CN111918116A - Corner mark advertisement display method and system based on video mask - Google Patents
Corner mark advertisement display method and system based on video mask Download PDFInfo
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- CN111918116A CN111918116A CN202010798357.4A CN202010798357A CN111918116A CN 111918116 A CN111918116 A CN 111918116A CN 202010798357 A CN202010798357 A CN 202010798357A CN 111918116 A CN111918116 A CN 111918116A
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- 238000000034 method Methods 0.000 title claims abstract description 32
- 238000012545 processing Methods 0.000 claims description 10
- 230000000873 masking effect Effects 0.000 claims description 7
- 238000013473 artificial intelligence Methods 0.000 claims description 6
- 238000005457 optimization Methods 0.000 claims description 2
- 230000006399 behavior Effects 0.000 description 18
- 238000010586 diagram Methods 0.000 description 6
- 238000012937 correction Methods 0.000 description 2
- 238000013461 design Methods 0.000 description 1
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
- H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/81—Monomedia components thereof
- H04N21/812—Monomedia components thereof involving advertisement data
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Abstract
The invention discloses a method and a system for displaying corner mark advertisements based on video masks, wherein the method comprises the following steps: generating a video mask and generating a mask index file of the video mask; when the video is played, loading and analyzing the mask index file to determine the display time and the display position of the target corner mark advertisement; and displaying the target corner mark advertisement based on the determined display time and display position. According to the invention, the position and the time point of the corner mark advertisement display can be controlled in a video mask-based mode, so that the influence of the corner mark advertisement on the film viewing is reduced, and the user experience is improved.
Description
Technical Field
The invention relates to the technical field of video processing, in particular to a corner mark advertisement display method and system based on video mask.
Background
In the process of watching the corner mark advertisement, namely the video, the advertisement displayed at the lower left corner or the lower right corner of the video is displayed, the display time of the corner mark advertisement is generally random time, the display position is relatively random, the corner mark advertisement can automatically disappear after being displayed for a period of time, however, the influence on the watching experience of a user is large, particularly, when the plot is splendid, the integrity of the picture is influenced by the appearance of the advertisement, the points which are interested by the user can be blocked, and the user experience is poor.
Therefore, how to effectively display the corner mark advertisement to improve the user experience is an urgent problem to be solved.
Disclosure of Invention
In view of the above, the invention provides a method for displaying a corner mark advertisement based on a video mask, which can control the position and the time point of the corner mark advertisement display in a video mask-based manner, reduce the influence of the corner mark advertisement on the viewing of the video, and improve the user experience.
The invention provides a corner mark advertisement display method based on a video mask, which comprises the following steps:
generating a video mask;
generating a mask index file of the video mask;
when the video is played, loading and analyzing the mask index file, and determining the display time and the display position of the target corner mark advertisement;
and displaying the target corner mark advertisement based on the determined display time and display position.
Preferably, the generating a video mask comprises:
acquiring behavior data of closing historical corner mark advertisements by a user, wherein the historical corner mark advertisements are displayed at random time and random positions through an initial video mask;
and optimizing the initial video mask based on the behavior data to generate the video mask.
Preferably, the generating a video mask comprises:
the video mask is generated based on artificial intelligence.
Preferably, the generating a mask index file of the video mask includes:
generating a mask index file of the video mask based on a mask index format, wherein the mask index format comprises: a start time, and a svg file corresponding to the exposable area.
Preferably, the loading and analyzing the mask index file to determine the display time and the display position of the target corner mark advertisement when the video is played comprises:
and loading and analyzing the mask index file during video playing, and determining the display time and the display position of the target corner mark advertisement based on the starting time of the mask index file and the svg file corresponding to the displayable area.
A video mask-based corner mark advertising display system, comprising:
the first generation module is used for generating a video mask;
the second generation module is used for generating a mask index file of the video mask;
the processing module is used for loading and analyzing the mask index file when the video is played, and determining the display time and the display position of the target corner mark advertisement;
and the display module is used for displaying the target corner mark advertisement based on the determined display time and display position.
Preferably, the first generating module comprises:
the system comprises a collecting unit, a processing unit and a display unit, wherein the collecting unit is used for collecting behavior data of closing historical corner mark advertisements by a user, and the historical corner mark advertisements are displayed at random time and random position through an initial video mask;
and the optimization unit is used for optimizing the initial video mask based on the behavior data to generate the video mask.
Preferably, the first generating module is specifically configured to:
the video mask is generated based on artificial intelligence.
