CN111031521A

CN111031521A - Information display method and system, mobile terminal, server device and electronic device

Info

Publication number: CN111031521A
Application number: CN201911002152.4A
Authority: CN
Inventors: 潘仲光; 刘泽民
Original assignee: Shang Hai Pan Shi Tou Zi Guan Li You Xian Gong Si
Current assignee: Shang Hai Pan Shi Tou Zi Guan Li You Xian Gong Si
Priority date: 2019-10-21
Filing date: 2019-10-21
Publication date: 2020-04-17

Abstract

The application relates to the field of electronic price tags and provides an information display method, an information display system and terminal equipment. The information display method comprises the steps of responding to an operation event on a first application page, and obtaining a first identifier of a first electronic price tag and a second identifier of a first commodity which are determined in the operation event; acquiring display information according to the first identification and the second identification; and under the condition that the connection with the first electronic price tag is successfully established, sending the display information to the first electronic price tag so as to display the display information on the first electronic price tag. According to the technical scheme, the electronic price tag generates the display information through the mobile equipment, an electronic price tag base station is not needed, and the electronic price tag has better reliability and convenience.

Description

Information display method and system, mobile terminal, server device and electronic device

Technical Field

The present disclosure relates to the field of electronic price tags, and in particular, to an information display method, an information display system, a mobile terminal, a server device, and an electronic device.

Background

The traditional price label for displaying commodity information such as name, price, commodity number and the like is usually displayed on a paper card or a plastic card by printing, color printing and the like. When the commodity information changes, the price tags need to be printed again, corresponding commodities are found on the goods shelf to be replaced with the price tags, a large amount of manpower and material resources are wasted, and the commodity information is easy to lose and misplace. And the traditional price label is disposable and not very environment-friendly.

To solve this problem, electronic price tags have been produced. Each Electronic price tag is connected with a database through a wired or wireless network, and displays latest commodity information through a screen on the Electronic price tag, so that price consistency between a cash desk and a Shelf is realized. Compared with the traditional price tag, the electronic price tag has the advantages of convenience in manufacturing, high informatization degree, exquisite and attractive appearance, resource conservation, contribution to environmental protection and the like.

In the prior art, the operation of the electronic price tag is generally completed by using a base station. For example, chinese patent publication No. CN105809218A discloses an interactive electronic price tag control system, which includes an electronic price tag server, an electronic price tag base station, an electronic price tag, and a handset, wherein the handset performs electronic price tag entry, and communicates the entered data with the server through the base station. The patent can reduce labor cost and variable price error rate, can improve commodity turnover rate and reduce inventory after being connected with an ERP system, achieves quick variable price promotion, and is high in working efficiency.

However, the electronic price tag in the prior art needs to communicate with the server through the electronic price tag base station, the investment, installation and maintenance costs of the base station are high, and the signal is easily interfered.

Disclosure of Invention

In order to solve the above problems or at least partially solve the above technical problems, in one embodiment of the present application, there is provided an information presentation method including:

responding to an operation event on a first application page, and acquiring a first identifier of a first electronic price tag and a second identifier of a first commodity which are determined in the operation event;

acquiring display information according to the first identification and the second identification;

and under the condition that the connection with the first electronic price tag is successfully established, sending the display information to the first electronic price tag so as to display the display information on the first electronic price tag.

Another embodiment of the present application provides an information display method, including:

acquiring a first identifier of a first electronic price tag and a second identifier of a first commodity;

acquiring a display template according to the first identification;

acquiring commodity information of the first commodity according to the second identification;

generating display information according to the display template and the commodity information of the first commodity;

and sending the display information to a client side so that the client side forwards the display information to the first electronic price tag.

In another embodiment of the present application, an information displaying method is provided, including:

displaying a template editing interface;

responding to an editing event on the template editing interface, and acquiring editing data generated in the editing event;

generating an electronic price tag display template according to the editing data;

and sending the display template to a server side so that the server side can generate display information displayed on the electronic price tag by using the display template.

In another embodiment of the present application, there is provided an information presentation system including: the first client is used for responding to an operation event on a first application page and acquiring a first identifier of a first electronic price tag and a second identifier of a first commodity which are determined in the operation event; acquiring display information from a server according to the first identification and the second identification; sending the display information to the first electronic price tag under the condition that the connection with the first electronic price tag is successfully established, so that the display information is displayed on the first electronic price tag;

the server is used for acquiring a first identifier of the first electronic price tag and a second identifier of the first commodity; acquiring a display template according to the first identification; acquiring commodity information of the first commodity according to the second identification; generating display information according to the display template and the commodity information of the first commodity; and sending the display information to the first client.

In yet another embodiment of the present application, a mobile device is provided that includes a memory, a processor, and a communications component, wherein,

the memory is used for storing programs;

the processor, coupled with the memory, to execute the program stored in the memory to:

and under the condition that the connection with the first electronic price tag is successfully established, the display information is sent to the first electronic price tag through the communication component, so that the display information is displayed on the first electronic price tag.

