CN113794894A

CN113794894A - Information processing method, information processing device, electronic equipment and storage medium

Info

Publication number: CN113794894A
Application number: CN202110942956.3A
Authority: CN
Inventors: 刘付家; 李天舒
Original assignee: Beijing Dajia Internet Information Technology Co Ltd
Current assignee: Beijing Dajia Internet Information Technology Co Ltd
Priority date: 2021-08-17
Filing date: 2021-08-17
Publication date: 2021-12-14
Anticipated expiration: 2041-08-17
Also published as: CN113794894B

Abstract

The disclosure relates to an information processing method, an information processing device, electronic equipment and a storage medium, and relates to the field of internet application, wherein the method comprises the steps of displaying navigation information in a first page; the navigation information indicates that a plurality of associated accounts are in a live broadcast state; the associated account is an object associated with a target account corresponding to the target terminal; the first page is used for displaying multimedia resources; detecting the triggering operation of the navigation information, and displaying a second page; and a live broadcast description information list corresponding to the plurality of associated accounts is displayed in the second page. By using the technical scheme provided by the embodiment of the disclosure, the user can be timely informed of the associated account in the live broadcast state, and the user can conveniently and quickly access live broadcast rooms with more associated accounts.

Description

Information processing method, information processing device, electronic equipment and storage medium

Technical Field

The present disclosure relates to the field of internet applications, and in particular, to an information processing method and apparatus, an electronic device, and a storage medium.

Background

With the development of the internet and the popularization of mobile devices, applications can predict the needs of users through recommendation algorithms, so that users can browse multimedia resources such as videos through the mobile devices to obtain information. At present, multimedia resources are usually displayed on a mobile device in an information flow mode, and a user can view contents recommended by an application program and published by other users one by one through simple sliding operation.

However, for the real-time live broadcast dynamic of the object actively associated by the user, the user needs to actively check the object, and the user cannot conveniently watch the live broadcast of the associated account in time.

Disclosure of Invention

The disclosure provides an information processing method, an information processing device, electronic equipment and a storage medium, so as to meet the requirement that a user watches more live broadcasts of an associated account. The technical scheme of the disclosure is as follows:

according to a first aspect of the embodiments of the present disclosure, there is provided an information processing method including:

displaying navigation information in a first page; the navigation information indicates that a plurality of associated accounts are in a live broadcast state; the related account is an object related to a target account corresponding to the target terminal; the first page is used for showing multimedia resources;

detecting the triggering operation of the navigation information, and displaying a second page; and a live broadcast description information list corresponding to the plurality of associated accounts is displayed in the second page.

Optionally, the displaying the navigation information in the first page includes:

monitoring the number of associated accounts in a live broadcast state in the associated account list of the target account;

and displaying the navigation information on the multimedia resource displayed on the first page under the condition that the number of the associated accounts in the live broadcast state is greater than or equal to a preset threshold value.

Optionally, the displaying the navigation information in the first page further includes:

displaying a first multimedia resource in the first page, wherein the first multimedia resource comprises first direct-playing associated information corresponding to a first associated account;

when target operation on the first multimedia resource is detected, the navigation information is displayed in the first page, the navigation information indicates that a plurality of associated account numbers are in a live broadcast state, and the first associated account number is one of the associated account numbers.

Optionally, the target operation includes a first viewing operation, and when the target operation on the first multimedia resource is detected, the displaying the navigation information in the first page includes:

when a first viewing operation of the first multimedia resource based on the first page is detected, determining a viewing time length of the first page;

and displaying the navigation information on the first multimedia resource displayed in the first page under the condition that the watching duration meets a preset condition.

Optionally, the target operation further includes a second viewing operation, and when the target operation on the first multimedia resource is detected, the navigation information is displayed in the first page, further including:

detecting a second viewing operation on the first multimedia resource, and displaying a first direct-playing page corresponding to the first associated account;

and detecting a return operation based on the first direct-playing page, displaying the first page, and displaying the navigation information on the first multimedia resource displayed in the first page.

Optionally, the method further includes:

detecting a return operation based on the first live broadcast page, and displaying an updated first page, wherein the updated first page shows a second multimedia resource, the second multimedia resource comprises second live broadcast associated information corresponding to a second associated account, and the second associated account is one of the associated accounts and is not the first associated account;

and displaying the navigation information on the second multimedia resource displayed in the updated first page.

displaying a third multimedia resource in the first page, wherein the third multimedia resource comprises third live broadcast associated information corresponding to a plurality of third associated accounts;

when a first preset operation on the third multimedia resource is detected, the navigation information is displayed in the first page, the navigation information indicates that a plurality of associated account numbers are in a live broadcast state, and the third associated account number is one of the associated account numbers.

acquiring account information of the plurality of associated accounts in a live broadcast state;

generating navigation information according to the account information of the plurality of associated accounts; the navigation information comprises an image identifier of the associated account;

displaying the navigation information in a preset display style on the multimedia resource displayed on the first page.

