input window and a platform input window are arranged; the merchant input window is used for inputting image display information, inventory information and material information of related commodities by merchants; the platform input window is used for inputting the size information and the three-dimensional image information of related commodities; the commodity management unit integrates commodity information input by the merchant input window and the platform input window, acquires corresponding commodity links, and sets keyword information corresponding to commodity information description for the commodity links;
the commodity storage information is provided with a plurality of commodity storage spaces, the corresponding commodity storage spaces store corresponding commodity links, a 3D model of corresponding clothing is built for the related commodity information in the commodity links, and the 3D model is input into the commodity links for storage.
3. The electronic commerce shopping platform based on the virtual display technology according to claim 2, wherein a user information unit, a user browsing unit and a virtual wardrobe unit are arranged in the user management module;
the user information unit is used for acquiring and storing corresponding user reference information, an information acquisition device is arranged in the user information unit, the information acquisition device is used for uploading or acquiring physical characteristics and corresponding size information of a corresponding user, the acquired information is recorded as user reference information, and a corresponding mark is set on the relevant user reference information by the user; the user information unit is also provided with an information storage space, the corresponding information storage space stores user reference information of the corresponding mark, and a user manages the user reference information stored in the information storage space;
the user browsing unit is used for browsing related commodities in the electronic commerce shopping platform by a user, wherein a search window and a browsing window are arranged; the search window is used for inputting corresponding keyword information by a user, searching commodity links of merchants in the electronic commerce shopping platform according to the keyword information, and sending the obtained commodity links to the corresponding browse window, wherein the browse window is used for obtaining the commodity links obtained by the search window and displaying the commodity links; the user judges whether to acquire the commodity link or not through the image display information of the browsing window, and if the user selects to acquire the corresponding commodity link, other commodity information in the commodity link is browsed; and after the user browses the related commodity links, selecting the corresponding commodity links to be sent to the virtual wardrobe unit according to the requirements of the user.
4. The electronic commerce shopping platform based on the virtual display technology according to claim 3, wherein the virtual wardrobe unit sets a plurality of virtual cupboards according to the user requirement, each virtual wardrobe is managed by a user, corresponding labels are set according to commodity links stored in the virtual cupboards, the virtual cupboards are placed in the corresponding labels according to the types of corresponding commodities in the commodity links by the user, and the commodity links in the related virtual cupboards are operated and managed, wherein the deletion, modification or transfer is included.
5. The electronic commerce shopping platform based on the virtual display technology of claim 4, wherein after browsing related commodity links, a user selects whether to purchase the commodity links according to personal requirements, if so, order information is submitted according to the commodity links, wherein the order information comprises commodity links, commodity quantity, corresponding size information and a receiving address; the merchant management module is provided with an order management unit which is used for receiving order information submitted by a user and carrying out goods processing according to related information in the order information; and carrying out difference processing on the inventory quantity and the commodity quantity in the commodity link to obtain an updated commodity link.
6. The electronic commerce shopping platform based on the virtual display technology according to claim 5, wherein the data processing unit is provided with a data acquisition unit and a data processing unit;
the data acquisition unit is used for acquiring related data information according to user demands, wherein a user demand window is arranged in the data acquisition unit and is used for submitting corresponding virtual display information by a user, and the virtual display information comprises user reference information of a corresponding mark in a user information unit corresponding to the user and commodity links stored in a virtual wardrobe unit; the data acquisition unit acquires related content in the virtual display information and sends the related content to the data processing unit;
the data processing unit is provided with a virtual fitting room, physical characteristic information and corresponding size information in user parameter information are obtained, a 3D processing algorithm is arranged in the data processing unit, and the physical characteristic information and the corresponding size information are analyzed through the 3D processing algorithm to obtain a corresponding 3D human model; and acquiring image display information in a corresponding commodity link in the virtual wardrobe corresponding to the user, and placing the acquired 3D human body model and the image display information in a corresponding virtual fitting room for display.
7. The electronic commerce shopping platform based on the virtual display technology according to claim 6, wherein a user selection unit is arranged in the virtual experience module; the user selection unit is mutually associated with the virtual fitting room, and a plurality of clothes wearing modes are arranged in the user selection unit; the user checks the corresponding 3D human body model in the virtual fitting room and the corresponding image display information in the virtual wardrobe; the user generates a corresponding fitting application by selecting a corresponding clothing wearing mode and commodity links.
8. The electronic commerce shopping platform based on the virtual display technology according to claim 7, wherein a data integration unit is arranged in the virtual experience module, a virtual fitting algorithm is arranged in the data integration unit, 3D models and size information stored in corresponding commodity links in fitting applications and corresponding clothes wearing modes are obtained, and 3D human models in virtual fitting rooms are obtained; fusing the 3D human body model and the 3D model corresponding to the commodity link according to the corresponding clothes wearing mode through the virtual fitting algorithm, rendering and processing related image information in a virtual environment, and generating a virtual fitting image; and mapping the generated virtual fitting image into a virtual fitting room for display.
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