CN113727136B - Live broadcast pushing method, system, device, equipment and storage medium - Google Patents
Live broadcast pushing method, system, device, equipment and storage medium Download PDFInfo
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- CN113727136B CN113727136B CN202111163495.6A CN202111163495A CN113727136B CN 113727136 B CN113727136 B CN 113727136B CN 202111163495 A CN202111163495 A CN 202111163495A CN 113727136 B CN113727136 B CN 113727136B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/21—Server components or server architectures
- H04N21/218—Source of audio or video content, e.g. local disk arrays
- H04N21/2187—Live feed
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/4788—Supplemental services, e.g. displaying phone caller identification, shopping application communicating with other users, e.g. chatting
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/83—Generation or processing of protective or descriptive data associated with content; Content structuring
- H04N21/84—Generation or processing of descriptive data, e.g. content descriptors
- H04N21/8405—Generation or processing of descriptive data, e.g. content descriptors represented by keywords
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- Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
- Y02—TECHNOLOGIES OR APPLICATIONS FOR MITIGATION OR ADAPTATION AGAINST CLIMATE CHANGE
- Y02D—CLIMATE CHANGE MITIGATION TECHNOLOGIES IN INFORMATION AND COMMUNICATION TECHNOLOGIES [ICT], I.E. INFORMATION AND COMMUNICATION TECHNOLOGIES AIMING AT THE REDUCTION OF THEIR OWN ENERGY USE
- Y02D30/00—Reducing energy consumption in communication networks
- Y02D30/70—Reducing energy consumption in communication networks in wireless communication networks
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Abstract
The application relates to a live broadcast pushing method, a live broadcast pushing system, live broadcast pushing device, live broadcast pushing equipment and a live broadcast pushing storage medium, and belongs to the technical field of live broadcast. The live broadcast pushing method can match the classification information and the keyword information of the live broadcast room according to the subscription classification information and the subscription keyword information of the audience, and realize intelligent pushing of the first pushing information and the second pushing information according to the matching condition, so that a user is reminded to watch live broadcast in time, the pushing accuracy is improved, the waste of pushing resources is reduced, and the user experience is improved.
Description
Technical Field
The present disclosure relates to the field of network live broadcasting technologies, and in particular, to a live broadcasting pushing method, system, device, equipment, and storage medium.
Background
With the progress of network communication technology, network live broadcast becomes an emerging network interaction mode, and the network live broadcast is favored by more and more audiences due to the characteristics of real-time property, interactivity and the like.
When a user pays attention to a main broadcast, the existing live broadcast platform generally transmits a broadcast message to a viewer end to prompt the user to watch live broadcast in time, but for live broadcast contents which do not meet the interests of the user, the user cannot watch the live broadcast contents after receiving push information, so that the waste of push resources is caused, and excessive push information can reduce user experience.
Disclosure of Invention
Based on this, an object of the present application is to provide a live broadcast pushing method, a system, an apparatus, a device and a storage medium, and provide a live broadcast pushing method, which can accurately implement live broadcast pushing and improve the viscosity of viewers.
According to a first aspect of an embodiment of the present application, there is provided a live broadcast pushing method, including:
responding to an opening instruction of a main broadcasting terminal, acquiring classification information and keyword information of a live broadcasting room opened by the main broadcasting terminal and a audience terminal list, wherein the audience terminal list comprises at least one audience terminal subscribed to the corresponding main broadcasting and starting a subscription pushing mode; the classification information is one or more classification information obtained by classifying the live broadcast content in the live broadcast room by the anchor terminal, and the keyword information is one or more keywords which are input by the anchor terminal and used for describing the live broadcast content;
acquiring subscription information of each audience terminal in the audience terminal list, wherein the subscription information comprises subscription classification information and subscription keyword information; the subscription classification information is classification information of live broadcast to which the user wants to subscribe, and the subscription keyword information is specific information of the live broadcast to which the user wants to subscribe;
if the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room arranged on the anchor terminal, pushing first push data to the audience terminal, so that the audience terminal displays the first push information; the first push information is used for prompting a user to watch the live broadcast room in time;
if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and the subscription classification information of the audience terminal is matched with the classification information of the live broadcasting room arranged at the anchor terminal, pushing second pushing data to the audience terminal, so that the audience terminal displays the second pushing information; the second push information is used for prompting the user to watch the current live broadcasting room or other live broadcasting rooms with the same subscription classification information as the user in time.
