CN113205371A

CN113205371A - E-commerce franchising and promoting method, E-commerce platform and electronic equipment

Info

Publication number: CN113205371A
Application number: CN202110593636.1A
Authority: CN
Inventors: 蔺怀元
Original assignee: Individual
Current assignee: Individual
Priority date: 2021-05-28
Filing date: 2021-05-28
Publication date: 2021-08-03

Abstract

The invention provides a method for joining and promoting e-commerce, an e-commerce platform and electronic equipment, and relates to the technical field of e-commerce platforms. One method for joining and promoting e-commerce comprises the steps of presetting a first joining condition of a joined commodity; when the merchant buys the franchised goods and reaches the first franchising condition, the franchised goods are marked as a first franchised merchant, and franchising connecting selling right of the franchised goods is given to the first franchised merchant; affiliate consideration for an affiliate product sold by a first affiliate merchant is received. The online commerce platform makes the product not only can promote on line on the cooperation, can also promote under the online and sell, has increased the popularization channel, and because the reason of distance, the distance of first franchise merchant delivery is nearer, has practiced thrift very big cost of transportation to the profit has been improved.

Description

E-commerce franchising and promoting method, E-commerce platform and electronic equipment

Technical Field

The invention relates to the technical field of e-commerce platforms, in particular to a method for joining and promoting e-commerce, an e-commerce platform and electronic equipment.

Background

At present, content promotion platforms of social interaction relationships (also called friend relationships, circles and the like) based on networks are all popularized by speaking to WeChat, tremble, microblog or blog and the like or by delivering advertisements to web pages.

Disclosure of Invention

The invention aims to provide a method for joining and promoting e-commerce, which can be popularized on line and can also be popularized and sold on line, thereby increasing a popularization channel, and because of the distance, the first joining merchant has closer delivery distance, thereby saving the great transportation cost and improving the profit.

The embodiment of the invention is realized by the following steps:

in a first aspect, an embodiment of the present application provides a method for e-commerce affiliation and promotion, which includes presetting a first affiliation condition of an affiliate commodity; when the merchant buys the franchised goods and reaches the first franchising condition, the franchised goods are marked as a first franchised merchant, and franchising connecting selling right of the franchised goods is given to the first franchised merchant; affiliate consideration for an affiliate product sold by a first affiliate merchant is received.

Based on the first aspect, in some embodiments of the invention, the affiliate reward comprises: receiving a reward specified in proportion according to a first preset drawing within a preset quantity of the franchised commodities sold by the first franchisee; or receiving a reward specified in proportion to a second preset offer within a preset time by the franchisee sold by the first franchisee.

Based on the first aspect, in some embodiments of the present invention, the method further includes promoting and draining the franchised goods to the first franchised merchant by the main shop when the franchised goods sold by the first franchised merchant are within a preset time or a preset number.

Based on the first aspect, in some embodiments of the present invention, when the franchised goods sold by the first franchised merchant exceed the preset time or the preset number, whether to continue the promotion and drainage is confirmed to the first franchised merchant, and if so, franchised reward within the promotion and drainage time is received; otherwise, the first franchised merchant is responsible for promotion.

Based on the first aspect, in some embodiments of the invention, the first franchised merchant includes a single or multi-person franchised merchant, and the multi-person franchised merchant distributes profits in a franchised investing ratio.

In some embodiments of the invention based on the first aspect, the task activity of pushing the franchised goods at regular or irregular time is further included.

Based on the first aspect, in some embodiments of the present invention, a second affiliate condition of the affiliate goods is also preset; and when the merchant reaches the second franchised merchant marked as the second franchised merchant, sending the escrow right to the second franchised merchant.

