CN110895766A - Method and device for generating virtual environment - Google Patents
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- G—PHYSICS
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
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- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0633—Lists, e.g. purchase orders, compilation or processing
- G06Q30/0635—Processing of requisition or of purchase orders
Abstract
The invention discloses a method and a device for generating a virtual environment, and relates to the technical field of computers. One embodiment of the method comprises: acquiring order information of transaction completion, and extracting user information and commodity information according to the order information; acquiring the virtual environment to which the user belongs from a virtual environment library according to the user information; and calling at least one piece of three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information, and loading the at least one piece of three-dimensional commodity data in the virtual environment so as to generate a new virtual environment. The implementation method can solve the technical problem that the retention rate of the user cannot be improved.
Description
Technical Field
The present invention relates to the field of computer technologies, and in particular, to a method and an apparatus for generating a virtual environment.
Background
With the rapid development of the current electronic commerce, more and more channels are selected for purchasing commodities by users, the competition is more and more intense, the cost for obtaining online traffic is higher and higher, and therefore the improvement of the retention rate of the users is of great importance.
In the process of implementing the invention, the inventor finds that at least the following problems exist in the prior art:
in order to update users, the e-commerce platform improves the retention rate of the users and uses various promotion activities, some of which are blended into the colors of games. However, most of the current promotion activities attract users to place orders, and the retention rate of the users cannot be improved.
Disclosure of Invention
In view of this, embodiments of the present invention provide a method and an apparatus for generating a virtual environment, so as to solve the technical problem that the retention rate of a user cannot be increased.
To achieve the above object, according to an aspect of an embodiment of the present invention, there is provided a method of generating a virtual environment, including:
acquiring order information of transaction completion, and extracting user information and commodity information according to the order information;
acquiring the virtual environment to which the user belongs from a virtual environment library according to the user information;
and calling at least one piece of three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information, and loading the at least one piece of three-dimensional commodity data in the virtual environment so as to generate a new virtual environment.
Optionally, obtaining, according to the user information, a virtual environment to which the user belongs includes:
judging whether the user belongs to a virtual environment or not according to the user information;
if yes, acquiring the virtual environment to which the user belongs according to the user information;
and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
Optionally, taking a virtual environment called from a background template library as the virtual environment to which the user belongs, including:
judging whether the virtual environment matched with the commodity is stored in a virtual environment library or not according to the commodity information;
if so, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs;
and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
Optionally, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs, including:
and according to the commodity information, according to the sequence of similarity from big to small, performing descending order arrangement on all virtual environments matched with the commodities in the virtual environment library, and taking the first virtual environment in the order as the virtual environment to which the user belongs.
Optionally, after generating the new virtual environment, further comprising:
and displaying the new virtual environment to the user, and updating the new virtual environment to a virtual environment library.
In addition, according to another aspect of the embodiments of the present invention, there is provided an apparatus for generating a virtual environment, including:
the extraction module is used for acquiring order information of transaction completion and extracting user information and commodity information according to the order information;
the acquisition module is used for acquiring the virtual environment to which the user belongs from a virtual environment library according to the user information;
and the generating module is used for calling at least one piece of three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information and loading the at least one piece of three-dimensional commodity data in the virtual environment so as to generate a new virtual environment.
Optionally, the obtaining module is configured to:
judging whether the user belongs to a virtual environment or not according to the user information;
if yes, acquiring the virtual environment to which the user belongs according to the user information;
and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
Optionally, taking a virtual environment called from a background template library as the virtual environment to which the user belongs, including:
judging whether the virtual environment matched with the commodity is stored in a virtual environment library or not according to the commodity information;
if so, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs;
and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
Optionally, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs, including:
and according to the commodity information, according to the sequence of similarity from big to small, performing descending order arrangement on all virtual environments matched with the commodities in the virtual environment library, and taking the first virtual environment in the order as the virtual environment to which the user belongs.
Optionally, the generating module is further configured to:
after a new virtual environment is generated, the new virtual environment is presented to the user and updated to a virtual environment library.
