CN113610601A - Method and device for updating commodity detail page content, electronic equipment and storage medium - Google Patents
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Abstract
The invention relates to a method, a device, electronic equipment and a storage medium for updating the content of a commodity detail page, wherein the method comprises the following steps: acquiring data of a current commodity detail page; determining the type of a shop and the attributes of the commodities according to the current commodity detail page data; acquiring a plurality of commodity detail page data according to the store type and the commodity attributes; identifying current commodity detail page data to obtain first content, and identifying a plurality of commodity detail page data to obtain second content; determining a conversion effect of the first content and the second content; comparing the conversion effect to obtain conversion effect data; and updating the content of the current commodity detail page according to the conversion effect data. According to the embodiment of the application, the conversion effect of the current commodity detail page data and the conversion effects of the plurality of commodity detail page data are determined, the conversion effect data are obtained by comparing the conversion effects, the electric enterprise can select the contents corresponding to different conversion effects according to the self requirements to automatically update the contents of the current detail page, and a large amount of labor cost and flow resources are saved.
Description
Technical Field
The invention relates to the technical field of network page processing, in particular to a method and a device for updating commodity detail page content, electronic equipment and a storage medium.
Background
Currently, in the existing electronic commerce system, the characteristics of the sold commodity are shown and described on the commodity detail page, which is important for the sale of the commodity. The existing electronic commerce industry generally produces the commodity detail page by taking the commodity picture shot by the photographer by an art designer, then placing the picture in the produced detail page template one by one through picture processing software such as Photoshop and the like, and manually producing the commodity detail page. And the other is that the commodity detail page is automatically generated through some detail page automatic registering tools. The manual processing mode of the art designer is to select and arrange pictures based on the subjective logic and preference of the art designer who actually operates the art designer. The automatic typesetting tool is also used for completing automatic typesetting of pictures on the basis of subjective display logic of an e-commerce enterprise after the e-commerce enterprise needs to communicate with a tool provider. The two methods have the main defects that different art designing and e-commerce industries cannot comprehensively master the conversion effects of different e-commerce platforms, shops and category commodities at the present stage, the conversion effects are not ideal, when a commodity detail page template needs to be redesigned, the display modes of the shops of the same type and the like are also referred, background data such as residence time, loss rate and the like provided by the e-commerce platform side cannot be effectively utilized, and the detail page capable of maximally improving commodity conversion is manufactured by combining the attributes of sold commodities. If the template transformation effect of the new commodity detail page is still not ideal within a certain period, redesign is needed. The method wastes a large amount of labor cost and flow resources in the stage of continuous development of artificial intelligence and image recognition where the designer guesses and repeatedly tries the needs of the detail pages of the commodities according to simple data provided by a background of an e-commerce.
Disclosure of Invention
The invention provides a method, a device, electronic equipment and a storage medium for updating contents of a commodity detail page, which can solve the technical problem that labor cost and flow resources are wasted when the commodity detail page is manufactured.
The technical scheme for solving the technical problems is as follows:
in a first aspect, an embodiment of the present invention provides a method for updating details of a commodity, including:
acquiring data of a current commodity detail page;
determining the type of a shop and the attributes of the commodities according to the current commodity detail page data;
acquiring a plurality of commodity detail page data according to the store type and the commodity attributes;
identifying current commodity detail page data to obtain first content, and identifying a plurality of commodity detail page data to obtain second content;
determining a conversion effect of the first content and a conversion effect of the second content;
comparing the conversion effect of the first content with the conversion effect of the second content to obtain conversion effect data;
and updating the content of the current commodity detail page according to the conversion effect data.
In some embodiments, the updating the contents of the current article detail page according to the conversion effect data in the above method at least includes:
and updating the characters, pictures, character typesetting and picture typesetting of the current commodity detail page.
In some embodiments, the updating method for updating the content of the current item detail page according to the conversion effect data in the above method includes: periodic updates and real-time updates.