In another embodiment of the present application, a server device is provided, which includes a memory, a processor, and a communication component, wherein,

the memory is used for storing programs;

acquiring a display template according to the first identification;

sending the presentation information to a client through the communication component so that the client forwards the presentation information to the first electronic price tag.

In another embodiment of the present application, there is provided an electronic device comprising a memory, a processor, and a communication component, wherein,

the memory is used for storing programs;

displaying a template editing interface;

and sending the display template to a server through a communication component so that the server generates display information displayed on the electronic price tag by using the display template.

The technical scheme provided by the embodiment of the application can be used for quickly generating the electronic price tag display information based on the display template, the electronic price tag, the identification content of the target commodity and the like. Compared with the prior art that the base station can communicate with the server through the electronic price tag, the base station has better reliability and convenience. And the implementation mode of the application is directly communicated with the electronic price tag by means of the mobile equipment, so that the price changing process of the electronic price tag is more visual and convenient.

Drawings

In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below. It should be clear that the drawings in the following description are only intended to illustrate some embodiments of the present application, and that for a person skilled in the art, it is possible to derive from these drawings, without inventive effort, technical features, connections or even method steps not mentioned in the other drawings.

Fig. 1 is a flowchart of an information presentation method when an execution subject of an embodiment of the present application is a mobile device;

fig. 2 is a flowchart of an information presentation method when an execution subject is a server according to an embodiment of the present application;

fig. 3 is a flowchart of an information presentation method when an execution subject is a PC terminal according to an embodiment of the present application;

FIG. 4 is a data flow diagram of an information presentation system according to an embodiment of the present application;

fig. 5 is a block diagram of a mobile device, a server device, or an electronic device according to an embodiment of the present disclosure.

Detailed Description

In order to make the objects, technical solutions and advantages of the embodiments of the present application clearer, the technical solutions of the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are some embodiments of the present application, but not all embodiments. All other embodiments obtained by a person of ordinary skill in the art without any inventive work based on the embodiments in the present application shall fall within the scope of protection of the present application.

It is to be understood that the terminology used in the description of the embodiments herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the application. As used in the specification of the present application and the appended claims, the singular forms "a", "an", and "the" are intended to include the plural forms as well, and "a" and "an" generally include at least two, but do not exclude at least one, unless the context clearly dictates otherwise.

It should be understood that although the terms first, second, third, etc. may be used in the embodiments of the present application to describe certain components, these components should not be limited by these terms. These terms are only used to distinguish one component from another. For example, a first certain component may also be referred to as a second certain component, and similarly, a second certain component may also be referred to as a first certain component, without departing from the scope of the embodiments of the present application.

It is also noted that the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a good or system that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such good or system. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other like elements in a commodity or system that includes the element.

In the various embodiments described above, while, for purposes of simplicity of explanation, the methodologies are shown and described as a series of acts, it is to be understood and appreciated by those of ordinary skill in the art that the methodologies are not limited by the order of acts, as some acts may, in accordance with one or more embodiments, occur in different orders and/or concurrently with other acts from that shown and described herein or not shown and described herein, as may be understood by those of ordinary skill in the art.

Those of skill would further appreciate that the various illustrative logical blocks, modules, units, circuits, and algorithm steps described in connection with the embodiments disclosed herein may be implemented as electronic hardware, computer software, or combinations of both. To clearly illustrate this interchangeability of hardware and software, various illustrative components, blocks, modules, units, circuits, and steps have been described above generally in terms of their functionality. Whether such functionality is implemented as hardware or software depends upon the particular application and design constraints imposed on the overall system. Skilled artisans may implement the described functionality in varying ways for each particular application, but such implementation decisions should not be interpreted as causing a departure from the scope of the present application.

The inventors of the present application found that: the prior art electronic price tag device usually needs a user to install a base station in advance to realize the communication between the electronic price tag and the service end. Therefore, the problems of high cost, complex operation, inconvenient maintenance and the like exist.

In view of this, embodiments of the present application provide an information display method, an information display system, and a terminal device.

The information display method, as shown in fig. 1, includes:

110. responding to an operation event on the first application page, and acquiring a first identifier of a first electronic price tag and a second identifier of a first commodity which are determined in the operation event;

120. acquiring display information according to the first identification and the second identification;

130. and under the condition that the connection with the first electronic price tag is successfully established, sending the display information to the first electronic price tag so as to display the display information on the first electronic price tag.

The presentation information of the electronic price tag referred to in the present application refers to data content that is planned to be displayed on the electronic price tag device in the form of a picture. In practical applications, the electronic price tag display information may include not only traditional electronic price tag information such as product name, bar code, price, production place, etc., but also various other extended contents such as promotion plan, shelf location information, product tracing information, etc. The display information can be generated by rendering the cloud server according to factors such as a template and commodity contents, and can also be generated by an application program in the mobile terminal. For example, the mobile terminal may pull a template of a corresponding size, dynamic data of the product (name, price, etc.) from the server, and then render the template and the product through the application program.

The operation event referred to in the present application may be a response to a scan event, a price tag binding event, a price changing event, a query event, other instruction operation event, and the like on the first application page.