According to another aspect of the embodiments of the present invention, there is also provided an electronic device, including:
one or more processors;
a storage device for storing one or more programs,
when executed by the one or more processors, cause the one or more processors to implement the method of any of the embodiments described above.
According to another aspect of the embodiments of the present invention, there is also provided a computer readable medium, on which a computer program is stored, which when executed by a processor implements the method of any of the above embodiments.
One embodiment of the above invention has the following advantages or benefits: the method and the device have the advantages that the virtual environment to which the user belongs is obtained from the virtual environment library according to the user information, at least one piece of three-dimensional commodity data stored in the three-dimensional commodity library is called according to the commodity information, and the three-dimensional commodity data are loaded in the virtual environment, so that a new virtual environment is generated. According to the invention, based on the order information of the transaction completion, the user information and the commodity information are extracted, so that the virtual environment and the three-dimensional commodity data are respectively obtained, and thus a new virtual environment is synthesized, the commodity purchasing frequency of the user is increased, the user retention rate and the conversion rate are improved, and the user experience and the satisfaction degree are also improved.
Further effects of the above-mentioned non-conventional alternatives will be described below in connection with the embodiments.
Drawings
The drawings are included to provide a better understanding of the invention and are not to be construed as unduly limiting the invention. Wherein:
FIG. 1 is a schematic diagram of a main flow of a method of generating a virtual environment according to an embodiment of the invention;
FIG. 2 is a schematic diagram of a main flow of a method of generating a virtual environment according to one referenceable embodiment of the present invention;
FIG. 3 is a schematic diagram of the main modules of an apparatus for generating a virtual environment according to an embodiment of the present invention;
FIG. 4 is a schematic diagram of the main modules of an apparatus for generating a virtual environment according to one referenceable embodiment of the present invention;
FIG. 5 is an exemplary system architecture diagram in which embodiments of the present invention may be employed;
fig. 6 is a schematic block diagram of a computer system suitable for use in implementing a terminal device or server of an embodiment of the invention.
Detailed Description
Exemplary embodiments of the present invention are described below with reference to the accompanying drawings, in which various details of embodiments of the invention are included to assist understanding, and which are to be considered as merely exemplary. Accordingly, those of ordinary skill in the art will recognize that various changes and modifications of the embodiments described herein can be made without departing from the scope and spirit of the invention. Also, descriptions of well-known functions and constructions are omitted in the following description for clarity and conciseness.
Fig. 1 is a schematic diagram of a main flow of a method of generating a virtual environment according to an embodiment of the present invention. As an embodiment of the present invention, as shown in fig. 1, the method for generating a virtual environment may include:
step 101, obtaining order information of the transaction completion, and extracting user information and commodity information according to the order information.
After the user successfully purchases the commodity, the order system processes the order state and transmits the information related to the order through the MQ message middleware. Therefore, in this step, order related information may be transferred through the MQ message middleware, and order information of the completion of the transaction is acquired, so as to extract user information and commodity information according to the order information. The user information may be a user name, a user identifier, and the like, and the product information may be a product identifier, such as a SKU (each product corresponds to a unique SKU number).
The embodiment of the invention discloses a real-time order monitoring system, which is used for acquiring user information, commodity information and the like by transmitting a message and acquiring order information through an interface after monitoring the message when a finished order is available. The monitoring interval time is configurable and is realized by a timing task.
And 102, acquiring the virtual environment to which the user belongs from a virtual environment library according to the user information.
In another embodiment of the present invention, the step 102 may include: judging whether the user belongs to a virtual environment or not according to the user information; if yes, acquiring the virtual environment to which the user belongs according to the user information; and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs. The virtual environment library stores a large number of virtual environments which can be called by the interface. Some users already have their own virtual environment, and for these users, newly purchased goods can be loaded in the existing virtual environment. And some users do not have the virtual environment to which the users belong, and for the users, a new virtual environment needs to be created.