In some embodiments, the above method further comprises:
displaying the conversion effect data in a digitized form;
the conversion effect data includes at least: maximum conversion effect, average conversion effect, worst conversion effect and residence time.
In some embodiments, the conversion effect is determined based on at least one of residence time, rate of loss, linked sales, and conversion rate.
In some embodiments, the above method further comprises:
determining whether the business client is a new business client;
if the enterprise client is the new enterprise client according to the judgment result, acquiring the data of the current commodity detail page;
and if the enterprise client is not the new enterprise client according to the judgment result, directly identifying the current commodity detail page data to obtain the first content.
In a second aspect, an embodiment of the present invention further provides an apparatus for updating details of an article, including:
a first obtaining module: the system is used for acquiring data of a current commodity detail page;
a first determination module: the system is used for determining the type of the shop and the attribute of the commodity according to the current commodity detail page data;
a second obtaining module: the system comprises a plurality of commodity detail page data acquisition units and a plurality of commodity detail page data acquisition units, wherein the commodity detail page data acquisition units are used for acquiring a plurality of commodity detail page data according to the store types and the commodity attributes;
an identification module: the system comprises a data processing module, a data processing module and a data processing module, wherein the data processing module is used for identifying current commodity detail page data to obtain first content and identifying a plurality of commodity detail page data to obtain second content;
a second determination module: for determining a conversion effect of the first content and a conversion effect of the second content;
a comparison module: the conversion effect data is obtained by comparing the conversion effect of the first content with the conversion effect of the second content;
an update module: and the conversion effect data is used for updating the content of the current commodity detail page.
In some embodiments, the updating the content of the current article detail page according to the conversion effect data in the device at least comprises:
and updating the characters, pictures, character typesetting and picture typesetting of the current commodity detail page.
In a third aspect, an embodiment of the present invention further provides an electronic device, including: a processor and a memory;
the processor is used for executing the method for updating the contents of the commodity detail page as described in any one of the above items by calling the program or the instructions stored in the memory.
In a fourth aspect, the embodiment of the present invention further provides a computer-readable storage medium, which stores a program or instructions, and the program or instructions make a computer execute the method for updating the content of the item detail page as described in any one of the above.
The invention has the beneficial effects that: acquiring data of a current commodity detail page; determining the type of a shop and the attributes of the commodities according to the current commodity detail page data; acquiring a plurality of commodity detail page data according to the store type and the commodity attributes; identifying current commodity detail page data to obtain first content, and identifying a plurality of commodity detail page data to obtain second content; determining a conversion effect of the first content and a conversion effect of the second content; comparing the conversion effect of the first content with the conversion effect of the second content to obtain conversion effect data; and updating the content of the current commodity detail page according to the conversion effect data. According to the embodiment of the application, the shop type and the commodity attribute are determined according to the current commodity detail page data, the plurality of commodity detail page data are obtained from the e-commerce platform according to the shop type and the commodity attribute, the conversion effects of the current commodity detail page data and the plurality of commodity detail page data are determined after the contents of the current commodity detail page data and the plurality of commodity detail page data are identified, after the conversion effects are compared to obtain the conversion effect data, the e-commerce industry on the e-commerce platform can select the contents corresponding to different conversion effects according to the self requirements to automatically update the contents of the current detail page, and a large amount of labor cost and flow resources are saved.
Drawings
Fig. 1 is a diagram of a method for updating contents of a detail page of an article according to an embodiment of the present invention;
FIG. 2 is a diagram of an apparatus for updating the contents of a detail page of an article according to an embodiment of the present invention;
fig. 3 is a schematic block diagram of an electronic device according to an embodiment of the present invention.
Detailed Description
The principles and features of this invention are described below in conjunction with the following drawings, which are set forth by way of illustration only and are not intended to limit the scope of the invention.
