CN114936902A - Online shopping product experience method, server and terminal - Google Patents
Online shopping product experience method, server and terminal Download PDFInfo
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- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0641—Shopping interfaces
- G06Q30/0643—Graphical representation of items or shoppers
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- G06F3/04815—Interaction with a metaphor-based environment or interaction object displayed as three-dimensional, e.g. changing the user viewpoint with respect to the environment or object
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Abstract
The invention discloses an experience method, a server and a terminal of online shopping products, and relates to the technical field of computers, wherein the method comprises the steps of generating a virtual space, generating an augmented reality image and importing the augmented reality image into the virtual space; the positioning module is used for positioning the use position of the terminal and importing the use position into the virtual space so as to change the moving position in the virtual space; obtaining commodity introduction information from an external tag unit and importing the commodity introduction information into the virtual space to generate a product real image; determining position information and visual angle information of virtual space observation point information in a virtual model, and determining a displayed observation picture based on the position information and the visual angle information; determining visible articles in the observation picture according to the observation picture; receiving a touch instruction of any visible commodity in the observation picture; and providing introduction information of the commodity in response to the touch instruction. The commodity can be directly matched with the living state, and the shopping experience is enhanced.
Description
Technical Field
The invention relates to the technical field of computers, in particular to an experience method of online shopping products, a server and a terminal.
Background
Along with the change of times and the development of scientific technology, the popularization of electronic commerce and logistics technology changes the life style of people. People can enjoy the shopping convenience without going out of home, and can purchase products on shopping websites or shopping APPs of terminals such as mobile phones and computers by only utilizing the Internet. However, the purchased goods in this purchasing method do not conform to the use environment, which results in the increase of the return rate and the goods can only be known by pictures and the specific style can not be grasped.
Disclosure of Invention
In order to solve the problems in the prior art, the invention provides an experience method of online shopping products, a server and a terminal.
In order to achieve the purpose, the technical scheme of the invention is realized as follows:
the invention provides an experience method of online shopping products, which is applied to a server and comprises the following steps of;
generating a virtual space, generating an augmented reality image and importing the augmented reality image into the virtual space; the positioning module is used for positioning the use position of the terminal and importing the use position into the virtual space so as to change the moving position in the virtual space;
obtaining commodity introduction information from an external tag unit and importing the commodity introduction information into the virtual space to generate a product real image;
determining position information and visual angle information of virtual space observation point information in a virtual model, and determining a displayed observation picture based on the position information and the visual angle information;
determining visible articles in the observation picture according to the observation picture;
receiving a touch instruction of any visible commodity in the observation picture; and
and providing introduction information of the commodity in response to the touch instruction.
Further, the generated commodity introduction information is written into the external tag unit, and the product real-world image with the commodity introduction information is guided into the virtual space and then displayed on a display screen of the terminal.
Further, the article introduction information includes at least one of the following information about the article: size information, price information, brand information, and sales information.
Further, the method for generating the click-touch instruction comprises the following steps:
generating a direction point based on the user point touch position;
generating a direction line in the connecting line direction between the virtual observation point and the direction point; and
under the condition that the direction lines intersect with the surface of a certain visible object in the observation picture for the first time, generating a point contact instruction aiming at the corresponding object;
and the direction point is a spatial coordinate point of the point in the virtual scene.
Determining the position information and the visual angle information of a virtual observation point in the virtual model, and determining a displayed observation picture based on the position information and the visual angle information;
determining visible commodities in the observation picture according to the observation picture;
receiving a point touch instruction of a label of any article in the observation picture; and
and expanding the clicked contents in the label in response to the click command.
The invention also provides an experience method of online shopping products, which is applied to a terminal, wherein the terminal is a terminal capable of providing purchases, and the method comprises the following steps:
the instant conversation is carried out by combining a social network site containing the commodity reality image through a chat conversation module and connecting the social network site with the terminal;
and ordering and purchasing the product real-world image through a social network site.
Further, the social network site places a purchase order for the product real-world image.
Further, the augmented reality image is connected through a terminal and a filter effect is presented to the augmented reality image in a community module.
The present invention also provides a server comprising: a processor and a memory for storing a computer program capable of running on the processor, wherein the processor is configured to implement the method for experiencing online shopping products as described above when the computer program is run by the processor.
The embodiment of the invention also provides a terminal, which stores an executable program, and when the executable program is executed by a processor, the experience method of the online shopping product is realized.