According to a second aspect of the embodiments of the present application, a live broadcast push system is provided, including a server side, a viewer side, and a host side;
the audience terminal starts a subscription pushing mode;
the anchor end sends out an opening instruction to the server end;
the server side responds to an opening instruction of the anchor side to acquire classification information and keyword information of a live broadcasting room opened by the anchor side and a viewer side list, wherein the viewer side list comprises at least one viewer side subscribed to the corresponding anchor and starting a subscription pushing mode; the classification information is one or more classification information obtained by classifying the live broadcast content in the live broadcast room by the anchor terminal, and the keyword information is one or more keywords which are input by the anchor terminal and used for describing the live broadcast content;
acquiring subscription information of each audience terminal in the audience terminal list, wherein the subscription information comprises subscription classification information and subscription keyword information, the subscription classification information is classification information of live broadcast to which a user wants to subscribe, and the subscription keyword information is specific information of live broadcast to which the user wants to subscribe; if the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room arranged at the anchor terminal, pushing first push data to the audience terminal; if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and the subscription classification information of the audience terminal is matched with the classification information of the live broadcasting room arranged at the anchor terminal, pushing second push data to the audience terminal;
the audience terminal receives first push data returned by the server terminal, and displays first push information, wherein the first push information is used for prompting a user to watch a live broadcast room in time; or the audience terminal receives second push data returned by the server terminal and displays second push information; the second push information is used for prompting the user to watch the current live broadcasting room or other live broadcasting rooms with the same subscription classification information as the user in time.
According to a third aspect of embodiments of the present application, there is provided a live broadcast pushing apparatus, the apparatus including:
the first information acquisition module is used for responding to an opening instruction of a main broadcasting terminal to acquire classification information and keyword information of a live broadcasting room opened by the main broadcasting terminal and a audience terminal list, wherein the audience terminal list comprises at least one audience terminal subscribed to a corresponding main broadcasting and starting a subscription pushing mode; the classification information is one or more classification information obtained by classifying the live broadcast content in the live broadcast room by the anchor terminal, and the keyword information is one or more keywords which are input by the anchor terminal and used for describing the live broadcast content;
the second information acquisition module is used for acquiring subscription information of each audience terminal in the audience terminal list, wherein the subscription information comprises subscription classification information and subscription keyword information; the subscription classification information is classification information of live broadcast to which the user wants to subscribe, and the subscription keyword information is specific information of the live broadcast to which the user wants to subscribe;
the first pushing module is used for pushing first pushing data to the audience terminal if the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room arranged at the anchor terminal, so that the audience terminal displays the first pushing information; the first push information is used for prompting a user to watch the live broadcast room in time;
the second pushing module is used for pushing second pushing data to the audience terminal if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal and the subscription classification information of the audience terminal is matched with the classification information of the live broadcasting room arranged at the anchor terminal, so that the audience terminal displays the second pushing information; the second push information is used for prompting the user to watch the current live broadcasting room or other live broadcasting rooms with the same subscription classification information as the user in time.
According to a fourth aspect of embodiments of the present application, there is provided an electronic device, including: a processor and a memory; wherein the memory stores a computer program adapted to be loaded by the processor and to perform any one of the live push methods.
According to a fifth aspect of embodiments of the present application, there is provided a computer readable storage medium having stored thereon a computer program which, when executed by a processor, implements any one of the live push methods.
According to the method and the device, the subscription classification information and the subscription keyword information of the audience can be matched with the classification information and the keyword information of the live broadcasting room, intelligent pushing of the first pushing information and the second pushing information is achieved according to the matching condition, a user is timely reminded of watching live broadcasting, accordingly, pushing accuracy is improved, waste of pushing resources is reduced, and user experience is improved.
It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the application.
For a better understanding and implementation, the present application is described in detail below with reference to the drawings.
Drawings
Fig. 1 is a schematic diagram of an application environment of a live broadcast pushing method according to an embodiment of the present application;
fig. 2 is a flowchart of a live broadcast pushing method according to an embodiment of the present application;
fig. 3 is an interaction diagram of a live broadcast pushing system according to an embodiment of the present application;
fig. 4 is a schematic structural diagram of a live broadcast pushing device according to an embodiment of the present application;
fig. 5 is a schematic block diagram of an electronic device according to an embodiment of the present application.
Detailed Description
For the purpose of making the objects, technical solutions and advantages of the present application more apparent, the following detailed description of the embodiments of the present application will be given with reference to the accompanying drawings.
It should be understood that the described embodiments are merely some, but not all, of the embodiments of the present application. All other embodiments, based on the embodiments herein, which would be apparent to one of ordinary skill in the art without making any inventive effort, are intended to be within the scope of the present application.
When the following description refers to the accompanying drawings, the same numbers in different drawings refer to the same or similar elements, unless otherwise indicated. The implementations described in the following exemplary examples are not representative of all implementations consistent with the present application. Rather, they are merely examples of apparatus and methods consistent with some aspects of the present application as detailed in the accompanying claims.