In another embodiment of the present invention, the method for using a virtual environment called from a background template library as a virtual environment to which the user belongs includes: judging whether the virtual environment matched with the commodity is stored in a virtual environment library or not according to the commodity information; if so, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs; and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs. Some users already have the virtual environment to which the users belong, so a large number of virtual environments are stored in the virtual environment library, and if the users do not have the virtual environment to which the users belong, in order to quickly generate the virtual environment, the virtual environment matched with the commodity can be directly called from the virtual environment library, and the virtual environment is used as the virtual environment to which the users belong. However, if the virtual environment matching the product in the virtual environment library is present, the virtual environment needs to be called from the background template library, and the called virtual environment is used as the virtual environment to which the user belongs. The background template library also stores a large number of virtual environment background templates which can be called by the interface.
Optionally, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs, including: and according to the commodity information, according to the sequence of similarity from big to small, performing descending order arrangement on all virtual environments matched with the commodities in the virtual environment library, and taking the first virtual environment in the order as the virtual environment to which the user belongs. For example, at least one commodity is determined according to the commodity information, then the similarity between the at least one commodity and commodities in virtual environments stored in the virtual environment library is calculated, the commodity is sorted in descending order according to the similarity, and finally the first virtual environment in the sorting is used as the virtual environment to which the user belongs. In this way, the user is provided with a way to quickly generate a virtual environment without having to call the virtual environment from the background template library each time, even if the user does not have the virtual environment to which the user belongs.
Step 103, calling at least one three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information, and loading the at least one three-dimensional commodity data in the virtual environment, so as to generate a new virtual environment.
In this step, according to the commodity information disassembled from the order information, at least one piece of three-dimensional commodity data matched with the commodity information stored in the three-dimensional commodity library is called, and then is synthesized with the virtual environment obtained in step 102, so that a new virtual environment is generated. Optionally, the commodity information may be a commodity identification, such as a SKU, and the corresponding three-dimensional commodity data is matched in the three-dimensional commodity library according to the SKU of the commodity.
The embodiment of the invention discloses a real-time monitoring commodity system, which acquires commodity information through an interface, and updates three-dimensional commodity data in a three-dimensional commodity library when a commodity is on-line or off-line so as to maintain addition, deletion and the like of the three-dimensional commodity data.
As shown in step 102, some users already have their own virtual environments, and for these users, the three-dimensional commodity data obtained from the three-dimensional commodity library may be loaded in the existing virtual environments, and the three-dimensional commodity data and their own virtual environments are synthesized to generate new virtual environments. And for some users, the virtual environment to which the user belongs is not available, and for the users, the three-dimensional commodity data and the virtual environment to which the user belongs are synthesized according to the virtual environment obtained in the step 102 to generate a new virtual environment.
Optionally, after generating the new virtual environment, the method further comprises: and displaying the new virtual environment to the user, and updating the new virtual environment to a virtual environment library. Therefore, the user can see the new virtual environment, and the user can move goods to be deployed on the basis of the new virtual environment, such as: move, delete, etc., and support sharing to bring up new users. The user can also switch the background template of the virtual environment according to the preference. The original requirement of the user is to purchase the commodity, and through the embodiment of the invention, the user not only successfully purchases the commodity, but also obtains additional user value, thereby increasing the interest and exceeding the expectation of the user.
And updating the newly generated virtual environment to a virtual environment library, so that the user can directly continue to add the three-dimensional data of the newly bought commodity on the virtual environment next time, and the three-dimensional data can also be directly called by the user without the virtual environment.
Therefore, after the user successfully purchases the commodity, the method for generating the virtual environment provided by the embodiment of the invention can automatically generate the virtual environment according to the commodity purchased by the user, and the corresponding three-dimensional commodity data is placed in the virtual environment, so that the user can view and deploy the three-dimensional commodity data. The three-dimensional merchandise data in the virtual environment may increase accordingly with the merchandise purchased by the user. In order to enrich commodities in the virtual environment, the user can be prompted to buy other commodities again, and the commodity purchasing frequency of the user is increased, so that the user retention rate and the conversion rate are improved, and the user experience and the satisfaction degree are also improved. In addition, the invention can also activate website users, expand the playing methods of the websites and have certain promotion effect on social contact.
