KR101696026B1 - Design trend information supplying method by open API - Google Patents

Design trend information supplying method by open API Download PDF

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Publication number
KR101696026B1
KR101696026B1 KR1020140113002A KR20140113002A KR101696026B1 KR 101696026 B1 KR101696026 B1 KR 101696026B1 KR 1020140113002 A KR1020140113002 A KR 1020140113002A KR 20140113002 A KR20140113002 A KR 20140113002A KR 101696026 B1 KR101696026 B1 KR 101696026B1
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KR
South Korea
Prior art keywords
main server
tag
trend information
information
design
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KR1020140113002A
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Korean (ko)
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KR20160027289A (en
Inventor
손동범
이경순
김신
김현승
이동현
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한국디자인진흥원
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Priority to KR1020140113002A priority Critical patent/KR101696026B1/en
Publication of KR20160027289A publication Critical patent/KR20160027289A/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network, synchronizing decoder's clock; Client middleware
    • H04N21/443OS processes, e.g. booting an STB, implementing a Java virtual machine in an STB or power management in an STB
    • H04N21/4431OS processes, e.g. booting an STB, implementing a Java virtual machine in an STB or power management in an STB characterized by the use of Application Program Interface [API] libraries
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/901Indexing; Data structures therefor; Storage structures
    • G06F16/9024Graphs; Linked lists
    • GPHYSICS
    • G06COMPUTING; CALCULATING; COUNTING
    • G06QDATA PROCESSING SYSTEMS OR METHODS, SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL, SUPERVISORY OR FORECASTING PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/10Services

Abstract

A web server 110 for providing tag information in connection with the Internet using the main server 130 and a main server 130 for providing trend information after login through the Internet network 30, And a subscriber terminal (140)
The main server 130 includes a preliminary step S0 for searching the user needs and trends by keyword and tag number using an open application program interface (Open API (Application Program Interface)) at the request of the subscriber terminal 140;
The main server firstly scans the search data of the preliminary step S0 in a design, a consumer, a market, and a technical field in association with the keyword scan and the number of tags, and then stores the scanned data.
The main server displays an obtained result of the first step (S10) in a separate frame form on the display screen and displays the displayed trend information in a frame so that the subscriber can confirm the trend information. Is a method of providing design trend information.

Description

Technical Field [0001] The present invention relates to a design trend information providing method,

The present invention relates to a method of providing design trend information using an open application program interface (API).

Internet traffic for UCC (User Created Contents), PCC (Professional Created Contents) videos and pictures created by users has been exploding in the era of Web 2.0. In particular, www.youtube.com is known worldwide for user-generated video sharing, and there are many sites on the Internet that can search for and create user-generated videos for each country. On the other hand, photo sites such as www.flickr.com search for photographs or images and can view the retrieved images.

Multimedia content sites, such as www.youtube.com or www.flickr.com, which share video, pictures, images, and so on, search for multimedia content such as videos, pictures, images, etc. are basically based on text. Typically, the creators of the multimedia contents use various means to expose their multimedia contents to a large number of users. Typical examples of the multimedia contents include titles of their multimedia contents, at least one tag, Or to select or enter at least one category or the like. At this time, the title, tag, description, or category is in the form of text, and the text may be indexed and stored as an index, or may be stored in a DB without indexing. At this time, when the search word is received from the user, the search engine queries the index or DB with the search term, and the search engine or the DBMS outputs the multimedia content corresponding to the search term as the search result. At this time, when the server of the multimedia content site obtains selection information on a specific multimedia content from the user computer, the server transmits the selected multimedia content to the user computer. That is, in the case of moving pictures, the server of the multimedia contents site transmits the selected moving pictures to the user's computer by at least one of streaming method and file transfer method, and in case of pictures or images, To the user's computer.

On the other hand, multimedia contents such as moving pictures, photographs and images have a large file size compared to text contents, and therefore, a huge storage capacity and network bandwidth are required for smooth service. These high amounts of computing power and bandwidth cause excessive service maintenance costs. Meanwhile, the multimedia contents service sites attempt to sell advertisement by inserting a video advertisement which does not relate to the moving image at the beginning, middle, or end of the video, but their advertisement sales is much lower than the site maintenance cost.

Meanwhile, the keyword ad content service at www.google.com or www.overture.com is now the most likely revenue model on the Internet. These keyword advertisement content services are also referred to as search advertisement services. When the search word inputted by the user matches the advertisement keyword of the corresponding advertiser or is highly related to the search keyword, the advertisement content of the advertiser is provided along with the search result. When the user clicks on the advertisement, a service of collecting a predetermined advertisement fee from the advertiser. The reason that these search ads are popular is because the user's search terms match with the advertiser's keyword, which is why the advertising effect is great.

