CN112990959A - Random playing system for preference commodities - Google Patents
Random playing system for preference commodities Download PDFInfo
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- CN112990959A CN112990959A CN202110092074.2A CN202110092074A CN112990959A CN 112990959 A CN112990959 A CN 112990959A CN 202110092074 A CN202110092074 A CN 202110092074A CN 112990959 A CN112990959 A CN 112990959A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
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Abstract
The invention relates to a random playing system for preferred commodities, which comprises: the commodity display screen is arranged in a market, comprises a plurality of liquid crystal display panels and a single display driving device and is used for receiving a target commodity type and searching propaganda videos of corresponding commodities in a management database of the market based on the target commodity type for playing; the data identification equipment is used for outputting a preferred commodity type which is registered in a shopping mall and relates to the most personnel objects in the personnel objects as a target commodity type; the data identification device is connected with the commodity display screen and used for sending the target commodity type to the commodity display screen. According to the invention, the propaganda videos of various commodities preferred by the personnel can be automatically selected and played based on the identification result of the personnel passing through the commodity display screen, so that the playing effect of the commodity display screen is ensured.
Description
Technical Field
The invention relates to the field of market management, in particular to a system for randomly playing preferred commodities.
Background
The market refers to a market composed of various stores which are gathered together, and is a large store with a large area and complete commodities.
Us marketing expert philips kethler believes: department stores typically sell several product lines of products, particularly clothing, furniture, household items, and the like. Each product line is managed as an independent department by specialized purchasers and dealers.
The rapid development of commercial economy, the improvement of the living standard of people and the establishment of urban brand images promote the rapid development of commercial signboard guiding systems, so that the vivid identification guiding systems can guide people to move to directions, select desirable commodities, taste good wine and guide shopping no matter the people move to exclusive shops, supermarkets and marketplaces with luxurious and vivid effects, save time and promote enterprise culture, and are important factors for improving the commercial images of enterprises.
At present, the playing strategy of the commodity propaganda videos in the market adopts a fixed playing mode, namely, the plurality of commodity propaganda videos selected by the staff are periodically and regularly played, obviously, the playing mode is too solidified, the preference of market users passing through a playing screen is not considered at all, so that some playing contents cannot cause the attention of the market users, and even the playing of too many videos can cause a reverse effect.
Disclosure of Invention
In order to solve the technical problems in the related field, the invention provides a preferred commodity random playing system which can automatically search each commodity propaganda video corresponding to each commodity name of a preferred commodity of a corresponding person according to the registration information of the person passing through a commodity display screen in a market and randomly play the selected commodity propaganda video, so that the utilization efficiency of the commodity display screen is improved.
The invention has at least the following three key points:
(1) analyzing the type and name of the preferred commodity for the market member near the commodity display screen by a visual acquisition system based on the central position of the commodity display screen and a customized visual identification system on the back of the commodity display screen;
(2) searching each propaganda video of the corresponding commodity in a management database of a shopping mall based on the analysis result of the preferred commodity type and name and randomly playing the propaganda video;
(3) and introducing a customized wireless transmission system, and wirelessly pushing each propaganda video which is searched for corresponding commodities in a management database of a shopping mall to a handheld terminal of a nearby shopping mall member which is automatically connected.
According to an aspect of the present invention, there is provided a preferred merchandise shuffle system, the system comprising;
and the commodity display screen is arranged in the market and comprises a plurality of liquid crystal display panels and a single display driving device and is used for receiving the type of the target commodity and searching the propaganda video of the corresponding commodity in the management database of the market based on the type of the target commodity so as to play the propaganda video.
More specifically, in the preferred product random play system, the method further includes:
and the SDRAM storage device is connected with the commodity display screen through a two-way wireless communication link established by a Bluetooth communication link and used for storing a management database, and the management database stores each commodity name of an affiliation market corresponding to each commodity type and each propaganda video corresponding to each commodity name by taking the commodity type as an index.
