CN111768278A

CN111768278A - User asset information display method, electronic device and storage medium

Info

Publication number: CN111768278A
Application number: CN201910192568.0A
Authority: CN
Inventors: 刘洋
Original assignee: Ireader Technology Co Ltd
Current assignee: Ireader Technology Co Ltd
Priority date: 2019-03-13
Filing date: 2019-03-13
Publication date: 2020-10-13

Abstract

The invention discloses a display method of user asset information, electronic equipment and a storage medium, which are used for guiding user consumption on a current display page when the user asset is changed. The method comprises the following steps: responding to a received operation behavior triggered by a user on a current display page, and detecting the current asset change condition of the user according to a page scene corresponding to the operation behavior; and displaying consumption guiding information to the user on the current display page according to the current asset change condition of the user so as to guide the user to perform consumption behaviors according with the current user assets. Therefore, the embodiment of the invention realizes that consumable information is provided for the user at the appropriate node, and avoids repeated operations such as returning, searching and searching of the user, thereby increasing the association degree of the consumption behavior and the changed assets, reducing the complexity of the consumption behavior of the user, and further improving the convenience of the user operation and the consumption experience of the user.

Description

User asset information display method, electronic device and storage medium

Technical Field

The invention relates to the technical field of computers, in particular to a display method of user asset information, electronic equipment and a storage medium.

Background

With the popularization of mobile terminals such as mobile phones and the development of electronic book readers, electronic books are more and more favored by reading users. The user can acquire an electronic book or the like that the user desires to read by performing an action such as consumption in the electronic book.

Currently, a user may increase the user's account asset amount in an e-book in a number of ways, such as by adding value or receiving a voucher award. Therefore, the user conducts consumption behavior according to the demand and the amount of the assets in the account. In the consuming process, after determining asset change behaviors such as recharging or receiving voucher rewards and the like, a user needs to quit a current page through a return operation, click to enter a search page, input books or authority contents to be purchased, obtain a search result page, search the search result page until determining target contents to be purchased, and perform consuming and purchasing operation.

However, in the prior art, the requirement for the operation flow of the user is high, and repeated operation behaviors such as returning, searching and searching are required, so that the complexity of the consumption behavior of the user is increased, and the consumption experience of the user is reduced.

Disclosure of Invention

In view of the above problems, the present invention has been made to provide a display method of user asset information, an electronic device, and a storage medium that overcome or at least partially solve the above problems.

According to an aspect of the present invention, there is provided a method for displaying user asset information for guiding user consumption on a current display page when a user asset is changed, the method comprising:

responding to a received operation behavior triggered by a user on a current display page, and detecting the current asset change condition of the user according to a page scene corresponding to the operation behavior;

and displaying consumption guiding information to the user on the current display page according to the current asset change condition of the user so as to guide the user to perform consumption behaviors according with the current user assets.

According to another aspect of the present invention, there is provided an electronic apparatus including: the processor, the memory and the communication interface complete mutual communication through the communication bus; the memory is used for storing at least one executable instruction, and the executable instruction causes the processor to execute the following operations:

According to yet another aspect of the present invention, there is provided a computer storage medium having at least one executable instruction stored therein, the executable instruction causing a processor to:

According to the display method, the electronic equipment and the storage medium of the user asset information, the operation behavior of the user on the current display page is responded, and the current asset change condition of the user is detected according to the page scene acted by the operation behavior; therefore, according to the current asset change condition of the user, consumption guide information is immediately displayed for the user on the current display page at the asset change node so as to guide the user to perform consumption behaviors according with the current user assets. Therefore, the embodiment of the invention realizes that consumable information is provided for the user at a proper node, and avoids repeated operations such as returning, searching and searching of the user, so that the independent current operation behavior corresponding to asset change is caused, and a closed loop is formed with the subsequent independent consumption behavior through the display of the consumption guide information on the current display page, thereby increasing the association degree of the consumption behavior and the changed asset, reducing the complexity of the consumption behavior of the user, and further improving the convenience of the user operation and the consumption experience of the user.

The foregoing description is only an overview of the technical solutions of the present invention, and the embodiments of the present invention are described below in order to make the technical means of the present invention more clearly understood and to make the above and other objects, features, and advantages of the present invention more clearly understandable.

