CN110889033A - Product pushing method and equipment - Google Patents

Product pushing method and equipment Download PDF

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Publication number
CN110889033A
CN110889033A CN201811049402.5A CN201811049402A CN110889033A CN 110889033 A CN110889033 A CN 110889033A CN 201811049402 A CN201811049402 A CN 201811049402A CN 110889033 A CN110889033 A CN 110889033A
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China
Prior art keywords
product
information
product information
terminal
user
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CN201811049402.5A
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Chinese (zh)
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翁健峰
刘一强
何贤俊
谌进
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Gree Electric Appliances Inc of Zhuhai
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Gree Electric Appliances Inc of Zhuhai
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Priority to CN201811049402.5A priority Critical patent/CN110889033A/en
Publication of CN110889033A publication Critical patent/CN110889033A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0641Shopping interfaces
    • G06Q30/0643Graphical representation of items or shoppers

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  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention relates to the technical field of terminals, in particular to a method and equipment for pushing a product. The method is used for solving the problems that the product pushing in the existing online shopping is only predicted according to the historical behaviors of the user, and the prediction accuracy is not high. The method of the invention comprises the following steps: the server receives the product information reported by the terminal; the server side determines products and/or services related to the product information according to the received product information; and the server side pushes the determined products and/or services to the terminal. The terminal obtains product information by scanning the two-dimensional code; and the terminal sends the product information to the server so that the server pushes the product and/or service associated with the product information to the terminal according to the received product information. The two-dimensional code scanned by the terminal corresponds to the product and has uniqueness, so that the server can accurately determine the model information of the product after receiving the product information, and the method is more accurate and convenient.

Description

Product pushing method and equipment
Technical Field
The invention relates to the technical field of terminals, in particular to a method and equipment for pushing a product.
Background
With the rapid development of the era of the internet of things, more and more intelligent household products are brought into the market, and the family life is more comfortable, safe, effective and energy-saving by using the advanced technologies such as computer, network communication, automatic control and the like, but people lack certain understanding and cognition on the intelligent household products. Under the popularization of smart phones and tablet computers, the two-dimensional code technology is favored by people; under the mobile internet mode, people need more information interaction and sharing, and the two-dimensional code is used as a carrier and plays an indispensable role.
The existing household electrical appliance products, such as air conditioner products, are provided with bar code marks on the machine body. Because the bar code is the only identification, the maintenance personnel can communicate with the production data center by scanning the bar code to obtain the selling point of the air conditioner purchased by the consumer, the product use information and the after-sale maintenance record. With the development of the intellectualization of the household appliances, the information function contained in the bar code is limited, and the defects of low scanning code rate, long analysis time and the like exist, so that the realization of an intelligent information platform requires the introduction of a more advanced information transmission means. At present, some online shopping websites can enable users to search for needed products according to own needs, and some websites can push some similar products to the users according to historical browsing records of the users.
In summary, the product pushing in the current online shopping is only predicted according to the historical behavior of the user, and the prediction accuracy is not high.
Disclosure of Invention
The invention provides a method and equipment for pushing a product, which are used for solving the problems that the product pushing in the prior art is predicted only according to the historical behavior of a user in the online shopping process, and the prediction accuracy is not high.
In a first aspect, a method for pushing a product provided by an embodiment of the present invention includes:
the server receives the product information reported by the terminal;
the server side determines products and/or services related to the product information according to the received product information;
and the server side pushes the determined products and/or services to the terminal.
According to the method, the product information received by the server and reported by the terminal is the identity of a certain product, the model information of the product which the user wants to inquire can be accurately determined through the received product information, so that the associated product and/or service can be determined and pushed to the terminal, and the product and service can be conveniently pushed to the user by the terminal.
In one possible implementation manner, the service end determines the product and/or service associated with the product information through part or all of the following manners:
the method 1 is that the server side determines accessories of a product corresponding to the product information and/or related services of the product corresponding to the product information according to the product information;
mode 2, the server side determines products and/or services related to the product information according to the product information and user family life information corresponding to the terminal;
and 3, determining the product and/or service associated with the product information by the server side according to the life habit information of the user corresponding to the terminal and/or the position information of the terminal by combining the product information.
