CN112256998A - Promotion information management method and device and electronic equipment - Google Patents

Promotion information management method and device and electronic equipment Download PDF

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Publication number
CN112256998A
CN112256998A CN201910663398.XA CN201910663398A CN112256998A CN 112256998 A CN112256998 A CN 112256998A CN 201910663398 A CN201910663398 A CN 201910663398A CN 112256998 A CN112256998 A CN 112256998A
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China
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page
application
account identifier
sub
information
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CN201910663398.XA
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CN112256998B (en
Inventor
郑婷婷
韩彪
尹劲松
纪炼锋
李维维
罗晶
李帆
张廷君
周功林
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Baidu com Times Technology Beijing Co Ltd
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Baidu com Times Technology Beijing Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/958Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute
    • G06Q30/0271Personalized advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0631Item recommendations
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces

Abstract

The invention relates to the technical field of computers, and provides a method and a device for managing promotion information and electronic equipment, which are used for solving the problem that rapid management of the promotion information cannot be realized. The method is applied to the mobile terminal and comprises the following steps: receiving a first operation in the sub-application, responding to the first operation, and displaying a promotion information page of the target account identifier, wherein the promotion information page of the target account identifier comprises at least one first promotion information associated with the target account identifier; and under the condition that the preview operation of the target popularization information in at least one piece of first popularization information is received, skipping to display a first page of the parent application associated with the child application, and displaying the target popularization information in the first page, so that a user can conveniently check the preview effect of the target popularization information in the parent application. And the user does not need to be fixed in front of the PC terminal, and the popularization information management can be carried out through the parent application and the associated child application on the mobile terminal, so that the user operation is facilitated, and the quick management of the popularization information can be realized.

Description

Promotion information management method and device and electronic equipment
Technical Field
The present invention relates to the field of internet technologies, and in particular, to a method and an apparatus for managing promotion information, an electronic device, and a computer-readable storage medium.
Background
With the continuous development of internet technology, information promotion has become an important means for merchants to increase turnover in a short time. For example, for a product, promotion information (for example, information such as function description and price of the product) of the product is pushed to a specific user, so that the promotion information of the product is timely sent to the user to attract the attention of the user, the user can browse the promotion information after seeing the promotion information, and the user can subsequently know and even purchase the product in which the user is interested. In order to meet the popularization requirements of merchants, popularization applications are in operation, namely information popularization, management of popularization information and the like can be performed through the applications.
However, currently, the management of the promotion information can only be realized at the PC end through the above application, that is, the user needs to fix the PC end to manage the promotion information, which is inconvenient for the user to operate and unable to realize the rapid management of the promotion information.
Disclosure of Invention
The embodiment of the invention provides a method and a device for managing promotion information, electronic equipment and a computer-readable storage medium, which aim to solve the problem that rapid management of promotion information cannot be realized in the prior art.
In a first aspect, an embodiment of the present invention provides a method for managing popularization information, which is applied to a mobile terminal, and the method includes:
receiving a first operation in a sub-application, responding to the first operation, and displaying a promotion information page of a target account identifier, wherein the promotion information page of the target account identifier comprises at least one first promotion information associated with the target account identifier;
and under the condition that the preview operation of the target popularization information in the at least one piece of first popularization information is received, skipping to display a first page of a parent application associated with the child application, and displaying the target popularization information in the first page.
Optionally, the skipping displays a first page of a parent application associated with the child application, including:
displaying a skip prompt box;
and receiving a second operation in the jump prompt box, and responding to the second operation to jump and display the first page of the parent application.
Optionally, the method further includes:
scanning the two-dimensional code through the parent application to obtain at least one piece of second promotion information;
and jumping to the sub-application, and displaying the at least one second promotion message on the sub-application.
Optionally, before the receiving the first operation in the sub-application, the method further includes:
logging in the sub-application through a main account identifier, and displaying the account management page, wherein the account management page comprises the main account identifier and at least one sub-account identifier associated with the main account identifier, and the at least one sub-account identifier is in a login state.
Optionally, the target account identifier is the primary account identifier, or
The logging in the sub-application through the main account identifier, after the displaying the account management page and before the receiving the first operation in the sub-application, further includes:
receiving a selection operation of the account identifier on the account management page;
in response to the selection operation, determining the target account identification.
