CN114386938A - Operation management system of 5G message platform - Google Patents
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Abstract
The invention discloses an operation management system of a 5G message platform, which comprises a message platform, a message subscription end, a message sending end and a database, wherein the message platform is respectively connected with the message subscription end and the message sending end and is connected with the database; the invention combines a 5G message platform with an operation platform, constructs a unified internet channel body, experiences, manages and coordinates operation scenes and interaction, comprehensively improves customer experience, realizes message push and conversation interaction, realizes service collaboration, user interaction, customer drainage and transaction growth, interfaces enterprise service scenes, interfaces with a service system, has reasonable operation platform setting, can provide efficient and convenient operation capability, realizes visual operation configuration, unifies template materials and enriches marketing plug-ins, provides a visual configuration tool on the basis of basic multimedia message configuration group sending, realizes unified maintenance of material resources, and improves operation breadth and efficiency.
Description
Technical Field
The invention relates to the technical field of message platforms, in particular to an operation management system of a 5G message platform.
Background
The 5G industry message core is Chatbot, the traditional short message function is upgraded at one time under the 5G background, scene matching is carried out on enterprise service of the whole industry through richer message forms and chat interactive capacity, and the application capacity and value of the message in various industries are better improved. Through short message internetworking, rich media information service is provided, so that short messages are colorful and intelligent. The information transmission between the individual users does not need to add friends, interactive information with richer forms can be issued between the industry and the individual users, and the industry and the individual users can be used as carriers of emerging services through the interactive information Chatbot. The system can bring comprehensive content service and communication value to customers, create more service expansion and service scenes for merchants, create new entrances, new platforms and new channels, and realize service notification, namely marketing start.
The traditional message platform is difficult to meet the requirement of Internet channel operation of industrial customers, a good third-party operation platform is not provided, a uniform Internet channel body is difficult to construct, and the experience, management, collaborative operation and use effects are common, so that an operation management system of the 5G message platform is provided.
Disclosure of Invention
The invention provides an operation management system of a 5G message platform, and aims to provide an efficient operation management platform with consistent experience, unified management and collaborative operation by constructing a unified internet channel system as a criterion.
In order to achieve the technical purpose and achieve the technical effect, the invention is realized by the following technical scheme: an operation management system of a 5G message platform comprises a message platform, a message subscription end, a message sending end and a database, wherein the message platform is respectively connected with the message subscription end and the message sending end and is connected with the database;
the message sending end is used for sending a sending request to the message platform, the message platform generates a sending message based on the sending request, stores the corresponding sending message to the database according to the time sequence of the sending request, and sends the sending message to the message middleware, the message subscription end is used for sending a subscription request to the message platform, and the message platform is also used for receiving the subscription request sent by the message subscription end, analyzing the subscription request and sending the subscription request to the operation platform;
the operation platform comprises a core operation scene, a message, marketing, data and a system, and is respectively connected with an operator system and a customer owned system, wherein the operator system is used for docking the CSP and the related capability system, and the customer owned system is used for docking the business system related to the customer.
Preferably, in the operation management system of the 5G message platform, the core operation scenario in the operation platform includes acquiring new customers, activating customers, marketing conversion, material reuse, multi-level operation, accurate marketing, wechat collaboration, data synchronization, and private domain operation;
the messages in the operation platform comprise message templates, message editions and message drops;
marketing in the operation platform comprises an activity system, a card and ticket system and membership rights and interests;
the data in the operation platform comprises message analysis, user analysis and conversion analysis;
the system in the operation platform comprises a plurality of levels of authorities, standard interfaces and safety guarantee.
Preferably, in the operation management system of the 5G message platform, an industry client in the operator system performs message interaction with an individual user in the client owned system in a form of Chatbot through an operator network, and the individual user sends message content to the industry client Chatbot, where the message content includes text, picture, audio, video, expression, location, or contact.