According to the method, the server side can determine different products and/or services according to different modes, can determine corresponding products and related accessories according to the model information of the products, and can also determine the special services related to the product information according to the user information and the product information, so that the problem that accessories of the products are damaged and replaced inconveniently can be effectively solved, and the method is more convenient.
In a possible implementation manner, the server determines the family life information of the user corresponding to the terminal by the following means:
the server side determines user family life information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user family life information;
the server side determines the life habit information of the user corresponding to the terminal through the following modes:
and the server side determines the user living habit information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user living habit information.
According to the method, the user identification and the family life information of the user have a binding relationship, so that the family life information of the user can be determined according to the user identification, the user identification and the life habit information of the user also have a binding relationship, so that the life habit information of the user can be determined according to the user identification, and meanwhile, the daily life habit information of the user can be acquired in real time. Because the user identification is unique, the corresponding family life information of the user and the life habit information of the user are also accurate.
In a second aspect, a method for pushing a product provided by an embodiment of the present invention includes:
the terminal obtains product information by scanning the two-dimensional code;
and the terminal sends the product information to the server so that the server pushes the product and/or service associated with the product information to the terminal according to the received product information.
According to the method, the terminal can acquire the product information by scanning the two-dimensional code, the two-dimensional code comprises the bar code information of the product, and the two-dimensional code corresponds to each product and has uniqueness; the terminal sends the product information to the server, so that the server can determine the products and/or services associated with the product information according to the obtained product information, and the pushing of the online shopping is more convenient and faster compared with the pushing of the existing online shopping.
In a possible implementation manner, after the terminal sends the product information to the server, the method further includes:
and the terminal displays the received products and/or services pushed by the server on a page bound with the products corresponding to the product information.
According to the method, the terminal displays the received products and/or services pushed by the server on the page bound with the products corresponding to the product information, so that a user can conveniently inquire according to the pushed products and/or services, time is saved, the pages bound with the products corresponding to different product information are different, and the pages displayed when the user inquires different products are different, and the provided services are different.
In a third aspect, an embodiment of the present invention further provides a device for pushing a product, where the device includes: at least one processing unit, and at least one memory unit, wherein the memory unit stores program code that, when executed by the processing unit, causes the processing unit to perform the following:
the product information receiving device is used for receiving the product information reported by the terminal; determining a product and/or service associated with the product information according to the received product information; and pushing the determined products and/or services to the terminal.
In a fourth aspect, an embodiment of the present invention further provides a device for pushing a product, where the device includes: at least one processing unit, and at least one memory unit, wherein the memory unit stores program code that, when executed by the processing unit, causes the processing unit to perform the following:
the system is used for acquiring product information by scanning the two-dimensional code; and sending the product information to the server so that the server pushes the product and/or service associated with the product information to the terminal according to the received product information.
In a fifth aspect, an embodiment of the present invention further provides a device for pushing a product, where the device includes a receiving module, a processing module, and a transmitting module:
the receiving module is used for receiving the product information reported by the terminal;
the processing module is used for determining products and/or services related to the product information according to the received product information;
and the transmission module is used for pushing the determined products and/or services to the terminal.
In a sixth aspect, an embodiment of the present invention further provides a device for pushing a product, where the device includes a processing module and a receiving module:
the processing module is used for acquiring product information by scanning the two-dimensional code;
and the sending module is used for sending the product information to the server so that the server pushes the product and/or service associated with the product information to the terminal according to the received product information.
Drawings
In order to more clearly illustrate the technical solutions in the embodiments of the present invention, the drawings needed to be used in the description of the embodiments will be briefly introduced below, and it is obvious that the drawings in the following description are only some embodiments of the present invention, and it is obvious for those skilled in the art to obtain other drawings based on these drawings without inventive exercise.