On the other hand, the exposed keyword advertisement contents or the commercial tag set which is called by the commercial tag set is a digital item having strong information related to the multimedia contents that the user is auditioning. In addition, there is a disadvantage that time and effort are required to accurately find the point of time when a multimedia content or a multimedia content that takes a long time to play, such as a moving picture, or a multimedia content that is provided for a relatively long time such as a broadcast content. It is also undesirable to stop the multimedia content being played to view the advertisement. Therefore, there is a great need to store or manage the keyword advertisement contents which are called by the commercial tag set and the commercial tag set which are exposed in the multimedia contents which take time to reproduce. Furthermore, in the case of video content that takes a long time to be reproduced and takes a long time to be retrieved at a specific point in time, if there is an event such as storage or reservation by the user in the exposed commercial tag set and keyword advertisement contents, The management of commercial tag sets and keyword advertisement content becomes more important (Korean Register No. 10-1055271).

A user information collection technique using tag information is disclosed in, for example, Registration No. 10-1103766,

2, a terminal 120 connected to a web server 110, which is a general portal site, and a wired / wireless Internet network 30 includes an input unit 210, a tag search unit 220, a tag information extraction unit 230, A mapping table creation unit 240, a keyword detection unit 250, a user taste information management unit 260, a storage unit 270, and an output unit 280.

The input unit 210 may receive a signal for proceeding with an information search, for example, a user's input of a query signal or a selection signal through a hyperlink mouse-clicking of the user. The input unit 210 may include, for example, a keyboard, a button, a mouse, or other user input tool.

The tag search unit 220 can operate after the terminal device 120 receives and outputs content (a web document such as a web page or a part thereof, an image, etc.) from the web server 110, The anchor tag and / or the form tag can be searched. The tag search can be performed by analyzing the HTML source of the web document using the source analyzer built in the terminal device 120.

Here, an anchor tag is a tag that generates a hyperlink among markup languages (HTML) for creating a hypertext. The hyperlink is implemented as a graphic icon or a line of text, and the user can navigate to a web document linked to the hyperlink by clicking a mouse button, and the web browser can perform an operation of converting the web page into a web page, usually displayed as a hyperlink . Other hyperlink operations include downloading and displaying video.

An object that is highlighted is called an anchor, and the anchor and the object are combined to form a hypertext link. In HTML, anchors can be declared for phrases, images, and all other information objects.

In addition, a form tag is a tag that plays a role of passing data necessary for inputting data and transmitting it to the server side when performing web programming such as ASP, PSP, and JSP. Using form tags, you can create input windows, password windows, checkboxes, etc. Typically, an input window for retrieving a document is built inside the form tag with an input tag. The tag information extracting unit 230 may extract the tag information from the anchor tag and / or the form tag retrieved from the tag retrieving unit 220. Here, the "tag information" can be divided into anchor tag information and form tag information.

The anchor tag information is information included in an anchor tag that generates a hyperlink. The anchor tag information may include an Uniform Resource Locator (URL) of a document linked to a tag, an anchor text that is information corresponding to a string of a hypertext, and the like.

The anchor tag information extraction can be implemented by, for example, first extracting a web document source from a corresponding tag, and extracting tag information such as a URL, a hypertext string, and a query string from the extracted web document source . Details of the extraction of the anchor tag information and the use of the extracted anchor tag information will be described later with reference to FIG. 2 to FIG.

In the case of a form tag, it may include information such as a string queried in an instruction processing unit (not shown in the figure) using a web programming language, and a URL structure for processing a query of the user.

Therefore, the form tag is an attribute that determines the place to receive and transmit data from the form tag, a method (method) that determines the method of transmitting data when the action is transmitted, and an input tag , The URL structure that processes the user's query terms and query terms can be extracted.

For example, if the anchor tag is <a href="http://www.skku.ac.kr"> Sungkyunkwan University </a>, the word "Sungkyunkwan University" can be extracted as a key word.

FIG. 2 is a view showing a web document including a hyperlink, FIG. 3 is a view showing an HTML source of the web document, and FIG. 4 is a diagram showing a mapping table created by extracting anchor tag information from the HTML source.

The web document output to the terminal device 110 may be configured to include one or more hyperlinks. As illustrated in FIG. 2, the hyperlinked text information may be text information corresponding to a title (e.g., SCIENCE & SPACE) of a web document accessed through a hyperlink. The hyperlinks included in the web document can be displayed in the web document source as shown in FIG. The anchor tag included in the web document source may include an anchor text set as a hyperlink title on the URL and a web site having the corresponding URL address as shown below.