Optionally, the method further includes:
receiving a third operation in the sub-application, and responding to the third operation to enter a voice interaction page identified by the target account;
receiving voice input at the voice interaction page;
performing voice recognition on the voice input to obtain voice recognition characters;
and performing data query based on the voice recognition characters, and determining and displaying a data query result corresponding to the voice recognition characters.
In a second aspect, an embodiment of the present invention further provides a device for managing popularization information, where the device is applied to a mobile terminal, and the device includes:
the page display module is used for receiving a first operation in a sub-application, responding to the first operation, and displaying a promotion information page of a target account identifier, wherein the promotion information page of the target account identifier comprises at least one piece of first promotion information related to the target account identifier;
and the skipping module is used for skipping and displaying a first page of the parent application associated with the child application under the condition that the preview operation of the target popularization information in the at least one piece of first popularization information is received, and displaying the target popularization information in the first page.
Optionally, the skip module includes:
the prompt box display module is used for displaying the skip prompt box;
and the page jump module is used for receiving a second operation in the jump prompt box and responding to the second operation to jump and display the first page of the parent application.
Optionally, the apparatus further comprises:
the scanning module is used for scanning the two-dimensional code through the parent application to acquire at least one piece of second popularization information;
and the information display module is used for jumping to the sub-application and displaying the at least one piece of second promotion information on the sub-application.
Optionally, the apparatus further comprises:
and the login module is used for logging in the sub-application through a main account identifier and displaying the account management page, wherein the account management page comprises the main account identifier and at least one sub-account identifier associated with the main account identifier, and the at least one sub-account identifier is in a login state.
Optionally, the target account identifier is the primary account identifier, or
The device, still include:
a selection operation receiving module, configured to receive a selection operation on an account identifier on the account management page;
and the target account determining module is used for responding to the selection operation and determining the target account identification.
Optionally, the apparatus further comprises:
the voice interaction page display module is used for receiving a third operation in the sub-application and responding to the third operation to enter a voice interaction page of the target account identifier;
the voice input receiving module is used for receiving voice input on the voice interaction page;
the voice recognition module is used for carrying out voice recognition on the voice input to obtain voice recognition characters;
and the query module is used for performing data query based on the voice recognition characters, determining and displaying a data query result corresponding to the voice recognition characters.
In a third aspect, an embodiment of the present invention further provides an electronic device, including: the computer-readable storage medium comprises a memory and a processor, wherein the memory stores a computer, and the processor implements the steps of the promotion information management method when executing the computer.
In a fourth aspect, an embodiment of the present invention further provides a computer-readable storage medium, where a computer is stored on the computer-readable storage medium, and when the computer is executed by a processor, the computer implements the steps in the promotion information management method described above.
In the popularization information management method in the embodiment of the application, because the sub-application is associated in the parent application program, in the popularization information management process, the mobile terminal enters the popularization information page of the sub-application, which comprises at least one first popularization information associated with the target account identifier, and a user can check the first popularization information in the popularization information page. And previewing the target popularization information on the popularization information page, namely jumping to a first page of the parent application, displaying the target popularization information in the first page, realizing switching from the popularization information page of the child application to the first page of the parent application, which comprises the target popularization information, and facilitating viewing of the previewing effect of the target popularization information on the parent application. And the user does not need to be fixed in front of the PC terminal, and the popularization information management can be carried out through the parent application and the associated child application on the mobile terminal, so that the user operation is facilitated, and the quick management of the popularization information can be realized.
Drawings
In order to more clearly illustrate the technical solutions of the embodiments of the present invention, the drawings needed to be used in the description of the embodiments of the present invention will be briefly introduced below, and it is obvious that the drawings in the following description are only some embodiments of the present invention, and it is obvious for those skilled in the art that other drawings can be obtained according to these drawings without inventive exercise.
