CN110909184A

CN110909184A - Multimedia resource display method, device, equipment and medium

Info

Publication number: CN110909184A
Application number: CN201911134481.4A
Authority: CN
Inventors: 韩金泽; 于鹤鑫
Original assignee: Reach Best Technology Co Ltd
Current assignee: Reach Best Technology Co Ltd
Priority date: 2019-11-19
Filing date: 2019-11-19
Publication date: 2020-03-24
Anticipated expiration: 2039-11-19
Also published as: CN110909184B

Abstract

The disclosure relates to a multimedia resource display method, device, equipment and medium, and belongs to the technical field of networks. The method comprises the following steps: and displaying the multimedia resource according to the first display quantity, acquiring a corresponding second display quantity according to the display feedback information corresponding to the first display quantity, and further displaying the multimedia resource.

Description

Multimedia resource display method, device, equipment and medium

Technical Field

The present disclosure relates to the field of network technologies, and in particular, to a method, an apparatus, a device, and a medium for displaying multimedia resources.

Background

In recent years, users can produce multimedia resources on various platforms, and can watch the multimedia resources produced by other users and perform operations such as praise and comment on the multimedia resources. If the user wants to display a certain multimedia resource to more users so as to obtain more play amount, comment amount and praise amount, more users can see the multimedia resource by purchasing and popularizing the multimedia resource so as to obtain more play amount, comment amount and praise amount.

In the related art, the specific popularization mode can be as follows: and the user pays for purchasing the target display amount for the multimedia resource, and the platform displays the multimedia resource on interfaces of other users according to the purchased target display amount to finish the display of the target display amount.

However, in the above popularization manner, for different multimedia resources, the platform completes display of all target display amounts, but when a multimedia resource with poor user feedback is displayed on interfaces of other users, the user cannot click and play the multimedia resource with high probability, the multimedia resource with poor user feedback is displayed too much, the display effect is poor, the multimedia resource with good user feedback is displayed too much after the target display amount is displayed, the multimedia resource with high content quality cannot be further displayed, and the display effect of the multimedia resource is poor.

Disclosure of Invention

The disclosure provides a multimedia resource display method, device, equipment and medium, which at least solve the problems that multimedia resources with poor user feedback are displayed too much, multimedia resources with high content quality cannot be further displayed, and the display effect of the multimedia resources is poor in the related art. The technical scheme of the disclosure is as follows:

according to a first aspect of the embodiments of the present disclosure, there is provided a multimedia resource display method, including:

displaying the multimedia resource according to the first display quantity to acquire corresponding display feedback information;

acquiring a corresponding second display quantity according to the display feedback information;

and continuing to display the multimedia resource according to the second display quantity.

In a possible implementation manner, the obtaining the corresponding second display amount according to the display feedback information includes:

and when the display feedback information meets the target display condition, executing the step of acquiring the corresponding second display amount, wherein the display feedback information comprises at least one of the play amount, the praise amount, the comment amount, the collection amount, the download amount, the shared amount or the use amount of the multimedia resource.

In one possible implementation, the method further comprises:

acquiring a corresponding user feedback rate according to the display feedback information;

the target display condition at least comprises that the user feedback rate is greater than a target feedback rate; the user feedback rate includes at least one of a rating of like, a rating of comment, a rating of collection, a rate of download, a rate of being shared, or a productivity based on the multimedia resource.

In one possible implementation, the obtaining of the target feedback rate includes:

acquiring user feedback rates of a plurality of multimedia resources in a target time period according to display feedback information of the plurality of multimedia resources in the target time period;

and obtaining a target feedback rate according to the user feedback rates of the plurality of multimedia resources in the target time period.

In one possible implementation, the obtaining the corresponding second display amount includes:

acquiring the acquisition probability of the second display quantity;

and acquiring a corresponding second display quantity according to the acquisition probability.

In one possible implementation manner, the obtaining the probability of obtaining the second display amount includes:

and acquiring the acquisition probability corresponding to at least one item of attribute information based on at least one item of attribute information in the duration information and the image quality information of the multimedia resource, wherein the acquisition probability is positively correlated with the quality represented by the attribute information of the multimedia resource.

In one possible implementation manner, the obtaining, based on at least one attribute information of the duration information and the image quality information of the multimedia resource, an obtaining probability corresponding to the at least one attribute information includes:

acquiring the attribute information of the multimedia resource;

determining the level corresponding to the multimedia resource based on the attribute information and the level threshold range;

and acquiring the acquisition probability corresponding to the grade.

and when the display feedback information meets the target display condition, acquiring the corresponding second display quantity according to the display feedback information.

and acquiring a second display quantity corresponding to the user feedback rate according to the user feedback rate, wherein the second display quantity is positively correlated with the user feedback rate.

In one possible implementation, the displaying the multimedia resource according to the first display amount includes:

acquiring the display effect requirement of the multimedia resource;

determining the display quantity of the multimedia resource on each display interface in a plurality of different display interfaces according to the first display quantity and the display effect requirement;

and displaying the multimedia resource on each display interface according to the display quantity of each display interface in the plurality of display interfaces.

In a possible implementation manner, after the continuing to display the multimedia resource according to the second display amount, the method further includes:

acquiring the acquisition probability of the third display quantity;

acquiring a corresponding third display quantity according to the acquisition probability of the third display quantity;

and continuing to display the multimedia resource according to the third display quantity.

In one possible implementation of the method according to the invention,

the displaying the multimedia resource according to the first display quantity comprises the following steps:

selecting a first user corresponding to the first display amount according to the first display amount;

displaying the multimedia resource on the interface of the first user;

the continuing to display the multimedia resource according to the second display amount includes:

selecting a second user corresponding to the second display amount according to the second display amount;

and displaying the multimedia resource on the interface of the second user.

According to a second aspect of the embodiments of the present disclosure, there is provided a multimedia resource display apparatus, the apparatus including:

the acquisition unit is configured to display the multimedia resource according to the first display amount and acquire corresponding display feedback information;

the obtaining unit is further configured to obtain a corresponding second display amount according to the display feedback information;

and the display unit is configured to continue to display the multimedia resource according to the second display amount.

In one possible implementation, the obtaining unit is configured to:

In one possible implementation, the obtaining unit is further configured to perform:

acquiring the acquisition probability of the second display quantity;

acquiring the attribute information of the multimedia resource;

and acquiring the acquisition probability corresponding to the grade.

In one possible implementation, the display unit is further configured to perform:

acquiring the display effect requirement of the multimedia resource;

In one possible implementation of the method according to the invention,

the acquisition unit is further configured to perform:

acquiring the acquisition probability of the third display quantity;

the display unit is further configured to continue to display the multimedia resource according to the third display amount.

displaying the multimedia resource on the interface of the first user;

and displaying the multimedia resource on the interface of the second user.

According to a third aspect of embodiments of the present disclosure, there is provided a computer device comprising:

one or more processors;

one or more memories for storing the one or more processor-executable instructions;

wherein the one or more processors are configured to execute the instructions to implement the multimedia asset display method described above.

According to a fourth aspect of embodiments of the present disclosure, there is provided a storage medium including:

the instructions in the storage medium, when executed by a processor of a computer device, enable the computer device to perform the multimedia asset display method described above.

According to a fifth aspect of embodiments of the present disclosure, there is provided a computer program product comprising: the computer program product stores at least one instruction that is loaded and executed by a processor to perform the operations performed by the above-described multimedia asset display.

The technical scheme provided by the embodiment of the disclosure at least brings the following beneficial effects:

according to the method and the device provided by the embodiment of the disclosure, the multimedia resource is displayed according to the first display amount, the corresponding second display amount is obtained according to the display feedback information corresponding to the first display amount, the multimedia resource is further displayed, the display amount of the multimedia resource is dynamically adjusted in real time by obtaining the display feedback information of the multimedia resource, the exposure rate of the multimedia resource with high content quality is efficiently improved, and the display effect of the multimedia resource is effectively guaranteed.

It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.

Drawings

The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and, together with the description, serve to explain the principles of the disclosure and are not to be construed as limiting the disclosure.

FIG. 1 is a flow chart illustrating a method of displaying a multimedia asset according to an exemplary embodiment;

FIG. 2 is a flow chart illustrating a method of displaying a multimedia asset according to an exemplary embodiment;

FIG. 3 is an interface diagram illustrating a multimedia asset presentation for a purchasable display amount according to an exemplary embodiment;

FIG. 4 is an interface diagram illustrating a multimedia asset display volume purchase specification, according to an exemplary embodiment;

FIG. 5 is a diagram illustrating an interface for display purchase of multimedia assets, according to an exemplary embodiment;

FIG. 6 is an interface diagram illustrating a presentation of a multimedia asset display scenario in accordance with an illustrative embodiment;

FIG. 7 is an interface diagram illustrating a multimedia asset display results presentation, according to an exemplary embodiment;

FIG. 8 is an interface diagram illustrating a purchase of an over-display multimedia asset presentation, according to an exemplary embodiment;

FIG. 9 is a flow chart illustrating a method of displaying a multimedia asset according to an exemplary embodiment;

FIG. 10 is a block diagram illustrating a multimedia asset display device according to an exemplary embodiment;

FIG. 11 is a block diagram illustrating a terminal in accordance with an exemplary embodiment;

fig. 12 is a schematic diagram illustrating a configuration of a server according to an example embodiment.

