CN112434240A - SEO intelligent optimization ranking and query algorithm - Google Patents
SEO intelligent optimization ranking and query algorithm Download PDFInfo
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- CN112434240A CN112434240A CN202011501828.7A CN202011501828A CN112434240A CN 112434240 A CN112434240 A CN 112434240A CN 202011501828 A CN202011501828 A CN 202011501828A CN 112434240 A CN112434240 A CN 112434240A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/957—Browsing optimisation, e.g. caching or content distillation
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/955—Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
- G06F16/9566—URL specific, e.g. using aliases, detecting broken or misspelled links
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/957—Browsing optimisation, e.g. caching or content distillation
- G06F16/9577—Optimising the visualization of content, e.g. distillation of HTML documents
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/958—Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
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- Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
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Abstract
The invention discloses an SEO intelligent optimization ranking and query algorithm which comprises an SEO optimization system of a system website for optimizing a website system to facilitate ranking and query, a website speed optimization system for improving the webpage access speed, a data server with ranking and query functions as a carrier, a website background for operating the SEO optimization system and the data server, and a client for displaying the operation results of the SEO optimization system and the data server. The algorithm provided by the invention optimizes the website system according to the key words, pictures and characters of similar websites through the website speed optimization system and the SEO optimization system, so that the client webpage which can be seen by a user meets the requirement of a search engine for recording and ranking, the ranking of the key words, pictures and pages is improved in the search engine, the user is accurately attracted to enter the website, free flow is obtained, and advertisements in the website are promoted.
Description
Technical Field
The invention belongs to the technical field of SEO intelligent optimization, and particularly relates to an SEO intelligent optimization ranking and query algorithm.
Background
SEO (search Engine optimization), Chinese translation is search Engine optimization, and is a way: the method utilizes the rules of the search engine to improve the natural ranking of the website in the related search engine, and aims to lead the website to occupy the leading position in the industry and obtain brand benefits. The method is a commercial behavior of a website operator to a great extent, and the ranking of the website operator or a company is moved forward; search engine optimization is a technology for understanding how various search engines search, how to grab internet pages, and how to determine the rank of search results of specific keywords by analyzing the ranking rules of the search engines. The search engine adopts a means which is easy to search and quote, carries out targeted optimization on the website, improves the natural ranking of the website in the search engine, attracts more users to visit the website, improves the visit quantity of the website, and improves the sales capability and the propaganda capability of the website, thereby improving the brand effect of the website.
The search engine optimization is to perform internal and external adjustment and optimization on a website on the basis of understanding a natural ranking mechanism of the search engine, improve the natural ranking of keywords of the website in the search engine, obtain more display amount, attract more target clients to click and access the website, and accordingly achieve the goals of internet marketing and brand construction. Search engine search principles are constantly changed, and the change of the search principles directly causes the ranking of the website keywords on the search engine to change, so that the search engine optimization is not always feasible. In the prior art, some newly-built websites are difficult to improve the access amount of users through self simple optimization, certain gaps exist between the page layout and optimization of similar websites, the understanding degree of the preference degree of similar users on the page styles and the like of the websites is low, and the calculation and algorithm for optimizing the newly-built websites by conventionally ranking and inquiring the contents of the similar websites are relatively less, so that an SEO intelligent optimization ranking and inquiring algorithm needs to be provided.
Disclosure of Invention
The invention aims to solve the defects in the prior art, and provides an SEO intelligent optimization ranking and query algorithm which aims to collect pages, characters and pictures of similar websites, rank and query the similar websites according to click quantity of the similar websites, total user quantity of the similar websites and visitor evaluation of the similar websites, send an optimized result to an SEO optimization system to serve as an optimization basis, optimize the website system according to key words, pictures and characters of the similar websites, enable client-side webpages visible to a user to meet the requirement of recording and ranking of a search engine, and improve the ranking of the key words, pictures and pages in the search engine, thereby accurately attracting the user to enter the website, obtaining free flow and enabling advertisements in the website to generate popularization effect.
