Background
The global development brings a large number of overseas shopping conditions, cross-border e-commerce logistics are generated, global commodity transactions can be carried out on the same platform, and great convenience is brought to both buyers and sellers. In the big data era, the continuous generation and updating of data has created a need for effective analysis of valuable data throughout big data. The big data applied to the cross-border e-commerce level can be accurately analyzed only by adapting to commodity description and the like of each country and region, the operation of the e-commerce platform is optimized after comprehensive analysis, and otherwise, a great obstacle exists in the transaction.
Meanwhile, with the rapid development of the blockchain technology in these years, more and more industries begin to apply the characteristics of decentralization, traceability and non-falsification of the blockchain to their own fields, and how to combine the blockchain with the e-commerce industry is also a problem that needs to be solved urgently.
Due to the wide application range of cross-border e-commerce, the cross-border e-commerce system can involve many countries and regions in the world, and needs to participate in real-time communication and data transmission of merchants and customers of an e-commerce platform; in the process of uploading, classifying and retrieving the cross-border e-commerce commodities, because of the translation of characters, ambiguity and other unified problems are difficult to avoid, the expression of the images occupies an important position, good commodity pictures can give a deep impression to buyers, and meanwhile, the big data retrieval and comparison technology of the images still needs to be further improved. Because the network environment of each country and region is different, use actual physical server can cause the data transfer asynchronous, and the condition of data disappearance also sometimes takes place, so, the management that the electricity merchant platform will log in the platform to trade company customer is perfect on identity, harmony and reliability security, needs further simplification in the operation simultaneously, promotes the convenience of using.
Disclosure of Invention
The invention provides a trans-border e-commerce big data intelligent processing and transmitting method and a trans-border e-commerce big data intelligent processing and transmitting platform based on a block chain, which aim to solve the problems.
A trans-border e-commerce big data intelligent processing and transmission method based on a block chain comprises the following steps:
the preprocessing module completes the design of the display effect of the platform interface;
the user docking module assists the merchant in registering, logging in and submitting commodity information on the platform, selects a corresponding language database according to the country and region of the merchant, and applies the language database to the information conversion retrieval module;
the information conversion retrieval module translates the commodity information submitted by the merchant into Chinese and retrieves the related big data information according to the commodity information keyed in by the buyer;
the commodity classification module compares the retrieved big data information with corresponding commodity information to generate a comparison table of the commodity, and feeds the comparison table back to the buyer;
and the buyer orders according to the comparison table after selecting, the transaction processing module calculates the amount of money to be paid by the buyer after ordering, then confirms that the transaction is successful, generates delivery information and sends the delivery information to the logistics company, and simultaneously sends the delivery information, the corresponding logistics company information and the corresponding timestamp to the block chain.
A block chain-based cross-border e-commerce big data intelligent processing and transmission platform comprises:
the preprocessing module is used for completing the design of the display effect of the platform interface;
the user docking module is used for assisting the registration, login and commodity information submission of the merchant on the platform, selecting a corresponding language database according to the country and the region where the merchant is located, and applying the language database to the information conversion retrieval module;
the information conversion retrieval module is used for translating the commodity information submitted by the merchant into Chinese and retrieving related big data information according to the information input by the buyer;
the commodity classification module is used for comparing the retrieved big data information with corresponding commodity information to generate a comparison table of the commodity and feeding the comparison table back to the buyer;
and the transaction processing module is used for calculating the amount of money to be paid by the buyer after the buyer places an order, then confirming that the transaction is successful, generating delivery information and sending the delivery information to the logistics company, and simultaneously sending the delivery information, the corresponding logistics company information and the corresponding timestamp to the block chain together.
The invention uses the trans-border E-commerce big data intelligent processing and transmitting platform based on the block chain, so that global commodity transaction can be carried out on the same platform, and great convenience is provided for the commodity submission and transaction of merchants. Meanwhile, the delivery information, the corresponding logistics company information and the corresponding timestamp are sent to the block chain together, on one hand, the later account checking is facilitated, on the other hand, once a certain link goes wrong, the merchant and the buyer can inquire related information through the block chain, and the information cannot be tampered, so that rights and interests of the two parties are guaranteed.
By combining language databases of corresponding countries and regions, description descriptions and the like of commodities can be unified, corresponding data can be conveniently analyzed, and the operation of the e-commerce platform is optimized after comprehensive analysis; the cloud server is added, so that data can be synchronously transmitted, the condition of data loss is avoided, and the identity, the harmony, the reliability and the safety of the e-commerce platform are enhanced.
A safe and reliable login environment is created between the login terminal and the cloud server by utilizing signals such as safe registration data, platform connection data and verification codes, network environments of different countries and regions are unified, meanwhile, the use convenience is improved in operation, when data of a merchant terminal are analyzed, a least square method and a Huber loss function are adopted, the data of the merchant terminal are stable, and the robustness of login signal control is enhanced.
The method comprises the steps of obtaining images of commodities submitted by merchants and images contained in the retrieved big data information, calculating the overlapping rate in the same coordinate plane, comparing the information of the images accurately, and improving the big data retrieval and comparison technology of the images, particularly the cross-domain e-commerce field.