In a second aspect, an embodiment of the present application provides a method for e-commerce affiliation and promotion, which includes a merchandise management module, configured to display an affiliate merchandise; the first franchise management module is used for presetting a first franchise condition of the franchise commodity; the franchise connecting and selling module is used for marking a franchise commercial tenant as a first franchise commercial tenant when the commercial tenant buys the franchise commercial commodity reaches a first franchise condition, and giving franchise connecting and selling right to the franchise commercial tenant of the first franchise commercial tenant; and the first settlement module is used for receiving the alliance compensation of the alliance commodities sold by the first alliance merchant.

In a third aspect, an embodiment of the present application provides an electronic device, including: at least one processor, at least one memory, and a data bus; wherein: the processor and the memory complete mutual communication through a data bus; the memory stores program instructions executable by the processor, the processor calling the program instructions to perform the method of any of claims 1-7.

In a fourth aspect, embodiments of the present application provide a computer-readable storage medium, on which a computer program is stored, the computer program, when executed by a processor, implementing the above-mentioned method for e-commerce affiliation and promotion.

Compared with the prior art, the embodiment of the invention has at least the following advantages or beneficial effects:

a method for E-commerce alliance and popularization is provided, in view of popularization modes in the prior art, only popularization can be performed on the basis of a network, and due to the fact that one shop carries out goods delivery, the goods delivery burden is large, the transportation cost is high, and therefore a method and a platform which are convenient for alliance popularization are needed. To solve the above problems, the method adopts an affiliate promotion scheme, and a specific embodiment thereof is that when a purchasing merchant purchases an affiliate product from a main store (a shop selling the affiliate product) and reaches a first affiliate condition, the purchasing merchant marks the franchise merchant as a first affiliate merchant, automatically obtains affiliate sales right, and pays an affiliate reward to the main store according to the number of the franchise product. The specific franchise implementation details are as follows: taking the number of preset franchised commodities needing to purchase franchised commodities for the main shop or the amount of the preset franchised commodities as a first franchising condition; when the number or the amount of the franchised commodities purchased by the first franchised merchant to the main shop reaches five ten-thousand yuan, the purchased products can be selected as franchised commodities at will; when the number of purchases of the main shop by the first franchised merchant reaches five ten thousand yuan, the product of the shop can be arbitrarily selected as the franchised commodity. The first franchised merchant can sell the franchised business on line directly after getting the franchised selling right, and the first franchised merchant can not only popularize on line because the first franchised merchant knows the location, but also popularize and sell the franchised business on line, so that a popularization channel is increased, and the first franchised merchant has a shorter delivery distance due to the distance, thereby saving the great transportation cost and improving the profit.

Drawings

In order to more clearly illustrate the technical solutions of the embodiments of the present invention, the drawings needed to be used in the embodiments will be briefly described below, it should be understood that the following drawings only illustrate some embodiments of the present invention and therefore should not be considered as limiting the scope, and for those skilled in the art, other related drawings can be obtained according to the drawings without inventive efforts.

FIG. 1 is a schematic flow diagram of a method for e-commerce affiliation and promotion in accordance with the present invention;

FIG. 2 is a schematic flow chart of one embodiment of a method for e-commerce affiliation and promotion in accordance with the present invention;

FIG. 3 is a schematic flow chart of another embodiment of a method for e-commerce affiliation and promotion of the present invention;

FIG. 4 is a diagram illustrating a home page according to an embodiment of the present invention;

FIG. 5 is a block diagram of shopping software in accordance with one embodiment of the present invention;

FIG. 6 is a block diagram of an e-commerce platform of the present invention;

fig. 7 is a schematic diagram of an electronic device according to the present invention.

Icon: 1. a commodity management module; 2. a first affiliate management module; 3. a franchised connecting pin module; 4. a first settlement module; 5. a processor; 51. a memory; 52. a data bus.

Detailed Description

In order to make the objects, technical solutions and advantages of the embodiments of the present application clearer, the technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are some embodiments of the present application, but not all embodiments. The components of the embodiments of the present application, generally described and illustrated in the figures herein, can be arranged and designed in a wide variety of different configurations.