Detailed Description

In order to make the technical solutions of the present disclosure better understood by those of ordinary skill in the art, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

It should be noted that the terms "first," "second," and the like in the description and claims of the present disclosure and in the above-described drawings are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the disclosure described herein are capable of operation in sequences other than those illustrated or otherwise described herein. The implementations described in the exemplary embodiments below are not intended to represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the present disclosure, as detailed in the appended claims.

The user information to which the present disclosure relates may be information authorized by the user or sufficiently authorized by each party.

Fig. 1 is a flowchart illustrating a multimedia asset display method according to an exemplary embodiment, as shown in fig. 1, including the following steps.

In step S11, the multimedia resource is displayed according to the first display amount, and corresponding display feedback information is acquired.

In step S12, a corresponding second display amount is acquired based on the display feedback information.

In step S13, the multimedia resource is continuously displayed according to the second display amount.

According to the method provided by the embodiment of the disclosure, the multimedia resource is displayed according to the first display amount, the corresponding second display amount is obtained according to the display feedback information corresponding to the first display amount, the multimedia resource is further displayed, the display amount of the multimedia resource is dynamically adjusted in real time by obtaining the display feedback information of the multimedia resource, the exposure rate of the multimedia resource with high content and high quality is efficiently improved, and the display effect of the multimedia resource is effectively guaranteed.

In one possible implementation, the method further comprises:

acquiring the acquisition probability of the second display quantity;

acquiring the attribute information of the multimedia resource;

and acquiring the acquisition probability corresponding to the grade.

acquiring the display effect requirement of the multimedia resource;

acquiring the acquisition probability of the third display quantity;

In one possible implementation of the method according to the invention,

displaying the multimedia resource on the interface of the first user;

and displaying the multimedia resource on the interface of the second user.

All the above optional technical solutions may be combined arbitrarily to form the optional embodiments of the present disclosure, and are not described herein again.

Fig. 2 is a flowchart illustrating a multimedia asset display method according to an exemplary embodiment, as shown in fig. 2, including the following steps.

In step S21, the server acquires a first display amount of the multimedia asset.

In the embodiment of the present disclosure, a process of displaying a multimedia resource may be divided into a plurality of stages, each stage may correspond to a display amount, and a server may display the multimedia resource according to the display amount.

The first display amount may be a display amount set by a technician according to a demand, a display amount purchased for the multimedia resource by a producer of the multimedia resource, or a part of the display amount purchased for the multimedia resource by the producer of the multimedia resource. The multimedia resource can be video, and also can be characters, pictures, audio, short video, animation and the like. The first display amount and the multimedia resource are not limited in the embodiments of the present disclosure.

In one possible implementation, the multimedia resource may be a short video, which may be a video with a duration of less than 5 minutes using the network as a propagation channel. The users can produce short videos on various short video platforms, and can watch the short videos produced by others and perform operations such as praise and comment. If the user wants to find a certain short video by more users, and obtain more feedback information such as playing amount, comment amount, praise amount and the like, the method can be realized by using a popularization function provided by various short video platforms, namely, paying for the display amount of the short video, wherein the first display amount can be the display amount of the purchase or part of the display amount of the purchase.

In one possible implementation manner, the server obtains a first display amount of the multimedia resource according to the display amount requirement of the multimedia resource. The display amount requirement may be set by a related technician or set by a user according to a requirement of the user, for example, the display amount requirement may be a display amount purchased by a producer of the multimedia resource for the multimedia resource, and the first display amount is smaller than the purchased display amount. This step acquires a part of the purchased display amount as a first display amount. In this way, the display is performed according to the partial display quantity purchased by the user, and then the following steps are combined to perform subsequent display, so that the total display quantity is close to the purchased display quantity or the average value of the total display quantities of a plurality of users is close to the purchased display quantity through two stages, and the display of each multimedia resource is distinguished under the condition of meeting the display quantity requirement.

The first display amount may be the same or different for different multimedia assets. When the first display amount is the same, the server can directly acquire the first display amount. When the first display amount is different, the server may randomly obtain the first display amount, or obtain different first display amounts according to related information of different multimedia resources, where the related information may include information such as a play amount and a praise amount of the multimedia resource, which is not limited in this disclosure.

In step S22, the server displays the multimedia resource according to the first display amount, and acquires corresponding display feedback information.

The server displays the multimedia resource according to the first display amount, which can be displaying the multimedia resource on an interface of the user terminal and collecting the feedback condition of the user on the multimedia resource, so as to be used as a data basis for acquiring the subsequent display amount.

In one possible implementation, the display feedback information may include at least one of a play amount, a praise amount, a review amount, a collection amount, a download amount, a shared amount, or a usage amount of the multimedia resource. Wherein the usage amount of the multimedia resource may include an amount of the user producing a new multimedia resource based on the multimedia resource. In one particular example, the producing a new multimedia asset may include the user mimicking a multimedia asset produced by the multimedia asset using a paring-sum function or a multimedia asset produced by the user based on the multimedia asset using a paring-box function.

After the server displays the multimedia resource according to the first display amount, the user browses the multimedia resource on the interface of the terminal, and the server can receive display feedback information of the user on the multimedia resource, wherein the display feedback information is information of the feedback operation.

The feedback operation may include operations of playing, praise, comment, favorite, downloading or using the multimedia resource of the user. For example, the feedback operation may be an operation of another user clicking to play the multimedia resource, and the display feedback information may be the number of times the other user clicks to play the multimedia resource, that is, the play amount; the feedback operation may also be an operation in which other users approve the multimedia resource, and the display feedback information may be the number of times the multimedia resource is approved, that is, the amount of approval; the feedback operation may also be an operation of other users to comment on the multimedia resource, and the display feedback information may be the number of times the multimedia resource is commented, that is, the comment amount. The content of the display feedback information is not limited in the embodiments of the present disclosure.

In one possible implementation manner, the server may obtain the first display amount of the multimedia resource according to the display amount purchased for the multimedia resource by the producer of the multimedia resource. The server first displays the purchase display amount according to a part of the purchase display amount, but not the entire purchase display amount. The server can obtain the feedback of the user to the multimedia resource according to the display of the part of the display amount, judge the feedback effect of the multimedia resource according to the feedback and determine whether to continue to display the multimedia resource.

In one possible implementation manner, the server displays the multimedia resource in a first time period according to the first display amount. The first display amount display time period may be a fixed-length time period set by a technician according to a requirement, the server starts to display the multimedia resource at a start time of the first time period, and stops displaying the multimedia resource at an end time of the first time period.

The server can display the multimedia resource according to the first display amount in various modes, can display the multimedia resource on any interface of the user when the server displays the multimedia resource, and can also determine the display amount in which interface or interfaces according to the display effect requirement.

In one possible implementation, the multimedia resource may be displayed in a plurality of display interfaces, and the display effect in different display interfaces is different. In step S21, the server may obtain a display effect requirement of the multimedia resource, and select the multimedia resource displayed on the display interface of the user according to the display effect requirement. In a specific possible implementation manner, the specific process of displaying the multimedia resource by the server according to the display effect requirement may include the following steps one to three:

step one, a server acquires the display effect requirement of the multimedia resource.

The display effect requirement may include at least one of an increase in a focus amount, an increase in a play amount, an increase in a review amount, an increase in a collection amount, an increase in a sharing amount, and the like, which is not limited in the embodiment of the present disclosure.

In one possible implementation, when the producer of the multimedia resource purchases the display amount for the multimedia resource, the server may provide different display effect requirement options for the producer of the multimedia resource to select. The server can obtain the display effect requirements of the multimedia resources, and for different display effect requirements, the display effect requirements can be displayed on different display interfaces of the user when the multimedia resources are displayed. Of course, the above is only an example of setting a display effect requirement, and the display effect requirement may also be randomly acquired by the server, or directly acquired by the server according to the setting of the requirement by a related technician, which is not limited in this embodiment of the disclosure.

And step two, the server determines the display quantity of the multimedia resource on each display interface in a plurality of different display interfaces according to the first display quantity and the display effect requirement.