In order to achieve convenient what-you-see-is-what-you-get effects, the subject of execution of the steps of the present application can be a mobile terminal. The mobile device may be a mobile phone, a notebook computer, a tablet computer, a PDA, a personal computer, or the like capable of implementing a function of connecting an information processing apparatus, or a mobile device provided with a special function, such as a remote controller dedicated to an electronic price tag. Preferably, the mobile device may be an android or IOS mobile device installed with an ESL electronic price tag binding APP.

In step 110, the first identifier of the first electronic price tag referred to herein refers to an identification code capable of representing a unique identity of the target electronic price tag device, such as a bar code, a two-dimensional code, or a merchant self-code of the electronic price tag device.

The second identification of the first article refers to an identification code of the target article, such as a bar code, a two-dimensional code, etc. printed on the article. When the goods are put in storage, the warehouse manager may record the name, number, specification, stock keeping unit, etc. of the goods in detail, so that the goods information of the target goods can be accurately and efficiently acquired by recognizing the second identifier of the target goods.

According to the method and the device, the display information is acquired according to the first identification and the second identification, the connection with the electronic price tag is established, and the binding operation of the first electronic price tag and the target commodity can be achieved.

In this embodiment, the operational event comprises a scan event,

and in step 110, in response to an operation event on the first application page, acquiring a first identifier of the first electronic price tag and a second identifier of the target product, which are determined in the operation event, including:

in response to a scan event, a first identifier and a second identifier scanned at the scan event are obtained.

The electronic price tag information and the commodity information can be accurately and quickly acquired by scanning the first identification of the target electronic price tag and the second identification of the target commodity through the mobile equipment, and convenience in operation is improved.

In step 120, obtaining the display information according to the first identifier and the second identifier includes:

sending the first identification and the second identification to a server;

and receiving display information which is fed back by the server and generated based on the first identification and the second identification. The communication between the electronic price tag and the server side is realized through the android or IOS mobile device, an electronic price tag base station is not required, the cost is reduced, and the use convenience is improved.

In real life, retail enterprises have a large number of chain stores and are widely distributed. The selling price is greatly different due to the difference of the distribution areas of stores.

In view of this problem, in the present embodiment, the method further includes acquiring a third identifier of the object to which the first electronic price tag determined in the operation event belongs. In the present application, the object to which the first electronic price tag belongs refers to a store to which the electronic tag belongs. In the present application, the third identifier may be included in the first identifier in a certain form, for example, when the first identifier is a barcode, several digits may be defined as store information; alternatively, the third identifier may be separately self-encoded, and the self-encoding may be matched to the member number of the store. The third identifier may be used as an implicit parameter of the program to perform data transfer. In an actual scenario, the third identification attribute of the store is generally determined through multiple selection modes such as a user account, a role, the store and the like. Correspondingly, the edit data, the template data and the like can be attributed to the account number of the home store for personalized use.

Accordingly, in step 120, obtaining the display information according to the first identifier and the second identifier includes:

and acquiring the display information according to the first identifier, the second identifier and the third identifier. Compared with the method for acquiring the display information according to the first identification and the second identification, the added third identification can help the server user to efficiently adjust the display information of a certain area and a certain store due to shop conditions, and the convenience of operation is improved.

In order to improve the convenience of management and reduce the error rate of operation, the present embodiment further includes:

generating a task identifier under the condition that the first electronic price tag finishes displaying the display information;

and sending the task identifier to the server. Through the returned task identification, the server can determine whether the first electronic price tag completes display of the display information.

When the price of the commodity changes, the display information generated by the server according to the second identification of the commodity changes, and the price changing operation of the electronic price tag is completed by establishing the connection between the mobile equipment and the electronic price tag.

It should be noted that, the step of establishing the connection between the mobile device and the electronic price tag device may have a plurality of connection modes, for example:

establishing communication connection with the electronic price tag according to the received broadcast signal of the electronic price tag; or scanning and identifying the two-dimensional code of the electronic price tag, and establishing communication connection based on the scanning information; or,

near the electronic price tag, near field communication connection is established with the electronic price tag.

Preferably, the electronic price tags may broadcast Beacon information at intervals. After the mobile device searches the electronic price tag broadcast, the mobile device can be used as a Bluetooth master device to connect the electronic price tag and perform data communication, and the electronic price tag can be used as a Bluetooth slave device to receive display information. And if the mobile equipment cannot search the electronic price tag broadcast, re-searching is tried, and if the electronic price tag broadcast is not searched for many times, the electronic price tag and the commodity are identified to fail to be bound, and a failure task is returned to the server.

In this application, the mobile device and the electronic price tag form a close range communication connection. A close range communication connection, as referred to in this application, refers to a wireless communication connection over a limited distance, typically within tens of meters. The specific implementation technology includes and is not limited to various sensing technologies such as WIFI, bluetooth, infrared, NFC, and the like.

It should be noted that, although NFC is often referred to as a near field communication technology in the conventional name, it is obvious that the present application is not limited to only realizing a communication function by the NFC technology. Other possible techniques are also possible.

Wherein, broadcast signals can be sent out by means of Beacon device, and when the electronic price tag sends out broadcast signals, the mobile terminal can scan the broadcast signals to obtain the ID of the electronic price tag.

The electronic price tag has various display forms such as a double-sided display, a rotary display. For this reason, in the present embodiment, in response to a control operation triggered for the second electronic price tag through the first application page, a control instruction generated by the control operation is acquired. The operation can be refreshing a display screen of the electronic price tag, rotating the screen and the like, so that the electronic price tag is more attractive in display.

Searching a signal sent by the second electronic price tag according to the fourth identifier of the second electronic price tag;

and under the condition of successful search and communication connection completion with the second electronic price tag, sending a control instruction to the second electronic price tag so that the second electronic price tag executes corresponding action according to the control instruction.

The fourth mark can be marked on the surface of the second electronic price tag in the form of pictures or words and is used for representing the sensing technology used by the electronic price tag. Preferably, the same store uses a sensing technology as a common communication connection mode uniformly.

Optionally, the embodiment of the present application further includes:

responding to a commodity information query event triggered by the first application page, and acquiring a fifth identifier of a second commodity to be queried;

according to the fifth identification, commodity information of the second commodity is obtained from the server side;

and displaying the commodity information of the second commodity on the first application page.

The fifth identifier of the second product in the present application may also represent an identification code of the target product, such as a bar code, a two-dimensional code, etc. printed on the product. When the goods are put in storage, the warehouse manager may record the name, number, specification, stock keeping unit, etc. of the goods in detail, so that the goods information of the target goods can be accurately and efficiently acquired by recognizing the second identifier of the target goods.

When the commodity manager is in actual operation, the fifth identifier of the second commodity to be inquired can be acquired through operation modes such as code scanning and the like, so that the commodity information of the second commodity is acquired from the server, the commodity information of the second commodity is further inquired, the use convenience is improved, and the display management is facilitated.

Certainly, the consumer can also obtain the fifth identifier of the second commodity to be inquired through operation modes such as code scanning and the like, and obtain the commodity information of the second commodity from the server by the identity of the tourist or the member, so as to inquire the commodity information of the second commodity, so that the operation is convenient, and the interactive experience is favorably improved.

In order to distinguish the operation authority of the electronic price tag and identify the identity of the visitor, the embodiment further comprises:

responding to a configuration event on the second application page, and acquiring configuration information generated in the configuration event;

sending the configuration information to a server side so that the server side can verify based on the configuration information;

and displaying the first application page in the case of passing the verification.

The configuration information referred to in the present application may include: IP address, port, store information, username, password, etc. The security of use and the convenience of management can be improved by authenticating the user. And when the verification is not passed, the configuration is carried out again.

As shown in fig. 2, the present embodiment further provides an information display method, including:

210. acquiring a first identifier of a first electronic price tag and a second identifier of a first commodity;

220. acquiring a display template according to the first identifier;

230. acquiring commodity information of the first commodity according to the second identification;

240. generating display information according to the display template and the commodity information of the first commodity;

250. and sending the display information to the client so that the client forwards the display information to the first electronic price tag.

The main body of execution of the steps of the present application may be a server, such as a desktop PC, a server cluster, or a cloud server, where the server may be deployed in a local area network or an internet. The communication connection between the server and the mobile terminal is within the scope of the prior art and will not be discussed in this application.

In actual operation, the ERP synchronization software can be used for synchronizing the shop ERP commodity data.

The technical scheme provided by the embodiment of the application can be used for quickly generating the electronic price tag display information based on the identification contents of the electronic price tag, the target commodity and the like. Compared with the prior art that the base station can communicate with the server through the electronic price tag, the method has better convenience.

In the present embodiment, the sequence of step 220 and step 230 is not limited. It is feasible to obtain the display template first or the commodity information of the first commodity first. In the step of obtaining the display template, only the display template with the corresponding size can be obtained according to the size of the electronic price tag, so that the data flow can be reduced while the occurrence of unavailable templates is avoided, and the selection operation is simplified.

It should be noted that, in step 220, the manner of obtaining the display template may be to autonomously edit the display template on the mobile terminal, or to obtain the necessary display template from other terminals, especially the server, through a communication connection.

In step 250, the process of forwarding the display information to the first electronic price tag by the client is equivalent to the process of secondary verification, so that the price change accuracy can be improved, and the display information of the electronic price tag is prevented from being mismatched with the commodity. Meanwhile, after the electronic price tag receives the display information and displays the display information, a user can visually judge whether the displayed content is correct or not, whether the displayed content meets the specification or not and whether the display effect is attractive or not, and the display result can be finely adjusted on site as required.

Optionally, the information display method further includes:

acquiring a third identification of an object to which the first electronic price tag belongs;

and, in step 230, acquiring the commodity information of the first commodity according to the second identifier, including:

and acquiring the commodity information of the first commodity according to the third identification and the second identification.

By acquiring the third identification of the object to which the first electronic price tag belongs, the user can adjust the display information of the electronic price tag aiming at different stores, and the convenience and flexibility of operation are improved. For example, some stores may be discounted at celebrations, while other stores may not be promotional. Therefore, the sales promotion price can be prevented from being displayed on the electronic price label in the store without sales promotion activities by combining store information aiming at the operation events of the user, the accuracy of information display is improved, and the use experience of the consumer is ensured.

The display template refers to a template with most elements prefabricated for displaying the electronic price tag display information, and the electronic price tag display information can be conveniently manufactured based on the template. The production of the exhibition template can be completed by the mobile device, but has editing limitation.

Therefore, in another embodiment of the present application, as shown in fig. 3, there is provided an information presentation method, including:

310. displaying a template editing interface;

320. responding to an editing event on the template editing interface, and acquiring editing data generated in the editing event;

330. generating an electronic price tag display template according to the editing data;

340. and sending the display template to the server so that the server generates display information displayed on the electronic price tag by using the display template.

The main body of the execution of the steps of the present application may be a server, such as a PC, a server cluster, or a cloud server, where the server may be deployed in a local area network or an internet. The manager can manage background functions through a Web service technology (a platform-independent, low-coupling, self-contained and programmable Web-based application program, which can be described, released, discovered, coordinated and configured by using an open XML standard and is used for developing a distributed interoperation application program login management background) at a PC (personal computer) end, and create an electronic price tag display template and import commodity data. Of course, besides XML, the data format of the client and the server interaction may be JSON or even mutually agreed text information.

In step 310, a template editing interface is displayed, comprising:

responding to login operation triggered by a user, and performing identity authentication based on login information input in the login operation;

and displaying a template editing interface under the condition that the identity authentication is passed. Whether the visitor is a manager or not is determined by verifying the identity of the visitor, so that the reliability and the safety of use are improved.

In actual use, the display authority and the editing authority of the template editing interface can be set according to the ID information of the manager. For example, a senior manager of a store can view commodity information of all stores of the enterprise and only has editing authority for the store; and the low-level manager of the store can only view and edit the commodity information of the branch shelf.

Preferably, in step 340, the sending the display template to the server includes:

acquiring login information of a user;

and sending the login information and the display template to the server side so that the server side can store the login information and the display template in an associated manner.

The login information of the application can comprise information such as an account number and a store of the user. Because the server can store the login information and the display template in an associated manner, each store can be bound with the corresponding display template so as to keep the electronic price tag display interfaces of the stores uniform. When the user logs in the template editing interface, the PC terminal can send the login information and the display template to the server terminal according to the acquired login information of the user, and the efficiency is improved. Wherein, one exhibition template can be associated with a plurality of stores.

It is worth mentioning that the generation of the electronic price tag display template in the PC terminal may follow the following steps:

creating basic parameters of the display template; in this step, the following parameters are mainly set: name of the presentation template, category of the presentation template, remark of the presentation template, etc.

Selecting a display template type; the types of the presentation templates can be classified into classical presentation templates (system public presentation templates), historical presentation templates (one presentation template is copied from the created historical presentation templates), newly-built blank presentation templates, imported local presentation templates and the like. When an existing presentation template is called from the native machine, the native machine has at least one template pre-stored. By editing and modifying the template or creating a new template, a new display template can be generated. The display template downloaded from the internet can be downloaded to the local in advance and imported into the display template editor to become the existing display template for the user to call.

And when the display template is obtained from the server, the server completes the manufacture of the display template in advance.

Selecting a mode for displaying the template; the mode of the display template can be divided into a standard mode, an active mode, a promotion mode and the like.

Editing a display template in a display template editor; wherein, the presentation template editor may provide the following controls:

the basic control is used for generating characters, basic geometric shapes and insertion pictures;

the advanced control is used for generating a two-dimensional code, a dynamic text and inserting other materials;

a canvas toolbar for executing operation commands such as previous step, next step, zoom in, zoom out, to, copy, paste, one key round, etc.

The presentation template is saved in a presentation template editor. The saved display template can be sent to the mobile terminal.

Optionally, the presentation template editor may also provide audio controls for generating audio. The audio edited by the display template editor in the embodiment can be a recording of a section of sales promotion advertising words, and can also be a storage of the audio carried by the commodity, for example, the commodity is a bear capable of playing music, the music sent by the bear is transcribed to be stored in the display template, and a consumer can play the audio on the mobile terminal, so that the consumption experience is improved, and meanwhile, the loss caused by sample display can be reduced.

In order to attract consumers, the traditional sales promotion information display is to paste and hang paper sales promotion information near paper price tags; in the prior art, an electronic price tag for promoting products generally generates a red 'promotion' word by using a basic control, and the information displayed by the electronic price tag is far less striking than that displayed by a traditional mode.

Thus, the presentation template editor may also provide light effect controls for generating light effects. The light effects generated by the presentation template editor may be presented by the shell of the electronic price tag, preferably by flashing and switching the light colors to attract the attention of the consumer.

In order to ensure the display effect of the electronic price tag, the electronic price tag with the audio effect and/or the light effect can select the electronic price tag supporting a bus power supply mode or a guide rail power supply mode.

