CN112418984A - Commodity display method and device - Google Patents
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Abstract
The invention provides a commodity display method and a commodity display device, which are applied to a cloud shelf, and the method comprises the following steps: displaying a plurality of items in an interface of the cloud shelf; under the condition that an operation instruction sent by a user for a first commodity in the commodities is received, acquiring a plurality of scenes between sample plates associated with the first commodity; determining a target inter-sample scene from the plurality of inter-sample scenes; and controlling the first commodity to be displayed according to the scene between the target sample plates. The technical problems that the display effect of the existing commodity display method is not three-dimensional and the user experience is poor are solved.
Description
Technical Field
The application belongs to the field of terminal control, and relates to a commodity display method and device.
Background
With the development of technology, the consumption modes pursued by people are higher and personalized, and the defects of the traditional advertisement in the past that the content is single, the content is less, and the updating is not easy are that the eyeball of a user cannot be caught, and the user's purchasing interest cannot be aroused. Similarly, for a shop owner, the commodities are numerous and messy, the commodities occupy a large amount of space when being spread out in a shop, the shop cost is increased, and currently, offline shops often display commodity information through an electronic screen to save the shop space, but the display scheme only converts the commodity information from offline display to online display, the display effect is not three-dimensional, and the user experience is poor.
Disclosure of Invention
The invention provides a commodity display method and a commodity display device, and aims to solve the technical problems that the display effect of the existing commodity display method is not three-dimensional, and the user experience is poor.
According to a first aspect of the present invention, there is provided a method for displaying a commodity, applied to a cloud shelf, the method including: displaying a plurality of items in an interface of the cloud shelf; under the condition that an operation instruction sent by a user for a first commodity in the commodities is received, acquiring a plurality of scenes between sample plates associated with the first commodity; determining a target inter-sample scene from the plurality of inter-sample scenes; and controlling the first commodity to be displayed according to the scene between the target sample plates.
Further, determining a target inter-sample scene from the plurality of inter-sample scenes comprises: acquiring the user type graph information input by a user; matching the house type graph information with scenes among the plurality of sample boards; and determining the scene between the target sample plates, the matching degree of which reaches a preset threshold value, as the scene between the target sample plates.
Further, after controlling the first commodity to be displayed according to the target inter-template scene, the method further includes: receiving a shopping guide instruction sent by a user; acquiring the position information of the cloud shelf according to the shopping guide instruction; and sending the position information of the cloud shelf to preset terminal equipment.
Further, determining a target inter-sample scene from the plurality of inter-sample scenes comprises: acquiring the family pattern information from a third-party application; determining target house type information according to a selection instruction of a user; matching the target household pattern information with the scenes among the plurality of sample plates; and determining the scene between the target sample plates, wherein the matching degree reaches a threshold value.
Further, the method further comprises: acquiring the operation instruction; and adjusting the display strategy of the interface of the cloud shelf according to the operation record in the operation instruction.
According to a second aspect of the present invention, there is provided a display device for goods, which is applied to a cloud shelf, the device comprising: the display unit is used for displaying a plurality of commodities in the interface of the cloud shelf; the first obtaining unit is used for obtaining a plurality of scenes between sample plates related to a first commodity in the plurality of commodities under the condition that an operation instruction sent by a user for the first commodity is received; a first determining unit, configured to determine a target inter-sample scene from the multiple inter-sample scenes; and the control unit is used for controlling the first commodity to be displayed according to the scene between the target sample plates.
Further, the determining unit includes: the first acquisition module is used for acquiring the user type graph information input by a user; the first matching module is used for matching the house type graph information with the scenes among the plurality of sample boards; and the first determining module is used for determining the scene between the target sample plates, the matching degree of which reaches a preset threshold value, as the scene between the target sample plates.
Further, the apparatus further comprises: the receiving unit is used for receiving a shopping guide instruction sent by a user; the second acquisition unit is used for acquiring the position information of the cloud shelf according to the shopping guide instruction; and the sending unit is used for sending the position information of the cloud shelf to preset terminal equipment.
Further, the determining unit includes: the second acquisition module acquires the house type graph information from the third-party application; the second determining module is used for determining the target house type information according to the selection instruction of the user; the second matching module is used for matching the target household pattern information with the scenes among the plurality of sample plates; and the second determining module is used for determining the scene between the target sample plates, the matching degree of which reaches a threshold value, as the scene between the target sample plates.
Further, the apparatus further comprises: a third obtaining unit, configured to obtain the operation instruction; and the adjusting unit is used for adjusting the display strategy of the interface of the cloud shelf according to the operation record in the operation instruction.