Fig. 1 is a flowchart of a method for managing promotion information according to an embodiment of the present invention;
FIG. 2 is a schematic diagram of a method for managing promotion information according to an embodiment of the present invention;
FIG. 3 is a schematic view of an account management page of a sub-application provided in an embodiment of the present invention;
FIG. 4 is one of schematic diagrams of an account detail page of a sub-application provided by an embodiment of the present invention;
FIG. 5 is a second schematic view of an account detail page of a sub-application provided by the embodiment of the present invention;
fig. 6 is one of schematic diagrams of a promotion information page of a sub-application provided in an embodiment of the present invention;
fig. 7 is a second schematic diagram of a promotion information page of a sub-application according to an embodiment of the present invention;
FIG. 8 is a schematic diagram of a first page of a parent application provided in an embodiment of the present invention;
FIG. 9 is a schematic diagram of a voice interaction page of a sub-application provided by an embodiment of the present invention;
FIG. 10 is a second schematic diagram of a voice interaction page of a sub-application according to an embodiment of the present invention;
FIG. 11 is a third schematic diagram of a voice interaction page of a sub-application according to an embodiment of the present invention;
fig. 12 is a schematic diagram of a promotion information management apparatus according to an embodiment of the present invention;
fig. 13 is a schematic diagram of a hardware structure of an electronic device according to an embodiment of the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are some, not all, embodiments of the present invention. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
Referring to fig. 1, in an embodiment, there is provided a popularization information management method, applicable to a mobile terminal, including:
step 101: and receiving a first operation in the sub-application, and responding to the first operation to display a promotion information page of the target account identification.
The sub-application can also be called as a sub-application program or an applet, is an application which can be used without downloading and installing, and develops a corresponding applet for a mother application of the mobile terminal, wherein the mother application is an application program which can be directly operated in an operating system, the applet can be embedded into the mother application of the mobile terminal as the sub-application, the applet is an application program which is operated in an environment provided by the mother application program, and corresponding services can be provided for a user by operating the sub-application of the mother application.
In this embodiment, after logging in the sub-application, a first operation may be performed in the sub-application, the mobile terminal may receive the first operation in the sub-application and respond, then enter the promotion information page of the target account identifier, the promotion information page of the target account identifier includes at least one first promotion information associated with the target account identifier, and after receiving the first operation and responding, the at least one first promotion information associated with the target account identifier may be displayed, so that the user may view the promotion information. In an example, the sub-application may simultaneously log in at least one account identifier, the target account identifier may be a selected one of the at least one account identifier, and if the number of the account identifiers is one, the target account identifier is the account identifier. In one example, after logging in the sub-application, a promotion management virtual button may be displayed for displaying a promotion information page, the user may perform a first operation on the promotion management virtual button, and the mobile terminal may receive the first operation on the promotion management virtual button in the sub-application and, in response to the first operation, display the promotion information page of the target account identifier.
Step 102: and under the condition that the preview operation of the target popularization information in at least one piece of first popularization information is received, skipping to display a first page of the parent application associated with the child application, and displaying the target popularization information in the first page.
After the promotion information page of the target account identifier is displayed, the user can preview any one of the at least one first promotion information associated with the target account identifier displayed in the promotion information page, for example, the user can preview the target promotion information in the at least one first promotion information, and the mobile terminal can jump to display the first page of the parent application associated with the child application and display the target promotion information in the first page when receiving the preview operation of the target promotion information in the at least one first promotion information. Namely, the target promotion information is displayed on the first page of the parent application, and the user can preview the target promotion information on the first page to achieve the preview effect of the target promotion information.
In the popularization information management method in the embodiment of the application, because the sub-application is associated in the parent application program, in the popularization information management process, the mobile terminal enters the popularization information page of the sub-application, which comprises at least one first popularization information associated with the target account identifier, and a user can check the first popularization information in the popularization information page. And previewing the target popularization information on the popularization information page, namely jumping to a first page of the parent application, displaying the target popularization information in the first page, realizing switching from the popularization information page of the child application to the first page of the parent application, which comprises the target popularization information, and facilitating viewing of the previewing effect of the target popularization information on the parent application. And the user does not need to be fixed in front of the PC terminal, and the popularization information management can be carried out through the parent application and the associated child application on the mobile terminal, so that the user operation is facilitated, and the quick management of the popularization information can be realized.
In one embodiment, jumping to display a first page of a parent application associated with a child application includes: displaying a skip prompt box; and receiving a second operation in the jump prompt box, and jumping to display the first page of the parent application in response to the second operation.