In actual operation, there may be a situation where a certain batch of goods is sold out and needs to be restocked. The restocked goods may differ from the sold-out goods by only some goods information, such as shelf life, price, etc.

Therefore, in this embodiment, the information presentation method may further include:

responding to a commodity information synchronization event triggered by a user, and acquiring at least one piece of commodity information to be synchronized;

and sending the at least one commodity information to the server. The information consistency of the goods shelf and the server can be ensured through the synchronous commodity information, and the management is convenient. Therefore, the user can also visually see the display information of the electronic price tag after price change, and the rights of consumers are guaranteed.

Particularly, when the goods are sold out, that is, the inventory in the goods information is 0, the server side can acquire a display template related to the sold-out according to the received goods information, so that the display information of the electronic price tag can be adjusted in time, and the reliability and the user experience are improved.

Accordingly, the present application provides an information display system, as shown in fig. 4, including:

the first client is used for responding to an operation event on the first application page and acquiring a first identifier of a first electronic price tag and a second identifier of a first commodity which are determined in the operation event; acquiring display information from a server according to the first identifier and the second identifier; under the condition that the connection with the first electronic price tag is successfully established, the display information is sent to the first electronic price tag so as to display the display information on the first electronic price tag;

the server is used for acquiring a first identifier of the first electronic price tag and a second identifier of the first commodity; acquiring a display template according to the first identifier; acquiring commodity information of the first commodity according to the second identification; generating display information according to the display template and the commodity information of the first commodity; and sending the display information to the first client.

The technical scheme provided by the embodiment of the application can be used for quickly generating the electronic price tag display information based on the display template, the electronic price tag, the identification content of the target commodity and the like. Compared with the prior art, the server and the electronic price tag can be communicated with each other without an electronic price tag base station, and the convenience is better.

In this embodiment, the display module may be generated by a server or may be completed by other structures. For example, the presentation module may also be generated by an application program of the mobile terminal, and is not limited to application programs of common mobile terminal operating systems such as android, IOS, WP, and the like.

Specifically, referring to fig. 4, the information presentation system may further include:

the second client is used for displaying the template editing interface; responding to an editing event on the template editing interface, and acquiring editing data generated in the editing event; generating an electronic price tag display template according to the editing data; and sending the display template to the server so that the server generates display information displayed on the electronic price tag by using the display template. The user can edit the template and import the commodity information through the second client.

Specifically, the generation of the electronic price tag display information in the mobile terminal may follow the following steps:

logging in an application program in the mobile terminal, and synchronizing data such as a personal template, personal information and the like through the cloud end in the step;

entering an application page, and in a display area of the application page, at least one or a combination of the following controls can be seen:

the search text box is used for searching the template, and a single search page can be entered through the search text box or the search can be carried out based on the current page;

and displaying the template list, and if the grouping exists, displaying the template list after the grouping. Clicking any template item can enter the detail page of the display template. In the detail page of the template, the effect of the display template can be previewed, the interaction activities can be customized, for example, two-dimensional codes are added for check-in, voting, audio playing and the like, and content information can be imported. Based on the two-dimensional code scanned by the mobile phone, the mobile phone jumps to the accessible link address, and more interactive functions can be provided. Such as product tracing, voting, leaderboard, group discussions, and the like.

Other controls, including calendar, time, weather, and other available controls, where the calendar control may condition the template according to the time the template was generated.

Based on the structure and the method, the application also provides some application scenes, which are as follows:

1. retail store scenes

In retail stores, electronic price tags can be used instead of traditional paper price tags. And displaying information such as commodity names, prices, production places and the like on the electronic price tags.

For store staff:

because large-scale chain stores are often provided with perfect cloud systems and digitally managed, workers can download the display template from the Internet or newly build the display template in a display template editor during initial use, and then newly build the display template on the basis of the local display template. The stored display template can be sent to the mobile terminal.

The staff logs in the store platform through mobile devices such as mobile phones and the like to acquire necessary identification information, wherein the identification information can comprise ID information of the target electronic price tag, store information and ID information of the target commodity. The identification information can be stored on the mobile device in a scanning and inputting mode and is imported into the server. The server side can generate display information according to the identification information and the display template, and the display information is fed back to the mobile equipment.

The staff can utilize modes such as NFC, bluetooth, infrared, establish the communication connection of electron price tag and mobile device.

When the mobile device is connected with the electronic price tags in a one-to-one network connection mode, near field communication connection can be sequentially established with the electronic price tags one by one, and display information is sent to the electronic price tags after each electronic price tag is connected, so that the binding operation of the electronic price tags and commodities is achieved.

The electronic price tag is displayed after receiving the display information, and a worker can visually judge whether the displayed content is correct or not, whether the displayed content meets the specification or not and whether the display effect is attractive or not, and can finely adjust the display result on site as required.

Due to the limited size of the electronic price tag, all the commodity information of the target commodity cannot be displayed. Therefore, when the commodity information needs to be inquired, the staff can still obtain the ID information of the commodity through the mobile phone and send the ID information to the server. And the server side feeds the commodity information bound with the ID information back to the mobile phone of the worker according to the role authority of the worker.