In the description of this application, it should be understood that the terms "first," "second," "third," and the like are used merely to distinguish between similar objects and are not necessarily used to describe a particular order or sequence, nor should they be construed to indicate or imply relative importance. The specific meaning of the terms in this application will be understood by those of ordinary skill in the art as the case may be. As used in this application and the appended claims, the singular forms "a," "an," and "the" are intended to include the plural forms as well, unless the context clearly indicates otherwise. The word "if"/"if" as used herein may be interpreted as "at … …" or "at … …" or "in response to a determination". Furthermore, in the description of the present application, unless otherwise indicated, "a plurality" means two or more. "and/or", describes an association relationship of an association object, and indicates that there may be three relationships, for example, a and/or B, and may indicate: a exists alone, A and B exist together, and B exists alone. The character "/" generally indicates that the context-dependent object is an "or" relationship.
Referring to fig. 1, fig. 1 is a schematic application scenario diagram of a live broadcast pushing method according to an embodiment of the present application, where the application scenario includes a main broadcasting end 20, a server end 10 and a viewer end 30 provided in the embodiment of the present application. The anchor side 20 interacts with the viewer side 30 through the server side 10.
The anchor terminal 20 is a terminal for transmitting live webcast video, and is generally a viewer terminal used by an anchor in live webcasting.
The viewer side 30 is a side that receives and views live webcast video, and is typically a viewer side that is used by viewers viewing video in live webcasts.
The hardware pointed at by the anchor end 20 and the viewer end 30 is essentially a computer device, and in particular, as shown in fig. 1, may be a smart phone, a smart interactive tablet, a personal computer, or the like. The anchor end 20 and the audience end 30 can access the internet through a well-known network access mode, and establish a data communication link with the server end 10.
The server side 10 acts as a service server and may be responsible for further connecting to related audio data servers, video streaming servers, other servers providing related support, etc., to form a logically related service cluster for providing services to related terminal devices, such as the anchor side 20 and the viewer side 30 shown in fig. 1.
Wherein, the audience terminal 30 starts a subscription pushing mode;
the anchor terminal 20 sends out an opening instruction to the server terminal;
the server 10 side responds to an opening instruction of the anchor side 20 to acquire classification information and keyword information of a live broadcasting room opened by the anchor side 20 and an audience side list, wherein the audience side list comprises at least one audience side subscribed to a corresponding anchor and starting a subscription pushing mode;
acquiring subscription information of each audience terminal 30 in the audience terminal list, wherein the subscription information comprises subscription classification information and subscription keyword information; if the subscription keyword information of the audience terminal 30 is matched with the keyword information of the live broadcasting room set up by the anchor terminal, pushing the first push data to the audience terminal 30; if the subscription keyword information of the audience terminal 30 is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and the subscription classification information of the audience terminal 30 is matched with the classification information of the live broadcasting room arranged at the anchor terminal, pushing second push data to the audience terminal 30;
the viewer terminal 30 receives the first push data returned by the server terminal 10 and displays the first push information;
or, the viewer terminal 30 receives the second push data returned by the server terminal 10 and displays the second push information.
Embodiment one:
the embodiment of the application discloses a live broadcast pushing method, which is applied to the server side 10.
The following describes a live broadcast pushing method provided in the embodiment of the present application in detail with reference to the accompanying drawings.
Referring to fig. 2, an embodiment of the present application provides a live broadcast pushing method, including the following steps:
s101: responding to an opening instruction of a main broadcasting terminal, acquiring classification information and keyword information of a live broadcasting room opened by the main broadcasting terminal and a audience terminal list, wherein the audience terminal list comprises at least one audience terminal subscribed to the corresponding main broadcasting and starting a subscription pushing mode;
the method comprises the steps that an opening instruction of a main broadcasting end is used for opening live broadcasting of a live broadcasting room, and when the server receives the opening instruction of the main broadcasting end, classification information and keyword information of the live broadcasting room are obtained. The classification information and the keyword information may be information preset by the anchor side and used for describing the live broadcast content, where the classification information may be one or more classification information obtained by classifying the live broadcast content by the anchor side, for example, may be classification information of games, living types, or specific game classification information such as "king glory". The keyword information is one or more keywords which are input by the anchor terminal and used for describing the specific content of the live broadcast. For example, when the information for classification is "game class-king blaze", the keyword information thereof may be "dianwei", "luban", "liqueur" or the like.
The step of acquiring the classification information and the keyword information of the live broadcasting room arranged at the anchor terminal comprises the following steps:
acquiring preset classification information and keyword information of a live broadcasting room;
generating recommendation classification information and recommendation keyword information of the anchor terminal according to the preset classification information and keyword information of the live broadcasting room;
and acquiring classification information and keyword information selected by the anchor terminal according to the recommended classification information and recommended keyword information, and/or acquiring the classification information and keyword information input by the anchor terminal through a custom input control, so as to acquire the classification information and keyword information of a live broadcasting room arranged by the anchor terminal.