Preferably, in the operation management system of the 5G message platform, the operation platform further includes:
the user-defined fixed menu unit is used for providing fixed menu configuration for the 5G message, is arranged on a chatbot interface of a short message application of a user, provides an operation entrance of a service function, and is provided with a keyword reply function, a reply appointed content function, a skip link function, a new message trigger function, a position application activation function, a call dialing function and an APP function area pull-up function, wherein the menu configuration can be provided with 3 primary menus at most, and each primary menu can be provided with 5 submenus at most;
and the material library management unit is used for intelligently managing cards, pictures, thumbnails, audios, videos, pictures and texts or other materials set by the 5G message content production, and the intelligent management comprises the uploading of the materials, the editing and modifying of the materials and the retrieval and viewing of the materials.
Preferably, in the operation management system of the 5G message platform, the 5G message format includes a single card, multiple cards, text, audio, video and location.
Preferably, in the operation management system of the 5G message platform, the operation platform is provided with a dual audit unit, an internal audit of the operation platform can open an audit authority to an appointed person according to a role authority, an audit flow is configurable, a material uploaded by an administrator, an edited image and text, a configured menu and the like are selectively opened and audited, the submitted material is firstly passed through the internal audit and sent to the mobile terminal for system audit, and after the audit is passed, the passed material is used for message making.
Preferably, in the operation management system of the 5G message platform, the downlink message of the operation platform uses a batch processing technology and a heterogeneous data processing technology, and the uplink message of the operation platform uses a message queue.
Preferably, in the operation management system of the 5G message platform, the natural language of the operation platform implements natural language processing of the uplink message of the user based on ras, and implements accurate return of the service message according to a natural language processing result and a service scenario; the rule engine of the operation platform realizes the reply of the uplink message and the interactive message based on the rule engine; and the video end of the operation platform realizes video customer service connection based on the agora.
Compared with the prior art, the invention has the beneficial effects that: the invention combines a 5G message platform with an operation platform, constructs a uniform internet channel body, experiences, manages and coordinates operation scenes and interaction, comprehensively improves customer experience, interacts message pushing and conversation, realizes service collaboration, user interaction, customer drainage and transaction growth, interfaces enterprise service scenes, interfaces with a service system, and realizes operations of real-time point inquiry, exchange and deduction, service system account information inquiry and service handling and the like; the operation platform is reasonable in arrangement, can provide efficient and convenient operation capacity, visually operates and configures, unifies template materials and enriches marketing plug-ins, provides a visual configuration tool on the basis of basic multimedia message configuration and mass sending, realizes unified maintenance of material resources, and improves operation breadth and efficiency.
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Fig. 1 is a schematic diagram of a modular structure of an operation management system of a 5G message platform according to the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
Referring to fig. 1, the present invention provides a technical solution: an operation management system of a 5G message platform comprises a message platform, a message subscription end, a message sending end and a database, wherein the message platform is respectively connected with the message subscription end and the message sending end and is connected with the database; the message sending end is used for sending a sending request to the message platform, the message platform generates a sending message based on the sending request, stores the corresponding sending message to the database according to the time sequence of the sending request, and sends the sending message to the message middleware, the message subscription end is used for sending a subscription request to the message platform, and the message platform is also used for receiving the subscription request sent by the message subscription end, analyzing the subscription request and sending the subscription request to the operation platform; the operation platform comprises a core operation scene, a message, marketing, data and a system, and is respectively connected with an operator system and a customer owned system, wherein the operator system is used for docking the CSP and the related capability system, and the customer owned system is used for docking the business system related to the customer.
The embodiment has fast access to 5G message Chatbot, and seamlessly interfaces MaaP of three operators; an industry template: selecting a template to quickly build a page based on an application scene, wherein the page is obtained by building a WYSIWYG (what you see is what you get), and one-key copying is carried out to quickly get online; intelligent interaction: supporting an uplink and downlink interactive service closed loop, and intelligently identifying customer requirements and problems; flexible deployment: public/private deployment encryption transmission, flexible and efficient 5G message platform.
Specifically, the core operation scene in the operation platform comprises new client acquisition, client activation, marketing conversion, material multiplexing, multi-level operation, accurate marketing, WeChat collaboration, data synchronization and private domain operation; the message in the operation platform comprises a message template, message editing and message falling; marketing in the operation platform comprises an activity system, a card and ticket system and membership rights and interests; the data in the operation platform comprises message analysis, user analysis and conversion analysis; the system in the operation platform comprises a plurality of levels of authorities, standard interfaces and safety guarantee.