Drawings

Various other advantages and benefits will become apparent to those of ordinary skill in the art upon reading the following detailed description of the preferred embodiments. The drawings are only for purposes of illustrating the preferred embodiments and are not to be construed as limiting the invention. Also, like reference numerals are used to refer to like parts throughout the drawings. In the drawings:

FIG. 1 is a flow chart illustrating a method for displaying user asset information according to an embodiment of the present invention;

FIG. 2 is a flow chart illustrating a method for displaying user asset information according to a second embodiment of the present invention;

FIG. 3 is a diagram illustrating an example of displaying consumption guidance information according to a second embodiment of the present invention;

FIG. 4 is a flowchart illustrating a method for displaying user asset information according to a third embodiment of the present invention;

FIG. 5 is a diagram illustrating an exemplary display of consumption guidance information provided by a third embodiment of the present invention;

fig. 6 shows a schematic structural diagram of an electronic device according to a fifth embodiment of the present invention.

Detailed Description

Exemplary embodiments of the present disclosure will be described in more detail below with reference to the accompanying drawings. While exemplary embodiments of the present disclosure are shown in the drawings, it should be understood that the present disclosure may be embodied in various forms and should not be limited to the embodiments set forth herein. Rather, these embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the scope of the disclosure to those skilled in the art.

Example one

Fig. 1 is a flowchart illustrating a method for displaying user asset information according to an embodiment of the present invention, where the embodiment is applicable to a case where consumption guidance information is displayed on a current display page when a user asset is changed to guide a user to directly consume. The method may be performed by a display device for user asset information, which may be implemented in software and/or hardware, preferably configured as an electronic book. As shown in fig. 1, the method comprises the steps of:

step S101, responding to the received operation behavior triggered by the user on the current display page, and detecting the current asset change condition of the user according to the page scene corresponding to the operation behavior.

In the specific embodiment of the present invention, the currently displayed page may refer to a currently displayed page of the electronic book, and may be a book text page corresponding to the electronic book, a page where the user logs in a personal account, a user sign-in page, a user recharging page, an activity page, and the like. The user can execute the operation behavior corresponding to the page on the current display page, and correspondingly, the operation behavior can be the page turning operation behavior such as sliding on the text page of the book, the login operation behavior on the login page, the check-in operation behavior on the check-in page, the recharging operation behavior on the recharging page, the activity participation operation behavior on the activity page and the like. Furthermore, the page scene corresponding to the operation behavior may include a reading scene, a login scene, a check-in scene, a recharge scene, an activity scene, and the like.

It should be noted that the pages, the operation behaviors, and the page scenes have an association relationship, and may be set according to the requirements of the electronic book, and are not limited to the pages, the operation behaviors, and the page scenes in the above examples.

In this embodiment, the asset refers to an element that can be consumed or transacted inside the electronic book, and the current asset of the user refers to an asset currently owned in an account of the user. The assets can be recharge money of the user, or internal elements of the electronic book converted by the user after recharging, and can also comprise incentive elements rewarded by the electronic book, and the incentive elements can also be in the form of voucher and the like.

In this embodiment, the electronic book may receive an operation behavior triggered by the user on the current display page, respond to the operation behavior, and record the operation behavior of the user. Therefore, the current asset change condition of the user is detected based on the operation behavior of the user. The operation behavior of the user can be preset, and the asset detection operation is actively triggered by the operation behavior of the user through the response to the preset operation behavior. Such as the operation behavior of recharging the user, the operation behavior of receiving the reward of the electronic book by the user, and the like. Or the operation behavior of the user can be used as a basis, the electronic book can be combined with the historical operation behavior of the user, and through judgment of conditions, when a preset condition is met, the electronic book background actively triggers the asset detection operation. For example, a user reads the same book in an electronic book for multiple consecutive days, and reads a paid section of the book for the same day, the electronic book background actively triggers the asset detection operation.

The asset change status may refer to a situation that the current asset of the user increases, decreases or does not change, and specifically, the asset change status may be limited to the change status of different types of assets, for example, an increase of a user's recharge amount, or an increase or decrease of different types of vouchers owned by the user, so as to reflect the current consumption capability of the user and the consumption capability of different contents. For the change of the assets, the user can obtain the change through the modes of recharging or doing tasks and the like; from another angle, the electronic book can also match assets such as vouchers and the like corresponding to the current user operation behaviors for the user through the operation behaviors and the historical operation behaviors of the user, and distribute the assets to the user. Illustratively, through the operation behavior and the historical operation behavior of the user, for example, the user searches relevant sections of the book a for reading for multiple times and adds the book a into the shopping cart, it is determined that the user needs to purchase the book a for reading. And assuming that the asset required for purchasing the book a is 500 vouchers, after determining the consumption requirement of the user, calculating the vouchers required by the consumption requirement of the user, namely 500 vouchers, and distributing the 500 vouchers to the user.