The opening and closing of the subscription push mode can be determined according to an opening instruction or a closing instruction of a user, a push object of the live broadcast push method in the embodiment of the invention is a viewer end subscribed to a corresponding anchor and opening the subscription push mode, when the user watches a live broadcast room of a certain anchor, the live broadcast content of the anchor is perceived to accord with the user interest, and the live broadcast of the anchor can be subscribed by triggering a subscription control of the live broadcast room, so that the opening condition of the anchor can be known in time. Aiming at the subscribed corresponding anchor, starting a subscription pushing mode, and sending the first pushing data or the second pushing data by the audience terminal meeting the requirements of the live broadcast pushing method in the embodiment of the application, so that the audience terminal can display the first pushing information or the second pushing information, and the interested live broadcast content can be quickly obtained. For the audience end which is not subscribed to the anchor or is subscribed to the anchor but is closed to the subscription pushing mode, pushing is not carried out on the audience end, so that the user's dislike caused by excessive pushing is avoided, and the user experience is influenced.
S102: acquiring subscription information of each audience terminal in the audience terminal list;
subscription information can be used for rapidly acquiring live broadcast of interest, and specifically, the subscription information comprises subscription classification information and subscription keyword information; the subscription classification information is live broadcast classification information to which the user wants to subscribe, preferably, the classification information further includes first classification information and second classification information, wherein the first classification information may be extensive classification information such as a game class, a living class, and the like, the second classification information may be classification information which is further narrowed on the basis of the first classification information, and for example, when the first classification information is a game class, the second classification information may be a specific game such as "king glowing". The subscription keyword information is specific information of a live broadcast to which the user wishes to subscribe, and for example, when the subscription classification information is "game class-king blaze", the subscription keyword information thereof may be "classical wei", "luban", "liqueur" or the like.
In one embodiment, the step of obtaining subscription information of each viewer-side in the list of viewer-sides includes:
acquiring classification information and keyword information of a current live broadcasting room in response to a subscription instruction of a viewer end in the live broadcasting room to a corresponding anchor;
generating recommendation classification information and recommendation keyword information of the audience terminal according to the classification information and keyword information of the current live broadcasting room;
and acquiring subscription classification information and subscription keyword information selected by the audience terminal according to the recommendation classification information and the recommendation keyword information, and/or acquiring subscription classification information and subscription keyword information input by the audience terminal through a custom input control, and generating subscription information of the audience terminal.
The current live broadcasting room is the live broadcasting room where the audience terminal sends the subscription instruction, and the classification information and the keyword information of the current live broadcasting room are the classification information and the keyword information set by the anchor terminal of the live broadcasting room during on-hook, and in one embodiment, the recommendation classification information and the recommendation keyword information are generated according to the classification information and the keyword information of the current live broadcasting room, so that the audience terminal can quickly obtain the subscription classification information and the subscription keyword information by selecting the recommendation classification information and the recommendation keyword information. In other embodiments, the viewer may also enter custom subscription classification information and subscription keyword information via custom input controls.
S103: if the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room arranged on the anchor terminal, pushing first push data to the audience terminal, so that the audience terminal displays the first push information;
in one embodiment, when all subscription keywords included in the subscription keyword information are matched with keywords in the keyword information, the subscription keyword information of the audience terminal is considered to be matched with the keyword information of the live broadcasting room opened by the anchor terminal. In other embodiments, when the subscription keyword included in the subscription keyword information is partially matched with the keyword in the keyword information of the live broadcasting room set by the anchor terminal, the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room set by the anchor terminal. Specifically, in this embodiment of the present application, if at least one subscription keyword in the subscription keyword information of the audience terminal matches with at least one keyword in the keyword information of the live broadcasting room set by the anchor terminal, the subscription keyword information of the audience terminal matches with the keyword information of the live broadcasting room set by the anchor terminal, and if the audience terminal inputs in advance that at least one subscription keyword matches with one keyword in the keyword information of the live broadcasting room set by the anchor terminal, first push data is sent to the audience terminal, so that the audience terminal can display the first push information.
The first push data is used for displaying first push information on a viewer terminal, and the first push data can comprise the first push information and configuration data required by displaying the first push information on the viewer terminal. The first push information may be a push document preset by the user and used for prompting the user to watch the live broadcast room in time.
S104: if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and the subscription classification information of the audience terminal is matched with the classification information of the live broadcasting room arranged at the anchor terminal, pushing second pushing data to the audience terminal, so that the audience terminal displays the second pushing information
Specifically, when all the subscription keywords contained in the subscription keyword information are not matched with keywords in the keyword information of the live broadcasting room arranged at the anchor terminal, the subscription keyword information of the audience terminal is considered to be not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and at the moment, if the subscription classification information of the audience terminal is matched with the classification information of the live broadcasting room arranged at the anchor terminal, second pushing data are sent to the audience terminal, so that the audience terminal can display the second pushing information. Specifically, if at least one category of subscription category information of the audience terminal is matched with at least one category of category information of a live broadcasting room set up by the anchor terminal, the subscription category information of the audience terminal is matched with the category information of the live broadcasting room set up by the anchor terminal.