The invention provides a commodity display method and a commodity display device, which are applied to a cloud shelf, and the method comprises the following steps: displaying a plurality of items in an interface of the cloud shelf; under the condition that an operation instruction sent by a user for a first commodity in the commodities is received, acquiring a plurality of scenes between sample plates associated with the first commodity; determining a target inter-sample scene from the plurality of inter-sample scenes; and controlling the first commodity to be displayed according to the scene between the target sample plates. The technical problems that the display effect of the existing commodity display method is not three-dimensional and the user experience is poor are solved.
It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the application.
Drawings
In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present application, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.
Fig. 1 is a flowchart of a method for displaying a commodity according to a first embodiment of the present invention;
FIG. 2 is a schematic diagram of an alternative merchandise display method according to a first embodiment of the invention; and
fig. 3 is a schematic view of a display device for merchandise according to a second embodiment of the invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the present application more apparent, the technical solutions of the present application will be described in detail below. It is to be understood that the embodiments described are only a few embodiments of the present application and not all embodiments. All other embodiments, which can be derived by a person skilled in the art from the examples given herein without making any creative effort, shall fall within the protection scope of the present application.
Example one
As shown in fig. 1, the present scheme provides a method for displaying a commodity, which is applied to a cloud shelf, and the method may include:
in step S11, a plurality of products are displayed on the interface of the cloud shelf.
In step S13, when an operation instruction issued by the user for the first product is received, a plurality of scene between the templates associated with the first product are acquired.
Step S15 is to determine a target inter-sample scene from the plurality of inter-sample scenes.
Step S17, the first commodity is controlled to be displayed according to the scene between the target sample plates.
Specifically, in this scheme, the cloud shelf can be an off-line shop cloud shelf all-in-one machine, that is, a terminal device with a screen, and a shop can display goods that cannot be visited in a shop on a display interface of the cloud shelf to reduce the goods-laying space. The interface of the cloud shelf can display text information, picture information or propaganda video and other information of the commodities, and a merchant can configure a commodity display mode in the cloud shelf background management system. The method includes that a merchant can place actual physical equipment of a cloud shelf at a commodity area corresponding to a store, when a consumer (user) goes to go off the store, the store browses modules on an interface of the cloud shelf to browse commodities, and when the scheme detects that the user operates on a first commodity of the cloud shelf, the scheme acquires a plurality of sample plate scenes associated with the first commodity, wherein the sample plate scenes can be preset home scenes, for example, the commodity selected by the user is a smart television, acquires a panoramic image of the sample plate scenes associated with the smart television, such as VR effect scenes of different designs and style rooms, determines a target sample plate scene from the plurality of sample plate scenes, controls the television to display under the sample plate scenes of different styles, and as for the consumer, the effect of the commodity to be purchased in actual placement can be seen more three-dimensionally, therefore, the technical problems that the display effect of the existing commodity display method is not three-dimensional and the user experience is poor are solved.
Optionally, the step S15 of determining the target inter-template scene from the multiple inter-template scenes includes:
in step S151, the user type graph information input by the user is acquired.
Step S152, matching the house type graph information with a plurality of scene between the sample plates.
Step S153, determining the inter-board scene with the matching degree reaching the preset threshold as the target inter-board scene.
Specifically, a user (consumer) can upload own house type graph information, such as an actual house type graph of own home, and then the house type graph information can be matched with a plurality of pre-stored sample plate scenes after the house type graph is acquired by the scheme until the most similar sample plate scenes are matched, so that the display mode is closer to the actual life scene of the user.
Optionally, after the step S17 controls the first commodity to be displayed according to the target inter-board scene, the method further includes:
and step S19, receiving a shopping guide instruction sent by the user.
And step S21, acquiring the position information of the cloud shelf according to the shopping guide instruction.
And step S23, sending the position information of the cloud shelf to preset terminal equipment.
Specifically, in the scheme, when a consumer wants to communicate with a shop shopper to know more details, the call shopping guide on the cloud shelf can be clicked, and the cloud shelf pushes the position of the area where the consumer is located to the terminal device of the shopper through the interface for pushing the message, that is, the preset terminal device, it needs to be stated that the scheme can also send the position information of the consumer to the shopping guide group.
Optionally, the step S15 of determining the target inter-template scene from the multiple inter-template scenes includes:
step S155, subscriber profile information is obtained from the third-party application.
And step S157, determining target house type information according to the selection instruction of the user.
And step S159, matching the target house type graph information with a plurality of inter-template scenes.
And step S160, determining the scene between the plates with the matching degree reaching the threshold value as the scene between the target sample plates.
