CN112200606B - Popularization information design method, device, equipment and medium - Google Patents
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Abstract
The application provides a design method of popularization information, which is applied to a block chain network, wherein the block chain network comprises a first node and a plurality of second nodes, and the method comprises the following steps: the first node receives a plurality of blocks from the second node, the first node sequentially adds the blocks to a blockchain maintained by the first node, and the first node determines target promotion information according to promotion information stored in the blockchain, wherein the target promotion information is used for being presented by a self-service machine so as to realize promotion. Thus, the participation degree of the user is improved, and the effect of popularization information is improved.
Description
Technical Field
The present application relates to the field of computer technologies, and in particular, to a method, an apparatus, a device, and a computer readable storage medium for designing promotion information.
Background
Silver lines typically set up kiosks in the website and other geographical areas beyond the website. The self-service machine can comprise a self-service cash dispenser, a self-service deposit and withdrawal machine and the like. The user can carry out functions such as self-service withdrawal, self-service deposit, self-service transfer and the like through the self-service machine.
When the self-service machine arranged in the bank provides the self-service deposit and withdrawal service for the user, the self-service machine also presents popularization information such as advertisements in the forms of characters, pictures, videos and the like for popularizing financial products of the bank and the like.
The popularization effect of the popularization information presented on the existing self-service machine is poor, and service requirements are difficult to meet.
Disclosure of Invention
The application provides a method for designing popularization information, which can enable users to design the popularization information autonomously, and other users can learn and reference the uploaded design scheme of the users, so that a scheme more meeting requirements is designed, the whole process is left trace and can be traced, thereby improving the richness of the popularization information, improving the participation of the users and improving the popularization effect of the popularization information.
In a first aspect, the present application provides a method for designing promotion information. The method is applied to a blockchain network that includes a first node and a plurality of second nodes. Specifically, the first node receives a plurality of blocks from the second node, each of the plurality of blocks carries at least one user-designed promotion information, and then the plurality of blocks are sequentially added to a blockchain maintained by the first node, so that target promotion information is determined according to the promotion information stored in the blockchain, and the target promotion information is used for being presented by the self-service machine to realize promotion.
In some possible implementations, the method further includes:
the first node determines the similarity of the target promotion information and other promotion information in the blockchain;
and the first node stimulates the users designing the other promotion information according to the similarity.
In some possible implementations, the first node determining a similarity of the target promotion information to other promotion information in the blockchain includes:
and the first node determines the target promotion by using an artificial intelligent model according to the target promotion information and other promotion information in the blockchain.
In some possible implementations, the method further includes:
when an incentive distribution scheme does not meet the needs of the user, the first node initiates a vote in the blockchain network to determine the incentive distribution scheme.
In some possible implementations, the method further includes:
and the first node performs auditing on the design information, and when the auditing passes, the step of adding the blocks to the blockchain maintained by the first node in sequence is performed.
In some possible implementations, the first node is a bank server and the second node is a user terminal.
In a second aspect, the present application provides an apparatus for promoting information, the apparatus being applied to a blockchain network, the blockchain network including a first node and a plurality of second nodes, the apparatus comprising:
the communication module is used for receiving a plurality of blocks from the second node, and each block in the plurality of blocks carries at least one promotion information designed by a user;
an adding module, configured to sequentially add a plurality of blocks to a blockchain maintained by the first node;
and the determining module is used for determining target popularization information according to the popularization information stored in the block chain, wherein the target popularization information is used for being presented by the self-service machine so as to realize popularization.
In some possible implementations, the apparatus further includes:
the evaluation module is used for determining the similarity between the target promotion information and other promotion information in the block chain;
and the excitation module is used for exciting users designing the other popularization information according to the similarity.
In some possible implementations, the evaluation module is specifically configured to:
and determining the similarity between the target promotion information and other promotion information in the blockchain by using an artificial intelligent model according to the target promotion information and other promotion information in the blockchain.