In the process of detecting the assets, the electronic book can determine the asset amount in the assets recorded last time by using the current asset amount as a reference through the asset recording information, and not only confirms the current asset amount of the user through the comparison of the asset amounts, but also determines the current asset change conditions, such as asset increase and the like.

And step S102, displaying consumption guiding information to the user on the current display page according to the current asset changing condition of the user so as to guide the user to perform consumption behaviors according with the current user assets.

In an embodiment of the present invention, the consumption guidance information may include at least one item of recommended consumption content and an amount of assets required to purchase the at least one item of recommended consumption content, and may further include a kind of the required assets. On the current display page, the consumption guide information can be displayed to the user in a pop-up window or animation mode, namely when the user has consumption requirements on the current display page, the consumption guide information which meets the current consumption requirements of the user is directly prompted to the user, so that the user can conveniently purchase the products from the requirements in one step, and the convenient reading operation is continued. Further, for asset alteration of voucher type, it is considered that the user is likely to be unaware of the reason for getting the voucher when receiving the voucher distributed by the electronic book, and also is unlikely to be aware of the method of using the voucher after getting it. Accordingly, such passive consumption or hidden consumption guidance is also displayed to the user through the display of the consumption guidance message, and the voucher type asset alteration and the user consumption behavior form a closed loop.

The recommended consumption content refers to e-book content purchased by the recommended user, such as user rights such as members, a payment chapter or a latest update chapter of a related novel, and can be displayed in the form of a picture, a content introduction, historical use or historical reading condition of the user, so that the recommended consumption content is a content which is associated with the current use or reading condition of the user and has a high association degree, and sequencing of the recommended consumption content can be performed according to the content to guide the user to effectively consume the content.

Accordingly, in order to cater for the assets currently owned by the user, the amount of assets required to purchase the recommended consumption content is also presented to the user as consumption guidance information. The recommended consumption content can be screened according to the current asset condition of the user, and the screened recommended consumption content is displayed so as to guide the user to effectively consume aiming at the purchasing ability.

In this embodiment, when the user has a consumption demand due to asset change, the user can further achieve a shopping operation corresponding to the consumption demand by displaying the consumption guidance information. In addition, when the user finishes consuming, the page can be directly jumped to a display page used or read by the user, so that all autonomous operation behaviors of the user are almost saved through prompting, consuming behaviors and jumping operation of the consumption guide information, the content required to be consumed is successfully consumed by the user, and the user can continuously use or read the consumption without interruption.

According to the display method of the user asset information provided by the embodiment, the operation behavior of the user acting on the current display page can be responded, and the current asset change condition of the user is detected according to the page scene acted by the operation behavior; therefore, according to the current asset change condition of the user, consumption guide information is immediately displayed for the user on the current display page at the asset change node so as to guide the user to perform consumption behaviors according with the current user assets. By using the method for displaying the user asset information of the embodiment, the embodiment of the invention realizes that consumable information is provided for the user at a proper node, and avoids repeated operations such as returning, searching and searching of the user, so that the independent current operation behavior corresponding to asset change is caused, and a closed loop is formed with the subsequent independent consumption behavior through the display of the consumption guide information on the current display page, thereby increasing the association degree of the consumption behavior and the changed asset, reducing the complexity of the consumption behavior of the user, and further improving the convenience of the user operation and the consumption experience of the user.

Example two

Fig. 2 is a flowchart illustrating a method for displaying user asset information according to a second embodiment of the present invention. The embodiment is applied to a case where consumption guidance information is displayed on a current display page to guide a user to directly consume when a user asset is changed, as shown in fig. 2, the method includes:

step S201, in response to the received operation behavior triggered by the user on the current display page, if the operation behavior of the user acting on the current display page and the historical operation behavior of the user meet the preset detection condition of the page scene, detecting the current asset change condition of the user according to the asset record of the user.

In the specific embodiment of the invention, the operation behavior of the user acting on the current display page refers to the current operation behavior of the user, and the behavior of the user in the electronic book is analyzed by combining the historical operation behavior of the user, so as to determine the recent continuous use or reading habit of the user. The using or reading habit may include operations on corresponding content, such as books or chapters in books, and may also include a habit operation page scene of a user, such as check-in or activity.

