CN111010585A - Virtual gift sending method, device, equipment and storage medium - Google Patents

Virtual gift sending method, device, equipment and storage medium Download PDF

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Publication number
CN111010585A
CN111010585A CN201911244818.7A CN201911244818A CN111010585A CN 111010585 A CN111010585 A CN 111010585A CN 201911244818 A CN201911244818 A CN 201911244818A CN 111010585 A CN111010585 A CN 111010585A
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China
Prior art keywords
virtual gift
target
gift
user
anchor
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Granted
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CN201911244818.7A
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Chinese (zh)
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CN111010585B (en
Inventor
曾衍
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Guangzhou Cubesili Information Technology Co Ltd
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Guangzhou Huaduo Network Technology Co Ltd
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Priority to CN201911244818.7A priority Critical patent/CN111010585B/en
Publication of CN111010585A publication Critical patent/CN111010585A/en
Priority to PCT/CN2020/113129 priority patent/WO2021109650A1/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/21Server components or server architectures
    • H04N21/218Source of audio or video content, e.g. local disk arrays
    • H04N21/2187Live feed
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/435Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/475End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/4788Supplemental services, e.g. displaying phone caller identification, shopping application communicating with other users, e.g. chatting
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Databases & Information Systems (AREA)
  • Human Computer Interaction (AREA)
  • General Engineering & Computer Science (AREA)
  • User Interface Of Digital Computer (AREA)

Abstract

The embodiment of the application provides a virtual gift sending method, a device, equipment and a storage medium, and relates to the technical field of live broadcast, wherein the virtual gift sending method matches a virtual gift from a virtual gift content library according to characteristic information of a live broadcast room, and a gift icon is displayed on a virtual gift area of a multi-user live broadcast interface; receiving selection operation of a user on gift icons on the virtual gift area, and determining a target virtual gift; acquiring sliding operation of a user on a target virtual gift, and determining a target anchor from a multi-user live broadcast interface according to a sliding track; the target virtual gift is presented to the target anchor and effect synthesis is carried out, so that the virtual gift can be pushed through the personalized characteristics of the live broadcast room, the presenting rate of the virtual gift is improved, the presenting object of the target virtual gift on a multi-user live broadcast interface is accurately identified through sliding operation, and the audience user only needs to make a sliding gesture on the target virtual gift, and then the virtual gift is directly presented to the target anchor, and the method is simple and rapid.

Description

Virtual gift sending method, device, equipment and storage medium
Technical Field
The embodiment of the application relates to the technical field of live broadcast, in particular to a method, a device, equipment and a storage medium for sending a virtual gift.
Background
The current network live broadcast mode can be carried out live broadcast by one or more anchor broadcasts, audiences watch the live broadcast, and the audiences can communicate and interact with the anchor broadcasts through voice, video, characters and pictures.
In the live broadcasting process, live broadcasting can be carried out by one anchor, and the anchor can also be carried out by a plurality of anchors at the same time. When at least two users exist in the same live broadcast interface, the present objects of the virtual gifts cannot be identified, for example, the users send the virtual gifts 'hat' to a B user in multiple live broadcasts, so that the effect of 'wearing the hat' is combined on the head of the B user. However, since the B and C users exist on the live broadcast interface at the same time, the presentation object of the virtual gift cannot be identified on the live broadcast screen during effect composition, which affects the display effect.
Disclosure of Invention
The purpose of the present application is to solve at least one of the above technical drawbacks, and in particular, to solve the problem that the multi-user live broadcast interface cannot accurately identify the gifting object of the virtual gift.
In a first aspect, an embodiment of the present application provides a method for sending a virtual gift, including the following steps:
acquiring characteristic information of a current live broadcast room, matching corresponding virtual gifts from a virtual gift content library according to the characteristic information, and displaying gift icons of the virtual gifts on a virtual gift area of a multi-user live broadcast interface;
receiving selection operation of a user on gift icons on the virtual gift area, and determining a target virtual gift;
acquiring sliding operation of a user on the target virtual gift, and determining a target anchor from the multi-user live broadcast interface according to a sliding track;
and giving the target virtual gift to the target anchor to synthesize the target virtual gift to a target position obtained by identifying the video anchor image for rendering and displaying.
In an embodiment, the step of obtaining a sliding operation of the user on the target virtual gift, and determining the target anchor from the multi-player live broadcast interface according to the sliding track includes:
acquiring sliding operation of a user on the target virtual gift, and generating a corresponding sliding track;
extracting target key points of the sliding track, and determining the sliding direction according to the target key points;
and determining the target anchor by using the azimuth angle range to which the sliding direction belongs based on the azimuth angle range of each anchor.
In an embodiment, before the step of obtaining a sliding operation of the user on the target virtual gift and determining the target anchor from the multi-player live broadcast interface according to the sliding track, the method further includes:
acquiring the number of anchor people of a multi-person live broadcast interface;
and determining the azimuth angle range corresponding to each anchor according to the number of the anchors.
In an embodiment, the step of determining a target anchor from the multi-person live interface according to a sliding track includes: obtaining a termination point of the sliding track, and determining the position of the termination point on the multi-user live broadcast interface;
and determining the target anchor by using the area range to which the position of the termination point belongs based on the area range of each anchor.
In one embodiment, the receiving a selection operation of a gift icon on the virtual gift area by a user, the determining a target virtual gift includes:
and receiving the selection operation of the plurality of gift icons on the virtual gift area by the user through a multi-point touch mode, and setting the plurality of selected virtual gifts as target virtual gifts.
In an embodiment, the step of obtaining a sliding operation of the user on the target virtual gift, and determining the target anchor from the multi-player live broadcast interface according to the sliding track includes:
and respectively acquiring sliding operation of a user on each target virtual gift, and determining a target anchor corresponding to the target virtual gift in the multi-user live broadcast interface according to a sliding track corresponding to each sliding operation.
In one embodiment, the receiving a selection operation of a gift icon on the virtual gift area by a user, the determining a target virtual gift includes:
and receiving selection operation of the user on at least two gift icons on the virtual gift area in sequence, setting a plurality of selected virtual gifts as target virtual gifts, and generating a target virtual gift queue.