The second push data is used for displaying second push information at the audience terminal, and the second push data can comprise the second push information and configuration data required by displaying the second push information at the audience terminal. The second push information may be a second push document preset by the user, and is used for prompting the user to watch the current live broadcast room or other live broadcast rooms with the same subscription classification information as the user in time.
In the embodiment of the application, a audience terminal list subscribed to a corresponding anchor and starting a subscription pushing mode can be obtained first, subscription classification information and classification information of each audience terminal in the audience terminal list are matched, the audience terminal matched with classification information of a live broadcast room arranged on the anchor terminal is obtained, subscription keyword information and keyword information of the audience terminal are matched, and if the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcast room arranged on the anchor terminal, first pushing data are pushed to the audience terminal, so that the audience terminal displays the first pushing information; and if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, pushing second push data to the audience terminal, so that the audience terminal displays the second push information.
In one embodiment, the live broadcast pushing method further includes the following steps:
if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and the subscription classification information of the audience terminal is not matched with the classification information of the live broadcasting room arranged at the anchor terminal, the third pushing data are pushed to the audience terminal, so that the audience terminal displays the third pushing information.
When the subscription keyword information and the subscription classification information of the audience end are not matched with the keyword information and the classification information of the live broadcasting room arranged at the anchor end, preset third pushing information can be pushed to the user, wherein the third pushing information can be a preset third pushing document.
In a preferred embodiment, when the subscription keyword information and the subscription classification information of the audience end are not matched with the keyword information of the live broadcasting room and the classification information of the live broadcasting room set up by the anchor end, the live broadcasting room related to the subscription classification information and the subscription keyword information of the audience end can be pushed to the audience end according to the subscription classification information and the subscription keyword information of the audience end, so that the viscosity of the audience and the user experience are improved. Specifically, the live broadcast pushing method further comprises the following steps of
Generating a recommended live broadcast room list matched with the subscription classification information and the subscription keyword information according to the subscription classification information and the subscription keyword information of the audience terminal;
and according to the recommended live broadcasting room list, the fourth pushing data is sent to the audience terminal, so that the audience terminal displays the fourth pushing information.
Specifically, the fourth push information may include a plurality of recommended live rooms generated according to subscription classification information and subscription keyword information of the audience, so that the user can quickly find the interested live rooms by using the fourth push information, and user experience is improved.
In this embodiment of the application, can be according to audience's subscription classification information and subscription keyword information, match with living broadcast room's classification information and keyword information to realize the intelligent propelling movement of first propelling movement information and second propelling movement information according to the matching condition, in time remind the user to watch living broadcast, thereby improve the precision of propelling movement, reduce the waste of propelling movement resource, improve user experience.
Embodiment two:
the embodiment also provides a live broadcast pushing system, as shown in fig. 3, including a hosting side, a server side and a viewer side, and for details not disclosed in the embodiment, please refer to embodiment one of the present application.
The audience terminal starts a subscription pushing mode;
the anchor end sends out an opening instruction to the server end;
the server side responds to an opening instruction of the anchor side to acquire classification information and keyword information of a live broadcasting room opened by the anchor side and a viewer side list, wherein the viewer side list comprises at least one viewer side subscribed to the corresponding anchor and starting a subscription pushing mode;
acquiring subscription information of each audience terminal in the audience terminal list, wherein the subscription information comprises subscription classification information and subscription keyword information; if the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room arranged at the anchor terminal, pushing first push data to the audience terminal; if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and the subscription classification information of the audience terminal is matched with the classification information of the live broadcasting room arranged at the anchor terminal, pushing second push data to the audience terminal;
the audience terminal receives first pushing data returned by the server terminal and displays first pushing information;
or the audience terminal receives the second push data returned by the server terminal and displays the second push information.
Embodiment III:
the embodiment provides a live broadcast pushing device, which can be used for executing the live broadcast pushing method in the first embodiment of the application. For details not disclosed in this embodiment, please refer to embodiment one of the present application.
Referring to fig. 4, fig. 4 is a schematic structural diagram of a live broadcast pushing device according to an embodiment of the present disclosure. The live broadcast pushing device can be operated in a server side. The server device comprises:
a first information obtaining module 101, configured to obtain, in response to an on-air instruction of an anchor, classification information and keyword information of a live broadcasting room opened by the anchor, and an audience terminal list, where the audience terminal list includes at least one audience terminal subscribed to a corresponding anchor and starting a subscription push mode;
a second information obtaining module 102, configured to obtain subscription information of each viewer end in the viewer end list, where the subscription information includes subscription classification information and subscription keyword information;
a first pushing module 103, configured to push first push data to the audience terminal if the subscription keyword information of the audience terminal matches with the keyword information of the live broadcasting room set up by the anchor terminal, so that the audience terminal displays the first push information;
and the second pushing module 104 is configured to push the second pushing data to the audience if the subscription keyword information of the audience is not matched with the keyword information of the live broadcasting room set up by the anchor, and the subscription classification information of the audience is matched with the classification information of the live broadcasting room set up by the anchor, so that the audience displays the second pushing information.