Preferably, the second generating module is specifically configured to:
generating a mask index file of the video mask based on a mask index format, wherein the mask index format comprises: a start time, and a svg file corresponding to the exposable area.
Preferably, the processing module is specifically configured to:
and loading and analyzing the mask index file during video playing, and determining the display time and the display position of the target corner mark advertisement based on the starting time of the mask index file and the svg file corresponding to the displayable area.
In summary, the invention discloses a corner mark advertisement display method based on video mask, when the corner mark advertisement needs to be displayed, firstly generating the video mask, and then generating a mask index file of the video mask; when the video is played, loading and analyzing the mask index file to determine the display time and the display position of the target corner mark advertisement; and finally, displaying the target corner mark advertisement based on the determined display time and display position. According to the invention, the position and the time point of the corner mark advertisement display can be controlled in a video mask-based mode, so that the influence of the corner mark advertisement on the film viewing is reduced, and the user experience is improved.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.
FIG. 1 is a flowchart of an embodiment 1 of a method for displaying corner mark advertisements based on video masking according to the present invention;
FIG. 2 is a flowchart of an embodiment 2 of a method for displaying corner mark advertisements based on video masking according to the present invention;
FIG. 3 is a flowchart of an embodiment 3 of a method for displaying corner mark advertisements based on video masking according to the present invention;
FIG. 4 is a schematic structural diagram of an embodiment 1 of a corner mark advertisement display system based on video masking according to the present invention;
FIG. 5 is a schematic structural diagram of an embodiment 2 of a corner mark advertisement display system based on video masking according to the present invention;
fig. 6 is a schematic structural diagram of an embodiment 3 of a corner mark advertisement display system based on video masking according to the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
As shown in fig. 1, which is a flowchart of an embodiment 1 of a method for displaying a corner mark advertisement based on a video mask, the method may include the following steps:
s101, generating a video mask;
when the corner mark advertisement needs to be displayed, a video mask is generated firstly. The video mask can show the position of the corner mark advertisement in a time slice return through a graph, can control the whole picture not to show the corner mark advertisement, and can also control only partial area to show the corner mark advertisement, thereby controlling the highlight plot part, not showing the advertisement, and the relatively gentle plot part can be used for showing the advertisement.
S102, generating a mask index file of a video mask;
after the video masks are generated, each video mask is further stored in a mask index file mode.
S103, loading and analyzing the mask index file when the video is played, and determining the display time and the display position of the target corner mark advertisement;
when the player plays the video, the mask index file is loaded and analyzed, and the display time and the display position of the target corner mark advertisement are determined.
And S104, displaying the target corner mark advertisement based on the determined display time and display position.
And after the display time and the display position of the target corner mark advertisement are determined, displaying the target corner mark advertisement according to the determined display time and the determined display position in the video playing process.
In summary, in the above embodiment, when the corner mark advertisement needs to be displayed, the video mask is first generated, and then the mask index file of the video mask is generated; when the video is played, loading and analyzing the mask index file to determine the display time and the display position of the target corner mark advertisement; and finally, displaying the target corner mark advertisement based on the determined display time and display position. According to the invention, the position and the time point of the corner mark advertisement display can be controlled in a video mask-based mode, so that the influence of the corner mark advertisement on the film viewing is reduced, and the user experience is improved.
As shown in fig. 2, which is a flowchart of an embodiment 2 of a method for displaying a corner mark advertisement based on a video mask, the method may include the following steps:
s201, collecting behavior data of closing historical corner mark advertisements by a user, wherein the historical corner mark advertisements are displayed at random time and at random positions through an initial video mask;
when the corner mark advertisement needs to be displayed, a video mask is generated firstly. Specifically, when the video mask is generated, behavior data of closing the historical corner mark advertisement by the user can be collected when the historical corner mark advertisement is displayed at random time and random position of the initial video mask.
S202, optimizing the initial video mask based on the behavior data to generate a video mask;
and after behavior data of the historical corner mark advertisement closed by the user is collected, optimizing the initial video mask according to the behavior data to generate the video mask. The video mask can show the position of the corner mark advertisement in a time slice return through a graph, can control the whole picture not to show the corner mark advertisement, and can also control only partial area to show the corner mark advertisement, thereby controlling the highlight plot part, not showing the advertisement, and the relatively gentle plot part can be used for showing the advertisement.
S203, generating a mask index file of the video mask;
after the video masks are generated, each video mask is further stored in a mask index file mode.
S204, loading and analyzing the mask index file when the video is played, and determining the display time and the display position of the target corner mark advertisement;
when the player plays the video, the mask index file is loaded and analyzed, and the display time and the display position of the target corner mark advertisement are determined.