In this embodiment, the page scenes may include a reading scene, a login scene, a sign-in scene, a charge scene, an activity scene, and the like, and according to the specific asset change situation caused in different page scenes, a detection trigger condition may be preset for each page scene, so as to trigger the detection of the current asset and the asset change situation of the user through the analysis of the user behavior and the judgment of the preset detection condition. The preset detection condition at least comprises at least one of a time condition, a trigger operation behavior, operation content related to the operation behavior and an asset change condition.

The time condition may include a time node or a time length of single use or reading, may further include a total time length of historical use or reading of the unified content, and may further include a total number of use or reading times counted according to the time information, thereby determining continuity of the user for the same content according to the time condition. The trigger operation behavior refers to a current user operation behavior with a trigger right, such as a recharging operation of the user, or a reading of a chapter where the user starts paying but not paying currently, and the like. The operation content associated with the operation behavior may refer to the user right itself, or may refer to the reading content itself. The asset change status may be a user's recharged asset change, a user's distributed reward asset change, a user's consumed asset change, etc. The preset detection condition of the page scene is not limited to the condition type in the above example, any condition capable of determining the consumption demand of the user may be applied to the embodiment, and the conditions may be combined with each other according to the demand to obtain the preset detection condition of the page scene.

In this embodiment, the operation behavior of the user on the current display page is utilized, and the operation behavior of the user can be analyzed and judged according to the preset detection condition corresponding to the page scene of the current display page by combining the historical operation behavior of the user. When the user behavior meets the preset detection condition, the asset amount in the assets recorded last time can be determined by using the current asset amount as a reference through the asset recording information, and through the comparison of the asset amounts, not only is the current asset amount of the user confirmed, but also the current asset change condition is determined.

For example, it is assumed that book a in the electronic book includes fifty chapters, wherein the first to twenty chapters are free chapters and the twenty-first to fifty chapters are paid chapters. In the process of using or reading the electronic book, in a reading scene, the preset detection condition may start reading a payment chapter, namely the twenty-first chapter, of the book a for the user, or the user reads a free chapter of the book a within 60 days and starts reading the payment chapter, or may set a lower threshold of 7 days for which the user has continuously read the book a; in a recharging scene, the preset detection condition can be successful in recharging for the user; in a check-in or event scenario, the preset detection condition may be that the user receives a voucher award for book a. And then when the user operation behavior meets the preset detection condition of the page scene corresponding to the operation behavior, detecting the change condition of the current asset of the user.

Step S202, determining the consumption content to be recommended according to the operation behavior of the user on the current display page and the historical operation behavior of the user.

In the embodiment of the invention, the behavior of the user in the electronic book is analyzed according to the operation behavior of the user on the current display page and the historical operation behavior of the user, so as to determine the recent continuous use or reading habit of the user, and further determine the content corresponding to the use or reading habit.

Illustratively, according to the historical operation behavior of the user, it is assumed that the user is reading book B within nearly 60 days and for 35 days. And the user starts reading the payment chapters according to the current user operation behavior. It is determined that the user is an active user and there has recently been continuity activity. Therefore, the book B or all paid chapters of the book B or partial paid chapters of the book B can be used as the consumption content to be recommended.

Step S203, according to the current asset change condition of the user and the amount of assets required for purchasing the consumption content to be recommended, extracting the target recommended consumption content from the consumption content to be recommended.

In the specific embodiment of the invention, according to the current asset change condition of the user and the amount of assets required for purchasing the consumption content to be recommended, the consumption content to be recommended corresponding to the assets owned by the user can be used as the target recommendation consumption content. The type and amount of the assets currently owned by the user can be determined according to the current asset change condition of the user, and the types and amount of the assets currently owned by the user are compared with the amount of purchased assets required by each consumption content to be recommended, so that the consumption content to be recommended, which is currently capable of being purchased by the user, is determined as the target recommended consumption content.

Illustratively, in the above example, according to the historical operation behaviors of the user, assuming that the user performs the check-in operation in nearly 60 days at least 35 days after reading the book B, and the user reads the free chapters, the amount of the purchased assets required for purchasing the current first paid chapter is calculated, assuming that the amount is 50 vouchers, and 50 vouchers can be distributed to the user. Wherein, the user can also be distributed 49 voucher, which leads the user to carry out the recharging of the difference value. And then according to the current user operation behavior, when the user performs the current check-in operation or the current first payment chapter reading, directly taking the consumption content to be recommended corresponding to the voucher asset change as the target recommendation consumption content.