Optionally, the displaying the navigation information on the multimedia resource displayed on the first page in a preset display style includes:

determining the association level of each associated account and the target account according to the account information of the associated accounts;

determining a plurality of target associated accounts from the plurality of associated accounts according to the association level corresponding to each associated account;

determining the display order of the image identifier of each target associated account according to the association level and the account information corresponding to each target associated account;

displaying the navigation information on the multimedia resource displayed on the first page in a preset display style, and displaying the image identifier of each target associated account in the navigation information according to the display sequence.

Optionally, the method further includes:

and detecting a second preset operation on the live broadcast description information list displayed in the second page, and displaying a live broadcast page corresponding to a target associated account, wherein the target associated account is one of the plurality of associated accounts.

Optionally, before the navigation information is displayed in the first page, the method further includes:

responding to a trigger instruction of a preset option page, and displaying the first page;

and displaying a multimedia resource sequence on the first page, wherein the multimedia resource sequence comprises a target multimedia resource, the target multimedia resource comprises live broadcast associated information corresponding to a target associated account, and the target associated account is at least one of the associated accounts.

According to a second aspect of the embodiments of the present disclosure, there is provided an information processing apparatus including:

a navigation information display module configured to perform presentation of navigation information in a first page; the navigation information indicates that a plurality of associated accounts are in a live broadcast state; the associated account is an object associated with a target account corresponding to the target terminal; the first page is used for displaying multimedia resources;

the live broadcast description information display module is configured to execute the trigger operation of detecting the navigation information and display a second page; and a live broadcast description information list corresponding to the plurality of associated accounts is displayed in the second page.

Optionally, the navigation information display module includes:

the monitoring unit is configured to monitor the number of the associated accounts in a live broadcast state in the associated account list of the target account;

the display unit is configured to display the navigation information on the multimedia resource displayed on the first page under the condition that the number of the associated accounts in the live broadcast state is greater than or equal to a preset threshold value.

Optionally, the navigation information display module further includes:

the first multimedia resource display unit is configured to display a first multimedia resource in the first page, wherein the first multimedia resource comprises first direct-playing associated information corresponding to a first associated account;

the first display unit of navigation information is configured to display the navigation information in the first page when a target operation on the first multimedia resource is detected, wherein the navigation information indicates that a plurality of associated accounts are in a live broadcast state, and the first associated account is one of the associated accounts.

Optionally, the first display unit of navigation information includes:

a viewing duration determination subunit configured to determine a viewing duration at the first page upon detection of a first viewing operation of the first multimedia asset based on the first page;

the first display subunit is configured to perform presentation of the navigation information on the first multimedia resource presented in the first page if the viewing duration satisfies a preset condition.

Optionally, the first display unit of navigation information further includes:

a live broadcast page display subunit configured to execute detection of a second viewing operation on the first multimedia resource, and display a first live broadcast page corresponding to the first associated account;

and the second display subunit is configured to execute the return operation based on the detected first direct-broadcasting page, display the first page, and display the navigation information on the first multimedia resource displayed in the first page.

Optionally, the apparatus further comprises:

a second multimedia resource display unit configured to perform a return operation based on the first live broadcast page, and display an updated first page, where the updated first page displays a second multimedia resource, the second multimedia resource includes second live broadcast associated information corresponding to a second associated account, and the second associated account is one of the associated accounts and is not the first associated account;

a navigation information second display unit configured to perform presentation of the navigation information on the second multimedia asset presented in the updated first page.

Optionally, the navigation information display module further includes:

a third multimedia resource presentation unit configured to perform presentation of a third multimedia resource in the first page, where the third multimedia resource includes third live broadcast associated information corresponding to a plurality of third associated accounts;

the navigation information third display unit is configured to display the navigation information in the first page when a first preset operation on the third multimedia resource is detected, wherein the navigation information indicates that a plurality of associated account numbers are in a live broadcast state, and the third associated account number is one of the associated account numbers.

Optionally, the navigation information display module further includes:

an account information acquisition unit configured to perform acquisition of account information of the plurality of associated accounts in a live broadcast state;

the navigation information generating unit is configured to execute generation of navigation information according to the account information of the plurality of associated accounts; the navigation information comprises an image identifier of the associated account;

a navigation information pattern display unit configured to perform presentation of the navigation information in a preset presentation pattern on the multimedia asset presented on the first page.

Optionally, the navigation information display module further includes:

the association level determining subunit is configured to determine an association level of each associated account and the target account according to account information of the plurality of associated accounts;

a target associated account number determining subunit, configured to perform determining, according to a correlation level corresponding to each of the associated account numbers, a plurality of target associated account numbers from the plurality of associated account numbers;

the display order determining subunit is configured to determine a display order of the image identifier of each target associated account according to the association level and the account information corresponding to each target associated account;

and the navigation information pattern display unit is configured to display the navigation information on the multimedia resource displayed on the first page in a preset display pattern, and display the image identifier of each target associated account in the navigation information according to the display sequence.