In some possible implementations, the apparatus is further configured to:
when an incentive distribution scheme does not meet the needs of the user, the first node initiates a vote in the blockchain network to determine the incentive distribution scheme.
In some possible implementations, the apparatus further includes:
and the auditing module is used for auditing the design information, and when the auditing passes, the step of adding the blocks to the block chain maintained by the first node in sequence is executed.
In some possible implementations, the first node is a bank server and the second node is a user terminal.
In a third aspect, the present application provides an apparatus comprising a processor and a memory.
The processor is configured to execute instructions stored in the memory to cause the device to perform the method of designing promotional information as in the first aspect or any implementation of the first aspect.
In a fourth aspect, the present application provides a computer-readable storage medium. The computer readable storage medium includes instructions therein, which when executed on a device, cause the device to perform the method of designing promotional information as described in the first aspect or any implementation of the first aspect.
In a fifth aspect, the present application provides a computer program product comprising instructions which, when run on a device, cause the device to perform the method of designing promotional information according to the first aspect or any implementation of the first aspect.
Further combinations of the present application may be made to provide further implementations based on the implementations provided in the above aspects.
From the above technical solutions, the embodiment of the present application has the following advantages:
the embodiment of the application provides a design method of popularization information, which is applied to a block chain network, wherein the block chain network comprises a first node and a plurality of second nodes. In the method, popularization information designed by a user is transmitted into a blockchain, and is confirmed by a bank and then is presented in a self-service machine. Specifically, the first node receives a plurality of blocks from the second node, each block of the plurality of blocks carries at least one user-designed promotion information, and then the first node sequentially adds the plurality of blocks to a blockchain maintained by the first node, so that target promotion information is determined according to the promotion information stored in the blockchain, and the target promotion information is used for being presented by a self-service machine to realize promotion. According to the method, through the design scheme of user self-uploading, the participation of users is improved, the forms of popularization information are enriched, and the effect of the popularization information is improved.
Drawings
In order to more clearly illustrate the embodiments of the application or the technical solutions of the prior art, the drawings which are used in the description of the embodiments or the prior art will be briefly described, it being obvious that the drawings in the description below are only some embodiments of the application, and that other drawings can be obtained according to these drawings without inventive faculty for a person skilled in the art.
FIG. 1 is a system architecture diagram of a blockchain network provided by an embodiment of the present application;
FIG. 2 is a flow chart of a method for designing promotional information provided by an embodiment of the present application;
FIG. 3 is a schematic diagram of a user interface for a promotional information design provided by an embodiment of the present application;
fig. 4 is a block diagram of a design apparatus for promotion information according to an embodiment of the present application.
Detailed Description
The embodiments of the present application will be described below with reference to the drawings.
The terms first, second and the like in the description and in the claims and in the above-described figures, are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the terms so used are interchangeable under appropriate circumstances and are merely illustrative of the manner in which embodiments of the application have been described in connection with the description of the objects having the same attributes.
In order to facilitate understanding of the technical scheme of the present application, some technical terms related to the present application are described below.
Popularization means that the advertising effect is achieved through means such as media. The promoted object may be a product, which may be a physical product, such as a precious metal such as gold, or a virtual product, such as a digitized financial product, or the like.
The promotion information refers to information for promoting the object to be promoted. In general, promotional information refers to advertisements. The promotion information can be of various types, such as text type, picture type, video type, audio type, or a combination of the above different types. The embodiment of the present application is not limited thereto.
Blockchain refers to a chain of blocks that is essentially a shared database that is maintained in common by the nodes in the blockchain network. The decentralization of the block chain network enables the shared database to have the characteristics of incapability of forging, incapability of tampering and the like, and the shared database is public and transparent and is convenient to trace in the whole process.
In banking systems, banks typically place self-service machines in sites and other geographical areas outside of the sites to facilitate self-service business transactions by users. The self-service machine can comprise a self-service cash dispenser, a self-service deposit and withdrawal machine and the like. The user can carry out functions such as self-service withdrawal, self-service deposit, self-service transfer and the like through the self-service machine. The self-service machine can provide the business handling service for the user and can also present popularization information for the user. For example, promotion information such as financial advertisements, credit advertisements and the like is presented to users, but the promotion forms are relatively single, and the user experience is poor, so that the expected promotion effect cannot be achieved.