In another example, the purchase asset amount required for consuming the content to be recommended may be calculated separately, assuming that 500 voucher is required for purchasing book B, 400 voucher is required for purchasing all paid sections of book B, and 50 voucher is required for purchasing the first paid section. Assuming that the user currently has only 50 voucher, the first payment chapter is extracted from the consumption content to be recommended as the target recommended consumption content. Assuming that the user currently owns 600 vouchers, all the contents to be recommended can be used as target recommended consumption contents.

And step S204, displaying the target recommended consumption content and the amount of the assets required for purchasing the target recommended consumption content on the current display page as consumption guide information.

In the specific embodiment of the invention, on the current display page, the consumption guide information can be displayed to the user in a popup window or animation mode, namely when the user has consumption requirements on the current display page, the target recommended consumption content meeting the current consumption requirements of the user and the amount of assets required for purchasing the target recommended consumption content are directly prompted to the user as the consumption guide information, so that the user can conveniently achieve buying from the required state in one step, and further the convenient reading operation is carried out.

Optionally, before the consumption guidance information is presented to the user on the currently displayed page, the method further includes: sequencing each item of recommended consumption content in the consumption guide information according to the preset dimension information; and displaying the consumption guiding information on the current display page according to the sequencing result of the recommended consumption content.

In this embodiment, one or more recommended consumption contents may be included in the consumption guidance information. Therefore, when a plurality of recommended consumption contents exist, after the target recommended consumption content is determined, the plurality of recommended consumption contents in the consumption guidance information can be sorted before the consumption guidance information is presented to the user on the current display page.

Specifically, from the perspective of presetting one or more dimensions, various recommended consumption contents in the consumption guide information may be ordered. The preset dimension information at least comprises one of the association degree of the user and the recommended consumption content, the interest points of the user and the purchasing ability of the user. For example, for an active user, recommended consumption content with a higher degree of correlation with the user's continuous operation behavior may be set at a position further forward in the consumption guidance information. And matching each item of recommended consumption content with the interest point associated with the continuous operation behavior of the user, and setting the position of the recommended consumption content with higher matching degree to be more front. The recommended consumption content which is more consistent with the current purchasing ability of the user can be arranged at the position which is more front in the consumption guide information; therefore, for the recommended consumption content which exceeds the purchasing ability of the user, if the user chooses to purchase, the recharging consumption behavior of the user can be stimulated.

Illustratively, in the above example, fig. 3 is a diagram illustrating an example of the consumption guidance information display. As shown in the left diagram of fig. 3, it is assumed that the user acquires the voucher of 50 tokens related to chapter 21 of book a through daily check-in behavior, and displays a voucher acquisition success prompt page, as shown in the middle diagram of fig. 3. Then, at the current picking success prompt page, consumption guide information is displayed in the form of a pop-up window, chapter 21 and voucher 50 of the book a are displayed in the consumption guide information, and chapter 21 payment chapter confirming whether the user purchases the book a using the voucher is confirmed. So that after the user confirms the purchase using the voucher, the page jumps to chapter 21 of book a, as shown in the right diagram of fig. 3. The closed loop is formed by the voucher distribution, the consumption content purchasing and the reading of the electronic book.

According to the method for displaying the user asset information provided by the embodiment, the operation behavior of the user acting on the currently displayed page can be responded, the analysis is performed by combining the historical operation behavior of the user according to the current operation behavior of the user, and if the preset detection condition of the page scene is judged to be met, the current asset change condition of the user is detected. Determining the consumption content to be recommended according to the current operation behavior and the historical operation behavior of the user; extracting target recommended consumption content from the to-be-recommended consumption content according to the current asset change condition of the user and the amount of assets required for purchasing the to-be-recommended consumption content; and finally, displaying the target recommended consumption content and the amount of the assets required for purchasing the target recommended consumption content on the current display page as consumption guide information. By using the method for displaying the user asset information of the embodiment, the embodiment of the invention realizes that consumable information is provided for the user at a proper node, and avoids repeated operations such as returning, searching and searching of the user, so that the independent current operation behavior corresponding to asset change is caused, and a closed loop is formed with the subsequent independent consumption behavior through the display of the consumption guide information on the current display page, thereby increasing the association degree of the consumption behavior and the changed asset, reducing the complexity of the consumption behavior of the user, and further improving the convenience of the user operation and the consumption experience of the user.

EXAMPLE III

Fig. 4 is a flowchart illustrating a method for displaying user asset information according to a third embodiment of the present invention, where the present embodiment is applied to a case where consumption guidance information is displayed on a current display page when a user asset is changed, so as to guide a user to directly consume the user asset. As shown in fig. 4, the method comprises the steps of:

step S401, determining a target chapter where the user currently starts reading according to the received reading behavior triggered by the user on the current display page of the electronic book.

