CN111448587A - 一种广告图片的显示方法、上传方法及装置 - Google Patents

一种广告图片的显示方法、上传方法及装置 Download PDF

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CN111448587A
CN111448587A CN201880078653.8A CN201880078653A CN111448587A CN 111448587 A CN111448587 A CN 111448587A CN 201880078653 A CN201880078653 A CN 201880078653A CN 111448587 A CN111448587 A CN 111448587A
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CN111448587B (zh
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李洋
何忆亮
逄焕刚
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Huawei Device Co Ltd
Petal Cloud Technology Co Ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
    • G06T11/00—2D [Two Dimensional] image generation
    • G06T11/60—Editing figures and text; Combining figures or text
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0276—Advertisement creation
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
    • G06T11/00—2D [Two Dimensional] image generation
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
    • G06T3/00—Geometric image transformations in the plane of the image
    • G06T3/40—Scaling of whole images or parts thereof, e.g. expanding or contracting
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0481—Interaction techniques based on graphical user interfaces [GUI] based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance
    • G06F3/0482—Interaction with lists of selectable items, e.g. menus
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0484—Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
    • G06F3/04847—Interaction techniques to control parameter settings, e.g. interaction with sliders or dials
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
    • G06T2200/00—Indexing scheme for image data processing or generation, in general
    • G06T2200/16—Indexing scheme for image data processing or generation, in general involving adaptation to the client's capabilities
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06T—IMAGE DATA PROCESSING OR GENERATION, IN GENERAL
    • G06T2200/00—Indexing scheme for image data processing or generation, in general
    • G06T2200/24—Indexing scheme for image data processing or generation, in general involving graphical user interfaces [GUIs]

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  • Business, Economics & Management (AREA)
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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

一种广告图片的显示方法、上传方法及装置，涉及广告技术领域，可降低广告图片中关键信息丢失的几率，提高广告的成功推荐几率以及用户的观看体验。该方法包括：终端从广告服务器获取第一广告图片中关键信息区域的位置信息，所述第一广告图片中包括至少一个关键信息区域；所述终端获取所述第一广告图片；所述终端根据所述位置信息对所述第一广告图片进行裁剪；所述终端在显示屏的广告显示区域显示第二广告图片，所述第二广告图片中包含至少一个关键信息区域；所述第二广告图片是裁剪后的所述第一广告图片，或第二广告图片是对裁剪后的所述第一广告图片进行缩放的图片。

Description

PCT国内申请，说明书已公开。

Claims (20)

  1. PCT国内申请，权利要求书已公开。
CN201880078653.8A 2018-08-16 2018-08-16 一种广告图片的显示方法、上传方法及装置 Active CN111448587B (zh)

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CN114445437A (zh) * 2021-12-29 2022-05-06 福建慧政通信息科技有限公司 一种证照图片的图像压缩剪裁方法及存储介质

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CN112135183A (zh) * 2020-09-23 2020-12-25 湖南快乐阳光互动娱乐传媒有限公司 一种视频播放方法及系统
CN113592872A (zh) * 2021-08-16 2021-11-02 北京字节跳动网络技术有限公司 一种图片展示的方法、装置以及计算机存储介质
CN115861580B (zh) * 2023-02-02 2023-05-23 北京鲜衣怒马文化传媒有限公司 虚拟场景中广告位设置方法和装置

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CN111448587B (zh) 2023-11-10
EP3779877A4 (en) 2021-05-26
US11682148B2 (en) 2023-06-20
US20210217062A1 (en) 2021-07-15
EP3779877A1 (en) 2021-02-17
WO2020034150A1 (zh) 2020-02-20

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