CN110874764A - Advertisement statistical analysis system - Google Patents

Advertisement statistical analysis system Download PDF

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Publication number
CN110874764A
CN110874764A CN201911006201.1A CN201911006201A CN110874764A CN 110874764 A CN110874764 A CN 110874764A CN 201911006201 A CN201911006201 A CN 201911006201A CN 110874764 A CN110874764 A CN 110874764A
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CN
China
Prior art keywords
advertisement
unit
user
analysis system
helping
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Pending
Application number
CN201911006201.1A
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Chinese (zh)
Inventor
张明灯
谢绍强
邹光
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Guangzhou Atomic Network Technology Co Ltd
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Guangzhou Atomic Network Technology Co Ltd
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Application filed by Guangzhou Atomic Network Technology Co Ltd filed Critical Guangzhou Atomic Network Technology Co Ltd
Priority to CN201911006201.1A priority Critical patent/CN110874764A/en
Publication of CN110874764A publication Critical patent/CN110874764A/en
Pending legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • G06Q30/0245Surveys
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0254Targeted advertisements based on statistics

Abstract

The invention discloses an advertisement statistical analysis system, which comprises a page login unit, a main page unit, an advertisement typesetting unit, a mobile accurate delivery unit, an advertisement playing time unit, an advertisement updating unit, a passenger flow statistical unit, a user statistical unit and an exit system unit which are connected with each other; the page login unit is used for logging in the advertisement statistical analysis system; the main page unit is used for displaying a main operation page of the advertisement statistical analysis system; the advertisement typesetting unit is used for helping a user to select the release time of the real estate advertisement and helping the user to manage and control the data information of the advertisement; the mobile accurate delivery unit is used for helping a user to accurately attach the position information in the advertisement so as to facilitate the user to control and manage the basic data information of the advertisement. The advertisement statistical analysis system has the following beneficial effects: the method can ensure that the advertisement information is accurate, the advertisement effect is better, the operation of a manager is convenient, and the advertisement statistical analysis capability is strong.

Description

Advertisement statistical analysis system
Technical Field
The invention relates to the field of advertisement statistical analysis, in particular to an advertisement statistical analysis system.
Background
For a long time, advertisement putting persons want to know the putting effect of the advertisement, some good advertisers can inform the advertisement putting persons through their own advertisement systems, but the information is little. Some of the users may not have advertisement statistics at all, and the users can only roughly estimate the user effect through the number of visits of the websites of the users. Therefore, it is difficult for the publisher to accurately know whether the delivered advertisement has the expected effect or not, and guiding results cannot be brought to the market decision of the publisher.
Disclosure of Invention
The technical problem to be solved by the present invention is to provide an advertisement statistical analysis system which can ensure accurate advertisement information, good advertisement effect, convenience for administrator operation, and strong advertisement statistical analysis capability, aiming at the above defects of the prior art.
The technical scheme adopted by the invention for solving the technical problems is as follows: constructing an advertisement statistics analysis system comprising:
a page login unit: the advertisement statistical analysis system is used for logging in the advertisement statistical analysis system;
a main page unit: the main operation page is used for displaying the advertisement statistical analysis system;
an advertisement typesetting unit: data information for helping a user to select a publication time of a real estate advertisement, helping the user to manage and manipulate the advertisement;
the mobile accurate releasing unit: the advertisement displaying method is used for helping a user to attach accurate position information in the advertisement so as to facilitate the user to control and manage basic data information of the advertisement;
advertisement playing time unit: the advertisement playing time setting module is used for helping a user to customize the advertisement playing time, and the user can set the advertisement playing time so as to facilitate the user to manage the advertisement information;
an advertisement updating unit: the system is used for helping the user to manage the added advertisement information, and the user can add and modify the added advertisement information;
a passenger flow statistics unit: the system is used for helping the user to inquire the click rate of the advertisement through passenger flow statistics, and the user can count the passenger flow condition, repeated visitors and detention time;
a user counting unit: the system is used for helping the user manage the user basic information in the advertisement statistical analysis system, and the user can manage the system authority;
exiting the system unit: for exiting the advertisement statistics analysis system;
the system comprises a page login unit, a main page unit, an advertisement typesetting unit, a mobile accurate delivery unit, an advertisement playing time unit, an advertisement updating unit, a passenger flow statistical unit, a user statistical unit and an exit system unit which are connected with one another.
In the advertisement statistical analysis system, the advertisement statistical analysis system is logged in by inputting a user name and a password.
In the advertisement statistical analysis system of the present invention, the advertisement composition unit includes:
the newly added advertisement module: basic information for helping a user add an advertisement;
the material adding module: the resources are used for helping the user to manage the advertisement, and the user can add basic information managed in the advertisement through materials;
a USB flash disk copy module: the USB flash disk is used for helping a user to upload advertisements made in the USB flash disk, and the user can copy and upload advertisements which the user wants to publish through the USB flash disk so as to facilitate the user to manage and operate advertisement publishing information;
the advertisement publishing module: the system is used for helping the user to publish the uploaded or manufactured advertisement so as to facilitate the user to manage the data information of the advertisement;
the new advertisement module, the material adding module, the USB flash disk copying module and the advertisement publishing module are connected with each other.
In the advertisement statistical analysis system of the invention, the advertisement typesetting unit, the mobile accurate delivery unit, the advertisement playing time unit, the passenger flow statistical unit and the user statistical unit are arranged in the functional button area of the main page unit.
In the advertisement statistical analysis system of the present invention, when the advertisement playing time unit is used to set the playing time of the advertisement, specifically, the color label, the note, the start time and the end time are set.
In the advertisement statistical analysis system of the present invention, the user statistical unit may count a number, a name, an account number, a gender, a birthday, and a department of a user.
The advertisement statistical analysis system has the following beneficial effects: the invention can ensure accurate advertisement information, better advertisement effect, convenient operation of managers and strong advertisement statistical analysis capability due to the arrangement of the page login unit, the main page unit, the advertisement typesetting unit, the mobile accurate delivery unit, the advertisement playing time unit, the advertisement updating unit, the passenger flow statistical unit, the user statistical unit and the quitting system unit.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.
FIG. 1 is a schematic structural diagram of an embodiment of an advertisement statistics analysis system according to the present invention;
FIG. 2 is a diagram of a main operation page in the embodiment;
FIG. 3 is a schematic view of a function button area in the embodiment;
FIG. 4 is a schematic structural diagram of an advertisement layout unit in the embodiment;
FIG. 5 is a schematic interface diagram of an advertisement added in the embodiment;
FIG. 6 is a schematic view of an interface for material addition in the embodiment;
FIG. 7 is a schematic diagram of an information interface for copying the USB flash disk in the embodiment;
FIG. 8 is a diagram illustrating an information interface for advertisement distribution in the embodiment;
FIG. 9 is a schematic diagram of an interface for accurate LBS mobility in the embodiment;
FIG. 10 is a schematic diagram of an information interface for time setting in the embodiment;
FIG. 11 is a diagram illustrating interface information for updating advertisements in the embodiment;
FIG. 12 is a schematic diagram of an information page of passenger flow statistics in the embodiment;
FIG. 13 is a diagram illustrating an information interface for user management in the embodiment;
FIG. 14 is a schematic diagram of an exit system interface in the embodiment.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
In the embodiment of the advertisement statistical analysis system of the present invention, a schematic structural diagram of the advertisement statistical analysis system is shown in fig. 1. In fig. 1, the advertisement statistical analysis system includes a page login unit 1, a main page unit 2, an advertisement composition unit 3, a mobile accurate delivery unit 4, an advertisement playing time unit 5, an advertisement updating unit 6, a passenger flow statistical unit 7, a user statistical unit 8, and an exit system unit 9, which are connected to each other.
The page login unit 1 is used for logging in the advertisement statistical analysis system, and mainly logs in the advertisement statistical analysis system by inputting a user name and a password. Specifically, double-clicking the icon of the advertisement statistical analysis system on the desktop pops up an interface for the user to log in, and requires the user to input a user name and a password in the interface, input the user name in a user name input box, input the password in a password input box, and click a login button. The authentication login can be successful only under the condition that the user name and the password are input correctly at the same time, and the advertisement statistical analysis system can be used and operated after the system verification is passed and the homepage of the system is accessed. If the advertisement statistical analysis system cannot be logged in correctly, the advertisement statistical analysis system cannot be used normally.
The main page unit 2 is used for displaying a main operation page of the advertisement statistical analysis system. After entering the advertisement statistics analysis system, a main operation page of the system is seen, and a schematic diagram of the main operation page is shown in fig. 2. The main operation page is a main operation interface of the advertisement statistical analysis system, and a user can better operate the advertisement statistical analysis system according to the display of the interface.
Fig. 3 is a schematic diagram of a function button area in this embodiment, in which a user can operate and use software. The advertisement typesetting unit 3, the mobile accurate delivery unit 4, the advertisement playing time unit 5, the advertisement updating unit 6, the passenger flow statistical unit 7 and the user statistical unit 8 are arranged in a functional button area in the main page unit.
The advertisement composition unit 3 is used for helping the user to select the publishing time of the real estate advertisement, and helping the user to manage and manipulate the data information of the advertisement.
The mobile accurate delivery unit 4 is used for helping a user to attach accurate position information in the advertisement so as to facilitate the user to control and manage basic data information of the advertisement. Fig. 9 is a schematic view of an interface for accurate LBS movement in the present embodiment.
The advertisement playing time unit 5 is used for helping the user to customize the advertisement playing time, and the user can set the advertisement playing time, so that the user can conveniently manage the advertisement information. Fig. 10 is a schematic diagram of an information interface for time setting in this embodiment. When the playing time of the advertisement can be set by the advertisement playing time unit 5, specifically, the color label, the note, the start time and the end time are set.
The advertisement updating unit 6 is for assisting the user in managing the advertisement information that has been added, by which the user can add and modify the advertisement information that has been added. Fig. 11 is a schematic diagram of interface information for updating an advertisement in this embodiment.
The passenger flow statistics unit 7 is used for helping the user to inquire the click rate of the advertisement through passenger flow statistics, and the user can count the passenger flow condition, repeated visitors and detention time length through the function. Fig. 12 is a schematic diagram of an information page of the statistics of the passenger flow in this embodiment.
The user statistical unit 8 is used for helping the user manage the user basic information in the advertisement statistical analysis system, and the user can manage the system authority through the function, so that the user is helped to use the advertisement statistical analysis system more conveniently. Fig. 13 is a schematic view of an information interface for user management in this embodiment. The number, name, account number, sex, birthday and department of the user can be counted by the user counting unit 8.
The exit system unit 9 is used for exiting the advertisement statistics analysis system. And clicking a system exiting button to give a corresponding prompt, determining whether to exit the system or not, determining to exit, directly clicking the system exiting button to close the system, and returning to login if the system needs to be used again, namely clicking an icon of a desktop. Fig. 14 is a schematic diagram of the exit system interface in this embodiment, and the exit operation can be performed by clicking the determination button.
The advertisement statistical analysis system guarantees the accuracy of advertisement information, ensures good advertisement effect, and is used for carrying out intelligent management on advertisement statistical analysis. The advertisement statistical analysis system regularly checks internal bugs of software, performs control management, supports important service backup, has a one-key restoration function, can perform multi-level authority setting, is convenient for an administrator to operate, and ensures strong advertisement statistical analysis capability. The advertisement statistical analysis system has multiple functions of advertisement typesetting, advertisement playing time, passenger flow statistics and the like. The multifunctional requirement of the user can be met, and the user experience is improved.
FIG. 4 is a schematic structural diagram of an advertisement layout unit in this embodiment; in fig. 4, the advertisement composition unit 3 includes a newly added advertisement module 31, a material adding module 32, a usb flash disk copy module 33, and an advertisement publishing module 34, which are connected to each other.
The newly added advertisement module 31 is used to help the user add basic information of the advertisement, and fig. 5 is an interface schematic diagram of the newly added advertisement in this embodiment, through which the advertisement can be added.
The material adding module 32 is used to help the user manage the resources in the advertisement, and the user can add the basic information in the advertisement through the material. Fig. 6 is a schematic view of an interface for adding a material in this embodiment, and the material adding operation can be performed through the interface.
The USB flash disk copying module 33 is used for helping a user to upload advertisements made in the USB flash disk, and the user can copy and upload advertisements which the user wants to publish through the USB flash disk, so that the user can conveniently manage and operate advertisement publishing information through the function. Fig. 7 is a schematic diagram of an information interface for copying the usb disk in this embodiment, and information can be copied through the usb disk through the interface.
The advertisement publishing module 34 is used for helping the user publish the uploaded or manufactured advertisement, and the user can manage the data information of the advertisement more conveniently through advertisement publishing. Fig. 8 is a schematic view of an information interface for advertisement distribution in the present embodiment.
In short, in this embodiment, because the page login unit 1, the main page unit 2, the advertisement typesetting unit 3, the mobile accurate delivery unit 4, the advertisement playing time unit 5, the advertisement updating unit 6, the passenger flow statistics unit 7, the user statistics unit 8, and the quitting system unit 9 are provided, the advertisement statistical analysis system has multiple functions of advertisement typesetting, advertisement playing time, passenger flow statistics, and the like, and can meet the multifunctional requirements of users and improve the user experience. The advertisement statistical analysis system guarantees the accuracy of advertisement information, ensures good advertisement effect, and is used for carrying out intelligent management on advertisement statistical analysis. The advertisement statistical analysis system regularly checks internal bugs of the software, performs control management, supports important service backup, has a one-key restoration function, can perform multi-level authority setting, is convenient for an administrator to operate, and ensures strong advertisement statistical analysis capability.
The above description is only for the purpose of illustrating the preferred embodiments of the present invention and is not to be construed as limiting the invention, and any modifications, equivalents, improvements and the like that fall within the spirit and principle of the present invention are intended to be included therein.