Fig. 1A is a schematic structural diagram of a system for pushing a product according to an embodiment of the present invention;
fig. 1B is a schematic view of a display interface for pushing a product according to an embodiment of the present invention;
fig. 2 is a schematic diagram illustrating an accessory pushing operation according to an embodiment of the present invention;
FIG. 3 is a schematic diagram of another accessory pushing apparatus according to an embodiment of the present invention;
FIG. 4 is a schematic diagram of a product pushing system according to an embodiment of the present invention;
FIG. 5 is a schematic illustration of another product push provided by an embodiment of the present invention;
fig. 6 is a schematic diagram of a service recommendation provided in an embodiment of the present invention;
FIG. 7 is a schematic illustration of another product push provided by an embodiment of the present invention;
FIG. 8 is a schematic diagram of a first product pushing apparatus according to an embodiment of the present invention;
FIG. 9 is a schematic diagram of a second product pushing apparatus provided in an embodiment of the present invention;
FIG. 10 is a schematic diagram of a third product pushing apparatus according to an embodiment of the present invention;
FIG. 11 is a schematic diagram of a fourth product pushing apparatus according to an embodiment of the present invention;
FIG. 12 is a schematic diagram of a method for server-side product pushing according to an embodiment of the present invention;
fig. 13 is a schematic diagram of a method for pushing a product at a terminal side according to an embodiment of the present invention;
fig. 14 is a complete flowchart of a method for pushing a product according to an embodiment of the present invention.
Detailed Description
In order to make the objects, technical solutions and advantages of the present invention clearer, the present invention will be described in further detail with reference to the accompanying drawings, and it is apparent that the described embodiments are only a part of the embodiments of the present invention, not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
Some of the words that appear in the text are explained below:
1. the "terminal" referred to in the embodiments of the present invention refers to a terminal capable of supporting the configuration of the scheduling parameter, that is, a mobile phone, a tablet, a computer, and the like.
2. The term "and/or" in the embodiments of the present invention describes an association relationship of associated objects, and indicates that three relationships may exist, for example, a and/or B may indicate: a exists alone, A and B exist simultaneously, and B exists alone. The character "/" generally indicates that the former and latter associated objects are in an "or" relationship.
3. The 'guarantee service' in the embodiment of the invention refers to a service mode of continuing the package repair after 'three packages'. The system is mainly used for household appliance commodity service in China and can also be applied to the aspect of automobile maintenance service. At present, domestic household appliance delay and protection service mainly has two modes. One is the delay protection service developed by the product manufacturer to guarantee the legitimate rights and interests of the consumer, and the other is the third party household appliance delay protection service of the cooperation of the professional delay protection organization and the household appliance retailer.
The embodiments of the present invention will be described in further detail with reference to the drawings attached hereto.
As shown in fig. 1A, the system for binding devices according to the embodiment of the present invention includes: a server 10 and a terminal 20.
The server 10 is used for receiving the product information reported by the terminal; determining a product and/or service associated with the product information according to the received product information; and pushing the determined products and/or services to the terminal.
The terminal 20 is used for obtaining product information by scanning the two-dimensional code; and sending the product information to the server so that the server pushes the product and/or service associated with the product information to the terminal according to the received product information.
In the embodiment of the invention, the terminal obtains the product information by scanning the two-dimensional code and then sends the product information to the server, the server receives the product information reported by the terminal, determines the product and/or service associated with the product information according to the received product information, and pushes the determined product and/or service to the terminal. Because the two-dimensional code scanned by the terminal corresponds to each product and has uniqueness, the model information of the product which the user wants to inquire can be accurately determined after the product information reported by the terminal is received by the server, so that the associated product and/or service can be determined; the server side pushes the determined products and/or services to the terminal, so that the terminal can push and display the products and/or services to the user conveniently, and the terminal is more intelligent and more convenient to use.
In the embodiment of the invention, the server determines the product and/or service associated with the product information according to the received product information, wherein the association is any product and/or service which can be determined according to the product information.
There are many situations in which the product information is associated, and several are listed below:
associated case 1, the same model number as the product.
For example, the server determines the model of a certain water purifier according to the received product information of the water purifier, and determines water purifiers and water purifier accessories of the same model according to the model of the water purifier.
