CN110443664A - Information transmission system, optical projection system, method, apparatus and electronic equipment - Google Patents

Information transmission system, optical projection system, method, apparatus and electronic equipment Download PDF

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Publication number
CN110443664A
CN110443664A CN201810421323.6A CN201810421323A CN110443664A CN 110443664 A CN110443664 A CN 110443664A CN 201810421323 A CN201810421323 A CN 201810421323A CN 110443664 A CN110443664 A CN 110443664A
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China
Prior art keywords
information
user
spatial entities
projector
brick
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CN201810421323.6A
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Chinese (zh)
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CN110443664B (en
Inventor
张哲�
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Alibaba Group Holding Ltd
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Alibaba Group Holding Ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0631—Item recommendations
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0641—Shopping interfaces
    • G06Q30/0643—Graphical representation of items or shoppers

Abstract

This application discloses information transmission system, method and apparatus, projection relation determines method and apparatus and optical projection system, method and electronic equipment.Wherein information transmission system, the behavioural information of customer is acquired by solid shop/brick and mortar store terminal device, according to behavioural information, determine that the spatial entities surface of customer's pushed information, the pushed information acquisition request of view field belonging to the spatial entities surface for the solid shop/brick and mortar store is sent to server for display；Server responds the request, according to the set of correspondences between content supplier, solid shop/brick and mortar store, view field three, the content supplier for ordering the view field is determined, to the pushed information of the terminal device loopback provider；The pushed information is projected to determining spatial entities surface by solid shop/brick and mortar store projector by terminal device；This processing mode can bring larger income so that content supplier can show it on any spatial entities surface of its solid shop/brick and mortar store view field bought to the information that solid shop/brick and mortar store customer pushes to each side.

Description

Information transmission system, optical projection system, method, apparatus and electronic equipment
Technical field
This application involves technical field of data processing, and in particular to information transmission system, method and apparatus, projection relation are true Determine method and apparatus and optical projection system, method and electronic equipment.
Background technique
With the development of science and technology, more and more lines put up at an inn and spread out beginning application message supplying system, with to solid shop/brick and mortar store customer The information of content supplier's push is shown, for example, businessman pushes newest merchandise news, sales promotion information etc. to customer.Pass through reality Body shop large screen can obtain income, content supplier by selling the large screen right to use to customer family pushed information, solid shop/brick and mortar store is arrived Information can effectively be pushed to customer, customer can understand and grasp businessman's dynamic in time.
A kind of typical information push mode is that multiple display screens are arranged in the different location in online lower shop, each aobvious The information of identical or different content supplier's push is shown in display screen.However, during realizing the application, it is found by the applicant that should At least there are the following problems for technical solution: 1) since the large screen that solid shop/brick and mortar store can only sell limited quantity to content supplier uses Power does not utilize any spatial entities surface of solid shop/brick and mortar store, therefore solid shop/brick and mortar store spatial entities surface utilisation is low, and income is lower； It 2), can not be whenever and wherever possible to reality since content supplier can only be by the large screen of solid shop/brick and mortar store limited quantity to customer's pushed information Body shop customer's pushed information, therefore the validity of information push is lower, income is relatively low；3) since customer can only pass through solid shop/brick and mortar store The large screen of limited quantity obtains pushed information, can not obtain pushed information whenever and wherever possible, therefore user experience is poor.
Summary of the invention
The application provides information transmission system, method and apparatus, and projection relation determines method and apparatus, to solve existing skill Solid shop/brick and mortar store spatial entities surface utilisation existing for art is low, the information push problem that validity is lower and user experience is poor.
The application provides a kind of information transmission system, comprising:
Terminal device, the terminal device are deployed in solid shop/brick and mortar store, for acquiring the first user in the behavior of the solid shop/brick and mortar store Information, and according to the behavioural information, it determines to the spatial entities surface of the first user pushed information, and determine the sky Between view field belonging to solid object surface, send the pushed information for the view field of the solid shop/brick and mortar store to server and obtain Take request；And the pushed information of the second user of the order view field of the server loopback is received, and pass through institute The pushed information is projected to the spatial entities surface by the projector for stating solid shop/brick and mortar store, and the spatial entities surface includes described Any spatial entities surface of solid shop/brick and mortar store；
The server, the pushed information acquisition request sent for receiving the terminal device, and according to second User, solid shop/brick and mortar store, the set of correspondences between view field three, determine the second user, Xiang Suoshu terminal device loopback The pushed information that the second user provides.
Optionally, further includes:
Second user client, the information of multiple view fields for obtaining multiple solid shop/brick and mortar store from the server, and The target projection region in the specified target entity shop of the second user is obtained, Xiang Suoshu server sends real for the target View field's subscription request in the target projection region in body shop；
The server is also used to receive view field's subscription request that the second user client is sent, raw At the corresponding relationship between the second user, the target entity shop, the target projection region three.
The application also provides a kind of information transmission system, comprising:
Terminal device, the terminal device are deployed in solid shop/brick and mortar store, for acquiring the first user in the behavior of the solid shop/brick and mortar store Information, and according to the behavioural information, it determines to the spatial entities surface of the first user pushed information, and determine the sky Between the corresponding projector of solid object surface, to server send for the solid shop/brick and mortar store the projector pushed information acquisition asks It asks；And the pushed information of the second user of the order projector of the server loopback is received, and pass through the entity The pushed information is projected to the spatial entities surface by the projector in shop, and the spatial entities surface includes the solid shop/brick and mortar store Any spatial entities surface；
Server is also used to the pushed information acquisition request of receiving terminal apparatus transmission, and according to second user, reality Set of correspondences between body shop, projector three determines the second user, the second use described in Xiang Suoshu terminal device loopback The pushed information that family provides.
Optionally, further includes:
Second user client, the information of multiple projectors for obtaining multiple solid shop/brick and mortar store from the server, and obtain The target projection instrument in the target entity shop for taking the second user specified, Xiang Suoshu server, which is sent, is directed to the target entity shop The target projection instrument projector subscription request；
The server, the projector subscription request sent for receiving the second user client, generates institute State second user, the target entity shop, the corresponding relationship between the target projection instrument three.
The application also provides a kind of optical projection system, comprising:
User behavior acquisition device, the user behavior acquisition device are deployed in material object display space, for acquiring first The behavioural information and is sent to view field's determining device in the behavioural information in the material object display space by user；
View field's determining device, for determining to first user and showing information according to the behavioural information Spatial entities surface, as object space solid object surface, and indicating projector control device will show that information is projected to described Object space solid object surface, the spatial entities surface include any spatial entities surface in the material object display space；
The projector control device, for the instruction according to view field's determining device, from the material object display In at least one projector in space, determine for showing the projection of information projection to the object space solid object surface for described Instrument.
Optionally, the projector control device is also used to the threedimensional model number according to the object space solid object surface According to the projection view angles with determining projector, generate it is described show information in the two-dimentional textures of the object space solid object surface, And by determining projector, the two-dimentional textures are projected to the object space solid object surface.
Optionally, the projector control device, specifically for obtaining the space profiles information of first user；With And obtain multiple projectors that overlay area includes the object space solid object surface；And in the multiple projector Each projector, according to the space profiles information of first user, the location information of the object space solid object surface and institute The Viewing-angle information for stating projector determines the area that the object space solid object surface is blocked by first user；According to described Area chooses a projector from multiple projectors, as the displaying information projection is real to the object space The projector in body surface face.
Optionally, the behavioural information includes the information that user selects article；
View field's determining device, specifically for the user to be selected to the surface of article as the object space Solid object surface.
Optionally, the behavioural information includes the information that user selects article；
View field's determining device, specifically for the user is selected article display area surface as institute State object space solid object surface.
Optionally, the behavioural information includes customer position information；
View field's determining device is specifically used for according to the customer position information, will be with first user's The surface of the corresponding article showcase in position is as the object space solid object surface.
Optionally, the behavioural information includes customer position information；
View field's determining device is specifically used for according to the customer position information, will be with first user's The distance between position is less than or equal to any one spatial entities surface of distance threshold as the object space entity Surface.
Optionally, the behavioural information includes customer position information；
View field's determining device is specifically used for be regarded in first user according to the customer position information Spatial entities surface within the scope of line is as the object space solid object surface.
Optionally, described to show that information includes the advertising information of second user；The system also includes:
Customer identification device, first user for identification, and send described first to project content determining device and use The user identifier at family；
The project content determining device, for obtaining the information of first user, and root according to the user identifier According to the information of first user, the determining and matched advertising information of first user, as the displaying information.
Optionally, further includes:
Threedimensional model construction device, for constructing the threedimensional model in the material object display space；
Spatial entities surface markers device, for according to the threedimensional model, the spatial entities surface to be marked.
Optionally, the spatial entities surface markers device is specifically used for according to the threedimensional model, by the exhibition in kind Show at least one partial 3 d model in space labeled as the spatial entities surface.
Optionally, the spatial entities surface markers device is specifically used for according to the threedimensional model, by the exhibition in kind Show the corresponding threedimensional model of at least one spatial entities in space labeled as the spatial entities surface.
Optionally, the spatial entities surface includes the plane of spatial entities；
The threedimensional model construction device is obtained specifically for the two dimensional code of each apex by scanning the plane Take the location information on the vertex；And the location information according to the vertex, construct the threedimensional model of the plane.
Optionally, the spatial entities surface includes the curved surface of spatial entities.
Optionally, the spatial entities include at least one of following entity: article, article showcase, article is described Display area in article showcase.
The application also provides a kind of information-pushing method, comprising:
The first user is acquired in the behavioural information in the material object display space of solid shop/brick and mortar store；
According to the behavioural information, determine that, to the spatial entities surface of the first user pushed information, the space is real Body surface face includes any spatial entities surface of the solid shop/brick and mortar store；
Determine view field belonging to the spatial entities surface；
The pushed information acquisition request of the view field for the solid shop/brick and mortar store is sent to server；
Receive the pushed information of the second user of the order view field of the server loopback；
The pushed information is projected to the spatial entities surface by projector.
The application also provides a kind of information-pushing method, comprising:
The pushed information acquisition in the target projection region for the solid shop/brick and mortar store that receiving entity shop terminal device is sent is asked It asks；
According to the set of correspondences between second user, solid shop/brick and mortar store, view field three, determines and order the target projection The second user in region；
The pushed information provided to second user described in the terminal device loopback.
The application also provides a kind of projection relation and determines method, comprising:
The information of multiple view fields of multiple solid shop/brick and mortar store is obtained from server；
Obtain the target projection region in the specified target entity shop of second user；
It orders and asks for the view field in the target projection region in the target entity shop to server transmission It asks.
The application also provides a kind of projection relation and determines method, comprising:
The view field for receiving the target projection region for target entity shop that second user client is sent, which orders, to be asked It asks；
Generate the second user, the target entity shop, the corresponding relationship between the target projection region three.
The application also provides a kind of information-pushing method, comprising:
The first user is acquired in the behavioural information in the material object display space of solid shop/brick and mortar store；
According to the behavioural information, determine that, to the spatial entities surface of the first user pushed information, the space is real Body surface face includes any spatial entities surface of the solid shop/brick and mortar store；
Determine the corresponding projector in the spatial entities surface；
The pushed information acquisition request of the projector for the solid shop/brick and mortar store is sent to server；
Receive the pushed information of the second user of the order projector of the server loopback；
The pushed information is projected to the spatial entities surface by the projector.
The application also provides a kind of information-pushing method, comprising:
The pushed information acquisition request for the target projection instrument for the solid shop/brick and mortar store that receiving entity shop terminal device is sent；
According to the set of correspondences between second user, solid shop/brick and mortar store, projector three, determines and order the target projection instrument Second user；
The pushed information provided to second user described in the terminal device loopback.
The application also provides a kind of projection relation and determines method, comprising:
The information of multiple projectors of multiple solid shop/brick and mortar store is obtained from server；
Obtain the target projection instrument in the specified target entity shop of second user；
The projector subscription request of the target projection instrument for the target entity shop is sent to the server.
The application also provides a kind of projection relation and determines method, comprising:
Receive the projector subscription request for the target projection instrument for target entity shop that second user client is sent；
Generate the second user, the target entity shop, the corresponding relationship between the target projection instrument three.
The application also provides a kind of projecting method, comprising:
User is acquired in the behavioural information in material object display space；
According to the behavioural information, true directional user shows the spatial entities surface of information, the spatial entities surface packet Include any spatial entities surface in the material object display space；
Determined from least one projector in the material object display space for by the displaying information projection to described The projector on spatial entities surface.
Optionally, further includes:
According to the projection view angles of the three-dimensional modeling data on the spatial entities surface and the projector determined, the exhibition is generated Show information in the two-dimentional textures on the spatial entities surface；
By determining projector, the two-dimentional textures are projected to the spatial entities surface.
Optionally, the behavioural information includes the information that user selects article；It is described according to the behavioural information, and determine The spatial entities surface of information is shown to user, in the following way:
The user is selected into the surface of article as the spatial entities surface.