And S205, displaying the target corner mark advertisement based on the determined display time and display position.
And after the display time and the display position of the target corner mark advertisement are determined, displaying the target corner mark advertisement according to the determined display time and the determined display position in the video playing process.
In summary, in this embodiment, on the basis of the above embodiment, when the video mask is generated, the video mask is generated by specifically acquiring behavior data of closing the historical corner mark advertisement by the user, and then optimizing the initial video mask based on the behavior data.
Specifically, when the video mask is generated, the video mask can be generated by adding certain manual correction based on an artificial intelligence mode.
As shown in fig. 3, which is a flowchart of an embodiment 3 of a method for displaying a corner mark advertisement based on a video mask, the method may include the following steps:
s301, generating a video mask;
when the corner mark advertisement needs to be displayed, a video mask is generated firstly. The video mask can show the position of the corner mark advertisement in a time slice return through a graph, can control the whole picture not to show the corner mark advertisement, and can also control only partial area to show the corner mark advertisement, thereby controlling the highlight plot part, not showing the advertisement, and the relatively gentle plot part can be used for showing the advertisement.
S302, generating a mask index file of the video mask based on a mask index format, wherein the mask index format comprises: starting time and svg files corresponding to the displayable region;
after the video masks are generated, each video mask is further stored in a mask index file mode. That is, a mask index file for a video mask is generated based on the mask index format. Specifically, the mask index format includes: a start time, and a svg file corresponding to the exposable area. As shown below, is an example of a mask index format:
0:00:00,000 00:00:10,000 1.svg；
00:00:20,000 00:00:30,000 2.svg；
00:00:50,000 00:00:80,000 2.svg。
the format is starting time, and svg files of corresponding displayable regions, and non-displayable corner advertisements which are not in the index range.
S303, loading and analyzing the mask index file when the video is played, and determining the display time and the display position of the target corner mark advertisement based on the starting time of the mask index file and the svg file of the corresponding displayable area;
when the player plays a video, the mask index file is loaded and analyzed, and the display time and the display position of the target corner mark advertisement are determined according to the starting time of the mask index file and the svg file of the corresponding displayable area.
And S304, displaying the target corner mark advertisement based on the determined display time and display position.
And after the display time and the display position of the target corner mark advertisement are determined, displaying the target corner mark advertisement according to the determined display time and the determined display position in the video playing process.
In summary, in this embodiment, based on the above embodiment, the mask index file of the video mask can be generated based on the mask index format, and when the video is played, the display time and the display position of the target corner mark advertisement are determined based on the start time of the mask index file and the svg file of the corresponding displayable region by loading and parsing the mask index file.
As shown in fig. 4, which is a schematic structural diagram of an embodiment 1 of a corner mark advertisement display system based on video mask disclosed in the present invention, the system may include:
a first generating module 401, configured to generate a video mask;
when the corner mark advertisement needs to be displayed, a video mask is generated firstly. The video mask can show the position of the corner mark advertisement in a time slice return through a graph, can control the whole picture not to show the corner mark advertisement, and can also control only partial area to show the corner mark advertisement, thereby controlling the highlight plot part, not showing the advertisement, and the relatively gentle plot part can be used for showing the advertisement.
A second generating module 402, configured to generate a mask index file of a video mask;
after the video masks are generated, each video mask is further stored in a mask index file mode.
The processing module 403 is configured to load and analyze the mask index file when the video is played, and determine the display time and the display position of the target corner mark advertisement;
when the player plays the video, the mask index file is loaded and analyzed, and the display time and the display position of the target corner mark advertisement are determined.
And a display module 404, configured to display the target corner mark advertisement based on the determined display time and display position.
And after the display time and the display position of the target corner mark advertisement are determined, displaying the target corner mark advertisement according to the determined display time and the determined display position in the video playing process.
In summary, in the above embodiment, when the corner mark advertisement needs to be displayed, the video mask is first generated, and then the mask index file of the video mask is generated; when the video is played, loading and analyzing the mask index file to determine the display time and the display position of the target corner mark advertisement; and finally, displaying the target corner mark advertisement based on the determined display time and display position. According to the invention, the position and the time point of the corner mark advertisement display can be controlled in a video mask-based mode, so that the influence of the corner mark advertisement on the film viewing is reduced, and the user experience is improved.