Detailed Description
The invention is further illustrated by the following specific examples:
a trans-border e-commerce big data intelligent processing and transmission method based on a block chain comprises the following steps:
the preprocessing module completes the design of the display effect of the platform interface;
the user docking module assists the merchant in registering, logging in and submitting commodity information on the platform, selects a corresponding language database according to the country and region of the merchant, and applies the language database to the information conversion retrieval module;
the information conversion retrieval module translates the commodity information submitted by the merchant into Chinese and retrieves the related big data information according to the information input by the buyer;
the commodity classification module compares the retrieved big data information with corresponding commodity information to generate a comparison table of the commodity, and feeds the comparison table back to the buyer;
and the buyer orders according to the comparison table after selecting, the transaction processing module calculates the amount of money to be paid by the buyer after ordering, then confirms that the transaction is successful, generates delivery information and sends the delivery information to the logistics company, and simultaneously sends the delivery information, the corresponding logistics company information and the corresponding timestamp to the block chain.
The specific steps of registering and logging in the platform by the merchant are as follows:
step 1: when a merchant registers on a platform through a merchant terminal, setting resources which can be used on the platform by the merchant according to the country and the region where the merchant is located, and then binding merchant terminal data, a user name, a password, merchant information and the resources which can be used on the platform by the merchant, taking the bound merchant terminal data, the user name, the password, the merchant information and the resources which can be used on the platform by the merchant as security registration data of the merchant and storing the bound merchant to;
step 2: a merchant inputs a user name and a password in a login interface to log in, and the cloud server sends security registration data corresponding to the merchant to a login port according to the input user name and password;
and step 3: after the login port receives the security registration data, whether the merchant has available resources on the platform or not is judged according to the security registration data, when the merchant has available resources on the platform, the login port acquires merchant terminal data and merchant information from the security registration data of the merchant, analyzes the merchant terminal data and combines the merchant terminal data with the merchant information to generate platform connection data, sends the platform connection data to the processor, meanwhile, the login port sends a waiting signal to the cloud server, and the cloud server returns a login waiting prompt box to the merchant terminal; when no available resource exists on the platform, the login port sends a no available resource signal to the cloud server, and the cloud server returns a no available resource prompt box to the merchant terminal;
when the data of the merchant terminal is analyzed, the least square method is adopted to utilize the area data in the merchant information and the data of the merchant terminal to carry out constraint, fitting is carried out according to a Huber loss function to obtain stable data of the merchant terminal, and the stable data of the merchant terminal is used as platform connection data;
and 4, step 4: after the processor receives the platform connection data, the processor checks the platform connection data, and after the processor confirms that the platform connection data is not missing or wrong, the processor sends verification data to the login port;
and 5: the login port establishes a special virtual communication channel with the processor according to the verification data, and the processor sends a verification code to the login port through the special virtual communication channel;
step 6: and after receiving the verification code, the login port forwards the verification code to the merchant terminal, and the merchant terminal inputs the verification code in the login waiting prompt box to complete the login of the platform.
Further, the commodity classification module compares the retrieved big data information with the corresponding commodity information to generate a comparison table of the commodity, and the specific steps of the comparison table are as follows:
firstly, acquiring an image of a commodity submitted by a merchant and an image contained in retrieved big data information, taking the image of the commodity submitted by the merchant as a merchant image, and taking the image contained in the big data information as a big data image;
fixing the directions of the two images, placing the two images in the same coordinate plane, moving the relative positions of the two images and calculating the overlapping ratio Q:
wherein lcAnd mcCorresponding to the length and width, l, of the big data image, respectivelysAnd msCorresponding to the length and width, p, of the merchant image, respectivelycAs the central point of the large data image, psIs the center point of the merchant image, ρ (p)c,ps) Min represents the minimum value of the distance between two central points in the same coordinate plane;
the overlapping rate Q is changed along with the continuous change of the relative positions of the two images, and the maximum overlapping rate generated in the process of moving the images is reserved as the maximum overlapping rate Q of the big data imagemaxCalculating the maximum overlapping rate Q of all big data imagesmaxAnd the maximum overlapping rate Q thereofmaxThe largest big data image is used as a contrast image of a commodity submitted by a merchant;
then, acquiring the specification, the producing area and the price of the comparison commodity according to the comparison image;
finally, comparing the images, the specification, the production place and the price and generating a comparison table of the commodity.
A block chain-based cross-border e-commerce big data intelligent processing and transmission platform comprises:
the preprocessing module is used for completing the design of the display effect of the platform interface;
the user docking module is used for assisting the registration, login and commodity information submission of the merchant on the platform, selecting a corresponding language database according to the country and the region where the merchant is located, and applying the language database to the information conversion retrieval module;
the information conversion retrieval module is used for translating the commodity information submitted by the merchant into Chinese and retrieving related big data information according to the information input by the buyer;
the commodity classification module is used for comparing the retrieved big data information with corresponding commodity information to generate a comparison table of the commodity and feeding the comparison table back to the buyer;
and the transaction processing module is used for calculating the amount of money to be paid by the buyer after the buyer places an order, then confirming that the transaction is successful, generating delivery information and sending the delivery information to the logistics company, and simultaneously sending the delivery information, the corresponding logistics company information and the corresponding timestamp to the block chain together.