In order to achieve the purpose, the invention provides the following technical scheme: an SEO intelligent optimization ranking and query algorithm, comprising:
the system comprises an SEO optimization system of a system website for optimizing a website system to facilitate ranking and query, a website speed optimization system for improving the webpage access speed, a data server with ranking and query functions based on a carrier, a website background for operating the SEO optimization system and the data server, and a client for displaying the operation results of the SEO optimization system and the data server;
the website speed optimization system comprises a system website scanning unit, a system file input unit and a coding unit; the system website scanning unit and the system file input unit are respectively connected with the communication interface of the coding unit through respective communication interfaces and are in interactive communication with each other through an INTERNET network; the output end of the coding unit is connected with a terminal access server;
the SEO optimization system comprises a page optimization module, a character optimization module and an image optimization module;
the page optimization module is used for receiving a page template sent by a website background, sending the optimized pictures and characters to the data server, and adjusting the system content of the website so as to change the presentation style of the website at the client;
the character optimization module is used for expanding the key words to obtain one or more long-tail key words according to the key words extracted by the SEO optimization system, sending the long-tail key words to the data server and replacing the key words in the system content of the website;
the picture optimization module is used for acquiring and processing pictures in the webpage and replacing the processed pictures with pictures of the original website;
the data server is internally provided with a ranking module and a query module, and the query module is used for querying similar websites of the websites and pages and character pictures of the similar websites; the ranking module is used for ranking the inquired similar websites and ranking the pages and the character pictures inquired from the similar websites;
also comprises the following steps:
step S1, obtaining HTML codes of the system website, utilizing an analysis component of the SEO optimization system to query and access the HTML codes of the system website, and querying the same type of website of the system website through the SEO optimization system;
step S2, ranking the similar websites obtained through the SEO optimization system, collecting and analyzing the pages and the character pictures of the similar websites, and further ranking the pages and the character pictures of the similar websites, wherein the key words of the similar websites and the website system are confirmed, and the key words of the website system are compared with the key words of the similar websites;
step S3, after the key words of the website system are compared with the key words of the same website, the ranking of the key words and the key words which do not appear in the website are obtained, and then characters with higher ranking of the key words are optimized;
s4, collecting the similar website pages and pictures with the similar website ranked at the front, and comparing the website pages and picture styles of the related websites, thereby optimizing the pages and pictures of the website system;
and S5, acquiring the page and picture styles of the same website, optimizing the page with lower page visit amount in the website by referring to the page and picture styles of the same website, and adding key words which do not appear in the website into the page of the website.
Preferably, the SEO optimization system comprises a URL preprocessing module, and the URL preprocessing module comprises a URL input component for simplifying URL input.
Preferably, the URL input means includes a URL storage unit for storing an address of a corresponding network object, a URL display unit for displaying the URL, and a URL selection receiving unit for receiving a selection of the URL; the URL storage part, the URL display part and the URL selection receiving part are connected in sequence.
Preferably, the processing step of the URL in the URL preprocessing module is: capturing a URL rule file which can be identified by a system, loading the information of the URL rule file into the URL storage part, reading and displaying URL data, and obtaining an initial URL of a page; and removing the dynamic parameters in the URL by a URL rewriting means, so that the inner page of the website is staticized.
Preferably, the picture processing includes format conversion, clipping, color space conversion, watermarking and picture compression.
Preferably, each page template used by the page optimization module of the SEO optimization system is associated with a service class, and the service class includes at least three page templates.
Preferably, in step S2, the ranking of the similar websites is performed according to the click rate of the similar websites, the total user volume of the similar websites, and the visitor evaluation of the similar websites.
Preferably, in step S5, the SEO optimization system is provided with a storage module, and the storage module is configured to store the collected pages and text and image styles of the same type of websites.
The invention has the technical effects and advantages that: compared with the prior art, the SEO intelligent optimization ranking and query algorithm provided by the invention is characterized in that the SEO intelligent optimization ranking and query algorithm is implemented by a sequence optimization algorithm;
the algorithm provided by the invention can collect the pages, characters and pictures of the same type of websites through the website speed optimization system and the SEO optimization system, rank and inquire the same type of websites according to the click rate of the same type, the total user amount of the same type of websites and the visitor evaluation of the same type of websites, and send the optimized result to the SEO optimization system as the optimization basis, so that the website system is optimized according to the key words, the pictures and the characters of the same type of websites, the client-side webpages visible to the user can meet the requirement of a search engine for recording and ranking, the ranking of the key words, the pictures and the pages is improved in the search engine, and the user is accurately attracted to enter the website, free flow is obtained, and the advertisements in the website are promoted.