The invention has the beneficial effects that:
the invention mainly generates a virtual space through a virtual space generator, generates an augmented reality image by the augmented reality, simultaneously introduces the augmented reality image into the virtual space, then utilizes a positioning module to position the use position of a terminal and introduces the augmented reality image into the virtual space so as to change the moving position of the virtual space. The real-world images of the products are led into the virtual space, so that consumers can know the products in the virtual space in real time and match the products with the background, the shopping reality of the consumers can be improved, the consumption pleasure is increased, and the shopping experience is enhanced due to the fact that the commodities can be directly matched with the living state;
the invention can determine the displayed observation picture based on the position information and the visual angle information by determining the position information and the visual angle information of the virtual observation point in the virtual model; determining visible articles in the observation picture according to the observation picture; and receiving a touch instruction of the user for any visible article in the observation picture, and providing introduction information of the corresponding commodity in response to the touch instruction of the user for any visible article in the observation picture.
Drawings
Fig. 1 is a schematic flow chart illustrating an experience method of online shopping products according to an embodiment of the present invention;
fig. 2 is a flowchart of a method for viewing information of an item in a virtual model according to an embodiment of the present invention, and a method for generating a click command;
fig. 3 is a schematic hardware structure diagram of a computer device according to an embodiment of the present invention.
The attached drawings are marked as follows: 1-a memory; 2-a processor.
Detailed Description
The present invention will be described in further detail below with reference to the accompanying drawings and examples. It should be understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.
Unless defined otherwise, all technical and scientific terms used herein have the same meaning as commonly understood by one of ordinary skill in the art to which this invention belongs. The terminology used in the description of the invention herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. As used herein, the term "and/or" includes any and all combinations of one or more of the associated listed items.
The technical solution of the present invention is further described in detail below with reference to the drawings and the specific embodiments of the present invention.
Fig. 1 is a schematic flow chart of an online shopping product experiencing method according to an embodiment of the present invention, and as shown in fig. 1, the method includes the following steps:
s1: generating a virtual space, generating an augmented reality image and importing the augmented reality image into the virtual space; the positioning module is used for positioning the use position of the terminal and importing the use position into the virtual space so as to change the moving position in the virtual space;
s2: obtaining commodity introduction information from an external tag unit and importing the commodity introduction information into the virtual space to generate a product real image;
s3: determining position information and visual angle information of virtual space observation point information in a virtual model, and determining a displayed observation picture based on the position information and the visual angle information;
s4: determining visible articles in the observation picture according to the observation picture;
s5: receiving a touch instruction of any visible commodity in the observation picture; and
and providing introduction information of the commodity in response to the touch instruction.
Here, the server may include: a server or cluster of servers provided by merchants offering shopping websites or shopping APPs. Here, the terminal may be a mobile terminal or a fixed terminal; the mobile terminal can be, for example, a mobile phone, a tablet computer, a notebook computer, or the like; the fixed terminal may be, for example, a desktop computer or a kiosk, etc.
The invention enters a use state schematic diagram of a virtual space, a use state schematic diagram of an external tag unit, a use state schematic diagram of product virtual matching and a use state schematic diagram of a purchased product. A user starts a shopping APP by using a terminal, the started APP generates a virtual space by using an internal virtual space generator, and an augmented reality image is generated by the augmented reality and is led into the virtual space.
In this embodiment, the virtual space may be a shopping environment, and the augmented reality image generated by the augmented reality may be displayed at the door of the store, and the location of the terminal may be confirmed by the positioning module (infrared ray, bluetooth or GPS) when the user moves the location, so that the terminal is simultaneously displayed in the virtual space by the detection of the positioning module when the terminal moves, and the screen of the terminal may be seen as being closer to the door of the store when the terminal moves, and the terminal enters the shopping environment originally set in the virtual space when the terminal enters the door of the store.
The user can read the external label unit of each commodity by using the lens of the terminal, and the commodity information of the commodity is written into the external label unit (two-dimensional code or QR code) mainly through the commodity service unit due to the information source corresponding to the internal part of the external label unit of the commodity, and after the user reads the external label unit, the related information can be directly presented through the browsing mode.
When the information of the external tag unit is a shoe, the product real image and information (such as selling price, size, color and related website) about the shoe in the commodity service unit after the external tag unit is read are imported into the virtual space.