Specifically, in the scheme, house source APPs of other systems (such as third-party applications) can be docked to acquire house type graph information, and then the house type graph information is selected by a consumer, so that more house type graph scenes can be displayed.
Optionally, the method may further include:
step S25, obtaining an operation instruction;
and step S27, adjusting the display strategy of the interface of the cloud shelf according to the operation record in the operation instruction.
Specifically, the records of the operation instructions of the users can include the clicking times, the browsing time and other operations, the scheme can acquire the operation instruction records of the users to select which commodity is clicked the largest in the clicking browsing times, the commodity is confirmed to be the best-selling commodity, the display position of the best-selling commodity on the cloud shelf interface is adjusted, and the method is convenient for a merchant to purchase the source of the best-selling commodity and plan the commodity layout so as to improve the sales amount.
An alternative embodiment of the present solution is described below with reference to fig. 2:
s1: and (4) the store staff configure commodities in the cloud shelf background management system to publicize videos or pictures. Each store can arrange the leading or hot commodities on the cloud shelf top page according to the user behavior data (the number of times that the consumer clicks on the commodities on the cloud shelf).
S2: the staff puts the actual physical equipment of the cloud shelf to the commodity area position corresponding to the store, and the accurate position of the consumer is judged when the cloud shelf pushes the message at the background.
S3: the consumer comes to a store to browse all modules of the home page on the cloud shelf or shop for commodities, wherein the modules comprise a product store, a VR exhibition hall, a call guide and a premium product video shopping wall and a product wall configured by the store. The user jumps to the store-touching applet through scanning the commodity two-dimensional code of the product wall to check commodity details, and the two-dimensional code and the commodity are in one-to-one correspondence, so that the user can log in the store-touching applet when the user wants to collect the commodity, the store-touching applet background can collect user information, and the commodity and the associated user can be linked through the store-touching applet in this year. The cloud shelf may further include: between the virtual sample board of VR exhibition room, place the commodity of the different models of every article type, the user can click and switch commodity, observes the effect that the product was placed in the room, and follow-up house source APP that can insert other systems can show more house type pictures, can more press close to user's actual life scene when putting commodity like this.
S31: when the consumer wants to communicate with the shop shopping guide personnel to know more details, the system can judge whether a call instruction is received or not by clicking the call shopping guide on the cloud shelf.
S4: the cloud shelf pushes the position of the area where the customer is located to the shopping guide group through the interface for pushing messages.
S5: and the shopping guide receives the position of the pushing consumer in the group and goes to receive according to the guide.
S6: the background system can carry out cloud operation storage on the times of clicking commodities by clients, the duration of watching the details of the commodities and the purchasing habits, and merchants can acquire the consumption behavior habit data of the clients through the cloud shelf background and connect the online platform with the offline platform, so that the purchase of goods sources and the layout planning of the commodities are realized, and the sales volume is increased.
Example two
As shown in fig. 3, the present scheme provides a display device for goods, which is applied to a cloud shelf, and the device includes: a display unit 30 for displaying a plurality of commodities in an interface of the cloud shelf; a first obtaining unit 32, configured to obtain a plurality of inter-template scenes associated with a first commodity when an operation instruction issued by a user for the first commodity is received; a first determining unit 34, configured to determine a target inter-sample scene from among the multiple inter-sample scenes; and a control unit 36 for controlling the first commodity to be displayed according to the scene between the target sample plates.
Specifically, in this scheme, the cloud shelf can be an off-line shop cloud shelf all-in-one machine, that is, a terminal device with a screen, and a shop can display goods that cannot be visited in a shop on a display interface of the cloud shelf to reduce the goods-laying space. The interface of the cloud shelf can display text information, picture information or propaganda video and other information of the commodities, and a merchant can configure a commodity display mode in the cloud shelf background management system. The method includes that a merchant can place actual physical equipment of a cloud shelf at a commodity area corresponding to a store, when a consumer (user) goes to go off the store, the store browses modules on an interface of the cloud shelf to browse commodities, and when the scheme detects that the user operates on a first commodity of the cloud shelf, the scheme acquires a plurality of sample plate scenes associated with the first commodity, wherein the sample plate scenes can be preset home scenes, for example, the commodity selected by the user is a smart television, acquires a panoramic image of the sample plate scenes associated with the smart television, such as VR effect scenes of different designs and style rooms, determines a target sample plate scene from the plurality of sample plate scenes, controls the television to display under the sample plate scenes of different styles, and as for the consumer, the effect of the commodity to be purchased in actual placement can be seen more three-dimensionally, therefore, the technical problems that the display effect of the existing commodity display method is not three-dimensional and the user experience is poor are solved through the plurality of units.