In view of this, the embodiment of the application provides a design method of popularization information. The method is applied to a blockchain network. As shown in fig. 1, the blockchain network 100 includes a first node 102 and a plurality of second nodes 104. The first node 102 and the second node 104 are also referred to as peer nodes. A peer-to-peer (P2P) connection is formed between the plurality of peer nodes. The peer node may be a physical machine, such as a terminal, a server, or the like, or may be a virtual machine or a container deployed on the physical machine. It should be noted that, the physical machine may be a computing device of an owned data center, or may be a public cloud computing device.
In the example of fig. 1, the first node 102 is a bank-side node, which may be, for example, a bank server, and the second node 104 is a user-side node, which may be, for example, a user terminal, including, but not limited to, a user's cell phone, tablet, desktop, etc., personal computing device.
In this approach, the first node 102 receives a plurality of blocks of the second node 104 and adds them to the blockchain, from which promotional information is determined. Specifically, the first node 102 receives a plurality of blocks from the second node 104, wherein the blocks carry promotion information designed by a user, and then sequentially adds the plurality of blocks to a blockchain maintained by the first node, and determines target promotion information according to the promotion information stored in the blockchain. According to the method, the popularization information designed by the user is added into the blockchain, so that the user can design the popularization information by himself, the participation degree of the user is improved, the popularization information is presented to the user by fully considering the design opinion of the user, the popularization information is rich, and the user experience is improved. And the whole process can be traced, so that disputes generated in the future are avoided, and the popularization efficiency is improved.
Next, a method for designing promotion information provided by the embodiment of the present application will be described with reference to the accompanying drawings.
Referring to a flowchart of a method of designing promotional information shown in fig. 2, the method includes the steps of:
s202: the first node 102 receives a plurality of blocks from the second node 104.
The second node 104 is a user node. The second node 104 may provide a graphical user interface (graphical user interface, GUI). The user may design promotional information via the GUI and the second node 104 may receive the promotional information designed by the user.
The promotional information designed by the user can be of a text type, such as a text. The promotion information can also be a picture type. Of course, the promotional information can also be a combination of different types, such as a poster combined with text and pictures. In some embodiments, in order to provide a better experience for the user, the promotion information may also be information such as video or audio. The duration of the video or audio may be set to a small value, for example, in the order of seconds or minutes.
In a blockchain network, the second node 104 may generate a block. The block body of the block may carry promotion information designed by at least one user using the second node 104. The block header of the block may include a hash value determined from the previous block.
For ease of understanding, the following description is provided in connection with a specific example.
The user a performs promotion information design through a user interface provided by the second node 104, so as to obtain promotion information a, and the second node 104 receives the promotion information a. The second node 104 may generate a block a from the promotional information a. The block a may be added to a respective blockchain by various nodes of the blockchain network 100.
The user B may perform a promotion design through a user interface provided by another second node 104 to obtain promotion information B. The user B may design according to the promotion information a stored in the blockchain, or may directly design. That is, when the user B performs the design, the user a may be referred to the design, or the original design may be directly performed. Similarly, the second node 104 may generate a block B from the promotional information B.
Thus, the first node may receive the block a sent by the second node 104 corresponding to the user a, and receive the block B sent by the second node 104 corresponding to the user B.
In some possible implementations, the first node 102 may also audit the promotional information designed by the user, and when the audit passes, add blocks including the promotional information to the blockchain.
S204: the first node 102 sequentially adds a plurality of blocks to a blockchain maintained by the first node 102.
Each node in the blockchain network 104 (e.g., an accounting node, which includes the first node 102) may add the received block to the blockchain maintained by that node. When adding blocks to a blockchain, the blocks may be added sequentially according to the block header.