According to the various embodiments, the invention can be seen in a technical means that a new virtual environment is generated by acquiring the virtual environment to which the user belongs from the virtual environment library according to the user information, calling at least one three-dimensional commodity data stored in the three-dimensional commodity library according to the commodity information, and loading the three-dimensional commodity data in the virtual environment, thereby solving the problem that the retention rate of the user cannot be improved. According to the invention, based on the order information of the transaction completion, the user information and the commodity information are extracted, so that the virtual environment and the three-dimensional commodity data are respectively obtained, and thus, a new virtual environment is synthesized, the commodity purchasing frequency of the user is increased, the retention rate and the conversion rate of the user are improved, and the user experience and the satisfaction degree are also improved.
Fig. 2 is a schematic diagram of a main flow of a method for generating a virtual environment according to another referential embodiment of the present invention, where the method for generating a virtual environment may specifically include:
step 201, obtaining order information of transaction completion;
step 202, extracting user information and commodity information according to the order information;
step 203, judging whether the user has a virtual environment to which the user belongs according to the user information; if yes, go to step 204; if not, go to step 205;
step 204, acquiring a virtual environment to which the user belongs according to the user information;
step 205, judging whether the virtual environment matched with the commodity is stored in a virtual environment library according to the commodity information; if yes, go to step 206, otherwise go to step
step 207, taking the virtual environment called from the background template library as the virtual environment to which the user belongs;
step 208, calling at least one three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information;
step 209, loading the at least one three-dimensional commodity data in the virtual environment, thereby generating a new virtual environment;
step 210, presenting the new virtual environment to the user;
step 211, updating the new virtual environment to a virtual environment library.
In addition, in another embodiment of the present invention, the detailed implementation of the method for generating a virtual environment is described in detail in the above-mentioned method for generating a virtual environment, and therefore, the repeated description is not repeated here.
Fig. 3 is a schematic diagram of main modules of an apparatus for generating a virtual environment according to an embodiment of the present invention. As shown in fig. 3, the apparatus 300 for generating a virtual environment includes an extracting module 301, an obtaining module 302, and a generating module 303. The extraction module 301 obtains order information of the completed transaction, and extracts user information and commodity information according to the order information; the obtaining module 302 obtains the virtual environment to which the user belongs from a virtual environment library according to the user information; the generating module 303 calls at least one three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information, and loads the at least one three-dimensional commodity data in the virtual environment, thereby generating a new virtual environment.
Optionally, the obtaining module 302 determines whether the user has a virtual environment to which the user belongs according to the user information; if yes, acquiring the virtual environment to which the user belongs according to the user information; and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
Optionally, taking a virtual environment called from a background template library as the virtual environment to which the user belongs, including: judging whether the virtual environment matched with the commodity is stored in a virtual environment library or not according to the commodity information; if so, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs; and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
Optionally, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs, including: and according to the commodity information, according to the sequence of similarity from big to small, performing descending order arrangement on all virtual environments matched with the commodities in the virtual environment library, and taking the first virtual environment in the order as the virtual environment to which the user belongs.
Optionally, after generating a new virtual environment, the generating module 303 further presents the new virtual environment to the user, and updates the new virtual environment to the virtual environment library.
According to the various embodiments, the invention can be seen in a technical means that a new virtual environment is generated by acquiring the virtual environment to which the user belongs from the virtual environment library according to the user information, calling at least one three-dimensional commodity data stored in the three-dimensional commodity library according to the commodity information, and loading the three-dimensional commodity data in the virtual environment, thereby solving the problem that the retention rate of the user cannot be improved. According to the invention, based on the order information of the transaction completion, the user information and the commodity information are extracted, so that the virtual environment and the three-dimensional commodity data are respectively obtained, and thus, a new virtual environment is synthesized, the commodity purchasing frequency of the user is increased, the retention rate and the conversion rate of the user are improved, and the user experience and the satisfaction degree are also improved.