Thus, the following detailed description of the embodiments of the present application, presented in the accompanying drawings, is not intended to limit the scope of the claimed application, but is merely representative of selected embodiments of the application. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present application.

It should be noted that: like reference numbers and letters refer to like items in the following figures, and thus, once an item is defined in one figure, it need not be further defined and explained in subsequent figures. Meanwhile, in the description of the present application, the terms "first", "second", and the like are used only for distinguishing the description, and are not to be construed as indicating or implying relative importance.

It is noted that, herein, relational terms such as first and second, and the like may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions. Also, the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or apparatus. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other identical elements in a process, method, article, or apparatus that comprises the element.

In the description of the present application, it should be noted that the terms "upper", "lower", "inner", "outer", and the like indicate orientations or positional relationships based on orientations or positional relationships shown in the drawings or orientations or positional relationships conventionally found in use of products of the application, and are used only for convenience in describing the present application and for simplification of description, but do not indicate or imply that the referred devices or elements must have a specific orientation, be constructed in a specific orientation, and be operated, and thus should not be construed as limiting the present application.

In the description of the present application, it is also to be noted that, unless otherwise explicitly specified or limited, the terms "disposed" and "connected" are to be interpreted broadly, e.g., as being either fixedly connected, detachably connected, or integrally connected; can be mechanically or electrically connected; they may be connected directly or indirectly through intervening media, or they may be interconnected between two elements. The specific meaning of the above terms in the present application can be understood in a specific case by those of ordinary skill in the art.

Some embodiments of the present application will be described in detail below with reference to the accompanying drawings. The embodiments described below and the individual features of the embodiments can be combined with one another without conflict.

Examples

Referring to fig. 1, fig. 1 is a block diagram illustrating a method for joining and promoting an e-commerce according to an embodiment of the present invention, which is only promoted based on a network in view of a promotion manner in the prior art, and a method and a platform for facilitating joining and promotion are needed because a shop delivers goods, which results in a large delivery burden and a high transportation cost. To solve the above problems, the method adopts an affiliate promotion scheme, and a specific embodiment thereof is that when a purchasing merchant purchases an affiliate product from a main store (a shop selling the affiliate product) and reaches a first affiliate condition, the purchasing merchant marks the franchise merchant as a first affiliate merchant, automatically obtains affiliate sales right, and pays an affiliate reward to the main store according to the number of the franchise product. The specific franchise implementation details are as follows:

s101: first affiliation conditions of the affiliate goods are preset.

The allied commodity can be daily necessities such as a toothbrush, toothpaste or a towel and the like, and can also be electronic products such as a computer, a mobile phone and the like. The first franchising condition may be the number of preset franchised commodities that the franchised commodities need to purchase in the host shop, or the amount of money of the preset franchised commodities that the franchised commodities need to purchase in the host shop, and the first franchising condition is, for example, the number of preset franchised commodities that the franchised commodities need to purchase in the host shop is five thousand or the amount of money is five ten thousand yuan.

S201: when the merchant purchases the franchised goods and reaches the first franchising condition, the merchant marks the franchised merchant as the first franchising merchant, and the franchising connecting selling right of the franchised goods is given to the first franchising merchant.

When the number of the franchised commodities purchased by the first franchised merchant to the main shop reaches five thousand or the amount reaches five ten thousand yuan, the purchased products can be selected as franchised commodities at will; in addition, when the number of the bought by the first franchised merchant to the main shop reaches five thousand or the sum of money reaches five ten thousand yuan, the product of the shop can be selected as the franchised commodity.

S301: affiliate consideration for an affiliate product sold by a first affiliate merchant is received.

The first franchised merchant can sell the franchised business on line directly after getting the franchised selling right, and the first franchised merchant can not only popularize on line because the first franchised merchant knows the location, but also popularize and sell the franchised business on line, so that a popularization channel is increased, and the first franchised merchant has a shorter delivery distance due to the distance, thereby saving the great transportation cost and improving the profit. Whereby the affiliate consideration of the first affiliate merchant can be continuously collected.