More specifically, in the preferred product random play system, the method further includes:
the miniature snapshot device is arranged at the center of the commodity display screen and used for executing snapshot operation near the commodity display screen so as to obtain an instant snapshot image;
the orientation processing mechanism is arranged on the back of the commodity display screen, is connected with the miniature snapshot equipment, and is used for executing blurring processing operation on the area except the personnel object in the instant snapshot image so as to obtain a corresponding area blurring image;
the targeted operation equipment is connected with the directional processing mechanism and is used for carrying out image content sharpening processing based on a spatial domain differential mode on the received region sharpened image so as to obtain a corresponding field operation image;
the information analysis equipment is connected with the targeted operation equipment and used for obtaining a plurality of personnel objects with the minimum depth of field values in the field operation image, identifying the personnel based on the geometric shape of each personnel object in the plurality of personnel objects and further obtaining more than one preferred commodity types registered by the personnel in a market;
the data identification equipment is connected with the information analysis equipment and is used for outputting the preferred commodity type which is registered in the market and relates to the most personnel objects in the plurality of personnel objects and serves as a target commodity type;
the data identification equipment is connected with the commodity display screen and used for sending the target commodity type to the commodity display screen;
wherein identifying the person based on the geometric shape of each of the plurality of person objects to obtain one or more preferred merchandise types registered by the person in a mall comprises: identifying personnel information corresponding to standard geometric shapes with the highest geometric shape matching degree of personnel objects from each standard geometric shape corresponding to each person registered in a shopping mall, wherein the personnel information comprises more than one preferred commodity type registered by the person in the shopping mall;
wherein searching the target commodity type for the promotional video of the corresponding commodity in the management database of the mall to play comprises: searching each propaganda video corresponding to each commodity name corresponding to the target commodity type in the management database, and realizing random playing of each propaganda video.
According to the invention, the propaganda videos of various commodities preferred by the personnel can be automatically selected and played based on the identification result of the personnel passing through the commodity display screen, so that the playing effect of the commodity display screen is ensured.
Drawings
Embodiments of the invention will now be described with reference to the accompanying drawings, in which:
fig. 1 is a schematic diagram illustrating an internal structure of a preferred merchandise random play system according to an embodiment of the present invention.
Detailed Description
An embodiment of the preferred merchandise shuffle system of the present invention will be described in detail with reference to the accompanying drawings.
The shopping mall is not a simple stocked commodity any more, the scientific and reasonable arrangement design of the shopping mall becomes a restriction factor of the operation and development of the shopping mall, a comfortable shopping environment can be created by the good arrangement design of the shopping mall, and the action routes of customers and store personnel can be organically combined by the good arrangement design of the shopping mall, so that the customers can conveniently select and purchase commodities.
Market channel design is one of the main points of market layout design. The mall passageway is mainly divided into a main passageway and a sub-passageway, the main passageway is a main line for guiding the movement of customers, and the sub-passageway is a fulcrum for guiding the flow of customers in the store. The design of the passage lines of the store is designed according to the positions and the displays configured in the store. Outstanding passageway trend design can guide the customer according to designing each corner of natural trend market, contacts all commodities in market, effectively utilizes the space in market.
The commodity display design is the key point of the market arrangement design, and the good commodity display design can not only promote the desire of consumers to buy but also promote the consumers to buy. Generally, the manufactured goods display design mainly comprises six aspects of sales promotion, display points, attractiveness, convenience, price and firmness.
Market passageway design, commodity display design belong to the hard arrangement of market, and this type of arrangement is more stable, and the time of change is longer. As this is based on consumer habits. And the shelf arrangement of the stores can be adjusted regularly according to the sales condition in some stores. But because the familiarity of consumers with shopping malls influences the convenience of shopping, the adjustment of the overall hard arrangement of the shopping malls cannot be performed frequently, but the constant shopping environment can cause the consumers to feel tired. To address this variable-to-constant conflict, marketplaces often introduce soft-layout approaches.
At present, the playing strategy of the commodity propaganda videos in the market adopts a fixed playing mode, namely, the plurality of commodity propaganda videos selected by the staff are periodically and regularly played, obviously, the playing mode is too solidified, the preference of market users passing through a playing screen is not considered at all, so that some playing contents cannot cause the attention of the market users, and even the playing of too many videos can cause a reverse effect.
