CN111026958B - Method and device for ordering hot microblogs - Google Patents

Method and device for ordering hot microblogs Download PDF

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Publication number
CN111026958B
CN111026958B CN201911203345.6A CN201911203345A CN111026958B CN 111026958 B CN111026958 B CN 111026958B CN 201911203345 A CN201911203345 A CN 201911203345A CN 111026958 B CN111026958 B CN 111026958B
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blog
hot
information
time
interaction
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CN111026958A (en
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胡丽麟
郭万韬
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Weimeng Chuangke Network Technology China Co Ltd
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Weimeng Chuangke Network Technology China Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9538Presentation of query results
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/958Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
    • YGENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
    • Y02TECHNOLOGIES OR APPLICATIONS FOR MITIGATION OR ADAPTATION AGAINST CLIMATE CHANGE
    • Y02DCLIMATE CHANGE MITIGATION TECHNOLOGIES IN INFORMATION AND COMMUNICATION TECHNOLOGIES [ICT], I.E. INFORMATION AND COMMUNICATION TECHNOLOGIES AIMING AT THE REDUCTION OF THEIR OWN ENERGY USE
    • Y02D10/00Energy efficient computing, e.g. low power processors, power management or thermal management

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The embodiment of the invention provides a hot microblog ordering method and device, wherein the method comprises the following steps: acquiring blogger information, blogger information and interaction information of the blogger of the real-time blogger; according to the blog information and the blog information, determining a hot blog meeting the set quality requirement in a specific field; determining a popularity value of each hot blog according to the determined release time and interaction information of each hot blog; and sorting the hot blogs according to the heat value of each hot blogs. According to the technical scheme, after the information is screened, the information is pushed to the user after being subjected to hot sorting, so that comprehensive evaluation of three factors of content relevance, timeliness and hot is met.

Description

Method and device for ordering hot microblogs
Technical Field
The invention relates to the field of computer information, in particular to a popular microblog ordering method and device.
Background
The information on the microblog is widely updated and fast, and the correlation of the information field and the value of the information show uneven spread, especially in specific fields such as financial accounting. Users want to be able to view the relevant and more accurate valuable information in the financial domain in real time, first to remove irrelevant information, second to remove low-quality information, and third to remove outdated information. The current method is that on one hand, the user looks into the real-time stream, screens and discriminates the user, on the other hand, looks into the hot stream, but needs to identify the outdated information by himself or acquire the outdated information by means of a search engine.
The prior art cannot accurately extract relevant microblogs in specific fields for users, and automatically pushes the most real-time and warmest content to the users, and when the application aims to solve the problems, the relevant real-time and warmest information in the specific fields is pushed to the users.
Disclosure of Invention
The embodiment of the invention provides a popular microblog ordering method, which is characterized in that information is filtered and then pushed to a user after being subjected to popular ordering, so that comprehensive evaluation of three factors of content relevance, timeliness and popular is met.
In order to achieve the above object, in one aspect, an embodiment of the present invention provides a hot microblog ordering method, where the method includes:
acquiring blogger information, blogger information and interaction information of the blogger of the real-time blogger;
according to the blog information and the blog information, determining a hot blog meeting the set quality requirement in a specific field;
determining a popularity value of each hot blog according to the determined release time and interaction information of each hot blog;
and sorting the hot blogs according to the heat value of each hot blogs.
In another aspect, an embodiment of the present invention provides a hot microblog sorting apparatus, where the apparatus includes:
an information acquisition unit: the method comprises the steps of obtaining blogger information, blogger information and interaction information of blogger of real-time blogger;
screening unit: the hot blog text meeting the set quality requirement in the specific field is determined according to the blog main information and the blog text information;
a heat value determination unit: the method comprises the steps of determining a popularity value of each hot blog according to the determined release time and interaction information of each hot blog;
the ordering unit is used for ordering the hot blogs according to the heat value of each hot blogs.