For example, the user is more inclined to play the multimedia resource to find the favorite multimedia resource in the first display interface of the multimedia resource recommended according to the browsing history of the user. The user is more inclined to perform operations such as approval and comment on the multimedia resources and generate interaction with the concerned multimedia resource producer on the second display interface which displays the multimedia resources produced by other users concerned by the user. The server can select a proper display interface to display the multimedia resource according to the display effect requirement, or allocate different display quantities to each display interface to achieve the display effect requirement.

The different display interfaces can be interfaces for the user to exchange information with the server. The different display interfaces may have different functionality, for example, the different display interfaces may include a first display interface, a second display interface, and a third display interface. The first display interface may be a display interface of a multimedia resource recommended by the server according to the browsing history of the user. The second display interface may be a display interface for displaying, by the server, multimedia assets produced by other users of interest to the user. The third display interface may display, for the server, a display interface recommended according to the location information of the user and generated by the user within a target distance from the user. In one specific possible implementation manner, the first display interface may be a discovery page, the second display interface may be a focus page, and the third display interface may be a city page. The embodiment of the present disclosure does not limit the different display interfaces.

The server may determine the display amount of the multimedia resource on each of the plurality of different display interfaces in a plurality of ways, for example, the server may directly determine the display amount of the multimedia resource on each of the plurality of different display interfaces according to the first display amount and the display effect requirement, the server may also determine the display proportion of the multimedia resource on each of the plurality of different display interfaces according to the display effect requirement, and determine the display amount of the multimedia resource on each of the plurality of different display interfaces according to the display proportion and the first display amount.

In a possible implementation manner, the specific step of determining, by the server, the display amount of the multimedia resource on each of the plurality of different display interfaces by obtaining the display scale may be: the server determines the ratio of the display quantity of the multimedia resource on the first display interface to the display quantity of the multimedia resource on the second display interface according to the display effect requirement, and the server can determine the display quantity of the multimedia resource on each display interface in a plurality of different display interfaces according to the ratio.

Taking the example that the plurality of display interfaces include a first display interface and a second display interface, the first display interface and the second display interface are different display interfaces of the user, and the first display interface and the second display interface may be provided with different functions, and habits of the user in browsing the display interfaces may be different for the display interfaces with different functions. The server may determine the ratio based on the function of the different display interfaces.

For example, for the first display interface, since multimedia resources recommended according to the browsing history of the user are all displayed, the user may be more inclined to click and play the multimedia resources displayed on the first display interface during browsing, or add a producer corresponding to the multimedia resources displayed on the display interface as a new user of interest. For the second display interface, users are more prone to like and comment because all displayed multimedia resources produced by other users concerned by the users. Therefore, when the display effect requirement is the increase of the attention amount, the first display interface is the first display interface, and the second display interface is the second display interface, more multimedia resources are displayed on the first display interface, so that the display effect requirement can be easily met, and the server can determine that the ratio of the display times of the multimedia resources on the first display interface to the display times of the second display interface is more than one according to the display effect requirement.

A specific example is provided below, in which the display effect requirement may be to increase the playing amount of the multimedia resource, or may also be to increase the amount of praise and comment of the multimedia resource. The first display interface is an interface for displaying the multimedia resources produced by the concerned users of each user, and the second display interface is an interface for displaying the multimedia resources produced by the concerned users of each user. The above process may correspond to:

in the first mode, when the display effect requirement is to increase the playing amount of the multimedia resource, the server determines that the ratio between the display amount of the first display interface and the display amount of the second display interface is less than one.

Because the second display interface is an interface for displaying multimedia resources produced by a user who is not concerned by the user, the user is more inclined to find the multimedia resources interested by the user for the multimedia resources displayed on the second display interface for browsing and playing, and because the display effect requirement comprises increasing the playing amount of the multimedia resources, the server can display more multimedia resources on the second display interface when the multimedia resources are displayed, so that more playing amount is increased.

And secondly, when the display effect requirement is to increase the praise amount and the comment amount of the multimedia resource, determining that the ratio between the display amount of the first display interface and the display amount of the second display interface is more than one.

Because the first display interface is an interface for displaying the multimedia resources produced by the user concerned by the user, and because the producer corresponding to the multimedia resources concerned by the user is concerned by the multimedia resources displayed on the second target interface, the user is more inclined to approve and comment the multimedia resources displayed on the first display interface, so that the user interacts with the producer corresponding to the multimedia resources. And because the display effect requirement comprises the increase of the amount of praise and the amount of comments of the multimedia resource, the server can display the multimedia resource on the first display interface more when displaying the multimedia resource, so as to increase more praise and comment.

The specific process of obtaining the first display amount and the display effect requirement of the multimedia resource at the server can be seen in the following specific examples:

when the producer of the multimedia resource purchases the display amount for the multimedia resource, the producer can firstly select from a plurality of multimedia resources which can purchase the display amount, the interface shown in fig. 3 can be displayed at the terminal of the producer, fig. 3 is a schematic interface diagram of a multimedia asset presentation showing a purchasable display amount according to an exemplary embodiment, the producer can switch the purchasable display amount of multimedia assets by sliding the slider at the bottom of the interface in fig. 3, the multimedia asset presentation interface with the purchasable display amount can display the multimedia assets produced by the producer in the last 30 days, and only 6 multimedia resources which are most worth popularizing are displayed at most, each multimedia resource with the purchasable display amount can be provided with any one of the most popular and latest released tags, and the display priority of the multimedia resource with the purchasable display amount with the most popular tag in the interface in the figure 3 is higher than that of the multimedia resource with the latest released tag. When the slider slides to the boundary or the producer does not have a purchasable display amount of multimedia assets, the interface as shown in fig. 4 is displayed at the producer's terminal.

Fig. 4 is an interface diagram illustrating a multimedia asset display quantity purchase instruction according to an exemplary embodiment, and the producer may jump to an interface for producing a multimedia asset by triggering a button for issuing a new work on the interface for the multimedia asset display quantity purchase instruction in fig. 4.

The producer may jump to the interface shown in fig. 5 by triggering the fast-forward button on the multimedia resource display interface with the display amount available for purchase in fig. 3, fig. 5 is a schematic diagram of an interface for multimedia resource display amount purchase according to an exemplary embodiment, the play amount, the praise amount, and the comment amount of the multimedia resource are displayed on the top of the multimedia resource display amount purchase interface, and the producer may jump to the play interface of the multimedia resource by clicking the entire piece of the work. The producer can select the display effect requirement by triggering the video playing amount button or the like and comment button which is expected to be increased in the multimedia resource display amount purchase interface shown in fig. 5, and can also select the display amount which is expected to be purchased by triggering the button under the purchase display times in fig. 5. The producer is also informed in fig. 5 that the display time of the multimedia asset is fixed 2 hours. After the display effect requirement and the display amount are selected, the producer can jump to the payment interface for payment by triggering the payment removing button in the multimedia resource display amount purchasing interface shown in the figure 5. After the payment is completed, the producer successfully purchases the display amount for the multimedia asset, and the server may proceed to step S21.

And step three, the server displays the multimedia resource on each display interface according to the display quantity of each display interface in the plurality of display interfaces.

After the server obtains the display quantity of the multimedia resource on each display interface in a plurality of different display interfaces, the server can display the multimedia resource on different display interfaces according to the display quantity. The server distributes the display quantity in different display interfaces for the multimedia resources according to the first display quantity and the display effect requirement so as to achieve the corresponding display effect requirement, provides different display modes for the multimedia resources according to different display effect requirements, achieves different display effects, displays the multimedia resources in a more targeted mode, meets different display effect requirements of users, and achieves better display effect.

In step S23, the server acquires a corresponding second display amount according to the display feedback information.

After the server displays the multimedia resource according to the first display amount, the server can know the display effect of the multimedia resource, namely whether other users like the multimedia resource or not according to the display feedback information, so as to know the quality of the multimedia resource.

Specifically, the server may obtain the corresponding second display amount according to the display feedback information in various ways, for example, the server may obtain the corresponding second display amount according to the information amount in the display feedback information, and the information amount may be positively correlated with the second display amount. The server can also screen the multimedia resources according to the display feedback information, and does not acquire the corresponding second display quantity for the multimedia resources with poor display feedback.

In step S23, in the process that the server acquires the corresponding second display amount according to the display feedback information, the display feedback information may be used as a data basis for determining whether to acquire the second display amount, or as a data basis for determining the second display amount when specifically acquiring the second display amount. Specifically, three cases may be included:

in the first case, the display feedback information is only used as a data basis for judging whether to acquire the second display amount. In the second case, the display feedback information is only used as a data basis for determining the second display amount when the second display amount is specifically acquired. In case three, the display feedback information is used as a data basis for judging whether to acquire the second display amount, and is also used as a data basis for determining the second display amount when the second display amount is specifically acquired. The following description is only directed to the display feedback information as a data basis for determining whether to acquire the second display amount, and when the second display amount is specifically acquired, a manner is provided in which the display feedback information is used as a data basis for determining the second display amount when the second display amount is specifically acquired, and therefore the description is not separately directed to the case two.