Drawings
FIG. 1 is an algorithm flow diagram of the SEO intelligent optimization ranking and query algorithm of the present invention;
FIG. 2 is a system diagram of the SEO intelligent optimization ranking and query algorithm of the present invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the present invention more apparent, the present invention is further described in detail with reference to the following embodiments. It should be understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
Examples
An SEO intelligent optimization ranking and query algorithm, comprising:
the system comprises an SEO optimization system of a system website for optimizing a website system to facilitate ranking and query, a website speed optimization system for improving the webpage access speed, a data server with ranking and query functions based on a carrier, a website background for operating the SEO optimization system and the data server, and a client for displaying the operation results of the SEO optimization system and the data server;
the website speed optimization system comprises a system website scanning unit, a system file input unit and a coding unit; the system website scanning unit and the system file input unit are respectively connected with the communication interface of the coding unit through respective communication interfaces and are in interactive communication with each other through an INTERNET network; the output end of the coding unit is connected with a terminal access server;
the SEO optimization system comprises a page optimization module, a character optimization module and an image optimization module;
the page optimization module is used for receiving a page template sent by a website background, sending the optimized pictures and characters to the data server, and adjusting the system content of the website so as to change the presentation style of the website at the client;
the character optimization module is used for expanding the key words to obtain one or more long-tail key words according to the key words extracted by the SEO optimization system, sending the long-tail key words to the data server and replacing the key words in the system content of the website;
the picture optimization module is used for acquiring and processing pictures in the webpage and replacing the processed pictures with pictures of the original website;
the data server is internally provided with a ranking module and a query module, and the query module is used for querying similar websites of the websites and pages and character pictures of the similar websites; the ranking module is used for ranking the inquired similar websites and ranking the pages and the character pictures inquired from the similar websites;
also comprises the following steps:
step S1, obtaining HTML codes of the system website, utilizing an analysis component of the SEO optimization system to query and access the HTML codes of the system website, and querying the same type of website of the system website through the SEO optimization system;
step S2, ranking the similar websites obtained through the SEO optimization system, collecting and analyzing the pages and the character pictures of the similar websites, and further ranking the pages and the character pictures of the similar websites, wherein the key words of the similar websites and the website system are confirmed, and the key words of the website system are compared with the key words of the similar websites;
step S3, after the key words of the website system are compared with the key words of the same website, the ranking of the key words and the key words which do not appear in the website are obtained, and then characters with higher ranking of the key words are optimized;
s4, collecting the similar website pages and pictures with the similar website ranked at the front, and comparing the website pages and picture styles of the related websites, thereby optimizing the pages and pictures of the website system;
and S5, acquiring the page and picture styles of the same website, optimizing the page with lower page visit amount in the website by referring to the page and picture styles of the same website, and adding key words which do not appear in the website into the page of the website.
The SEO optimization system comprises a URL preprocessing module, wherein the URL preprocessing module comprises a URL input component for simplifying URL input; the URL input component comprises a URL storage part for storing the address of the corresponding network object, a URL display part for displaying the URL and a URL selection receiving part for selecting and receiving the URL; the URL storage part, the URL display part and the URL selection receiving part are connected in sequence.
The URL preprocessing module comprises the following processing steps of: capturing a URL rule file which can be identified by a system, loading the information of the URL rule file into the URL storage part, reading and displaying URL data, and obtaining an initial URL of a page; and removing the dynamic parameters in the URL by a URL rewriting means, so that the inner page of the website is staticized.
The picture processing comprises format conversion, cutting, color space conversion, watermark adding and picture compression; each page template used by a page optimization module of the SEO optimization system is associated with a service class, and the service class comprises at least three page templates; in step S2, ranking the similar websites according to the click rate of the similar websites, the total user amount of the similar websites and the visitor evaluation of the similar websites; in step S5, the SEO optimization system is provided with a storage module for storing the collected pages and text and picture patterns of the same type of website.
In summary, the algorithm provided by the invention can collect pages, characters and pictures of the same kind of websites through the website speed optimization system and the SEO optimization system, rank and query the same kind of websites according to the click rate of the same kind, the total user amount of the same kind of websites and the visitor evaluation of the same kind of websites, and send the optimized result to the SEO optimization system as the basis for optimization, so that the website system is optimized according to the key words, pictures and characters of the same kind of websites, the client webpages visible to the user can meet the requirement of a search engine for recording and ranking, the ranking of the key words, pictures and pages is improved in the search engine, and therefore, the user is accurately attracted to enter the website, free flow is obtained, and advertisements in the website are promoted.
Finally, it should be noted that: although the present invention has been described in detail with reference to the foregoing embodiments, it will be apparent to those skilled in the art that modifications may be made to the embodiments or portions thereof without departing from the spirit and scope of the invention.