Optionally, the apparatus further comprises:

and the live broadcast page display module is configured to execute second preset operation of detecting the live broadcast description information list displayed in the second page, and display a live broadcast page corresponding to a target associated account, wherein the target associated account is one of the associated accounts.

Optionally, the apparatus further comprises:

the first page display module is configured to execute a trigger instruction responding to a preset option page and display the first page;

a multimedia resource presentation module configured to perform presentation of a multimedia resource sequence on the first page, where the multimedia resource sequence includes a target multimedia resource, the target multimedia resource includes live broadcast associated information corresponding to a target associated account, and the target associated account is at least one of the associated accounts.

According to a third aspect of the embodiments of the present disclosure, there is provided an electronic apparatus including: a processor; a memory for storing the processor-executable instructions; wherein the processor is configured to execute the instructions to implement the information processing method according to any one of the first aspect of the embodiments of the present disclosure.

According to a fourth aspect of the embodiments of the present disclosure, there is provided a computer-readable storage medium, wherein instructions of the computer-readable storage medium, when executed by a processor of an electronic device, enable the electronic device to perform the information processing method according to any one of the first aspect of the embodiments of the present disclosure.

According to a fifth aspect of the embodiments of the present disclosure, there is provided a computer program product comprising computer instructions which, when executed by a processor, implement the information processing method according to any one of the first aspect of the embodiments of the present disclosure.

The technical scheme provided by the embodiment of the disclosure at least brings the following beneficial effects:

the navigation information is displayed on the first page for displaying the multimedia resources, and the navigation information is utilized to guide the user to the second page for displaying the live broadcast description information list, wherein the navigation information indicates that a plurality of associated accounts are currently in a live broadcast state, the associated accounts are objects associated with target accounts corresponding to the terminal of the user, and the live broadcast description information list displayed on the second page corresponds to the associated accounts, so that the user can conveniently jump to the live broadcast page corresponding to the associated account by selecting the live broadcast description information corresponding to one of the associated accounts. By utilizing the technical scheme provided by the embodiment of the disclosure, the user can be timely informed of the associated account in the live broadcast state, and the user can conveniently and quickly access the live broadcast room of the associated account to watch the live broadcast of more associated accounts, so that the live broadcast watching requirements of the user are met, the interaction between the user and the associated accounts is promoted, and the user experience is improved.

It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.

Drawings

The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and, together with the description, serve to explain the principles of the disclosure and are not to be construed as limiting the disclosure.

FIG. 1 is a schematic diagram illustrating an application environment in accordance with an illustrative embodiment;

FIG. 2 is a flow diagram illustrating an information processing method according to an exemplary embodiment;

FIG. 3 is a schematic diagram illustrating a first page in accordance with an exemplary embodiment;

FIG. 4 is a flow diagram illustrating presentation of navigation information in a first page in accordance with an illustrative embodiment;

FIG. 5 is a diagram illustrating presentation of navigation information on a first page presented multimedia asset according to an exemplary embodiment;

FIG. 6 is a flow diagram illustrating another presentation of navigation information in a first page in accordance with an illustrative embodiment;

FIG. 7 is a diagram illustrating presentation of a first multimedia asset in a first page in accordance with an exemplary embodiment;

FIG. 8 is a diagram illustrating a presentation of navigation information on a first multimedia asset presented on a first page in accordance with an exemplary embodiment;

FIG. 9 is a flow diagram illustrating a detection of a target operation exposing navigation information for a first multimedia asset in accordance with an exemplary embodiment;

FIG. 10 is a flow diagram illustrating another detection of a target operation on a first multimedia asset exhibiting navigation information in accordance with an exemplary embodiment;

FIG. 11 is a schematic diagram illustrating a first live page in accordance with an illustrative embodiment;

FIG. 12 is a flowchart illustrating updating a first page and presenting navigation information, according to an exemplary embodiment;

FIG. 13 is a flowchart illustrating presentation of navigation information on a third multimedia asset presented on a first page in accordance with an exemplary embodiment;

FIG. 14 is a schematic diagram illustrating a presentation of a third multimedia asset in a first page in accordance with an exemplary embodiment;

FIG. 15 is a flow diagram illustrating presentation of navigation information in a preset presentation style in accordance with an illustrative embodiment;

FIG. 16 is a flowchart illustrating presenting navigation information in a target presentation style in accordance with an illustrative embodiment;

fig. 17(1) to 17(2) are explanatory views of other presentation styles of navigation information shown according to an exemplary embodiment;

FIG. 18 is a diagram illustrating a second page in accordance with an exemplary embodiment;

FIG. 19 is a block diagram illustrating an information processing apparatus in accordance with an illustrative embodiment;

FIG. 20 is a block diagram illustrating an electronic device for implementing an information processing method in accordance with an exemplary embodiment;

fig. 21 is a block diagram illustrating another electronic device for implementing an information processing method according to an example embodiment.

Detailed Description

In order to make the technical solutions of the present disclosure better understood by those of ordinary skill in the art, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

It should be noted that the terms "first," "second," and the like in the description and claims of the present disclosure and in the above-described drawings are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the disclosure described herein are capable of operation in sequences other than those illustrated or otherwise described herein. The implementations described in the exemplary embodiments below are not intended to represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the present disclosure, as detailed in the appended claims.