In order that the above objects, features and advantages of the present application can be more clearly understood, the present disclosure will be further described in detail with reference to the accompanying drawings and examples. It is to be understood that the embodiments described are only a few embodiments of the present disclosure, and not all embodiments. The specific embodiments described herein are merely illustrative of the disclosure and are not limiting of the application. All other embodiments that can be derived by one of ordinary skill in the art from the description of the embodiments are intended to be within the scope of the present disclosure.
It is noted that, in this document, relational terms such as "first" and "second," and the like, may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions.
Fig. 1 is a method for updating contents of a detail page of an article according to an embodiment of the present invention.
In a first aspect, as shown in fig. 1, an embodiment of the present invention provides a method for updating details of an article, including the following seven steps S101, S102, S103, S104, S105, S106, and S107:
the embodiment of the invention provides a method for updating contents of a commodity detail page, which comprises the following steps:
s101: and acquiring data of the current commodity detail page.
Specifically, in the embodiment of the present application, the current commodity detail page data may be commodity detail page data on an e-commerce platform such as tianmao, naobao, and kyoto, and the obtaining means may be to capture the commodity detail page data on the e-commerce platform through a crawler system in self-research, or to obtain the commodity detail page data on the e-commerce platform through interface service of the e-commerce platform.
In some specific embodiments, the current article detail page data can also be saved as a file which can only be visually identified by a human.
S102: and determining the type of the shop and the attributes of the commodities according to the current commodity detail page data.
Specifically, in the embodiment of the application, after the data of the current commodity detail page is acquired, the store type and the commodity attribute are determined according to the data of the current commodity detail page, and if the store type is determined to be clothes selling through the data of the previous commodity detail page, the commodity attribute can be professional clothing, casual clothing, sports clothing and the like.
S103: and acquiring a plurality of commodity detail page data according to the store type and the commodity attributes.
Specifically, in the embodiment of the present application, taking the shop type as clothing selling and the product attribute as sports wear as an example, the shop type is clothing selling, and the product attribute is data of a plurality of product detail pages of the sports wear, which are obtained from a plurality of e-commerce platforms such as tianmao, naobao, kyotong, and the like, or a third party platform such as ERP and the like.
S104: and identifying the data of the current commodity detail page to obtain first content, and identifying a plurality of data of the commodity detail pages to obtain second content.
Specifically, a poster image display module, a model display module, a detail display module, a tiling/panning display module, a recommended matching/hot area display module, a size/washing display module and the like in the current commodity detail page data are firstly identified to obtain first content, wherein the first content can be the position of a person, the posture of a human body, the color of clothes, the matching of the clothes, the logic of display/arrangement, the number of pictures, the cutting logic data of the pictures, descriptive text information in a corresponding module and the like.
Specifically, a poster picture display module, a model display module, a detail display module, a tiling/panning display module, a recommended matching/hot area display module, and a size/washing display module in the detailed page data of the plurality of commodities are identified to obtain second content, wherein the second content can be the position of a person, the posture of a human body, the color of clothing, the matching of clothing, the logic of display/arrangement, the number of pictures, the cutting logic data of the pictures, descriptive text information in the corresponding module, and the like.
S105: a conversion effect of the first content and a conversion effect of the second content are determined.
Specifically, the conversion effect of the first content and the conversion effect of the second content are respectively determined according to the first content and the second content. It is to be understood that the conversion effect in the examples of the present application is determined based on at least one of residence time, loss rate, tie-up sales, and conversion rate.
Illustratively, the higher the residence time, the better the conversion, the lower the loss rate, the better the conversion, the better the associated sales, the better the conversion, the higher the conversion, the better the conversion.
S106: and comparing the conversion effect of the first content with the conversion effect of the second content to obtain conversion effect data.
Specifically, the conversion effect of the first content and the conversion effect of the second content obtained in step S105 are compared with each other to obtain conversion effect data in which the store type is for clothes, and the product attribute is for sportswear.
The conversion effect data includes at least: maximum conversion effect, average conversion effect, worst conversion and residence time, etc. Therefore, the conversion effect of the contents of the commodity detail page can be intuitively known through the conversion effect.
S107: and updating the content of the current commodity detail page according to the conversion effect data.
Specifically, in the embodiment of the application, the e-commerce industry on the e-commerce platform can select the contents corresponding to different conversion effects according to the self requirements to automatically update the contents of the current detail page, so that a large amount of labor cost and flow resources are saved.
In some embodiments, the updating the contents of the current article detail page according to the conversion effect data in the above method at least includes:
and updating the characters, pictures, character typesetting and picture typesetting of the current commodity detail page.
Specifically, in the embodiment of the application, after the text information with better conversion effect is obtained through conversion effect data statistics, the collection and arrangement of the categories and the labels corresponding to the commodity attributes such as auxiliary materials, detailed description, style and the like are performed. And forming a set of database of E-commerce file descriptions and continuously updating. According to the information such as the attribute, category, label and the like filled in by the new commodity, the combination of the customer-defined file such as the brand name, the brand story, the specific characters and the like and the basic file corresponding to the commodity attribute is realized, the automatic synthesis of the descriptive file is realized, the character typesetting information with better conversion effect is obtained through statistics, and the character typesetting is carried out on the descriptive file, so that the conversion effect of the characters and the character typesetting on the detailed page of the commodity is improved.
Specifically, in the embodiment of the application, the display contents of the same type of pictures with better conversion effects are obtained through conversion effect data statistics, all the commodity pictures provided by new e-commerce enterprise customers are intelligently and automatically reselected and arranged according to data logic, and the situation that an art designer selects and arranges the pictures based on own preference is avoided, so that the conversion effects of the commodity detail page pictures and the picture typesetting are improved. And shooting suggestions and logics of commodity display can be fed back to a photographer in a visual data mode, and shooting efficiency of the photographer is improved.
In some embodiments, the updating method for updating the content of the current item detail page according to the conversion effect data in the above method includes: periodic updates and real-time updates.
Illustratively, the real-time updating can be real-time updating of words, pictures, word typesetting and picture typesetting of the current commodity detail page, and timeliness of updating the current commodity detail page is guaranteed.
Illustratively, the periodic updating can be performed once every two days, once every three days, once a week, and the like, and the periodic updating mode realizes updating of the detail page of the current commodity and can save communication resources.
In some embodiments, the above method further comprises:
displaying the conversion effect data in a digitized form;
the conversion effect data includes at least: maximum conversion effect, average conversion effect, worst conversion and residence time.
The result of data comparison in the last step is displayed at the front end in a digital form, so that an e-commerce enterprise client can more intuitively know the level of the conversion effect of the current commodity detail page of the shop and the difference between the conversion effect and the highest conversion effect and the average conversion effect, and can recommend and display information such as a case with a corresponding higher conversion effect in some embodiments according to the selection and update of the conversion effect according to actual conditions.
In some embodiments, the conversion effect is determined based on at least one of residence time, rate of loss, linked sales, and conversion rate.
In some embodiments, the above method further comprises:
determining whether the business client is a new business client;
if the enterprise client is the new enterprise client according to the judgment result, acquiring the data of the current commodity detail page;
and if the enterprise client is not the new enterprise client according to the judgment result, directly identifying the current commodity detail page data to obtain the first content.
Specifically, when a new e-commerce enterprise client is served in the embodiment of the application, it is first determined whether the obtained store data is already captured store data, and if the obtained store data is determined to be a new e-commerce client and information is not captured, the crawler system executes a data capture module function on store information, and then identifies content of captured information and performs a comparison function. And if the data of the shop is judged to be captured, extracting the data of the shop through a shop data extracting function, and then comparing the data.
Fig. 2 is a diagram of an apparatus for updating contents of a detail page of an article according to an embodiment of the present invention.
In a second aspect, an embodiment of the present invention further provides an apparatus for updating details of an article, including:
the first obtaining module 201: the method is used for acquiring the data of the current commodity detail page.
Specifically, in this embodiment of the application, the first obtaining module 201 obtains data of a current commodity detail page, where the data of the current commodity detail page may be data of a commodity detail page on a corporate platform such as tianmao, naobao, kyoto, and the like, and the obtaining means may be to capture the data of the commodity detail page on the corporate platform through a crawler system in self-research, or to obtain the data of the commodity detail page on the corporate platform through interface service of the corporate platform. In some specific embodiments, the current article detail page data can also be saved as a file which can only be visually identified by a human.
The first determination module 202: for determining the store type and item attributes from the current item detail page data.
Specifically, in the embodiment of the application, after the data of the current product detail page is acquired, the first determining module 202 determines the store type and the product attribute according to the data of the current product detail page, and if it is determined that the store type is for selling clothes according to the data of the previous product detail page, the product attribute may be professional wear, casual wear, sports wear, or the like.
The second obtaining module 203: and the system is used for acquiring a plurality of commodity detail page data according to the store type and the commodity attributes.
Specifically, in this embodiment, taking the store type as clothing selling and the product attribute as sports wear as an example, the second obtaining module 203 obtains the store type as clothing selling and the product attribute as data of a plurality of product detail pages of the sports wear from a plurality of e-commerce platforms such as tianmao, naobao, kyotong, and the like, or from a third party platform such as ERP and the like.
The identification module 204: the method is used for identifying the current commodity detail page data to obtain first content and identifying a plurality of commodity detail page data to obtain second content.
Specifically, the identification module 204 identifies a poster image display module, a model display module, a detail display module, a tiling/panning display module, a recommended matching/hot area display module, and a size/washing display module in the current commodity detail page data to obtain a first content, where the first content may be a position of a person, a posture of a human body, a color of clothing, a matching of clothing, a logic of display/arrangement, a number of pictures, a cutting logic data of pictures, descriptive text information in a corresponding module, and the like.
Specifically, the identification module 204 identifies a poster image display module, a model display module, a detail display module, a tiling/panning display module, a recommended matching/hot area display module, and a size/washing display module in the detailed page data of a plurality of commodities to obtain a second content, where the second content may be a position of a person, a posture of a human body, a color of clothing, a matching of clothing, logic of display/arrangement, a number of pictures, cutting logic data of pictures, descriptive text information in a corresponding module, and the like.
The second determination module 205: for determining a conversion effect of the first content and a conversion effect of the second content.
Specifically, the conversion effect of the first content and the conversion effect of the second content are respectively determined according to the first content and the second content. It is to be understood that the conversion effect in the examples of the present application is determined based on at least one of residence time, loss rate, tie-up sales, and conversion rate.
Illustratively, the higher the residence time, the better the conversion, the lower the loss rate, the better the conversion, the better the associated sales, the better the conversion, the higher the conversion, the better the conversion.
The comparison module 206: and the conversion effect data is used for comparing the conversion effect of the first content with the conversion effect of the second content to obtain the conversion effect data.
Specifically, the obtained conversion effect of the first content and the obtained conversion effect of the second content are matched and compared through the matching module 206, so that the conversion effect data that the shop type is for clothes, and the commodity attribute is for sportswear is obtained.
The conversion effect data includes at least: maximum conversion effect, average conversion effect, worst conversion and residence time. Therefore, the conversion effect of the contents of the commodity detail page can be intuitively known through the conversion effect.
The update module 207: and the conversion effect data is used for updating the content of the current commodity detail page.
Specifically, in the embodiment of the application, the e-commerce industry on the e-commerce platform can select the contents corresponding to different conversion effects according to the self requirements to automatically update the contents of the current detail page, so that a large amount of labor cost and flow resources are saved.
In some embodiments, the updating the content of the current article detail page according to the conversion effect data in the device at least comprises:
and updating the characters, pictures, character typesetting and picture typesetting of the current commodity detail page.
In a third aspect, an embodiment of the present invention further provides an electronic device, including: a processor and a memory;
the processor is used for executing the method for updating the contents of the commodity detail page as described in any one of the above items by calling the program or the instructions stored in the memory.
In a fourth aspect, the embodiment of the present invention further provides a computer-readable storage medium, which stores a program or instructions, and the program or instructions make a computer execute the method for updating the content of the item detail page as described in any one of the above.
Fig. 3 is a schematic block diagram of an electronic device provided by an embodiment of the present disclosure.
As shown in fig. 3, the electronic apparatus includes: at least one processor 301, at least one memory 302, and at least one communication interface 303. The various components in the electronic device are coupled together by a bus system 304. A communication interface 303 for information transmission with an external device. It will be appreciated that the bus system 304 is used to enable communications among the components. The bus system 304 includes a power bus, a control bus, and a status signal bus in addition to a data bus. For clarity of illustration, the various buses are labeled as bus system 304 in fig. 3.
It will be appreciated that the memory 302 in this embodiment can be either volatile memory or nonvolatile memory, or can include both volatile and nonvolatile memory.
In some embodiments, memory 302 stores the following elements, executable units or data structures, or a subset thereof, or an expanded set thereof: an operating system and an application program.
The operating system includes various system programs, such as a framework layer, a core library layer, a driver layer, and the like, and is used for implementing various basic services and processing hardware-based tasks. The application programs, including various application programs such as a Media Player (Media Player), a Browser (Browser), etc., are used to implement various application services. A program for implementing any one of the methods for updating contents of a detail page of an article provided in the embodiments of the present application may be included in an application program.
In the embodiment of the present application, the processor 301 is configured to execute the steps of the embodiments of the method for updating contents of a detail page of an article provided by the embodiment of the present application by calling a program or an instruction stored in the memory 302, which may be specifically a program or an instruction stored in an application program.
Acquiring data of a current commodity detail page;
determining the type of a shop and the attributes of the commodities according to the current commodity detail page data;
acquiring a plurality of commodity detail page data according to the store type and the commodity attributes;
identifying current commodity detail page data to obtain first content, and identifying a plurality of commodity detail page data to obtain second content;
determining a conversion effect of the first content and a conversion effect of the second content;
comparing the conversion effect of the first content with the conversion effect of the second content to obtain conversion effect data;
and updating the content of the current commodity detail page according to the conversion effect data.
Any one of the methods for updating the contents of the item detail page provided by the embodiment of the present application may be applied to the processor 301, or implemented by the processor 301. The processor 301 may be an integrated circuit chip having signal processing capabilities. In implementation, the steps of the above method may be performed by integrated logic circuits of hardware or instructions in the form of software in the processor 301. The Processor 301 may be a general-purpose Processor, a Digital Signal Processor (DSP), an Application Specific Integrated Circuit (ASIC), an off-the-shelf Programmable Gate Array (FPGA) or other Programmable logic device, discrete Gate or transistor logic device, or discrete hardware components. A general purpose processor may be a microprocessor or the processor may be any conventional processor or the like.
The steps of any one of the methods for updating the contents of the commodity details page provided by the embodiment of the application can be directly embodied as being executed by a hardware decoding processor, or can be executed by combining hardware and software units in the decoding processor. The software elements may be located in ram, flash, rom, prom, or eprom, registers, among other storage media that are well known in the art. The storage medium is located in the memory 302, and the processor 301 reads the information in the memory 302 and performs the steps of the method in combination with its hardware.
Those skilled in the art will appreciate that although some embodiments described herein include some features included in other embodiments instead of others, combinations of features of different embodiments are meant to be within the scope of the application and form different embodiments.
Those skilled in the art will appreciate that the description of each embodiment has a respective emphasis, and reference may be made to the related description of other embodiments for those parts of an embodiment that are not described in detail.