In order to overcome the defects, the invention builds a preference commodity random playing system, and can effectively solve the corresponding technical problem.
Fig. 1 is a schematic diagram illustrating an internal structure of a preferred merchandise random play system according to an embodiment of the present invention, where the system includes:
and the commodity display screen is arranged in the market and comprises a plurality of liquid crystal display panels and a single display driving device and is used for receiving the type of the target commodity and searching the propaganda video of the corresponding commodity in the management database of the market based on the type of the target commodity so as to play the propaganda video.
Next, the detailed structure of the preferred product shuffle system of the present invention will be further described.
In the preferred product shuffle system, further comprising:
and the SDRAM storage device is connected with the commodity display screen through a two-way wireless communication link established by a Bluetooth communication link and used for storing a management database, and the management database stores each commodity name of an affiliation market corresponding to each commodity type and each propaganda video corresponding to each commodity name by taking the commodity type as an index.
In the preferred product shuffle system, further comprising:
the miniature snapshot device is arranged at the center of the commodity display screen and used for executing snapshot operation near the commodity display screen so as to obtain an instant snapshot image;
the orientation processing mechanism is arranged on the back of the commodity display screen, is connected with the miniature snapshot equipment, and is used for executing blurring processing operation on the area except the personnel object in the instant snapshot image so as to obtain a corresponding area blurring image;
the targeted operation equipment is connected with the directional processing mechanism and is used for carrying out image content sharpening processing based on a spatial domain differential mode on the received region sharpened image so as to obtain a corresponding field operation image;
the information analysis equipment is connected with the targeted operation equipment and used for obtaining a plurality of personnel objects with the minimum depth of field values in the field operation image, identifying the personnel based on the geometric shape of each personnel object in the plurality of personnel objects and further obtaining more than one preferred commodity types registered by the personnel in a market;
the data identification equipment is connected with the information analysis equipment and is used for outputting the preferred commodity type which is registered in the market and relates to the most personnel objects in the plurality of personnel objects and serves as a target commodity type;
the data identification equipment is connected with the commodity display screen and used for sending the target commodity type to the commodity display screen;
wherein identifying the person based on the geometric shape of each of the plurality of person objects to obtain one or more preferred merchandise types registered by the person in a mall comprises: identifying personnel information corresponding to standard geometric shapes with the highest geometric shape matching degree of personnel objects from each standard geometric shape corresponding to each person registered in a shopping mall, wherein the personnel information comprises more than one preferred commodity type registered by the person in the shopping mall;
wherein searching the target commodity type for the promotional video of the corresponding commodity in the management database of the mall to play comprises: searching each propaganda video corresponding to each commodity name corresponding to the target commodity type in the management database, and realizing random playing of each propaganda video.
In the preferred merchandise shuffle system:
the device is arranged at the central position of the commodity display screen and used for carrying out snapshot operation near the commodity display screen so as to obtain an instant snapshot image, and comprises the following steps: and the middle gap is formed in a middle gap surrounded by four liquid crystal display panels arranged at the central position of the commodity display screen and is used for carrying out snapshot operation near the commodity display screen so as to obtain an instant snapshot image.
In the preferred merchandise shuffle system:
in the commodity display screen, the single display driving device is connected to the plurality of liquid crystal display panels, respectively.
In the preferred merchandise shuffle system:
the SDRAM storage equipment is also connected with the information analysis equipment and is used for storing each standard geometric shape corresponding to each person registered in a shopping mall;
the standard geometric shape corresponding to each person registered in the shopping mall is a pattern which only comprises the body type of the person and is input by the corresponding registered member in the shopping mall when the user is registered.
In the preferred merchandise shuffle system:
the SDRAM storage equipment is also used for storing personnel information of each person registered in a shopping mall;
wherein the personnel information of each person registered in the mall comprises more than one preferred commodity type registered in the mall by the person.
In the preferred merchandise shuffle system:
the liquid crystal display panel on the upper right of the commodity display screen is used for receiving and displaying the target commodity type;
the liquid crystal display panel on the upper right of the commodity display screen is further used for displaying names of commodities corresponding to the target commodity types in the management database of the shopping mall.