The business scene needs to frequently modify the commodity, so that the commodity information of the electronic price tag and the service end can be preferably synchronized through the mobile device. Preferably, the display templates of the promotion mode and the activity mode can be set with time efficiency, and the display templates can return to the previous historical display template when the use time exceeds a preset value.

In this scenario, multiple electronic price tags may be bound to the same product, for example, at least 3 electronic price tags are bound to a certain brand of beverage due to hot sales, which are displayed not only in the middle layer of a certain shelf in the area of the drinks, but also in the cash register area and the hot sales display area. Preferably, a plurality of electronic price tags representing the same commodity can be bound, and the application program of the mobile phone reminds workers when price is changed, so that the workers are prevented from being missed. Alternatively, multiple bound electronic price tags may be modified simultaneously to improve convenience.

For off-line customers in stores:

a consumer logs in a consumer operation platform provided by a store through mobile equipment such as a mobile phone and a tablet. The mobile device acquires necessary commodity ID information, current store information and ID information of the consumer.

When inquiring, the service end feeds back the information of the commodity to the mobile phone according to the member grade of the consumer. For example, the consumer may search the name of the product to obtain the display position of the product, or may scan the two-dimensional code of the product to obtain more product information. Particularly, the commodity information fed back by the food commodity can include traceability information to help consumers to obtain the production flow of the food and the detailed information of the relevant manufacturers.

And a purchase adding and settlement channel can be arranged on the interactive interface of the mobile equipment. At the shopping adding interface, the consumer can scan the first identification of the electronic price tag or the second identification of the commodity through the mobile device and confirm to add to the shopping cart. After shopping is finished, the commodity to be settled is selected to enter a settlement interface, and payment is finished.

For an online consumer in a store:

the operation of the online consumer is similar to that of the offline consumer, except that:

after logging in, a consumer needs to select corresponding store information;

and after the payment is finished, entering a to-be-picked interface, and selecting a picking mode (current store self-picking or logistics distribution), picking time, a packaging mode and the like by the consumer.

Of course, in this scenario, the consumer visits the store platform as a guest, and the usage is not affected.

2. Restaurant scene

When the restaurant is in business, an electronic price tag can be arranged in the food area, the electronic price tag can be used for displaying conventional information such as food price, specification and consumer score, and the information can be adjusted at any time according to time intervals.

Since restaurants are usually provided with menus and ordinary restaurants cook food according to the order of customers, the setting of electronic price tags in ordinary restaurants is of little significance. The scenario is mainly directed to some special restaurants, such as:

restaurants where consumers need to have their food items; the electronic price tag is used for displaying the price of the meal, cooking completion time, suggested time limit of enjoying the taste, the production place of main raw materials and the like.

A cafeteria for uniform charges; the electronic price tag can be used for displaying the market price, main kitchen information, recommended collocation and the like of the food.

The worker may edit the presentation template at the presentation template editor.

The staff logs in the store platform through mobile devices such as a mobile phone and the like to acquire necessary identification information, wherein the identification information can comprise ID information of the target electronic price tag, store information and ID information of the target food. The identification information can be stored on the mobile equipment and imported into the server side through scanning, inputting and AI identifying. The server side can generate display information according to the identification information and the display template, and the display information is fed back to the mobile equipment.

The staff can utilize modes such as NFC, establish the communication connection of electron price tag and mobile device.

When the mobile equipment can be connected with the electronic price tags in a one-to-one network connection mode, near field communication connection is sequentially established with the electronic price tags one by one, and display information is sent to the electronic price tags after each electronic price tag is connected, so that the binding operation of the electronic price tags and the food is realized.

The electronic price tag is displayed after receiving the display information, so that a worker can visually judge whether the displayed content is correct or not and whether the display effect is attractive or not, and can finely adjust the display result on site as required.

The technical scheme provided by the embodiment of the application can be used for quickly generating the electronic price tag display information based on the display template, the electronic price tag, the identification content of the target commodity and the like. Compared with the prior art that the base station can communicate with the server through the electronic price tag, the base station has better reliability and convenience. Moreover, the embodiment of the application directly communicates with the electronic price tag by means of the mobile device, so that the interaction between a consumer and a merchant is richer.

As shown in fig. 5, the present embodiment further provides a mobile device, which includes a memory 51, a processor 52 and a communication component 53, wherein,

a memory 51 for storing a program;

a processor 52 coupled to the memory 51 for executing the program stored in the memory 51 for:

responding to an operation event on the first application page, and acquiring a first identifier of a first electronic price tag and a second identifier of a first commodity which are determined in the operation event;

in the event of a successful connection establishment with the first electronic price tag, the presentation information is sent to the first electronic price tag via the communication component 53 to display the presentation information on the first electronic price tag.

Accordingly, in another embodiment of the present application, there is provided a server device, comprising a memory 51, a processor 52 and a communication component 53, wherein,

a memory 51 for storing a program;

acquiring a display template according to the first identifier;

the presentation information is sent to the client through the communication component 53 for forwarding by the client to the first electronic price tag.