It should be noted that, in the implementation of the apparatus for generating a virtual environment according to the present invention, the method for generating a virtual environment described above has been described in detail, and therefore, the repeated description is omitted here.
Fig. 4 is a schematic diagram of main modules of an apparatus for generating a virtual environment according to one referential embodiment of the present invention. As shown in fig. 4, the apparatus for generating a virtual environment includes a listening module, an extracting module, an obtaining module, and an extracting module.
After the user successfully purchases the commodity, the order system processes the order state and transmits the information related to the order through the MQ message middleware. When the commodities go online or go offline, the commodity information is transmitted through the MQ message middleware. The monitoring module is used for monitoring the order system and the commodity system, acquiring the order information and the commodity information through the interface after monitoring the information, and the monitoring interval time is configurable and is realized through a timing task. A large amount of three-dimensional commodity data are stored in the three-dimensional commodity library and can be matched through commodity SKUs. A large number of virtual environment background templates are also stored in the background template library and can be called by an interface. The virtual environment library stores a large number of virtual environments which can be called by the interface. The extraction module is used for acquiring order information of transaction completion and extracting user information and commodity information according to the order information; the acquisition module is used for acquiring the virtual environment to which the user belongs from a virtual environment library according to the user information; the generation module is used for calling at least one three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information and loading the at least one three-dimensional commodity data in the virtual environment so as to generate a new virtual environment. The newly generated virtual environment may be updated into the virtual environment library. The apparatus may further include a commodity arrangement module, configured to arrange commodities in the virtual environment after generating the virtual environment, such as: move, delete, etc., and support sharing.
It should be noted that, in the implementation of the apparatus for generating a virtual environment according to the present invention, the method for generating a virtual environment described above has been described in detail, and therefore, the repeated description is omitted here.
Fig. 5 illustrates an exemplary system architecture 500 of a method of generating a virtual environment or an apparatus for generating a virtual environment to which embodiments of the present invention may be applied.
As shown in fig. 5, the system architecture 500 may include terminal devices 501, 502, 503, a network 504, and a server 505. The network 504 serves to provide a medium for communication links between the terminal devices 501, 502, 503 and the server 505. Network 504 may include various connection types, such as wired, wireless communication links, or fiber optic cables, to name a few.
The user may use the terminal devices 501, 502, 503 to interact with a server 505 over a network 504 to receive or send messages or the like. The terminal devices 501, 502, 503 may have installed thereon various communication client applications, such as shopping-like applications, web browser applications, search-like applications, instant messaging tools, mailbox clients, social platform software, etc. (by way of example only).
The terminal devices 501, 502, 503 may be various electronic devices having a display screen and supporting web browsing, including but not limited to smart phones, tablet computers, laptop portable computers, desktop computers, and the like.
The server 505 may be a server providing various services, such as a background management server (for example only) providing support for shopping websites browsed by users using the terminal devices 501, 502, 503. The background management server may analyze and process the received data such as the product information query request, and feed back a processing result (for example, target push information and product information — only an example) to the terminal device.
The method for generating a virtual environment according to the embodiment of the present invention is generally executed by the terminal devices 501, 502, and 503 in the public place, and may be executed by the server 505, and accordingly, the apparatus for generating a virtual environment is generally installed in the terminal devices 501, 502, and 503 in the public place, and may be installed in the server 505.
It should be understood that the number of terminal devices, networks, and servers in fig. 5 is merely illustrative. There may be any number of terminal devices, networks, and servers, as desired for implementation.
Referring now to FIG. 6, a block diagram of a computer system 600 suitable for use with a terminal device implementing an embodiment of the invention is shown. The terminal device shown in fig. 6 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present invention.