Referring to fig. 2, the embodiment proposes, based on the technical solution of the above embodiment, that the affiliate reward includes:

s301 a: receiving a reward specified in proportion to a first preset offer within a preset amount of the franchised goods sold by the first franchisee.

In some embodiments of the invention, for the franchise reward, the sales status differs for different franchised goods, so a franchise fee is charged to the first franchised merchant for the amount or time that franchised goods are sold according to the actual situation, for example: for franchised goods with larger volume and higher money amount, the preset selling quantity is set, and franchised fees are collected according to the proportion.

S301 b: or receiving a reward specified in proportion to a second preset offer within a preset time by the franchisee sold by the first franchisee.

For the franchised commodities such as jewelry, pens and the like with small volume, the sales volume is high, the statistics amount is complicated, and the franchised fee is collected within the preset time.

Referring to fig. 3, the embodiment is provided based on the technical solution of the above embodiment, and further includes that when the franchised goods sold by the first franchised merchant are within a preset time or a preset number, the main shop promotes the franchised goods and drains the franchised goods to the first franchised merchant.

In some embodiments of the present invention, after the first franchised merchant franchises, since the first franchised merchant sells on line for the first time and the order amount is small, the initial online selling profit of the first franchised merchant is extremely low, so when franchised goods are within a preset time or a preset amount, the main shop promotes on line, and drains a certain proportion to the first franchised merchant, thereby supporting the first franchised merchant.

Referring to fig. 3, the embodiment proposes based on the technical solution of the above embodiment that when the franchised goods sold by the first franchised merchant exceed a preset time or a preset number.

S501: and confirming whether to continue promotion and drainage to the first franchised merchant.

In some embodiments of the present invention, considering that the holding of the first franchised merchant by the main shop is not possible to be permanent, the first franchised merchant may select whether to renew the fee according to the sales condition of the first franchised merchant after setting that the franchised goods are sold for more than a preset time or within a preset amount. Thereby taking into account the common interests of the host store and the first franchised merchant. For example, the following steps are realized: if the franchised commodities are sold for more than a preset time within one year or a preset number of fifty thousand commodities, the first franchised merchant is confirmed whether to drain or promote according to the needs.

If so, S601: then a franchise reward is received for the promotion and drainage time.

After the renewal is selected, the first franchised merchant can select long-term renewal or short-term renewal, and the first franchised business can be determined according to the self condition.

Otherwise, S602: the first franchised merchant is in charge of promotion on its own.

If the renewal is stopped, the first franchise finds the promotion channel by self, thereby expanding the promotion range and channel of the franchise commodities.

Referring to fig. 3, the present embodiment provides based on the technical solution of the above embodiment that the first franchising merchant includes a single funding franchising merchant or a multi-funding franchising merchant, and the multi-funding franchising merchant allocates profits in a franchising capital investment ratio.

In some embodiments of the invention, for some valuable commodities or commodities which are sold more explosively, because the franchise reward is higher or the fund required for purchasing franchise commodities is more, single person or multiple persons can be selected for funding according to the self condition, the multiple persons can be selected for funding to reduce the self fund pressure, the multiple persons can collaborate, and the profit is obtained and distributed according to the invested fund ratio for fairness.

Referring to fig. 3 and 5, the embodiment is provided based on the technical solution of the above embodiment, and further includes a task activity of pushing the franchised goods at regular or irregular time.

In some embodiments of the invention, when a consumer purchases a commodity at a client, the right side of a purchase page of the consumer pops up related activity deductions, the activity deductions are pushed to the purchaser in the form of task activities, and the task activities are pushed to the consumer with preference or demand tendency for the product by utilizing big data analysis; when the consumer completes the equal-amount task of the needed goods within the specified time, the goods can be taken freely; the tasks can be WeChat promotion tasks, friend circle sharing tasks and the like, if the tasks are not finished, subsidies are given according to the completion degree, the first consumer can also recommend the unfinished tasks to friends of the first consumer to assist in finishing, so that discounts are obtained, and the purpose of finishing orders is finally achieved.