In an embodiment, the obtaining of the sliding operation of the user on the target virtual gift, and determining the target anchor from the multi-player live broadcast interface according to the sliding track, and the giving the target virtual gift to the target anchor includes:
triggering sliding operation on any gift icon of the target virtual gift queue;
acquiring the sliding operation and determining a target anchor from the multi-user live broadcast interface according to a sliding track of the sliding operation;
and sending the target virtual gifts in the target virtual gift queue to the live broadcast pictures of the target anchor along the sliding track.
In one embodiment, the target virtual gift includes a textual virtual gift and a graphical virtual gift.
In one embodiment, the virtual gift is a textual virtual gift;
the receiving of the selection operation of the gift icon on the virtual gift area by the user, and the determining of the target virtual gift comprises:
receiving the content type of the text virtual gift selected on the virtual gift area by a user, and displaying a text content list matched with the content type of the text virtual gift;
and acquiring the target text content selected from the text content list as a target text virtual gift.
In a second aspect, an embodiment of the present application provides a device for sending a virtual gift, including:
the gift icon display module is used for acquiring the characteristic information of the current live broadcast room, matching the corresponding virtual gift from the virtual gift content library according to the characteristic information, and displaying the gift icon of the virtual gift on the virtual gift area of the multi-user live broadcast interface;
the virtual gift determining module is used for receiving the selection operation of a user on gift icons on the virtual gift area and determining a target virtual gift;
the target anchor determining module is used for acquiring the sliding operation of the user on the target virtual gift and determining the target anchor from the multi-user live broadcast interface according to the sliding track;
and the virtual gift giving module is used for giving the target virtual gift to the target anchor so as to synthesize the target virtual gift to a target position obtained by identifying the video anchor image and render and display the target virtual gift.
In a third aspect, an embodiment of the present application provides a virtual gift sending device, including a memory, a processor, and a computer program stored in the memory and executable on the processor, where the processor implements the steps of the virtual gift sending method according to any one of the embodiments of the first aspect when executing the program.
In a fourth aspect, the present application provides a storage medium containing computer-executable instructions, which when executed by a computer processor, are configured to perform the steps of the method for sending a virtual gift as described in any one of the embodiments of the first aspect.
In the sending method, the device, the equipment and the storage medium of the virtual gift provided by the embodiment, the characteristic information of the current live broadcast room is obtained, and the corresponding virtual gift is matched from the virtual gift content library according to the characteristic information, so that the gift icon is displayed in the virtual gift area of the multi-user live broadcast interface; receiving selection operation of a user on gift icons on the virtual gift area, and determining a target virtual gift; acquiring sliding operation of a user on a target virtual gift, and determining a target anchor from a multi-user live broadcast interface according to a sliding track; the method comprises the steps of presenting a target virtual gift to a target anchor, combining the target virtual gift to a target position obtained by identifying a video image anchor image, and performing rendering display, so that the virtual gift is pushed through the personalized characteristics of a live broadcast room, the presenting rate of the pushed virtual gift is improved for a user, the presenting object of the target virtual gift on a multi-person live broadcast interface is accurately identified through sliding operation, and the virtual gift is directly presented to the target anchor only by an audience user making a sliding gesture to the target virtual gift, so that the method is simple and rapid.
Additional aspects and advantages of the present application will be set forth in part in the description which follows and, in part, will be obvious from the description, or may be learned by practice of the present application.
Drawings
The foregoing and/or additional aspects and advantages of the present application will become apparent and readily appreciated from the following description of the embodiments, taken in conjunction with the accompanying drawings of which:
fig. 1 is a schematic frame diagram of a webcast system according to an embodiment;
fig. 2 is a flow chart of a method of transmitting a virtual gift provided by an embodiment;
FIG. 3 is a diagram illustrating a first sliding gift presentation interface of a live multi-user interface according to an embodiment;
FIG. 4 is a diagram of a live interface for textual virtual gift presentation provided by an embodiment;
FIG. 5 is a flow diagram of a method for target anchor determination provided by an embodiment;
FIG. 6 is another flow diagram of a method for determining a target anchor provided by an embodiment;
FIG. 7 is a diagram illustrating a second sliding gift presentation interface of the live multi-user interface according to an embodiment;
FIG. 8 is a flowchart of a multi-touch slide gift sending method according to an embodiment;
FIG. 9 is a diagram illustrating a third interface of a sliding gift delivery with a live multi-user interface according to an embodiment;
FIG. 10 is a flow diagram of a multi-gift sliding gift presenting method according to an embodiment;
FIG. 11 is a diagram illustrating a fourth sliding gift presentation interface of a live multi-user interface according to an embodiment;
fig. 12 is a schematic structural diagram of a virtual gift sending device according to an embodiment.
Detailed Description
Reference will now be made in detail to embodiments of the present application, examples of which are illustrated in the accompanying drawings, wherein like or similar reference numerals refer to the same or similar elements or elements having the same or similar function throughout. The embodiments described below with reference to the drawings are exemplary only for the purpose of explaining the present application and are not to be construed as limiting the present application.
As used herein, the singular forms "a", "an", "the" and "the" are intended to include the plural forms as well, unless the context clearly indicates otherwise. It will be further understood that the terms "comprises" and/or "comprising," when used in this specification, specify the presence of stated features, integers, steps, operations, elements, and/or components, but do not preclude the presence or addition of one or more other features, integers, steps, operations, elements, components, and/or groups thereof. As used herein, the term "and/or" includes all or any element and all combinations of one or more of the associated listed items.
It will be appreciated by those skilled in the art that the terms "application," "application program," "application software," and the like, as used herein, are intended to refer to a computer software product electronically-adapted to be electronically-constructed, from a collection of computer instructions and associated data resources, in accordance with the principles of the present invention. Unless otherwise specified, such nomenclature is not itself limited by the programming language class, level, or operating system or platform upon which it depends. Of course, such concepts are not limited to any type of terminal.
Those skilled in the art should understand that the user interface, the display interface, and the live interface referred to in the present invention generally refer to a display interface capable of being used to send the control instruction to the intelligent terminal, and for example, may be an option (or a button, added by the application program, the same below) in a setting page of an Android/IOS/Windows Phone system, an option in a notification bar or an interactive page called from a desktop, or an option in a page constructed by an active component of the application program.