Although the embodiments of the present application have been described in conjunction with the accompanying drawings, those skilled in the art will be able to make various modifications and variations without departing from the spirit and scope of the application, and such modifications and variations are included in the specific embodiments of the present invention as defined in the appended claims, but the scope of the present invention is not limited thereto, and any person skilled in the art can easily conceive of various equivalent modifications and substitutions within the technical scope of the present disclosure, and these modifications and substitutions are intended to be included in the scope of the present invention. Therefore, the protection scope of the present invention shall be subject to the protection scope of the claims.
While the invention has been described with reference to specific embodiments, it will be understood by those skilled in the art that various changes in form and details may be made therein without departing from the spirit and scope of the invention as defined by the appended claims. Therefore, the protection scope of the present invention shall be subject to the protection scope of the claims.
Claims (10)
1. A method for updating contents of a detail page of an article, comprising:
acquiring data of a current commodity detail page;
determining the type of the shop and the attribute of the commodity according to the current commodity detail page data;
acquiring a plurality of commodity detail page data according to the store types and the commodity attributes;
identifying the current commodity detail page data to obtain first content, and identifying the plurality of commodity detail page data to obtain second content;
determining a conversion effect of the first content and a conversion effect of the second content;
comparing the conversion effect of the first content with the conversion effect of the second content to obtain conversion effect data;
and updating the content of the current commodity detail page according to the conversion effect data.
2. The method for updating contents of article detail pages according to claim 1, wherein said updating said contents of current article detail pages according to said conversion effect data at least comprises:
and updating the characters, pictures, character typesetting and picture typesetting of the current commodity detail page.
3. The method for updating contents of a commodity detail page according to claim 1, wherein the updating manner for updating the contents of the current commodity detail page according to the conversion effect data comprises: periodic updates and real-time updates.
4. The method of updating contents of an item detail page according to claim 1, wherein said method further comprises:
displaying the conversion effect data in a digitized form;
the conversion effect data at least includes: maximum conversion effect, average conversion effect, worst conversion effect and residence time.
5. The method of updating contents of an article detail page according to claim 1,
the conversion effect is determined based on at least one of residence time, rate of loss, associated sales, and conversion rate.
6. The method of updating contents of an item detail page according to claim 1, wherein said method further comprises:
determining whether the business client is a new business client;
if the enterprise client is the new enterprise client according to the judgment result, acquiring the data of the current commodity detail page;
and if the enterprise client is not the new enterprise client according to the judgment result, directly identifying the current commodity detail page data to obtain first content.
7. An apparatus for updating contents of a detail page of an article, comprising:
a first obtaining module: the system is used for acquiring data of a current commodity detail page;
a first determination module: the system is used for determining the type of the shop and the attribute of the commodity according to the current commodity detail page data;
a second obtaining module: the system comprises a plurality of commodity detail page data acquisition units and a plurality of commodity detail page data acquisition units, wherein the commodity detail page data acquisition units are used for acquiring a plurality of commodity detail page data according to the store types and the commodity attributes;
an identification module: the system is used for identifying the current commodity detail page data to obtain first content and identifying the plurality of commodity detail page data to obtain second content;
a second determination module: for determining a conversion effect of the first content and a conversion effect of the second content;
a comparison module: the conversion effect data is obtained by comparing the conversion effect of the first content with the conversion effect of the second content;
an update module: and updating the content of the current commodity detail page according to the conversion effect data.
8. The apparatus for updating contents of article detail pages according to claim 6, wherein said updating said contents of current article detail pages according to said conversion effect data at least comprises:
and updating the characters, pictures, character typesetting and picture typesetting of the current commodity detail page.
9. An electronic device, comprising: a processor and a memory;
the processor is used for executing the method for updating the contents of the commodity detail page according to any one of claims 1 to 6 by calling the program or the instructions stored in the memory.
10. A computer-readable storage medium storing a program or instructions for causing a computer to perform a method of updating contents of a detail page of an article according to any one of claims 1 to 6.
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