Associated case 2, same series as the product.
For example, the server side determines the series information of a certain comic book according to the received product information of the comic book and determines the complete set of comic books in the same series according to the series information of the comic book.
Associated case 3, same type as the product.
For example, the server determines that a certain air conditioner belongs to a household appliance product according to the received product information of the air conditioner, and determines a household appliance type product, such as a humidifier, a refrigerator and the like.
Associated with case 4, the same efficacy as the product.
For example, the server determines that a certain air conditioner has a cooling effect according to the received product information of the air conditioner and determines a cooling product, such as an air conditioner fan, an electric fan and the like.
Associated case 5, belonging to the same general category as the product.
For example, the server determines that the dishwasher belongs to kitchen and bathroom goods according to the product information received from a certain dishwasher, and the server determines the kitchen and bathroom goods, such as an electric cooker, an induction cooker, a range hood and the like.
It should be noted that the cases listed in the embodiments of the present invention that are associated with the product information are all examples, and any associated case is applicable to the present invention.
In implementation, the terminal scans the two-dimensional code of the product and then enters a display interface, and the display interface comprises several functional modules, including but not limited to product details, electronic specifications, and other functions of the product, such as online customer service, people's fittings, maintenance service, nearby stores, more good things, more services, and the like.
Wherein the product information includes, but is not limited to, some or all of the following information: barcode information, brand information, serial name information, and product model information.
The barcode information is a unique identification of the product, so that the two-dimensional code including the barcode information corresponds to only one product.
As shown in fig. 1B, the terminal enters a display page after a user scans a two-dimensional code of a certain refrigerator, where the display page includes product details, an electronic specification, online customer service, personal accessories, maintenance services, and a function module of a nearby store, the terminal acquires product information of the refrigerator after the user scans the two-dimensional code of the refrigerator and reports the product information to a service end, the user checks specification parameters, product introduction, and after-sales insurance of the refrigerator by clicking a product information module of the display page, and it can be known that the model information of the refrigerator is: the Geli crystal herbal medicine BCD-436WPQCL shows that the total volume of the refrigerator is 436 liters and the like. In implementation, the service end determines the product and/or service associated with the product information through part or all of the following ways.
And in the mode 1, the server determines accessories of the product corresponding to the product information and/or related services of the product corresponding to the product information according to the product information.
After a user purchases a certain product, if the accessory of the product has a problem, the user needs to replace or maintain the product, and if the user cannot find the address of a maintenance service telephone or a maintenance service company, or does not know how to purchase a proper accessory, the user can obtain detailed information by scanning the two-dimensional code of the product. Optionally, the terminal obtains detailed product information after the user scans the two-dimensional code and sends the product information to the server, and the server receives the product information reported by the terminal and determines accessories of a product corresponding to the product information and/or related services of the product corresponding to the product information according to the model information of the product.
As shown in fig. 2, after the filter element of the water purifier of the user reaches the life limit, the user scans the two-dimensional code of the water purifier, and the model information of the water purifier acquired by the terminal is: the WTE-GW120-3011 water purifier comprises a WTE-GW120-3011 water purifier, wherein a terminal sends product information of the water purifier to a server, the server pushes accessories suitable for the water purifier to a user according to model information in the received product information, the accessories pushed by the server are displayed on a page bound with a product corresponding to the product information, and a filter element suitable for the WTE-GW120-3011 water purifier comprises a filter element 1, a filter element 2, a filter element 3, a filter element 4 and the like.
Optionally, after the user purchases the water purifier for the first time, the user can scan the two-dimensional code of the water purifier through the terminal and enter the display interface, and then learn the use method and related notice of the water purifier through an electronic instruction module in the interface.
As shown in fig. 3, after the user scans the two-dimensional code identifier of a certain air conditioner, the detailed product information obtained by the terminal for the air conditioner is as follows: the terminal sends product information of the air conditioner to the server, the server pushes accessories suitable for the air conditioner to a user according to model information in the received product information, wherein the accessories pushed by the server are displayed on a page bound with a product corresponding to the product information, and the air conditioner suitable for the KFR-35GW/(35592) FNhDa-A3 air conditioner is covered with an air conditioner cover 1, an air conditioner cover 2, an air conditioner cover 3, an air conditioner cover 4 and the like.