It will be understood by those within the art that, unless otherwise defined, all terms (including technical and scientific terms) used herein have the same meaning as commonly understood by one of ordinary skill in the art to which this application belongs. It will be further understood that terms, such as those defined in commonly used dictionaries, should be interpreted as having a meaning that is consistent with their meaning in the context of the prior art and will not be interpreted in an idealized or overly formal sense unless expressly so defined herein.
Before describing the method provided by the embodiment of the present application, an application scenario of the embodiment of the present application is described first. Referring to fig. 1, fig. 1 is a schematic diagram of a framework of a live webcast system provided in an embodiment, where the system framework may include a server and a client, the client includes one or more anchor clients 10 and a plurality of viewer clients 20, a live platform located on the server may include a plurality of virtual live webcasts and a server 30, and each anchor 110 and each viewer 120 establish a communication connection with the server 30 through a wired network or a wireless network.
Generally speaking, each virtual live broadcast room correspondingly plays different live broadcast contents, the anchor broadcasts are live broadcast through the anchor client 10, and audiences select to enter a certain virtual live broadcast room through the audience client 20 to watch the anchor broadcast for live broadcast. The viewer client 20 and the anchor client 10 may enter the live platform through a live Application (APP) installed on the terminal device.
The anchor client 10 and the audience client 20 are terminal devices, such as a smart phone, a tablet computer, an e-reader, a desktop computer, or a notebook computer, and the like, which is not limited thereto. The server 30 is a background server for providing background services for the terminal device, and may be implemented by an independent server or a server cluster composed of a plurality of servers. In one embodiment, the server 30 may be a live web platform.
The virtual gift sending method provided by the embodiment of the application is suitable for a scene of sliding gift sending to a main broadcast, and particularly suitable for a scene of selecting one or more main broadcasts to send the gift aiming at a multi-player live broadcast interface. The multi-user live interface can be a multi-user live interface presenting anchor in different live rooms in a live-broadcasting state, and can also be a multi-user live interface with a plurality of anchor in the same live room. Of course, the virtual gift sending method provided by the embodiment is suitable for sliding gift sending to the anchor on the single live broadcast interface.
The following describes the technical solution by taking a multi-user live interface with multiple anchor programs in the same live broadcast room as an example.
Fig. 2 is a flowchart of a method for sending a virtual gift, which may be executed on a sending device of the virtual gift according to an embodiment, where the sending device of the virtual gift is taken as a viewer client, and the following technical solutions are described in the present embodiment.
Specifically, as shown in fig. 2, the virtual gift sending method may include the following steps:
s110, obtaining characteristic information of a current live broadcast room, matching corresponding virtual gifts from a virtual gift content library according to the characteristic information, and displaying gift icons of the virtual gifts on a virtual gift area of a multi-person live broadcast interface.
The feature information of the live broadcast room may be feature information used for representing parameters corresponding to the live broadcast room, and the feature information of the live broadcast room may be at least one of a live broadcast scene type of the live broadcast room, anchor gender information corresponding to the live broadcast room, an anchor level, and anchor face action information during live broadcast. Further, the live scene type may be a game scene type, a singing scene type, a dancing scene type, a talk show scene type, etc.; anchor gender information may be male and female; the higher the experience value of the anchor, the higher the anchor grade; the anchor face action information may be different face action information such as smile, laugh, cry, frown, etc.
In this embodiment, the characteristic information of the live broadcast room is different, and the matching corresponding virtual gift contents from the virtual gift content library are also different. For example, according to the live scene type of the live broadcast room, if the scene type is the live broadcast scene type of the game, virtual gift contents related to the game, such as character virtual gift contents like "win again", "refuel", etc., are matched from the virtual gift content library. If the scene type is the live scene type of singing, virtual gift contents related to the singing are matched from the virtual gift content library, such as character virtual gift contents of 'sound like yellowbird' and 'singing one song again'. If the anchor in the live broadcast room is female, the matching corresponding virtual gifts are female-biased virtual gifts. The expression action of the main broadcast of the live broadcast room can be identified within a preset time interval, and the matched virtual gift is updated according to the expression action, so that the text virtual gift content is pushed according to the personalized characteristics of the live broadcast room, the presenting rate of the pushed virtual gift by the user is improved, and the enthusiasm of the user for presenting the virtual gift to the main broadcast is improved.
In one embodiment, when a plurality of anchor interactions in a single live broadcast room are directly broadcast, at least two anchor characters are displayed on a live broadcast interface. When a spectator user watches multi-player live broadcasts through a spectator client installed on a mobile terminal, the spectator user can expand a virtual gift object column in a virtual gift area by clicking a specific area of the spectator client, namely an expansion function key or a gift graphic icon, so as to display various virtual gift icons.
In the present embodiment, the virtual gift area is used to show virtual gift icons indicating virtual gifts of different styles. The virtual gifts may include textual virtual gifts and graphic virtual gifts, among others. The text virtual gift refers to a gift presented in a text style, such as a text virtual gift presented in a text style of 'seeming flower', and the graphic virtual gift refers to a gift presented in a graphic style, which can be a static graphic style or a dynamic graphic style, such as a mask graphic corresponding to a 'mask', and a dynamic action that 'snowflakes' correspond to snowflakes and accompany snowflakes to rotate and fall, and the like.
And S120, receiving the selection operation of the user on the gift icon on the virtual gift area, and determining the target virtual gift.
Optionally, the user may perform selection operations such as clicking, long-pressing, and sliding on the gift icon on the virtual gift area. On the mobile terminal, a user can perform touch selection operation on the gift icons on the virtual gift area through the touch screen, and click, long-time press, slide and other actions are performed through fingers or a touch pad. The selected gift icon determines a target virtual gift.
In some embodiments, the user may select one or more target virtual gifts by a selection operation. Furthermore, the user can select a target virtual gift by lightly pressing and clicking, or call out a plurality of virtual gift selection instructions by long pressing, so that the virtual gift area presents a to-be-selected state of the virtual gift, and the user sequentially clicks the virtual gift icons to select a plurality of virtual gifts; in other embodiments, the user selects the plurality of gift icons in the virtual gift area in sequence by sliding to determine the plurality of virtual gifts as the target virtual gift.
And S130, acquiring sliding operation of the user on the target virtual gift, and determining a target anchor from the multi-user live broadcast interface according to a sliding track.