 <a href="URL"> Anchor Text </a>

For example, in one of the sources shown in FIG. 3,

If the <a href="/2007/WORLD/asiapct/02/27/china_pige on.reut/index.html"> Scientists command pigeons via remote control </a>, "Scientists command pigeons via remote control "will be created, and when the user clicks the mouse, it will connect to the website corresponding to" / 2007 / WORLD / asiapct / 02/27 / china_pige on.reut / index.html ".

The mapping table shown in FIG. 4 is a table in which tag information such as a double URL and anchor text corresponding to a hyperlink title to which the URL is linked is extracted and a table is created for each item.

Referring to FIG. 4, the mapping table can be divided into a URL part and an anchor text part corresponding to a hyperlink title. After that, anchor text words can be extracted through a process of removing an abbreviation word.

That is, the terminal device 120 records the tag information of all or a part of the tags included in the web document output to the mapping table, and analyzes whether or not the URL of the next web document is included in the mapping table . Therefore, if the mapping table includes the URL of the next moved web document, the terminal device 110 can grasp the anchor text linked to the URL.

However, this technique is a technique for recording tag data and confirming the result thereof, and there is no technology for identifying design, development, user, president and technical field so that it is difficult to use the result separately.

Open API (Open Application Programming Interface) is an open application programming interface (API) that provides open API for wired / wireless communication network capabilities such as wire / wireless phone connection, short message, location information providing, It is a technology that provides an environment where third party service providers can develop the service through a consistent interface.

The public API is being standardized mainly in the Parlay Group, ETRI, 3GPP, etc., and is being divided into the CORBA-based Palay / OSA API and the Web service-based Palay X API according to the degree of abstraction of the function of the communication network. The ability of the communication network to utilize through the API is limited to a part of the wired / wireless telephone connection, additional call processing ability, short message (SMS) and multimedia message (MMS) transmission, and location information provision.

SUMMARY OF THE INVENTION It is an object of the present invention to provide a design analysis service provider that is not a general portal site through a public API and can provide a design analysis result satisfying the requirements of Internet users And to provide a design trend information providing method using an open application program interface that facilitates access to a design trend analysis service through a unified interface and improves the quality of a design trend analysis service.

It is another object of the present invention to provide design trend information using an open application program interface that enables a tag to be divided into a design, a user, a market, and a technique for trend analysis, Method.

It is another object of the present invention to provide a method and system for tag recognition in which a tag is divided into a design, a user, a market, and a technology for trend analysis, and the tag is divided into bar graphs based on the number of tags, And to provide a design trend information providing method using an open application program interface that facilitates the design trend information.

The present invention comprises a main server, a web server for providing tag information upon connection using an internet network, and a subscriber terminal for requesting the main server to provide trend information after login through an Internet network,

The main server may include a preliminary step of searching the user needs and trends by keyword and tag number using an open application program interface (Open API (Application Program Interface)) at the request of the subscriber terminal;

The main server firstly searches the preliminary search data in the design, consumer, market, and technical fields by associating keyword scan and the number of tags;

The main server displays a result of the first step in a separate frame form on the display screen to display a desired trend information in a frame so that the subscriber can view the trend information. .

The present invention provides a design analysis result that can satisfy the requirements of Internet users (subscriber terminal devices) by a main server which is a design trend analysis service provider rather than a general portal site through an open API, Access to analytical services is easy and quality of design trend analysis services can be improved.

According to the present invention, a tag is divided into a design, a user, a market, and a technology for trend analysis, and the design trend can be easily analyzed based on the number of tags.

According to the present invention, a tag is divided into a design, a user, a market, and a technology for trend analysis, and the tag is displayed on a frame screen in a bar graph form based on the number of tags.

FIG. 1 is a diagram showing a tag detection configuration of a general terminal,
Fig. 2 is an example of a general site having a text title,
Figure 3 shows a tag source,
4 is a diagram illustrating a mapping table storing tag information and corresponding URLs,
5 is a system configuration diagram of the present invention,
FIG. 6 is a principle diagram showing an influx tag and a scanning result of the present invention,
7 is a flowchart showing a trend information providing process of the present invention

Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings.