In the preferred merchandise shuffle system, the system further comprises:
and the uninterrupted power supply equipment is respectively connected with the directional processing mechanism, the targeted operation equipment, the information analysis equipment and the data identification equipment so as to respectively supply power to the directional processing mechanism, the targeted operation equipment, the information analysis equipment and the data identification equipment.
In the preferred merchandise shuffle system, the system further comprises:
the wireless sending mechanism is connected with the display driving equipment of the commodity display screen and is used for compressing the propaganda video of the corresponding commodity searched in the management database of the shopping mall based on the type of the target commodity and then wirelessly sending the compressed propaganda video to the handheld terminal of the nearby shopping mall member;
the method for compressing the propaganda video of the corresponding commodity searched in the management database of the mall based on the target commodity type and then wirelessly sending the compressed propaganda video to the handheld terminal of the nearby mall member comprises the following steps: and compressing the propaganda video of the corresponding commodity searched in the management database of the mall based on the target commodity type, and then wirelessly transmitting the compressed propaganda video to a nearby handheld terminal of the mall member automatically connected to the wireless transmitting mechanism.
In addition, in the preferred commodity random play system, in the SDRAM storage device, the SDRAM: synchronous Dynamic Random Access Memory, wherein synchronization refers to that a Synchronous clock is required for Memory work, and internal command sending and data transmission are based on the Synchronous clock; dynamic means that the memory array needs to be refreshed continuously to ensure that data is not lost; random means that data are not stored linearly and sequentially, but data are read and written by freely appointing addresses. The clock frequency of the SDR SDRAM is the frequency of data storage. The operating voltage of the SDRAM is 3.3V.
By adopting the preferred commodity random playing system, aiming at the technical problem that the shop propaganda video playing strategy is too solidified in the prior art, the propaganda video of each commodity preferred by personnel can be automatically selected and played based on the identification result of the personnel passing through the commodity display screen, so that the playing effect of the commodity display screen is ensured.
The present invention is also applicable to a system including a plurality of devices (e.g., a host computer, an interface device, a reader, a printer, etc.), and may also be applicable to an apparatus including 1 device. The present invention is not limited to the above-described embodiments, and various changes and modifications can be made within the scope of the present invention. Accordingly, the corresponding claims are applied to clarify the scope of the present invention.
Claims (10)
1. A preferred merchandise shuffle system, said system comprising:
and the commodity display screen is arranged in the market and comprises a plurality of liquid crystal display panels and a single display driving device and is used for receiving the type of the target commodity and searching the propaganda video of the corresponding commodity in the management database of the market based on the type of the target commodity so as to play the propaganda video.
2. The preferred merchandise shuffle system as recited in claim 1, said system further comprising:
and the SDRAM storage device is connected with the commodity display screen through a two-way wireless communication link established by a Bluetooth communication link and used for storing a management database, and the management database stores each commodity name of an affiliation market corresponding to each commodity type and each propaganda video corresponding to each commodity name by taking the commodity type as an index.
3. The preferred merchandise shuffle system as recited in claim 2, said system further comprising:
the miniature snapshot device is arranged at the center of the commodity display screen and used for executing snapshot operation near the commodity display screen so as to obtain an instant snapshot image;
the orientation processing mechanism is arranged on the back of the commodity display screen, is connected with the miniature snapshot equipment, and is used for executing blurring processing operation on the area except the personnel object in the instant snapshot image so as to obtain a corresponding area blurring image;
the targeted operation equipment is connected with the directional processing mechanism and is used for carrying out image content sharpening processing based on a spatial domain differential mode on the received region sharpened image so as to obtain a corresponding field operation image;
the information analysis equipment is connected with the targeted operation equipment and used for obtaining a plurality of personnel objects with the minimum depth of field values in the field operation image, identifying the personnel based on the geometric shape of each personnel object in the plurality of personnel objects and further obtaining more than one preferred commodity types registered by the personnel in a market;
the data identification equipment is connected with the information analysis equipment and is used for outputting the preferred commodity type which is registered in the market and relates to the most personnel objects in the plurality of personnel objects and serves as a target commodity type;
the data identification equipment is connected with the commodity display screen and used for sending the target commodity type to the commodity display screen;
wherein identifying the person based on the geometric shape of each of the plurality of person objects to obtain one or more preferred merchandise types registered by the person in a mall comprises: identifying personnel information corresponding to standard geometric shapes with the highest geometric shape matching degree of personnel objects from each standard geometric shape corresponding to each person registered in a shopping mall, wherein the personnel information comprises more than one preferred commodity type registered by the person in the shopping mall;
wherein searching the target commodity type for the promotional video of the corresponding commodity in the management database of the mall to play comprises: searching each propaganda video corresponding to each commodity name corresponding to the target commodity type in the management database, and realizing random playing of each propaganda video.