Each block in the blockchain may be linked by a blockhead. Specifically, for the ith block and the i+1th block in the blockchain, i is a positive integer, which satisfies the following relationship: the block header of the (i+1) th block stores therein a hash value determined from the (i) th block.
Since the next block stores the hash value according to the previous block, when an illegal person wants to tamper with a certain block, the following block must be modified accordingly, and the difficulty of modifying the block in the blockchain maintained by more than half of the accounting nodes in the blockchain network 100 is extremely high, so that the data tampering can be effectively prevented by the blockchain.
S206: the first node 102 determines target promotion information based on promotion information stored in the blockchain.
The first node 102 may select appropriate promotion information for promotion by bidding. Specifically, the first node 102 may obtain the stored at least one promotion information from the blockchain before the deadline, and then select one promotion information therefrom as the target promotion information. In some embodiments, the first node 102 may also select multiple promotional information from among the targeted promotional information, and different targeted promotional information may be presented at different times.
When determining the target promotion information, the first node 102 may compare the promotion information stored in the blockchain with a preset design requirement, and determine the target promotion information according to the coincidence degree of the promotion information and the design requirement.
In some possible implementations, the first node 102 may also provide the promotion information stored in the blockchain to an auditor at the bank end, where the auditor manually audits the promotion information to determine the target promotion information.
S208: the first node 102 sends targeted promotional information to the self-service terminal.
The self-service terminal refers to terminal equipment for providing self-service transaction services, and can be, for example, a self-service machine, including but not limited to a self-service cash dispenser, a self-service deposit and withdrawal machine, and the like.
The first node 102 may send the targeted promotional information to the self-service terminal via wired or wireless communication. The wired communication mode includes ethernet and the like. Wireless communication means include wireless local area networks (wireless local area network, WLAN), bluetooth, cellular, etc.
In addition, when the network connection is abnormal or in consideration of safety, the first node may also send the target popularization information to a storage device, such as a memory card, a flash disk, etc., and then send the target popularization information stored in the storage device to the self-service terminal in an offline manner.
S210: the self-service terminal presents the target popularization information to the user.
Specifically, the self-service terminal may present the targeted promotional information to the user while transacting business for the user. For example, when the user handles the cash withdrawal and transfer business, the target popularization information is presented to the user in the gap waiting for verification. So can avoid wasting user's time, can also promote to the user simultaneously.
It should be noted that the objects to which the promotion information is promoted are not limited to financial products and credit products, but may be other objects, for example, people may be looking for something, agricultural assistance products, etc.
From the above, the embodiment of the application provides a design method of popularization information. In this approach, the first node 102 receives a plurality of blocks of the second node 104 and adds them to the blockchain, from which promotional information is determined. Specifically, the first node 102 receives a plurality of blocks from the second node 104, wherein the blocks carry promotion information designed by a user, and then sequentially adds the plurality of blocks to a blockchain maintained by the first node, and determines target promotion information according to the promotion information stored in the blockchain. According to the method, the popularization information designed by the user is added into the blockchain, so that the user can design the popularization information by himself, the participation degree of the user is improved, the popularization information is presented to the user by fully considering the design opinion of the user, the popularization information is rich, and the user experience is improved. And the whole process can be traced, so that disputes generated in the future are avoided, and the popularization efficiency is improved.
Further, in the embodiment shown in fig. 2, the bank end may further excite the user contributing to the target promotion information according to the selected target promotion information, so as to improve the enthusiasm of the user to participate in the promotion information design, further enrich the promotion information, and improve the promotion effect of the promotion information.
Specifically, on the basis of the embodiment shown in fig. 2, the method for designing promotion information provided by the embodiment of the application may further include the following steps:
s212: the first node 102 determines the similarity of the target promotion information to other promotion information in the blockchain.
In some possible implementations, the first node determines, according to the finally determined target promotion information and other promotion information in the blockchain, a similarity of the target promotion information and the other promotion information in the blockchain by using an artificial intelligence model.