Embodiment four:
the embodiment provides an electronic device, which may be used to execute all or part of the steps of the live broadcast pushing method in the first embodiment of the present application. For details not disclosed in this embodiment, please refer to embodiment one of the present application.
Referring to fig. 5, fig. 5 is a schematic structural diagram of an electronic device according to an embodiment of the present application. The electronic device 400 may be, but is not limited to, a combination of one or more of a variety of servers, personal computers, notebook computers, smart phones, tablet computers, and the like.
In the preferred embodiment of the present application, the electronic device 400 includes a memory 401, at least one processor 402, at least one communication bus 403, and a transceiver 404.
It should be understood by those skilled in the art that the configuration of the electronic device shown in fig. 5 is not limiting of the embodiments of the present application, and may be a bus-type configuration, a star-type configuration, or other hardware or software, or a different arrangement of components, than those illustrated in the figures may be included in the electronic device 400.
In some embodiments, the electronic device 400 is a device capable of automatically performing numerical calculation and/or information processing according to preset or stored instructions, and the hardware includes, but is not limited to, a microprocessor, an application specific integrated circuit, a programmable gate array, a digital processor, an embedded device, and the like. The electronic device 400 may also include a client device, including but not limited to any electronic product that can interact with a client by way of a keyboard, mouse, remote control, touch pad, or voice-controlled device, such as a personal computer, tablet, smart phone, digital camera, etc.
It should be noted that the electronic device 400 is only used as an example, and other electronic products that may be present in the present application or may be present in the future are also included in the scope of the present application and are incorporated herein by reference.
In some embodiments, the memory 401 stores a computer program, which when executed by the at least one processor 402 implements all or part of the steps in the live push method as in the first embodiment. The Memory 401 includes Read-Only Memory (ROM), programmable Read-Only Memory (PROM), erasable programmable Read-Only Memory (EPROM), one-time programmable Read-Only Memory (One-timeProgrammable Read-Only Memory, OTPROM), electrically erasable rewritable Read-Only Memory (EEPROM), compact disc Read-Only Memory (CD-ROM) or other optical disk Memory, magnetic disk Memory, tape Memory, or any other medium that can be used for carrying or storing data.
In some embodiments, the at least one processor 402 is a Control Unit (Control Unit) of the electronic device 400, connects various components of the entire electronic device 400 using various interfaces and lines, and performs various functions of the electronic device 400 and processes data by running or executing programs or modules stored in the memory 401, and invoking data stored in the memory 401. For example, the at least one processor 402, when executing the computer program stored in the memory, implements all or part of the steps of the live push method described in embodiments of the present application; or to implement all or part of the functionality of the live push device. The at least one processor 402 may be comprised of integrated circuits, such as a single packaged integrated circuit, or may be comprised of multiple integrated circuits packaged with the same or different functionality, including one or more central processing units (CentralProcessing unit, CPU), microprocessors, digital processing chips, graphics processors, a combination of various control chips, and the like.
In some embodiments, the at least one communication bus 403 is arranged to enable a connected communication between the memory 401 and the at least one processor 402 etc.
The electronic device 400 may further include various sensors, bluetooth modules, wi-Fi modules, etc., which are not described herein.
Fifth embodiment:
the embodiment provides a computer readable storage medium, on which a computer program is stored, where the instructions are adapted to be loaded by a processor and execute the live broadcast pushing method according to the first embodiment of the present application, and the specific execution process may refer to the specific description of the first embodiment, and will not be described herein.
For the device embodiments, reference is made to the description of the method embodiments for the relevant points, since they essentially correspond to the method embodiments. The above-described apparatus embodiments are merely illustrative, wherein the components illustrated as separate components may or may not be physically separate, and the components shown as units may or may not be physical units, may be located in one place, or may be distributed over a plurality of network units. Some or all of the modules may be selected according to actual needs to achieve the purposes of the present application. Those of ordinary skill in the art will understand and implement the present invention without undue burden.
It will be appreciated by those skilled in the art that embodiments of the present application may be provided as a method, system, or computer program product. Accordingly, the present application may take the form of an entirely hardware embodiment, an entirely software embodiment, or an embodiment combining software and hardware aspects. Furthermore, the present application may take the form of a computer program product embodied on one or more computer-usable storage media (including, but not limited to, disk storage, CD-ROM, optical storage, and the like) having computer-usable program code embodied therein.