Optionally, after the air conditioner has a problem, for example, the noise is too large, the user may also scan the two-dimensional code of the product through the terminal and enter the display interface, and then make an appointment for maintenance through the maintenance service module in the interface.
And 2, the server determines the product and/or service associated with the product information according to the product information and the family life information of the user corresponding to the terminal.
The family life information of the user includes but is not limited to part or all of the following information:
the number of family members of the user, the age of the family members of the user and the size of the family room of the user.
The server side determines the family life information of the user corresponding to the terminal through the following modes:
the method comprises the steps that a user identifier is set on a terminal aiming at a user, a binding relationship is formed between the user identifier and user family life information, and the server side determines the user family life information corresponding to the user identifier bound with an account logged in by the terminal after the user logs in the account according to the binding relationship between the user identifier and the user family life information.
Optionally, a WiFi module may be set in the product to record a use condition of the user, when the user uses the product, the user family life information is transmitted to the server in real time through a Wireless Fidelity (WiFi) module, the server receives and stores the user family life information transmitted by the product, the product has a fixed barcode information before leaving the factory, and after the terminal scans the two-dimensional code to obtain the product information, the server determines, according to the barcode information in the product information, the user life habit information corresponding to the two-dimensional code of the product scanned by the terminal.
As shown in fig. 4, after the user scans the two-dimensional code of a certain dishwasher, the terminal acquires product information of the dishwasher, a sensor is provided in the dishwasher, the number of the dishes washed by the sensor is determined and is transmitted to the server through the WiFi module, the family life information of the users is stored in the server, and the family life information of the users is bound with the user identification, after the terminal scans the two-dimensional code by the user, the user identification is reported to the server side, the server side determines the family life information of the user bound with the user identification through the obtained user identification, and analyzing that the population number of the family is about 3 according to the obtained number of the user dishes, and determining products and/or services related to the product information by the server according to the product information and the family life information of the user corresponding to the terminal, such as pushing an electric cooker suitable for 3 individuals to use.
Optionally, after the user scans the two-dimensional code of the dishwasher through the terminal and enters the display interface, the user can directly search a nearby physical store of kitchen supplies to purchase an electric cooker and the like through a nearby store module in the interface.
As shown in fig. 5, after the user scans the two-dimensional code of a certain humidifier, the model information of the humidifier obtained is: according to the standard SC-4001, the server deduces that the size of the room suitable for the humidifier is 21 square meters according to the model information of the humidifier, and further determines other suitable products, such as an air conditioner with a suitable model, according to the size of the suitable room.
Optionally, after the user scans the two-dimensional code of the humidifier through the terminal and enters the display interface, the user directly consults the customer service through the online customer service module in the interface for the problems encountered in the process of using the humidifier.
And 3, determining the product and/or service associated with the product information by the server side according to the life habit information of the user corresponding to the terminal and/or the position information of the terminal by combining the product information.
The user living habit information includes, but is not limited to, part or all of the following information:
the time when the user uses certain products, and the mode when the user uses certain household appliances.
The server side determines the user living habit information corresponding to the terminal through the following modes:
the method comprises the steps that a user identifier is set on a terminal aiming at a user, a binding relationship exists between the user identifier and user living habit information, and the server side determines the user living habit information corresponding to the user identifier bound with an account logged in by the terminal according to the binding relationship between the user identifier and the user living habit information.
As shown in fig. 6, after scanning a two-dimensional code of an air conditioner, a user acquires product information of the air conditioner, where the model information is: KFR-35GW/(35592) FNhDa-A3, report the product information to the server, the server adopts big data technology analysis local climatic conditions according to the user life habit information that the terminal corresponds to and the positional information of the terminal, analyzes local electricity price, analyzes how long the user opens the air conditioner a day according to the daily power consumption of the air conditioner at the user's home, recommends some characteristic services according to the geographical position of the user, use habit, local electricity price, etc.: such as delay service, device daily power consumption inquiry service, one-touch reservation service, charge guide price service, etc.