Optionally, the determining unit includes: the first acquisition module is used for acquiring the user type graph information input by a user; the first matching module is used for matching the house type graph information with scenes among a plurality of sample boards; the first determining module is used for determining the scene between the plates with the matching degree reaching the preset threshold value as the scene between the target sample plates.
Optionally, the apparatus further comprises: the receiving unit is used for receiving a shopping guide instruction sent by a user; the second acquisition unit is used for acquiring the position information of the cloud shelf according to the shopping guide instruction; and the sending unit is used for sending the position information of the cloud shelf to the preset terminal equipment.
Optionally, the determining unit includes: the second acquisition module acquires the house type graph information from the third-party application;
the second determining module is used for determining the target house type information according to the selection instruction of the user; the second matching module is used for matching the target house type graph information with a plurality of inter-template scenes; and the second determining module is used for determining the scene between the plates with the matching degree reaching the threshold value as the scene between the target sample plates.
Optionally, the apparatus further comprises: a third obtaining unit, configured to obtain an operation instruction; and the adjusting unit is used for adjusting the display strategy of the interface of the cloud shelf according to the operation record in the operation instruction.
It is understood that the same or similar parts in the above embodiments may be mutually referred to, and the same or similar parts in other embodiments may be referred to for the content which is not described in detail in some embodiments.
It should be noted that, in the description of the present application, the terms "first", "second", etc. are used for descriptive purposes only and are not to be construed as indicating or implying relative importance. In addition, in the description of the present application, the meaning of "plurality" means at least two unless otherwise specified.
It will be understood that when an element is referred to as being "secured to" or "disposed on" another element, it can be directly on the other element or intervening elements may also be present; when an element is referred to as being "connected" to another element, it can be directly connected to the other element or intervening elements may also be present, and further, as used herein, connected may include wirelessly connected; the term "and/or" is used to include any and all combinations of one or more of the associated listed items.
Any process or method descriptions in flow charts or otherwise described herein may be understood as: represents modules, segments or portions of code which include one or more executable instructions for implementing specific logical functions or steps of a process, and the scope of the preferred embodiments of the present application includes other implementations in which functions may be executed out of order from that shown or discussed, including substantially concurrently or in reverse order, depending on the functionality involved, as would be understood by those reasonably skilled in the art of the embodiments of the present application.
It should be understood that portions of the present application may be implemented in hardware, software, firmware, or a combination thereof. In the above embodiments, the various steps or methods may be implemented in software or firmware stored in memory and executed by a suitable instruction execution system. For example, if implemented in hardware, as in another embodiment, any one or combination of the following techniques, which are known in the art, may be used: a discrete logic circuit having a logic gate circuit for implementing a logic function on a data signal, an application specific integrated circuit having an appropriate combinational logic gate circuit, a Programmable Gate Array (PGA), a Field Programmable Gate Array (FPGA), or the like.
It will be understood by those skilled in the art that all or part of the steps carried by the method for implementing the above embodiments may be implemented by hardware related to instructions of a program, which may be stored in a computer readable storage medium, and when the program is executed, the program includes one or a combination of the steps of the method embodiments.
In addition, functional units in the embodiments of the present application may be integrated into one processing module, or each unit may exist alone physically, or two or more units are integrated into one module. The integrated module can be realized in a hardware mode, and can also be realized in a software functional module mode. The integrated module, if implemented in the form of a software functional module and sold or used as a stand-alone product, may also be stored in a computer readable storage medium.
The storage medium mentioned above may be a read-only memory, a magnetic or optical disk, etc.
In the description herein, reference to the description of the term "one embodiment," "some embodiments," "an example," "a specific example," or "some examples," etc., means that a particular feature, structure, material, or characteristic described in connection with the embodiment or example is included in at least one embodiment or example of the application. In this specification, the schematic representations of the terms used above do not necessarily refer to the same embodiment or example. Furthermore, the particular features, structures, materials, or characteristics described may be combined in any suitable manner in any one or more embodiments or examples.
Although embodiments of the present application have been shown and described above, it is understood that the above embodiments are exemplary and should not be construed as limiting the present application, and that variations, modifications, substitutions and alterations may be made to the above embodiments by those of ordinary skill in the art within the scope of the present application.
Claims (10)
1. A commodity display method is applied to a cloud shelf and is characterized by comprising the following steps:
displaying a plurality of items in an interface of the cloud shelf;
under the condition that an operation instruction sent by a user for a first commodity in the commodities is received, acquiring a plurality of scenes between sample plates associated with the first commodity;
determining a target inter-sample scene from the plurality of inter-sample scenes;
and controlling the first commodity to be displayed according to the scene between the target sample plates.