The artificial intelligence model can take at least two promotion information as input and the similarity of the promotion information as output. Based on the above, the first node may input the target promotion information and other promotion information into the artificial intelligence model, thereby determining the similarity of the target promotion information and other promotion information.
The artificial intelligence model may be a neural network model. The artificial intelligence model may be trained by training data. Specifically, historical popularization information is obtained, the similarity of different popularization information in the historical popularization information is determined, and training data is generated according to the historical popularization information and the similarity. Then, the training data is input into an initial model, such as an input-output neural network model, for iterative training, and training can be stopped when the trained model meets the training end condition, such as the loss function is smaller than a preset value, or the loss function converges. When the model precision meets the requirement, the model can be used for predicting the similarity of the input popularization information.
S214: the first node 102 stimulates the user who designed the promotional information according to the similarity.
Specifically, the first node 102 may determine, according to the similarity, a contribution degree of each user to the target popularization information. Wherein each user includes a user who designed targeted promotional information, and a user who designed promotional information similar to the targeted promotional information before that. The first node 102 may determine the degree of contribution of different users according to the degree of similarity.
In some possible implementations, the blockchain may also record the behavior of accessing and acquiring data by different users, and the first node 102 may determine whether one user references the popularization information designed by other users when designing the popularization information according to the behavior, thereby determining the contribution degree of the users.
Further, when the first node 102 does not meet the requirement of the user according to the incentive distribution scheme determined by the similarity, the first node 102 may also initiate voting in the blockchain network, and determine a final incentive distribution scheme according to the voting result.
In some possible implementations, the participants of the vote may be users contributing to the targeted promotional information, e.g., users who designed the targeted promotional information, and users who designed promotional information similar to the targeted promotional information before that. In some possible implementations, the participants of the vote may also be all users in the blockchain network, not limited to the users contributing to the targeted promotional information.
In this embodiment, the first node 102 at the bank end may publish the promotion content and the requirement that the user needs to present in the blockchain network, and the user may view the information published by the bank through the mobile phone bank on the second node 104, and then upload the advertisement content designed by the user to the blockchain according to the requirement.
The user's design uploading interface may be as shown in fig. 3, where the bank server receives the block uploaded by the user, adds the block to the blockchain maintained by the bank server, records the time of uploading by the user, so as to determine the reward, and after reaching the deadline issued by the bank, the bank server determines the target popularization information according to the popularization information stored in the blockchain, and the self-service machine presents the target popularization information to the user, so as to implement popularization.
The bank can rewards designers of the target popularization information, and can rewards designers of other popularization information providing reference for the target popularization information according to the similarity. For example, the second node 104 (e.g., a banking server) may motivate the promotional information designed by the user by way of a distribution prize, or providing a corresponding service.
Based on the above description, the embodiment of the application provides a method for designing promotion information, which is applied to a blockchain network, wherein the blockchain network comprises a first node and a plurality of second nodes, in the method, the first node receives a plurality of blocks from the second nodes, each block in the plurality of blocks carries promotion information designed by at least one user, then the first node sequentially adds the plurality of blocks to a blockchain maintained by the first node, and finally the first node determines target promotion information according to the promotion information stored in the blockchain for presentation by a self-service machine so as to realize promotion. The method solves the problem of single promotion information, improves the participation degree of users on the promotion information, attracts the attention of the users, and improves the effect of the promotion information.
The method for designing the promotion information provided by the embodiment of the present application is described in detail above with reference to fig. 2, and the apparatus and device for designing the promotion information provided by the embodiment of the present application will be described below with reference to the accompanying drawings.
Referring to the schematic structural diagram of the design apparatus for promotional information shown in fig. 4, as shown in fig. 3, the apparatus 400 includes:
a communication module 402, configured to receive a plurality of blocks from the second node, where each block of the plurality of blocks carries at least one user-designed promotion information;
an adding module 404, configured to sequentially add a plurality of blocks to a blockchain maintained by the first node.
And the determining module 406 is configured to determine target promotion information according to promotion information stored in the blockchain, where the target promotion information is used for being presented by the self-service machine to implement promotion.