As shown in fig. 5, which is a schematic structural diagram of an embodiment 2 of a corner mark advertisement display system based on video mask disclosed in the present invention, the system may include:
the acquisition unit 501 is used for acquiring behavior data of closing historical corner mark advertisements by a user, wherein the historical corner mark advertisements are displayed at random time and at random positions through an initial video mask;
when the corner mark advertisement needs to be displayed, a video mask is generated firstly. Specifically, when the video mask is generated, behavior data of closing the historical corner mark advertisement by the user can be collected when the historical corner mark advertisement is displayed at random time and random position of the initial video mask.
An optimizing unit 502, configured to optimize the initial video mask based on the behavior data to generate a video mask;
and after behavior data of the historical corner mark advertisement closed by the user is collected, optimizing the initial video mask according to the behavior data to generate the video mask. The video mask can show the position of the corner mark advertisement in a time slice return through a graph, can control the whole picture not to show the corner mark advertisement, and can also control only partial area to show the corner mark advertisement, thereby controlling the highlight plot part, not showing the advertisement, and the relatively gentle plot part can be used for showing the advertisement.
A second generating module 503, configured to generate a mask index file of a video mask;
after the video masks are generated, each video mask is further stored in a mask index file mode.
The processing module 504 is configured to load and analyze the mask index file when the video is played, and determine the display time and the display position of the target corner mark advertisement;
when the player plays the video, the mask index file is loaded and analyzed, and the display time and the display position of the target corner mark advertisement are determined.
And a display module 505, configured to display the target corner mark advertisement based on the determined display time and display position.
And after the display time and the display position of the target corner mark advertisement are determined, displaying the target corner mark advertisement according to the determined display time and the determined display position in the video playing process.
In summary, in this embodiment, on the basis of the above embodiment, when the video mask is generated, the video mask is generated by specifically acquiring behavior data of closing the historical corner mark advertisement by the user, and then optimizing the initial video mask based on the behavior data.
Specifically, when the video mask is generated, the video mask can be generated by adding certain manual correction based on an artificial intelligence mode.
As shown in fig. 6, which is a schematic structural diagram of an embodiment 3 of a corner mark advertisement display system based on video mask disclosed in the present invention, the system may include:
a first generating module 601, configured to generate a video mask;
when the corner mark advertisement needs to be displayed, a video mask is generated firstly. The video mask can show the position of the corner mark advertisement in a time slice return through a graph, can control the whole picture not to show the corner mark advertisement, and can also control only partial area to show the corner mark advertisement, thereby controlling the highlight plot part, not showing the advertisement, and the relatively gentle plot part can be used for showing the advertisement.
A second generating module 602, configured to generate a mask index file of a video mask based on a mask index format, where the mask index format includes: starting time and svg files corresponding to the displayable region;
after the video masks are generated, each video mask is further stored in a mask index file mode. That is, a mask index file for a video mask is generated based on the mask index format. Specifically, the mask index format includes: a start time, and a svg file corresponding to the exposable area. As shown below, is an example of a mask index format:
0:00:00,000 00:00:10,000 1.svg；
00:00:20,000 00:00:30,000 2.svg；
00:00:50,000 00:00:80,000 2.svg。
the format is starting time, and svg files of corresponding displayable regions, and non-displayable corner advertisements which are not in the index range.
The processing module 603 is configured to load and analyze the mask index file when the video is played, and determine the display time and the display position of the target corner mark advertisement based on the start time of the mask index file and the svg file of the corresponding displayable region;
when the player plays a video, the mask index file is loaded and analyzed, and the display time and the display position of the target corner mark advertisement are determined according to the starting time of the mask index file and the svg file of the corresponding displayable area.
And a display module 604, configured to display the target corner mark advertisement based on the determined display time and display position.
And after the display time and the display position of the target corner mark advertisement are determined, displaying the target corner mark advertisement according to the determined display time and the determined display position in the video playing process.
In summary, in this embodiment, based on the above embodiment, the mask index file of the video mask can be generated based on the mask index format, and when the video is played, the display time and the display position of the target corner mark advertisement are determined based on the start time of the mask index file and the svg file of the corresponding displayable region by loading and parsing the mask index file.
The embodiments in the present description are described in a progressive manner, each embodiment focuses on differences from other embodiments, and the same and similar parts among the embodiments are referred to each other. The device disclosed by the embodiment corresponds to the method disclosed by the embodiment, so that the description is simple, and the relevant points can be referred to the method part for description.
Those of skill would further appreciate that the various illustrative elements and algorithm steps described in connection with the embodiments disclosed herein may be implemented as electronic hardware, computer software, or combinations of both, and that the various illustrative components and steps have been described above generally in terms of their functionality in order to clearly illustrate this interchangeability of hardware and software. Whether such functionality is implemented as hardware or software depends upon the particular application and design constraints imposed on the implementation. Skilled artisans may implement the described functionality in varying ways for each particular application, but such implementation decisions should not be interpreted as causing a departure from the scope of the present invention.