Optionally, the behavioural information includes the information that user selects article；It is described according to the behavioural information, and determine The spatial entities surface of information is shown to user, in the following way:
The user is selected into the surface of the display area of article as the spatial entities surface.
Optionally, the behavioural information includes location information；It is described that according to the behavioural information, and really, directional user is shown The spatial entities surface of information, in the following way:
According to the positional information, using the surface of article showcase corresponding with user location as the spatial entities table Face.
Optionally, the behavioural information includes location information；It is described that according to the behavioural information, and really, directional user is shown The spatial entities surface of information, in the following way:
According to the positional information, by with the distance between user location be less than or equal to distance threshold any one Spatial entities surface is as the spatial entities surface.
Optionally, the behavioural information includes location information；It is described that according to the behavioural information, and really, directional user is shown The spatial entities surface of information, in the following way:
According to the positional information, using the spatial entities surface in user's range of visibility as the spatial entities table Face.
Optionally, described to determine from least one projector in the material object display space for by the displaying information It is projected to the projector on the spatial entities surface, comprising:
Obtain the space profiles information of the user；And obtaining overlay area includes the more of the spatial entities surface A projector；
For each projector in the multiple projector, according to the space profiles information of the user, the space The Viewing-angle information of the location information of solid object surface and the projector determines what the spatial entities surface was blocked by the user Area；
According to the area, a projector is chosen from multiple projectors.
Optionally, further includes:
Construct the threedimensional model in the material object display space；
According to the threedimensional model, the spatial entities surface is marked.
Optionally, described according to the threedimensional model, and the spatial entities surface is marked, comprising:
According to the threedimensional model, at least one partial 3 d model in the material object display space is labeled as the sky Between solid object surface.
Optionally, described according to the threedimensional model, and the spatial entities surface is marked, comprising:
According to the threedimensional model, by the corresponding threedimensional model mark of at least one spatial entities in the material object display space It is denoted as the spatial entities surface.
Optionally, the spatial entities surface includes the plane of spatial entities；
The threedimensional model of the plane constructs in the following way:
By scanning the two dimensional code of each apex of the plane, the location information on the vertex is obtained；
According to the location information on the vertex, the threedimensional model of the plane is constructed.
Optionally, the spatial entities surface includes the curved surface of spatial entities.
Optionally, the spatial entities include at least one of following entity: article, article showcase, article is described Display area in article showcase.
The application also provides a kind of information push-delivery apparatus, comprising:
User behavior information acquisition unit is believed for acquiring behavior of first user in the material object display space of solid shop/brick and mortar store Breath；
Spatial entities surface determination unit, for determining to the first user pushed information according to the behavioural information Spatial entities surface, the spatial entities surface includes any spatial entities surface of the solid shop/brick and mortar store；
View field's determination unit, for determining view field belonging to the spatial entities surface；
Pushed information acquisition request transmission unit, for sending the view field for being directed to the solid shop/brick and mortar store to server Pushed information acquisition request；
Pushed information receiving unit, the second user of the order view field for receiving the server loopback Pushed information；
Projecting unit, for the pushed information to be projected to the spatial entities surface by projector.
The application also provides a kind of information push-delivery apparatus, comprising:
Pushed information acquisition request receiving unit, for receiving entity shop terminal device send for the solid shop/brick and mortar store The pushed information acquisition request in target projection region；
Second user determination unit, for according to the corresponding relationship between second user, solid shop/brick and mortar store, view field three Collection determines the second user for ordering the target projection region；
Pushed information loopback cell, the pushed information for being provided to second user described in the terminal device loopback.
The application also provides a kind of projection relation determining device, comprising:
View field's information acquisition unit, the information of multiple view fields for obtaining multiple solid shop/brick and mortar store from server；
Target projection area acquisition unit, for obtaining the target projection region in the specified target entity shop of second user；
Subscription request transmission unit, for sending the target projection for being directed to the target entity shop to the server View field's subscription request in region.
The application also provides a kind of projection relation determining device, comprising:
Subscription request receiving unit, for receiving the target projection for target entity shop of second user client transmission View field's subscription request in region；
Projection relation generation unit, for generating the second user, the target entity shop, the target projection region Corresponding relationship between three.
The application also provides a kind of information push-delivery apparatus, comprising:
User behavior information acquisition unit is believed for acquiring behavior of first user in the material object display space of solid shop/brick and mortar store Breath；
Spatial entities surface determination unit, for determining to the first user pushed information according to the behavioural information Spatial entities surface, the spatial entities surface includes any spatial entities surface of the solid shop/brick and mortar store；
Projector determination unit, for determining the corresponding projector in the spatial entities surface；
Pushed information acquisition request transmission unit, for sending the projector for the solid shop/brick and mortar store to server Pushed information acquisition request；
Pushed information receiving unit, the second user of the order projector for receiving the server loopback push away It delivers letters breath；
Projecting unit, for the pushed information to be projected to the spatial entities surface by the projector.
The application also provides a kind of information push-delivery apparatus, comprising:
Pushed information acquisition request receiving unit, for receiving entity shop terminal device send for the solid shop/brick and mortar store The pushed information acquisition request of target projection instrument；
Second user determination unit, for according to the set of correspondences between second user, solid shop/brick and mortar store, projector three, Determine the second user for ordering the target projection instrument；
Pushed information loopback cell, the pushed information for being provided to second user described in the terminal device loopback.
The application also provides a kind of projection relation determining device, comprising:
Projector information acquisition unit, the information of multiple projectors for obtaining multiple solid shop/brick and mortar store from server；
Target projection instrument acquiring unit, for obtaining the target projection instrument in the specified target entity shop of second user；
Subscription request transmission unit, for sending the target projection for being directed to the target entity shop to the server The projector subscription request of instrument.
The application also provides a kind of projection relation determining device, comprising:
Subscription request receiving unit, for receiving the target projection for target entity shop of second user client transmission The projector subscription request of instrument；
Projection relation generation unit, for generating the second user, the target entity shop, the target projection instrument three Corresponding relationship between person.
The application also provides a kind of electronic equipment, comprising:
Processor；And
Memory, for storing the program for realizing projecting method, which is powered and runs the throwing by the processor After the program of image method, following step is executed: behavioural information of the acquisition user in material object display space；Believed according to the behavior Breath, true directional user show that the spatial entities surface of information, the spatial entities surface include appointing for the material object display space Meaning spatial entities surface；It determines from least one projector in the material object display space for by the displaying information projection To the projector on the spatial entities surface.
The application also provides a kind of computer readable storage medium, and finger is stored in the computer readable storage medium It enables, when run on a computer, so that computer executes above-mentioned various methods.
The application also provides a kind of computer program product including instruction, when run on a computer, makes to succeed in one's scheme Calculation machine executes above-mentioned various methods.
Compared with prior art, the application has the following advantages:
Information transmission system provided by the embodiments of the present application, the terminal device by being deployed in solid shop/brick and mortar store acquire the first user In the behavioural information of solid shop/brick and mortar store, and according to behavioural information, determines and show to the spatial entities surface of first user's pushed information, and It determines view field belonging to spatial entities surface, the pushed information of the view field for the solid shop/brick and mortar store is sent to server Acquisition request；Server receive terminal device transmission request after, according to second user, solid shop/brick and mortar store, view field three it Between set of correspondences, determine order the view field second user, to the terminal device loopback second user provide push away It delivers letters breath；After terminal device receives the pushed information of server loopback, the projector by being deployed in material object display space will The pushed information is projected to the spatial entities surface, which can be any spatial entities table of the view field Face；This processing mode exists so that content supplier can show it to the information that solid shop/brick and mortar store user pushes in content supplier Any spatial entities surface of the dedicated view field of solid shop/brick and mortar store；Therefore, solid shop/brick and mortar store can be any by selling to content supplier The information in spatial surface region shows power, low to promote solid shop/brick and mortar store spatial entities surface utilisation, thus effectively promotes solid shop/brick and mortar store Income；Content supplier can show power by buying the information in solid shop/brick and mortar store spatial surface region, whenever and wherever possible to the region Solid shop/brick and mortar store customer's pushed information to promote information push validity, thus effectively promotes content supplier's income；Solid shop/brick and mortar store customer Also it is easier to the information that touching is pushed up to content supplier, thus effectively promotes user experience.
Detailed description of the invention
A kind of Fig. 1 schematic diagram of the embodiment of information transmission system provided by the present application；
A kind of Fig. 2 material object display spatial model schematic diagram of the embodiment of information transmission system provided by the present application；
A kind of Fig. 3 deployment diagram of the projector of the embodiment of information transmission system provided by the present application；
A kind of Fig. 4 interaction schematic diagram of the embodiment of information transmission system provided by the present application；
A kind of Fig. 5 specific schematic diagram of the embodiment of information transmission system provided by the present application；
A kind of Fig. 6 another interactive schematic diagram of the embodiment of information transmission system provided by the present application；
The schematic diagram of the embodiment of Fig. 7 another information transmission system provided by the present application；
The specific schematic diagram of the embodiment of Fig. 8 another information transmission system provided by the present application；
The flow chart of the embodiment of Fig. 9 the first information-pushing method provided by the present application；
The schematic diagram of the embodiment of Figure 10 the first information push-delivery apparatus provided by the present application；
The flow chart of the embodiment of Figure 11 second of information-pushing method provided by the present application；
The schematic diagram of the embodiment of Figure 12 second of information push-delivery apparatus provided by the present application；
Figure 13 the first projection relation provided by the present application determines the flow chart of the embodiment of method；
The schematic diagram of the embodiment of Figure 14 the first projection relation determining device provided by the present application；
Figure 15 second of projection relation provided by the present application determines the flow chart of the embodiment of method；
The schematic diagram of the embodiment of Figure 16 second of projection relation determining device provided by the present application；
The flow chart of the embodiment of Figure 17 the third information-pushing method provided by the present application；
The schematic diagram of the embodiment of Figure 18 the third information push-delivery apparatus provided by the present application；
The flow chart of the embodiment of Figure 19 the 4th kind of information-pushing method provided by the present application；
The schematic diagram of the embodiment of Figure 20 the 4th kind of information push-delivery apparatus provided by the present application；
Figure 21 the third projection relation provided by the present application determines the flow chart of the embodiment of method；
The schematic diagram of the embodiment of Figure 22 the third projection relation determining device provided by the present application；
Figure 23 the 4th kind of projection relation provided by the present application determines the flow chart of the embodiment of method；
The schematic diagram of the embodiment of Figure 24 the 4th kind of projection relation determining device provided by the present application；
The flow chart of the embodiment of Figure 25 projecting method provided by the present application；
The schematic diagram of the embodiment of Figure 26 optical projection system provided by the present application；
The schematic diagram of the embodiment of Figure 27 electronic equipment provided by the present application.
Specific embodiment
Many details are explained in the following description in order to fully understand the application.But the application can be with Much it is different from other way described herein to implement, those skilled in the art can be without prejudice to the application intension the case where Under do similar popularization, therefore the application is not limited by following public specific implementation.
In this application, information transmission system, method and apparatus are provided, projection relation determines method and apparatus, and Optical projection system, method and electronic equipment.It is described in detail one by one in the following embodiments.
The technical concept of information transmission system provided by the embodiments of the present application, core is: content supplier buys entity It is shown any spatial entities table in its Suo Gou view field to the information that solid shop/brick and mortar store user pushes by the view field in shop Face.Since solid shop/brick and mortar store can show power by selling the information in any spatial surface region to content supplier, to promote solid shop/brick and mortar store Spatial entities surface utilisation is low, thus effectively promotes solid shop/brick and mortar store income；Content supplier can be by buying solid shop/brick and mortar store spatial table The information in face region shows power, to solid shop/brick and mortar store customer's pushed information in the region, to be pushed effectively with promoting information whenever and wherever possible Property, thus effectively promote content supplier's income；Solid shop/brick and mortar store customer is also easier to touching up to the information of content supplier's push, thus has Effect promotes user experience.
First embodiment
Referring to FIG. 1, its schematic diagram for a kind of embodiment of information transmission system of the application.The system can wrap It includes: being deployed at least one terminal device 101 and server 103 of solid shop/brick and mortar store.
As shown in Fig. 2, terminal device 101 can acquire the first user in the behavioural information of solid shop/brick and mortar store first.
First user refer to be in solid shop/brick and mortar store to customer family, also known as user under line, rather than Internet application User on line.The solid shop/brick and mortar store is also known as solid shop/brick and mortar store under line, to line under user's vending articles, such as supermarket, market, electric appliances shop Deng.
User behavior can be the behavior that user goes to some region in solid shop/brick and mortar store, for example, user comes into electric appliances shop Small household appliances sell area；It is also possible to the behavior that some the commodity front of user in solid shop/brick and mortar store stops, for example, user is in supermarket It walks to some shelf；It can also be that user has touched some commodity in solid shop/brick and mortar store, for example, user is on the Display Rack of clothes shop Certain part clothes is picked up.
It should be noted that method provided by the embodiments of the present application to user behavior with no restrictions, be also possible to above-mentioned show Routine be other than other behaviors.Different behaviors are all the change of specific embodiment, all without departing from the core of the application, because This is all within the scope of protection of this application.