The server may perform the above-mentioned screening step in a variety of ways, and in a possible implementation manner, the screening step may specifically be: and when the display feedback information meets the target display condition, the server executes the step of acquiring the corresponding second display quantity. The feedback information of the multimedia resource conforms to the target display condition, that is, the user has good feedback on the multimedia resource, the quality of the multimedia resource is better, and the server can obtain the second display amount of the multimedia resource and display the multimedia resource to more users. Through the step, the server can filter the multimedia resources with poor quality, subsequent display is not performed, the multimedia resources with poor quality are prevented from being displayed too much, and meanwhile, the multimedia resources with good quality are displayed more, so that the display effect of the multimedia resources is improved.

In the embodiment of the present disclosure, the target display condition is that the user feedback rate is greater than the target feedback rate. The server may obtain a corresponding user feedback rate according to the display feedback information, and execute the step of obtaining the corresponding second display amount when the user feedback rate is greater than the target feedback rate.

The display feedback information may include one or more items of information, and the user feedback rate may also include one or more items. For example, when the display feedback information includes the amount of likes and the amount of comments of the multimedia resource, the user feedback rate may include a ratio of the amount of likes to the first display amount and a ratio of the amount of comments to the first display amount.

The target feedback rate may be set by a technician as required, the server may directly obtain the target feedback rate when in use, and the target feedback rate may also be obtained by the server based on the display feedback information of the plurality of multimedia resources, which is not limited in the embodiment of the present disclosure. The user feedback rate can represent the display effect of the multimedia resource, and the display effect of the multimedia resource can be judged according to the comparison between the user feedback rate and the target feedback rate, so as to judge whether the multimedia resource needs to be further displayed.

In a possible implementation manner, the process of the server obtaining the target feedback rate may include the following steps one to two:

step one, a server acquires user feedback rates of a plurality of multimedia resources in a target time period according to display feedback information of the plurality of multimedia resources in the target time period.

The display feedback information may include at least one of a play amount, an approval amount, a review amount, a collection amount, a download amount, a shared amount, or a usage amount of the multimedia resource, and the corresponding user feedback rate may also include at least one of a play rate, an approval rate, a review rate, a collection rate, a download rate, a shared rate, or a usage rate of the multimedia resource.

For each multimedia resource in the multiple multimedia resources, the server may obtain display feedback information of the multimedia resource in a target time period, and for each information in the display feedback information, obtain a ratio of the information to a display amount of the multimedia resource in the target time period, to obtain a corresponding user feedback rate.

And step two, the server acquires a target feedback rate according to the user feedback rates of the plurality of multimedia resources in the target time period.

After the server obtains the user feedback rates of the plurality of multimedia resources in the target time period, the target feedback rate can be obtained in a plurality of modes. In one possible implementation manner, the server may obtain the target feedback rate by any one of the following manners one to three:

in the first mode, for each information in the displayed feedback information, the server may obtain the user feedback rates corresponding to the information of the plurality of multimedia resources and average the user feedback rates to obtain an average value of the user feedback rates corresponding to the information, where the average value is the target feedback rate corresponding to the information.

And secondly, for each information in the displayed feedback information, the server can obtain the user feedback rates corresponding to the information of the plurality of multimedia resources and sequence the plurality of multimedia resources according to the user feedback rates, and obtain the average value of the user feedback rates of the plurality of multimedia resources with the target proportion in the front sequence, wherein the average value is the target feedback rate corresponding to the information. Or, the server may obtain probability distribution of user feedback rates corresponding to the information of the plurality of multimedia resources, and obtain a corresponding target feedback rate according to the probability distribution and the target quantile. The target proportion and the target quantile may be set by a technician according to a requirement, or may be different according to different amounts of the multimedia resources in the plurality of multimedia resources, which is not limited in the embodiment of the present disclosure.

And for each information in the displayed feedback information, the server can obtain a user feedback rate of which the user feedback rate corresponding to the information is greater than a user feedback rate threshold value in the plurality of multimedia resources, and obtain an average value of the user feedback rates of which the user feedback rates corresponding to the information are greater than the user feedback rate threshold value, wherein the average value is a target feedback rate corresponding to the information. The user feedback rate threshold may be set by a technician as required, or may be different according to different numbers of the multimedia resources in the plurality of multimedia resources, which is not limited in the embodiment of the present disclosure.

In the above manner of obtaining the target feedback rate based on the user feedback rate in the target time period, the server obtains the target feedback rate based on the display feedback information of the plurality of multimedia resources in the target time period, the target feedback rate is more consistent with the real situation, and whether the display effect of the multimedia resources exceeds the average level or not can be judged according to the comparison between the target feedback rate and the user feedback rate of the multimedia resources, so that the display effect of the multimedia resources can be improved.

The display feedback information may include one or more items of information, the user feedback rate may also include one or more items, and when it is determined whether the user feedback rate meets a target condition, it may be determined whether the one or more user feedback rates meet, and accordingly, the target display condition may be any one of the following conditions one to two:

under the condition one, the feedback rate of each user in the user feedback rates is greater than the target feedback rate corresponding to the user feedback rate.

And comparing the user feedback rate with a target user feedback rate corresponding to the user feedback rate for each user feedback rate in the user feedback rates, wherein when each user feedback rate is greater than the corresponding target user feedback rate, the display feedback information accords with a target display condition.

Specifically, the user feedback rate may be embodied as a ratio of each item of information in the display feedback information to the first display amount, and the ratio is used as the user feedback rate corresponding to each item of information. For example, if the first display amount is 100 and the like amount in the display feedback information is 50, 50% is used as the user feedback rate corresponding to the like amount, that is, the user like rate.

In a possible implementation manner, the target feedback rate may be set by a technician as required, or may be adjusted according to the first display amount of the multimedia resource, for example, the larger the first display amount is, the larger the target feedback rate corresponding to the information is, and may also be determined according to a manner of obtaining within the target time period, which is not limited in this disclosure.

And secondly, any one of the user feedback rates is larger than a target feedback rate corresponding to the user feedback rate.

The user feedback rate may include a plurality of user feedback rates, and if one and more user feedback rates are greater than the corresponding target feedback rates, the display feedback information conforms to the target display condition. Under the second condition, if the display feedback information does not meet the target display condition, all the user feedback rates in the user feedback rates are less than or equal to the corresponding target feedback rates.

In the two conditions, the user feedback rate is greater than the target feedback rate as the target condition, and the target condition may be in other manners, for example, by directly comparing the relationship between each item of information in the display feedback information and the target threshold, which manner is specifically adopted is not limited in the embodiment of the present disclosure.

The server may directly obtain the corresponding second display amount when the display feedback information meets the target display condition, or obtain the corresponding second display amount according to the display feedback information when the display feedback information meets the target display condition.

And in the first acquisition mode, when the display feedback information accords with the target display condition, the server directly acquires the corresponding second display quantity.

In the obtaining mode, the server only uses the display feedback information when judging whether the display feedback information meets the target display condition, and does not obtain the corresponding second display quantity according to the display feedback information after judging that the display feedback information meets the target display condition. In a possible implementation manner, in the first obtaining manner, the server may obtain the corresponding second display amount through any one of the following direct obtaining manner one to a direct obtaining manner two:

and in the first direct acquisition mode, when the display feedback information meets the target display condition, the server can acquire the corresponding second display quantity according to the acquisition probability of the second display quantity.

In one possible implementation, the specific process may include the following steps one to two:

step one, the server obtains the obtaining probability of the second display quantity.

The obtaining probability of the second display quantity is used for reflecting the possibility that the server obtains the second display quantity, the obtaining probability of the second display quantity is high, the possibility that the server obtains the second display quantity is high, the obtaining probability of the second display quantity is low, and the possibility that the server obtains the second display quantity is low.

In a possible implementation manner, the obtaining probability of the second display amount may be set by a technician according to a requirement, the obtaining probabilities of the second display amount corresponding to different multimedia resources may be the same, and the server may directly obtain the set obtaining probability of the second display amount.

In another possible implementation manner, the obtaining probabilities of the second display amounts corresponding to different multimedia resources may be different. The acquisition probability may be positively correlated with the quality of the multimedia resource, which may be represented by the attribute information. Specifically, the server may obtain, based on at least one item of attribute information in the duration information and the image quality information of the multimedia resource, an obtaining probability corresponding to the at least one item of attribute information, where the obtaining probability is positively correlated with the quality indicated by the attribute information of the multimedia resource.