When the audience user selects the target virtual gift, the sliding operation is performed to give the virtual gift. Firstly, the sliding operation of the user on the target virtual gift is identified and acquired, a corresponding sliding track is generated, and sliding parameters corresponding to the sliding track, such as sliding speed, sliding direction, sliding position, starting point and ending point of sliding, are extracted. For example, the user holds down the target virtual gift and drags the target virtual gift from the virtual gift area to the video area to perform a sliding operation of the target virtual gift, and further determines a target anchor from the multi-player live broadcast interface according to the sliding track. Optionally, the anchor corresponding to the termination point of the sliding track may be determined as the target anchor, for example, if the termination point of the sliding track falls into an area where the anchor a is located, the anchor a is used as the target anchor; the anchor to which the sliding direction belongs may also be determined as the target anchor, for example, if the sliding direction is 45 ° and is within the angle range (0,90 °) corresponding to the B anchor, the B anchor is taken as the target anchor.
Fig. 3 is a schematic diagram of a first interface of a sliding gift delivery interface of a live multi-user interface according to an embodiment, and a scheme for determining a target anchor from the live multi-user interface according to a sliding direction is described with reference to fig. 3. As shown in fig. 3, after the user selects a target virtual gift, such as "gift 5", from the virtual gift area (corresponding to the virtual gift certificate), a sliding operation is made to give "gift 5" to the user B. Optionally, if the sliding direction points to the position where a certain user is located, the user is taken as the target anchor, and with reference to fig. 3, if the sliding direction of the sliding track points to the position where the user B is located, the user B is taken as the target anchor.
And S140, presenting the target virtual gift to the target anchor to synthesize the target virtual gift to a target position obtained by identifying the video anchor image for rendering and displaying.
And after the target anchor is determined, giving the target virtual gift to the target anchor. In some embodiments, the target virtual gift is composed at a target position corresponding to the target anchor according to the characteristic attribute of the target virtual gift.
Optionally, the target virtual gift is synthesized to a target position obtained by identifying the video image anchor image according to a display template of the target virtual gift issued by the live broadcast room, and the target virtual gift is rendered and displayed.
In this embodiment, the presentation template refers to a template for presenting the virtual gift on the video frame, and may include a color, a shape, a special effect, a presentation duration, and the like of the gift at the time of presentation. Optionally, each virtual gift corresponds to a different display template, or each virtual gift has the same display template but different contents.
The method comprises the steps that after a client selects a target virtual gift, a characteristic area corresponding to the target virtual gift is obtained, an anchor image in a video picture is identified, a target position of the characteristic area on the video picture is determined, then the target virtual gift is synthesized to the target position according to a display template corresponding to the target virtual gift, a virtual gift special effect is obtained, and the virtual gift special effect is rendered in the video area, so that a user can conveniently view the special effect of the character virtual gift.
In the method for sending a virtual gift provided by this embodiment, by acquiring feature information of a current live broadcast room, a corresponding virtual gift is matched from a virtual gift content library according to the feature information, and a gift icon is displayed in a virtual gift area of a multi-user live broadcast interface; receiving selection operation of a user on gift icons on the virtual gift area, and determining a target virtual gift; acquiring sliding operation of a user on a target virtual gift, and determining a target anchor from a multi-user live broadcast interface according to a sliding track; the method comprises the steps of presenting a target virtual gift to a target anchor, combining the target virtual gift to a target position obtained by identifying a video image anchor image, and performing rendering display, so that the virtual gift is pushed through the personalized characteristics of a live broadcast room, the presenting rate of the pushed virtual gift is improved for a user, the presenting object of the target virtual gift on a multi-person live broadcast interface is accurately identified through sliding operation, and the virtual gift is directly presented to the target anchor only by an audience user making a sliding gesture to the target virtual gift, so that the method is simple and rapid.
In order to make the technical scheme of the present invention clearer and more easily understood, specific implementation processes and modes of a plurality of steps in the technical scheme are described in detail below.
The virtual gift sending method provided by the application can be suitable for sending graphic virtual gifts and also can be suitable for sending text virtual gifts. The present embodiment will be described below by taking a virtual gift as an example.
In the sending process of the text virtual gift, the process of receiving the selection operation of the user on the gift icon on the virtual gift area in step S120 to determine the target virtual gift may include the following steps:
and S1201, receiving the content type of the virtual gift selected by the user on the virtual gift area, and displaying a text content list matched with the content type of the virtual gift.
For textual virtual gifts, it may be a gift presented in a textual style, such as a textual virtual gift presented in a textual style of "beauty like flower". In this embodiment, the user triggers a display instruction of the text virtual gift through the viewer client, and requests the text virtual gift from the live broadcast room. And after receiving the display instruction, the live broadcasting room acquires the character virtual gift of the live broadcasting room and sends the character virtual gift to the audience client. And the audience client receives the character virtual gift sent by the live broadcast room and displays the character virtual gift through the virtual gift bar.
Generally, when a display instruction is not received, the virtual gift box is hidden, and after the display instruction is received, the virtual gift box is expanded on the live broadcast interface. The virtual gift fence can support page turning, and if the virtual gift fence slides left and right to turn left or right, the virtual gift fence slides up and down to turn up or down.
Different content types of the literal virtual gifts are displayed on the virtual gift bars, and the content types can be presented in the form of graphic information or literal information. The content type may include festival blessings, praise words, daily phrases, etc.
In an embodiment, different content types correspond to different text content lists. Further, receiving a selection instruction of the content type of the virtual gift, extracting matched text content according to the selection instruction, and generating a text content list; and displaying the text content list at the specified position of the virtual gift box.
Optionally, the user makes a selection instruction on a certain content type of the text virtual gift on the virtual gift bar by clicking or long-pressing, extracts text content matched with the selected content type through a server where the live broadcast room is located according to the selection instruction, and integrates the text content to generate a text content list. And after receiving the text content list, the audience client pops up a corresponding window at the specified position of the virtual gift bar so as to display the text content list. The designated position can be a window suspended above the virtual gift bar, and can also be arranged at other positions of the live broadcast interface.