Step S402, if the target chapter is detected to be a preset limit chapter, determining the recharging or consuming operation executed by the user; the preset limiting sections at least comprise a preset payment section, an updating section of the continuous-loading novel and a member authority section.

Step S403, detecting the current asset change status of the user according to the recharging or consuming operation performed by the user.

Step S404, if the current asset of the user is determined to be not less than the asset amount required for purchasing the preset limit section according to the current asset change condition of the user, displaying consumption guide information at least comprising the preset limit section to the user on a recharging operation completion page or a current electronic book display page corresponding to the consumption operation so as to guide the user to carry out consumption behavior on the preset limit section, and jumping to the preset limit section so that the user can continue to read the electronic book which is being read before after the consumption behavior.

Fig. 5 is a diagram showing an example of the consumption guidance information display. As shown in the left diagram of fig. 5, in a reading scene in which the user reads the book a, if the target chapter that the user starts reading currently is determined according to the operation behavior of the user on the currently displayed page, and if the target chapter is determined to be a payment chapter, whether the user performs a recharge or consumption operation is detected. Assume that the user performs a top-up operation, as shown in the second left diagram of fig. 5. The user is presented with a top-up success page as shown in the left three of fig. 5. Thereby detecting that the current asset of the user is increased, displaying consumption guide information in a form of a popup window on a current recharging success page, displaying chapter 21 of the book a and a required asset amount of 50 in the consumption guide information, and confirming whether the user purchases chapter 21 payment chapter of the book a using the account balance. So that after the user confirms the purchase using the account balance, the page jumps to chapter 21 of book a, as shown in the right drawing of fig. 5. The user recharge, the consumption content purchasing and the reading of the electronic book are connected into a closed loop.

According to the display method of the user asset information provided by the embodiment, the operation behavior of the user acting on the current display page can be responded, and the target chapter of the user for starting reading at present is determined; and if the target chapter is detected to be a preset limit chapter such as a payment chapter, an update chapter of the continuous-loading novel, a member authority chapter and the like, detecting whether the user executes recharging or consuming operation, and detecting the current asset change condition of the user according to the recharging or consuming operation executed by the user. Therefore, if the current asset of the user is determined to be not less than the asset amount required for purchasing the preset limit section according to the current asset change condition of the user, the consumption guide information at least comprising the preset limit section is displayed to the user on the recharging operation completion page or the current electronic book display page corresponding to the consumption operation, and after the user successfully purchases the recommended consumption content in the consumption guide information, the page is jumped to the preset limit section, so that the user can continue to read the electronic book which is being read before after the consumption behavior.

By using the method for displaying the user asset information of the embodiment, the embodiment of the invention realizes that consumable information is provided for the user at a proper node, and avoids repeated operations such as returning, searching and searching of the user, so that the independent current operation behavior corresponding to asset change is caused, and a closed loop is formed with the subsequent independent consumption behavior through the display of the consumption guide information on the current display page, thereby increasing the association degree of the consumption behavior and the changed asset, reducing the complexity of the consumption behavior of the user, and further improving the convenience of the user operation and the consumption experience of the user.

Example four

The fourth embodiment of the present invention further provides a non-volatile computer storage medium, where the computer storage medium stores at least one executable instruction, and the computer executable instruction may execute the method for displaying the user asset information in any of the above method embodiments.

The executable instructions may be specifically configured to cause the processor to:

In an alternative, the consumption guide information includes at least one item of recommended consumption content, and an amount of assets required to purchase the at least one item of recommended consumption content.

In an alternative, the executable instructions further cause the processor to:

determining consumption content to be recommended according to the operation behavior of the user acting on the current display page and the historical operation behavior of the user;

extracting target recommended consumption content from the to-be-recommended consumption content according to the current asset change condition of the user and the amount of assets required for purchasing the to-be-recommended consumption content;

and displaying the target recommended consumption content and the amount of assets required for purchasing the target recommended consumption content on the current display page as consumption guide information.

In an alternative, the executable instructions further cause the processor to:

sequencing each item of recommended consumption content in the consumption guide information according to preset dimension information;

and displaying the consumption guiding information on the current display page according to the sequencing result of the recommended consumption content.

In an optional manner, the preset dimension information at least includes one of a degree of association between the user and recommended consumption content, a point of interest of the user, and a purchasing ability of the user.