Further, an industry client in the operator system performs message interaction in a form of Chatbot with an individual user in the client owned system through the operator network, and the individual user sends message content to the industry client Chatbot, wherein the message content contains text, pictures, audio, video, expressions, positions or contacts.
Preferably, the operation platform further comprises: the user-defined fixed menu unit is used for providing fixed menu configuration for the 5G message, is arranged on a chatbot interface of a short message application of a user, provides an operation entrance of a service function, and is provided with a keyword reply function, a reply appointed content function, a skip link function, a new message trigger function, a position application activation function, a call dialing function and an APP function area pull-up function, wherein the menu configuration can be provided with 3 primary menus at most, and each primary menu can be provided with 5 submenus at most; and the material library management unit is used for intelligently managing cards, pictures, thumbnails, audios, videos, pictures and texts or other materials set by the 5G message content production, and the intelligent management comprises the uploading of the materials, the editing and modifying of the materials and the retrieval and viewing of the materials. The function of automatically compressing the cover picture can be realized for the multimedia material, the video picture can be automatically captured to serve as the cover, the time consumed by the industry client for repeatedly making the cover picture is reduced, and the efficiency of uploading the material is improved. The material can be reused, and once the material is modified, the material can affect the editing and sending of the message later, and the sent message can not be affected. The image-text material editing realizes the construction of a quick webpage, the information is interacted, and the image-text material can be directly related to open and view the internal webpage without using an external link.
The 5G message form comprises a single card, multiple cards, text, audio, video and positions, a built-in button can be added into the card, a button suspension button can be added outside the card, the quick connection and switching of the message can be realized by clicking an interactive button, and the function of guiding a user is achieved. The platform provides user address book management, can manage the numbers of users in a grouping mode, simultaneously supports batch import of the numbers, can input the numbers in real time to send when sending 5G messages, and can select target users from user groups to carry out group sending. And tracking the sending state in real time after mass sending, and summarizing the total sending amount, the sending success and the returned data in time. . Meanwhile, the operation platform is provided with a double auditing unit, the internal auditing of the operation platform can open auditing authority to appointed personnel according to role authority, the auditing process can be configured, materials uploaded by an administrator, edited pictures and texts, configured menus and the like are selectively opened and audited, the materials are firstly passed through the internal auditing after being submitted and are sent to a mobile terminal for system auditing, and the passed materials are used for message making after the auditing is passed.
It should be noted that the downlink message of the operation platform uses a batch processing technique and a heterogeneous data processing technique, and the uplink message of the operation platform uses a message queue. The 5G message platform can not only realize rich media message pushing, but also respectively configure various enhancement messages and short message messages which can be received by users aiming at different user terminals, and carry out unified management on the messages. H5 fallback is achieved, 2G-5G messages are compatible in full coverage, non-5G users fall back in a chain H5, content is completely presented, and service reach of a full number of users is met.
Based on the above, the natural language of the operation platform is based on the ras to realize the natural language processing of the uplink message of the user, and the accurate return of the service message is realized according to the natural language processing result and the service scene; the rule engine of the operation platform realizes the reply of the uplink message and the interactive message based on the rule engine; the video end of the operation platform realizes video customer service connection based on the agora.
When the information platform is used, the current industrial situation can be combined, an industrial business system is fused, and the platform construction and operation concepts are enabled to other business fields based on the mature rich experience of the information platform and the deep ploughing internet operation.
The technology is oriented to the financial industry, based on the capability of 5G messages, the technology of a rule engine, video & VR, natural language processing and the like is adopted, and the technology is in butt joint with a production system of the industry. The system can realize the capabilities of online account opening, video customer service and VR intelligent network points, and effectively solves the problems of difficulty in acquiring finance and securities, high cost, low conversion rate and the like. Based on the direct advantage of the 5G message inbox message, the functions of related business query and business handling are expanded based on the application scene besides the financial message notification and product recommendation service, and safe, reliable and convenient one-stop service is provided for users.