In some possible implementations, the apparatus further includes:
an evaluation module 408, configured to determine a similarity between the target promotion information and other promotion information in the blockchain;
and the excitation module 410 is configured to excite a user who designs the other promotion information according to the similarity.
In some possible implementations, the evaluation module 408 is specifically configured to:
and determining the similarity between the target promotion information and other promotion information in the blockchain by using an artificial intelligent model according to the target promotion information and other promotion information in the blockchain.
In some possible implementations, the apparatus is further configured to:
when an incentive distribution scheme does not meet the needs of the user, the first node initiates a vote in the blockchain network to determine the incentive distribution scheme.
In some possible implementations, the apparatus further includes:
and the auditing module 412 is configured to audit the design information, and when the auditing passes, execute the step of sequentially adding the plurality of blocks to the blockchain maintained by the first node.
In some possible implementations, the first node is a bank server and the second node is a user terminal.
The apparatus 400 for designing promotional information according to an embodiment of the present application may correspond to performing the method described in the embodiment of the present application, and the above and other operations and/or functions of each module of the apparatus 400 for designing promotional information are respectively for implementing the corresponding flow of each method in fig. 1, and are not described herein for brevity.
The application provides equipment for realizing a design method of popularization information. The apparatus includes a processor and a memory. The processor and the memory communicate with each other. The processor is configured to execute the instructions stored in the memory, so that the device executes the design method of the promotion information.
The present application provides a computer-readable storage medium having instructions stored therein that, when executed on a device, cause the device to perform the method of designing promotional information described above.
The present application provides a computer program product comprising instructions which, when run on a device, cause the device to perform the method of designing promotional information as described above.
It should be further noted that the above-described apparatus embodiments are merely illustrative, and that the units described as separate units may or may not be physically separate, and that units shown as units may or may not be physical units, may be located in one place, or may be distributed over a plurality of network units. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of this embodiment. In addition, in the drawings of the embodiment of the device provided by the application, the connection relation between the modules represents that the modules have communication connection, and can be specifically implemented as one or more communication buses or signal lines.
From the above description of the embodiments, it will be apparent to those skilled in the art that the present application may be implemented by means of software plus necessary general purpose hardware, or of course by means of special purpose hardware including application specific integrated circuits, special purpose CPUs, special purpose memories, special purpose components, etc. Generally, functions performed by computer programs can be easily implemented by corresponding hardware, and specific hardware structures for implementing the same functions can be varied, such as analog circuits, digital circuits, or dedicated circuits. However, a software program implementation is a preferred embodiment for many more of the cases of the present application. Based on such understanding, the technical solution of the present application may be embodied essentially or in a part contributing to the prior art in the form of a software product stored in a readable storage medium, such as a floppy disk, a usb disk, a removable hard disk, a ROM, a RAM, a magnetic disk or an optical disk of a computer, etc., comprising several instructions for causing a computer device (which may be a personal computer, a training device, a network device, etc.) to perform the method according to the embodiments of the present application.
In the above embodiments, it may be implemented in whole or in part by software, hardware, firmware, or any combination thereof. When implemented in software, may be implemented in whole or in part in the form of a computer program product.
The computer program product includes one or more computer instructions. When loaded and executed on a computer, produces a flow or function in accordance with embodiments of the present application, in whole or in part. The computer may be a general purpose computer, a special purpose computer, a computer network, or other programmable apparatus. The computer instructions may be stored in a computer-readable storage medium or transmitted from one computer-readable storage medium to another computer-readable storage medium, for example, the computer instructions may be transmitted from one website, computer, training device, or data center to another website, computer, training device, or data center via a wired (e.g., coaxial cable, optical fiber, digital Subscriber Line (DSL)) or wireless (e.g., infrared, wireless, microwave, etc.). The computer readable storage medium may be any available medium that can be stored by a computer or a data storage device such as a training device, a data center, or the like that contains an integration of one or more available media. The usable medium may be a magnetic medium (e.g., a floppy Disk, a hard Disk, a magnetic tape), an optical medium (e.g., a DVD), or a semiconductor medium (e.g., a Solid State Disk (SSD)), or the like.