The attribute information may be information carried by the multimedia resource itself, and the duration information may include a release duration and a work duration of the multimedia resource. The image quality information may include a definition of the multimedia asset. The attribute information may further include basic information of the multimedia asset, and the basic information may include information of a title, a cover, a category label, and the like of the multimedia asset. The classification label may include at least one of labels for classifying the content of each multimedia resource, such as countryside laugh, city entertainment, game commentary, movie and television information, video clips, and the like, and the classification label may be determined by the server according to the content of the multimedia resource, or may be set by the user to which the multimedia resource belongs and sent to the server.

For example, the larger the information amount of the attribute information of the multimedia resource is, that is, the information is complete, the higher the quality of the multimedia resource is, the shorter the release duration in the duration information of the multimedia resource is, or as the duration is larger, the higher the quality of the multimedia resource is, the better the image quality of the multimedia resource is, and the higher the quality of the multimedia resource is, the higher the acquisition probability is for the multimedia resource with high quality. Therefore, the corresponding acquisition probability is acquired according to the at least one attribute, the feedback condition of the multimedia resource can be pre-judged in advance according to the attribute information of the multimedia resource, the corresponding acquisition probability is acquired, the acquired acquisition probability accords with the condition of the multimedia resource, the accuracy is high, the multimedia resource with high quality can be further displayed, and the display effect is good.

In a possible implementation manner, the server may also set a level for the multimedia resource, and different levels may correspond to different acquisition probabilities. The above process may include the following acquiring steps one to three:

the first step of obtaining, the server obtains the attribute information of the multimedia resource.

And step two, the server determines the corresponding grade of the multimedia resource based on the attribute information and the grade threshold range.

The level threshold range may be a threshold range set by a technician according to a requirement, and the server may determine the level corresponding to the multimedia resource by dividing different levels in a certain order, for example, from high to low or from low to high, according to the attribute information and the level threshold range.

Considering that the information included in the attribute information may be different, the second obtaining step may further include the following three determination manners:

and determining the first mode, wherein the server determines the corresponding grade of the multimedia resource according to the information quantity of the attribute information and the grade threshold range.

The larger the information amount of the attribute information is, the more complete the information of the multimedia resource is, the more the multimedia resource is facilitated to obtain more feedback, the better the quality represented by the attribute information is, and the server determines that the grade corresponding to the multimedia resource can be the grade with higher corresponding acquisition probability based on the attribute information. The level threshold range may be a level threshold range of the amount of information, and the level is divided according to the amount of information.

For example, the more the number of at least one of the classification tags of the multimedia resource is, the clearer the classification of the short video works is, when the multimedia resource is displayed on the interface of the user, the user can clearly see whether the multimedia resource is the type that the user wants to watch through the classification tag, the multimedia resource is easier to be selected and played by the user among numerous multimedia resources, and further the playing amount is increased, that is, the probability that the multimedia resource receives more feedback from the user is higher.

And determining, by the server, a level corresponding to the multimedia resource according to the duration information in the attribute information and the level threshold range, wherein the duration information includes at least one of the multimedia resource issuing duration or the multimedia resource playing duration. The level threshold range may be a level threshold range of the duration, and the level is divided according to the length of the duration.

The longer the playing time of the multimedia resource is, the richer the content contained in the multimedia resource is, the easier the multimedia resource attracts a user, the shorter the publishing time of the multimedia resource is, the more novel the content of the multimedia resource is, the more the multimedia resource can easily obtain more feedback, and the server determines that the corresponding grade of the multimedia resource can be the corresponding grade with higher acquisition probability based on the attribute information.

And determining the third mode, wherein the server determines the corresponding grade of the multimedia resource according to the image quality information in the attribute information and the grade threshold range. The level threshold range may be a level threshold range of image quality, and the image quality may be classified into levels according to the quality of the image quality.

The image quality information may include a definition of the multimedia resource, the better the experience of the user when watching the multimedia resource, the more easily the multimedia resource obtains more feedback, and the server determines, based on the attribute information, that the level corresponding to the multimedia resource may be a level with a higher corresponding acquisition probability.

The server divides the grades based on the attribute information to obtain the obtaining probability corresponding to the grades, predicts the feedback condition of the multimedia resources according to the attribute information through more detailed analysis and division, divides the grades, can enable the corresponding obtaining probability to be more accurate, and improves the display effect of the multimedia resources.

And step three, the server acquires the acquisition probability corresponding to the grade.

The different levels corresponding to the multimedia resources may have corresponding acquisition probabilities, and the acquisition probability corresponding to each level may be set by a technician as required, which is not limited in the embodiments of the present disclosure. In a possible implementation manner, the higher the level corresponding to the multimedia resource is, the greater the acquisition probability corresponding to the level is. In another possible implementation manner, the lower the level corresponding to the multimedia resource is, the greater the acquisition probability corresponding to the level is. The server may obtain the corresponding obtaining probability according to the grade determined in the obtaining step two.

And step two, the server acquires a corresponding second display quantity according to the acquisition probability.

The server may directly determine the second display amount corresponding to the acquisition probability according to the acquisition probability, or determine whether the multimedia resource acquires the second display amount according to the acquisition probability, and then determine a specific numerical value of the second display amount.

In a possible implementation manner, the second step may be implemented according to an object model, and the server may input the attribute information of the multimedia resource into the object model and output the corresponding second display amount. The model parameters of the object model may include the acquisition probability.

In a specific example, the target model may be a lottery model, the obtaining probability of the second display amount may be a winning probability in the lottery model, the lottery model may have a different second display amount and a corresponding winning probability, and the server may perform lottery drawing by the lottery model after inputting the multimedia resource into the lottery model, determine and output the second display amount.

The server acquires the corresponding second display quantity based on the acquisition probability of the second display quantity, whether the corresponding second display quantity exists in each multimedia resource is not fixed, but is determined based on the acquisition probability, different display quantities are provided for different multimedia resources, different multimedia resources are distinguished, the display quantity is determined flexibly and changeably, uniform display quantity is not adopted singly for display, and the display effect is better.

And in the direct acquisition mode II, the server randomly acquires a second display quantity of the multimedia resource.

The random process may be implemented according to a random algorithm, which may be an algorithm including random number generation, and may randomly output a different number as the second display amount. The random algorithm may be any one, and the embodiment of the disclosure does not limit this.

And in a second acquisition mode, when the display feedback information meets the target display condition, the server acquires the corresponding second display quantity according to the display feedback information.

In the obtaining mode, after the server judges that the display feedback information meets the target display condition, the server obtains the corresponding second display amount according to the display feedback information, namely the feedback condition of the user to the multimedia resource.

The server may determine a display effect of the multimedia resource according to the display feedback information, and determine the second display amount for obtaining the multimedia resource according to the display effect. The display effect can be obtained by various judgment modes through the display feedback information. The second display amount and the display feedback information can be positively correlated, and the server determines that the better the display effect of the multimedia resource is according to the display feedback information, and the larger the second display amount is. For example, the larger the total information amount of the display feedback information, the larger the second display amount. For another example, the server may obtain the second display amount of the multimedia resource according to the size of the information amount corresponding to any one of the display feedback information, specifically, when the information amount corresponding to any one of the display feedback information is greater than the corresponding information amount threshold, it may be determined that the display effect of the multimedia resource is better, and further, the server may obtain the second display amount that is larger.

In a possible implementation manner, the second display amount may be related to a user feedback rate, and the server may obtain the corresponding second display amount according to the display feedback information through the following steps one to two:

step one, the server obtains the corresponding user feedback rate according to the display feedback information.

And step two, the server acquires a second display quantity corresponding to the user feedback rate according to the user feedback rate, wherein the second display quantity is positively correlated with the user feedback rate.

The larger the user feedback rate is, the better the display effect of the multimedia resource is, and the larger the second display amount corresponding to the user feedback rate is. The smaller the user feedback rate is, the poorer the display effect of the multimedia resource is, and the smaller the second display amount corresponding to the user feedback rate is.

The implementation mode obtains the corresponding second display amount according to the feedback rate of the user, the feedback rate of the user is real user feedback, the quality of the multimedia resource can be accurately reflected, the multimedia resource with good quality can be helped to obtain more display amounts, the multimedia resource with poor quality is prevented from being excessively displayed on the display interface of the user, and the display effect is improved.

In step S24, the server continues to display the multimedia resource according to the second display amount.

And for the multimedia resource of which the feedback information meets the target display condition, the server further displays the multimedia resource. That is, the multimedia resource with good display effect is further displayed, which can help the multimedia resource with good quality to grow further and make more other users see the multimedia resource.

In one possible implementation, the steps of displaying the multimedia resource in the steps S22 and S24 may select different users to display the multimedia resource.