The technical scheme has the following beneficial effects: the technical scheme of the method and the device can help users to gather microblogs in related fields, and can embody timeliness and popularity. The user can not be bothered by very hot but overdue information, and simultaneously, more exposure opportunities are given to real-time content, so that the user can acquire the information more accurately.
Drawings
In order to more clearly illustrate the embodiments of the invention or the technical solutions in the prior art, the drawings that are required in the embodiments or the description of the prior art will be briefly described, it being obvious that the drawings in the following description are only some embodiments of the invention, and that other drawings may be obtained according to these drawings without inventive effort for a person skilled in the art.
FIG. 1 is a flowchart of a hot microblog ordering method according to an embodiment of the present invention;
FIG. 2 is a flow chart of information reception in an embodiment of the invention;
FIG. 3 is a flow chart of blog screening in an embodiment of the present invention;
FIG. 4 is a flow chart of blog sequencing in an embodiment of the present invention;
fig. 5 is a schematic structural diagram of a hot microblog sorting device according to an embodiment of the present invention;
fig. 6 is a flowchart of a method for ordering hot microblogs in a financial field according to an embodiment of the present invention.
Detailed Description
The following description of the embodiments of the present invention will be made clearly and completely with reference to the accompanying drawings, in which it is apparent that the embodiments described are only some embodiments of the present invention, but not all embodiments. All other embodiments, which can be made by those skilled in the art based on the embodiments of the invention without making any inventive effort, are intended to be within the scope of the invention.
As shown in fig. 1, a flowchart of a hot microblog sorting method according to an embodiment of the present invention is shown, where the method includes:
s101: and acquiring the blogger information, the blog information and the interaction information of the blog of the real-time blog.
As shown in fig. 2, the interaction information of the blog is the number of interactions of the users to the blog, including the number of comments and the number of endorsements to the blog.
S102: and determining the hot blog meeting the set quality requirement in the specific field according to the blog information and the blog information.
Specifically, as shown in fig. 3, extracting the blog main information of the real-time blog and keywords in the blog information, and judging whether the real-time blog belongs to the blog in a specific field or not through keyword matching;
regarding the blogs determined to belong to the specific field, according to the keywords of the blogs information of the blogs, the blogs meeting the set quality requirements, such as no reaction information such as politics and yellow, no advertisement information and content including only pure numbers, pure links and the like, are determined as the hot blogs.
S103: and determining the popularity value of each hot blog according to the determined release time and interaction information of each hot blog.
And carrying out heat value calculation on the microblog text at fixed time, wherein a cooling strategy along with time and an interactive heating strategy are involved. Specifically, as shown in fig. 4, for each hotbox:
determining the time temperature of the hot blog according to the release time of the hot blog, wherein the time temperature represents the blog Wen Redu related to the blog release time, the time temperature decreases along with the increase of the release time of the blog, namely, the temperature is reduced along with the time by utilizing Newton's law of cooling through a cooling strategy, and the temperature is calculated according to the Newton's law of cooling:
T'(t)=-α(T(t)-H)
the method is characterized by comprising the following steps of solving a calculus equation to obtain:
this is the end result we want: the current time temperature T (T) =the last time temperature T t-1 X exp (- (cooling coefficient) x hours of interval).
For example, in the financial field, according to the relevant characteristics of stock information and factors on a microblog platform, relevant parameters are set for a calculation formula as follows:
initial score: the starting scores of all microblog texts from the moment of release are unified to be 100 points;
cooling total time: 48 hours;
score after cooling: 0 minutes;
cooling coefficient: -0.0959;
interval time between two adjacent heat calculations: 10 minutes, i.e. 1/6 hour.
Further, for each hotbox:
determining the interaction temperature of the hot blog according to the interaction information of the hot blogThe interaction temperature represents the blog Wen Redu related to the interaction information of the blog, the interaction temperature is increased according to the interaction of the user on the blog, the content is heated according to the interaction condition of the user on the blog in real time, and the temperature value of the information is increased; the strategy for temperature rise is to maintain several conditions:
(1) Regardless of the heat increase, it still drops to approximately 0 after 48 hours.