The steps of a method or algorithm described in connection with the embodiments disclosed herein may be embodied directly in hardware, in a software module executed by a processor, or in a combination of the two. A software module may reside in Random Access Memory (RAM), memory, Read Only Memory (ROM), electrically programmable ROM, electrically erasable programmable ROM, registers, hard disk, a removable disk, a CD-ROM, or any other form of storage medium known in the art.
The previous description of the disclosed embodiments is provided to enable any person skilled in the art to make or use the present invention. Various modifications to these embodiments will be readily apparent to those skilled in the art, and the generic principles defined herein may be applied to other embodiments without departing from the spirit or scope of the invention. Thus, the present invention is not intended to be limited to the embodiments shown herein but is to be accorded the widest scope consistent with the principles and novel features disclosed herein.
Claims (10)
1. A corner mark advertisement display method based on video mask is characterized by comprising the following steps:
generating a video mask;
generating a mask index file of the video mask;
when the video is played, loading and analyzing the mask index file, and determining the display time and the display position of the target corner mark advertisement;
and displaying the target corner mark advertisement based on the determined display time and display position.
2. The method of claim 1, wherein the generating a video mask comprises:
acquiring behavior data of closing historical corner mark advertisements by a user, wherein the historical corner mark advertisements are displayed at random time and random positions through an initial video mask;
and optimizing the initial video mask based on the behavior data to generate the video mask.
3. The method of claim 1, wherein the generating a video mask comprises:
the video mask is generated based on artificial intelligence.
4. The method of claim 1, wherein generating the mask index file for the video mask comprises:
generating a mask index file of the video mask based on a mask index format, wherein the mask index format comprises: a start time, and a svg file corresponding to the exposable area.
5. The method of claim 4, wherein the loading and parsing the mask index file to determine the display time and display position of the target corner mark advertisement during video playing comprises:
and loading and analyzing the mask index file during video playing, and determining the display time and the display position of the target corner mark advertisement based on the starting time of the mask index file and the svg file corresponding to the displayable area.
6. A system for displaying corner mark advertisements based on video masking, comprising:
the first generation module is used for generating a video mask;
the second generation module is used for generating a mask index file of the video mask;
the processing module is used for loading and analyzing the mask index file when the video is played, and determining the display time and the display position of the target corner mark advertisement;
and the display module is used for displaying the target corner mark advertisement based on the determined display time and display position.
7. The system of claim 6, wherein the first generation module comprises:
the system comprises a collecting unit, a processing unit and a display unit, wherein the collecting unit is used for collecting behavior data of closing historical corner mark advertisements by a user, and the historical corner mark advertisements are displayed at random time and random position through an initial video mask;
and the optimization unit is used for optimizing the initial video mask based on the behavior data to generate the video mask.
8. The system of claim 6, wherein the first generation module is specifically configured to:
the video mask is generated based on artificial intelligence.
9. The system of claim 6, wherein the second generation module is specifically configured to:
generating a mask index file of the video mask based on a mask index format, wherein the mask index format comprises: a start time, and a svg file corresponding to the exposable area.
10. The system of claim 9, wherein the processing module is specifically configured to:
and loading and analyzing the mask index file during video playing, and determining the display time and the display position of the target corner mark advertisement based on the starting time of the mask index file and the svg file corresponding to the displayable area.
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| Publication number | Priority date | Publication date | Assignee | Title |
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| CN103971272A (en) * | 2014-05-15 | 2014-08-06 | 北京视达科科技有限公司 | Intelligent advertising system and method thereof |
| US9769544B1 (en) * | 2007-12-10 | 2017-09-19 | Google Inc. | Presenting content with video content based on time |
| CN109670632A (en) * | 2018-11-26 | 2019-04-23 | 北京达佳互联信息技术有限公司 | The predictor method of ad click rate, the estimating device of ad click rate, electronic equipment and storage medium |
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Patent Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US9769544B1 (en) * | 2007-12-10 | 2017-09-19 | Google Inc. | Presenting content with video content based on time |
| CN103971272A (en) * | 2014-05-15 | 2014-08-06 | 北京视达科科技有限公司 | Intelligent advertising system and method thereof |
| CN109670632A (en) * | 2018-11-26 | 2019-04-23 | 北京达佳互联信息技术有限公司 | The predictor method of ad click rate, the estimating device of ad click rate, electronic equipment and storage medium |
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