Specifically, in step S22, the server may select a first user corresponding to the first display amount according to the first display amount, and display the multimedia resource on an interface of the first user. When the display feedback information of the multimedia resource meets the target display condition, the step S24 may be that the server selects a second user corresponding to the second display amount according to the second display amount, and displays the multimedia resource on an interface of the second user.

The first user and the second user may be users in different ranges, and specifically may include at least one of the following ranges from one to three:

and the first user is a partial associated user of the producer, the associated user is a user concerning the producer, and the second user is another partial associated user of the producer. Accordingly, the server can select a part of users from associated users of the producer of the multimedia resource as the first users according to the first display amount. And selecting another part of the users from the associated users of the producer as second users according to the second display amount.

At this scope, the user scope of the multimedia resource display includes the associated user of the producer, i.e. all users interested in the producer. The step S22 can be displaying the multimedia resource on the interface of the part of the associated user of the producer first, and when the feedback information of the multimedia resource meets the target display condition, the step S24 can be displaying the multimedia resource on the interface of another part of the associated user of the producer.

And in the second range, the first user is the associated user of the producer, the second user is the unassociated user of the producer, and the unassociated user is the user who does not pay attention to the producer. Accordingly, the server can select the associated user of the producer of the multimedia resource as the first user according to the first display amount. And the server selects the non-associated user from the producer as a second user according to the second display amount.

Under the second scope, the user scope of the multimedia resource display comprises the associated user and the non-associated user of the production. The step S22 can be displaying the multimedia resource on the interface of the associated user of the producer first, and when the feedback information of the multimedia resource meets the target display condition, the step S24 can be displaying the multimedia resource on the interface of the unassociated user of the producer.

And range three, the first user and the second user comprising the associated user of the producer and the unassociated user of the producer. Accordingly, the server may select a part of users from associated users and non-associated users (all users) of the producer of the multimedia asset as the first users according to the first display amount. And selecting another part of users from the associated users and the non-associated users (all users) of the producer as second users according to the second display amount.

Under the third scope, the user scope of the multimedia resource display includes the associated user and the non-associated user of the production. The step S22 can be displaying the multimedia resource on the interface of the associated user and the interface of the unassociated user, and the step S24 can be displaying the multimedia resource on the interface of the associated user and the interface of the unassociated user of the producer when the feedback information of the multimedia resource meets the target display condition.

The server selects different user ranges to display at different stages of displaying the multimedia resource, can more carefully display the multimedia resource, and can also select different user ranges to display according to the display effect requirement, thereby being beneficial to improving the display effect.

In the displaying process of the multimedia asset in the above steps S22 to S24, the interface of the terminal of the producer of the multimedia asset may show the interface as shown in fig. 6, fig. 6 is a schematic diagram of the interface shown in the displaying situation of the multimedia asset according to an exemplary embodiment, and the increasing amounts of the multimedia asset display amount, the playing amount and the like in the interface display may also show the interface position of the user where the multimedia asset is being displayed and the remaining time of the multimedia asset display.

After the time of displaying the multimedia resource reaches two hours, that is, the display is finished, the interface of the terminal of the producer jumps to the interface shown in fig. 7, fig. 7 is an interface schematic diagram of displaying a multimedia resource display result shown according to an exemplary embodiment, if the multimedia resource is not assisted, that is, the second display amount in the step S24 is not obtained, the interface shows the increase amounts of the display amount, the play amount, and the like of the multimedia resource in the current display, and if the multimedia resource is assisted, the interface shows the increase amounts of the display amount, the play amount, and the like of the multimedia resource in the current display and the boosting information.

Fig. 8 is a diagram illustrating an interface for purchasing an over-display multimedia asset presentation in which front cover of a plurality of multimedia assets, a display requirement, a display end time, an exposure and play increase, and a display purchase type are displayed, according to an exemplary embodiment. The plurality of multimedia resources comprise multimedia resources with the display amount purchased by the user and multimedia resources with the display amount purchased by other users.

In a possible implementation manner, after the server continues to display the multimedia resource according to the second display amount, the server may end the display of the multimedia resource. In another possible implementation manner, after the server continues to display the multimedia resource according to the second display amount, the server may further display the multimedia resource. In a specific possible implementation manner, the server may obtain an obtaining probability of the third display amount, obtain a corresponding third display amount according to the obtaining probability of the third display amount, and continue to display the multimedia resource according to the third display amount.

The process of acquiring the probability of the third display amount by the server may be the same as the process of acquiring the probability of the second display amount by the server in the step S23, and the process of acquiring the corresponding third display amount by the server according to the probability of the third display amount may be the same as the process of acquiring the corresponding second display amount by the server in the step S23, and the detailed description thereof is omitted here.

In one possible implementation, the third display amount may be a lottery display amount, and the acquisition probability of the third display amount may be a winning probability of the third display amount. The probability of obtaining the third display amount may be the same as or different from the probability of obtaining the second display amount, and this is not limited in this embodiment of the disclosure.

In a specific example, the server may obtain the corresponding third display amount according to the obtaining probability of the third display amount through a lottery model, and the server may input the multimedia resource into the lottery model and output the third display amount of the multimedia resource. The third display quantity can have two conditions of zero and non-zero, and when the third display quantity is not zero, the multimedia resource is displayed. The third display quantity can be obtained directly through a lottery model without any condition judgment on the multimedia resource. For the third display amount, it is not necessary to judge the feedback effect of the multimedia resource, and each multimedia resource is possibly obtained. The prize winning rate in the lottery model and the corresponding third display amount may be set by a technician, or may be adjusted according to different multimedia resources, which is not limited in the embodiment of the present disclosure. The lottery model may be the same as or different from the lottery model used for obtaining the second display amount.

For each multimedia resource, whether the display feedback information of the multimedia resource meets the target display condition or not, the third display quantity can be obtained, the display opportunity can be provided for the multimedia resource which does not meet the target display condition, and the display quantity of the multimedia resource with poor quality is prevented from being too small and too large difference with the display quantity required by the user is avoided.

The above steps S21 to S24 describe the process of displaying the multimedia resource, which is described in detail below by way of a specific example through the embodiment shown in fig. 9.

Fig. 9 is a flowchart illustrating a multimedia asset display method according to an exemplary embodiment, as shown in fig. 9, including the following steps one to seven.

In this specific example, the display amount purchased by the user for the multimedia asset may be the actual purchase amount S, the first display amount may be the guaranteed exposure amount S1, the second display amount may be the subsidized exposure amount S2, and the third display amount may be the lottery exposure amount S3. The actual purchase amount S may be divided into three portions of the guaranteed-base exposure amount S1, the subsidized exposure amount S2, and the lottery-drawn exposure amount S3. Here, the guaranteed exposure amount S1 may be a part of the actual purchase amount S, and the subsidized exposure amount S2 and the lottery-drawn exposure amount S3 may be determined by the same lottery-drawn model. The server can ensure that the subsidized exposure S2 and the lottery-drawn exposure S3 of the multimedia resources are not lower than the target values by adjusting the lottery model or acquiring the second display amount, and ensure that the actual exposure obtained by the multimedia resources, i.e. the expected values of the first display amount, the second display amount and the third display amount, is the same as the actual purchase amount S.

In one possible implementation manner, when the lottery model is input with multimedia resources and outputs the lottery exposure S3, the lottery model may divide the lottery result into three types of first-class prize, second-class prize and non-prize, the probability of winning the first-class prize may be x, the corresponding lottery exposure S3 may be n S, the probability of winning the first-class prize may be y, the corresponding lottery exposure S3 may be 2n S, and the non-winning lottery exposure S3 may be 0. Where S may be the actual purchase amount, and the specific value of n may be set by a technician according to a requirement, which is not limited in the embodiment of the present disclosure.

In the specific example of fig. 9, the base exposure may be 50% of the actual purchase amount S, the lottery exposure S3 is not more than 10% of the actual purchase amount S, the lottery model may divide the lottery result into three types of first-class prize, second-class prize and non-prize when the multimedia resource is input into the lottery model and the lottery exposure S3 is output, the probability of winning the first-class prize may be 2.5%, the corresponding exposure lottery S3 may be 4S, the probability of winning the first-class prize may be 17.5%, the corresponding exposure lottery S3 may be 2S, and the lottery exposure is 0 for non-prize.

Step one, a server acquires the boosting work information of the boosting work, wherein the boosting work is also a multimedia resource, and the boosting work information is also the attribute information of the multimedia resource.

And step two, the server ranks the boosting works according to the boosting works. The ranking is used to adjust the winning probability of the lottery model, that is, the server obtains the obtaining probability corresponding to at least one item of attribute information based on at least one item of attribute information of the duration information and the image quality information of the multimedia resource in step S23.