In an alternative, the executable instructions further cause the processor to:

and if the operation behavior of the user acting on the current display page and the historical operation behavior of the user meet the preset detection condition of the page scene, detecting the current asset change condition of the user according to the asset record of the user.

In an optional manner, the preset detection condition at least includes at least one of a time condition, a trigger operation behavior, an operation content associated with the operation behavior, and an asset change condition.

EXAMPLE five

Fig. 6 is a schematic structural diagram of an electronic device according to a fifth embodiment of the present invention, and the specific embodiment of the present invention does not limit the specific implementation of the electronic device.

As shown in fig. 6, the electronic device may include: a processor (processor)602, a communication Interface 604, a memory 606, and a communication bus 608.

Wherein:

the processor 602, communication interface 604, and memory 606 communicate with one another via a communication bus 608.

A communication interface 604 for communicating with network elements of other devices, such as clients or other servers.

The processor 602 is configured to execute the program 610, and may specifically execute relevant steps in the above-described embodiment of the method for displaying user asset information.

In particular, program 610 may include program code comprising computer operating instructions.

The processor 602 may be a central processing unit CPU or an application specific Integrated circuit asic or one or more Integrated circuits configured to implement embodiments of the present invention. The electronic device comprises one or more processors, which can be the same type of processor, such as one or more CPUs; or may be different types of processors such as one or more CPUs and one or more ASICs.

And a memory 606 for storing a program 610. Memory 606 may comprise high-speed RAM memory, and may also include non-volatile memory (non-volatile memory), such as at least one disk memory.

The program 610 may specifically be configured to cause the processor 602 to perform the following operations:

In an alternative manner: the consumption guide information includes at least one item of recommended consumption content, and an amount of assets required to purchase the at least one item of recommended consumption content.

In an optional manner, the program 610 may be specifically further configured to cause the processor 602 to perform the following operations:

In an alternative manner: the preset dimension information at least comprises one of the association degree of the user and the recommended consumption content, the interest point of the user and the purchasing ability of the user.

In an alternative manner: the preset detection condition at least comprises at least one of a time condition, a trigger operation behavior, operation content related to the operation behavior and an asset change condition.

Furthermore, the invention also discloses the following contents:

a1. a method of displaying user asset information for guiding user consumption on a currently displayed page when a user asset changes, the method comprising:

a2. The method of a1, wherein the consumption guidance information includes at least one item of recommended consumption content and an amount of assets required to purchase the at least one item of recommended consumption content.

a3. The method according to a2, wherein the displaying consumption guidance information to the user on the current display page according to the current asset change condition of the user comprises:

a4. The method according to a2, further comprising, before displaying consumption guidance information to the user on the currently displayed page:

a5. According to the method of a4, the preset dimension information at least comprises one of the association degree of the user with recommended consumption content, the interest point of the user and the purchasing ability of the user.

a6. According to the method of a1, detecting the current asset change condition of the user according to the page scenario corresponding to the operation behavior, including:

a7. The method according to a6, wherein the preset detection condition at least comprises at least one of a time condition, a trigger operation behavior, an operation content associated with the operation behavior, and an asset change condition.

b8. An electronic device, comprising: the system comprises a processor, a memory, a communication interface and a communication bus, wherein the processor, the memory and the communication interface complete mutual communication through the communication bus;

the memory is configured to store at least one executable instruction that causes the processor to:

b9. The electronic device of b8, wherein the consumption guidance information includes at least one item of recommended consumption content and an amount of assets required to purchase the at least one item of recommended consumption content.

b10. The electronic device of b9, the executable instructions further cause the processor to:

b11. The electronic device of b9, the executable instructions further cause the processor to:

b12. According to the electronic device in b11, the preset dimension information at least includes one of the association degree of the user with recommended consumption content, the interest point of the user and the purchasing ability of the user.

b13. The electronic device of b8, the executable instructions further cause the processor to:

b14. The electronic device according to b13, wherein the preset detection condition at least comprises at least one of a time condition, a trigger operation behavior, an operation content associated with the operation behavior, and an asset change condition.

c15. A computer storage medium having at least one executable instruction stored therein, the executable instruction causing a processor to:

c16. The computer storage medium of c15, wherein the consumption guidance information includes at least one item of recommended consumption content and an amount of assets required to purchase the at least one item of recommended consumption content.

c17. The computer storage medium of c16, the executable instructions further cause the processor to:

c18. The computer storage medium of c16, the executable instructions further cause the processor to:

c19. The computer storage medium of c18, wherein the preset dimension information at least includes one of a degree of association between the user and recommended consumption content, a point of interest of the user, and a purchasing ability of the user.

c20. The computer storage medium of c15, the executable instructions further cause the processor to:

c21. The computer storage medium of c20, wherein the predetermined detection conditions include at least one of a time condition, a triggering operation behavior, an operation content associated with an operation behavior, and an asset change condition.