The consumer can directly select the desired shoe to know the product in the virtual space and match the product with the background, and the so-called background matching means that the intelligent device can display the shot image through the lens, and the product can be matched with the background directly.
For example, after a certain shoe is selected, the user's foot can be shot through the lens on the terminal, and the product real image of the shoe can be seen directly through the terminal and can be overlapped on the user's foot, so that the user can see the visual sensation of the shoe after wearing the shoe in real time without imagination. Or a shoe cabinet which can shoot the lens of the shoes arranged on the terminal, so that whether the shoes can be put down can be known.
After the shoes are confirmed, the user can combine a social network site through a chat conversation module, the social network site can be QQ, WeChat, microblog and other social software or the social network site comprises product reality images and is connected with an intelligent device for instant conversation, the instant conversation is that the instant message question and answer of product related messages (such as preferential activities, card swiping services and the like) is carried out through the instant message question and answer connected to a commodity remote customer service, and after the commodities are confirmed, the shopping module is guided to conduct order purchase on the product reality images in the social network site, and then the commodity transaction is completed.
The applicant is worth mentioning that a filter module and a paid member module are additionally introduced into the social network site, the filter module is mainly connected with the augmented reality and presents a filter effect on the augmented reality image in the community module, and the paid member module is connected with the filter module and opens the filter effect according to the grade, so that a more diversified visual effect can be presented.
In the embodiment, the virtual space is generated by the virtual space generator, the augmented reality image is generated by the augmented reality and is simultaneously introduced into the virtual space, then the positioning module is utilized to position the use position of the terminal and is introduced into the virtual space so as to change the moving position in the virtual space, the augmented reality image takes a shop door as an example, when a user uses the terminal, the moving position can be grasped by the positioning module, and when the user approaches or even enters the shop door, the virtual space generator can be seen to generate the virtual space, and at the moment, various augmented reality images can be introduced into the virtual space. The virtual space is imported through the product real-world image, so that a consumer can know the product in the virtual space in real time and match the product with the background, the shopping reality of the consumer can be improved, the consumption pleasure is increased, and the shopping experience is enhanced due to the fact that the commodity can be directly matched with the living state.
The method comprises the steps that a user can feel the in-person shopping experience without leaving a home, the corresponding observation picture changes when the user moves the virtual observation point once in the process of shopping and selecting commodities, after the observation picture changes, visible articles in the picture also change correspondingly, and specifically, the displayed observation picture can be determined based on the position information and the visual angle information by determining the position information and the visual angle information of the virtual observation point in the virtual model. The position of the virtual viewpoint in the virtual model can be regarded as the position of the user in the room, the visual angle of the virtual viewpoint in the virtual model can be regarded as the visual direction of the user when observing the room, and the picture observed at a certain observation angle at a certain point in the virtual space is a fixed certain area range due to the limited visual angle. In the pre-stored virtual model, the corresponding observation picture can be determined according to the position of the virtual observation point in the virtual model and the visual angle of the virtual observation point in the virtual model, and the visible article in the observation picture can be further determined according to the determined observation picture. For example, clicking on the shoe in the viewing screen to further understand the specific information about the shoe. Specifically, the method can receive a touch instruction of a user for any visible article in an observation picture, provides introduction information of the corresponding article in response to the touch instruction, and realizes that the user knows the simulated decoration effect through virtual house watching and knows the detailed introduction information of the articles placed in each room in the simulated decoration scheme.
For the method for viewing information of an item in a virtual model provided by the embodiment of the present invention, the introduction information includes at least one of the following information about the item: size information, price information, brand information, and sales information.
Wherein, the introduction information about the article may include at least one of the following information: size information, price information, brand information, and sales information. For example, when the user clicks the sofa on the observation screen, the brand information, material information, internal structure information, size information, and market price information of the sofa are provided,
aiming at the viewing method of the article information in the virtual model provided by the embodiment of the invention, the generating method of the point touch instruction comprises the following steps:
e1: generating a direction point based on the user point touch position;
e2: generating a direction line in the connecting line direction between the virtual observation point and the direction point;
e3: under the condition that the direction lines intersect with the surface of a certain visible object in the observation picture for the first time, generating a point contact instruction aiming at the corresponding object;
and the direction point is a spatial coordinate point of the point in the virtual scene.