In the process of jumping, a jumping prompt box is firstly provided to prompt a user whether to determine jumping, if the user performs a second operation in the jumping prompt, the jumping is determined, at the moment, the mobile terminal jumps to display a first page of the parent application, and the target popularization information is displayed in the first page. Therefore, in the process of page jumping, the second operation is required to be carried out on the jump prompt box to confirm the jump, then the first page is jumped and displayed, the jump caused by misoperation is avoided, and the accuracy of the jump is improved. In one example, the skip prompt box includes a cancel button and a confirm button, and the second operation is an operation on the confirm button, for example, a click operation. If the user operates the cancel button, for example, clicking, the mobile terminal may receive the operation of the cancel button, and in response to the operation of the cancel button, close the skip prompt box and stop at the promotion information page of the target account identifier of the sub-application.
In one embodiment, the method further comprises: scanning the two-dimensional code through the parent application to obtain at least one piece of second popularization information; and jumping to the sub-application, and displaying at least one piece of second promotion information on the sub-application.
That is, in this embodiment, the display of the second popularization information in the two-dimensional code can be realized through the sub-application. For example, the two-dimensional code is generated by the Web terminal based on at least one piece of second promotion information, the mobile terminal can scan the two-dimensional code through the parent application, not only can obtain the at least one piece of second promotion information, but also can jump to the child application, and display the at least one piece of second promotion information in the child application, so that a user can check the at least one piece of second promotion information in the child application at any time. In one example, after the sub-application displays the at least one second promotion information, the method may further include: if the number of the second promotion information is one, a jump prompt window can be displayed to prompt a user whether to determine to jump, a confirmation operation in the jump prompt window is received, the first page of the parent application can be jumped and displayed, and the second promotion information is displayed on the first page. If the number of the second promotion information is at least 2, previewing one promotion information of the at least one second promotion information, namely, the mobile terminal can receive previewing operation of the one promotion information of the at least one second promotion information, displaying a jump prompt window in response to the previewing operation to prompt a user whether to determine jumping, receiving confirming operation in the jump prompt window, displaying a first page of the parent application in a jump mode, and displaying the second promotion information on the first page.
In one example, the skip prompting window includes a cancel button and a confirm button, and the confirm operation is an operation on the confirm button, for example, a click operation. If the user operates the cancel button, for example, clicking, the mobile terminal can receive the operation of the cancel button, and in response to the operation of the cancel button, the skip prompt window is closed, and the sub-application is stopped on the page on which the at least one piece of second promotion information is displayed.
In one embodiment, before receiving the first operation in the sub-application, further comprising: and displaying an account management page through the main account identifier login sub-application, wherein the account management page comprises a main account identifier and at least one sub-account identifier associated with the main account identifier, and the at least one sub-account identifier is in a login state.
Before receiving the first operation in the sub-application, the sub-application can be logged in through the main account identifier, and the account management page can be displayed after the login is successful, wherein the main account identifier is in a login state. The main account identifier can be displayed in the account management page, if the main account identifier is associated with the sub-account identifier, the sub-account identifier associated with the main account identifier can be displayed in the account management page, and the sub-account identifier is also in a login state, namely the main account identifier and at least one sub-account identifier can be simultaneously logged in to the sub-application. The promotion information page corresponding to the main account identification comprises promotion information associated with the main account identification and promotion information associated with the at least one sub-account identification, namely if the main account identification is selected currently, the promotion information page enters the promotion information page of the main account identification, the promotion information of the main account identification can be seen, and the promotion information of the at least one sub-account identification associated with the main account identification can also be seen.
In one embodiment, the target account identification is a primary account identification, or
The method comprises the following steps of logging in the sub-application through the main account identifier, displaying an account management page, and receiving a first operation in the sub-application, and further comprises the following steps: receiving a selection operation of an account identifier on an account management page; in response to the selection operation, a target account is determined.
That is, if the user has not made any other selection after logging in the sub-application through the primary account identifier, the logged-in primary account identifier is defaulted as the target account identifier. In addition, if the user selects the account identifier after logging in the sub-application through the main account identifier, at least one sub-account identifier and the main account identifier are both in a login state. For example, if one sub-account identifier is selected from the at least one sub-account identifier, the selected sub-account identifier is confirmed as the target account identifier, that is, the user may switch between different account identifiers on the account management page.