In some embodiments of the invention, when the discount activity is applied to shopping software, 2D and 3D simulated real life scenes can be set in the software, and the commodity transaction activity and supply and demand satisfaction can be achieved through online entertainment activities. And pushing task activities of the joined commodities to the consumers by utilizing big data according to the preferences of the consumers in the activities, and setting a home (a house property, an automobile and the like) and personal roles which are exclusive to the consumers in software and customizing careers (such as doctors, nurses, athletes and the like) by the consumers in order to further understand the preferences of the consumers deeply; this D simulated real life scene, in addition according to user's professional skill, give others on-line tutor primary school's english in user's needs, after input in the search box, will push comparatively nearer demander, then according to the virtual home of oneself, see what vehicle, simulate going to oil etc. in the car of other side's family (meeting room talk) and all need oneself go to purchase (the gold coin obtained), the family condition is better certainly, the configuration is higher, the task of obtaining can be more, if still need expand other provinces, for example search that has a student to need english tutor to Jiangsu, you can simulate 3D personage, sit the plane, the motor car etc. thereby go to give the user experience of being personally on the scene. In addition, the system also comprises scenes of various markets, supermarkets and occasions applied to places such as activities, education, entertainment, families and the like, and the scenes are arranged in the software community; in the software, the popularization mode can be popularized when a consumer plays games; for example, after a consumer enters a community, a 3D character is generated by the system according to data filled in during registration, the character needs to be dressed by the consumer, the dressing needs to be purchased or actively acquired by the consumer, the promotion of the clothing is pushed during dressing, the character is dressed up, then the system generates a residential building according to an address filled in by the consumer, indoor furniture or daily necessities can be promoted at the moment, the dressing is completed through purchasing or doing tasks, the more luxurious the dressing, the more opportunities are obtained, two sets of houses are generally provided, one set of houses is currently occupied, the other set of houses is a countryside, and a villa, a company, a family and the like of the consumer can be established in the later period; and push the corresponding advertisement according to the item played by the consumer. Meanwhile, a crowd resource module can be arranged in the community, the crowd resource means a mode of raising funds for one person or a plurality of persons to buy good goods among friends, and the system can appoint big families to donate money according to the performance behavior. And a wish module is set, wherein the wish module is used for obtaining corresponding rewards by wishing the volunteers to complete the requirements of the enterprises or the groups, and the corresponding groups can obtain own popularization and flow. The broker module is arranged and used for helping people to manage the social platform, certain guidance can be provided for social contact of the user, the user does not worry about operation problems, tasks can be completed on time according to the instruction of the user, and the user only needs to provide certain commission. 3D maps are provided to facilitate consumers finding better positions in the virtual world. The family culture module is used for gathering merchants of the same product, so that more product communication can be performed, and business activities are set in the family culture module to increase flow. The meeting module is arranged for business communication, for example, a user needs to learn and guide in the community module, searching is carried out in a search box, people meeting conditions can be pushed, the system can give a reference price, then the other party goes to a virtual home (meeting room and you talk and communicate) of a demander in a 3D form by a person, and finally, the user can select online guide or offline guide according to the requirement of the user.

In some embodiments of the invention, random activities can be set, the 3D community is accessed, the advertisement (skill) released by the user is displayed on the advertisement position of the corresponding community, the user needs to write own requirements, if no requirement exists, the user can purchase the advertisement position by using money in software, and one advertisement position is exchanged for every two requirements, or the user can send several advertisements and obtain several cooperation opportunities according to the expression form. Any task and demand appearing in the shop can be brought to the 3D community, supply and demand solutions are finally achieved, and the community can stimulate consumers to go to the shop for purchase, so that virtuous circle is achieved. Some public welfare matters can be carried out additionally, for example, when the business is carried out, other people can be hired to serve as own drivers, chefs and the like, so that users with low economic abundance are saved, different roles are experienced, and the experience degree is provided. A certain commission needs to be paid.