Fig. 4 is a schematic view of a live interface of text virtual gift giving provided in an embodiment, as shown in fig. 4, a user selects one of a plurality of different content types presented in the virtual gift box 101, for example, clicks a content type "words of beauty like", and pops up a window above the virtual gift box 101 to show a preconfigured text content list 102 corresponding to the "words of beauty like", such as "smart snow", "a smile becomes", "look like a flower", and so on.
Optionally, the text content list 102 supports scrolling, such as displaying all text content in the text content list 102 by scrolling in a horizontal direction. Optionally, the text content list 102 may further include a custom content box, and the user inputs text content by himself through the custom content box, and stores the text content locally, and when the user selects the content type again, the text content pushed by the server and the text content input by the user in a custom manner are displayed at the same time. It should be noted that the text content list 102 may be understood as a part of the virtual gift certificate 101. The text content list 102 does not pop up when the content type of the text virtual gift of the virtual gift bar 101 is not clicked, and the corresponding text content list 102 pops up when the user clicks any one of the content types of the text virtual gift of the virtual gift bar 101.
And S1202, acquiring the target text content selected from the text content list as the target text virtual gift.
In one embodiment, the user makes a selection operation by touch or voice, and the like, selects one or more target text contents from the text content list, and presents the target text contents as target text virtual gifts to the target anchor through the live broadcast room. Continuing with fig. 4, the "seeming flower" text in the text content list corresponding to the content type of the "like-you-your-word" is selected as the target text virtual gift, presented to the target anchor in a sliding manner, and synthesized at the target position of the anchor image of the video picture, such as the head of the female anchor, to show the gift effect.
In another embodiment, after the user selects the content type of the virtual text gift, the user does not further select text content from a text content list corresponding to the content type, but directly triggers a presentation instruction, at this time, obtains attribute information of the current live broadcast room, such as the gender of the live broadcast, the expression action of the live broadcast, the scene type of the live broadcast room, and the like, analyzes the attribute information of the current live broadcast room based on the content type of the virtual text gift selected by the user, automatically selects one or more target text contents most suitable for matching from the text content list of the content type, and optionally, may also randomly select one or more target text contents according to the text content list of the content type. And the target text content is given to the target anchor through the live broadcast room as the target text virtual gift.
The technical scheme provided by the embodiment shows a text content list matched with the content type of the text virtual gift by the content type of the text virtual gift selected on the virtual gift area; the target text content selected from the text content list is obtained and used as the target text virtual gift to be given to the target anchor, so that the variety of the virtual gift is enriched through the text virtual gift, the emotion of the user is expressed more closely, and the enthusiasm of the user for the anchor gift is improved.
Fig. 5 is a flowchart of a method for determining a target anchor according to an embodiment, where as shown in fig. 5, the method for determining a target anchor may include the following steps:
s201, obtaining sliding operation of the user on the target virtual gift, and generating a corresponding sliding track.
In the embodiment, the sliding operation made by the user on the terminal interface is identified, the sliding parameters corresponding to the sliding operation, such as the sliding speed, the sliding direction, the sliding position and the like, are obtained, and the sliding track is generated according to the sliding parameters.
S202, extracting target key points of the sliding track, and determining the sliding direction according to the target key points.
In this embodiment, the sliding track is composed of a plurality of rows of sliding track points, and generally, the pixel points through which the sliding track passes can be used as the sliding track points. Further, target key points of the sliding track are extracted to determine the sliding direction. In some embodiments, the sliding track points of the obtained sliding track may be extracted at set intervals as the target key points, and in other embodiments, the start points and the end points of the sliding track may be directly extracted as the target key points. Further, the sliding direction of the sliding trajectory can be determined by calculating a direction vector between the target key points. For example, the sliding direction of the sliding track is determined according to the direction vector of the connecting line of the starting point and the end point of the sliding track.
And S203, determining the target anchor by using the azimuth angle range to which the sliding direction belongs based on the azimuth angle range of each anchor.
Firstly, acquiring the number of anchor people on a multi-person live broadcast interface; and determining the azimuth angle range corresponding to each anchor according to the number of the anchors. On a multi-player live broadcast interface, the azimuth angle ranges corresponding to the anchor are different, and generally, the anchor equally divides a straight angle, for example, on a double-player live broadcast interface, the azimuth angle range of each anchor is 90 degrees, on a three-player live broadcast interface, the azimuth angle range of each anchor is 60 degrees, and the like. And determining the target anchor presented by the target virtual gift according to the sliding direction and the relative azimuth range of each anchor on the live broadcast interface.
For example, when the double live interface presents in a sliding manner with the horizontal right direction being 0 ° and the horizontal left direction being 180 °, the right anchor is determined as the target anchor if the azimuth angle range to which the sliding direction belongs is between (0 ° and 90 °), and the left anchor is determined as the target anchor if the azimuth angle range to which the sliding direction belongs is (90 ° and 180 °).
Similarly, if the number of anchor people on the multi-person live broadcast interface is three, the horizontal right direction is 0 degrees, the horizontal left direction is 180 degrees, when the gift is delivered in a sliding mode, the azimuth angle range of the sliding direction is (0 degrees, 60 degrees), the anchor on the right side is determined as the target anchor, if the azimuth angle range of the sliding direction is (60 degrees, 120 degrees), the anchor in the middle is determined as the target anchor, and if the azimuth angle range of the sliding direction is (120 degrees, 180 degrees), the anchor on the left side is determined as the target anchor.
Fig. 6 is another flowchart of a method for determining a target anchor according to an embodiment, where as shown in fig. 6, the step of determining the target anchor from the multi-user live interface according to a sliding track may include the following steps:
s206, obtaining a termination point of the sliding track, and determining the position of the termination point on the multi-user live broadcast interface.
In this embodiment, after the target text virtual gift is selected, the sliding operation is released after the target text virtual gift is continuously and uninterruptedly dragged to the area where the target anchor is located on the live video picture, so that the termination point of the sliding track falls in the area where the target anchor is located. The spectator client identifies the sliding operation, identifies the sliding track, extracts the termination point of the sliding operation, and determines the position coordinate of the termination point
And S207, determining the target anchor by using the area range to which the position of the termination point belongs based on the area range of each anchor.
After the position coordinates of the termination point are obtained, the area of the anchor to which the termination point belongs is determined, and the anchor corresponding to the area to which the termination point belongs is determined as the target anchor.