In one embodiment, the method further comprises: receiving a third operation in the sub-application, and responding to the third operation to enter a voice interaction page of the target account identifier; receiving voice input on a voice interaction page; carrying out voice recognition on voice input to obtain voice recognition characters; and performing data query based on the voice recognition characters, and determining and displaying a data query result corresponding to the voice recognition characters.
In this embodiment, after logging in the sub-application, a third operation may be performed in the sub-application, the mobile terminal may receive the third operation in the sub-application and respond, then enter the voice interaction page identified by the target account, the user may perform voice input on the voice interaction page, that is, may perform voice recognition according to the voice input, obtain voice recognition text, that is, convert the voice input of the user into text, then perform data query according to the fact that the voice is the text, and display the data query result in case of querying a data query result corresponding to the voice recognition text, so as to facilitate the user to view the query result. If the data query result corresponding to the voice recognition characters is not queried, the query is failed, and a query failure prompt is given to remind the user of the failure of the query.
In one example, after logging in to the sub-application, a voice assistant virtual button may be displayed for displaying a voice interaction page, the user may perform a third operation on the voice assistant virtual button, and the mobile terminal may receive the third operation on the voice assistant virtual button in the sub-application and, in response to the third operation, display the voice interaction page identified by the target account.
The procedure of the promotion information management method is described below with an embodiment, taking a parent application as a parent application a and a child application (i.e. an applet) as a child application a1 as an example.
The underlying interactive bottom-level implementation for sub-application A1. The carrier that whole scheme was realized is sub-application A1, and is convenient high-efficient, need not to download the installation and can look over at mobile terminal (for example, cell-phone end) to provide many places quick entry (for example, directly search for etc. in the applet of mother application), it is more swift. Also as shown in fig. 2, a reduce data stream management library is added to the sub-application a1, so that the data of the whole sub-application a1 can be shared in each page of the sub-application a 1. The sub-application relates to a large number of pages, each page is related to data, namely, a large amount of data, and the data of the whole sub-application can be shared in each page through the Redox data stream management base. It can be understood that different types of page data are managed in a classified manner, for example, in fig. 3, there are an account management page corresponding to account management, a promotion information page corresponding to promotion management, an optimization page corresponding to an optimization tool, and a voice interaction page corresponding to a voice assistant, where data corresponding to each type of page may be regarded as the same type of data, and are managed in a unified manner, and then the account management page, the promotion information page, the optimization page, and the voice interaction page respectively correspond to one data file for managing corresponding data. And then, the data of the account management page can be called mutually, for example, the data of the account management page is shared by the promotion information page, the optimization page and the voice interaction page, and the data of the account management page can be called at any time by the promotion information page, the optimization page and the voice interaction page. In addition, 4 types of files are formed into a template according to the page characteristics of the sub application a1 (i.e., each page has the same 4 types of files), and a new page is added by one key using a node command. On the basis of the basic interaction bottom layer, a multi-account module, a basic information module, a live preview module, a voice assistant module and the like can be completed. As shown in fig. 2, account administration, management of promotional information, and data reporting may be implemented at the data layer.
First, after logging in the sub-application a1 in the parent application a through the main account identifier Z, the account management page of the sub-application may be accessed, as shown in fig. 3, the main account identifier Z is associated with the sub-account identifiers Z1 and Z2, so that the main account identifier Z, the sub-account identifier Z1, and the sub-account identifier Z2 may be displayed on the account management page, and the user may view the main account identifier Z, the sub-account identifier Z1, and the sub-account identifier Z2, that is, view of multiple account identifiers is achieved. In addition, real-time consumption and real-time balance under each account identification can be checked.
The interest mark corresponding to the account mark can be clicked, so that the account mark can be monitored in a key mode, the account mark can be displayed in a top setting mode, and the account mark can still be displayed in the top setting mode when the account mark enters an account management page next time. For example, if primary account identifier Z is marked for interest, then the account identifier Z is displayed at the top. Monitoring may also be cancelled, i.e. the interesting mark is cancelled.
The account id Z1 can be clicked into the account details page (as shown in fig. 4) to view the account details of the account id Z1, such as the balance, budget, consumption, and click rate, etc., the account details can be manually customized to show the index (as shown in fig. 4), such as in fig. 5, added indexes are shown, including consumption, click rate (33.33% click rate in fig. 4 is the average click rate, which means the sum of all creative click rates/total exposure of all creatives), APP activation cost (the cost of 100 blocks is used for APP1 ad placement, only 5 persons are activated by the ad placement, that is, the APP1 is downloaded by clicking, the activation cost of APP1 is 20 blocks (100/5)), form submission success cost and show amount, etc., and the added indexes include the average click rate, the cost of money, the amount of money, etc, The method comprises the steps of displaying consumption, form submission success amount, order submission success cost, effective consultation amount, effective consultation cost, marketing page browsing amount, statistical conversion amount, APP activation amount and the like for thousands of times, and meanwhile, providing an entrance for directly entering a promotion information page of the account identifier from a detail page (namely, entering promotion management in fig. 4).
All pages can be switched by one key of the account at the top of the page, and account detail pages, promotion information pages, optimization pages corresponding to optimization tools, voice interaction pages and the like of other account identifications are checked.
The promotion information page that can get into to promote the management correspondence presents the page of plan, unit, intention to the intention page (promptly promote the information page) is for example, can show the popularization information list of manifold (as shown in figure 6), and plan, unit and intention are the hierarchical relation, and a plan the inside can have a plurality of units, and a unit the inside can have a plurality of originality, and the intention is the popularization information who shows for the user promptly. Each promotion information provides a one-key starting/stopping function, and the promotion information can be started, stopped and controlled by one key when being clicked. Each promotion information also provides a promotion live preview function, a popup window (namely, a jump prompt box, as shown in fig. 7) for jumping to the parent application a to carry out live preview can be popped up when a promotion live button of the target promotion information is clicked (namely, a preview operation is carried out), if a determination button is clicked, the homepage of the parent application a can be automatically jumped to display to see the preview effect of the target promotion information (as shown in fig. 8), and if a cancel button is clicked, the homepage of the child application a1 can be stopped.
In addition, live preview of a promotion information list generated by the Web terminal advertisement delivery system can be supported, the Web terminal live preview two-dimensional code is scanned, at least one piece of second promotion information carried by the two-dimensional code can be obtained, the child application A1 is directly jumped to, a jump prompt window is given, and after the jump is confirmed, the parent application A can be automatically jumped to for effect display of the second promotion information.
The embodiment also provides a voice interaction function, namely, the voice interaction interface can be accessed, the small intelligent assistant can automatically broadcast welcoming words and operation prompts in a voice mode, and the words can be displayed on the page in a dialogue mode (as shown in fig. 9). Holding the phonetic icon below the page of fig. 9 will appear "you can try to say: the scenes such as the schedule report of the week, the consumption trend of the yesterday programmed creative idea and the like guide the floating layer of the conversational technology (as shown in fig. 10), at this time, if a user speaks, AI intelligent voice recognition is carried out to convert voice input into characters and display the characters on the floating layer, the user releases the hands, the inquired contents are subjected to background intelligent inquiry through a voice assistant, after the inquiry is successful, the intelligent small assistant automatically broadcasts the found related data report, and the data inquiry result is displayed on an interface in a chart form (as shown in fig. 11). After the query fails, the small intelligent assistant may also prompt in dialog form "the function is not supported for the moment, the voice assistant is learning". The automatic voice broadcast may be manually turned off and on.
The technical scheme of the small program meets the condition that a user (client) uses a large amount of mobile terminals. Under emergency scenes such as commuting/vacation, rapid management operation can be carried out on popularization information release, popularization information optimization efficiency is improved, and online release loss is reduced. The technical scheme of the small program enables promotion information release management to be free of independent APP release, does not occupy mobile phone space of a user, and achieves lowest promotion and installation cost. According to the technical scheme of the small program, the tool can be quickly iterated synchronously with the service without considering APP version sending and updating periods, the user requirements are quickly met, the popularization efficiency of the new service is improved, developers familiar with Android and ios are not needed, and the research and development cost is reduced. The technical scheme of applet makes the user need not to stride the platform, need not to stride the APP, just can realize from promoting the seamless handover of information page to the first page of female application, experiences more primitive, and the management and control is more accurate. The small program is matched with an AI voice recognition technology, so that a user can complete function operation and data check of complex conditions on one page, and response efficiency of putting problems is greatly improved. The technical scheme of the small program can also support the quick live preview of the popularization information in the Web-end popularization information delivery system, and is convenient for users to quickly check.