In some embodiments of the present invention, as shown in fig. 4, in order to facilitate the use of the above modules, a search box is set on the home page of the software, so as to facilitate searching for a product; the corresponding link with the modules is arranged, so that a user can conveniently and directly enter the corresponding modules. And the home page advertisement module is arranged on the home page, so that the promotion of merchants is facilitated.

In some embodiments of the present invention, in addition, for the promotion of the advertisement, other users may click the link of the advertisement to the franchised product by using a reprint mode, so that the user who reprints the advertisement obtains a corresponding reward, for example: the 100-element advertisement is set, the consumer can transfer the advertisement, and when other users recommend clicking through the first consumer, the other users can obtain the advertisement fee, and click for 2 credits once. In addition, the franchised commodities can be recommended to be bought by others so that higher rewards can be obtained, if the first consumer does not find the corresponding buyer, the high commission task acquired by the first consumer can be shared to others, and the sharing way is 2D or 3D community or other software.

Meanwhile, in order to conveniently and accurately push in a time-sharing mode, products collected according to a shopping cart (lobster) are pushed, and the specific implementation mode is that a user can actively add commodities to be bought into the shopping cart (lobster), different time zones are arranged in the shopping cart (lobster), and a system can calculate a purchase plan of a consumer, carry out discount preferential promotion and is convenient to push.

In some embodiments of the invention, a community module is internally provided with a district goods supply store, and the specific implementation mode is that 500 persons form a group in A mansion, and take out at ordinary times, then a group owner in the group can master the budget of people or like to eat, when the number of the group reaches the state of meeting with the exclusive restaurant for taking out, the group owner can apply for taking out the food and drink store nearby on a platform, the cost is paid by a platform, the group owner can pay by themselves after the profit is deducted from the platform, or the platform can take the order of the group members in the group, the group owner can take the group member into account, the platform can also give random rewards the group members to order free food and free physical examination every year, the food must be healthy, the whole-course video monitoring is carried out, and the benefit of consumers is greatly maintained. The method achieves a group of take-out exclusive restaurant, and the individual can participate in enjoying more benefits.

In some embodiments of the invention, a 3D exhibition is set up in the social module, and companies and factories that offer commodities are invited to do online exhibition collectively, attracting traffic for their main and sub stores. The purchased commodities can be stored in the 3D virtual home of the house, the more the commodity is stored, the higher the rank of the commodity is, and the house of the commodity can automatically fall to a luxurious district to obtain more exposure opportunities. In addition, in real life, for the same cell, people can be invited to do food and other activities, and after two directions are obtained, an electronic agreement is signed and corresponding remuneration is paid.

Referring to fig. 3, the present embodiment is provided based on the technical solution of the above embodiment, and S102: second franchising conditions of franchising commodities are also preset; s202: and when the merchant reaches the second franchised merchant marked as the second franchised merchant, sending the escrow right to the second franchised merchant.

In some embodiments of the present invention, when a main store owner owns a plurality of stores, a second franchise condition may be set and the affiliate authority of the store may be given to a second franchise merchant, thereby reducing the workload of the main store owner.

Referring to fig. 6, an e-commerce platform provided in the embodiment of the present application includes:

the commodity management module 1 is used for displaying the franchised commodities;

a first franchise management module 2 for presetting a first franchise condition of the franchise goods;

the franchise connecting and selling module 3 is used for marking a franchise commercial tenant as a first franchise commercial tenant when the commercial tenant buys the franchise commercial product reaches a first franchise condition, and giving franchise connecting and selling right to the franchise commercial product of the first franchise commercial tenant;

and the first settlement module 4 is used for receiving the alliance compensation of the alliance commodities sold by the first alliance merchant.

In some embodiments of the present invention, the goods management module is used to display the consumer on the e-commerce platform, and then after the consumer purchases a franchised product and reaches the first franchising condition, the franchised product becomes the first franchised merchant and obtains franchising connecting selling right, thereby selling the product, thereby widening the selling channel. In addition, a second franchise management module may be provided to preset a second franchise condition of the franchise goods to obtain the escrow right, and a second settlement module may be used to settle the franchise reward after escrow.

Referring to fig. 7, an embodiment of the present application provides an electronic device, including: at least one processor 5, at least one memory 51 and a data bus 52; wherein: the processor 5 and the memory 51 complete mutual communication through a data bus 52; the memory 51 stores program instructions executable by the processor 5 to perform a method of e-commerce affiliation and promotion. For example, the following steps are realized:

s101, presetting a first franchising condition of franchising commodities; s201, when the merchant buys the franchised goods and reaches the first franchising condition, marking as a first franchised merchant, and giving the franchising connecting selling right of the franchised goods to the first franchised merchant; s301, receiving the alliance reward of the alliance commodity sold by the first alliance merchant.

Embodiments of the present application provide a computer-readable storage medium having stored thereon a computer program that, when executed by a processor, implements a method of e-commerce affiliation and promotion. For example, the following steps are realized: s101, presetting a first franchising condition of franchising commodities; s201, when the merchant buys the franchised goods and reaches the first franchising condition, marking as a first franchised merchant, and giving the franchising connecting selling right of the franchised goods to the first franchised merchant; s301, receiving the alliance reward of the alliance commodity sold by the first alliance merchant.

In the embodiments provided in the present application, it should be understood that the disclosed method can be implemented in other ways. The apparatus embodiments described above are merely illustrative and, for example, the flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of methods and computer program products according to various embodiments of the present application. In this regard, each block in the flowchart or block diagrams may represent a portion of a module, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams and/or flowchart illustration, and combinations of blocks in the block diagrams and/or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.

In addition, functional modules in the embodiments of the present application may be integrated together to form an independent part, or each module may exist separately, or two or more modules may be integrated to form an independent part.

The functions, if implemented in the form of software functional modules and sold or used as a stand-alone product, may be stored in a computer readable storage medium. Based on such understanding, the technical solution of the present application or portions thereof that substantially contribute to the prior art may be embodied in the form of a software product stored in a storage medium and including instructions for causing a computer device (which may be a personal computer, a server, or a network device) to execute all or part of the steps of the method according to the embodiments of the present application. And the aforementioned storage medium includes: a U disk, a removable hard disk, a READ-ONLY MEMORY (ROM), a RANDOM ACCESS MEMORY (RAM), a magnetic disk or an optical disk, and various media capable of storing program codes.

In summary, the e-commerce franchising and promotion method provided by the embodiment of the application can only be promoted based on a network in view of the promotion manner in the prior art, and a method and a platform for facilitating franchising and promotion are needed because the shipping burden is large and the transportation cost is high due to the fact that one shop carries out the shipping. To solve the above problems, the method adopts an affiliate promotion scheme, and a specific embodiment thereof is that when a purchasing merchant purchases an affiliate product from a main store (a shop selling the affiliate product) and reaches a first affiliate condition, the purchasing merchant marks the franchise merchant as a first affiliate merchant, automatically obtains affiliate sales right, and pays an affiliate reward to the main store according to the number of the franchise product. The specific franchise implementation details are as follows:

s101: presetting a first franchising condition of franchising commodities;

taking the number of preset franchised commodities needing to purchase franchised commodities for the main shop or the amount of the preset franchised commodities as a first franchising condition;

s201: when the merchant buys the franchised goods and reaches the first franchising condition, the franchised goods are marked as a first franchised merchant, and franchising connecting selling right of the franchised goods is given to the first franchised merchant;

when the number or the amount of the franchised commodities purchased by the first franchised merchant to the main shop reaches five ten-thousand yuan, the purchased products can be selected as franchised commodities at will; when the number of purchases of the main shop by the first franchised merchant reaches five ten thousand yuan, the product of the shop can be arbitrarily selected as the franchised commodity.

The first franchised merchant can sell the franchised business on line directly after getting the franchised selling right, and the first franchised merchant can not only popularize on line because the first franchised merchant knows the location, but also popularize and sell the franchised business on line, so that a popularization channel is increased, and the first franchised merchant has a shorter delivery distance due to the distance, thereby saving the great transportation cost and improving the profit.

The above description is only a preferred embodiment of the present application and is not intended to limit the present application, and various modifications and changes may be made by those skilled in the art. Any modification, equivalent replacement, improvement and the like made within the spirit and principle of the present application shall be included in the protection scope of the present application.

It will be evident to those skilled in the art that the present application is not limited to the details of the foregoing illustrative embodiments, and that the present application may be embodied in other specific forms without departing from the spirit or essential attributes thereof. The present embodiments are therefore to be considered in all respects as illustrative and not restrictive, the scope of the application being indicated by the appended claims rather than by the foregoing description, and all changes which come within the meaning and range of equivalency of the claims are therefore intended to be embraced therein. Any reference sign in a claim should not be construed as limiting the claim concerned.

Claims

1. A method of e-commerce affiliation and promotion, comprising:

presetting a first franchising condition of franchising commodities;

when the merchant buys the franchised goods and reaches the first franchising condition, marking as a first franchised merchant, and giving the franchised goods franchising and selling right to the first franchised merchant;

receiving an affiliate reward of the affiliate merchandise sold by the first affiliate merchant.

2. The e-commerce affiliation and promotion method of claim 1 wherein the affiliation consideration includes:

receiving a reward specified by the first franchisee in proportion to a first preset offer within a preset amount;

or receiving a reward specified by the franchisee sold by the first franchisee in proportion to a second preset offer within a preset time.

3. The e-commerce affiliation and promotion method of claim 2 further comprising promoting and draining the affiliated goods to the first affiliated merchant by the main store when the affiliated goods sold by the first affiliated merchant are within a preset time or a preset number.

4. The e-commerce affiliation and promotion method according to claim 3, wherein when the affiliate merchandise sold by the first affiliate merchant exceeds a preset time or a preset number, whether to continue promotion and drainage is confirmed to the first affiliate merchant, and if so, affiliate consideration within the promotion and drainage time is received; otherwise, the first franchised merchant is responsible for promotion.

5. The e-commerce franchise and promotion method according to claim 4, wherein the first franchise merchant includes a single funding franchise merchant or a multi-funding franchise merchant, and the multi-funding franchise merchant distributes profits in a franchise investing ratio.

6. The e-commerce affiliation and promotion method of claim 3 further comprising a timed or sporadic mission activity of pushing affiliate merchandise.

7. The e-commerce affiliation and promotion method according to claim 1, wherein a second affiliation condition of the affiliate commodity is also preset; and when the merchant reaches the second franchising condition and is marked as a second franchising merchant, sending the escrow right to the second franchising merchant.

8. An e-commerce platform, comprising:

the commodity management module is used for displaying the franchised commodities;

the first franchise management module is used for presetting the first franchise conditions of franchise commodities;

a franchise joining and selling module for marking as a first franchise commercial tenant when the commercial tenant buys the franchise commercial product reaches the first franchise condition, and giving the franchise joining and selling right of the franchise commercial product to the first franchise commercial tenant;

a first settlement module for receiving an affiliate consideration for the affiliate goods sold by the first affiliate merchant.

9. An electronic device, comprising: at least one processor, at least one memory, and a data bus; wherein: the processor and the memory complete mutual communication through the data bus; the memory stores program instructions executable by the processor, the processor calling the program instructions to perform the method of any of claims 1-7.

10. A computer-readable storage medium, on which a computer program is stored which, when being executed by a processor, carries out the method according to any one of claims 1-7.