In another embodiment of the present application, there is also provided an electronic device comprising a memory 51, a processor 52 and a communication component 53, wherein,

a memory 51 for storing a program;

displaying a template editing interface;

the display template is sent to the server through the communication component 53, so that the server generates display information displayed on the electronic price tag by using the display template.

The memory 51 described above may be configured to store other various data to support operations on the computing device. Examples of such data include instructions for any application or method operating on a computing device. The memory 51 may be implemented by any type or combination of volatile or non-volatile memory devices, such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic or optical disks.

The processor 52 may also implement other functions besides the above functions when executing the program in the memory 51, and refer to the descriptions of the foregoing embodiments specifically.

Further, as shown in fig. 4, the computing device further includes: communication components 53, display 54, power components 55, audio components 56, and the like. Only some of the components are schematically shown in fig. 4, and the computing device is not meant to include only the components shown in fig. 4.

Accordingly, embodiments of the present application also provide a computer-readable storage medium storing a computer program, where the computer program can implement the steps or functions of the information presentation method provided in the foregoing embodiments when executed by a computer.

Finally, it should be noted that those skilled in the art will appreciate that embodiments of the present application present many technical details for the purpose of enabling the reader to better understand the present application. However, the technical solutions claimed in the claims of the present application can be basically implemented without these technical details and various changes and modifications based on the above-described embodiments. Accordingly, in actual practice, various changes in form and detail may be made to the above-described embodiments without departing from the spirit and scope of the present application.

Claims

1. An information display method, comprising:

2. The method of claim 1, wherein obtaining presentation information according to the first identifier and the second identifier comprises:

sending the first identifier and the second identifier to a server;

and receiving the display information which is fed back by the server and generated based on the first identification and the second identification.

3. The method of claim 1, further comprising:

acquiring a third identifier of the object to which the first electronic price tag belongs, wherein the third identifier is determined in the operation event;

and acquiring display information according to the first identifier and the second identifier, wherein the acquisition comprises:

and acquiring display information according to the first identification, the second identification and the third identification.

4. The method of any of claims 1 to 3, wherein the operational event comprises a scan event;

and responding to an operation event on the first application page, and acquiring a first identifier of the first electronic price tag and a second identifier of the target commodity, which are determined in the operation event, wherein the method comprises the following steps:

and responding to a scanning event, and acquiring the first identifier and the second identifier scanned at the scanning event.

5. The method of any of claims 1 to 3, further comprising:

responding to a control operation triggered by a first application page aiming at a second electronic price tag, and acquiring a control instruction generated by the control operation;

and under the condition of successful search and communication connection completion with the second electronic price tag, sending the control instruction to the second electronic price tag so that the second electronic price tag executes corresponding action according to the control instruction.

6. The method of any of claims 1 to 3, further comprising:

according to the fifth identification, commodity information of the second commodity is obtained from a server side;

7. The method of any of claims 1 to 3, further comprising:

responding to a configuration event on a second application page, and acquiring configuration information generated in the configuration event;

and displaying the first application page under the condition that the verification is passed.

8. The method of any of claims 1 to 3, further comprising:

generating a task identifier under the condition that the display information is displayed by the first electronic price tag;

and sending the task identifier to a server.

9. An information display method, comprising:

acquiring a display template according to the first identification;

10. The method of claim 9, further comprising:

acquiring a third identifier of the object to which the first electronic price tag belongs;

and acquiring the commodity information of the first commodity according to the second identifier, wherein the acquiring comprises the following steps:

11. An information display method, comprising:

displaying a template editing interface;

12. The method of claim 11, wherein displaying a template editing interface comprises:

and displaying the template editing interface under the condition that the identity authentication is passed.

13. The method of claim 12, wherein sending the presentation template to a server comprises:

acquiring login information of the user;

and sending the login information and the display template to the server so that the server can store the login information and the display template in an associated manner.

14. The method of any of claims 11 to 13, further comprising:

and sending the at least one commodity information to a server.

15. An information presentation system, comprising:

the first client is used for responding to an operation event on a first application page and acquiring a first identifier of a first electronic price tag and a second identifier of a first commodity which are determined in the operation event; acquiring display information from a server according to the first identification and the second identification; sending the display information to the first electronic price tag under the condition that the connection with the first electronic price tag is successfully established, so that the display information is displayed on the first electronic price tag;

16. The system of claim 15, further comprising:

the second client is used for displaying the template editing interface; responding to an editing event on the template editing interface, and acquiring editing data generated in the editing event; generating an electronic price tag display template according to the editing data; and sending the display template to a server side so that the server side can generate display information displayed on the electronic price tag by using the display template.

17. A mobile device comprising a memory, a processor, and a communications component, wherein,

the memory is used for storing programs;

18. A server device, comprising a memory, a processor, and a communication component, wherein,

the memory is used for storing programs;

acquiring a display template according to the first identification;

19. An electronic device comprising a memory, a processor, and a communication component, wherein,

the memory is used for storing programs;

displaying a template editing interface;