The user can make an appointment with other services through one-key appointment, such as installing and dismantling of an air conditioner, moving of the air conditioner, simple cleaning, deep cleaning, external machine support, lengthening of a copper pipe, wall drilling and the like.
The geographical position and the electricity price have a binding relationship, and the specific geographical position is determined, namely the local electricity price is determined.
As shown in fig. 7, after the daily power consumption of the air conditioner is determined to be 12 degrees, the circuit can analyze the air conditioner which is about 12 hours a day and is opened by the user according to the daily power consumption of the air conditioner in the home of the user and the model information of the air conditioner, and can deduce whether family members and working hours exist in the home or not according to the time when the user opens the air conditioner and the product information and the living habit information of the user, and recommend intelligent products suitable for the home, such as an intelligent door lock, an intelligent closestool and the like, to the user.
It should be noted that, in the embodiment of the present invention, the way in which the server determines the product and/or the service associated with the product information is an example, and any way in which the server determines the product and/or the service associated with the product information is applicable to the present invention.
In implementation, a server determines a product and/or service associated with product information according to received product information and user family life information corresponding to the terminal, and after the determined product and/or service is pushed to the terminal, the terminal displays the received product and/or service pushed by the server on a page bound with the product corresponding to the product information.
Optionally, the user may select according to his or her own needs, for example, select a specific function module to determine a specific service, or select a specific product.
In the embodiments provided in the present application, the method provided in the embodiments of the present application is introduced from the perspective that the server and the terminal are taken as execution subjects. In order to implement the functions in the method provided by the embodiment of the present application, the server and the terminal may include a hardware structure and/or a software module, and the functions are implemented in the form of a hardware structure, a software module, or a hardware structure and a software module. Whether any of the above-described functions is implemented as a hardware structure, a software module, or a hardware structure plus a software module depends upon the particular application and design constraints imposed on the technical solution.
Based on the same inventive concept, as shown in fig. 8, an embodiment of the present invention provides a product pushing apparatus, including: at least one processing unit 800, and at least one memory unit 801, wherein the memory unit 801 stores program code that, when executed by the processing unit 800, causes the processing unit 800 to perform the following:
the product information receiving device is used for receiving the product information reported by the terminal; determining a product and/or service associated with the product information according to the received product information; and pushing the determined products and/or services to the terminal.
Optionally, the processing unit 800 is further configured to:
determining a product and/or service associated with the product information by some or all of:
mode 1, according to the product information, determining accessories of a product corresponding to the product information and/or related services of the product corresponding to the product information;
mode 2, determining products and/or services related to the product information according to the product information and the family life information of the user corresponding to the terminal;
and determining products and/or services associated with the product information by combining the product information according to the life habit information of the user corresponding to the terminal and/or the position information of the terminal.
Optionally, the processing unit 800 is configured to:
determining the family life information of the user corresponding to the terminal in the following mode:
determining user family life information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user family life information;
determining the life habit information of the user corresponding to the terminal by the following modes:
and determining the user living habit information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user living habit information.
As shown in fig. 9, an embodiment of the present invention provides a product pushing apparatus, including: at least one processing unit 900, and at least one storage unit 901, wherein the storage unit 901 stores program code that, when executed by the processing unit 900, causes the processing unit 900 to perform the following:
the system is used for acquiring product information by scanning the two-dimensional code; and sending the product information to the server so that the server pushes the product and/or service associated with the product information to the terminal according to the received product information.
Optionally, the processing unit 900 is configured to:
and displaying the received products and/or services pushed by the server on a page bound with the products corresponding to the product information.
As shown in fig. 10, another apparatus for pushing a product according to an embodiment of the present invention includes a receiving module 1000, a processing module 1001, and a transmitting module 1002:
a receiving module 1000, configured to receive product information reported by a terminal;
a processing module 1001, configured to determine, according to the received product information, a product and/or a service associated with the product information;
a transmission module 1002, configured to push the determined product and/or service to the terminal.