FIG. 7 is a diagram illustrating a second sliding gift presentation interface with a live multi-user interface according to an embodiment of the present invention
As shown in fig. 7, a sliding operation is performed with the gift icon where the target virtual gift is located as a starting point, and the main is regarded as the target main when the sliding operation is terminated in which main area. As shown in fig. 7, after the target virtual gift is selected, a sliding operation is performed with the position of the target virtual gift in the virtual gift bar as a starting point, and the sliding is performed without interruption, so that the end point Q of the sliding track falls in the area where the D user is located, and the D user is taken as the target anchor. In one embodiment, a plurality of different target virtual gifts may also be selected simultaneously and sent to the same target anchor simultaneously or separately to different target anchors.
Fig. 8 is a flowchart of a multi-touch sliding gift sending method according to an embodiment, and as shown in fig. 8, the virtual gift sending method may be implemented by the following steps:
and S301, receiving selection operations of a plurality of gift icons on the virtual gift area by a user through a multi-point touch mode, and setting a plurality of selected virtual gifts as target virtual gifts.
The user simultaneously selects a plurality of gift icons in the virtual gift area, for example, the user simultaneously touches the plurality of gift icons of the selected virtual gift area by a plurality of fingers, and determines the virtual gift corresponding to the selected plurality of gift icons as the target virtual gift.
S302, sliding operation of the user on each target virtual gift is respectively obtained, and a target anchor corresponding to the target virtual gift is determined in the multi-user live broadcast interface according to a sliding track corresponding to each sliding operation.
Further, when the target virtual gift is selected, the gift icon is dragged to perform a sliding operation. In this embodiment, the target virtual gift selected by each touch operation respectively generates a corresponding sliding track, and the sliding tracks are independent from each other and do not interfere with each other. And determining a target anchor on the multi-person live broadcast interface corresponding to the target virtual gift corresponding to each sliding track according to the sliding direction corresponding to each sliding track.
Fig. 9 is a schematic diagram of a third interface of sliding gift sending on the multi-player live broadcast interface according to an embodiment, as shown in fig. 9, when the sliding direction of the sliding track L1 corresponding to the target virtual gift 3 (i.e., "gift 3" in fig. 9, the same applies below) is on the left, the anchor a on the left side on the multi-player live broadcast interface is taken as the target anchor corresponding to the target virtual gift 3 to be given; if the sliding direction of the sliding trajectory L2 corresponding to the target virtual gift 4 (i.e., "gift 4" in fig. 9, the same applies below) is inclined to the right, the anchor B on the right side on the multi-player live broadcast interface is taken as the target anchor corresponding to the given target virtual gift 4. The virtual gift sending method provided by the embodiment can send different virtual gifts to different anchor broadcasters on a multi-player live interface simultaneously in a sliding mode, and is simple, convenient and fast.
In one embodiment, multiple different target virtual gifts may also be selected simultaneously and sent to the same target anchor at the same time. Fig. 10 is a flowchart of a multi-gift sliding gift sending method according to an embodiment, and as shown in fig. 10, the virtual gift sending method may be implemented by the following steps:
s401, receiving the selection operation of the user to at least two gift icons on the virtual gift area in sequence, setting a plurality of selected virtual gifts as target virtual gifts, and generating a target virtual gift queue.
In an embodiment, a continuous selection operation may be performed by pressing a gift icon, specifically, the virtual gift area may be entered into a multiple-item selection interface by pressing a gift icon, for example, an open circle appears at the upper left of each gift icon, if the gift icon is selected, the open circle of the gift icon is changed into a solid circle, further, an arabic numeral may be presented on the solid circle to indicate the order in which the gift icons are selected, and after triggering a "determination" instruction, a plurality of selected virtual gifts are determined as target virtual gifts, and a target virtual gift queue is generated according to the selected order.
In another embodiment, a gift icon may be touched, a sliding operation may be performed in the virtual gift area with the gift icon as a starting point to select a plurality of gift icons, and further, when a gift icon is slid, a selected sequence number is added to the upper right of the gift icon, the selected virtual gift is set as a target virtual gift, and a target virtual gift queue is generated in the selected sequence.
And S402, triggering sliding operation on any gift icon of the target virtual gift queue.
In this embodiment, any gift icon on the target virtual gift queue is used as a starting point of the sliding operation, the sliding operation is performed on the video area on the multi-person live broadcast interface, and the target virtual gift on the target virtual gift queue is sent.
And S403, acquiring the sliding operation and determining a target anchor from the multi-user live broadcast interface according to the sliding direction of the sliding operation.
And obtaining a sliding track corresponding to the sliding operation, for example, obtaining a starting point and an ending point of the sliding track, calculating a direction vector of the sliding track through the starting point and the ending point as a sliding direction of the sliding operation, and determining a target anchor presented by the target virtual gift queue by using an azimuth angle range to which the sliding direction belongs based on the azimuth angle range of each anchor.
And S404, sending the target virtual gifts in the target virtual gift queue to a live broadcast picture of the target anchor along the sliding track.
After the target anchor is determined, after the target anchor is determined along a sliding track corresponding to sliding operation on a multi-user live broadcast interface, a sending track of a target virtual gift pointing to the target anchor is generated, each target virtual gift is sent to an anchor picture along the sending track, and optionally, each target virtual gift in a target virtual gift queue is sent to a live broadcast picture of the target anchor in a leap mode according to a selected sequence, so that the display effect of virtual gift sending is enhanced.
Fig. 11 is a fourth interface schematic diagram of sliding gift delivery through a multi-user live broadcast interface according to an embodiment, as shown in fig. 11, a user performs a continuous sliding operation on a virtual gift bar, and takes "gift 1", "gift 2", and "gift 3" as target virtual gifts, so as to generate a target virtual gift queue, and performs a sliding operation on a B user as a target anchor, so as to send "gift 1", "gift 2", and "gift 3" to the B user, thereby implementing continuous sending of virtual gifts, which is simple and fast.
The following describes in detail a related embodiment of the virtual gift sending apparatus.
Fig. 12 is a schematic structural diagram of a virtual gift sending device according to an embodiment, which is applied to a virtual gift sending device, such as a mobile terminal, on which a viewer client is installed.
Specifically, as shown in fig. 12, the virtual gift sending apparatus 100 includes: a gift icon display module 110, a virtual gift determination module 120, a target anchor determination module 130, and a virtual gift giving module 140.