And step three, the server screens 50% of the fans for pushing, namely, the server displays the multimedia resource according to the first display amount in the step S22. The display amount of this step is the bottom-protected exposure amount S1. The push in step three may be a time-bounded push, shown to 50% of the fans within a specified time.

After this step is finished, if the lottery exposure amount S3 of the boosting work is not zero, the boosting work may be displayed according to the lottery exposure amount S3, that is, the step of displaying the multimedia resource when the third display amount is not zero in the above step S24. The step of displaying the booster work based on the lottery exposure amount S3 may be performed after the end of the following step four.

And step four, after the server displays the boosting work to 50% of the fans, judging whether the feedback information accords with expectations or not according to the feedback information of the boosting work, namely, comparing whether the feedback information accords with the target display conditions or not in the step S23, and when the feedback information does not accord with expectations, promoting the natural flow, namely stopping the promotion of the boosting work.

And step five, when the feedback information is in accordance with expectation, the boosting work is transmitted to all the fans, the focused page top setting operation is carried out, and the boosting work is displayed according to the subsidy exposure S2.

And step six, spreading the boosting work to all fans, collecting feedback information of the boosting work again, wherein the feedback information does not contain displayed feedback information corresponding to the lottery exposure amount S3 and the subsidy exposure amount S2, comparing the feedback information with the approval rate and the comment rate index of the work according to the feedback information, and finishing the popularization of the attention page when the feedback information does not accord with the approval rate and the comment rate index of the work.

And seventhly, when the feedback information accords with the approval rate and the comment rate index of the work, the boosting work can be spread to a larger user group for boosting until boosting is finished.

The third to sixth steps may be divided into a first stage 910, the first stage 910 may be a process of displaying the boosting work to all fans of the producer of the boosting work, the seventh step may be divided into a second stage 920, and the second stage 920 may be a process of displaying the boosting work to a larger user group.

FIG. 10 is a block diagram illustrating a multimedia asset display device according to an exemplary embodiment. Referring to fig. 10, the apparatus includes an acquisition unit 1001 and a display unit 1002.

An obtaining unit 1001 configured to perform displaying of the multimedia resource according to the first display amount, and obtain corresponding display feedback information.

The obtaining unit 1001 is further configured to obtain a corresponding second display amount according to the display feedback information.

And a display unit 1002 configured to continue to display the multimedia resource according to the second display amount.

In one possible implementation, the obtaining unit is configured to:

acquiring the acquisition probability of the second display quantity;

acquiring the attribute information of the multimedia resource;

and acquiring the acquisition probability corresponding to the grade.

acquiring the display effect requirement of the multimedia resource;

In one possible implementation of the method according to the invention,

the acquisition unit is further configured to perform:

acquiring the acquisition probability of the third display quantity;

displaying the multimedia resource on the interface of the first user;

and displaying the multimedia resource on the interface of the second user.

The device provided by the embodiment of the disclosure displays the multimedia resource according to the first display amount, acquires the corresponding second display amount according to the display feedback information corresponding to the first display amount, further displays the multimedia resource, and dynamically adjusts the display amount of the multimedia resource in real time by acquiring the display feedback information of the multimedia resource, thereby efficiently improving the exposure rate of the multimedia resource with high content quality and effectively ensuring the display effect of the multimedia resource.

It should be noted that: in the multimedia resource display apparatus provided in the foregoing embodiment, when displaying multimedia resources, only the division of the functional modules is illustrated, and in practical applications, the function distribution may be completed by different functional modules according to needs, that is, the internal structure of the device is divided into different functional modules to complete all or part of the functions described above. In addition, the multimedia resource display apparatus and the multimedia resource display method provided by the above embodiments belong to the same concept, and specific implementation processes thereof are detailed in the method embodiments and are not described herein again.

Fig. 11 is a block diagram of a terminal according to an example embodiment. The terminal 1100 may be: a smart phone, a tablet computer, an MP3(Moving Picture Experts Group Audio Layer III, motion video Experts compression standard Audio Layer 3) player, an MP4(Moving Picture Experts Group Audio Layer IV, motion video Experts compression standard Audio Layer 4) player, a notebook computer or a desktop computer. Terminal 1100 may also be referred to by other names such as user equipment, portable terminal, laptop terminal, desktop terminal, and so forth.

In general, terminal 1100 includes: one or more processors 1101 and one or more memories 1102.

Processor 1101 may include one or more processing cores, such as a 4-core processor, an 8-core processor, or the like. The processor 1101 may be implemented in at least one hardware form of a DSP (Digital Signal Processing), an FPGA (Field-Programmable Gate Array), and a PLA (Programmable Logic Array). The processor 1101 may also include a main processor and a coprocessor, the main processor is a processor for processing data in an awake state, and is also called a Central Processing Unit (CPU); a coprocessor is a low power processor for processing data in a standby state. In some embodiments, the processor 1101 may be integrated with a GPU (Graphics Processing Unit) that is responsible for rendering and drawing the content that the display screen needs to display. In some embodiments, the processor 1101 may further include an AI (Artificial Intelligence) processor for processing computing operations related to machine learning.

Memory 1102 may include one or more computer-readable storage media, which may be non-transitory. Memory 1102 can also include high-speed random access memory, as well as non-volatile memory, such as one or more magnetic disk storage devices, flash memory storage devices. In some embodiments, a non-transitory computer readable storage medium in memory 1102 is used to store at least one instruction for execution by processor 1101 to implement the multimedia asset display method provided by the method embodiments of the present invention.

In some embodiments, the terminal 1100 may further include: a peripheral interface 1103 and at least one peripheral. The processor 1101, memory 1102 and peripheral interface 1103 may be connected by a bus or signal lines. Various peripheral devices may be connected to the peripheral interface 1103 by buses, signal lines, or circuit boards. Specifically, the peripheral device includes: at least one of radio frequency circuitry 1104, display screen 1105, camera assembly 1106, audio circuitry 1107, positioning assembly 1108, and power supply 1109.

The peripheral interface 1103 may be used to connect at least one peripheral associated with I/O (Input/Output) to the processor 1101 and the memory 1102. In some embodiments, the processor 1101, memory 1102, and peripheral interface 1103 are integrated on the same chip or circuit board; in some other embodiments, any one or two of the processor 1101, the memory 1102 and the peripheral device interface 1103 may be implemented on separate chips or circuit boards, which is not limited by this embodiment.

The Radio Frequency circuit 1104 is used to receive and transmit RF (Radio Frequency) signals, also called electromagnetic signals. The radio frequency circuit 1104 communicates with communication networks and other communication devices via electromagnetic signals. The radio frequency circuit 1104 converts an electric signal into an electromagnetic signal to transmit, or converts a received electromagnetic signal into an electric signal. Optionally, the radio frequency circuit 1104 includes: an antenna system, an RF transceiver, one or more amplifiers, a tuner, an oscillator, a digital signal processor, a codec chipset, a subscriber identity module card, and so forth. The radio frequency circuit 1104 may communicate with other terminals via at least one wireless communication protocol. The wireless communication protocols include, but are not limited to: metropolitan area networks, various generation mobile communication networks (2G, 3G, 4G, and 5G), Wireless local area networks, and/or WiFi (Wireless Fidelity) networks. In some embodiments, the rf circuit 1104 may further include NFC (Near Field Communication) related circuits, which are not limited in the present invention.

The display screen 1105 is used to display a UI (User Interface). The UI may include graphics, text, icons, video, and any combination thereof. When the display screen 1105 is a touch display screen, the display screen 1105 also has the ability to capture touch signals on or over the surface of the display screen 1105. The touch signal may be input to the processor 1101 as a control signal for processing. At this point, the display screen 1105 may also be used to provide virtual buttons and/or a virtual keyboard, also referred to as soft buttons and/or a soft keyboard. In some embodiments, display 1105 may be one, providing the front panel of terminal 1100; in other embodiments, the display screens 1105 can be at least two, respectively disposed on different surfaces of the terminal 1100 or in a folded design; in still other embodiments, display 1105 can be a flexible display disposed on a curved surface or on a folded surface of terminal 1100. Even further, the display screen 1105 may be arranged in a non-rectangular irregular pattern, i.e., a shaped screen. The Display screen 1105 may be made of LCD (Liquid Crystal Display), OLED (Organic Light-Emitting Diode), and the like.

Camera assembly 1106 is used to capture images or video. Optionally, camera assembly 1106 includes a front camera and a rear camera. Generally, a front camera is disposed at a front panel of the terminal, and a rear camera is disposed at a rear surface of the terminal. In some embodiments, the number of the rear cameras is at least two, and each rear camera is any one of a main camera, a depth-of-field camera, a wide-angle camera and a telephoto camera, so that the main camera and the depth-of-field camera are fused to realize a background blurring function, and the main camera and the wide-angle camera are fused to realize panoramic shooting and VR (Virtual Reality) shooting functions or other fusion shooting functions. In some embodiments, camera assembly 1106 may also include a flash. The flash lamp can be a monochrome temperature flash lamp or a bicolor temperature flash lamp. The double-color-temperature flash lamp is a combination of a warm-light flash lamp and a cold-light flash lamp, and can be used for light compensation at different color temperatures.