Optionally, the processing module 1001 is specifically configured to:
determining a product and/or service associated with the product information by some or all of:
the method 1 is that the server side determines accessories of a product corresponding to the product information and/or related services of the product corresponding to the product information according to the product information;
mode 2, the server side determines products and/or services related to the product information according to the product information and user family life information corresponding to the terminal;
and 3, determining the product and/or service associated with the product information by the server side according to the life habit information of the user corresponding to the terminal and/or the position information of the terminal by combining the product information.
Optionally, the processing module 1001 is specifically configured to:
determining the family life information of the user corresponding to the terminal in the following mode:
the server side determines user family life information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user family life information;
the server side determines the life habit information of the user corresponding to the terminal through the following modes:
and the server side determines the user living habit information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user living habit information.
As shown in fig. 11, another product pushing apparatus provided in the embodiment of the present invention includes a processing module 1100 and a sending module 1101:
the processing module 1100 obtains product information by scanning the two-dimensional code.
The sending module 1101 is configured to send the product information to the server, so that the server pushes a product and/or a service associated with the product information to the terminal according to the received product information.
Optionally, the processing module 1100 is further configured to:
and displaying the received products and/or services pushed by the server on a page bound with the products corresponding to the product information.
As shown in fig. 12, an embodiment of the present invention provides a method for pushing a product, which specifically includes the following steps:
step 1200, the server receives the product information reported by the terminal;
step 1201, the server determines a product and/or a service associated with the product information according to the received product information;
step 1202, the server pushes the determined product and/or service to the terminal.
Optionally, the service end determines the product and/or service associated with the product information by part or all of the following manners:
the method 1 is that the server side determines accessories of a product corresponding to the product information and/or related services of the product corresponding to the product information according to the product information;
mode 2, the server side determines products and/or services related to the product information according to the product information and user family life information corresponding to the terminal;
and 3, determining the product and/or service associated with the product information by the server side according to the life habit information of the user corresponding to the terminal and/or the position information of the terminal by combining the product information.
Optionally, the server determines the family life information of the user corresponding to the terminal through the following method:
the server side determines user family life information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user family life information;
the server side determines the life habit information of the user corresponding to the terminal through the following modes:
and the server side determines the user living habit information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user living habit information.
As shown in fig. 13, an embodiment of the present invention provides a method for pushing a product, which specifically includes the following steps:
1300, the terminal obtains product information by scanning the two-dimensional code;
step 1301, the terminal sends the product information to the server, so that the server pushes the product and/or service associated with the product information to the terminal according to the received product information.
Optionally, after the terminal sends the product information to the server, the method further includes:
and the terminal displays the received products and/or services pushed by the server on a page bound with the products corresponding to the product information.
As shown in fig. 14, the complete method for pushing the product according to the embodiment of the present invention includes:
1400, the terminal obtains the product information by scanning the two-dimensional code;
1401, the terminal sends the product information to the server;
step 1402, the server receives the product information reported by the terminal;
step 1403, the server determines a product and/or a service associated with the product information according to the received product information;
step 1404, the server side pushes the determined products and/or services to the terminal;
and step 1405, the terminal displays the received products and/or services pushed by the server on a page bound with the products corresponding to the product information.
An embodiment of the present invention further provides a computer-readable non-volatile storage medium, which includes a program code, and when the program code runs on a computing terminal, the program code is configured to enable the computing terminal to execute the steps of the method for pushing a product according to the embodiment of the present invention.
The present application is described above with reference to block diagrams and/or flowchart illustrations of methods, apparatus (systems) and/or computer program products according to embodiments of the application. It will be understood that one block of the block diagrams and/or flowchart illustrations, and combinations of blocks in the block diagrams and/or flowchart illustrations, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, and/or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer and/or other programmable data processing apparatus, create means for implementing the functions/acts specified in the block diagrams and/or flowchart block or blocks.