The gift icon display module 110 is configured to obtain feature information of a current live broadcast room, match a corresponding virtual gift from a virtual gift content library according to the feature information, and display a gift icon of the virtual gift on a virtual gift area of a multi-user live broadcast interface; a virtual gift determining module 120, configured to receive a selection operation of a user on a gift icon on the virtual gift area, and determine a target virtual gift; a target anchor determining module 130, configured to obtain a sliding operation of the user on the target virtual gift, and determine a target anchor from the multi-user live broadcast interface according to a sliding track; the virtual gift giving module 140 is configured to give the target virtual gift to the target anchor, so as to combine the target virtual gift with a target position obtained by identifying the video anchor image and render and display the target virtual gift at the target position.
In the sending apparatus of the virtual gift provided in this embodiment, the gift icon display module 110 matches the virtual gift from the virtual gift content library according to the feature information of the live broadcast room, and displays the gift icon on the virtual gift area of the multi-player live broadcast interface; the virtual gift determination module 120 receives a selection operation of a user on a gift icon on the virtual gift area, and determines a target virtual gift; the target anchor determining module 130 obtains sliding operation of a user on a target virtual gift, and determines a target anchor from a multi-user live broadcast interface according to a sliding track; the virtual gift giving module 140 gives the target virtual gift to the target anchor and performs effect synthesis, so as to realize pushing the virtual gift through the personalized characteristics of the live broadcast room, improve the giving rate of the virtual gift, accurately identify the giving object of the target virtual gift on the multi-player live broadcast interface through sliding operation, and directly give the virtual gift to the target anchor only by making a sliding gesture to the target virtual gift by the audience user, which is simple and fast.
In one embodiment, target anchor determination module 130 includes: the system comprises a sliding track generating unit, a sliding direction determining unit and a target anchor first determining unit; the sliding track generating unit is used for acquiring sliding operation of a user on the target virtual gift and generating a corresponding sliding track; the sliding direction determining unit is used for extracting target key points of the sliding track and determining the sliding direction according to the target key points; and the target anchor first determining unit is used for determining the target anchor according to the azimuth angle range of each anchor and the azimuth angle range to which the sliding direction belongs.
In one embodiment, the sending device of the virtual gift further comprises an anchor orientation determining module, which is used for obtaining the number of anchor people of the multi-people live broadcast interface; and determining the azimuth angle range corresponding to each anchor according to the number of the anchors.
In one embodiment, target anchor determination module 130 includes: a termination point acquisition unit and a target anchor second determination unit; the end point acquiring unit is used for acquiring an end point of the sliding track and determining the position of the end point on the multi-user live broadcast interface; and the second target anchor determining unit is used for determining the target anchor by using the area range to which the position of the termination point belongs based on the area range of each anchor.
In one embodiment, the virtual gift determining module 120 is configured to receive a selection operation of a plurality of gift icons on the virtual gift area by a multi-touch manner, and set a plurality of selected virtual gifts as target virtual gifts.
In an embodiment, the target anchor determining module 130 is configured to obtain sliding operations of the user on each target virtual gift, and determine a target anchor corresponding to the target virtual gift in the multi-player live broadcast interface according to a sliding track corresponding to each sliding operation.
In one embodiment, the virtual gift determining module 120 is configured to receive a selection operation performed by a user on at least two gift icons on the virtual gift area in sequence, set a plurality of selected virtual gifts as target virtual gifts, and generate a target virtual gift queue.
In one embodiment, the target anchor determination module 130 includes a sliding operation triggering unit, a target anchor determination unit, and a gift queue transmission unit;
the sliding operation triggering unit is used for triggering sliding operation on any gift icon of the target virtual gift queue; the target anchor determining unit is used for acquiring the sliding operation and determining a target anchor from the multi-user live broadcast interface according to the sliding track of the sliding operation; and the gift queue sending unit is used for sending the target virtual gift in the target virtual gift queue to a live screen of the target anchor along the sliding track.
In one embodiment, the target virtual gift includes a textual virtual gift and a graphical virtual gift.
In one embodiment, the virtual gift is a textual virtual gift;
the quasi-gift determining module 120 includes: the device comprises a list display unit and a text content selection unit; the list display unit is used for receiving the content type of the virtual text gift selected by the user on the virtual gift area and displaying a text content list matched with the content type of the virtual text gift; and the text content selecting unit is used for acquiring the target text content selected from the text content list as the target text virtual gift.
When the provided virtual gift sending device executes the virtual gift sending method provided by any embodiment, the device has corresponding functions and beneficial effects.
An embodiment of the present invention further provides a giving device for a virtual gift, including a memory, a processor, and a computer program stored in the memory and running on the processor, where the processor executes the computer program to implement the method for sending a virtual gift as in any of the above embodiments.
Optionally, the sending device of the virtual gift may be a mobile terminal, a tablet computer, a server, or the like. When the sending device of the virtual gift provided by the above embodiment executes the sending method of the virtual gift provided by any of the above embodiments, the corresponding function and beneficial effect are achieved.
Embodiments of the present invention also provide a storage medium containing computer-executable instructions, which when executed by a computer processor, are configured to perform a method for sending a virtual gift, including:
acquiring characteristic information of a current live broadcast room, matching corresponding virtual gifts from a virtual gift content library according to the characteristic information, and displaying gift icons of the virtual gifts on a virtual gift area of a multi-user live broadcast interface;
receiving selection operation of a user on gift icons on the virtual gift area, and determining a target virtual gift;
acquiring sliding operation of a user on the target virtual gift, and determining a target anchor from the multi-user live broadcast interface according to a sliding track;
and giving the target virtual gift to the target anchor to synthesize the target virtual gift to a target position obtained by identifying the video anchor image for rendering and displaying.
Of course, the storage medium containing the computer-executable instructions provided in the embodiments of the present invention is not limited to the above-described operation of sending the virtual gift, and may also perform the relevant operation in the sending method of the virtual gift provided in any embodiment of the present invention, and has corresponding functions and advantages.