2. The method of claim 1, wherein determining a target inter-sample scene from the plurality of inter-sample scenes comprises:
acquiring the user type graph information input by a user;
matching the house type graph information with scenes among the plurality of sample boards;
and determining the scene between the target sample plates, the matching degree of which reaches a preset threshold value, as the scene between the target sample plates.
3. The method of claim 1, wherein after controlling the first item to be displayed in accordance with the target inter-plaque scene, the method further comprises:
receiving a shopping guide instruction sent by a user;
acquiring the position information of the cloud shelf according to the shopping guide instruction;
and sending the position information of the cloud shelf to preset terminal equipment.
4. The method of claim 1, wherein determining a target inter-sample scene from the plurality of inter-sample scenes comprises:
acquiring the family pattern information from a third-party application;
determining target house type information according to a selection instruction of a user;
matching the target household pattern information with the scenes among the plurality of sample plates;
and determining the scene between the target sample plates, wherein the matching degree reaches a threshold value.
5. The method of claim 1, further comprising:
acquiring the operation instruction;
and adjusting the display strategy of the interface of the cloud shelf according to the operation record in the operation instruction.
6. A display device of goods is applied to cloud goods shelves, its characterized in that, the device includes:
the display unit is used for displaying a plurality of commodities in the interface of the cloud shelf;
the first obtaining unit is used for obtaining a plurality of scenes between sample plates related to a first commodity in the plurality of commodities under the condition that an operation instruction sent by a user for the first commodity is received;
a first determining unit, configured to determine a target inter-sample scene from the multiple inter-sample scenes;
and the control unit is used for controlling the first commodity to be displayed according to the scene between the target sample plates.
7. The apparatus of claim 6, wherein the determining unit comprises:
the first acquisition module is used for acquiring the user type graph information input by a user;
the first matching module is used for matching the house type graph information with the scenes among the plurality of sample boards;
and the first determining module is used for determining the scene between the target sample plates, the matching degree of which reaches a preset threshold value, as the scene between the target sample plates.
8. The apparatus of claim 6, further comprising:
the receiving unit is used for receiving a shopping guide instruction sent by a user;
the second acquisition unit is used for acquiring the position information of the cloud shelf according to the shopping guide instruction;
and the sending unit is used for sending the position information of the cloud shelf to preset terminal equipment.
9. The apparatus of claim 6, wherein the determining unit comprises:
the second acquisition module acquires the house type graph information from the third-party application;
the second determining module is used for determining the target house type information according to the selection instruction of the user;
the second matching module is used for matching the target household pattern information with the scenes among the plurality of sample plates;
and the second determining module is used for determining the scene between the target sample plates, the matching degree of which reaches a threshold value, as the scene between the target sample plates.
10. The apparatus of claim 6, further comprising:
a third obtaining unit, configured to obtain the operation instruction;
and the adjusting unit is used for adjusting the display strategy of the interface of the cloud shelf according to the operation record in the operation instruction.
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US20160092964A1 (en) * | 2014-02-12 | 2016-03-31 | Huawei Technologies Co., Ltd. | Electronic-Shopping Method and Apparatus |
CN108009874A (en) * | 2017-11-14 | 2018-05-08 | 珠海格力电器股份有限公司 | Method and device for recommending shopping routes |
CN108805657A (en) * | 2018-05-22 | 2018-11-13 | 京东方科技集团股份有限公司 | Commodity shopping guide method and system, commodity price tag device |
CN111047379A (en) * | 2018-10-12 | 2020-04-21 | 阿里巴巴集团控股有限公司 | House decoration information processing method, device and system |
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2020
- 2020-11-19 CN CN202011305834.5A patent/CN112418984A/en not_active Withdrawn
Patent Citations (4)
Publication number | Priority date | Publication date | Assignee | Title |
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US20160092964A1 (en) * | 2014-02-12 | 2016-03-31 | Huawei Technologies Co., Ltd. | Electronic-Shopping Method and Apparatus |
CN108009874A (en) * | 2017-11-14 | 2018-05-08 | 珠海格力电器股份有限公司 | Method and device for recommending shopping routes |
CN108805657A (en) * | 2018-05-22 | 2018-11-13 | 京东方科技集团股份有限公司 | Commodity shopping guide method and system, commodity price tag device |
CN111047379A (en) * | 2018-10-12 | 2020-04-21 | 阿里巴巴集团控股有限公司 | House decoration information processing method, device and system |
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