(2) With the prolongation of the microblog release time, the influence of the interaction number on the increase of the microblog heat is weakened gradually along with the time, and hardly any influence is generated until the microblog release time is close to 48 hours.
And determining a heat value T of the hot blog according to the time temperature and the interaction temperature.
Preferably, the popularity value T of the hotbox is determined according to the following formula:
wherein,,the time temperature of the hot blog text at the current calculation moment is represented; t (T) t-1 The time temperature of the hot blog at the last calculation moment; e is a natural constant, alpha is a cooling coefficient, t is the current calculation time, and t-1 is the last calculation time.
S104: and sorting the hot blogs according to the heat value of each hot blogs.
Corresponding to the above method, as shown in fig. 5, a schematic diagram of a hot microblog sorting apparatus according to an embodiment of the present invention is shown, where the apparatus includes:
the information acquisition unit 21: the method comprises the steps of obtaining blogger information, blogger information and interaction information of blogger of real-time blogger;
screening unit 22: the hot blog text meeting the set quality requirement in the specific field is determined according to the blog main information and the blog text information;
a heat value determination unit 23: the method comprises the steps of determining a popularity value of each hot blog according to the determined release time and interaction information of each hot blog;
a ranking unit 24, configured to rank the hot blogs according to the popularity value of each hot blogs.
Further, the screening unit is specifically configured to:
extracting the blog main information of the real-time blog and keywords in the blog information, and judging whether the real-time blog belongs to the blog in the specific field or not through keyword matching;
and judging the blog which is judged to belong to the specific field as the hot blog according to the keyword of the blog information of the blog.
Further, the heat value determining unit is specifically configured to:
for each hotbox:
determining the time temperature of the hot blog according to the release time of the hot blog; the time temperature represents a blog Wen Redu that is related to the time of the blog posting;
determining the interaction temperature of the hot blog according to the interaction information of the hot blog; the interaction temperature represents the blog Wen Redu related to the interaction information of the blog;
and determining the heat value of the hot blog according to the time temperature and the interaction temperature.
Further, the heat value determining unit is specifically configured to:
determining a heat value T of the hot blog according to the following formula:
wherein,,the time temperature of the hot blog text at the current calculation moment is represented; t (T) t-1 The time temperature of the hot blog at the last calculation moment; e is a natural constant, alpha is a cooling coefficient, t is the current calculation time, and t-1 is the last calculation time;
and the interaction temperature of the hot blog at the current calculation moment is represented.
Further, the interaction information of the blog is the interaction number of users of the blog, including comment number, praise number and forwarding number of the blog.
It should be understood that the specific order or hierarchy of steps in the processes disclosed are examples of exemplary approaches. Based on design preferences, it is understood that the specific order or hierarchy of steps in the processes may be rearranged without departing from the scope of the present disclosure. The accompanying method claims present elements of the various steps in a sample order, and are not meant to be limited to the specific order or hierarchy presented.
In the foregoing detailed description, various features are grouped together in a single embodiment for the purpose of streamlining the disclosure. This method of disclosure is not to be interpreted as reflecting an intention that the claimed embodiments of the subject matter require more features than are expressly recited in each claim. Rather, as the following claims reflect, invention lies in less than all features of a single disclosed embodiment. Thus the following claims are hereby expressly incorporated into this detailed description, with each claim standing on its own as a separate preferred embodiment of this invention.
The previous description of the disclosed embodiments is provided to enable any person skilled in the art to make or use the present invention. As will be apparent to those skilled in the art; various modifications to these embodiments will be readily apparent, and the generic principles defined herein may be applied to other embodiments without departing from the spirit or scope of the disclosure. Thus, the present disclosure is not intended to be limited to the embodiments shown herein but is to be accorded the widest scope consistent with the principles and novel features disclosed herein.