Claims (6)

1. An advertisement statistics analysis system, comprising:
a page login unit: the advertisement statistical analysis system is used for logging in the advertisement statistical analysis system;
a main page unit: the main operation page is used for displaying the advertisement statistical analysis system;
an advertisement typesetting unit: data information for helping a user to select a publication time of a real estate advertisement, helping the user to manage and manipulate the advertisement;
the mobile accurate releasing unit: the advertisement displaying method is used for helping a user to attach accurate position information in the advertisement so as to facilitate the user to control and manage basic data information of the advertisement;
advertisement playing time unit: the advertisement playing time setting module is used for helping a user to customize the advertisement playing time, and the user can set the advertisement playing time so as to facilitate the user to manage the advertisement information;
an advertisement updating unit: the system is used for helping the user to manage the added advertisement information, and the user can add and modify the added advertisement information;
a passenger flow statistics unit: the system is used for helping the user to inquire the click rate of the advertisement through passenger flow statistics, and the user can count the passenger flow condition, repeated visitors and detention time;
a user counting unit: the system is used for helping the user manage the user basic information in the advertisement statistical analysis system, and the user can manage the system authority;
exiting the system unit: for exiting the advertisement statistics analysis system;
the system comprises a page login unit, a main page unit, an advertisement typesetting unit, a mobile accurate delivery unit, an advertisement playing time unit, an advertisement updating unit, a passenger flow statistical unit, a user statistical unit and an exit system unit which are connected with one another.
2. The advertisement statistics analysis system of claim 1, wherein the advertisement statistics analysis system is logged in by entering a username and password.
3. The advertisement statistical analysis system of claim 1, wherein the advertisement composition unit comprises:
the newly added advertisement module: basic information for helping a user add an advertisement;
the material adding module: the resources are used for helping the user to manage the advertisement, and the user can add basic information managed in the advertisement through materials;
a USB flash disk copy module: the USB flash disk is used for helping a user to upload advertisements made in the USB flash disk, and the user can copy and upload advertisements which the user wants to publish through the USB flash disk so as to facilitate the user to manage and operate advertisement publishing information;
the advertisement publishing module: the system is used for helping the user to publish the uploaded or manufactured advertisement so as to facilitate the user to manage the data information of the advertisement;
the new advertisement module, the material adding module, the USB flash disk copying module and the advertisement publishing module are connected with each other.
4. The advertisement statistical analysis system of claim 1, wherein the advertisement composition unit, the mobile accurate delivery unit, the advertisement playing time unit, the passenger flow statistical unit, and the user statistical unit are disposed in a function button region in the main page unit.
5. The advertisement statistical analysis system according to any one of claims 1 to 4, wherein when the advertisement playing time unit is used to set the playing time of the advertisement, specifically, set a color label, a note, a start time and an end time.
6. The advertisement statistic analysis system according to any one of claims 1 to 4, wherein the user statistic unit counts a number, a name, an account number, a sex, a date of birth, and a department of the user.
CN201911006201.1A 2019-10-22 2019-10-22 Advertisement statistical analysis system Pending CN110874764A (en)

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Application Number Priority Date Filing Date Title
CN201911006201.1A CN110874764A (en) 2019-10-22 2019-10-22 Advertisement statistical analysis system

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Application Number Priority Date Filing Date Title
CN201911006201.1A CN110874764A (en) 2019-10-22 2019-10-22 Advertisement statistical analysis system

Publications (1)

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CN110874764A true CN110874764A (en) 2020-03-10

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Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20130082862A (en) * 2011-12-21 2013-07-22 엔에이치엔비즈니스플랫폼 주식회사 System and method for processing advertisement targeting using advertisement storing service providing to users individually
CN106791967A (en) * 2016-11-10 2017-05-31 中广热点云科技有限公司 Operation and the Advertising Management System of the super focus business platforms of CMMB
CN107808309A (en) * 2017-10-20 2018-03-16 厦门笨鸟电子商务有限公司 A kind of advertisement based on different social networks is integrated, issues system, method and system
CN108881427A (en) * 2018-06-12 2018-11-23 武汉盛硕电子有限公司 A kind of ad content and the management system and method for launching space-time

Patent Citations (4)

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Publication number Priority date Publication date Assignee Title
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CN106791967A (en) * 2016-11-10 2017-05-31 中广热点云科技有限公司 Operation and the Advertising Management System of the super focus business platforms of CMMB
CN107808309A (en) * 2017-10-20 2018-03-16 厦门笨鸟电子商务有限公司 A kind of advertisement based on different social networks is integrated, issues system, method and system
CN108881427A (en) * 2018-06-12 2018-11-23 武汉盛硕电子有限公司 A kind of ad content and the management system and method for launching space-time

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