As shown in fig. 12, the popularization information management apparatus 1200 according to an embodiment of the present invention is applied to a mobile terminal, and includes:
the page display module 1201 is configured to receive a first operation in the sub-application, and in response to the first operation, display a promotion information page of the target account identifier, where the promotion information page of the target account identifier includes at least one first promotion information associated with the target account identifier;
the skip module 1202 is configured to skip and display a first page of a parent application associated with a child application and display target popularization information in the first page, when a preview operation for the target popularization information in at least one piece of first popularization information is received.
In one embodiment, the skip module includes:
the prompt box display module is used for displaying the skip prompt box;
and the page jump module is used for receiving the second operation in the jump prompt box and responding to the second operation to jump and display the first page of the parent application.
In one embodiment, the above apparatus further comprises:
the scanning module is used for scanning the two-dimensional code through the parent application to acquire at least one piece of second popularization information;
and the information display module is used for jumping to the sub-application and displaying at least one piece of second promotion information on the sub-application.
In one embodiment, the above apparatus further comprises:
and the login module is used for logging in the sub-application through the main account identifier and displaying an account management page, wherein the account management page comprises the main account identifier and at least one sub-account identifier associated with the main account identifier, and the at least one sub-account identifier is in a login state.
In one embodiment, the target account identification is a primary account identification, or
The device, still include:
the selection operation receiving module is used for receiving the selection operation of the account identifier on the account management page;
and the target account determining module is used for responding to the selection operation and determining the target account.
In one embodiment, the apparatus further comprises:
the voice interaction page display module is used for receiving a third operation in the sub-application and responding to the third operation to enter a voice interaction page of the target account identifier;
the voice input receiving module is used for receiving voice input on the voice interaction page;
the voice recognition module is used for carrying out voice recognition on the voice input to obtain voice recognition characters;
and the query module is used for performing data query based on the voice recognition characters, determining and displaying a data query result corresponding to the voice recognition characters.
Technical features in the electronic device provided in the embodiment of the present invention correspond to technical features in the promotion information management method, and each process of the promotion information management method is implemented by the electronic device, and the same effect can be obtained.
As shown in fig. 13, an electronic device 1300 according to an embodiment of the present invention is further provided, and includes a processor 1301 and a memory 1302, where the memory 1302 stores a computer that can run on the processor 1301, and when the computer is executed by the processor 1301, the computer implements each process in the foregoing method for managing popularization information, and can achieve the same technical effect, and for avoiding repetition, details are not repeated here.
The embodiment of the present invention further provides a computer-readable storage medium, where a computer is stored on the computer-readable storage medium, and when being executed by a processor, the computer implements each process of the above-mentioned method for managing popularization information, and can achieve the same technical effect, and in order to avoid repetition, details are not repeated here.
It should be noted that, in this document, the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or electronic device that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or electronic device. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other like elements in a process, method, article, or electronic device that comprises the element.
In the embodiments of the present invention, words such as "exemplary" or "for example" are used to mean serving as examples, illustrations or descriptions. Any embodiment or design described as "exemplary" or "e.g.," an embodiment of the present invention is not necessarily to be construed as preferred or advantageous over other embodiments or designs. Rather, use of the word "exemplary" or "such as" is intended to present concepts related in a concrete fashion.
Through the above description of the embodiments, those skilled in the art will clearly understand that the method of the above embodiments can be implemented by software plus a necessary general hardware platform, and certainly can also be implemented by hardware, but in many cases, the former is a better implementation manner. Based on such understanding, the technical solutions of the present invention may be embodied in the form of a software product, which is stored in a storage medium (such as ROM/RAM, magnetic disk, optical disk) and includes instructions for enabling an electronic device (such as a mobile phone, a computer, an electronic device, an air conditioner, or a network device) to execute the method according to the embodiments of the present invention.
The technical features of the above embodiments can be arbitrarily combined, and for the sake of brevity, all possible combinations of the technical features in the above embodiments are not described, but should be considered as the scope of the present specification as long as there is no contradiction between the combinations of the technical features.
While the present invention has been described with reference to the embodiments shown in the drawings, the present invention is not limited to the embodiments, which are illustrative and not restrictive, and it will be apparent to those skilled in the art that various changes and modifications can be made therein without departing from the spirit and scope of the invention as defined in the appended claims.