The foregoing description includes examples of one or more embodiments. It is, of course, not possible to describe every conceivable combination of components or methodologies for purposes of describing the aforementioned embodiments, but one of ordinary skill in the art may recognize that many further combinations and permutations of various embodiments are possible. Accordingly, the embodiments described herein are intended to embrace all such alterations, modifications and variations that fall within the scope of the appended claims. Furthermore, as used in the specification or claims, the term "comprising" is intended to be inclusive in a manner similar to the term "comprising," as interpreted when employed as a transitional word in a claim. Furthermore, any use of the term "or" in the specification of the claims is intended to mean "non-exclusive or".
Those of skill in the art will further appreciate that the various illustrative logical blocks (illustrative logical block), units, and steps described in connection with the embodiments of the invention may be implemented by electronic hardware, computer software, or combinations of both. To clearly illustrate this interchangeability of hardware and software, various illustrative components (illustrative components), elements, and steps have been described above generally in terms of their functionality. Whether such functionality is implemented as hardware or software depends upon the particular application and design requirements of the overall system. Those skilled in the art may implement the described functionality in varying ways for each particular application, but such implementation is not to be understood as beyond the scope of the embodiments of the present invention.
The various illustrative logical blocks or units described in the embodiments of the invention may be implemented or performed with a general purpose processor, a digital signal processor, an Application Specific Integrated Circuit (ASIC), a field programmable gate array or other programmable logic device, discrete gate or transistor logic, discrete hardware components, or any combination thereof designed to perform the functions described. A general purpose processor may be a microprocessor, but in the alternative, the general purpose processor may be any conventional processor, controller, microcontroller, or state machine. A processor may also be implemented as a combination of computing devices, e.g., a digital signal processor and a microprocessor, a plurality of microprocessors, one or more microprocessors in conjunction with a digital signal processor core, or any other similar configuration.
The steps of a method or algorithm described in connection with the embodiments disclosed herein may be embodied directly in hardware, in a software module executed by a processor, or in a combination of the two. A software module may be stored in RAM memory, flash memory, ROM memory, EPROM memory, EEPROM memory, registers, hard disk, a removable disk, a CD-ROM, or any other form of storage medium known in the art. In an example, a storage medium may be coupled to the processor such that the processor can read information from, and write information to, the storage medium. In the alternative, the storage medium may be integral to the processor. The processor and the storage medium may reside in an ASIC, which may reside in a user terminal. In the alternative, the processor and the storage medium may reside as distinct components in a user terminal.
In one or more exemplary designs, the above-described functions of embodiments of the present invention may be implemented in hardware, software, firmware, or any combination of the three. If implemented in software, the functions may be stored on a computer-readable medium or transmitted as one or more instructions or code on the computer-readable medium. Computer readable media includes both computer storage media and communication media that facilitate transfer of computer programs from one place to another. A storage media may be any available media that can be accessed by a general purpose or special purpose computer. For example, such computer-readable media may include, but is not limited to, RAM, ROM, EEPROM, CD-ROM or other optical disk storage, magnetic disk storage or other magnetic storage devices, or any other medium that may be used to carry or store program code in the form of instructions or data structures and other data structures that may be read by a general or special purpose computer, or a general or special purpose processor. Further, any connection is properly termed a computer-readable medium, e.g., if the software is transmitted from a website, server, or other remote source via a coaxial cable, fiber optic cable, twisted pair, digital Subscriber Line (DSL), or wireless such as infrared, radio, and microwave, and is also included in the definition of computer-readable medium. The disks (disks) and disks (disks) include compact disks, laser disks, optical disks, DVDs, floppy disks, and blu-ray discs where disks usually reproduce data magnetically, while disks usually reproduce data optically with lasers. Combinations of the above may also be included within the computer-readable media.
The foregoing description of the embodiments has been provided for the purpose of illustrating the general principles of the invention, and is not meant to limit the scope of the invention, but to limit the invention to the particular embodiments, and any modifications, equivalents, improvements, etc. that fall within the spirit and principles of the invention are intended to be included within the scope of the invention.