The method comprises the steps that for a certain observation picture, a user clicks a certain article on the observation picture, a direction point can be generated based on a point contact position of the user, the direction point is a space coordinate point in a virtual model, in the pre-stored virtual model, based on user control, the space coordinate position of the virtual observation point in the virtual model after moving can be determined, namely the article clicked by the user can be determined, a point contact instruction for the article is generated, and introduction information of the corresponding article is further provided for the user according to the point contact instruction.
The flow diagram of the method for viewing the item label in the embodiment is that the method for viewing the item label in the virtual model includes:
determining position information and view angle information of a virtual observation point in the virtual model, and determining a displayed observation picture based on the position information and the view angle information;
determining visible articles in the observation picture according to the observation picture;
receiving a point touch instruction of a label of any article in the observation picture; and
and expanding the clicked contents in the label in response to the click command.
In the shopping process of the user, each time the virtual observation point moves, the corresponding observation picture changes, and after the observation picture changes, the visible articles in the picture also change correspondingly, specifically, by determining the position information and the view angle information of the virtual observation point in the virtual model, the displayed observation picture can be determined based on the position information and the view angle information. The position of the virtual viewpoint in the virtual model can be regarded as the position of the user in the virtual space, the visual angle of the virtual viewpoint in the virtual model can be regarded as the visual direction of the user when the user observes in the virtual space, and due to the limited visual angle, a picture observed at a certain point in the virtual space at a certain observation angle is a fixed certain area range. In the pre-stored virtual model, the corresponding observation picture can be determined according to the position of the virtual observation point in the virtual model and the visual angle of the virtual observation point in the virtual model, and the visible article in the observation picture can be further determined according to the determined observation picture.
The method for viewing the label of the article in the virtual model provided by the embodiment of the invention comprises at least one of the following information about the article: size information, price information, brand information, and sales information.
As shown in fig. 3, an embodiment of the present invention further provides an inspection device, where the inspection device includes a memory 1, a processor 2, and computer instructions stored in the memory 1 and executable on the processor 2; the processor 2, when executing the instructions, implements the steps applied to the experience method.
In some embodiments, memory 1 in embodiments of the present invention may be either volatile memory or nonvolatile memory, or may include both volatile and nonvolatile memory. The non-volatile Memory may be a Read-Only Memory (ROM), a Programmable ROM (PROM), an Erasable PROM (EPROM), an Electrically Erasable PROM (EEPROM), or a flash Memory. The volatile Memory may be a Random Access Memory (RAM) which serves as an external cache. By way of example, and not limitation, many forms of RAM are available, such as Static Random Access Memory (SRAM), Dynamic Random Access Memory (DRAM), Synchronous Dynamic Random Access Memory (SDRAM), Double Data Rate Synchronous Dynamic Random Access Memory (DDRSDRAM), Enhanced Synchronous SDRAM (ESDRAM), Synchronous Link DRAM (SLDRAM), and Direct Rambus RAM (DRRAM). The memory 1 of the systems and methods described herein is intended to comprise, without being limited to, these and any other suitable types of memory.
And the processor 2 may be an integrated circuit chip having signal processing capabilities. In implementation, the steps of the above method may be performed by integrated logic circuits of hardware or instructions in the form of software in the processor 2. The Processor 2 may be a general-purpose Processor, a Digital Signal Processor (DSP), an Application Specific Integrated Circuit (ASIC), an off-the-shelf Programmable Gate Array (FPGA) or other Programmable logic device, a discrete Gate or transistor logic device, or a discrete hardware component. The various methods, steps and logic blocks disclosed in the embodiments of the present invention may be implemented or performed. A general purpose processor may be a microprocessor or the processor may be any conventional processor or the like. The steps of the method disclosed in connection with the embodiments of the present invention may be directly implemented by a hardware decoding processor, or implemented by a combination of hardware and software modules in the decoding processor. The software module may be located in ram, flash memory, rom, prom, or eprom, registers, etc. storage media as is well known in the art. The storage medium is located in the memory 1, and the processor 2 reads the information in the memory 2 and completes the steps of the method in combination with the hardware thereof.
In some embodiments, the embodiments described herein may be implemented in hardware, software, firmware, middleware, microcode, or a combination thereof. For a hardware implementation, the Processing units may be implemented within one or more Application Specific Integrated Circuits (ASICs), Digital Signal Processors (DSPs), Digital Signal Processing Devices (DSPDs), Programmable Logic Devices (PLDs), Field Programmable Gate Arrays (FPGAs), general purpose processors, controllers, micro-controllers, microprocessors, other electronic units configured to perform the functions described herein, or a combination thereof.