Accordingly, the subject application may also be embodied in hardware and/or in software (including firmware, resident software, micro-code, etc.). Furthermore, the present application may take the form of a computer program product on a computer-usable or computer-readable storage medium having computer-usable or computer-readable program code embodied in the medium for use by or in connection with an instruction execution system. In the context of this application, a computer-usable or computer-readable medium may be any medium that can contain, store, communicate, propagate, or transport the program for use by or in connection with the instruction execution system, apparatus, or device.
It will be apparent to those skilled in the art that various changes and modifications may be made in the present invention without departing from the spirit and scope of the invention. Thus, if such modifications and variations of the present invention fall within the scope of the claims of the present invention and their equivalents, the present invention is also intended to include such modifications and variations.

Claims (10)

1. A method of product push, the method comprising:
the server receives the product information reported by the terminal;
the server side determines products and/or services related to the product information according to the received product information;
and the server side pushes the determined products and/or services to the terminal.
2. The method of claim 1, wherein the server determines the product and/or service associated with the product information by some or all of:
the method 1 is that the server side determines accessories of a product corresponding to the product information and/or related services of the product corresponding to the product information according to the product information;
mode 2, the server side determines products and/or services related to the product information according to the product information and user family life information corresponding to the terminal;
and 3, determining the product and/or service associated with the product information by the server side according to the life habit information of the user corresponding to the terminal and/or the position information of the terminal by combining the product information.
3. The method of claim 2, wherein the server determines the user family life information corresponding to the terminal by:
the server side determines user family life information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user family life information;
the server side determines the life habit information of the user corresponding to the terminal through the following modes:
and the server side determines the user living habit information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user living habit information.
4. A method of product push, the method comprising:
the terminal obtains product information by scanning the two-dimensional code;
and the terminal sends the product information to the server so that the server pushes the product and/or service associated with the product information to the terminal according to the received product information.
5. The method of claim 4, wherein after the terminal sends the product information to the server, the method further comprises:
and the terminal displays the received products and/or services pushed by the server on a page bound with the products corresponding to the product information.
6. An apparatus for pushing a product, the apparatus comprising: at least one processing unit, and at least one memory unit, wherein the memory unit stores program code that, when executed by the processing unit, causes the processing unit to perform the following:
receiving product information reported by a terminal;
determining a product and/or service associated with the product information according to the received product information;
and pushing the determined products and/or services to the terminal.
7. The device of claim 6, wherein the processing unit is to:
determining a product and/or service associated with the product information by some or all of:
mode 1, according to the product information, determining accessories of a product corresponding to the product information and/or related services of the product corresponding to the product information;
mode 2, determining products and/or services related to the product information according to the product information and the family life information of the user corresponding to the terminal;
and determining products and/or services associated with the product information by combining the product information according to the life habit information of the user corresponding to the terminal and/or the position information of the terminal.
8. The device of claim 7, wherein the processing unit is further to:
determining the family life information of the user corresponding to the terminal in the following mode:
determining user family life information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user family life information;
determining the life habit information of the user corresponding to the terminal by the following modes:
and determining the user living habit information corresponding to the user identification bound with the account logged in by the terminal according to the binding relationship between the user identification and the user living habit information.
9. An apparatus for pushing a product, the apparatus comprising: at least one processing unit, and at least one memory unit, wherein the memory unit stores program code that, when executed by the processing unit, causes the processing unit to perform the following:
acquiring product information by scanning the two-dimensional code;
and sending the product information to the server so that the server pushes the product and/or service associated with the product information to the terminal according to the received product information.
10. The device of claim 9, wherein the processing unit is to:
and displaying the received products and/or services pushed by the server on a page bound with the products corresponding to the product information.
CN201811049402.5A 2018-09-10 2018-09-10 Product pushing method and equipment Pending CN110889033A (en)

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Application Number Priority Date Filing Date Title
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CN104317829A (en) * 2014-10-09 2015-01-28 百度在线网络技术(北京)有限公司 Method and device for article information recommendation
CN104809505A (en) * 2015-05-14 2015-07-29 芜湖美的厨卫电器制造有限公司 System and method for maintaining water heater
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