The algorithms and displays presented herein are not inherently related to any particular computer, virtual machine, or other apparatus. Various general purpose systems may also be used with the teachings herein. The required structure for constructing such a system will be apparent from the description above. Moreover, the present invention is not directed to any particular programming language. It is appreciated that a variety of programming languages may be used to implement the teachings of the present invention as described herein, and any descriptions of specific languages are provided above to disclose the best mode of the invention.

In the description provided herein, numerous specific details are set forth. It is understood, however, that embodiments of the invention may be practiced without these specific details. In some instances, well-known methods, structures and techniques have not been shown in detail in order not to obscure an understanding of this description.

Similarly, it should be appreciated that in the foregoing description of exemplary embodiments of the invention, various features of the invention are sometimes grouped together in a single embodiment, figure, or description thereof for the purpose of streamlining the disclosure and aiding in the understanding of one or more of the various inventive aspects. However, the disclosed method should not be interpreted as reflecting an intention that: that the invention as claimed requires more features than are expressly recited in each claim. Rather, as the following claims reflect, inventive aspects lie in less than all features of a single foregoing disclosed embodiment. Thus, the claims following the detailed description are hereby expressly incorporated into this detailed description, with each claim standing on its own as a separate embodiment of this invention.

Those skilled in the art will appreciate that the modules in the device in an embodiment may be adaptively changed and disposed in one or more devices different from the embodiment. The modules or units or components of the embodiments may be combined into one module or unit or component, and furthermore they may be divided into a plurality of sub-modules or sub-units or sub-components. All of the features disclosed in this specification (including any accompanying claims, abstract and drawings), and all of the processes or elements of any method or apparatus so disclosed, may be combined in any combination, except combinations where at least some of such features and/or processes or elements are mutually exclusive. Each feature disclosed in this specification (including any accompanying claims, abstract and drawings) may be replaced by alternative features serving the same, equivalent or similar purpose, unless expressly stated otherwise.

Furthermore, those skilled in the art will appreciate that while some embodiments described herein include some features included in other embodiments, rather than other features, combinations of features of different embodiments are meant to be within the scope of the invention and form different embodiments. For example, in the following claims, any of the claimed embodiments may be used in any combination.

It should be noted that the above-mentioned embodiments illustrate rather than limit the invention, and that those skilled in the art will be able to design alternative embodiments without departing from the scope of the appended claims. In the claims, any reference signs placed between parentheses shall not be construed as limiting the claim. The word "comprising" does not exclude the presence of elements or steps not listed in a claim. The word "a" or "an" preceding an element does not exclude the presence of a plurality of such elements. The invention may be implemented by means of hardware comprising several distinct elements, and by means of a suitably programmed computer. The usage of the words first, second and third, etcetera do not indicate any ordering. These words may be interpreted as names.

Claims

1. A method of displaying user asset information for guiding user consumption on a currently displayed page when a user asset changes, the method comprising:

2. The method of claim 1, wherein the consumption guidance information includes at least one item of recommended consumption content and an amount of assets required to purchase the at least one item of recommended consumption content.

3. The method of claim 2, wherein said displaying consumption guidance information to the user on the currently displayed page in accordance with the user's current asset change status comprises:

4. The method of claim 2, wherein prior to displaying consumption guidance information to the user on the currently displayed page, further comprising:

5. The method of claim 4, wherein the preset dimension information comprises at least one of a degree of association of the user with recommended consumption content, a point of interest of the user, and a purchasing ability of the user.

6. The method of claim 1, wherein detecting the current asset change condition of the user according to the page scenario corresponding to the operation behavior comprises:

7. The method of claim 6, wherein the preset detection condition comprises at least one of a time condition, a triggering operation behavior, an operation content associated with an operation behavior, and an asset change condition.

8. An electronic device, comprising: the system comprises a processor, a memory, a communication interface and a communication bus, wherein the processor, the memory and the communication interface complete mutual communication through the communication bus;

9. The electronic device of claim 8, the consumption guidance information comprising at least one item of recommended consumption content and an amount of assets required to purchase the at least one item of recommended consumption content.

10. A computer storage medium having at least one executable instruction stored therein, the executable instruction causing a processor to: