CN111612527A - Fission red packet issuing method, device, equipment and medium - Google Patents

Fission red packet issuing method, device, equipment and medium Download PDF

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Publication number
CN111612527A
CN111612527A CN202010352100.6A CN202010352100A CN111612527A CN 111612527 A CN111612527 A CN 111612527A CN 202010352100 A CN202010352100 A CN 202010352100A CN 111612527 A CN111612527 A CN 111612527A
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red packet
counterfeiting information
activity
information
fission
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Chinese (zh)
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袁涌耀
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Hangzhou Wopuwulian Science & Technology Co ltd
Hangzhou Wopu IoT Technology Co Ltd
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Hangzhou Wopuwulian Science & Technology Co ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00Payment architectures, schemes or protocols
    • G06Q20/08Payment architectures
    • G06Q20/10Payment architectures specially adapted for electronic funds transfer [EFT] systems; specially adapted for home banking systems
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/018Certifying business or products

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  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Engineering & Computer Science (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • General Business, Economics & Management (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
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  • Entrepreneurship & Innovation (AREA)
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Abstract

The invention discloses a fission red packet issuing method, relates to the technical field of red packet information, and is used for solving the problem that the existing entity commodity is difficult to carry out fission red packet marketing activities, and the method comprises the following steps: receiving anti-counterfeiting information; verifying the anti-counterfeiting information; after the verification is passed, acquiring the activity content bound by the anti-counterfeiting information according to the anti-counterfeiting information; generating a sharing link according to the activity content; acquiring the number of people participating in the activity through the sharing link within a preset time, and issuing a red packet when the number of people participating in the activity reaches a preset number; otherwise, the red packet is not issued. The invention also discloses a fission red packet issuing device, electronic equipment and a computer storage medium. The method and the system realize the marketing of the fission red packet of the entity commodity by generating the sharing link through the anti-counterfeiting information.

Description

Fission red packet issuing method, device, equipment and medium
Technical Field
The invention relates to the technical field of red packet information, in particular to a fission red packet issuing method, a fission red packet issuing device, fission red packet issuing equipment and a fission red packet issuing medium.
Background
The marketing form of the red envelope is more and more popular with merchants in the mobile internet era.
The current fission red packet is generally realized through a WeChat red packet, and the effect of promoting sharing can be achieved by using the fission red packet; when the user draws the fission red packet, the red packet can be fissured, and at the moment, the user can get an additional red packet together if the user shares the red packet with friends.
However, the existing fission red packet is used for popularizing various application programs or activities in the application programs, and entity products are difficult to popularize through the fission red packet.
Disclosure of Invention
In order to overcome the defects of the prior art, one of the purposes of the invention is to provide a fission red packet issuing method, which realizes the automatic issuing of fission red packets according to red packet codes by verifying anti-counterfeiting information, performing activity identification through the anti-counterfeiting information and generating sharing links.
One of the purposes of the invention is realized by adopting the following technical scheme:
a method of issuing fission red packets, comprising the steps of:
receiving anti-counterfeiting information;
verifying the anti-counterfeiting information;
after the verification is passed, acquiring the activity content bound by the anti-counterfeiting information according to the anti-counterfeiting information;
generating a sharing link according to the activity content;
acquiring the number of people participating in the activity through the sharing link within a preset time, and issuing a red packet when the number of people participating in the activity reaches a preset number;
otherwise, the red packet is not issued.
Further, the anti-counterfeiting information is verified, and the method comprises the following steps:
verifying the anti-counterfeiting information through a preset false verification algorithm;
if the verification fails, returning error information;
and if the verification is successful, obtaining the activity content bound by the anti-counterfeiting information.
Further, receiving the anti-counterfeiting information specifically comprises: and receiving anti-counterfeiting information obtained by identifying the commodity red envelope code image by the user side.
Further, after passing the verification, obtaining the activity content bound by the anti-counterfeiting information according to the anti-counterfeiting information, comprising the following steps:
acquiring activity contents and activity participation conditions bound by the anti-counterfeiting information according to the anti-counterfeiting information;
judging whether the anti-counterfeiting information meets the condition of participating in the activity or not;
when the anti-counterfeiting information meets the condition of participating in the activity, generating a sharing link of the activity content; and when the anti-counterfeiting information does not accord with the condition of participating in the activity, returning error information.
Further, the amount of the red envelope includes a fixed amount and a random amount.
Further, the method for issuing the red envelope comprises WeChat transfer, Payment transfer and bank account transfer.
Further, after the red packet is issued, the method also comprises the following steps:
reading user information of the user side, and acquiring pre-bound commodity information according to the anti-counterfeiting label information;
carrying out big data analysis on the user information through a preset analysis algorithm;
and generating a user portrait according to the analyzed user information and the analyzed commodity information.
The invention also aims to provide a red packet issuing device which can automatically issue fission red packets according to red packet codes by verifying anti-counterfeiting information, performing activity identification through the anti-counterfeiting information and generating sharing links. The second purpose of the invention is realized by adopting the following technical scheme:
a fission red packet issuing device comprising:
the receiving module is used for receiving the anti-counterfeiting information;
the processing module is used for verifying the anti-counterfeiting information; after the verification is passed, acquiring the activity content bound by the anti-counterfeiting information according to the anti-counterfeiting information; generating a sharing link according to the activity content
The red packet issuing module is used for acquiring the number of people participating in the activity through the sharing link within a preset time, and issuing a red packet when the number of people participating in the activity reaches a preset number; otherwise, the red packet is not issued.
It is a further object of the invention to provide an electronic device comprising a processor, a storage medium and a computer program stored in the storage medium, which computer program, when executed by the processor, implements the fission red packet issuing method described above.
It is a fourth object of the present invention to provide a computer readable storage medium storing one of the objects of the invention, having stored thereon a computer program which, when executed by a processor, implements the fission red packet issuance method described above.
Compared with the prior art, the invention has the beneficial effects that:
according to the invention, through setting the anti-counterfeiting label, the irreproducibility of the red packet code is ensured, and through identifying the red packet activity and generating the sharing link through the anti-counterfeiting information, the application of the fission red packet to the entity commodity is realized, so that the commodity is easier to popularize.
Drawings
FIG. 1 is a flow chart of a fission red packet issuance method of embodiment one;
FIG. 2 is a flow chart of a method for verifying according to the first embodiment;
FIG. 3 is a flowchart of a method for obtaining active content according to the first embodiment;
FIG. 4 is a flowchart of a user analysis method according to the second embodiment;
FIG. 5 is a block diagram showing the configuration of a fission red packet issuing apparatus of a third embodiment;
fig. 6 is a block diagram of the electronic apparatus according to the fourth embodiment.
Detailed Description
The present invention will now be described in more detail with reference to the accompanying drawings, in which the description of the invention is given by way of illustration and not of limitation. The various embodiments may be combined with each other to form other embodiments not shown in the following description.
Example one
The embodiment I provides a fission red packet issuing method, which aims to realize the issuing of fission red packets by associating anti-counterfeiting labels with commodities and activities.
Referring to fig. 1, a method for issuing fission red packets includes the following steps:
s110, receiving anti-counterfeiting information;
the receiving of the anti-counterfeiting information in S110 specifically includes: and receiving anti-counterfeiting information obtained by identifying the commodity red envelope code image by the user side.
The user side is usually the mobile phone of the user, the commodity red envelope code is shot through a mobile phone camera, the anti-counterfeiting information can be obtained through image identification, and the image identification can be realized through an application program or a WeChat small program and the like.
The red envelope code mainly has two composition forms:
the first composition form: and printing a two-dimensional code or a bar code on the original commodity label containing the anti-counterfeiting label, and covering the two-dimensional code or the bar code with a coating (namely scraping the card). The covered form of the film can physically and visually indicate whether the red envelope is received, the red envelope code and the anti-counterfeiting label are divided into different areas, and the false-detection and false-receiving of the red envelope before sale cannot be influenced.
The second composition form: the anti-counterfeiting label comprises a commodity bar code area and an anti-counterfeiting area. S120, verifying the anti-counterfeiting information;
the present embodiment does not limit the specific type of the anti-counterfeit information, and the anti-counterfeit information in the present embodiment can be applied to the implementation of the anti-counterfeit information as long as the anti-counterfeit information can perform the anti-counterfeit of the merchandise and has non-replicability.
Referring to fig. 2, S120 specifically includes the following steps:
s1201, verifying the anti-counterfeiting information through a preset fake verification algorithm;
the preset false proof algorithm is a verification algorithm corresponding to the anti-counterfeiting information, and can be set according to actual requirements, for example, the laser anti-counterfeiting label can be verified through an image recognition algorithm, or compared with a stored anti-counterfeiting label sample.
S1202, returning error information when the verification fails;
s1203, successfully verifying, and obtaining the activity content bound by the anti-counterfeiting information.
According to the activity content acquired in S1203, a sharing link may be generated, and the sharing link is sent to the user side.
S130, after the verification is passed, acquiring the activity content bound by the anti-counterfeiting information according to the anti-counterfeiting information;
the activity in S130 is a marketing activity established by the enterprise or the merchant, where the marketing activity includes specific content of the activity, a money amount of the red envelope, a specified time, a demand of the number of participating persons in the specified time, and the like, and the money amount of the red envelope includes a fixed money amount and a random money amount, and may also include a coupon, and the like.
Referring to fig. 3, S130 specifically includes the following steps:
s1301, acquiring activity content and activity participation conditions bound by the anti-counterfeiting information according to the anti-counterfeiting information;
s1302, judging whether the anti-counterfeiting information meets the conditions of participation in the activity;
the activity participation condition in S1302 is an activity participation condition that is set by the enterprise, and the activity condition includes, for example, the number of times that the anti-counterfeit information can participate in the activity, the total number of times that the activity participates, and the like.
S1303, when the anti-counterfeiting information meets the conditions of participating in the activity, generating a sharing link of the activity content;
and S1304, returning error information when the anti-counterfeiting information does not accord with the activity participation condition.
S140, generating a sharing link according to the activity content;
the user can enter the participation interface of the bonus round activity through the sharing link in the S140 at the user side, and can share the sharing link to other users.
S150, acquiring the number of people participating in the activity through the sharing link within a preset time, and issuing a red packet when the number of people participating in the activity reaches the preset number of people;
the preset time and the preset number of people are set by the enterprise, for example, 10 people are involved in activities within 1 day, and then the red packet is issued.
And S160, otherwise, not issuing the red packet.
In this embodiment, the method for issuing the red envelope comprises WeChat transfer, Payment transfer and bank account transfer.
Example two
The second embodiment is performed on the basis of the first embodiment, and mainly describes a method for performing user analysis according to fission red packet issuing.
Referring to fig. 4, after the red packet is issued, the method further includes the following steps:
s210, reading user information of the user side, and acquiring pre-bound commodity information according to the anti-counterfeit label information;
the user information of the user side includes the time and place of purchasing the commodity, and certainly, the user side can obtain the required information, such as the age, hobby and city of the user, after the user agrees.
S220, carrying out big data analysis on the user information through a preset analysis algorithm;
the embodiment of the specific algorithm for big data analysis is not specifically limited, and the specific algorithm may be an analysis algorithm written by an enterprise, or may be an analysis algorithm that sends information to a big data analysis platform and receives an analysis result.
And S230, generating a user portrait according to the analyzed user information and the analyzed commodity information.
According to the user information after the big data is analyzed and processed, the user information can be matched with the commodity, and the user portrait can be generated according to the user information.
EXAMPLE III
An embodiment three discloses a device corresponding to the fission red packet issuing method in the above embodiment, which is a virtual device structure in the above embodiment, and as shown in fig. 5, includes:
a receiving module 310, configured to receive anti-counterfeit information;
the processing module 320 is used for verifying the anti-counterfeiting information; after the verification is passed, acquiring the activity content bound by the anti-counterfeiting information according to the anti-counterfeiting information; generating a sharing link according to the activity content
The red packet issuing module 330 is configured to acquire the number of people participating in the activity through the sharing link within a preset time, and when the number of people participating in the activity reaches a preset number of people, issue a red packet; otherwise, the red packet is not issued.
Preferably, the receiving of the anti-counterfeiting information specifically includes: and receiving anti-counterfeiting information obtained by identifying the commodity red envelope code image by the user side.
Preferably, the amount of the red envelope includes a fixed amount and a random amount.
Preferably, the method of issuing the red envelope includes WeChat transfer, Payment transfer, and bank account transfer.
Example four
Fig. 6 is a schematic structural diagram of an electronic device according to a sixth embodiment of the present invention, as shown in fig. 6, the electronic device includes a processor 410, a memory 420, an input device 430, and an output device 440; the number of the processors 410 in the computer device may be one or more, and one processor 410 is taken as an example in fig. 6; the processor 410, the memory 420, the input device 430 and the output device 440 in the electronic apparatus may be connected by a bus or other means, and the bus connection is exemplified in fig. 6.
Memory 420 serves as a computer-readable storage medium that may be used to store software programs, computer-executable programs, and modules, such as program instructions/modules corresponding to the fission red packet issuance method in embodiments of the present invention (e.g., receiving module 310, processing module 320, and red packet issuance module 330 in the fission red packet issuance method apparatus). The processor 410 executes software programs, instructions and modules stored in the memory 420 to execute various functional applications and data processing of the electronic device, that is, to implement the fission red packet issuing method of the first and second embodiments.
The memory 420 may mainly include a program storage area and a data storage area, wherein the program storage area may store an operating system, an application program required for at least one function; the storage data area may store data created according to the use of the terminal, and the like. Further, the memory 420 may include high speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device, flash memory device, or other non-volatile solid state storage device. In some examples, memory 420 may further include memory located remotely from processor 410, which may be connected to an electronic device over a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof.
The input device 430 may be used to receive input of user identification information, anti-counterfeiting information, and the like. The output device 440 may include a display device such as a display screen.
EXAMPLE five
The fifth embodiment of the present invention further provides a storage medium containing computer-executable instructions, where the storage medium may be used for a computer to execute a fission red packet issuing method, and the method includes:
receiving anti-counterfeiting information;
verifying the anti-counterfeiting information;
after the verification is passed, acquiring the activity content bound by the anti-counterfeiting information according to the anti-counterfeiting information;
generating a sharing link according to the activity content;
acquiring the number of people participating in the activity through the sharing link within a preset time, and issuing a red packet when the number of people participating in the activity reaches a preset number;
otherwise, the red packet is not issued.
Of course, the embodiments of the present invention provide a storage medium containing computer-executable instructions, which are not limited to the operations of the method described above, but may also perform related operations in the method for issuing a fission-based red packet provided by any embodiment of the present invention.
From the above description of the embodiments, it is obvious for those skilled in the art that the present invention can be implemented by software and necessary general hardware, and certainly, can also be implemented by hardware, but the former is a better embodiment in many cases. Based on such understanding, the technical solutions of the present invention may be embodied in the form of a software product, which may be stored in a computer-readable storage medium, such as a floppy disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a FLASH Memory (FLASH), a hard disk or an optical disk of a computer, and includes instructions for enabling an electronic device (which may be a mobile phone, a personal computer, a server, or a network device) to execute the methods according to the embodiments of the present invention.
It should be noted that, in the embodiment of the method device for issuing a fission red packet, the units and modules included in the device are only divided according to the functional logic, but are not limited to the above division, as long as the corresponding functions can be realized; in addition, specific names of the functional units are only for convenience of distinguishing from each other, and are not used for limiting the protection scope of the present invention.
Various other modifications and changes may be made by those skilled in the art based on the above-described technical solutions and concepts, and all such modifications and changes should fall within the scope of the claims of the present invention.

Claims (10)

1. A fission red packet issuing method, characterized by comprising the steps of:
receiving anti-counterfeiting information;
verifying the anti-counterfeiting information;
after the verification is passed, acquiring the activity content bound by the anti-counterfeiting information according to the anti-counterfeiting information;
generating a sharing link according to the activity content;
acquiring the number of people participating in the activity through the sharing link within a preset time, and issuing a red packet when the number of people participating in the activity reaches a preset number;
otherwise, the red packet is not issued.
2. The method of releasing a fission red packet according to claim 1, wherein verifying said anti-counterfeiting information comprises the steps of:
verifying the anti-counterfeiting information through a preset false verification algorithm;
if the verification fails, returning error information;
and if the verification is successful, obtaining the activity content bound by the anti-counterfeiting information.
3. The fission red packet issuing method according to claim 1 or 2, wherein receiving anti-counterfeiting information specifically includes: and receiving anti-counterfeiting information obtained by identifying the commodity red envelope code image by the user side.
4. The fission red packet issuing method according to claim 1, wherein obtaining the active content bound to the anti-counterfeiting information according to the anti-counterfeiting information after passing the verification includes the steps of:
acquiring activity contents and activity participation conditions bound by the anti-counterfeiting information according to the anti-counterfeiting information;
judging whether the anti-counterfeiting information meets the condition of participating in the activity or not;
when the anti-counterfeiting information meets the condition of participating in the activity, generating a sharing link of the activity content;
and when the anti-counterfeiting information does not accord with the condition of participating in the activity, returning error information.
5. The fission red packet issuance method of claim 1, wherein the amount of the red packet includes a fixed amount and a random amount.
6. The method of issuing a fission red packet according to claim 1, wherein the method of issuing a red packet includes WeChat transfers, Payment treament transfers, and bank account transfers.
7. The fission red packet issuance method of claim 3, further comprising, after issuing the red packet, the steps of:
reading user information of the user side, and acquiring pre-bound commodity information according to the anti-counterfeiting label information;
carrying out big data analysis on the user information through a preset analysis algorithm;
and generating a user portrait according to the analyzed user information and the analyzed commodity information.
8. A fission red packet issuing device, comprising:
the receiving module is used for receiving the anti-counterfeiting information;
the processing module is used for verifying the anti-counterfeiting information; after the verification is passed, acquiring the activity content bound by the anti-counterfeiting information according to the anti-counterfeiting information; generating a sharing link according to the activity content
The red packet issuing module is used for acquiring the number of people participating in the activity through the sharing link within a preset time, and issuing a red packet when the number of people participating in the activity reaches a preset number; otherwise, the red packet is not issued.
9. An electronic device comprising a processor, a storage medium, and a computer program stored in the storage medium, wherein the computer program, when executed by the processor, implements the fission red packet issuance method according to any one of claims 1 to 7.
10. A computer readable storage medium having stored thereon a computer program, wherein the computer program, when executed by a processor, implements the fission red packet issuance method according to any one of claims 1 to 7.
CN202010352100.6A 2020-04-28 2020-04-28 Fission red packet issuing method, device, equipment and medium Pending CN111612527A (en)

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