The present application is described with reference to flowchart illustrations and/or block diagrams of methods, apparatus (systems) and computer program products according to embodiments of the application. It will be understood that each flow and/or block of the flowchart illustrations and/or block diagrams, and combinations of flows and/or blocks in the flowchart illustrations and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing apparatus, create means for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
The foregoing is merely exemplary of the present application and is not intended to limit the present application. Various modifications and changes may be made to the present application by those skilled in the art. Any modifications, equivalent substitutions, improvements, etc. which are within the spirit and principles of the present application are intended to be included within the scope of the claims of the present application.
Claims (10)
1. A live push method, the method comprising:
responding to an opening instruction of a main broadcasting terminal, acquiring classification information and keyword information of a live broadcasting room opened by the main broadcasting terminal and a audience terminal list, wherein the audience terminal list comprises at least one audience terminal subscribed to the corresponding main broadcasting and starting a subscription pushing mode; the classification information is one or more classification information obtained by classifying the live broadcast content in the live broadcast room by the anchor terminal, and the keyword information is one or more keywords which are input by the anchor terminal and used for describing the live broadcast content;
acquiring subscription information of each audience terminal in the audience terminal list, wherein the subscription information comprises subscription classification information and subscription keyword information; the subscription classification information is classification information of live broadcast to which the user wants to subscribe, and the subscription keyword information is specific information of the live broadcast to which the user wants to subscribe;
if the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room arranged on the anchor terminal, pushing first push data to the audience terminal, so that the audience terminal displays the first push information; the first push information is used for prompting a user to watch the live broadcast room in time;
if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and the subscription classification information of the audience terminal is matched with the classification information of the live broadcasting room arranged at the anchor terminal, pushing second pushing data to the audience terminal, so that the audience terminal displays the second pushing information; the second push information is used for prompting the user to watch the current live broadcasting room or other live broadcasting rooms with the same subscription classification information as the user in time.
2. The live push method of claim 1, wherein,
if at least one subscription keyword in the subscription keyword information of the audience terminal is matched with at least one keyword in the keyword information of the live broadcasting room arranged at the anchor terminal, the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room arranged at the anchor terminal;
if at least one category of the subscription category information of the audience terminal is matched with at least one category of the category information of the live broadcasting room arranged at the anchor terminal, the subscription category information of the audience terminal is matched with the category information of the live broadcasting room arranged at the anchor terminal.
3. The live pushing method of claim 1, wherein the step of obtaining subscription information for each viewer-side in the list of viewer-sides comprises:
acquiring classification information and keyword information of a current live broadcasting room in response to a subscription instruction of a viewer end in the live broadcasting room to a corresponding anchor;
generating recommendation classification information and recommendation keyword information of the audience terminal according to the classification information and keyword information of the current live broadcasting room;
and acquiring subscription classification information and subscription keyword information selected by the audience terminal according to the recommendation classification information and the recommendation keyword information, and/or acquiring subscription classification information and subscription keyword information input by the audience terminal through a custom input control, and generating subscription information of the audience terminal.
4. The live broadcast pushing method according to claim 1, wherein the step of obtaining the classification information and the keyword information of the live broadcast room opened by the main broadcasting end comprises:
acquiring preset classification information and keyword information of a live broadcasting room;
generating recommendation classification information and recommendation keyword information of the anchor terminal according to the preset classification information and keyword information of the live broadcasting room;
and acquiring classification information and keyword information selected by the anchor terminal according to the recommended classification information and recommended keyword information, and/or acquiring the classification information and keyword information input by the anchor terminal through a custom input control, so as to acquire the classification information and keyword information of a live broadcasting room arranged by the anchor terminal.
5. The live push method of any of claims 1-4, further comprising the steps of:
if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and the subscription classification information of the audience terminal is not matched with the classification information of the live broadcasting room arranged at the anchor terminal, third pushing data are pushed to the audience terminal, and the audience terminal displays the third pushing information; the third push information is a preset push document.
6. The live push method of any of claims 1-4, further comprising the steps of:
generating a recommended live broadcast room list matched with the subscription classification information and the subscription keyword information according to the subscription classification information and the subscription keyword information of the audience terminal;
according to the recommended live broadcasting room list, fourth pushing data are sent to the audience terminal, and the audience terminal displays fourth pushing information; the fourth push information comprises a plurality of recommended live rooms generated according to subscription classification information and subscription keyword information of the audience terminal.