A web server 110 for providing tag information upon connection using the Internet network 30 and a web server 110 for providing trend information after login through the Internet network 30 to the main server 130 And a subscriber terminal (140)

The main server 130 includes a preliminary step S0 for searching the user needs and trends by keyword and tag number using an open application program interface (Open API (Application Program Interface)) at the request of the subscriber terminal 140;

The main server firstly scans the search data of the avi step S0 in a design, a consumer, a market, and a technical field in association with a keyword scan and a tag frequency, and then stores the scanned data.

The main server displays a result of the first step S10 on a display screen in a separate frame form and performs a second step S20 of displaying the trend information of the subscriber in a frame so that the subscriber can confirm the trend information.

The scanning result in the first step S10 is shown as a bar graph for each field so that the subscriber can easily distinguish and check the frame.

The second step consists of a segmentation frame for sequentially indicating trend information.

The main server 130 and the subscriber terminal 140 access and log in through the Internet network 30 and then send a trend information request to the main server 130. The main server 130 then transmits the trend information to the web server 110) so as to be flowed on a daily basis with respect to an incoming tag (preliminary step S0)

The main server 130 divides the incoming tags into keywords and scans them so as to be classified into categories according to design, technology, user, and market (first step S10).

This facilitates trend tracking around small changes in the tag.

That is, since the industrial category has a disadvantage that it is too wide and wide, the present invention realizes that it is essential to start with a small change in the beginning.

For example, if you are a consumer-oriented tag, you can start with what you want, and the technology, market, and design are the same. If the tag is evenly distributed in all areas, it can be a cornerstone to develop the ability to read DB from the viewpoint of simultaneous trends. Since the content of the online site is imported, the amount of the tag inflow can be a criterion for determining the degree of social issues related to a specific search term. This is largely due to the fact that the Pareto principle (20% of loyal customers account for 80% of sales) is now being broken, and the Long Tail rule (80% of minor customers earn more than 20% of loyal customers) ) Is newly introduced so that the user does not stay in one place but shows a variety of purchasing forms. Therefore, the present invention is a trend providing method for attracting various users as well as loyal customers.

In the present invention, the tag data collected in the preliminary step S0 is divided into design, user, market, and technique as shown in FIG. 7, and the scanning result is classified by scanning result, In the design strategy establishment, it is possible to collect useful DBs, which are divided into menu fields and store the results in a storage device of the main server 130 so that they can be easily used, and the storage values can be stored by day, .

Table 1 summarizes these results.

Figure 112014082157787-pat00001

An example of the My Page of the subscriber terminal 140 provided by the main server 130 (the subscriber terminal 140 logs in to the main server 130 and it is known that the user can use the page by calling his or her page) Can be illustrated as shown in Table 2 below.

Figure 112014082157787-pat00002

30, an internet network 110, a web server 130, a main server 140, a subscriber terminal S0, a preliminary step S10, First step S20; Step 2

Claims (3)

  1. A main server 130 and a web server 110 for providing tag information when connected using the Internet network 30 and requesting the main server 130 to provide trend information after logging in via the Internet network 30 And a subscriber terminal unit 140,
    The main server 130 includes a preliminary step S0 for searching the user needs and trends by keyword and tag number using an open application program interface (Open API (Application Program Interface)) at the request of the subscriber terminal 140;
    The main server firstly scans the search data of the preliminary step S0 in a design, a consumer, a market, and a technical field in association with the keyword scan and the number of tags, and then stores the scanned data.
    The main server performs a second step (S20) of displaying the result of the first step (S10) on a display screen in the form of a separate frame and displaying the desired design trend information in a frame so that the subscriber can confirm the design trend information;
    The scanning result in the first step S10 is shown as a bar graph for each field so that a subscriber can easily distinguish and check the frame.
    The method according to claim 1, wherein the second step (S20) comprises a division frame for sequentially displaying trend information.
  2. delete
  3. delete
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Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101103766B1 (en) * 2007-07-03 2012-01-12 성균관대학교산학협력단 Terminal, method, recording medium for collecting user preference information using tag information

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR100611097B1 (en) * 2004-12-06 2006-08-09 한국전자통신연구원 Apparatus and Method for A broadcasting Program Recommendation using Internet Retrieval Particulars and TV Seeing and Hearing Retrieval Particulars
KR20090000284A (en) * 2007-02-14 2009-01-07 (주)인포메딕스프리벤션테크놀로지 Infomedics prevention system
KR101264899B1 (en) * 2011-10-27 2013-05-14 한국과학기술정보연구원 Apparatus and method for displaying prospective business items extracted from the information of technology and market trends

Patent Citations (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR101103766B1 (en) * 2007-07-03 2012-01-12 성균관대학교산학협력단 Terminal, method, recording medium for collecting user preference information using tag information

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