Facing the education industry, the system can provide admission guidance from admission notice to admission report to registration, card certificate handling and the like for newly admitted students, and a series of campus services such as daily notice, course, examination inquiry, campus activity and the like after school admission, thereby realizing course registration and repair, examination score inquiry, canteen catering service inquiry, number-bound campus card online recharging service in messages, and also can be combined with operation business to handle services such as mobile number card package for newly admitted students.
Towards the medical industry, the medical treatment process can be conveniently handled through 5G messages from the links of outpatient registration appointment, medical record of treatment, report notification receiving and payment, outpatient department scheduling and doctor recommendation are provided for patients, outpatient reservation and registration payment are realized through the 5G messages, examination report sheets are received in real time, the patients are informed of the re-treatment in time, the treatment records and pathological details can be inquired through a fixed menu entrance, and long-term effective interaction between the patients and a medical institution is quickly established.
In this embodiment, a 5G message platform is combined with an operation platform to construct a unified internet channel body, experience, manage, and cooperate with operational scenes and interactions, so as to comprehensively improve customer experience, interact message pushing and conversation, realize business cooperation, user interaction, customer drainage and transaction growth, interface enterprise business scenes, interface with a business system, and realize operations such as real-time point inquiry, exchange and deduction, inquiry and business handling of business system account information; the operation platform is reasonable in arrangement, can provide efficient and convenient operation capacity, visually operates and configures, unifies template materials and enriches marketing plug-ins, provides a visual configuration tool on the basis of basic multimedia message configuration and mass sending, realizes unified maintenance of material resources, and improves operation breadth and efficiency.
In conclusion, the invention creates a financial industry 5G message Chatbot integrating multimedia message, interactive session, video, H5 and VR interactive experiences based on the construction of a 5G message platform, constructs a 5G message Chatbot service online development pipeline, realizes online and graphical drag type development of Chatbot, and quickly realizes the migration of the traditional message service to the 5G message; meanwhile, a cloud multi-tenant platform is supported, and 5G message receiving and sending can be achieved by achieving multi-enterprise personalized customization. And a uniform internet channel system is constructed as a criterion, and an efficient operation management platform with uniform experience, uniform management and cooperative operation is provided.
Although embodiments of the present invention have been shown and described, it will be appreciated by those skilled in the art that changes, modifications, substitutions and alterations can be made in these embodiments without departing from the principles and spirit of the invention, the scope of which is defined in the appended claims and their equivalents.
Claims (8)
1. The operation management system of the 5G message platform is characterized by comprising a message platform, a message subscription end, a message sending end and a database, wherein the message platform is respectively connected with the message subscription end and the message sending end and is connected with the database;
the message sending end is used for sending a sending request to the message platform, the message platform generates a sending message based on the sending request, stores the corresponding sending message to the database according to the time sequence of the sending request, and sends the sending message to the message middleware, the message subscription end is used for sending a subscription request to the message platform, and the message platform is also used for receiving the subscription request sent by the message subscription end, analyzing the subscription request and sending the subscription request to the operation platform;
the operation platform comprises a core operation scene, a message, marketing, data and a system, and is respectively connected with an operator system and a customer owned system, wherein the operator system is used for docking the CSP and the related capability system, and the customer owned system is used for docking the business system related to the customer.
2. The operation management system of the 5G message platform as claimed in claim 1, wherein the core operation scenario in the operation platform includes new customer acquisition, customer activation, marketing transformation, material reuse, multi-level operation, precision marketing, WeChat collaboration, data synchronization, and private domain operation;
the messages in the operation platform comprise message templates, message editions and message drops;
marketing in the operation platform comprises an activity system, a card and ticket system and membership rights and interests;
the data in the operation platform comprises message analysis, user analysis and conversion analysis;
the system in the operation platform comprises a plurality of levels of authorities, standard interfaces and safety guarantee.
3. The operations management system of a 5G message platform, as claimed in claim 1, is characterized in that an industry client in the operator system performs message interaction in form of Chatbot with an individual user in the client owned system through the operator network, the individual user sends message content to the industry client Chatbot, the message content includes text, picture, audio, video, emoticon, location or contact person.