7. The live broadcast pushing system comprises a server side, a spectator side and a host side, and is characterized in that:
the audience terminal starts a subscription pushing mode;
the anchor end sends out an opening instruction to the server end;
the server side responds to an opening instruction of the anchor side to acquire classification information and keyword information of a live broadcasting room opened by the anchor side and a viewer side list, wherein the viewer side list comprises at least one viewer side subscribed to the corresponding anchor and starting a subscription pushing mode; the classification information is one or more classification information obtained by classifying the live broadcast content in the live broadcast room by the anchor terminal, and the keyword information is one or more keywords which are input by the anchor terminal and used for describing the live broadcast content;
acquiring subscription information of each audience terminal in the audience terminal list, wherein the subscription information comprises subscription classification information and subscription keyword information, the subscription classification information is classification information of live broadcast to which a user wants to subscribe, and the subscription keyword information is specific information of live broadcast to which the user wants to subscribe; if the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room arranged at the anchor terminal, pushing first push data to the audience terminal; if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal, and the subscription classification information of the audience terminal is matched with the classification information of the live broadcasting room arranged at the anchor terminal, pushing second push data to the audience terminal;
the audience terminal receives first push data returned by the server terminal, and displays first push information, wherein the first push information is used for prompting a user to watch a live broadcast room in time; or the audience terminal receives second push data returned by the server terminal and displays second push information; the second push information is used for prompting the user to watch the current live broadcasting room or other live broadcasting rooms with the same subscription classification information as the user in time.
8. A live broadcast pushing device, the device comprising:
the first information acquisition module is used for responding to an opening instruction of a main broadcasting terminal to acquire classification information and keyword information of a live broadcasting room opened by the main broadcasting terminal and a audience terminal list, wherein the audience terminal list comprises at least one audience terminal subscribed to a corresponding main broadcasting and starting a subscription pushing mode; the classification information is one or more classification information obtained by classifying the live broadcast content in the live broadcast room by the anchor terminal, and the keyword information is one or more keywords which are input by the anchor terminal and used for describing the live broadcast content;
the second information acquisition module is used for acquiring subscription information of each audience terminal in the audience terminal list, wherein the subscription information comprises subscription classification information and subscription keyword information; the subscription classification information is classification information of live broadcast to which the user wants to subscribe, and the subscription keyword information is specific information of the live broadcast to which the user wants to subscribe;
the first pushing module is used for pushing first pushing data to the audience terminal if the subscription keyword information of the audience terminal is matched with the keyword information of the live broadcasting room arranged at the anchor terminal, so that the audience terminal displays the first pushing information; the first push information is used for prompting a user to watch the live broadcast room in time;
the second pushing module is used for pushing second pushing data to the audience terminal if the subscription keyword information of the audience terminal is not matched with the keyword information of the live broadcasting room arranged at the anchor terminal and the subscription classification information of the audience terminal is matched with the classification information of the live broadcasting room arranged at the anchor terminal, so that the audience terminal displays the second pushing information; the second push information is used for prompting the user to watch the current live broadcasting room or other live broadcasting rooms with the same subscription classification information as the user in time.
9. An electronic device, comprising: a processor and a memory; wherein the memory stores a computer program adapted to be loaded by the processor and to perform the live push method as claimed in any one of claims 1 to 6.
10. A computer readable storage medium having stored thereon a computer program, which when executed by a processor implements a live push method as claimed in any one of claims 1 to 6.
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| CN103297917A (en) * | 2012-03-02 | 2013-09-11 | 华为终端有限公司 | Information push method, device and system based on wireless local area network |
| CN106131706B (en) * | 2016-06-27 | 2021-04-27 | 武汉斗鱼网络科技有限公司 | Message pushing method and device related to anchor dynamics in mobile client application program |
| CN106331779B (en) * | 2016-08-22 | 2019-07-26 | 暴风集团股份有限公司 | Method and system based on user preferences push main broadcaster during playing video |
| CN106878824B (en) * | 2017-02-16 | 2019-09-17 | 北京乐我无限科技有限责任公司 | A kind of information-pushing method, device and server-side |
| CN109218765B (en) * | 2017-06-30 | 2020-10-27 | 武汉斗鱼网络科技有限公司 | Live video room recommendation method and device |
| CN108989881A (en) * | 2018-06-04 | 2018-12-11 | 北京潘达互娱科技有限公司 | A kind of main broadcaster's state determines method and device |
| CN110876088A (en) * | 2018-09-03 | 2020-03-10 | 广州虎牙信息科技有限公司 | Live broadcast room recommendation method, device, equipment and storage medium |
| CN111064971B (en) * | 2018-10-17 | 2022-03-25 | 武汉斗鱼网络科技有限公司 | Method for customizing broadcast notification and related equipment |
| CN111163076B (en) * | 2019-12-25 | 2021-11-05 | 广州方硅信息技术有限公司 | Live broadcast message pushing method and related equipment for network live broadcast |
| CN113315988B (en) * | 2021-05-28 | 2023-04-07 | 北京中指讯博数据信息技术有限公司 | Live video recommendation method and device |
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