For a software implementation, the techniques described herein may be implemented with modules (e.g., procedures, functions, and so on) that perform the functions described herein. The software codes may be stored in a memory and executed by a processor. The memory may be implemented within the processor or external to the processor.
Yet another embodiment of the present invention provides a computer storage medium storing an executable program which, when executed by a processor 1, may implement the steps applied to the experience method. For example, as one or more of the methods shown in fig. 1.
In some embodiments, the computer storage medium may include: a U-disk, a removable hard disk, a Read Only Memory (ROM), a Random Access Memory (RAM), a magnetic disk or an optical disk, and other various media capable of storing program codes.
It should be noted that: the technical schemes described in the embodiments of the present invention can be combined arbitrarily without conflict.
Finally, only specific embodiments of the present invention have been described in detail above. The invention is not limited to the specific embodiments described above. Equivalent modifications and substitutions by those skilled in the art are also within the scope of the present invention. Accordingly, equivalent alterations and modifications are intended to be included within the scope of the invention, without departing from the spirit and scope of the invention.
Claims (10)
1. The experience method of the online shopping product is applied to the server, and the method comprises the following steps;
generating a virtual space, generating an augmented reality image and importing the augmented reality image into the virtual space; the positioning module is used for positioning the using position of the terminal and importing the using position into the virtual space so as to change the moving position in the virtual space;
acquiring commodity introduction information from an external tag unit and importing the commodity introduction information into the virtual space to generate a product real image;
determining position information and visual angle information of virtual space observation point information in a virtual model, and determining a displayed observation picture based on the position information and the visual angle information;
determining visible articles in the observation picture according to the observation picture;
receiving a touch instruction of any visible commodity in the observation picture; and
and providing introduction information of the commodity in response to the touch instruction.
2. The experience method according to claim 1, characterized in that:
and the generated commodity introduction information is written into the external tag unit, and the product real image with the commodity introduction information is imported into the virtual space and then displayed on a display screen of the terminal.
3. The experience method according to claim 1, characterized in that:
the article introduction information includes at least one of the following information about the article: size information, price information, brand information, and sales information.
4. The experience method according to claim 1, characterized in that:
the generation method of the point touch instruction comprises the following steps:
generating a direction point based on the user point touch position;
generating a direction line in the connecting line direction between the virtual observation point and the direction point; and
under the condition that the direction lines intersect with the surface of a visible object in the observation picture for the first time, generating a point touch instruction for the corresponding object;
and the direction point is a spatial coordinate point of the point in the virtual scene.
5. The experience method according to claim 1, characterized in that:
determining position information and view angle information of a virtual observation point in the virtual model, and determining a displayed observation picture based on the position information and the view angle information;
determining visible commodities in the observation picture according to the observation picture;
receiving a point touch instruction of a label of any article in the observation picture; and
and expanding the clicked contents in the label in response to the click command.
6. The method for experiencing the online shopping product is applied to a terminal, wherein the terminal is a terminal capable of providing the purchase, and the method comprises the following steps: the method is characterized in that:
the instant conversation is carried out by combining a social network site containing the commodity reality image through a chat conversation module and connecting the social network site with the terminal;
and ordering and purchasing the product real-world image through a social network site.
7. The experience method according to claim 6, characterized in that:
and the social network site places a bill for purchase on the product real-world image.
8. The method of experiencing according to claim 1, characterized in that:
and connecting the augmented reality through a terminal and presenting a filter effect on the augmented reality image in the community module.
9. A server, comprising: a processor and a memory for storing a computer program capable of running on the processor, wherein the processor is configured to implement the method of experiencing the online shopping product of any one of claims 1 to 5 when the computer program is run.
10. A terminal, comprising: a processor and a memory for storing a computer program capable of running on the processor, wherein the processor is configured to implement the method of experiencing the online shopping product of any one of claims 6 to 8 when the computer program is run.
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| Application Number | Priority Date | Filing Date | Title |
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| CN202210612557.5A CN114936902A (en) | 2022-05-31 | 2022-05-31 | Online shopping product experience method, server and terminal |
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| CN202210612557.5A CN114936902A (en) | 2022-05-31 | 2022-05-31 | Online shopping product experience method, server and terminal |
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