4. The preferred merchandise shuffle system as claimed in claim 3, wherein:
the device is arranged at the central position of the commodity display screen and used for carrying out snapshot operation near the commodity display screen so as to obtain an instant snapshot image, and comprises the following steps: and the middle gap is formed in a middle gap surrounded by four liquid crystal display panels arranged at the central position of the commodity display screen and is used for carrying out snapshot operation near the commodity display screen so as to obtain an instant snapshot image.
5. The preferred merchandise shuffle system as claimed in claim 4, wherein:
in the commodity display screen, the single display driving device is connected to the plurality of liquid crystal display panels, respectively.
6. The preferred merchandise shuffle system as recited in claim 5, wherein:
the SDRAM storage equipment is also connected with the information analysis equipment and is used for storing each standard geometric shape corresponding to each person registered in a shopping mall;
the standard geometric shape corresponding to each person registered in the shopping mall is a pattern which only comprises the body type of the person and is input by the corresponding registered member in the shopping mall when the user is registered.
7. The preferred merchandise shuffle system as claimed in claim 6, wherein:
the SDRAM storage equipment is also used for storing personnel information of each person registered in a shopping mall;
wherein the personnel information of each person registered in the mall comprises more than one preferred commodity type registered in the mall by the person.
8. The preferred merchandise shuffle system as recited in claim 7, wherein:
the liquid crystal display panel on the upper right of the commodity display screen is used for receiving and displaying the target commodity type;
the liquid crystal display panel on the upper right of the commodity display screen is further used for displaying names of commodities corresponding to the target commodity types in the management database of the shopping mall.
9. The preferred merchandise shuffle system as recited in claim 8, said system further comprising:
and the uninterrupted power supply equipment is respectively connected with the directional processing mechanism, the targeted operation equipment, the information analysis equipment and the data identification equipment so as to respectively supply power to the directional processing mechanism, the targeted operation equipment, the information analysis equipment and the data identification equipment.
10. The preferred merchandise shuffle system as recited in claim 9, said system further comprising:
the wireless sending mechanism is connected with the display driving equipment of the commodity display screen and is used for compressing the propaganda video of the corresponding commodity searched in the management database of the shopping mall based on the type of the target commodity and then wirelessly sending the compressed propaganda video to the handheld terminal of the nearby shopping mall member;
the method for compressing the propaganda video of the corresponding commodity searched in the management database of the mall based on the target commodity type and then wirelessly sending the compressed propaganda video to the handheld terminal of the nearby mall member comprises the following steps: and compressing the propaganda video of the corresponding commodity searched in the management database of the mall based on the target commodity type, and then wirelessly transmitting the compressed propaganda video to a nearby handheld terminal of the mall member automatically connected to the wireless transmitting mechanism.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202110092074.2A CN112990959A (en) | 2021-01-23 | 2021-01-23 | Random playing system for preference commodities |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202110092074.2A CN112990959A (en) | 2021-01-23 | 2021-01-23 | Random playing system for preference commodities |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN112990959A true CN112990959A (en) | 2021-06-18 |
Family
ID=76344641
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN202110092074.2A Withdrawn CN112990959A (en) | 2021-01-23 | 2021-01-23 | Random playing system for preference commodities |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN112990959A (en) |
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2021
- 2021-01-23 CN CN202110092074.2A patent/CN112990959A/en not_active Withdrawn
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Application publication date: 20210618 |
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