According to the difference of user behavior, terminal device 101 can be used different modes and acquire the behavioural information, tie below Specific business scenario is closed, the acquisition mode of behavioural information is illustrated.
Scene one, user choose clothes in clothes shop, and user behavior includes the behavior that user selects clothes.
Under the scene, user behavior acquisition device can be placed in the anti-theft fastener or clothes hanger of clothes, which can wrap Include sensor and transmitter.Wherein, sensor selects behavior to clothes for incuding user, for example, induction user picks up, touches Touch or put down behavior event in kind.Clothes when selecting behavior, is triggered by transmitter and sends packet in sensor sensing to user Include clothing identifier selects behavioural information, correspondingly, terminal device 101 can receive user behavior acquisition device hair by receiver That send selects behavioural information, i.e., the described behavioural information.The behavioural information under the scene may include behavior classification and user institute Select the mark etc. of clothes.Wherein, behavior classification is picking commodities for users, and clothing identifier can be radio frequency identification (Radio Frequency Identification, RFID) mark or keeper unit (Stock Keeping Unit, SKU) mark etc. Deng.
Scene two, user buy goods in supermarket, and user behavior includes the behavior that user stops before certain shelf.
Under the scene, user behavior acquisition device can be set at the shelf, when the inductor of the device senses When user rests on before the shelf, send what user stopped before the shelf to terminal device 101 by the transmitter of the device Signal.Behavioural information under the scene may include behavior classification and shelf mark etc., wherein behavior classification is user in shelf Preceding stop.
It should be noted that above two scene and acquisition mode can also be used in business scenario and behavioural information acquisition mode Other embodiment in addition.Different scenes, different behavioural information acquisition modes are all the change of specific embodiment, not Deviate the core of the application, therefore all within the scope of protection of this application.
As shown in Fig. 2, terminal device 101 is collecting the first user after the behavioural information of solid shop/brick and mortar store, so that it may root It determines according to behavior information to the spatial entities surface of the first user pushed information.
The spatial entities surface can be any spatial entities surface of the solid shop/brick and mortar store.Fig. 3 is the reality of the present embodiment Body shop three-dimensional model diagram, as seen from Figure 3, spatial entities can be goods themselves, be also possible to shelf, can with stair, corner, Metope etc..
The spatial entities surface, can be plane, for example, using the surface of a certain layer of shelf as information projected area Domain, the surface are a planes；Be also possible to rough surface, for example, using solid shop/brick and mortar store sell cup surface as Information display area, the surface are a curved surfaces, alternatively, the surface is one using the surface of showcase as information display area Rough surface.
In one example, the behavioural information includes the information that user selects article；It in this case, can will be described User selects the surface of article as the spatial entities surface, for example, user has touched out the cup put on shelf, then the cup The outer surface of son can be spatial entities surface, can project pushed information to the outer surface of the cup；It can also be by the use The surface of the display area of article is selected as the spatial entities surface in family, for example, the surface for the position for putting cup is made For spatial entities surface, such as some region surface of a certain layer of shelf.
In another example, the behavioural information includes location information；It in this case, will be corresponding with user location Article showcase surface as the spatial entities surface, can be by the displaying for example, user stops before a showcase The regional area (such as backboard) of the outer surface of cabinet is used as spatial entities surface；It can also will be less than with the distance between user location Or equal to distance threshold any one spatial entities surface as the spatial entities surface, for example, the behavior of user is It is stopped before some shelf of supermarket, which is the position of user, then can be using the arbitrary surfaces beside the shelf as aobvious Show region；It can also be using the spatial entities surface in user's range of visibility as the spatial entities surface.
Terminal device 101 also determines projected area belonging to the spatial entities surface after determining spatial entities surface Domain.View field belonging to spatial entities surface, can be spatial entities surface itself, also may include spatial entities surface Larger range of view field.
Terminal device 101 is after determining the spatial entities surface and its affiliated view field, so that it may to server 103 Send the pushed information acquisition request of the view field for the solid shop/brick and mortar store.
For a chain store, multiple solid shop/brick and mortar store can common server 103, server 103 can only include one Machine is also possible to a server cluster.
As shown in Fig. 2, server 103 is after the pushed information acquisition request that receiving terminal apparatus 101 is sent, just It can determine according to the set of correspondences between second user, solid shop/brick and mortar store, view field three and order the view field the Two users, the pushed information that second user described in 101 loopback of Xiang Suoshu terminal device provides.For ease of description, below by institute It states corresponding relationship and is referred to as the first projection relation.
Second user can be the supplier of pushed information, i.e. content supplier, such as the vending articles in solid shop/brick and mortar store Certain brand quotient etc..
Table 1 shows first projection relation of part of the present embodiment.Wherein, businessman 1 has subscribed the a-quadrant of X solid shop/brick and mortar store, A length of 2018/2/5-2018/5/4 when order, expense X1Ten thousand.
Solid shop/brick and mortar store View field Content supplier Buy duration Expense
X solid shop/brick and mortar store A-quadrant Businessman 1 2018/2/5-2018/5/4 X1Ten thousand
X solid shop/brick and mortar store B area Businessman 2 2017/12/1-2018/5/31 X2Ten thousand
X solid shop/brick and mortar store The region C Businessman 2 2017/12/1-2018/11/30 X3Ten thousand
X solid shop/brick and mortar store The region D Businessman 3 2018/1/1-2018/6/30 X4Ten thousand
Table 1, the first projection relation table
Server 103 shown can request the solid shop/brick and mortar store carried mark and view field to be identified as search condition, first Projection relation Integrated query orders the second user of the view field, and obtains the pushed information of second user offer, to institute State 101 loopback of the terminal device pushed information.
Terminal device 101 can pass through the projection of solid shop/brick and mortar store after the pushed information for receiving 103 loopback of server The pushed information is projected to the spatial entities surface by instrument.
Solid shop/brick and mortar store can dispose at least one projector in its commercial articles vending area, and the projector to the first user for that will push away The information projection sent to commercial articles vending area any spatial entities surface.As shown in figure 4, can be disposed at the top of solid shop/brick and mortar store multiple Projector, the certain region of each top-down covering of projector, different projectors can have different projection view angles, and difference is thrown The coverage area of shadow instrument can be overlapped.Since the coverage area of different projectors can be overlapped, for the same sky Between solid object surface, can from cover the region multiple projectors in choose a projector, information is thrown by the projector Shadow is to solid object surface.When it is implemented, can be measured from two angles of equipment cost and coverage area, projector is determined Quantity, projection view angles and deployed position.
The projector can be the whole two-dimensional projection's instrument of covering, be also possible to the throwing based on scan-type traversal technology Shadow instrument can also be and apply fluorescent paint in solid object surface, is scanned activation to the region.By being based on scan-type traversal technology Projector projected, may make without projection comprehensively, and only the position on the spatial entities surface be scanned.
Terminal device 101 can be existed the pushed information of the two dimensional form shown to the first user by tripleplane's technology The unfolded surface of Spatial three-dimensional dispersion carries out certain deformation to two-dimensional content according to solid object surface shape, to meet three-dimensional space Between entity convex-concave surface.In this way, so as to meet its as having pasted a display several on the surface of solid shop/brick and mortar store The display content of what property；Therefore, information display quality can be effectively promoted, and then promotes user experience.
In one example, first by tripleplane's algorithm, according to the three-dimensional modeling data on the spatial entities surface, And the visual angle of projector, generate two dimension of the pushed information on the spatial entities surface of the two dimensional form shown to the first user Project textures；Then, then by two-dimensional projection's textures it is projected to the spatial entities surface.
In the case where disposing multiple projectors in solid shop/brick and mortar store, by different projectors may be implemented it is multiple can aspect Display content is incident upon solid object surface.In this case, the spatial entities table can be chosen from multiple projectors Small projector is blocked by first user in face, and by the projector of the selection, pushed information is projected to spatial entities table Face.
In one example, described that a spatial entities surface is chosen from multiple projectors by first user Block small projector, it may include following 4 steps:
1) location information of the user is obtained.
The location information of the user can be obtained by the behavioural information, can also by universe track scheme come Know the x of user, y-coordinate, for example, using the camera visual pursuit on roof, or tracking user mobile phone signal etc..By It determines that technology belongs to the more mature prior art in user location, therefore, is not repeating herein.
2) multiple projectors that overlay area includes the spatial entities surface are obtained.
The coverage area information that all projectors can be obtained first, then according to the coverage area information, by covering All projectors for stating spatial entities surface, which select, to be come.
3) real according to the location information of the user, the space for each projector in the multiple projector The Viewing-angle information of the location information in body surface face and the projector determines that the spatial entities surface is blocked by first user Area.
4) according to the area, a projector is chosen from multiple projectors, the smallest projection of area as described in choosing Instrument.
In another example, include the projector on the spatial entities surface for an overlay area, obtain first The Viewing-angle information of the projector and the center location information on the spatial entities surface, then judge the projector visual angle and are somebody's turn to do Whether the line between center passes through the body of first user, if judging result be it is no, can using the projector as The spatial entities surface projector small by the first user shielded area.
For example, solid object surface is the surface of a cup, from the multiple projectors that can cover the surface, one is chosen Information is projected to the table of the cup by the visual angle of the projector by the projector that projected image is not blocked by the body of user Face.
S501 to S507 through the above steps chooses a projected image from multiple projectors and is blocked less by user's body Projector, as the projector finally used；This processing mode, so that automatically selecting projection by the perception to human body Instrument reduces the influence that user's body blocks projected image；Therefore, information display quality can effectively be promoted.
As shown in figure 5, the system may also include that second user client 501.
As shown in fig. 6, second user client 501, can obtain multiple projections of multiple solid shop/brick and mortar store from server 103 first The information in region, and the information is shown to second user；It is interested that second user can input its to second user client 501 The target projection region in target entity shop, second user client 501 send to the server 103 and are directed to the target entity shop The target projection region view field's subscription request；Server 103 receives what the second user client 501 was sent After view field's subscription request, the second user that can be carried according to request is identified, target entity shop identifies, target projection area Domain identifier generates the second user, the target entity shop, the corresponding relationship between the target projection region three.
From first embodiment as can be seen that information transmission system provided by the embodiments of the present application, by being deployed in solid shop/brick and mortar store Terminal device acquire the first user in the behavioural information of solid shop/brick and mortar store, and according to behavioural information, determine that display is pushed away to the first user It delivers letters the spatial entities surface of breath, and determines view field belonging to spatial entities surface, sent to server and be directed to the entity The pushed information acquisition request of the view field in shop；After server receives the request of terminal device transmission, used according to second Family, solid shop/brick and mortar store, the set of correspondences between view field three, determine the second user for ordering the view field, set to terminal The pushed information that standby loopback second user provides；After terminal device receives the pushed information of server loopback, pass through deployment The pushed information is projected to the spatial entities surface by the projector in material object display space, which can be this Any spatial entities surface of view field；This processing mode, so that content supplier can push it to solid shop/brick and mortar store user Information be shown in content supplier on any spatial entities surface of the dedicated view field of solid shop/brick and mortar store；Therefore, solid shop/brick and mortar store can Information by selling from any spatial surface region to content supplier shows power, to promote the utilization of solid shop/brick and mortar store spatial entities surface Rate is low, thus effectively promotes solid shop/brick and mortar store income；Content supplier can be shown by buying the information in solid shop/brick and mortar store spatial surface region Power, to solid shop/brick and mortar store customer's pushed information in the region, to push validity whenever and wherever possible to promote information, thus effectively in promotion Hold provider's income；Solid shop/brick and mortar store customer is also easier to touching up to the information of content supplier's push, thus effectively promotes user experience.
Second embodiment
Corresponding with a kind of above-mentioned information transmission system, the application also provides another information transmission system.It please refers to Fig. 7, for the schematic diagram of another information transmission system embodiment provided by the present application, the present embodiment and first embodiment content Identical part repeats no more, and refers to the corresponding portion in embodiment one.Another kind information transmission system provided by the present application It include: at least one terminal device 701 and server 703 for being deployed in solid shop/brick and mortar store.
The terminal device 701 is deployed in solid shop/brick and mortar store, for acquiring the first user in the behavioural information of the solid shop/brick and mortar store, and According to the behavioural information, determine to the spatial entities surface of the first user pushed information, and determine the spatial entities The corresponding projector in surface sends the pushed information acquisition request of the projector for the solid shop/brick and mortar store to server 703； And the pushed information of the second user of the order projector of 703 loopback of server is received, and pass through the entity The pushed information is projected to the spatial entities surface by the projector in shop, and the spatial entities surface includes the solid shop/brick and mortar store Any spatial entities surface.
The present embodiment and above-mentioned first embodiment the difference is that, the not instead of view field of second user purchase, It can be projected to the information that the first user pushes to its purchased projector and be can reach by solid shop/brick and mortar store projector, therefore, second user View field any spatial surface entity.
Server 703 is also used to the pushed information acquisition request of the transmission of receiving terminal apparatus 701, and according to second User, solid shop/brick and mortar store, the set of correspondences between projector three, determine the second user, 701 loopback of Xiang Suoshu terminal device The pushed information that the second user provides.
For ease of description, the corresponding relationship between the second user, solid shop/brick and mortar store, projector three is referred to as below Second projection relation.
Table 2 shows second projection relation of part of the present embodiment.Wherein, businessman 1 has subscribed the A projection of X solid shop/brick and mortar store Instrument, when order a length of 2018/2/5-2018/5/4, expense X5Ten thousand.
Solid shop/brick and mortar store Projector Content supplier Buy duration Expense
X solid shop/brick and mortar store A projector Businessman 1 2018/2/5-2018/5/4 X5Ten thousand
X solid shop/brick and mortar store B projector Businessman 2 2017/12/1-2018/5/31 X6Ten thousand
X solid shop/brick and mortar store C projector Businessman 2 2017/12/1-2018/11/30 X7Ten thousand
X solid shop/brick and mortar store D projector Businessman 3 2018/1/1-2018/6/30 X8Ten thousand
Table 2, the second projection relation table
As shown in figure 8, the system may also include that second user client 801.
Second user client 801, the letter of multiple projectors for obtaining multiple solid shop/brick and mortar store from the server 703 Breath, and the target projection instrument in the specified target entity shop of the second user is obtained, Xiang Suoshu server 703 is sent for described The projector subscription request of the target projection instrument in target entity shop；
The server 703, the projector subscription request sent for receiving the second user client 801, Generate the second user, the target entity shop, the corresponding relationship between the target projection instrument three.
From second embodiment as can be seen that it is provided by the embodiments of the present application another kind information transmission system, by being deployed in The terminal device of solid shop/brick and mortar store acquires the first user in the behavioural information of solid shop/brick and mortar store, and according to behavioural information, determines display to first The spatial entities surface of user's pushed information, and determine the corresponding projector in spatial entities surface, it sends to be directed to server and be somebody's turn to do The pushed information acquisition request of the projector of solid shop/brick and mortar store；After server receives the request of terminal device transmission, according to second User, solid shop/brick and mortar store, the set of correspondences between projector three, determine the second user for ordering the projector, to terminal device The pushed information that the loopback second user provides；After terminal device receives the pushed information of server loopback, by being deployed in The pushed information is projected to the spatial entities surface by the projector in material object display space, which can be this Any spatial entities surface of view field；This processing mode, so that content supplier can push it to solid shop/brick and mortar store user Information be shown in content supplier on any spatial entities surface in solid shop/brick and mortar store dedicated projector projectable region；Therefore, Solid shop/brick and mortar store can by content supplier sell projector the right to use, it is low to promote solid shop/brick and mortar store spatial entities surface utilisation, Thus effectively promote solid shop/brick and mortar store income；Content supplier can by buy solid shop/brick and mortar store projector the right to use, with whenever and wherever possible to Solid shop/brick and mortar store customer's pushed information of the view field of the projector to promote information push validity, thus effectively promotes content Provider's income；Solid shop/brick and mortar store customer is also easier to touching up to the information of content supplier's push, thus effectively promotes user experience.
3rd embodiment
Corresponding with the information transmission system of above-mentioned first embodiment, the application also provides the first information push side Method.Referring to FIG. 9, it is the flow chart of the first information-pushing method embodiment provided by the present application, the present embodiment and first The identical part of embodiment content repeats no more, and refers to the corresponding portion in embodiment one.The first letter provided by the present application Ceasing method for pushing includes:
Step S901: behavioural information of the first user of acquisition in the material object display space of solid shop/brick and mortar store；
Step S902: it according to the behavioural information, determines to the spatial entities surface of the first user pushed information, institute State any spatial entities surface that spatial entities surface includes the solid shop/brick and mortar store；
Step S903: view field belonging to the spatial entities surface is determined；
Step S904: the pushed information acquisition request of the view field for the solid shop/brick and mortar store is sent to server；
Step S905: the pushed information of the second user of the order view field of the server loopback is received；
Step S906: the pushed information is projected to by the spatial entities surface by projector.
From the present embodiment as can be seen that information-pushing method provided by the embodiments of the present application, by being deployed in solid shop/brick and mortar store Terminal device acquires the first user in the behavioural information of solid shop/brick and mortar store, and according to behavioural information, determines that display is pushed to the first user The spatial entities surface of information, and determine view field belonging to spatial entities surface, it is sent to server and is directed to the solid shop/brick and mortar store The view field pushed information acquisition request；Server receive terminal device transmission request after, according to second user, Set of correspondences between solid shop/brick and mortar store, view field three determines the second user for ordering the view field, returns to terminal device The pushed information for giving the second user to provide；After terminal device receives the pushed information of server loopback, by being deployed in reality The pushed information is projected to the spatial entities surface by the projector of object spacial flex, which can be the projection Any spatial entities surface in region；This processing mode, so that the letter that content supplier can push it to solid shop/brick and mortar store user Breath is shown in content supplier on any spatial entities surface of the dedicated view field of solid shop/brick and mortar store；Therefore, solid shop/brick and mortar store can pass through The information display power in any spatial surface region is sold, to content supplier to promote solid shop/brick and mortar store spatial entities surface utilisation It is low, thus effectively promote solid shop/brick and mortar store income；Content supplier can show power by buying the information in solid shop/brick and mortar store spatial surface region, To solid shop/brick and mortar store customer's pushed information in the region, to promote information push validity, thus effectively to promote content whenever and wherever possible Provider's income；Solid shop/brick and mortar store customer is also easier to touching up to the information of content supplier's push, thus effectively promotes user experience.
Fourth embodiment
Corresponding with the information-pushing method of above-mentioned 3rd embodiment, the application also provides the first information push dress It sets.Referring to FIG. 10, it is the schematic diagram of the first information push-delivery apparatus embodiment provided by the present application, the present embodiment and third The identical part of embodiment content repeats no more, and refers to the corresponding portion in embodiment three.The first letter provided by the present application Ceasing driving means includes:
User behavior information acquisition unit 1001, for acquiring the first user in the behavior in the material object display space of solid shop/brick and mortar store Information；
Spatial entities surface determination unit 1002, for determining and being pushed to first user according to the behavioural information The spatial entities surface of information, the spatial entities surface include any spatial entities surface of the solid shop/brick and mortar store；
View field's determination unit 1003, for determining view field belonging to the spatial entities surface；
Pushed information acquisition request transmission unit 1004, for sending the projection for being directed to the solid shop/brick and mortar store to server The pushed information acquisition request in region；
Pushed information receiving unit 1005 is used for receiving the second of the order view field of the server loopback The pushed information at family；
Projecting unit 1006, for the pushed information to be projected to the spatial entities surface by projector.
5th embodiment
Corresponding with the information transmission system of above-mentioned first embodiment, the application also provides second of information push side Method.Figure 11 is please referred to, is the flow chart of second of information-pushing method embodiment provided by the present application, the present embodiment and first The identical part of embodiment content repeats no more, and refers to the corresponding portion in embodiment one.Second of letter provided by the present application Ceasing method for pushing includes:
Step S1101: the push in the target projection region for the solid shop/brick and mortar store that receiving entity shop terminal device is sent Information acquisition request；
Step S1102: it according to the set of correspondences between second user, solid shop/brick and mortar store, view field three, determines and orders institute State the second user in target projection region；
The pushed information that second user described in S1103: Xiang Suoshu terminal device loopback of step provides.
From the present embodiment as can be seen that information-pushing method provided by the embodiments of the present application, by being deployed in solid shop/brick and mortar store Terminal device acquires the first user in the behavioural information of solid shop/brick and mortar store, and according to behavioural information, determines that display is pushed to the first user The spatial entities surface of information, and determine view field belonging to spatial entities surface, it is sent to server and is directed to the solid shop/brick and mortar store The view field pushed information acquisition request；Server receive terminal device transmission request after, according to second user, Set of correspondences between solid shop/brick and mortar store, view field three determines the second user for ordering the view field, returns to terminal device The pushed information for giving the second user to provide；After terminal device receives the pushed information of server loopback, by being deployed in reality The pushed information is projected to the spatial entities surface by the projector of object spacial flex, which can be the projection Any spatial entities surface in region；This processing mode, so that the letter that content supplier can push it to solid shop/brick and mortar store user Breath is shown in content supplier on any spatial entities surface of the dedicated view field of solid shop/brick and mortar store；Therefore, solid shop/brick and mortar store can pass through The information display power in any spatial surface region is sold, to content supplier to promote solid shop/brick and mortar store spatial entities surface utilisation It is low, thus effectively promote solid shop/brick and mortar store income；Content supplier can show power by buying the information in solid shop/brick and mortar store spatial surface region, To solid shop/brick and mortar store customer's pushed information in the region, to promote information push validity, thus effectively to promote content whenever and wherever possible Provider's income；Solid shop/brick and mortar store customer is also easier to touching up to the information of content supplier's push, thus effectively promotes user experience.
Sixth embodiment
Corresponding with the above-mentioned information-pushing method of the 5th embodiment, the application also provides second of information push dress It sets.Figure 12 is please referred to, is the schematic diagram of second of information push-delivery apparatus embodiment provided by the present application, the present embodiment and third The identical part of embodiment content repeats no more, and refers to the corresponding portion in embodiment three.Second of letter provided by the present application Ceasing driving means includes:
Pushed information acquisition request receiving unit 1201 is directed to the entity for what receiving entity shop terminal device was sent The pushed information acquisition request in the target projection region in shop；
Second user determination unit 1202, for according to the corresponding pass between second user, solid shop/brick and mortar store, view field three Assembly determines the second user for ordering the target projection region；
Pushed information loopback cell 1203, the push letter for being provided to second user described in the terminal device loopback Breath.
7th embodiment
Corresponding with the information transmission system of above-mentioned first embodiment, the application also provides the first projection relation and determines Method.Figure 13 is please referred to, the flow chart of embodiment of the method, the present embodiment are determined for the first projection relation provided by the present application Part identical with first embodiment content repeats no more, and refers to the corresponding portion in embodiment one.Provided by the present application A kind of projection relation determines that method includes:
Step S1301: the information of multiple view fields of multiple solid shop/brick and mortar store is obtained from server；
Step S1302: the target projection region in the specified target entity shop of second user is obtained；
S1303: Xiang Suoshu server of step sends the projection in the target projection region for the target entity shop Region subscription request.
From the present embodiment as can be seen that projection relation provided by the embodiments of the present application determines method, second user client By the information for obtaining multiple view fields of multiple solid shop/brick and mortar store from server；Obtain the specified target entity shop of second user Target projection region；It is ordered to server transmission for the view field in the target projection region in the target entity shop Purchase request；The view field that server receives the target projection region for target entity shop that second user client is sent orders Purchase request generates the second user, the target entity shop, the corresponding relationship between the target projection region three；This Kind processing mode, so that content supplier can order the target projection region in target entity shop；Therefore, solid shop/brick and mortar store can be by inside Hold the information display power that provider sells any spatial surface region, to promote solid shop/brick and mortar store spatial entities surface utilisation, thus Effectively promote solid shop/brick and mortar store income；Content supplier can show power by buying the information in solid shop/brick and mortar store spatial surface region, at any time Everywhere to solid shop/brick and mortar store customer's pushed information in the region, to promote information push validity, thus content supplier is effectively promoted Income.
8th embodiment
Determine that method is corresponding with the projection relation of the 7th above-mentioned embodiment, the application also provides the first projection relation Determining device.Figure 14 is please referred to, is the schematic diagram of the first projection relation determining device embodiment provided by the present application, this reality It applies example part identical with the 7th embodiment content to repeat no more, refers to the corresponding portion in embodiment seven.The application provides The first projection relation determining device include:
View field's information acquisition unit 1401, the letter of multiple view fields for obtaining multiple solid shop/brick and mortar store from server Breath；
Target projection area acquisition unit 1402, for obtaining the target projection area in the specified target entity shop of second user Domain；
Subscription request transmission unit 1403, for sending the target for being directed to the target entity shop to the server View field's subscription request of view field.
9th embodiment
Corresponding with the information transmission system of above-mentioned first embodiment, the application also provides second of projection relation and determines Method.Figure 15 is please referred to, the flow chart of embodiment of the method, the present embodiment are determined for second of projection relation provided by the present application Part identical with first embodiment content repeats no more, and refers to the corresponding portion in embodiment one.Provided by the present application Two kinds of projection relations determine that method includes:
Step S1501: the projection in the target projection region for target entity shop that second user client is sent is received Region subscription request；
Step S1502: the second user, the target entity shop are generated, between the target projection region three Corresponding relationship.
From the present embodiment as can be seen that projection relation provided by the embodiments of the present application determines method, second user client By the information for obtaining multiple view fields of multiple solid shop/brick and mortar store from server；Obtain the specified target entity shop of second user Target projection region；It is ordered to server transmission for the view field in the target projection region in the target entity shop Purchase request；The view field that server receives the target projection region for target entity shop that second user client is sent orders Purchase request generates the second user, the target entity shop, the corresponding relationship between the target projection region three；This Kind processing mode, so that content supplier can order the target projection region in target entity shop；Therefore, solid shop/brick and mortar store can be by inside Hold the information display power that provider sells any spatial surface region, to promote solid shop/brick and mortar store spatial entities surface utilisation, thus Effectively promote solid shop/brick and mortar store income；Content supplier can show power by buying the information in solid shop/brick and mortar store spatial surface region, at any time Everywhere to solid shop/brick and mortar store customer's pushed information in the region, to promote information push validity, thus content supplier is effectively promoted Income.
Tenth embodiment
Determine that method is corresponding with the projection relation of the 9th above-mentioned embodiment, the application also provides second of projection relation Determining device.Figure 16 is please referred to, is the schematic diagram of second of projection relation determining device embodiment provided by the present application, this reality It applies example part identical with the 9th embodiment content to repeat no more, refers to the corresponding portion in embodiment nine.The application provides The determination of second of projection relation include:
Subscription request receiving unit 1601, for receiving the target for target entity shop of second user client transmission View field's subscription request of view field；
Projection relation generation unit 1602, for generating the second user, the target entity shop, the target projection Corresponding relationship between the three of region.
11st embodiment
Corresponding with the information transmission system of above-mentioned second embodiment, the application also provides the third information push side Method.Figure 17 is please referred to, is the flow chart of the third information-pushing method embodiment provided by the present application, the present embodiment and second The identical part of embodiment content repeats no more, and refers to the corresponding portion in embodiment two.The third letter provided by the present application Ceasing method for pushing includes:
Step S1701: behavioural information of the first user of acquisition in the material object display space of solid shop/brick and mortar store；
Step S1702: according to the behavioural information, determining to the spatial entities surface of the first user pushed information, The spatial entities surface includes any spatial entities surface of the solid shop/brick and mortar store；
Step S1703: the corresponding projector in the spatial entities surface is determined；
Step S1704: the pushed information acquisition request of the projector for the solid shop/brick and mortar store is sent to server；
Step S1705: the pushed information of the second user of the order projector of the server loopback is received；
Step S1706: the pushed information is projected to by the spatial entities surface by projector.
From the present embodiment as can be seen that information-pushing method provided by the embodiments of the present application, by being deployed in solid shop/brick and mortar store Terminal device acquires the first user in the behavioural information of solid shop/brick and mortar store, and according to behavioural information, determines that display is pushed to the first user The spatial entities surface of information, and determine the corresponding projector in spatial entities surface, it sends to server for the solid shop/brick and mortar store The pushed information acquisition request of the projector；After server receives the request of terminal device transmission, according to second user, entity Set of correspondences between shop, projector three, determine order the projector second user, to terminal device loopback this second The pushed information that user provides；After terminal device receives the pushed information of server loopback, by being deployed in material object display sky Between the projector pushed information is projected to the spatial entities surface, which can be the view field Any spatial entities surface；This processing mode, so that content supplier can show it to the information that solid shop/brick and mortar store user pushes Content supplier solid shop/brick and mortar store dedicated projector projectable region any spatial entities surface；Therefore, solid shop/brick and mortar store can lead to The right to use that projector is sold to content supplier is crossed, it is low to promote solid shop/brick and mortar store spatial entities surface utilisation, thus effectively mention Rise solid shop/brick and mortar store income；Content supplier can be by the right to use of purchase solid shop/brick and mortar store projector, whenever and wherever possible to the projector Solid shop/brick and mortar store customer's pushed information of view field to promote information push validity, thus effectively promotes content supplier's income； Solid shop/brick and mortar store customer is also easier to touching up to the information of content supplier's push, thus effectively promotes user experience.
12nd embodiment
Corresponding with the above-mentioned information-pushing method of the 11st embodiment, the application also provides the third information push dress It sets.Figure 18 is please referred to, is the schematic diagram of the third information push-delivery apparatus embodiment provided by the present application, the present embodiment and the tenth The identical part of one embodiment content repeats no more, and refers to the corresponding portion in embodiment 11.Third provided by the present application Planting information push-delivery apparatus includes:
User behavior information acquisition unit 1801, for acquiring the first user in the behavior in the material object display space of solid shop/brick and mortar store Information；
Spatial entities surface determination unit 1802, for determining and being pushed to first user according to the behavioural information The spatial entities surface of information, the spatial entities surface include any spatial entities surface of the solid shop/brick and mortar store；
View field's determination unit 1803, for determining the corresponding projector in the spatial entities surface；
Pushed information acquisition request transmission unit 1804, for sending the projection for being directed to the solid shop/brick and mortar store to server The pushed information acquisition request of instrument；
Pushed information receiving unit 1805, the second user of the order projector for receiving the server loopback Pushed information；
Projecting unit 1806, for the pushed information to be projected to the spatial entities surface by projector.
13rd embodiment
Corresponding with the information transmission system of above-mentioned second embodiment, the application also provides the 4th kind of information push side Method.Figure 11 is please referred to, is the flow chart of the 4th kind of information-pushing method embodiment provided by the present application, the present embodiment and second The identical part of embodiment content repeats no more, and refers to the corresponding portion in embodiment two.4th kind of letter provided by the present application Ceasing method for pushing includes:
Step S1901: the push letter for the target projection instrument for the solid shop/brick and mortar store that receiving entity shop terminal device is sent Cease acquisition request；
Step S1902: it according to the set of correspondences between second user, solid shop/brick and mortar store, projector three, determines described in ordering The second user of target projection instrument；
The pushed information that second user described in S1903: Xiang Suoshu terminal device loopback of step provides.
From the present embodiment as can be seen that information-pushing method provided by the embodiments of the present application, by being deployed in solid shop/brick and mortar store Terminal device acquires the first user in the behavioural information of solid shop/brick and mortar store, and according to behavioural information, determines that display is pushed to the first user The spatial entities surface of information, and determine the corresponding projector in spatial entities surface, it sends to server for the solid shop/brick and mortar store The pushed information acquisition request of the projector；After server receives the request of terminal device transmission, according to second user, entity Set of correspondences between shop, projector three, determine order the projector second user, to terminal device loopback this second The pushed information that user provides；After terminal device receives the pushed information of server loopback, by being deployed in material object display sky Between the projector pushed information is projected to the spatial entities surface, which can be the view field Any spatial entities surface；This processing mode, so that content supplier can show it to the information that solid shop/brick and mortar store user pushes Content supplier solid shop/brick and mortar store dedicated projector projectable region any spatial entities surface；Therefore, solid shop/brick and mortar store can lead to The right to use that projector is sold to content supplier is crossed, it is low to promote solid shop/brick and mortar store spatial entities surface utilisation, thus effectively mention Rise solid shop/brick and mortar store income；Content supplier can be by the right to use of purchase solid shop/brick and mortar store projector, whenever and wherever possible to the projector Solid shop/brick and mortar store customer's pushed information of view field to promote information push validity, thus effectively promotes content supplier's income； Solid shop/brick and mortar store customer is also easier to touching up to the information of content supplier's push, thus effectively promotes user experience.
14th embodiment
Corresponding with the above-mentioned information-pushing method of the 13rd embodiment, the application also provides the 4th kind of information push dress It sets.Figure 20 is please referred to, is the schematic diagram of the 4th kind of information push-delivery apparatus embodiment provided by the present application, the present embodiment and the tenth The identical part of three embodiment contents repeats no more, and refers to the corresponding portion in embodiment 13.Provided by the present application 4th Planting information push-delivery apparatus includes:
Pushed information acquisition request receiving unit 2001 is directed to the entity for what receiving entity shop terminal device was sent The pushed information acquisition request of the target projection instrument in shop；
Second user determination unit 2002, for according to the corresponding relationship between second user, solid shop/brick and mortar store, projector three Collection determines the second user for ordering the target projection instrument；
Pushed information loopback cell 2003, the push letter for being provided to second user described in the terminal device loopback Breath.
15th embodiment
Corresponding with the information transmission system of above-mentioned second embodiment, the application also provides the third projection relation and determines Method.Figure 21 is please referred to, the flow chart of embodiment of the method, the present embodiment are determined for the third projection relation provided by the present application Part identical with second embodiment content repeats no more, and refers to the corresponding portion in embodiment two.Provided by the present application Three kinds of projection relations determine that method includes:
Step S2101: the information of multiple projectors of multiple solid shop/brick and mortar store is obtained from server；
Step S2102: the target projection instrument in the specified target entity shop of second user is obtained；
S2103: Xiang Suoshu server of step sends the projector of the target projection instrument for the target entity shop Subscription request.
From the present embodiment as can be seen that projection relation provided by the embodiments of the present application determines method, second user client By the information for obtaining multiple projectors of multiple solid shop/brick and mortar store from server；Obtain the mesh in the specified target entity shop of second user Mark projector；The projector subscription request of the target projection instrument for the target entity shop is sent to the server； Server receives the view field's subscription request for the target projection instrument for target entity shop that second user client is sent, raw At the corresponding relationship between the second user, the target entity shop, the target projection instrument three；This processing mode, So that content supplier can order the target projection instrument in target entity shop；Therefore, solid shop/brick and mortar store can be by selling to content supplier The right to use of projector to promote solid shop/brick and mortar store spatial entities surface utilisation, thus effectively promotes solid shop/brick and mortar store income；Content provides Quotient can by the right to use of projector, with whenever and wherever possible to solid shop/brick and mortar store customer's pushed information of the projector projectable range, with It promotes information and pushes validity, thus effectively promote content supplier's income.
16th embodiment
Determine that method is corresponding with the projection relation of the 15th above-mentioned embodiment, the application also provides the third projection and closes It is determining device.Figure 22 is please referred to, is the schematic diagram of the third projection relation determining device embodiment provided by the present application, this Embodiment part identical with the 15th embodiment content repeats no more, and refers to the corresponding portion in embodiment 15.This Shen The third projection relation determining device that please be provided includes:
View field's information acquisition unit 2201, the letter of multiple projectors for obtaining multiple solid shop/brick and mortar store from server Breath；
Target projection area acquisition unit 2202, for obtaining the target projection in the specified target entity shop of second user Instrument；
Subscription request transmission unit 2203, for sending the target for being directed to the target entity shop to the server View field's subscription request of projector.
17th embodiment
Corresponding with the information transmission system of above-mentioned second embodiment, the application also provides the 4th kind of projection relation and determines Method.Figure 23 is please referred to, the flow chart of embodiment of the method, the present embodiment are determined for the 4th kind of projection relation provided by the present application Part identical with second embodiment content repeats no more, and refers to the corresponding portion in embodiment two.Provided by the present application Four kinds of projection relations determine that method includes:
Step S2301: the projector for the target projection instrument for target entity shop that second user client is sent is received Subscription request；
Step S2302: the second user, the target entity shop, pair between the target projection instrument three are generated It should be related to.
From the present embodiment as can be seen that projection relation provided by the embodiments of the present application determines method, second user client By the information for obtaining multiple projectors of multiple solid shop/brick and mortar store from server；Obtain the mesh in the specified target entity shop of second user Mark projector；The projector subscription request of the target projection instrument for the target entity shop is sent to the server； Server receives the view field's subscription request for the target projection instrument for target entity shop that second user client is sent, raw At the corresponding relationship between the second user, the target entity shop, the target projection instrument three；This processing mode, So that content supplier can order the target projection instrument in target entity shop；Therefore, solid shop/brick and mortar store can be by selling to content supplier The right to use of projector to promote solid shop/brick and mortar store spatial entities surface utilisation, thus effectively promotes solid shop/brick and mortar store income；Content provides Quotient can by the right to use of projector, with whenever and wherever possible to solid shop/brick and mortar store customer's pushed information of the projector projectable range, with It promotes information and pushes validity, thus effectively promote content supplier's income.
18th embodiment
Determine that method is corresponding with the projection relation of the 17th above-mentioned embodiment, the application also provides the 4th kind of projection and closes It is determining device.Figure 24 is please referred to, is the schematic diagram of the 4th kind of projection relation determining device embodiment provided by the present application, this Embodiment part identical with the 17th embodiment content repeats no more, and refers to the corresponding portion in embodiment 17.This Shen The 4th kind of projection relation determination that please be provided include:
Subscription request receiving unit 2401, for receiving the target for target entity shop of second user client transmission The projector subscription request of projector；
Projection relation generation unit 2402, for generating the second user, the target entity shop, the target projection Corresponding relationship between instrument three.
For above embodiments to information transmission system, method and apparatus, projection relation determines method and apparatus, carries out one by one It is described in detail.In the following embodiments, projecting method, system and electronic equipment will be described in detail one by one.
Firstly, background technique that projecting method is related to and its there are the problem of be briefly described.
Currently, more and more lines, which are put up at an inn, spreads out the beginning using large screen operating system, is reached and carried out with the real-time touching to customer Feedback, for example, showing the information etc. of commodity selected by it to customer in real time on large screen.Large screen application experience foot abundant It is so enchanted by the scenery as to forget to return to customer family to allow, a possibility that ultimately forming consumption is greatly promoted, businessman is furthermore may also help in and is effectively promoted Client's viscosity.
A kind of typical information push mode is that multiple display screens are arranged in the different location in online lower shop, according to customer To the behavioural information of selecting of shop commodity, the information to consumer feedback is determined, and according to the position of customer, feedback information is pushed In customer's range of visibility and from the closer display screen of customer, to ensure customer it can be seen that these information.However, the party At least there are the following problems for formula: 1) due to needing multiple display screens, hardware device higher cost；2) due to shop space without Method recycling, if putting multiple displays, can accordingly reduce product display space, the reduction for thus causing level ground to be imitated.In order to Solve the above problems, more common information push mode is at present, using the surface of the spaces such as shop metope, ground as Perspective plane will accordingly be projected near customer using plane projection technology by projector to the information physical of consumer feedback Space surface.
However, during realizing the application, it is found by the applicant that at least there are the following problems for the technical solution: 1) can not lead to Too small amount of projector covers enough display positions, therefore dynamic change scarce capacity；It 2) can only be the anti-of two dimensional form Feedback content projects on two-dimensional surface, therefore the visual experience of user is poor；3) requirement to perspective plane and projector position is high； 4) limited space surface leads to be not easy touching to the information of user feedback up to user, therefore effectiveness of information is lower.
The application provides projecting method, system and electronic equipment, with solve it is of the existing technology can not lead to it is too small amount of Projector cover enough display positions, user's visual experience it is poor, to perspective plane, projector position more demanding and The low problem of effectiveness of information.
The technical concept of projecting method provided by the embodiments of the present application, core is: by any reality in material object display space Body surface face is used as display, to show the information to user feedback, i.e., information is projected to material object display by projector The surface of any entity in space.It, can will be anti-in any visual orientation due to the surface location Rational Solutions for spatial entities Feedforward information is incident upon the solid object surface in material object display space, and enough display positions can be covered by leading to too small amount of projector also It sets；Therefore, it can effectively enhance dynamic change ability, reduce projection device cost.Simultaneously as can will be believed by projector Breath projects to the arbitrary surfaces in material object display space；Therefore, the requirement to perspective plane and projector position can be effectively reduced.This Outside, since the feedback content of two dimensional form can be projected to the three-dimensional surface of real space；Therefore, user can effectively be promoted Experience.In addition, by using the arbitrary surfaces of real space as information display area, so that being easier to touch to the information of user feedback Up to user；Therefore, effectiveness of information can effectively be promoted.
19th embodiment
Figure 25 is please referred to, is the flow chart of the projecting method embodiment of the application.The system comprises as follows: the application A kind of projecting method provided includes the following steps:
Step S2501: behavioural information of the acquisition user in material object display space.
The user refers to the user for being in material object display space, also known as user under line, rather than the line of Internet application Upper user, for example, the customer in shop or the visitor in museum etc. under line.
The material object display space, can be the real space for putting multiple entities, for example, selling the super of extensive stock City, automobile exhibition room or museum etc..The entity can be showpiece or sell product, can also be for displaying exhibits or selling Showcase/Display Rack of article for sale etc..
The behavior of the user can be the behavior that user goes to some region in material object display space, for example, user Small household appliances, which are come into, in electric appliances shop sells area；It is also possible to the row that some the entity front of user in material object display space stops For for example, user is walked in supermarket to some shelf；It can also be that user has touched some object in material object display space Product, for example, user has picked up certain part clothes on the Display Rack of clothes shop.
It should be noted that method provided by the embodiments of the present application to the behavior of user with no restrictions, be also possible to above-mentioned Other behaviors other than example behavior.Different behaviors are all the change of specific embodiment, all without departing from the core of the application, Therefore all within the scope of protection of this application.
According to the difference of user behavior, step S2501 can be used different modes and acquire the behavioural information.Different fields Scape, different behavioural information acquisition modes are all the change of specific embodiment, are existed all without departing from the core of the application, therefore all Within the protection scope of the application.
User is being collected after the behavioural information in material object display space, so that it may enter next step, according to described Behavioural information, true directional user show the spatial entities surface of information.
Step S2502: according to the behavioural information, true directional user shows the spatial entities surface of information.
Method provided by the embodiments of the present application, further includes following steps: according to the behavioural information, being determined to the user The information of display.According to the difference of collected user behavior information, the information different to user feedback.For example, the row of user It, then can be to the relevant information of the user feedback commodity to be to pick some commodity；The behavior of user is to walk close to certain in electric appliances shop Brand sells area, then can be to the relevant information of the user feedback brand；The behavior of user is stopped before some shelf of supermarket It stays, then it can be to the merchandise news etc. of the user feedback shelf.
The information that (feedback) is shown to user, it may include text information may also comprise pictorial information etc..It is described to The information that user shows can be static information, for example, a picture or passage；It is also possible to the letter of dynamic change Breath, for example, one section of video or a lantern slide etc. played automatically.
It is described according to the behavioural information, and the step of determining the information shown to the user belongs to more mature The prior art, details are not described herein again.
Method and the prior art provided by the embodiments of the present application the difference is that, the prior art be by be arranged in reality Display screen in object spacial flex shows information to user, these display screens physically occupy material object display space, work as material object When spacial flex is arranged compared with multi-display, article display space greatly will be tied up, thus level ground effect can be reduced to a certain extent.So And using method provided by the present application, can not display screen be set in material object display space or display screen is set as little as possible, But the surface of any spatial entities in material object display space is utilized, using the surface of spatial entities as information view field, lead to Tripleplane's technology is crossed, by the surface of information projection to spatial entities.
The spatial entities, including the Arbitrary 3 D entity in material object display space.The spatial entities, can be reality The article that object spacial flex is put is also possible to the partial 3 d space in material object display space, for example, material object display space Partial 3 d space for supermarket, supermarket can be stair, corner etc..
The solid object surface can be the surface of the plane type of 3D solid, for example, 3D solid is shelf, by goods As information view field, which is a plane on the surface of a certain layer of frame.The solid object surface is also possible to three-dimensional real The rough surface of body, for example, 3D solid is cup, using the surface of cup as information view field, which is One curved surface；Using the surface of showcase as information view field, which is a rough surface.
Method provided by the embodiments of the present application, using solid object surface as a fixed model, can real-time change on its surface The content of the information of display.For example, solid object surface is an orbicule in material object display space, it can be in the orbicule up conversion Decorative pattern；Alternatively, solid object surface is a cuboid box in material object display space, by the way that some packaging picture projections extremely should Box surface can reach and increase the effect of packaging element in the box surface；Alternatively, solid object surface is in material object display space One plane or curved surface, show the prompt informations such as text in the plane or curved surface.
In one example, the behavioural information includes location information；Step S2502 can be used such as under type: according to institute The location information of user is stated, true directional user shows the solid object surface of information.Using this processing mode, so that display area Determination is related with user location；Therefore, information can be effectively ensured and be easier to touching up to user, promote effectiveness of information, promote user Experience.
It to show the solid object surface of information according to the location information of user, true directional user, at least can be used such as under type One of realize:
Mode one, the location information according to user show on the spatial entities surface in user's range of visibility as information Show region.Using the processing mode, so that information display area is in user's range of visibility, it is ensured that information is easier to touching and reaches user, Therefore user experience can effectively be promoted.
Mode two, the location information according to user will be shown apart from the closer spatial entities surface of user location as information Show region, for example, one distance threshold of setting, the position of distance threshold will be less than with the distance between user location as distance The closer position of user location.
For example, the behavior of user is stopped before some shelf of supermarket, which is the position of user, then can should Arbitrary surfaces beside shelf are as display area.
In another example, the behavioural information includes the information that user selects article；Step S2502 can be used as follows Mode: selecting the behavioural information of article according to user, and true directional user shows the solid object surface of information.Using this processing side Formula, so that with user to select article related for the determination of display area；Therefore, information can be effectively ensured and be easier to touching up to user, mention Effectiveness of information is risen, user experience is promoted.
For example, the behavioural information includes the interested Item Information of user, the surface of the article can be shown as information Show region, or will be placed in a certain layer of shelf article placement location surface as display area.
Implement method provided by the embodiments of the present application, appointing for material object display space will be projected to the information of user feedback Meaning solid object surface, the method may also include the steps of:
1) threedimensional model in the material object display space is constructed.
The model in the material object display space, the data including recording material object display space structure, for example, material object display is empty Between multiple vertex three-dimensional coordinate data, and the information of spatial surface being linked to be by vertex.
The threedimensional model in the material object display space, can be the complete three-dimensional model in material object display space, is also possible to The threedimensional model of the view field in material object display space, i.e. the partial 3 d model in material object display space.
Material object display space is modeled, first have to the three-dimensional modeling data for obtaining material object display space.
In one example, the modal position data in material object display space are acquired by laser scanning.
In another example, the three-dimensional modeling data of local space entity is obtained by way of object identification, for example, Some two dimensional code planes with calibration feature are held in material object display space to replace complete scene modeling；This processing side Formula can solve the problem of space plane models, effective room for promotion modeling efficiency.
2) according to the threedimensional model, the spatial entities surface as information view field is marked.
The spatial entities surface for determining display information, information is projected to the surface of spatial entities, it is also necessary to right in advance Each display area in material object display space is defined, and marks each display area, so that can be according to user location or use Family behavior determines information view field.
In one example, partial 3 d model is arbitrarily chosen on the threedimensional model in material object display space, is marked For spatial entities surface, and named for it.For example, by the partial 3-D region of a certain layer of shelf or part planar zone marker For solid object surface.
Method provided by the embodiments of the present application, by the way that plane domain is labeled as solid object surface, so that for plane type Display content (such as picture) carry out dynamic editor be relatively easy to；Therefore, the workload of contents producer can be effectively reduced.
In another example, the threedimensional model of a spatial entities is chosen on the threedimensional model in material object display space, It is marked as spatial entities surface, and is named for it.For example, the threedimensional model of place on shelf cup is labeled as Display area can will be projected to the information of the cup of user feedback to the surface of the cup.
Determining the information that show to the user, and, determination for show the information spatial entities surface it Afterwards, so that it may enter next step, determine from least one projector in the material object display space for by the displaying Information projection to the spatial entities surface projector.
Step S2503: it determines from least one projector in the material object display space for by the displaying information It is projected to the projector on the spatial entities surface.
Material object display space interior affix one's name to multiple projectors in the case where, by different projectors may be implemented it is multiple can Aspect will show that content is incident upon solid object surface.Therefore, it is necessary to from least one projector in the material object display space It determines for by the projector of the displaying information projection to the spatial entities surface, it, will be described by the projector of selection Information is projected to the solid object surface.
In one example, step S2503 can be used under type such as and realize: the multiple projections disposed from material object display space A spatial entities surface is chosen in instrument, and small projector is blocked by the user.This processing mode so that by pair The perception of human body automatically selects projector, reduces the influence that user's body blocks projected image；Therefore, information can effectively be promoted Show quality.
When it is implemented, described choose a spatial entities table from multiple projectors that material object display space is disposed Small projector is blocked by the user in face, it may include following steps:
1) location information of the user is obtained.
The location information of the user can be obtained by the behavioural information, can also by universe track scheme come Know the x of user, y-coordinate, for example, using the camera visual pursuit on roof, or tracking user mobile phone signal etc..By It determines that technology belongs to the more mature prior art in user location, therefore, is not repeating herein.
2) multiple projectors that overlay area includes the spatial entities surface are obtained.
Method provided by the embodiments of the present application can obtain the coverage area information of all projectors, then according to institute first Coverage area information is stated, all projectors for covering the spatial entities surface are selected to come.
3) real according to the location information of the user, the space for each projector in the multiple projector The Viewing-angle information of the location information in body surface face and the projector determines the face that the spatial entities surface is blocked by the user Product.
4) according to the area, a projector is chosen from multiple projectors, for example, choosing the smallest throwing of the area Shadow instrument.
In another example, include the projector on the spatial entities surface for an overlay area, obtain first The Viewing-angle information of the projector and the center location information on the spatial entities surface, then judge the projector visual angle and are somebody's turn to do Whether the line between center passes through the body of the user, if judging result be it is no, can be using the projector as described in The spatial entities surface projector small by user's shielded area.
For example, solid object surface is the surface of a cup, from the multiple projectors that can cover the surface, one is chosen Information is projected to the table of the cup by the visual angle of the projector by the projector that projected image is not blocked by the body of user Face.
In one example, the method also includes following steps: according to the threedimensional model number on the spatial entities surface According to the projection view angles with determining projector, the displaying information is generated in the two-dimentional textures on the spatial entities surface；Pass through Determining projector projects the two-dimentional textures to the spatial entities surface.
Method provided by the embodiments of the present application, can be by tripleplane's technology, by the letter of the two dimensional form shown to user The unfolded surface in Spatial three-dimensional dispersion is ceased, certain deformation is carried out to two-dimensional content according to solid object surface shape, to meet three The convex-concave surface of dimension space entity.In this way, so that the surface in material object display space is as having pasted a display one Sample meets the display content of its geometric properties；Therefore, information display quality can be effectively promoted, and then promotes user experience.
Wherein, tripleplane's technology realizes the deformation process to two dimension display information, the top of solid object surface by interpolation Point (UV) is the data of recording interpolation deformation.
In one example, it according to the three-dimensional modeling data of the solid object surface and is thrown by tripleplane's algorithm first The visual angle of shadow instrument generates two-dimensional projection textures of the information in the solid object surface of the two dimensional form shown to user；Then, then Two-dimensional projection's textures are projected to the solid object surface.
In the present embodiment, step S105 is realized using 3D rendering engine, in 3D rendering engine, by projector in material object Position in spacial flex is set as " camera position in engine ", has the model of camera and the spatial entities surface, just Content to be displayed can be projected is a 2-D data, and the 2-D data of part is projected away.
From above-described embodiment as can be seen that projecting method provided by the embodiments of the present application, by acquisition user in exhibition in kind The behavioural information for showing space determines the information shown to the user according to the behavioural information；And it determines described in display The surface of the entity of the material object display space arrangement of information；The information is projected to solid object surface；This processing mode, So that the three-dimensional surface for the entity that material object display space includes is used as display, to show the information to user feedback, Due to the surface location Rational Solutions for spatial entities, feedback information can be incident upon material object display sky in any visual orientation Between solid object surface, enough display positions can also be covered by leading to too small amount of projector；Therefore, dynamic can effectively be enhanced Changing capability reduces projection device cost.
Simultaneously as information can be projected to the arbitrary surfaces in material object display space by projector；Therefore, Ke Yiyou Effect reduces the requirement to perspective plane and projector position.Further, since the feedback content of two dimensional form can be projected really The three-dimensional surface in space；Therefore, user experience can effectively be promoted.In addition, by using the arbitrary surfaces of real space as letter Display area is ceased, so that being easier to touching up to user to the information of user feedback；Therefore, effectiveness of information can effectively be promoted.
20th embodiment
Corresponding with the above-mentioned projecting method of the 19th embodiment, the application also provides a kind of optical projection system.It please refers to Figure 26 is a kind of schematic diagram of the embodiment of optical projection system provided by the present application, the present embodiment and the 19th embodiment content Identical part repeats no more, and refers to the corresponding portion in embodiment 19.
The application provides a kind of optical projection system, comprising:
User behavior acquisition device 2601, the user behavior acquisition device is deployed in material object display space, for acquiring The behavioural information and is sent to view field's determining device in the behavioural information in the material object display space by the first user 2602；
View field's determining device 2602, for determining and being shown to first user according to the behavioural information The spatial entities surface of information, as object space solid object surface, and indicating projector control device 2603 will show that information is thrown For shadow to the object space solid object surface, the spatial entities surface includes any spatial entities table in the material object display space Face；
The projector control device 2603, for the instruction according to view field's determining device 2602, from described In at least one projector in material object display space, determine for by the displaying information projection to the object space entity table The projector in face.
Optionally, the projector control device is also used to the threedimensional model number according to the object space solid object surface According to the projection view angles with determining projector, generate it is described show information in the two-dimentional textures of the object space solid object surface, And by determining projector, the two-dimentional textures are projected to the object space solid object surface.
Optionally, the projector control device, specifically for obtaining the space profiles information of first user；With And obtain multiple projectors that overlay area includes the object space solid object surface；And in the multiple projector Each projector, according to the space profiles information of first user, the location information of the object space solid object surface and institute The Viewing-angle information for stating projector determines the area that the object space solid object surface is blocked by first user；According to described Area chooses a projector from multiple projectors, as the displaying information projection is real to the object space The projector in body surface face.
Optionally, the behavioural information includes the information that user selects article；
View field's determining device, specifically for the user to be selected to the surface of article as the object space Solid object surface.
Optionally, the behavioural information includes the information that user selects article；
View field's determining device, specifically for the user is selected article display area surface as institute State object space solid object surface.
Optionally, the behavioural information includes customer position information；
View field's determining device is specifically used for according to the customer position information, will be with first user's The surface of the corresponding article showcase in position is as the object space solid object surface.
Optionally, the behavioural information includes customer position information；
View field's determining device is specifically used for according to the customer position information, will be with first user's The distance between position is less than or equal to any one spatial entities surface of distance threshold as the object space entity Surface.
Optionally, the behavioural information includes customer position information；
View field's determining device is specifically used for be regarded in first user according to the customer position information Spatial entities surface within the scope of line is as the object space solid object surface.
Optionally, described to show that information includes the advertising information of second user；The system also includes:
Customer identification device, first user for identification, and send described first to project content determining device and use The user identifier at family；
The project content determining device, for obtaining the information of first user, and root according to the user identifier According to the information of first user, the determining and matched advertising information of first user, as the displaying information.
Optionally, further includes:
Threedimensional model construction device, for constructing the threedimensional model in the material object display space；
Spatial entities surface markers device, for according to the threedimensional model, the spatial entities surface to be marked.
Optionally, the spatial entities surface markers device is specifically used for according to the threedimensional model, by the exhibition in kind Show at least one partial 3 d model in space labeled as the spatial entities surface.
Optionally, the spatial entities surface markers device is specifically used for according to the threedimensional model, by the exhibition in kind Show the corresponding threedimensional model of at least one spatial entities in space labeled as the spatial entities surface.
Optionally, the spatial entities surface includes the plane of spatial entities；
The threedimensional model construction device is obtained specifically for the two dimensional code of each apex by scanning the plane Take the location information on the vertex；And the location information according to the vertex, construct the threedimensional model of the plane.
Optionally, the spatial entities surface includes the curved surface of spatial entities.
Optionally, the spatial entities include at least one of following entity: article, article showcase, article is described Display area in article showcase.
From above-described embodiment as can be seen that a kind of optical projection system provided in an embodiment of the present invention, by acquisition user in reality The behavioural information of object spacial flex determines the information shown to the user according to the behavioural information；And determine display The surface of the entity of the material object display space arrangement of the information；The information is projected to solid object surface；This processing Mode, so that the three-dimensional surface for the entity that material object display space includes is used as display, to show to user feedback Feedback information can be incident upon material object in any visual orientation due to the surface location Rational Solutions for spatial entities by information The solid object surface of spacial flex, enough display positions can also be covered by leading to too small amount of projector；Therefore, can effectively increase Strong dynamic change ability, reduces projection device cost.
Simultaneously as information can be projected to the arbitrary surfaces in material object display space by projector；Therefore, Ke Yiyou Effect reduces the requirement to perspective plane and projector position.Further, since the feedback content of two dimensional form can be projected really The three-dimensional surface in space；Therefore, user experience can effectively be promoted.In addition, by using the arbitrary surfaces of real space as letter Display area is ceased, so that being easier to touching up to user to the information of user feedback；Therefore, effectiveness of information can effectively be promoted.
21st embodiment
Figure 27 is please referred to, is the schematic diagram of a kind of electronic equipment embodiment of the application.Since apparatus embodiments are basic It is similar to embodiment of the method, so describing fairly simple, the relevent part can refer to the partial explaination of embodiments of method.It is following The apparatus embodiments of description are only schematical.
The a kind of electronic equipment of the present embodiment, the electronic equipment include: processor 2701；And memory 2702, it is described Memory realizes that a kind of above-mentioned program of projecting method, the equipment are powered and run the projection by the processor for storing After the program of method, following step is executed: behavioural information of the acquisition user in material object display space；According to the behavioural information, True directional user shows the spatial entities surface of information, and the spatial entities surface includes any sky in the material object display space Between solid object surface；It determines from least one projector in the material object display space for by the displaying information projection to institute State the projector on spatial entities surface.
Although the application is disclosed as above with preferred embodiment, it is not for limiting the application, any this field skill Art personnel are not departing from spirit and scope, can make possible variation and modification, therefore the guarantor of the application Shield range should be subject to the range that the claim of this application defined.
In a typical configuration, calculating equipment includes one or more processors (CPU), input/output interface, net Network interface and memory.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/or The forms such as Nonvolatile memory, such as read-only memory (ROM) or flash memory (flash RAM).Memory is computer-readable medium Example.
1, computer-readable medium can be by any side including permanent and non-permanent, removable and non-removable media Method or technology realize that information stores.Information can be computer readable instructions, data structure, the module of program or other numbers According to.The example of the storage medium of computer includes, but are not limited to phase change memory (PRAM), static random access memory (SRAM), dynamic random access memory (DRAM), other kinds of random access memory (RAM), read-only memory (ROM), electrically erasable programmable read-only memory (EEPROM), flash memory or other memory techniques, CD-ROM are read-only Memory (CD-ROM), digital versatile disc (DVD) or other optical storage, magnetic cassettes, tape magnetic disk storage or Other magnetic storage devices or any other non-transmission medium, can be used for storage can be accessed by a computing device information.According to Herein defines, and computer-readable medium does not include non-temporary computer readable media (transitory media), such as modulates Data-signal and carrier wave.
2, it will be understood by those skilled in the art that embodiments herein can provide as the production of method, system or computer program Product.Therefore, complete hardware embodiment, complete software embodiment or embodiment combining software and hardware aspects can be used in the application Form.It can be used moreover, the application can be used in the computer that one or more wherein includes computer usable program code The computer program product implemented on storage medium (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) Form.

Claims (50)

1. a kind of information transmission system characterized by comprising
Terminal device, the terminal device are deployed in solid shop/brick and mortar store, for acquiring the first user in the behavioural information of the solid shop/brick and mortar store, And according to the behavioural information, determine to the spatial entities surface of the first user pushed information, and determines that the space is real View field belonging to body surface face, the pushed information acquisition to server transmission for the view field of the solid shop/brick and mortar store are asked It asks；And the pushed information of the second user of the order view field of the server loopback is received, and pass through the reality The pushed information is projected to the spatial entities surface by the projector in body shop, and the spatial entities surface includes the entity Any spatial entities surface in shop；
The server, the pushed information acquisition request sent for receiving the terminal device, and according to second user, Set of correspondences between solid shop/brick and mortar store, view field three, determines the second user, described in Xiang Suoshu terminal device loopback The pushed information that two users provide.
2. system according to claim 1, which is characterized in that further include:
Second user client, the information of multiple view fields for obtaining multiple solid shop/brick and mortar store from the server, and obtain The target projection region in the specified target entity shop of the second user, Xiang Suoshu server, which is sent, is directed to the target entity shop The target projection region view field's subscription request；
The server is also used to receive view field's subscription request that the second user client is sent, and generates institute State second user, the target entity shop, the corresponding relationship between the target projection region three.
3. a kind of information transmission system characterized by comprising
Terminal device, the terminal device are deployed in solid shop/brick and mortar store, for acquiring the first user in the behavioural information of the solid shop/brick and mortar store, And according to the behavioural information, determine to the spatial entities surface of the first user pushed information, and determines that the space is real The corresponding projector in body surface face sends the pushed information acquisition request of the projector for the solid shop/brick and mortar store to server； And the pushed information of the second user of the order projector of the server loopback is received, and pass through the solid shop/brick and mortar store Projector the pushed information is projected to the spatial entities surface, the spatial entities surface includes the solid shop/brick and mortar store Any spatial entities surface；
Server is also used to the pushed information acquisition request of receiving terminal apparatus transmission, and according to second user, entity Set of correspondences between shop, projector three determines the second user, second user described in Xiang Suoshu terminal device loopback The pushed information of offer.
4. system according to claim 3, which is characterized in that further include:
Second user client, the information of multiple projectors for obtaining multiple solid shop/brick and mortar store from the server, and obtain institute The target projection instrument in the specified target entity shop of second user is stated, Xiang Suoshu server sends the institute for being directed to the target entity shop State the projector subscription request of target projection instrument；
The server, the projector subscription request sent for receiving the second user client generate described the Two users, the target entity shop, the corresponding relationship between the target projection instrument three.
5. a kind of optical projection system characterized by comprising
User behavior acquisition device, the user behavior acquisition device are deployed in material object display space, for acquiring the first user Behavioural information in the material object display space, and the behavioural information is sent to view field's determining device；
View field's determining device, for determining the sky for showing information to first user according to the behavioural information Between solid object surface, as object space solid object surface, and indicating projector control device will show that information is projected to the target Spatial entities surface, the spatial entities surface include any spatial entities surface in the material object display space；
The projector control device, for the instruction according to view field's determining device, from the material object display space At least one projector in, determine for by it is described displaying information projection to the object space solid object surface projector.
6. system according to claim 5, which is characterized in that
The projector control device, the throwing for being also used to the three-dimensional modeling data according to the object space solid object surface and determining The projection view angles of shadow instrument generate the displaying information in the two-dimentional textures of the object space solid object surface, and pass through determination Projector projects the two-dimentional textures to the object space solid object surface.
7. system according to claim 5, which is characterized in that
The projector control device, specifically for obtaining the space profiles information of first user；And obtain the area of coverage Domain includes multiple projectors of the object space solid object surface；And for each projector in the multiple projector, root According to the space profiles information of first user, the visual angle of the location information of the object space solid object surface and the projector Information determines the area that the object space solid object surface is blocked by first user；According to the area, from multiple projections In instrument choose a projector, as by it is described displaying information projection to the object space solid object surface projector.
8. system according to claim 5, which is characterized in that the behavioural information includes the information that user selects article； View field's determining device, specifically for the user to be selected to the surface of article as the object space entity table Face.
9. system according to claim 5, which is characterized in that the behavioural information includes the information that user selects article；
View field's determining device, specifically for the user is selected article display area surface as the mesh Mark spatial entities surface.
10. system according to claim 5, which is characterized in that the behavioural information includes customer position information；
View field's determining device is specifically used for according to the customer position information, by the position with first user The surface of corresponding article showcase is as the object space solid object surface.
11. system according to claim 5, which is characterized in that the behavioural information includes customer position information；
View field's determining device is specifically used for according to the customer position information, by the position with first user The distance between be less than or equal to distance threshold any one spatial entities surface as the object space solid object surface.
12. system according to claim 5, which is characterized in that the behavioural information includes customer position information；
View field's determining device is specifically used for according to the customer position information, will be in the first user sight model Spatial entities surface in enclosing is as the object space solid object surface.
13. system according to claim 5, which is characterized in that described to show that information includes the advertising information of second user； The system also includes:
Customer identification device, first user for identification, and send first user's to project content determining device User identifier；
The project content determining device, for obtaining the information of first user according to the user identifier, and according to institute State the information of the first user, the determining and matched advertising information of first user, as the displaying information.
14. system according to claim 5, which is characterized in that further include:
Threedimensional model construction device, for constructing the threedimensional model in the material object display space；
Spatial entities surface markers device, for according to the threedimensional model, the spatial entities surface to be marked.
15. system according to claim 14, which is characterized in that
The spatial entities surface markers device is specifically used for according to the threedimensional model, extremely by the material object display space A few partial 3 d model is labeled as the spatial entities surface.
16. system according to claim 14, which is characterized in that
The spatial entities surface markers device is specifically used for according to the threedimensional model, extremely by the material object display space Few corresponding threedimensional model of a spatial entities is labeled as the spatial entities surface.
17. system according to claim 14, which is characterized in that the spatial entities surface includes the flat of spatial entities Face；
The threedimensional model construction device obtains institute specifically for the two dimensional code of each apex by scanning the plane State the location information on vertex；And the location information according to the vertex, construct the threedimensional model of the plane.
18. system according to claim 5, which is characterized in that the spatial entities surface includes the curved surface of spatial entities.
19. system according to claim 5, which is characterized in that the spatial entities include at least one of following entity: Article, article showcase, display area of the article in the article showcase.
20. a kind of information-pushing method characterized by comprising
The first user is acquired in the behavioural information in the material object display space of solid shop/brick and mortar store；
According to the behavioural information, determine to the spatial entities surface of the first user pushed information, the spatial entities table Face includes any spatial entities surface of the solid shop/brick and mortar store；
Determine view field belonging to the spatial entities surface；
The pushed information acquisition request of the view field for the solid shop/brick and mortar store is sent to server；
Receive the pushed information of the second user of the order view field of the server loopback；
The pushed information is projected to the spatial entities surface by projector.
21. a kind of information-pushing method characterized by comprising
The pushed information acquisition request in the target projection region for the solid shop/brick and mortar store that receiving entity shop terminal device is sent；
According to the set of correspondences between second user, solid shop/brick and mortar store, view field three, determines and order the target projection region Second user；
The pushed information provided to second user described in the terminal device loopback.
22. a kind of projection relation determines method characterized by comprising
The information of multiple view fields of multiple solid shop/brick and mortar store is obtained from server；
Obtain the target projection region in the specified target entity shop of second user；
View field's subscription request in the target projection region for the target entity shop is sent to the server.
23. a kind of projection relation determines method characterized by comprising
Receive view field's subscription request in the target projection region for target entity shop that second user client is sent；
Generate the second user, the target entity shop, the corresponding relationship between the target projection region three.
24. a kind of information-pushing method characterized by comprising
The first user is acquired in the behavioural information in the material object display space of solid shop/brick and mortar store；
According to the behavioural information, determine to the spatial entities surface of the first user pushed information, the spatial entities table Face includes any spatial entities surface of the solid shop/brick and mortar store；
Determine the corresponding projector in the spatial entities surface；
The pushed information acquisition request of the projector for the solid shop/brick and mortar store is sent to server；
Receive the pushed information of the second user of the order projector of the server loopback；
The pushed information is projected to the spatial entities surface by the projector.
25. a kind of information-pushing method characterized by comprising
The pushed information acquisition request for the target projection instrument for the solid shop/brick and mortar store that receiving entity shop terminal device is sent；
According to the set of correspondences between second user, solid shop/brick and mortar store, projector three, determines and order the of the target projection instrument Two users；
The pushed information provided to second user described in the terminal device loopback.
26. a kind of projection relation determines method characterized by comprising
The information of multiple projectors of multiple solid shop/brick and mortar store is obtained from server；
Obtain the target projection instrument in the specified target entity shop of second user；
The projector subscription request of the target projection instrument for the target entity shop is sent to the server.
27. a kind of projection relation determines method characterized by comprising
Receive the projector subscription request for the target projection instrument for target entity shop that second user client is sent；
Generate the second user, the target entity shop, the corresponding relationship between the target projection instrument three.
28. a kind of projecting method characterized by comprising
User is acquired in the behavioural information in material object display space；
According to the behavioural information, true directional user shows the spatial entities surface of information, and the spatial entities surface includes institute State any spatial entities surface in material object display space；
It determines from least one projector in the material object display space for by the displaying information projection to the space The projector of solid object surface.
29. according to the method for claim 28, which is characterized in that further include:
According to the projection view angles of the three-dimensional modeling data on the spatial entities surface and the projector determined, the displaying letter is generated Cease the two-dimentional textures on the spatial entities surface；
By determining projector, the two-dimentional textures are projected to the spatial entities surface.
30. according to the method for claim 28, which is characterized in that the behavioural information includes the letter that user selects article Breath；Described according to the behavioural information, and really, directional user shows the spatial entities surface of information, in the following way:
The user is selected into the surface of article as the spatial entities surface.
31. according to the method for claim 28, which is characterized in that the behavioural information includes the letter that user selects article Breath；Described according to the behavioural information, and really, directional user shows the spatial entities surface of information, in the following way:
The user is selected into the surface of the display area of article as the spatial entities surface.
32. according to the method for claim 28, which is characterized in that the behavioural information includes location information；The basis The behavioural information, and really directional user shows the spatial entities surface of information, in the following way:
According to the positional information, using the surface of article showcase corresponding with user location as the spatial entities surface.
33. according to the method for claim 28, which is characterized in that the behavioural information includes location information；The basis The behavioural information, and really directional user shows the spatial entities surface of information, in the following way:
According to the positional information, any one space of distance threshold will be less than or equal to the distance between user location Solid object surface is as the spatial entities surface.
34. according to the method for claim 28, which is characterized in that the behavioural information includes location information；The basis The behavioural information, and really directional user shows the spatial entities surface of information, in the following way:
According to the positional information, using the spatial entities surface in user's range of visibility as the spatial entities surface.
35. according to the method for claim 28, which is characterized in that described at least one throwing from the material object display space In shadow instrument determine for by it is described displaying information projection to the spatial entities surface projector, comprising:
Obtain the space profiles information of the user；And obtain multiple throwings that overlay area includes the spatial entities surface Shadow instrument；
For each projector in the multiple projector, according to the space profiles information of the user, the spatial entities The Viewing-angle information of the location information on surface and the projector determines the face that the spatial entities surface is blocked by the user Product；
According to the area, a projector is chosen from multiple projectors.
36. according to the method for claim 28, which is characterized in that further include:
Construct the threedimensional model in the material object display space；
According to the threedimensional model, the spatial entities surface is marked.
37. according to the method for claim 36, which is characterized in that it is described according to the threedimensional model, and to the space Solid object surface is marked, comprising:
It is according to the threedimensional model, at least one partial 3 d model in the material object display space is real labeled as the space Body surface face.
38. according to the method for claim 36, which is characterized in that it is described according to the threedimensional model, and to the space Solid object surface is marked, comprising:
According to the threedimensional model, the corresponding threedimensional model of at least one spatial entities in the material object display space is labeled as The spatial entities surface.
39. according to the method for claim 36, which is characterized in that
The spatial entities surface includes the plane of spatial entities；
The threedimensional model of the plane constructs in the following way:
By scanning the two dimensional code of each apex of the plane, the location information on the vertex is obtained；
According to the location information on the vertex, the threedimensional model of the plane is constructed.
40. according to the method for claim 28, which is characterized in that the spatial entities surface includes the song of spatial entities Face.
41. according to the method for claim 28, which is characterized in that the spatial entities include at least the one of following entity Person: article, article showcase, display area of the article in the article showcase.
42. a kind of information push-delivery apparatus characterized by comprising
User behavior information acquisition unit, for acquiring the first user in the behavioural information in the material object display space of solid shop/brick and mortar store；
Spatial entities surface determination unit, for determining the sky to the first user pushed information according to the behavioural information Between solid object surface, the spatial entities surface includes any spatial entities surface of the solid shop/brick and mortar store；
View field's determination unit, for determining view field belonging to the spatial entities surface；
Pushed information acquisition request transmission unit is pushed away for sending the view field for the solid shop/brick and mortar store to server Send information acquisition request；
Pushed information receiving unit, the push of the second user of the order view field for receiving the server loopback Information；
Projecting unit, for the pushed information to be projected to the spatial entities surface by projector.
43. a kind of information push-delivery apparatus characterized by comprising
Pushed information acquisition request receiving unit, the target for the solid shop/brick and mortar store sent for receiving entity shop terminal device The pushed information acquisition request of view field；
Second user determination unit, for according to the set of correspondences between second user, solid shop/brick and mortar store, view field three, really Surely the second user in the target projection region is ordered；
Pushed information loopback cell, the pushed information for being provided to second user described in the terminal device loopback.
44. a kind of projection relation determining device characterized by comprising
View field's information acquisition unit, the information of multiple view fields for obtaining multiple solid shop/brick and mortar store from server；
Target projection area acquisition unit, for obtaining the target projection region in the specified target entity shop of second user；
Subscription request transmission unit, for sending the target projection region for being directed to the target entity shop to the server View field's subscription request.
45. a kind of projection relation determining device characterized by comprising
Subscription request receiving unit, for receiving the target projection region for target entity shop of second user client transmission View field's subscription request；
Projection relation generation unit, for generating the second user, the target entity shop, the target projection region three Between corresponding relationship.
46. a kind of information push-delivery apparatus characterized by comprising
User behavior information acquisition unit, for acquiring the first user in the behavioural information in the material object display space of solid shop/brick and mortar store；
Spatial entities surface determination unit, for determining the sky to the first user pushed information according to the behavioural information Between solid object surface, the spatial entities surface includes any spatial entities surface of the solid shop/brick and mortar store；
Projector determination unit, for determining the corresponding projector in the spatial entities surface；
Pushed information acquisition request transmission unit, for sending the push of the projector for the solid shop/brick and mortar store to server Information acquisition request；
Pushed information receiving unit, the push letter of the second user of the order projector for receiving the server loopback Breath；
Projecting unit, for the pushed information to be projected to the spatial entities surface by the projector.
47. a kind of information push-delivery apparatus characterized by comprising
Pushed information acquisition request receiving unit, the target for the solid shop/brick and mortar store sent for receiving entity shop terminal device The pushed information acquisition request of projector；
Second user determination unit, for determining according to the set of correspondences between second user, solid shop/brick and mortar store, projector three Order the second user of the target projection instrument；
Pushed information loopback cell, the pushed information for being provided to second user described in the terminal device loopback.
48. a kind of projection relation determining device characterized by comprising
Projector information acquisition unit, the information of multiple projectors for obtaining multiple solid shop/brick and mortar store from server；
Target projection instrument acquiring unit, for obtaining the target projection instrument in the specified target entity shop of second user；
Subscription request transmission unit, for sending the target projection instrument for the target entity shop to the server Projector subscription request.
49. a kind of projection relation determining device characterized by comprising
Subscription request receiving unit, for receiving the target projection instrument for target entity shop of second user client transmission Projector subscription request；
Projection relation generation unit, for generate the second user, the target entity shop, the target projection instrument three it Between corresponding relationship.
50. a kind of electronic equipment characterized by comprising
Processor；And
Memory, for storing the program for realizing projecting method, which is powered and runs the projection side by the processor After the program of method, following step is executed: behavioural information of the acquisition user in material object display space；According to the behavioural information, really Directional user shows the spatial entities surface of information, and the spatial entities surface includes any space in the material object display space Solid object surface；Determined from least one projector in the material object display space for by the displaying information projection to described The projector on spatial entities surface.
CN201810421323.6A 2018-05-04 2018-05-04 Information pushing system, projection system, method and device and electronic equipment Active CN110443664B (en)

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