Claims (6)

1. The hot microblog ordering method is characterized by comprising the following steps of:
acquiring blogger information, blogger information and interaction information of the blogger of the real-time blogger;
according to the blog information and the blog information, determining a hot blog meeting the set quality requirement in a specific field;
determining a popularity value of each hot blog according to the determined release time and interaction information of each hot blog;
ordering the hot blogs according to the hot value of each hot blogs;
the determining the popularity value of each hot blog according to the determined release time and the interaction information of each hot blog comprises the following steps:
for each hotbox:
determining the time temperature of the hot blog according to the release time of the hot blog; the time temperature represents a blog Wen Redu that is related to the time of the blog posting;
determining the interaction temperature of the hot blog according to the interaction information of the hot blog; the interaction temperature represents the blog Wen Redu related to the interaction information of the blog;
determining a heat value of the hot blog according to the time temperature and the interaction temperature;
the determining the hotness value of the hotbook specifically comprises the following steps:
determining a heat value T of the hot blog according to the following formula:
wherein,,the time temperature of the hot blog text at the current calculation moment is represented; t (T) t-1 The time temperature of the hot blog at the last calculation moment; e is a natural constant, alpha is a cooling coefficient, t is the current calculation time, and t-1 is the last calculation time;
and the interaction temperature of the hot blog at the current calculation moment is represented.
2. The method for ranking hot microblogs according to claim 1, wherein determining hot blogs meeting the set quality requirements in the specific field according to the blogger information and the blogger information comprises:
extracting the blog main information of the real-time blog and keywords in the blog information, and judging whether the real-time blog belongs to the blog in the specific field or not through keyword matching;
and judging the blog which is judged to belong to the specific field as the hot blog according to the keyword of the blog information of the blog.
3. The method of claim 1, wherein the interactive information of the blog is a user interaction number of the blog, including comment number, praise number and forwarding number of the blog.
4. A topical microblog sequencing device, the device comprising:
an information acquisition unit: the method comprises the steps of obtaining blogger information, blogger information and interaction information of blogger of real-time blogger;
screening unit: the hot blog text meeting the set quality requirement in the specific field is determined according to the blog main information and the blog text information;
a heat value determination unit: the method comprises the steps of determining a popularity value of each hot blog according to the determined release time and interaction information of each hot blog;
the ordering unit is used for ordering the hot blogs according to the hot value of each hot blogs;
the heat value determining unit is specifically configured to:
for each hotbox:
determining the time temperature of the hot blog according to the release time of the hot blog; the time temperature represents a blog Wen Redu that is related to the time of the blog posting;
determining the interaction temperature of the hot blog according to the interaction information of the hot blog; the interaction temperature represents the blog Wen Redu related to the interaction information of the blog;
determining a heat value of the hot blog according to the time temperature and the interaction temperature;
the heat value determining unit is specifically configured to:
determining a heat value T of the hot blog according to the following formula:
wherein T (T) =t t-1 e -α(t-tt-1) Representing the time temperature of the hot blog at the current computing moment; t (T) t-1 The time temperature of the hot blog at the last calculation moment; e is a natural constant, alpha is a cooling coefficient, t is the current calculation time, and t-1 is the last calculation time;
and the interaction temperature of the hot blog at the current calculation moment is represented.
5. The popular microblog sorting device of claim 4, wherein the screening unit is specifically configured to:
extracting the blog main information of the real-time blog and keywords in the blog information, and judging whether the real-time blog belongs to the blog in the specific field or not through keyword matching;
and judging the blog which is judged to belong to the specific field as the hot blog according to the keyword of the blog information of the blog.
6. The topical micro-blog ordering device of claim 4, wherein the interactive information of the blog is a number of user interactions with the blog, including a number of comments, a number of endorsements, and a number of forwarding of the blog.
CN201911203345.6A 2019-11-29 2019-11-29 Method and device for ordering hot microblogs Active CN111026958B (en)

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