CN110471721A - Page display method and system, electronic equipment and storage medium - Google Patents
Page display method and system, electronic equipment and storage medium Download PDFInfo
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- CN110471721A CN110471721A CN201810444502.1A CN201810444502A CN110471721A CN 110471721 A CN110471721 A CN 110471721A CN 201810444502 A CN201810444502 A CN 201810444502A CN 110471721 A CN110471721 A CN 110471721A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F9/00—Arrangements for program control, e.g. control units
- G06F9/06—Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
- G06F9/44—Arrangements for executing specific programs
- G06F9/451—Execution arrangements for user interfaces
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Abstract
The invention discloses a kind of page display method and systems, electronic equipment and storage medium, wherein, the entrance for jumping to landing page is provided in the page, if the landing page is for showing there is dryed product, the page display method includes: to collect the product picture of the product, using the product picture as material, the corresponding material pond of the entrance is formed；When receiving the exposure request of user, selected from the material pond and meet N number of material of user preference as the picture shown in the entrance, the exposure request for requesting to show the page, N >=1；When the picture shown in the entrance is selected, the landing page is jumped to.The present invention generates material pond, improves efficiency of operation, while ensure that the quality and richness of whole material, bring promotion to portal users clicking rate by obtaining product picture as material from landing page.
Description
Technical field
The invention belongs to computer fields more particularly to a kind of page display method and system, electronic equipment and storage to be situated between
Matter.
Background technique
In mobile terminal page entry scene, most common drainage means are exactly by putting one in homepage major part position module
A little beautiful material pictures bright in luster attract user to click, and can jump to a page after clicking material picture, we claim
For landing page.
Each position corresponds to the material pond being made of multiple material pictures behind under normal conditions, final to open up
Show that user be the picture selected in this pond.Material pond before is typically all to be designed by runing oneself,
Then designer is further made, this causes the entire product process of material to take time and effort, and the quality of material can only be according to
Guarantee according to the experience and personal preference of operation, and because every picture requires operation and goes to design, designer goes to make, and causes
Output is less, and the material quantity in a general pond is at most at 20 or so.
In addition, generally can all proposed algorithm be used to carry out material recommendation to promote the clicking rate of page entry user.In
During this material is recommended, the content in material pond generally carries out setting for material picture according to the specific theme of each entrance by runing
Meter and typing rely on operation artificial selection, and the quality of entire content is irregular, and material quantity is on the low side, richness is inadequate.
However, the quality and richness in material pond itself are very big for recommendation effect influence in page entry scene,
It is directly related to the clicking rate of user, the mode of the current this artificial operation screening production material of dependence takes time and effort, and leads to element
The quality and richness of material are unsecured.
Summary of the invention
The technical problem to be solved by the present invention is to need to rely on people in the prior art in page entry scene to overcome
The mode of labour movement battalion screening production material takes time and effort, and leads to the quality of material and the unwarranted defect of richness, provides one
Kind page display method and system, electronic equipment and storage medium.
The present invention is to solve above-mentioned technical problem by the following technical programs:
A kind of page display method is provided with the entrance for jumping to landing page, the landing page use in the page
If having dryed product in displaying, the page display method includes:
The product picture for collecting the product forms the corresponding material of the entrance using the product picture as material
Pond；
When receiving the exposure request of user, the N number of material conduct for meeting user preference is selected from the material pond
In the picture that the entrance is shown, the exposure request for requesting to show the page, N >=1；
When the picture shown in the entrance is selected, the landing page is jumped to.
Preferably, the page display method further include: the product attribute for analyzing the product makees the product attribute
For the material feature of the material；
The N number of material for meeting user preference is selected from the material pond as the picture shown in the entrance, packet
It includes:
According to user characteristics and the material feature, all materials in the material pond are beaten using recommended models
Point, the recommended models are for measuring different user to the preference of different materials；
It sorts according to the sequence of marking from high to low to all materials in the material pond；
The highest N number of material of screening and sequencing is as the picture shown in the entrance.
Preferably, the page display method further include:
Count the quantity with the material of same story feature；
And/or according to marking sequence from high to low to all materials sequence in the material pond after and
The highest N number of material of screening and sequencing is as before the picture that the entrance is shown: obtaining the interest classification of user, lookup and institute
The material feature that interest classification matches is stated, the sequence with the material of the material feature to match is improved in the sequence.
Preferably, analyzing the product attribute of the product, comprising:
The product list of the landing page is obtained, the product list includes all products that the landing page is shown；
The product portrait that the product is inquired by the product list, obtains the product attribute of the product.
Preferably, the page display method further include:
Screening meets the product picture of picture presentation rule from the product picture being collected into, as the material；
And/or after jumping to the landing page, the product shown in the landing page is included at least in the entrance exhibition
Product corresponding to the picture shown.
A kind of page presentation system is provided with the entrance for jumping to landing page, the landing page use in the page
If having dryed product in displaying, the page presentation system includes:
Material unit, using the product picture as material, enters for collecting the product picture of the product described in formation
The corresponding material pond of mouth；
Display unit, for being selected from the material pond and meeting user preference when receiving the exposure request of user
N number of material as the picture shown in the entrance, the exposure request for requesting to show the page, N >=1；
Jump-transfer unit, for jumping to the landing page when the picture shown in the entrance is selected.
Preferably, the page presentation system further include:
Analytical unit, for analyzing the product attribute of the product, using the product attribute as the material of the material
Feature；
Recommended models, for measuring different user to the preference of different materials；
Recommended engine is used for according to user characteristics and the material feature, using the recommended models to the material pond
All materials marking in son, sorts to all materials in the material pond according to the sequence of marking from high to low；
The display unit is also used to the highest N number of material of screening and sequencing as the picture shown in the entrance.
Preferably, the analytical unit is also used to count the quantity of the material with same story feature；
And/or the recommended engine be also used to according to marking sequence from high to low to the institute in the material pond
After having material sequence, the interest classification of user is obtained, the material feature to match with the interest classification is searched, in the row
The sequence with the material of the material feature to match is improved in sequence.
Preferably, analyzing the product attribute of the product, comprising:
The product list of the landing page is obtained, the product list includes all products that the landing page is shown；
The product portrait that the product is inquired by the product list, obtains the product attribute of the product.
Preferably, the material unit is also used to screen the production for meeting picture presentation rule from the product picture being collected into
Product picture, as the material；
And/or after jumping to the landing page, the product shown in the landing page is included at least in the entrance exhibition
Product corresponding to the picture shown.
A kind of electronic equipment including memory, processor and stores the meter that can be run on a memory and on a processor
Calculation machine program, which is characterized in that the processor realizes page display method as described above when executing described program.
A kind of computer readable storage medium, is stored thereon with computer program, which is characterized in that described program is processed
The step of device realizes page display method as described above when executing.
On the basis of common knowledge of the art, above-mentioned each optimum condition, can any combination to get each preferable reality of the present invention
Example.
The positive effect of the present invention is that: the present invention is generated by obtaining product picture as material from landing page
Material pond improves efficiency of operation, while ensure that the quality and richness of whole material；It is obtained by the product attribute of product
To the material feature of material, manual entry material feature is avoided, ensure that the accuracy of material feature and is recommended to user
Accuracy, bring promotion to portal users clicking rate；After the picture that user clicks entrance, landing page can be accepted corresponding
Product, what is clicked just to user can be appreciated that for what good experience.
Detailed description of the invention
Fig. 1 is a kind of flow chart of page display method of the embodiment of the present invention 1；
Fig. 2 is a kind of flow chart of the step 12 of page display method of the embodiment of the present invention 1；
Fig. 3 is a kind of schematic block diagram of page presentation system of the embodiment of the present invention 2；
Fig. 4 is the structural schematic diagram of a kind of electronic equipment of the embodiment of the present invention 3.
Specific embodiment
The present invention is further illustrated below by the mode of embodiment, but does not therefore limit the present invention to the reality
It applies among a range.
Embodiment 1
The present embodiment provides a kind of page display methods.The entrance for jumping to landing page is provided in the page,
If the landing page is for showing there is dryed product.Wherein, the page can be in website, application program for mobile terminal (App)
The page；The entrance can be set in any position of the page, specifically depending on page layout and design；The landing
The page of the page i.e. to be jumped to by the entrance.As shown in Figure 1, the page display method includes:
It is corresponding to form the entrance using the product picture as material for step 11, the product picture for collecting the product
Material pond.
Step 12, when receiving the exposure request of user, the N number of element for meeting user preference is selected from the material pond
Material as the picture shown in the entrance, the exposure request for requesting to show the page, N >=1.
Step 13, when the picture shown in the entrance is selected, jump to the landing page.
Wherein, the product picture of the product is collected in step 11, can be realized by following steps:
All products are crawled from the landing page first with crawler technology, then obtain the product figure of the product crawled
Piece best embodies products characteristics then can choose from multiple product pictures if a product has multiple product pictures
One (such as product master map) as the material in material pond, if a product only has a product picture, then can will
This product picture is as the material in material pond.
Since the product picture of collection is usually varied, for unified pattern, guarantees that the page is beautiful, can preset
Picture presentation rule, the picture presentation rule are used for the picture requirement for providing to allow to show in the entrance in the page,
The background that can be, but not limited to picture is white, resolution requirement of picture etc..Needed from the product picture being collected by
The screening of the picture presentation rule, the product picture for meeting the picture presentation rule could be used as the material.
In order to enable the picture that the entrance is shown meets the preference of user, the clicking rate of user, the page exhibition are promoted
Show that method can also analyze the product attribute of the product, using the product attribute as the material feature of the material, and
Establish recommended models.
Wherein, the product attribute for analyzing the product may include: to crawl the landing page using crawler technology；The page
The landing page is parsed to obtain the product list of the landing page, the product list includes all of the landing page displaying
Product；The product portrait that the product is inquired by the product list, obtains the product attribute of the product, the product category
Property may include product classification (such as one-piece dress, jacket, trousers), brand, similarly, material feature also it is corresponding include produce
The classification (such as one-piece dress, jacket, trousers) of product, brand.The page display method can also be counted with same story spy
The quantity of the material of sign.Aggregate statistics such as are carried out to the category information got, obtain the number that the same classification occurs in total,
Inverted order arrangement, takes out existing first three highest classification of ratio, and other attributes such as brand is handled using same algorithm logic；Will
To result information store into database (such as redis (a kind of PostgreSQL database)), for other use.
The recommended models are for measuring different user to the preference of different materials.The recommended models can use
Following manner is established: the material feature and number for the material that record different user is clicked obtain every class user preference by training
Material.
It is selected from the material pond in step 12 and meets N number of material of user preference as showing in the entrance
Picture, as shown in Fig. 2, may include:
Step 121, according to user characteristics and the material feature, using the recommended models in the material pond
All material marking.The user characteristics can be obtained when user issues exposure request, for characterizing user property, such as property
Not, age etc..
Step 122 sorts to all materials in the material pond according to the sequence of marking from high to low.
The highest N number of material of step 123, screening and sequencing is as the picture shown in the entrance.
In order to make up user characteristics possible deviation when evaluating user, can also be held between step 122 and step 123
Row following steps: obtaining the interest classification of user, the material feature to match with the interest classification is searched, in the sequence
Improve the sequence with the material of the material feature to match.So-called raising refers to the sorting position by material compared with step 122
The sorting position of middle marking adjusts forward, still adjusts as adjusting one, two forward to before most, can sets itself.Such as, have
One user U1, his interest classification is mobile phone, some entrance corresponds to material pond P1, there is 5 materials in the P1 of material pond,
Respectively m1, m2, m3, m4, m5, wherein the classification of m1 is characterized in mobile phone, after marking by score sort from high to low the result is that
M5 > m4 > m3 > m2 > m1 shifts to an earlier date m1 because the interest classification of m1 and user U1 matches, final collating sequence will become m1 >
m5>m4>m3>m2.Here > sequence is defined as preceding.
In the present embodiment, after step 13 jumps to the landing page, the product shown in the landing page is included at least
The product corresponding to the picture that the entrance is shown.It certainly can also include other products in the landing page.Due to element
Each material actually inherently product picture in material pond, so when user chooses material (as clicked), meeting
Corresponding product IDs are passed to backstage, backstage can be by the corresponding product introduction of this material into landing page, especially at this time
The eye-catching place in position (head screen) realizes that the product of landing page is accepted with this, improves user experience.
The page display method of the present embodiment, it is time saving and energy saving without special messenger's design, production material, and ensure that material
Quality and richness；Material feature is write without special messenger, ensure that consistency and description material between material and product
Accuracy, for it is subsequent screening entrance picture and land page undertaking good basis is provided；In addition, will landing page and entrance perfection
Be mapped, avoid occur user clicked because of interested in the picture of entrance entrance but landing page in can not find
The case where corresponding product, what is clicked just to user can be appreciated that for what good experience.
Embodiment 2
The present embodiment provides a kind of page presentation system, the entrance for jumping to landing page is provided in the page,
If the landing page is for showing there is dryed product.As shown in figure 3, the page presentation system 20 includes:
Material unit 21, for collecting the product picture of the product, using the product picture as material, described in formation
The corresponding material pond of entrance.
Display unit 22, for being selected from the material pond when receiving the exposure request of user, to meet user inclined
Good N number of material is used as the picture shown in the entrance, the exposure request for the request displaying page, N >=1.
Jump-transfer unit 23, for jumping to the landing page when the picture shown in the entrance is selected.
Wherein, the material unit 21 collects the product picture of the product, can be accomplished by the following way:
All products are crawled from the landing page first with crawler technology, then obtain the product figure of the product crawled
Piece best embodies products characteristics then can choose from multiple product pictures if a product has multiple product pictures
One (such as product master map) as the material in material pond, if a product only has a product picture, then can will
This product picture is as the material in material pond.
Since the product picture of collection is usually varied, for unified pattern, guarantees that the page is beautiful, can preset
Picture presentation rule, the picture presentation rule are used for the picture requirement for providing to allow to show in the entrance in the page,
The background that can be, but not limited to picture is white, resolution requirement of picture etc..Needed from the product picture being collected by
The screening of the picture presentation rule, the product picture for meeting the picture presentation rule could be used as the material.
In order to enable the picture that the entrance is shown meets the preference of user, the clicking rate of user, the page exhibition are promoted
Showing system can also include:
Analytical unit 24, for analyzing the product attribute of the product, using the product attribute as the element of the material
Material feature.
Recommended models 25, for measuring different user to the preference of different materials.
Recommended engine 26 is used for according to user characteristics and the material feature, using the recommended models 25 to the element
All materials marking in material pond, sorts to all materials in the material pond according to the sequence of marking from high to low.
The display unit 22 is also used to the highest N number of material of screening and sequencing as the picture shown in the entrance.
Wherein, the product attribute for analyzing the product may include: to crawl the landing page using crawler technology；The page
The landing page is parsed to obtain the product list of the landing page, the product list includes all of the landing page displaying
Product；The product portrait that the product is inquired by the product list, obtains the product attribute of the product, the product category
Property may include product classification (such as one-piece dress, jacket, trousers), brand, similarly, material feature also it is corresponding include produce
The classification (such as one-piece dress, jacket, trousers) of product, brand.The analytical unit 24, which can be also used for statistics, has same story
The quantity of the material of feature.
In order to make up user characteristics possible deviation when evaluating user, the recommended engine 26 can be also used for according to
After the sequence of marking from high to low is to all materials sequence in the material pond, the interest classification of user is obtained, is searched
The material feature to match with the interest classification improves the suitable of the material with the material feature to match in the sequence
Sequence.
In the present embodiment, after jumping to the landing page, the product shown in the landing page is included at least described
Product corresponding to the picture that entrance is shown.
Embodiment 3
Fig. 4 shows the structural schematic diagram of a kind of electronic equipment.The electronic equipment includes memory, processor and storage
On a memory and the computer program that can run on a processor, the processor realize embodiment 1 when executing described program
Page display method.The electronic equipment 30 that Fig. 4 is shown is only an example, function to the embodiment of the present invention and should not be made
With range band come any restrictions.
As shown in figure 4, electronic equipment 30 can be showed in the form of universal computing device, such as it can set for server
It is standby.The component of electronic equipment 30 can include but is not limited to: at least one above-mentioned processor 31, above-mentioned at least one processor
32, the bus 33 of different system components (including memory 32 and processor 31) is connected.
Bus 33 includes data/address bus, address bus and control bus.
Memory 32 may include volatile memory, such as random access memory (RAM) 321 and/or cache
Memory 322 can further include read-only memory (ROM) 323.
Memory 32 can also include program/utility 325 with one group of (at least one) program module 324, this
The program module 324 of sample includes but is not limited to: operating system, one or more application program, other program modules and journey
It may include the realization of network environment in ordinal number evidence, each of these examples or certain combination.
Processor 31 by operation storage computer program in memory 32, thereby executing various function application and
Data processing, such as page display method provided by the embodiment of the present invention 1.
Electronic equipment 30 can also be communicated with one or more external equipments 34 (such as keyboard, sensing equipment etc.).It is this
Communication can be carried out by input/output (I/O) interface 35.Also, the equipment 30 that model generates can also pass through Network adaptation
Device 36 and one or more network (such as local area network (LAN), wide area network (WAN) and/or public network, such as internet) logical
Letter.As shown in figure 4, the other modules for the equipment 30 that network adapter 36 is generated by bus 33 and model communicate.It should be understood that
Although not shown in the drawings, the equipment 30 that can be generated with binding model uses other hardware and/or software module, including but unlimited
In: microcode, device driver, redundant processor, external disk drive array, RAID (disk array) system, magnetic tape drive
Device and data backup storage system etc..
It should be noted that although being referred to several units/modules or subelement/mould of electronic equipment in the above detailed description
Block, but it is this division be only exemplary it is not enforceable.In fact, embodiment according to the present invention, is retouched above
The feature and function for two or more units/modules stated can embody in a units/modules.Conversely, above description
A units/modules feature and function can with further division be embodied by multiple units/modules.
Embodiment 4
A kind of computer readable storage medium is present embodiments provided, computer program, described program quilt are stored thereon with
The step of page display method provided by embodiment 1 is realized when processor executes.
Wherein, what readable storage medium storing program for executing can use more specifically can include but is not limited to: portable disc, hard disk, random
Access memory, read-only memory, erasable programmable read only memory, light storage device, magnetic memory device or above-mentioned times
The suitable combination of meaning.
In possible embodiment, the present invention is also implemented as a kind of form of program product comprising program generation
Code, when described program product is run on the terminal device, said program code is realized in fact for executing the terminal device
Apply the step in page display method described in example 1.
Wherein it is possible to be write with any combination of one or more programming languages for executing program of the invention
Code, said program code can be executed fully on a user device, partly execute on a user device, is only as one
Vertical software package executes, part executes on a remote device or executes on a remote device completely on a user device for part.
Although specific embodiments of the present invention have been described above, it will be appreciated by those of skill in the art that these
It is merely illustrative of, protection scope of the present invention is defined by the appended claims.Those skilled in the art is not carrying on the back
Under the premise of from the principle and substance of the present invention, many changes and modifications may be made, but these are changed
Protection scope of the present invention is each fallen with modification.
Claims (12)
1. a kind of page display method, which is characterized in that the entrance for jumping to landing page is provided in the page, it is described
If landing page is for showing there is dryed product, the page display method includes:
The product picture for collecting the product forms the corresponding material pond of the entrance using the product picture as material；
When receiving the exposure request of user, the N number of material for meeting user preference is selected from the material pond as in institute
State the picture of entrance displaying, the exposure request for requesting to show the page, N >=1；
When the picture shown in the entrance is selected, the landing page is jumped to.
2. page display method as described in claim 1, which is characterized in that the page display method further include: analysis institute
The product attribute for stating product, using the product attribute as the material feature of the material；
The N number of material for meeting user preference is selected from the material pond as the picture shown in the entrance, comprising:
According to user characteristics and the material feature, given a mark using recommended models to all materials in the material pond, institute
Recommended models are stated for measuring different user to the preference of different materials；
It sorts according to the sequence of marking from high to low to all materials in the material pond；
The highest N number of material of screening and sequencing is as the picture shown in the entrance.
3. page display method as claimed in claim 2, which is characterized in that the page display method further include:
Count the quantity with the material of same story feature；
And/or it after sorting according to the sequence of marking from high to low to all materials in the material pond and is screening
Highest N number of material sort as before the picture that the entrance is shown: obtaining the interest classification of user, search with it is described emerging
The material feature that interesting classification matches improves the sequence with the material of the material feature to match in the sequence.
4. page display method as claimed in claim 2, which is characterized in that analyze the product attribute of the product, comprising:
The product list of the landing page is obtained, the product list includes all products that the landing page is shown；
The product portrait that the product is inquired by the product list, obtains the product attribute of the product.
5. page display method as described in claim 1, which is characterized in that the page display method further include:
Screening meets the product picture of picture presentation rule from the product picture being collected into, as the material；
And/or after jumping to the landing page, the product shown in the landing page is included at least to be shown in the entrance
Product corresponding to picture.
6. a kind of page presentation system, which is characterized in that the entrance for jumping to landing page is provided in the page, it is described
If landing page is for showing there is dryed product, the page presentation system includes:
Material unit, using the product picture as material, forms the entrance pair for collecting the product picture of the product
The material pond answered；
Display unit, for being selected from the material pond and meeting the N number of of user preference when receiving the exposure request of user
Material as the picture shown in the entrance, the exposure request for requesting to show the page, N >=1；
Jump-transfer unit, for jumping to the landing page when the picture shown in the entrance is selected.
7. page presentation system as claimed in claim 6, which is characterized in that the page presentation system further include:
Analytical unit, for analyzing the product attribute of the product, using the product attribute as the material feature of the material；
Recommended models, for measuring different user to the preference of different materials；
Recommended engine is used for according to user characteristics and the material feature, using the recommended models in the material pond
The marking of all materials, sort according to marking sequence from high to low to all materials in the material pond；
The display unit is also used to the highest N number of material of screening and sequencing as the picture shown in the entrance.
8. page presentation system as claimed in claim 7, which is characterized in that the analytical unit is also used to count with identical
The quantity of the material of material feature；
And/or the recommended engine be also used to according to marking sequence from high to low to being always or usually as specified in the material pond
After material sequence, the interest classification of user is obtained, the material feature to match with the interest classification is searched, in the sequence
Improve the sequence with the material of the material feature to match.
9. page presentation system as claimed in claim 7, which is characterized in that analyze the product attribute of the product, comprising:
The product list of the landing page is obtained, the product list includes all products that the landing page is shown；
The product portrait that the product is inquired by the product list, obtains the product attribute of the product.
10. page presentation system as claimed in claim 6, which is characterized in that the material unit is also used to from being collected into
Screening meets the product picture of picture presentation rule in product picture, as the material；
And/or after jumping to the landing page, the product shown in the landing page is included at least to be shown in the entrance
Product corresponding to picture.
11. a kind of electronic equipment including memory, processor and stores the calculating that can be run on a memory and on a processor
Machine program, which is characterized in that the processor realizes the page described in any one of claims 1 to 5 when executing described program
Methods of exhibiting.
12. a kind of computer readable storage medium, is stored thereon with computer program, which is characterized in that described program is processed
The step of device realizes page display method described in any one of claims 1 to 5 when executing.
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| CN201810444502.1A CN110471721A (en) | 2018-05-10 | 2018-05-10 | Page display method and system, electronic equipment and storage medium |
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| CN201810444502.1A CN110471721A (en) | 2018-05-10 | 2018-05-10 | Page display method and system, electronic equipment and storage medium |
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Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN111105819A (en) * | 2019-12-13 | 2020-05-05 | 北京达佳互联信息技术有限公司 | Clipping template recommendation method and device, electronic equipment and storage medium |
| WO2021109981A1 (en) * | 2019-12-04 | 2021-06-10 | 北京三快在线科技有限公司 | Information display method and apparatus |
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