Claims (8)
1. An SEO intelligent optimization ranking and query algorithm, comprising:
the system comprises an SEO optimization system of a system website for optimizing a website system to facilitate ranking and query, a website speed optimization system for improving the webpage access speed, a data server with ranking and query functions based on a carrier, a website background for operating the SEO optimization system and the data server, and a client for displaying the operation results of the SEO optimization system and the data server;
the website speed optimization system comprises a system website scanning unit, a system file input unit and a coding unit; the system website scanning unit and the system file input unit are respectively connected with the communication interface of the coding unit through respective communication interfaces and are in interactive communication with each other through an INTERNET network; the output end of the coding unit is connected with a terminal access server;
the SEO optimization system comprises a page optimization module, a character optimization module and an image optimization module;
the page optimization module is used for receiving a page template sent by a website background, sending the optimized pictures and characters to the data server, and adjusting the system content of the website so as to change the presentation style of the website at the client;
the character optimization module is used for expanding the key words to obtain one or more long-tail key words according to the key words extracted by the SEO optimization system, sending the long-tail key words to the data server and replacing the key words in the system content of the website;
the picture optimization module is used for acquiring and processing pictures in the webpage and replacing the processed pictures with pictures of the original website;
the data server is internally provided with a ranking module and a query module, and the query module is used for querying similar websites of the websites and pages and character pictures of the similar websites; the ranking module is used for ranking the inquired similar websites and ranking the pages and the character pictures inquired from the similar websites;
also comprises the following steps:
step S1, obtaining HTML codes of the system website, utilizing an analysis component of the SEO optimization system to query and access the HTML codes of the system website, and querying the same type of website of the system website through the SEO optimization system;
step S2, ranking the similar websites obtained through the SEO optimization system, collecting and analyzing the pages and the character pictures of the similar websites, and further ranking the pages and the character pictures of the similar websites, wherein the key words of the similar websites and the website system are confirmed, and the key words of the website system are compared with the key words of the similar websites;
step S3, after the key words of the website system are compared with the key words of the same website, the ranking of the key words and the key words which do not appear in the website are obtained, and then characters with higher ranking of the key words are optimized;
s4, collecting the similar website pages and pictures with the similar website ranked at the front, and comparing the website pages and picture styles of the related websites, thereby optimizing the pages and pictures of the website system;
and S5, acquiring the page and picture styles of the same website, optimizing the page with lower page visit amount in the website by referring to the page and picture styles of the same website, and adding key words which do not appear in the website into the page of the website.
2. The SEO intelligent optimized ranking and query algorithm of claim 1, characterized in that: the SEO optimization system comprises a URL preprocessing module, wherein the URL preprocessing module comprises a URL input component for simplifying URL input.
3. An SEO intelligent optimized ranking and query algorithm according to claim 2, characterized in that: the URL input component comprises a URL storage part for storing the address of the corresponding network object, a URL display part for displaying the URL and a URL selection receiving part for selecting and receiving the URL; the URL storage part, the URL display part and the URL selection receiving part are connected in sequence.
4. An SEO intelligent optimized ranking and query algorithm according to claim 3, characterized in that: the URL preprocessing module comprises the following processing steps of: capturing a URL rule file which can be identified by a system, loading the information of the URL rule file into the URL storage part, reading and displaying URL data, and obtaining an initial URL of a page; and removing the dynamic parameters in the URL by a URL rewriting means, so that the inner page of the website is staticized.
5. The SEO intelligent optimized ranking and query algorithm of claim 1, characterized in that: the picture processing comprises format conversion, clipping, color space conversion, watermarking and picture compression.
6. The SEO intelligent optimized ranking and query algorithm of claim 1, characterized in that: each page template used by the page optimization module of the SEO optimization system is associated with a service class, and the service class comprises at least three page templates.
7. The SEO intelligent optimized ranking and query algorithm of claim 1, characterized in that: in step S2, the ranking criterion for ranking the similar websites is the click rate of the similar websites, the total user volume of the similar websites, and the visitor evaluation of the similar websites.
8. The SEO intelligent optimized ranking and query algorithm of claim 1, characterized in that: in step S5, the SEO optimization system is provided with a storage module for storing the collected pages and text and picture patterns of the same type of website.
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Cited By (2)
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CN113343137A (en) * | 2021-05-19 | 2021-09-03 | 深圳海天力电子商务有限公司 | Optimized SEO page generation method and device, electronic equipment and storage medium |
CN113835740A (en) * | 2021-11-29 | 2021-12-24 | 山东捷瑞数字科技股份有限公司 | Search engine optimization-oriented automatic front-end code repairing method |
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