4. The operation management system of 5G message platform as claimed in claim 1, wherein the operation platform further comprises:
the user-defined fixed menu unit is used for providing fixed menu configuration for the 5G message, is arranged on a chatbot interface of a short message application of a user, provides an operation entrance of a service function, and is provided with a keyword reply function, a reply appointed content function, a skip link function, a new message trigger function, a position application activation function, a call dialing function and an APP function area pull-up function, wherein the menu configuration can be provided with 3 primary menus at most, and each primary menu can be provided with 5 submenus at most;
and the material library management unit is used for intelligently managing cards, pictures, thumbnails, audios, videos, pictures and texts or other materials set by the 5G message content production, and the intelligent management comprises the uploading of the materials, the editing and modifying of the materials and the retrieval and viewing of the materials.
5. The operation management system of 5G message platform as claimed in claim 1, wherein: the 5G message forms include single card, multiple card, text, audio, video, and location.
6. The operation management system of the 5G message platform according to claim 1, wherein the operation platform is provided with a dual audit unit, the internal audit of the operation platform can open audit authority to designated personnel according to role authority, the audit process is configurable, materials uploaded by an administrator, edited pictures and texts, configured menus and the like are selectively opened for audit, the materials are submitted to pass through the internal audit and are sent to the mobile terminal for system audit, and the passed materials are used for message production after the audit is passed.
7. The operation management system of a 5G message platform according to claim 1, wherein the downlink message of the operation platform uses batch processing technology and heterogeneous data processing technology, and the uplink message of the operation platform uses message queue.
8. The operation management system of 5G message platform as claimed in any one of claims 1-7, wherein the natural language of the operation platform is based on ras to implement natural language processing of uplink messages of users, and implement accurate return of service messages according to the natural language processing result and service scenario; the rule engine of the operation platform realizes the reply of the uplink message and the interactive message based on the rule engine; and the video end of the operation platform realizes video customer service connection based on the agora.
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Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN112967027A (en) * | 2021-03-04 | 2021-06-15 | 深圳东信易通科技有限公司 | Cloud platform multi-tenant based 5G message service platform and method |
| CN115734178A (en) * | 2022-11-09 | 2023-03-03 | 上海创蓝云智信息科技股份有限公司 | 5G message sending system and method, electronic equipment and storage medium |
| CN115866541A (en) * | 2023-02-01 | 2023-03-28 | 深圳博瑞天下科技有限公司 | 5G message distribution processing method and related system |
| CN116156440A (en) * | 2022-12-29 | 2023-05-23 | 中国联合网络通信集团有限公司 | Data display method, device and storage medium |
| CN116249079A (en) * | 2023-02-20 | 2023-06-09 | 北京钰兔科技有限公司 | User return visit method and system based on 5G message |
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| Publication number | Priority date | Publication date | Assignee | Title |
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| CN112967027A (en) * | 2021-03-04 | 2021-06-15 | 深圳东信易通科技有限公司 | Cloud platform multi-tenant based 5G message service platform and method |
| CN112967027B (en) * | 2021-03-04 | 2024-08-02 | 深圳东信易通科技有限公司 | Multi-tenant 5G message service platform and method based on cloud platform |
| WO2024067161A1 (en) * | 2022-09-27 | 2024-04-04 | 中电信数智科技有限公司 | Method for realizing application-free mobile officing by means of 5g message |
| CN115734178A (en) * | 2022-11-09 | 2023-03-03 | 上海创蓝云智信息科技股份有限公司 | 5G message sending system and method, electronic equipment and storage medium |
| CN115734178B (en) * | 2022-11-09 | 2024-02-27 | 上海创蓝云智信息科技股份有限公司 | 5G message sending system, method, electronic equipment and storage medium |
| CN116156440A (en) * | 2022-12-29 | 2023-05-23 | 中国联合网络通信集团有限公司 | Data display method, device and storage medium |
| CN115866541A (en) * | 2023-02-01 | 2023-03-28 | 深圳博瑞天下科技有限公司 | 5G message distribution processing method and related system |
| CN115866541B (en) * | 2023-02-01 | 2023-05-05 | 深圳博瑞天下科技有限公司 | 5G message distribution processing method and related system |
| CN116249079A (en) * | 2023-02-20 | 2023-06-09 | 北京钰兔科技有限公司 | User return visit method and system based on 5G message |
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