It should be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data for presentation, analyzed data, etc.) referred to in the present disclosure are both information and data authorized by the user or sufficiently authorized by various parties.

In order to facilitate understanding of the technical solutions and the technical effects thereof described in the embodiments of the present disclosure, the embodiments of the present disclosure explain related terms:

public domain flow rate: traffic actively allocated by the platform on which it is located.

Private domain traffic: refers to traffic (visitors) that is directed from the public domain (internet), its domain (platform, media channel, partners, etc.) to its private domain (official nets, customer lists), and the private domain itself.

Referring to fig. 1, a schematic diagram of an application environment of an information processing method according to an exemplary embodiment is shown, where the application environment may include a terminal 110 and a server 120, and the terminal 110 and the server 120 may be connected through a wired network or a wireless network, and the disclosure is not limited herein.

The terminal 110 may be, but is not limited to, a smart phone, a tablet computer, a notebook computer, a desktop computer, and the like. An Application (App for short) may be installed in the terminal 110, the Application may be an independent Application or a sub-program in the independent Application, and a user of the terminal 110 may log in the Application through pre-registered user information, where the user information may include an account and a password. The server 120 may be a server that provides a background service for the application program in the terminal 110, may also be another server that is connected and communicated with the background server of the application program, may be one server, or may be a server cluster composed of multiple servers.

In the embodiment of the present disclosure, the terminal 110 corresponds to the target account, and the terminal 110 may receive an information stream sent by the server and display a multimedia resource corresponding to the information stream in a first page; whether the associated accounts of the target account are in a live broadcast state or not is monitored, and when the number of the associated accounts in the live broadcast state meets a preset threshold value, the navigation information is displayed on a first page and indicates that a plurality of the associated accounts are currently in the live broadcast state; the terminal 110 may detect a trigger operation of the user on the navigation information, request live description information of each associated account in the live state from the server 120, and display the live description information in a second page in a form of a live description information list to guide the user to watch the live broadcast of the associated account, so as to meet the live broadcast watching requirement of the user.

Fig. 2 is a flowchart illustrating an information processing method according to an exemplary embodiment, where the information processing method is applied to a target terminal, and a user can log in and use an application program on the target terminal through a target account, as shown in fig. 2. The method may comprise the steps of:

in step S200, displaying navigation information in a first page; the navigation information indicates that a plurality of associated accounts are in a live broadcast state; the associated account is an object associated with a target account corresponding to the target terminal; the first page is used for showing multimedia resources.

In this embodiment of the disclosure, before the navigation information is presented in the first page, the method may further include:

The first page is used for displaying each multimedia resource in the multimedia resource sequence, the current multimedia resources are usually displayed on the terminal equipment in the form of information streams, and users can check the multimedia resources one by one through simple sliding operation. Illustratively, the multimedia resources displayed in the first page may be non-real-time produced content, or real-time live content, such as non-real-time produced content selected and recommended to the user by the application program based on a recommendation algorithm, such as short videos, or search results recalled in response to a search operation of the user, or popular multimedia resources sorted and screened according to the propagation degree. Fig. 3 is a schematic diagram showing a first page, wherein "focus", "find" and "pick" respectively correspond to option pages of different services within an application, and the "pick" page in fig. 3 is a first page for presenting a single column of non-real-time-made content selected and recommended to a user by the application based on a recommendation algorithm. It will be appreciated that the user may be viewed as public domain traffic while browsing multimedia assets on the first page.

In the embodiment of the present disclosure, the associated account is an object associated with the target account, and may be an account of a user concerned by the target account. It is understood that there is a one-to-one correspondence between objects, accounts, terminals, and users. In the field of internet applications, taking account a paying attention to account B as an example, account a is a private domain traffic of account B for account B, and account a is a public domain traffic of account C for account C which account a does not pay attention to. It can be understood that the embodiment of the disclosure can convert the user browsing the multimedia resources from public domain traffic to private domain traffic, and improve the interaction between the target account and the associated account.

In one embodiment of the present disclosure, before displaying navigation information indicating that a plurality of associated accounts are in a live state, it is necessary to determine whether a plurality of associated accounts are in a live state. Specifically, as shown in fig. 4, the displaying of the navigation information in the first page may include the following steps:

in step S201, the number of associated accounts in a live broadcast state in the associated account list of the target account is monitored.

In an optional implementation manner, the target account subscribes to status messages of each associated account in the associated account list, and when the associated account publishes a manufactured multimedia resource or activates live broadcast, the server issues a notification message to the target terminal to notify the latest dynamics of the associated account. Therefore, the number of the associated accounts in the live broadcast state at present can be determined according to the associated account live broadcast opening message received by the target terminal.

In step S203, the navigation information is displayed on the multimedia resource displayed on the first page when the number of the associated accounts in the live broadcast state is greater than or equal to a preset threshold.