The audio circuitry 1107 may include a microphone and a speaker. The microphone is used for collecting sound waves of a user and the environment, converting the sound waves into electric signals, and inputting the electric signals to the processor 1101 for processing or inputting the electric signals to the radio frequency circuit 1104 to achieve voice communication. For stereo capture or noise reduction purposes, multiple microphones may be provided, each at a different location of terminal 1100. The microphone may also be an array microphone or an omni-directional pick-up microphone. The speaker is used to convert electrical signals from the processor 1101 or the radio frequency circuit 1104 into sound waves. The loudspeaker can be a traditional film loudspeaker or a piezoelectric ceramic loudspeaker. When the speaker is a piezoelectric ceramic speaker, the speaker can be used for purposes such as converting an electric signal into a sound wave audible to a human being, or converting an electric signal into a sound wave inaudible to a human being to measure a distance. In some embodiments, the audio circuitry 1107 may also include a headphone jack.

Positioning component 1108 is used to locate the current geographic position of terminal 1100 for purposes of navigation or LBS (location based Service). The positioning component 1108 may be a positioning component based on the united states GPS (global positioning System), the chinese beidou System, the russian graves System, or the european union's galileo System.

Power supply 1109 is configured to provide power to various components within terminal 1100. The power supply 1109 may be alternating current, direct current, disposable or rechargeable. When the power supply 1109 includes a rechargeable battery, the rechargeable battery may support wired or wireless charging. The rechargeable battery may also be used to support fast charge technology.

In some embodiments, terminal 1100 can also include one or more sensors 1110. The one or more sensors 1110 include, but are not limited to: acceleration sensor 1111, gyro sensor 1112, pressure sensor 1113, fingerprint sensor 1114, optical sensor 1115, and proximity sensor 1116.

Acceleration sensor 1111 may detect acceleration levels in three coordinate axes of a coordinate system established with terminal 1100. For example, the acceleration sensor 1111 may be configured to detect components of the gravitational acceleration in three coordinate axes. The processor 1101 may control the display screen 1105 to display the user interface in a landscape view or a portrait view according to the gravitational acceleration signal collected by the acceleration sensor 1111. The acceleration sensor 1111 may also be used for acquisition of motion data of a game or a user.

The gyro sensor 1112 may detect a body direction and a rotation angle of the terminal 1100, and the gyro sensor 1112 may cooperate with the acceleration sensor 1111 to acquire a 3D motion of the user with respect to the terminal 1100. From the data collected by gyroscope sensor 1112, processor 1101 may implement the following functions: motion sensing (such as changing the UI according to a user's tilting operation), image stabilization at the time of photographing, game control, and inertial navigation.

Pressure sensor 1113 may be disposed on a side bezel of terminal 1100 and/or underlying display screen 1105. When the pressure sensor 1113 is disposed on the side frame of the terminal 1100, the holding signal of the terminal 1100 from the user can be detected, and the processor 1101 performs left-right hand recognition or shortcut operation according to the holding signal collected by the pressure sensor 1113. When the pressure sensor 1113 is disposed at the lower layer of the display screen 1105, the processor 1101 controls the operability control on the UI interface according to the pressure operation of the user on the display screen 1105. The operability control comprises at least one of a button control, a scroll bar control, an icon control and a menu control.

The fingerprint sensor 1114 is configured to collect a fingerprint of the user, and the processor 1101 identifies the user according to the fingerprint collected by the fingerprint sensor 1114, or the fingerprint sensor 1114 identifies the user according to the collected fingerprint. Upon recognizing that the user's identity is a trusted identity, the user is authorized by the processor 1101 to perform relevant sensitive operations including unlocking the screen, viewing encrypted information, downloading software, paying for and changing settings, etc. Fingerprint sensor 1114 may be disposed on the front, back, or side of terminal 1100. When a physical button or vendor Logo is provided on the terminal 1100, the fingerprint sensor 1114 may be integrated with the physical button or vendor Logo.

Optical sensor 1115 is used to collect ambient light intensity. In one embodiment, the processor 1101 may control the display brightness of the display screen 1105 based on the ambient light intensity collected by the optical sensor 1115. Specifically, when the ambient light intensity is high, the display brightness of the display screen 1105 is increased; when the ambient light intensity is low, the display brightness of the display screen 1105 is reduced. In another embodiment, processor 1101 may also dynamically adjust the shooting parameters of camera assembly 1106 based on the ambient light intensity collected by optical sensor 1115.

Proximity sensor 1116, also referred to as a distance sensor, is typically disposed on a front panel of terminal 1100. Proximity sensor 1116 is used to capture the distance between the user and the front face of terminal 1100. In one embodiment, when the proximity sensor 1116 detects that the distance between the user and the front face of the terminal 1100 is gradually decreased, the display screen 1105 is controlled by the processor 1101 to switch from a bright screen state to a dark screen state; when the proximity sensor 1116 detects that the distance between the user and the front face of the terminal 1100 becomes progressively larger, the display screen 1105 is controlled by the processor 1101 to switch from a breath-screen state to a light-screen state.

Those skilled in the art will appreciate that the configuration shown in fig. 11 does not constitute a limitation of terminal 1100, and may include more or fewer components than those shown, or may combine certain components, or may employ a different arrangement of components.

Fig. 12 is a schematic structural diagram of a server according to an exemplary embodiment, where the server 1200 may generate a relatively large difference due to different configurations or performances, and may include one or more processors (CPUs) 1201 and one or more memories 1202, where the one or more memories 1202 store at least one instruction, and the at least one instruction is loaded and executed by the one or more processors 1201 to implement the multimedia resource display method provided by the foregoing method embodiments. Certainly, the server 1200 may further have components such as a wired or wireless network interface, a keyboard, and an input/output interface, so as to perform input and output, and the server 1200 may further include other components for implementing the functions of the device, which is not described herein again.

In an exemplary embodiment, a computer-readable storage medium, such as a memory, including instructions executable by a processor to perform the multimedia asset display method in the above embodiments is also provided. For example, the computer-readable storage medium may be a Read-Only Memory (ROM), a Random Access Memory (RAM), a Compact Disc Read-Only Memory (CD-ROM), a magnetic tape, a floppy disk, an optical data storage device, and the like.

Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure disclosed herein. This application is intended to cover any variations, uses, or adaptations of the disclosure following, in general, the principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.

It will be understood that the present disclosure is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. A method for displaying multimedia assets, the method comprising:

acquiring corresponding second display quantity according to the display feedback information;

and continuously displaying the multimedia resources according to the second display quantity.

2. The method according to claim 1, wherein the obtaining a corresponding second display amount according to the display feedback information comprises:

and when the display feedback information meets a target display condition, executing the step of acquiring the corresponding second display amount, wherein the display feedback information comprises at least one of the play amount, the praise amount, the review amount, the collection amount, the download amount, the shared amount or the use amount of the multimedia resource.

3. The method of claim 2, further comprising:

4. The method of claim 2, wherein obtaining the corresponding second display amount comprises:

acquiring the acquisition probability of the second display quantity;

5. The method of claim 4, wherein obtaining the probability of the second display amount comprises:

and acquiring an acquisition probability corresponding to at least one item of attribute information based on at least one item of attribute information in the duration information and the image quality information of the multimedia resource, wherein the acquisition probability is positively correlated with the quality represented by the attribute information of the multimedia resource.

6. The method according to claim 5, wherein the obtaining probability corresponding to the at least one item of attribute information based on the at least one item of attribute information of the duration information and the image quality information of the multimedia resource comprises:

acquiring the attribute information of the multimedia resource;

determining the grade corresponding to the multimedia resource based on the attribute information and the grade threshold range;

and acquiring the acquisition probability corresponding to the grade.

7. The method of claim 1, wherein after continuing to display the multimedia asset according to the second display amount, the method further comprises:

acquiring the acquisition probability of the third display quantity;

acquiring corresponding third display quantity according to the acquisition probability of the third display quantity;

and continuously displaying the multimedia resources according to the third display quantity.

8. A multimedia asset display device, characterized in that the device comprises:

9. A computer device, comprising:

one or more processors;

wherein the one or more processors are configured to execute the instructions to implement the multimedia asset display method of any of claims 1 to 7.

10. A storage medium, wherein instructions in the storage medium, when executed by a processor of a computer device, enable the computer device to perform a multimedia asset display method as claimed in any one of claims 1 to 7.