Claims (12)
1. A method of designing promotional information, applied to a blockchain network, the blockchain network comprising a first node and a plurality of second nodes, the method comprising:
the first node receives a plurality of blocks from the second node, and each block in the plurality of blocks carries at least one user designed promotion information;
the first node sequentially adding a plurality of blocks to a blockchain maintained by the first node;
the first node determines target promotion information according to promotion information stored in the blockchain, wherein the target promotion information is used for being presented by a self-service machine so as to realize promotion;
the first node determines the similarity of the target promotion information and other promotion information in the blockchain;
and the first node stimulates the user designing the popularization information according to the similarity.
2. The method of claim 1, wherein the first node determining the similarity of the target promotion information to other promotion information in the blockchain comprises:
and the first node determines the similarity between the target promotion information and other promotion information in the blockchain by using an artificial intelligent model according to the target promotion information and the other promotion information in the blockchain.
3. The method according to claim 1 or 2, characterized in that the method further comprises:
when an incentive distribution scheme does not meet the needs of the user, the first node initiates a vote in the blockchain network to determine the incentive distribution scheme.
4. The method according to claim 1, wherein the method further comprises:
and the first node examines the popularization information, and when the examination passes, the step of adding the blocks to the block chain maintained by the first node in sequence is executed.
5. The method of claim 1, wherein the first node is a banking server and the second node is a user terminal.
6. An apparatus for promoting information, characterized by being applied to a blockchain network, the blockchain network including a first node and a plurality of second nodes, the apparatus comprising:
the communication module is used for receiving a plurality of blocks from the second node, and each block in the plurality of blocks carries at least one promotion information designed by a user;
an adding module, configured to sequentially add a plurality of blocks to a blockchain maintained by the first node;
the determining module is used for determining target popularization information according to the popularization information stored in the block chain, wherein the target popularization information is used for being presented by the self-service machine so as to realize popularization;
the evaluation module is used for determining the similarity between the target promotion information and other promotion information in the block chain;
and the excitation module is used for exciting the users designing the popularization information according to the similarity.
7. The apparatus of claim 6, wherein the evaluation module is configured to:
and determining the similarity between the target promotion information and other promotion information in the blockchain by using an artificial intelligent model according to the target promotion information and other promotion information in the blockchain.
8. The apparatus of claim 6 or 7, wherein the apparatus is further configured to:
when an incentive distribution scheme does not meet the needs of the user, the first node initiates a vote in the blockchain network to determine the incentive distribution scheme.
9. The apparatus of claim 6, wherein the apparatus further comprises:
and the auditing module is used for auditing the popularization information, and when the auditing passes, the step of adding the blocks to the block chain maintained by the first node in sequence is executed.
10. The apparatus of claim 6, wherein the first node is a banking server and the second node is a user terminal.
11. An electronic device comprising a processor and a memory;
the processor is configured to execute instructions stored in the memory to cause the electronic device to perform the method of any one of claims 1 to 5.
12. A computer readable storage medium comprising instructions that instruct a device to perform the method of any one of claims 1 to 5.
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CN111260399A (en) * | 2020-01-15 | 2020-06-09 | 腾讯科技(深圳)有限公司 | Advertisement data processing method and device based on block chain network and electronic equipment |
CN111275495A (en) * | 2020-02-21 | 2020-06-12 | 腾讯科技(深圳)有限公司 | Advertisement putting monitoring method, device and system based on block chain |
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CN111260399A (en) * | 2020-01-15 | 2020-06-09 | 腾讯科技(深圳)有限公司 | Advertisement data processing method and device based on block chain network and electronic equipment |
CN111275495A (en) * | 2020-02-21 | 2020-06-12 | 腾讯科技(深圳)有限公司 | Advertisement putting monitoring method, device and system based on block chain |
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