Fig. 5 is a schematic diagram illustrating the navigation information displayed on the multimedia asset currently displayed on the first page, and the navigation information is displayed in the form of a notification bar, and the navigation information may include, but is not limited to, an account avatar of a main broadcast being live, a preset navigation document (e.g., "a main broadcast of your attention is live"), and a button providing a page jump function.

In the embodiment, whether a plurality of associated accounts are in a live broadcast state is determined by monitoring the dynamic state of the associated accounts; when the associated accounts exist, the navigation information is displayed on the first page where the user browses the multimedia resources currently, the user can be informed that a plurality of associated accounts are currently in a live broadcast state in time, and the interest of the user in watching live broadcasts of more associated accounts is stimulated.

In an embodiment of the disclosure, live broadcast associated information corresponding to one or a limited plurality of associated accounts in a live broadcast state can be used as multimedia resources to be displayed in a first page, and navigation information is displayed on the basis, so that the live broadcast watching requirement of a user to a certain degree can be met, and the user can be attracted to watch more live broadcasts of the associated accounts.

In an embodiment of the present disclosure, specifically, as shown in fig. 6, the displaying the navigation information in the first page may further include the following steps:

in step S211, a first multimedia resource is displayed in the first page, where the first multimedia resource includes first live associated information corresponding to a first associated account.

It can be understood that the first associated account is one of the associated accounts, that is, the first associated account is in a live broadcast state, and the real-time live broadcast video stream data corresponding to the first associated account may be pulled and displayed as the first live broadcast associated information of the first multimedia resource. Fig. 7 is a schematic diagram illustrating a first multimedia resource displayed in a first page, as shown in fig. 7, a simplified live room screen is displayed in the first page, which may include related account information of a first related account, a basic live video, and may not include live interaction information such as comments of viewers, a live screen dynamic effect, and the like.

Optionally, one of the multiple associated accounts may be selected as the first associated account according to the live broadcast opening time, the live broadcast watching number, or the degree of association with the target account, which correspond to the multiple associated accounts. Illustratively, one associated account set to be of particular interest by the target account is selected from the plurality of associated accounts in the live broadcast state as the first associated account. It can be understood that, as the first associated account which is concerned particularly, the live video thereof is also concerned particularly by the target account, so that the interest of the user in watching the live video can be improved. The level of the association degree may also be related to whether the mutual attention is paid or not and the level of the interaction degree, and the embodiment of the disclosure is not limited by contrast.

In step S213, when a target operation on the first multimedia resource is detected, the navigation information is displayed in the first page, where the navigation information indicates that multiple associated accounts are in a live broadcast state, and the first associated account is one of the multiple associated accounts.

It can be understood that before the navigation information indicating that the plurality of associated accounts are in the live broadcast state is displayed in the first page, it is also determined that the plurality of associated accounts are currently live broadcast, and details are not described in the following.

Fig. 8 shows a schematic diagram of a presentation of the navigation information on a first multimedia asset presented in a first page, which navigation information may be presented in the form of a notification bar, as shown in fig. 8. The simple live video corresponding to the first associated account is directly projected in the information stream to serve as multimedia resource display so as to meet the requirement of a user on watching live broadcast to a certain degree, and the requirement of the user on watching live broadcast can be measured by utilizing the simple live video corresponding to the first associated account. When the user is considered to perform some target operations which can indicate that the user has strong viewing intention, the navigation information is displayed in the first page.

In the embodiment, the live video corresponding to one associated account in the live broadcast state is displayed in the first page, so that the live broadcast watching requirement of a user to a certain extent can be met, the live broadcast watching interest of the user can be stimulated, the requirement of the user can be considered based on the target operation of the user, the navigation information is displayed, the psychological requirement of the user is met, a shorter operation path is provided for watching the live broadcast of other associated accounts, and the user experience is effectively improved.

In a feasible real-time manner, specifically, as shown in fig. 9, the target operation includes a first viewing operation, and the presenting the navigation information in the first page when the target operation on the first multimedia resource is detected may include the following steps:

in step S2131, when a first viewing operation of the first multimedia resource based on the first page is detected, a viewing duration on the first page is determined.

The first viewing operation may be a user's stay operation while the first multimedia asset is presented on the first page, which corresponds to a user's valid slide operation not being detected.

In step S2133, when the viewing duration meets a preset condition, the navigation information is displayed on the first multimedia resource displayed in the first page.

In the embodiment, the intention of the user to watch the other associated accounts in the live broadcast is measured through the watching duration of the user on the first multimedia resource, and when a certain duration is met, that is, the user can be considered to have a strong intention to watch the other associated accounts in the live broadcast, the navigation information is shown to be in accordance with the user psychology, and the requirement of the user to watch more live broadcasts is met.

In another possible implementation, specifically as shown in fig. 10, the target operation includes a second viewing operation, and the displaying the navigation information in the first page when the target operation on the first multimedia resource is detected may further include the following steps:

in step S2132, a second viewing operation on the first multimedia resource is detected, and a first live page corresponding to the first associated account is displayed.

As shown in fig. 8, the second viewing operation includes a click operation on the first multimedia resource, and when the click operation is detected, the first page is switched to a first live page, where the first live page displays complete live broadcast information corresponding to the first associated account. Fig. 11 shows a schematic diagram of a first live page showing both the underlying live video and the live interactive information.

In step S2134, a return operation based on the first live page is detected, the first page is displayed, and the navigation information is displayed on the first multimedia resource displayed in the first page.

In the above embodiment, according to the click of the currently displayed first multimedia resource by the user and the viewing of the first live broadcast page corresponding to the first associated account, it can be considered that the user has a strong intention to view the live broadcast of the associated account, and at this time, the displayed navigation information is in accordance with the user psychology, so that the requirement of the user for viewing more live broadcasts is met.

Optionally, after step S2132, as shown in fig. 12, the method may further include the following steps:

in step S2136, a return operation based on the first through-air page is detected, and an updated first page is displayed, where the updated first page shows a second multimedia resource, the second multimedia resource includes second live associated information corresponding to a second associated account, and the second associated account is one of the associated accounts and is not the first associated account.

Optionally, one of the multiple associated accounts from which the first associated account is removed may be selected as the second associated account according to the live broadcast opening time, the number of live broadcast viewers, or the degree of association with the target account corresponding to the multiple associated accounts.

In step S2138, the navigation information is displayed on the second multimedia resource displayed in the updated first page.

In the above embodiment, according to the click of the currently displayed first multimedia resource by the user and the viewing of the first live broadcast page corresponding to the first associated account, it can be determined that the user has a strong intention to view the live broadcast of the associated account, and the user has satisfied the requirement for viewing the live broadcast corresponding to the first associated account, that is, the consumption of the live broadcast of the associated account is completed. When the return operation of the user is detected, the second multimedia resources corresponding to the second associated account can be switched and displayed on the first page, and the live broadcast associated information of another associated account can be quickly provided for the user, so that the user can immediately consume the live broadcast of another associated account (the live broadcast of the associated account can also be called private domain live broadcast), the requirement of watching more private domain live broadcasts by the user is met, and the live broadcast watching experience of the user is improved. And the navigation information is displayed on the basis, and the user can be further attracted to watch more live broadcasts of the associated account.

In another embodiment of the present disclosure, as shown in fig. 13, the displaying the navigation information in the first page may further include the following steps:

in step S221, a third multimedia resource is displayed in the first page, where the third multimedia resource includes third live broadcast associated information corresponding to a plurality of third associated accounts.

It is understood that the third associated account is one of the plurality of associated accounts, the number of the third associated accounts is limited, and 2-4 third associated accounts can be generally adopted in consideration of the page size.

And possibly, a key frame can be intercepted from real-time live video stream data corresponding to the third associated account as third live associated information, and the third live associated information is fused to generate a third multimedia resource to be displayed in the first page. Fig. 14 is a schematic diagram illustrating a third multimedia resource displayed in a first page, and as shown in fig. 14, a third multimedia resource is obtained by fusing a plurality of dynamic images, wherein each dynamic image also serves as a link to provide a skip function. Preferably, the motion picture is similar to the video in visual effect, so that the influence of the change of the multimedia resource type on the user experience can be reduced.

In step S223, when a first preset operation on the third multimedia resource is detected, the navigation information is displayed in the first page, where the navigation information indicates that a plurality of associated account numbers are in a live broadcast state, and the third associated account number is one of the associated account numbers.

The preset operation may also be the above two viewing operations, which are not described herein again. In a possible implementation manner, a key account in a live broadcast state may be added in addition to a limited plurality of third related accounts, and the key account may be a head-cast account, an official live account, or the like, so as to further attract a user to watch live broadcast.

In the embodiment, the third multimedia resources are displayed on the first page, so that the user can simply watch the live broadcasts of the third associated accounts at the same time, the live broadcast watching interest of the user can be stimulated, and the user can be guided to watch more private live broadcasts through the navigation information.

In one embodiment of the present disclosure, the display policy of the navigation information in the first page may include, but is not limited to, display content, display position, display style, display area, degree of shading of the first page, and the like.

As to the display content of the navigation information, specifically, as shown in fig. 15, the displaying the navigation information in the first page may further include the following steps:

in step S231, account information of the plurality of associated accounts in the live state is acquired.

The account information may include, but is not limited to, user identity information of an account, attribute information of a multimedia resource produced by a user, live broadcast status information, and the like.

In step S233, generating navigation information according to the account information of the plurality of associated accounts; the navigation information comprises an image identifier of the associated account.

Optionally, as shown in fig. 8, a certain number of image identifiers of the associated account, such as account head portrait pictures, are selected, and display content of the navigation information is generated by combining preset text information, a preset button control, and the like. Wherein different button patterns can be displayed by setting the transparency of the button assembly to achieve different degrees of attraction to the attention of the user.

In step S235, the navigation information is displayed in a preset display style on the multimedia resource displayed on the first page.

In the embodiment, the navigation information is generated through the account information of each associated account, so that the information of the associated account currently in a live broadcast state can be simply and clearly displayed, and a user can conveniently and quickly know the information.

In a possible implementation, specifically, as shown in fig. 16, the step S233 may include the following steps:

in step S2351, the association level between each associated account and the target account is determined according to the account information of the associated accounts.

Specifically, the association level may be determined according to an association type (e.g., special attention, mutual attention, attention but no disturbance on a message, etc.), a historical interaction degree, and the like, where the historical interaction degree may be determined according to the viewing frequency, viewing duration, and the like of the target account on the historical live broadcast of the associated account.

In step S2353, a plurality of target associated account numbers are determined from the plurality of associated account numbers according to the association level corresponding to each associated account number;

in step S2355, determining a display order of the image identifier of each target associated account according to the association level and the account information corresponding to each target associated account;

in step S2357, the navigation information is displayed in a preset display style on the multimedia resource displayed on the first page, and the image identifier of each target associated account is displayed in the navigation information according to the display order.

In the above embodiment, according to the association level of each associated account, the image identifier of the specific target associated account is selected and displayed in the navigation information, and the target associated account with the high association level may enhance the attraction to the user and may also notify the target account of the live broadcast activation message of the target associated account with the high association level in time.

Optionally, the display order of the image identifiers of the target associated accounts may also be determined according to the live broadcast state information corresponding to each target associated account, such as the number of viewers, the live broadcast duration, and the like. In addition, according to the association level of each associated account and the target account, a corresponding pattern of attraction strength or guidance strength can be selected for displaying navigation information. The navigation information may be displayed in a notification bar style in the upper half of the first page as shown in fig. 5, may be displayed in a notification bar style in the bottom of the first page as shown in fig. 8, and may also adopt a bottom bubble style and a recommended reason tag style as shown in fig. 17(1) and 17(2), which are only examples of the style and are not limited in the embodiment of the present disclosure.

In step S300, a trigger operation on the navigation information is detected, and a second page is displayed; and a live broadcast description information list corresponding to the plurality of associated accounts is displayed in the second page.

In this embodiment of the disclosure, the second page may be used to display dynamic messages of the account associated with the target account, such as video update, live broadcast activation, and the like.

The navigation information is equivalent to a brief representation of dynamic messages of a plurality of associated accounts in a live broadcast state, and when a trigger operation of the navigation information is detected, such as clicking a 'see' button, the page is jumped to a second page. Fig. 18 is a schematic diagram of a second page, as shown in fig. 18, showing live description information of each of a plurality of associated accounts in a double-row mode. The live broadcast description information includes cover information and identification information of live broadcast, the cover may be a static picture or a dynamic picture set by a main broadcast, or may be a real-time live broadcast video picture, and the embodiment of the present disclosure is not limited.

Possibly, the method further comprises:

Illustratively, a click operation on live broadcast description information corresponding to a target associated account is detected, a live broadcast page corresponding to the target associated account is displayed, and complete live broadcast information corresponding to the target associated account is displayed in the live broadcast page.

In the embodiment, the navigation information is used for guiding the user to the second page, and the live broadcast description information corresponding to all the associated accounts in the anchor state is displayed in the second page, so that more choices are provided for the user, the fast skip to the live broadcast page can be realized, the requirement of the user for watching the live broadcast of each associated account is met, and the watching number and the popularity of the live broadcast of each associated account are improved.

In another embodiment of the present disclosure, after the navigation information is displayed, if no operation of the user on the navigation information is detected within a certain time, the navigation information is hidden; and when the first live broadcasting page is displayed, the navigation information is also hidden, so that the interference of watching live broadcasting by a user is avoided.

Fig. 19 is a block diagram illustrating an information processing apparatus according to an exemplary embodiment. Referring to fig. 19, the apparatus 1900 includes:

a navigation information display module 1910 configured to perform presentation of navigation information in a first page; the navigation information indicates that a plurality of associated accounts are in a live broadcast state; the associated account is an object associated with a target account corresponding to the target terminal; the first page is used for displaying multimedia resources;

a live description information presentation module 1930 configured to execute detection of a trigger operation on the navigation information and display a second page; and a live broadcast description information list corresponding to the plurality of associated accounts is displayed in the second page.

Optionally, the navigation information display module 1910 may include:

Optionally, the navigation information display module 1910 may further include:

Optionally, the navigation information first display unit may include:

Optionally, the first display unit of navigation information may further include:

Optionally, the apparatus 1900 may further include:

Optionally, the navigation information display module 1910 may further include:

Optionally, the navigation information display module may further include:

Optionally, the apparatus 1900 may further include:

With regard to the apparatus in the above-described embodiment, the specific manner in which each module performs the operation has been described in detail in the embodiment related to the method, and will not be elaborated here.

In an exemplary embodiment, there is also provided an electronic device including: a processor; a memory for storing executable instructions for the processor; wherein the processor is configured to execute the instructions to implement the information processing method as in the embodiments of the present disclosure.

Fig. 20 is a block diagram illustrating an electronic device for implementing an information processing method according to an exemplary embodiment, where the electronic device may be a terminal, and an internal structure thereof may be as shown in fig. 20. The electronic device comprises a processor, a memory, a network interface, a display screen and an input device which are connected through a system bus. Wherein the processor of the electronic device is configured to provide computing and control capabilities. The memory of the electronic equipment comprises a nonvolatile storage medium and an internal memory. The non-volatile storage medium stores an operating system and a computer program. The internal memory provides an environment for the operation of an operating system and computer programs in the non-volatile storage medium. The network interface of the electronic device is used for communicating with an external terminal through network connection. The computer program is executed by a processor to implement an information processing method. The display screen of the electronic equipment can be a liquid crystal display screen or an electronic ink display screen, and the input device of the electronic equipment can be a touch layer covered on the display screen, a key, a track ball or a touch pad arranged on the shell of the electronic equipment, an external keyboard, a touch pad or a mouse and the like.

Fig. 21 is a block diagram illustrating an electronic device, which may be a server, for implementing an information processing method according to an exemplary embodiment, and an internal structure diagram thereof may be as shown in fig. 21. The electronic device includes a processor, a memory, and a network interface connected by a system bus. Wherein the processor of the electronic device is configured to provide computing and control capabilities. The memory of the electronic equipment comprises a nonvolatile storage medium and an internal memory. The non-volatile storage medium stores an operating system and a computer program. The internal memory provides an environment for the operation of an operating system and computer programs in the non-volatile storage medium. The network interface of the electronic device is used for connecting and communicating with an external terminal through a network. The computer program is executed by a processor to implement an information processing method.

It will be understood by those skilled in the art that the configurations shown in fig. 20 and 21 are only block diagrams of some configurations relevant to the present disclosure, and do not constitute a limitation on the electronic device to which the present disclosure is applied, and a particular electronic device may include more or less components than those shown in the figures, or combine some components, or have a different arrangement of components.

In an exemplary embodiment, there is also provided a computer readable storage medium including instructions that, when executed by a processor of an electronic device, enable the electronic device to perform an information processing method in an embodiment of the present disclosure.

In an exemplary embodiment, a computer program product is also provided, which includes computer instructions that, when executed by a processor, implement the information processing method in the embodiments of the present disclosure.

It will be understood by those skilled in the art that all or part of the processes of the methods of the above embodiments may be implemented by hardware instructions of a computer program, which may be stored in a non-volatile computer readable storage medium, and when executed, may include processes of the embodiments of the methods described above. Any reference to memory, storage, database, or other medium used in the embodiments provided herein may include non-volatile and/or volatile memory, among others. Non-volatile memory can include read-only memory (ROM), Programmable ROM (PROM), Electrically Programmable ROM (EPROM), Electrically Erasable Programmable ROM (EEPROM), or flash memory. Volatile memory can include Random Access Memory (RAM) or external cache memory. By way of illustration and not limitation, RAM is available in a variety of forms such as Static RAM (SRAM), Dynamic RAM (DRAM), Synchronous DRAM (SDRAM), Double Data Rate SDRAM (DDRSDRAM), Enhanced SDRAM (ESDRAM), Synchronous Link DRAM (SLDRAM), Rambus Direct RAM (RDRAM), direct memory bus dynamic RAM (DRDRAM), and memory bus dynamic RAM (RDRAM).

Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure disclosed herein. This application is intended to cover any variations, uses, or adaptations of the disclosure following, in general, the principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.

It will be understood that the present disclosure is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. An information processing method, applied to a target terminal, the method comprising:

displaying navigation information in a first page; the navigation information indicates that a plurality of associated accounts are in a live broadcast state; the associated account is an object associated with a target account corresponding to the target terminal; the first page is used for displaying multimedia resources;

2. The information processing method according to claim 1, wherein the presenting navigation information in the first page comprises:

3. The information processing method according to claim 1, wherein the presenting navigation information in the first page further comprises:

4. The information processing method according to claim 3, wherein the target operation includes a first viewing operation, and the presenting the navigation information in the first page when the target operation on the first multimedia asset is detected includes:

5. The information processing method according to claim 3, wherein the target operation further includes a second viewing operation, and the navigation information is presented in the first page when the target operation on the first multimedia asset is detected, further comprising:

6. The information processing method according to claim 1, wherein the presenting navigation information in the first page further comprises:

7. The information processing method according to claim 6, wherein said presenting the navigation information on the multimedia asset presented on the first page in a preset presentation style comprises:

determining a plurality of target associated account numbers from the plurality of associated account numbers according to the association level corresponding to each associated account number;

8. An information processing apparatus, applied to a target terminal, the apparatus comprising:

9. An electronic device, comprising:

a processor;

a memory for storing the processor-executable instructions;

wherein the processor is configured to execute the instructions to implement the information processing method of any one of claims 1 to 7.

10. A computer-readable storage medium, wherein instructions in the computer-readable storage medium, when executed by a processor of an electronic device, enable the electronic device to perform the information processing method of any one of claims 1 to 7.