Claims (14)

1. A promotion information management method is applied to a mobile terminal, and comprises the following steps:
receiving a first operation in a sub-application, responding to the first operation, and displaying a promotion information page of a target account identifier, wherein the promotion information page of the target account identifier comprises at least one first promotion information associated with the target account identifier;
and under the condition that the preview operation of the target popularization information in the at least one piece of first popularization information is received, skipping to display a first page of a parent application associated with the child application, and displaying the target popularization information in the first page.
2. The method of claim 1, wherein the jumping displays a first page of a parent application associated with the child application, comprising:
displaying a skip prompt box;
and receiving a second operation in the jump prompt box, and responding to the second operation to jump and display the first page of the parent application.
3. The method of claim 1, further comprising:
scanning the two-dimensional code through the parent application to obtain at least one piece of second promotion information;
and jumping to the sub-application, and displaying the at least one second promotion message on the sub-application.
4. The method of claim 1, wherein the receiving is preceded by a first operation in a sub-application, further comprising:
logging in the sub-application through a main account identifier, and displaying the account management page, wherein the account management page comprises the main account identifier and at least one sub-account identifier associated with the main account identifier, and the at least one sub-account identifier is in a login state.
5. The method of claim 4, wherein the target account identifier is the primary account identifier, or
The logging in the sub-application through the main account identifier, after the displaying the account management page and before the receiving the first operation in the sub-application, further includes:
receiving a selection operation of the account identifier on the account management page;
in response to the selection operation, determining the target account identification.
6. The method of claim 1, further comprising:
receiving a third operation in the sub-application, and responding to the third operation to enter a voice interaction page identified by the target account;
receiving voice input at the voice interaction page;
performing voice recognition on the voice input to obtain voice recognition characters;
and performing data query based on the voice recognition characters, and determining and displaying a data query result corresponding to the voice recognition characters.
7. A promotion information management apparatus, applied to a mobile terminal, the apparatus comprising:
the page display module is used for receiving a first operation in a sub-application, responding to the first operation, and displaying a promotion information page of a target account identifier, wherein the promotion information page of the target account identifier comprises at least one piece of first promotion information related to the target account identifier;
and the skipping module is used for skipping and displaying a first page of the parent application associated with the child application under the condition that the preview operation of the target popularization information in the at least one piece of first popularization information is received, and displaying the target popularization information in the first page.
8. The apparatus of claim 7, wherein the skip module comprises:
the prompt box display module is used for displaying the skip prompt box;
and the page jump module is used for receiving a second operation in the jump prompt box and responding to the second operation to jump and display the first page of the parent application.
9. The apparatus of claim 7, further comprising:
the scanning module is used for scanning the two-dimensional code through the parent application to acquire at least one piece of second popularization information;
and the information display module is used for jumping to the sub-application and displaying the at least one piece of second promotion information on the sub-application.
10. The apparatus of claim 7, further comprising:
and the login module is used for logging in the sub-application through a main account identifier and displaying the account management page, wherein the account management page comprises the main account identifier and at least one sub-account identifier associated with the main account identifier, and the at least one sub-account identifier is in a login state.
11. The apparatus of claim 10, wherein the target account identifier is the primary account identifier, or
The device, still include:
a selection operation receiving module, configured to receive a selection operation on an account identifier on the account management page;
and the target account determining module is used for responding to the selection operation and determining the target account identification.
12. The apparatus of claim 10, further comprising:
the voice interaction page display module is used for receiving a third operation in the sub-application and responding to the third operation to enter a voice interaction page of the target account identifier;
the voice input receiving module is used for receiving voice input on the voice interaction page;
the voice recognition module is used for carrying out voice recognition on the voice input to obtain voice recognition characters;
and the query module is used for performing data query based on the voice recognition characters, determining and displaying a data query result corresponding to the voice recognition characters.
13. An electronic device, comprising: a memory storing a computer, and a processor executing the computer to implement the steps of the promotion information management method according to any one of claims 1-6.
14. A computer-readable storage medium, having a computer stored thereon, wherein the computer, when executed by a processor, implements the steps of the promotion information management method according to any one of claims 1-6.
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