As shown in fig. 6, the computer system 600 includes a Central Processing Unit (CPU)601 that can perform various appropriate actions and processes according to a program stored in a Read Only Memory (ROM)602 or a program loaded from a storage section 608 into a Random Access Memory (RAM) 603. In the RAM603, various programs and data necessary for the operation of the system 600 are also stored. The CPU 601, ROM 602, and RAM603 are connected to each other via a bus 604. An input/output (I/O) interface 605 is also connected to bus 604.
The following components are connected to the I/O interface 605: an input portion 606 including a keyboard, a mouse, and the like; an output portion 607 including a display such as a Cathode Ray Tube (CRT), a Liquid Crystal Display (LCD), and the like, and a speaker; a storage section 608 including a hard disk and the like; and a communication section 609 including a network interface card such as a LAN card, a modem, or the like. The communication section 609 performs communication processing via a network such as the internet. The driver 610 is also connected to the I/O interface 605 as needed. A removable medium 611 such as a magnetic disk, an optical disk, a magneto-optical disk, a semiconductor memory, or the like is mounted on the drive 610 as necessary, so that a computer program read out therefrom is mounted in the storage section 608 as necessary.
In particular, according to the embodiments of the present disclosure, the processes described above with reference to the flowcharts may be implemented as computer software programs. For example, embodiments of the present disclosure include a computer program product comprising a computer program embodied on a computer readable medium, the computer program comprising program code for performing the method illustrated in the flow chart. In such an embodiment, the computer program may be downloaded and installed from a network through the communication section 609, and/or installed from the removable medium 611. The computer program performs the above-described functions defined in the system of the present invention when executed by the Central Processing Unit (CPU) 601.
It should be noted that the computer readable medium shown in the present invention can be a computer readable signal medium or a computer readable storage medium or any combination of the two. A computer readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples of the computer readable storage medium may include, but are not limited to: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In the present invention, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device. In the present invention, however, a computer readable signal medium may include a propagated data signal with computer readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a computer readable medium may be transmitted using any appropriate medium, including but not limited to: wireless, wire, fiber optic cable, RF, etc., or any suitable combination of the foregoing.
The flowchart and block diagrams in the figures illustrate the architecture, functionality, and operation of possible implementations of systems, methods and computer program products according to various embodiments of the present invention. In this regard, each block in the flowchart or block diagrams may represent a module, segment, or portion of code, which comprises one or more executable instructions for implementing the specified logical function(s). It should also be noted that, in some alternative implementations, the functions noted in the block may occur out of the order noted in the figures. For example, two blocks shown in succession may, in fact, be executed substantially concurrently, or the blocks may sometimes be executed in the reverse order, depending upon the functionality involved. It will also be noted that each block of the block diagrams or flowchart illustration, and combinations of blocks in the block diagrams or flowchart illustration, can be implemented by special purpose hardware-based systems which perform the specified functions or acts, or combinations of special purpose hardware and computer instructions.
The modules described in the embodiments of the present invention may be implemented by software or hardware. The described modules may also be provided in a processor, which may be described as: a processor includes an extraction module, an acquisition module, and a generation module, where the names of the modules do not in some cases constitute a limitation on the modules themselves.
As another aspect, the present invention also provides a computer-readable medium that may be contained in the apparatus described in the above embodiments; or may be separate and not incorporated into the device. The computer readable medium carries one or more programs which, when executed by a device, cause the device to comprise: acquiring order information of transaction completion, and extracting user information and commodity information according to the order information; acquiring the virtual environment to which the user belongs from a virtual environment library according to the user information; and calling at least one piece of three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information, and loading the at least one piece of three-dimensional commodity data in the virtual environment so as to generate a new virtual environment.
According to the technical scheme of the embodiment of the invention, because the technical means that the virtual environment to which the user belongs is obtained from the virtual environment library according to the user information, at least one piece of three-dimensional commodity data stored in the three-dimensional commodity library is called according to the commodity information, and the three-dimensional commodity data is loaded in the virtual environment is adopted, so that a new virtual environment is generated, the technical problem that the retention rate of the user cannot be improved is solved. According to the invention, based on the order information of the transaction completion, the user information and the commodity information are extracted, so that the virtual environment and the three-dimensional commodity data are respectively obtained, and thus a new virtual environment is synthesized, the commodity purchasing frequency of the user is increased, the user retention rate and the conversion rate are improved, and the user experience and the satisfaction degree are also improved.
The above-described embodiments should not be construed as limiting the scope of the invention. Those skilled in the art will appreciate that various modifications, combinations, sub-combinations, and substitutions can occur, depending on design requirements and other factors. Any modification, equivalent replacement, and improvement made within the spirit and principle of the present invention should be included in the protection scope of the present invention.
Claims (12)
1. A method of generating a virtual environment, comprising:
acquiring order information of transaction completion, and extracting user information and commodity information according to the order information;
acquiring the virtual environment to which the user belongs from a virtual environment library according to the user information;
and calling at least one piece of three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information, and loading the at least one piece of three-dimensional commodity data in the virtual environment so as to generate a new virtual environment.
2. The method according to claim 1, wherein obtaining the virtual environment to which the user belongs according to the user information comprises:
judging whether the user belongs to a virtual environment or not according to the user information;
if yes, acquiring the virtual environment to which the user belongs according to the user information;
and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
3. The method according to claim 2, wherein the virtual environment called from the background template library is used as the virtual environment to which the user belongs, and the method comprises the following steps:
judging whether the virtual environment matched with the commodity is stored in a virtual environment library or not according to the commodity information;
if so, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs;
and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
4. The method according to claim 3, wherein the step of using the virtual environment matched with the commodity as the virtual environment of the user comprises:
and according to the commodity information, according to the sequence of similarity from big to small, performing descending order arrangement on all virtual environments matched with the commodities in the virtual environment library, and taking the first virtual environment in the order as the virtual environment to which the user belongs.
5. The method of claim 1, after generating the new virtual environment, further comprising:
and displaying the new virtual environment to the user, and updating the new virtual environment to a virtual environment library.
6. An apparatus for generating a virtual environment, comprising:
the extraction module is used for acquiring order information of transaction completion and extracting user information and commodity information according to the order information;
the acquisition module is used for acquiring the virtual environment to which the user belongs from a virtual environment library according to the user information;
and the generating module is used for calling at least one piece of three-dimensional commodity data stored in a three-dimensional commodity library according to the commodity information and loading the at least one piece of three-dimensional commodity data in the virtual environment so as to generate a new virtual environment.
7. The apparatus of claim 6, wherein the obtaining module is configured to:
judging whether the user belongs to a virtual environment or not according to the user information;
if yes, acquiring the virtual environment to which the user belongs according to the user information;
and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
8. The apparatus according to claim 7, wherein the virtual environment called from the background template library is used as the virtual environment to which the user belongs, and comprises:
judging whether the virtual environment matched with the commodity is stored in a virtual environment library or not according to the commodity information;
if so, taking the virtual environment matched with the commodity as the virtual environment to which the user belongs;
and if not, taking the virtual environment called from the background template library as the virtual environment to which the user belongs.
9. The apparatus according to claim 8, wherein the virtual environment matched with the commodity is taken as the virtual environment to which the user belongs, and the method comprises:
and according to the commodity information, according to the sequence of similarity from big to small, performing descending order arrangement on all virtual environments matched with the commodities in the virtual environment library, and taking the first virtual environment in the order as the virtual environment to which the user belongs.
10. The apparatus of claim 6, wherein the generating module is further configured to:
after a new virtual environment is generated, the new virtual environment is presented to the user and updated to a virtual environment library.
11. An electronic device, comprising:
one or more processors;
a storage device for storing one or more programs,
when executed by the one or more processors, cause the one or more processors to implement the method of any one of claims 1-5.
12. A computer-readable medium, on which a computer program is stored, which, when being executed by a processor, carries out the method according to any one of claims 1-5.
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