From the above description of the embodiments, it is obvious for those skilled in the art that the present invention can be implemented by software and necessary general hardware, and certainly, can also be implemented by hardware, but the former is a better embodiment in many cases. Based on such understanding, the technical solutions of the present invention may be embodied in the form of a software product, and the computer software product may be stored in a computer-readable storage medium, such as a floppy disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a FLASH Memory (FLASH), a hard disk or an optical disk of a computer, and includes several instructions to enable a computer device (which may be a personal computer, a server, or a network device) to execute the virtual gift sending method according to any embodiment of the present invention.
It should be understood that, although the steps in the flowcharts of the figures are shown in order as indicated by the arrows, the steps are not necessarily performed in order as indicated by the arrows. The steps are not performed in the exact order shown and may be performed in other orders unless explicitly stated herein. Moreover, at least a portion of the steps in the flow chart of the figure may include multiple sub-steps or multiple stages, which are not necessarily performed at the same time, but may be performed at different times, which are not necessarily performed in sequence, but may be performed alternately or alternately with other steps or at least a portion of the sub-steps or stages of other steps.
The foregoing is only a partial embodiment of the present application, and it should be noted that, for those skilled in the art, several modifications and decorations can be made without departing from the principle of the present application, and these modifications and decorations should also be regarded as the protection scope of the present application.

Claims (13)

1. A method of transmitting a virtual gift, comprising the steps of:
acquiring characteristic information of a current live broadcast room, matching corresponding virtual gifts from a virtual gift content library according to the characteristic information, and displaying gift icons of the virtual gifts on a virtual gift area of a multi-user live broadcast interface;
receiving selection operation of a user on gift icons on the virtual gift area, and determining a target virtual gift;
acquiring sliding operation of a user on the target virtual gift, and determining a target anchor from the multi-user live broadcast interface according to a sliding track;
and giving the target virtual gift to the target anchor to synthesize the target virtual gift to a target position obtained by identifying the video anchor image for rendering and displaying.
2. The method for sending the virtual gift as claimed in claim 1, wherein the step of obtaining a sliding operation of the user on the target virtual gift, and determining a target anchor from the multi-player live interface according to a sliding track comprises:
acquiring sliding operation of a user on the target virtual gift, and generating a corresponding sliding track;
extracting target key points of the sliding track, and determining the sliding direction according to the target key points;
and determining the target anchor by using the azimuth angle range to which the sliding direction belongs based on the azimuth angle range of each anchor.
3. The method for sending the virtual gift as claimed in claim 2, wherein before the step of obtaining a sliding operation of the user on the target virtual gift and determining a target anchor from the multi-player live interface according to a sliding track, the method further comprises:
acquiring the number of anchor people of a multi-person live broadcast interface;
and determining the azimuth angle range corresponding to each anchor according to the number of the anchors.
4. The method for transmitting a virtual gift as claimed in claim 1, wherein the step of determining a target anchor from the multi-player live interface according to a slide track comprises:
obtaining a termination point of the sliding track, and determining the position of the termination point on the multi-user live broadcast interface;
and determining the target anchor by using the area range to which the position of the termination point belongs based on the area range of each anchor.
5. The method of transmitting a virtual gift as claimed in claim 1, wherein the step of receiving a selection operation of a gift icon on the virtual gift area by a user and determining a target virtual gift comprises:
and receiving the selection operation of the plurality of gift icons on the virtual gift area by the user through a multi-point touch mode, and setting the plurality of selected virtual gifts as target virtual gifts.
6. The method for sending the virtual gift as claimed in claim 5, wherein the step of obtaining a sliding operation of the user on the target virtual gift, and determining a target anchor from the multi-player live interface according to a sliding track comprises:
and respectively acquiring sliding operation of a user on each target virtual gift, and determining a target anchor corresponding to the target virtual gift in the multi-user live broadcast interface according to a sliding track corresponding to each sliding operation.
7. The method of transmitting a virtual gift as claimed in claim 1, wherein the step of receiving a selection operation of a gift icon on the virtual gift area by a user and determining a target virtual gift comprises:
and receiving selection operation of the user on at least two gift icons on the virtual gift area in sequence, setting a plurality of selected virtual gifts as target virtual gifts, and generating a target virtual gift queue.
8. The method for sending the virtual gift as claimed in claim 7, wherein the step of obtaining a sliding operation of the user on the target virtual gift, determining a target anchor from the multi-player live interface according to a sliding track, and giving the target virtual gift to the target anchor comprises:
triggering sliding operation on any gift icon of the target virtual gift queue;
acquiring the sliding operation and determining a target anchor from the multi-user live broadcast interface according to a sliding track of the sliding operation;
and sending the target virtual gifts in the target virtual gift queue to the live broadcast pictures of the target anchor along the sliding track.
9. The method of transmitting a virtual gift according to any one of claims 1 to 8, wherein the target virtual gift includes a text virtual gift and a graphic virtual gift.
10. The method of transmitting a virtual gift according to claim 9, wherein the virtual gift is a literal virtual gift;
the receiving of the selection operation of the gift icon on the virtual gift area by the user, and the determining of the target virtual gift comprises:
receiving the content type of the text virtual gift selected on the virtual gift area by a user, and displaying a text content list matched with the content type of the text virtual gift;
and acquiring the target text content selected from the text content list as a target text virtual gift.
11. A virtual gift sending device, comprising:
the gift icon display module is used for acquiring the characteristic information of the current live broadcast room, matching the corresponding virtual gift from the virtual gift content library according to the characteristic information, and displaying the gift icon of the virtual gift on the virtual gift area of the multi-user live broadcast interface;
the virtual gift determining module is used for receiving the selection operation of a user on gift icons on the virtual gift area and determining a target virtual gift;
the target anchor determining module is used for acquiring the sliding operation of the user on the target virtual gift and determining the target anchor from the multi-user live broadcast interface according to the sliding track;
and the virtual gift giving module is used for giving the target virtual gift to the target anchor so as to synthesize the target virtual gift to a target position obtained by identifying the video anchor image and render and display the target virtual gift.
12. A virtual gift transmitting device comprising a memory, a processor, and a computer program stored on the memory and executable on the processor, wherein the processor implements the steps of the virtual gift transmitting method of any one of claims 1 through 10 when executing the program.
13. A storage medium containing computer-executable instructions for performing the steps of the method of transmitting a virtual gift according to any one of claims 1 through 10 when executed by a computer processor.
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