CN110276027A

CN110276027A - It is a kind of to identify the method and apparatus for carrying out information push based on two dimensional code

Info

Publication number: CN110276027A
Application number: CN201910540632.XA
Authority: CN
Inventors: 梁文昭
Original assignee: Lianshang Xinchang Network Technology Co Ltd
Current assignee: Lianshang Xinchang Network Technology Co Ltd
Priority date: 2019-06-21
Filing date: 2019-06-21
Publication date: 2019-09-24
Anticipated expiration: 2039-06-21
Also published as: CN110276027B

Abstract

The purpose of the application is to provide a kind of method for identifying based on two dimensional code and carrying out information push, which comprises receives the two dimensional code that relative user equipment is sent and identifies that request, the two dimensional code identification request include the image information about target two dimensional code；The target data information in the image information of the target two dimensional code is extracted by decoder, wherein the decoder includes multiple first using corresponding decoding process, and the target data information includes the Target indication information for being used to indicate the application of target first；Corresponding second application of the application of target first is determined based on the Target indication information, wherein the application type of second application is identical as the application type that the target first is applied；The application instruction information for being used to indicate second application is pushed into the user equipment.The application can increase customer flow for the second application, while realize cross-platform barcode scanning.

Description

It is a kind of to identify the method and apparatus for carrying out information push based on two dimensional code

Technical field

This application involves the communications field more particularly to a kind of technologies that progress information push is identified based on two dimensional code.

Background technique

Two dimensional code is also known as two-dimensional bar code, and common two dimensional code is QR Code, and QR full name Quick Response, is one Super popular a kind of coding mode in mobile device in recent years, it can deposit more information than traditional bar code, also can table Show more data types.With the rapid development of mobile Internet, two dimensional code enters people's lives, nowadays two dimensional code at For businessman and the minimum access port of consumer's cost, by June, 2017, China's mobile phone users are mobile up to 7.24 hundred million Userbase is paid up to 5.02 hundred million, scene handling characteristics are prominent under line, 4.63 hundred million netizens online lower consumption when is carried out using mobile phone Payment, and be all much among these by scanning the two-dimensional code realization.

Summary of the invention

The purpose of the application is to provide a kind of method and apparatus for identifying based on two dimensional code and carrying out information push.

According to the one aspect of the application, a kind of method for identifying based on two dimensional code and carrying out information push, application are provided In the network equipment, this method comprises:

It receives the two dimensional code that relative user equipment is sent and identifies request, the two dimensional code identification request includes about target two Tie up the image information of code；

The target data information in the image information of the target two dimensional code is extracted by decoder, wherein the decoding Device includes multiple first using corresponding decoding process, and the target data information includes the mesh for being used to indicate the application of target first Mark instruction information, what the target first application belonged to the multiple first application is used to decode together the target two dimensional code；

Corresponding second application of the application of target first is determined based on the Target indication information, wherein described second Using belong to it is the multiple first application one of, it is described second application application type and the target first application application class Type is identical；

The application instruction information for being used to indicate second application is pushed into the user equipment.

According to further aspect of the application, a kind of method for identifying based on two dimensional code and carrying out information push is provided, is answered For user equipment, this method comprises:

Obtain the image information about target two dimensional code；

The image information of the target two dimensional code is sent to the corresponding network equipment；

Receive application instruction information that the network equipment returns, being used to indicate second application, wherein described the The application type that two applications are applied with the target first indicated in the target data information of target image in 2 D code information is identical, institute The decoding process for stating target two dimensional code is contained in the decoder of the network equipment, and the decoder includes multiple first applications pair The decoding process answered, the application of target first belong to one of the multiple first application.

According to the another aspect of the application, a kind of method for identifying based on two dimensional code and carrying out information push is provided, it should Method includes:

User equipment obtains the image information about target two dimensional code, and the image information of the target two dimensional code is sent To the corresponding network equipment；

The network equipment receives the two dimensional code that relative user equipment is sent and identifies request, and the two dimensional code identifies request packet The image information about the target two dimensional code is included, and extracts by decoder the mesh in the image information of the target two dimensional code Mark data information, wherein the decoder includes multiple first using corresponding decoding process, and the target data information includes Be used to indicate the Target indication information of the application of target first, the target first application belong to the multiple first application together For decoding the target two dimensional code；

The network equipment determines corresponding second application of the application of target first based on the Target indication information, In, the application type of second application is identical as the application type that the target first is applied, and will be used to indicate described the The application instruction information of two applications pushes to the user equipment；

The user equipment receives application instruction letter that the network equipment returns, being used to indicate second application Breath, wherein the decoding process of the target two dimensional code is contained in the decoder of the network equipment.

According to the one aspect of the application, a kind of network equipment for identifying based on two dimensional code and carrying out information push is provided, The equipment includes:

Module one by one, for receiving the two dimensional code identification request of relative user equipment transmission, the two dimensional code identification request Including the image information about target two dimensional code；

One or two modules, the target data information in image information for extracting the target two dimensional code by decoder, Wherein, the decoder includes multiple first using corresponding decoding process, and the target data information includes to be used to indicate mesh The Target indication information of the first application of mark, what the target first application belonged to the multiple first application is used to decode together institute State target two dimensional code；

One or three modules, for determining corresponding second application of the application of target first based on the Target indication information, Wherein, second application belongs to one of the multiple first application, the application type and the target the of second application The application type of one application is identical；

One or four modules, the application instruction information for that will be used to indicate second application push to the user equipment.

According to the another aspect of the application, provides and a kind of identify that the user for carrying out information push sets based on two dimensional code Standby, which includes:

21 modules, for obtaining the image information about target two dimensional code；

Two or two modules, for the image information of the target two dimensional code to be sent to the corresponding network equipment；

Two or three modules, for receiving application instruction letter that the network equipment returns, being used to indicate second application Breath, wherein what second application was applied with the target first indicated in the target data information of target image in 2 D code information Application type is identical, and the decoding process of the target two dimensional code is contained in the decoder of the network equipment, the decoder packet Corresponding decoding process is applied containing multiple first, the application of target first belongs to one of the multiple first application.

According to the one aspect of the application, a kind of network equipment for identifying based on two dimensional code and carrying out information push is provided, Wherein, which includes:

Processor；And

It is arranged to the memory of storage computer executable instructions, the executable instruction makes the place when executed Device is managed to execute:

According to the another aspect of the application, provides and a kind of identify that the user for carrying out information push sets based on two dimensional code It is standby, wherein the equipment includes:

Processor；And

Obtain the image information about target two dimensional code；

According to the one aspect of the application, the computer-readable medium of store instruction is provided, described instruction is being performed When system is carried out:

According to the another aspect of the application, the computer-readable medium of store instruction is provided, described instruction is being held Carry out system:

Obtain the image information about target two dimensional code；

Compared with prior art, the two dimensional code that the network equipment receives that relative user equipment is sent in the application identifies request, And target data information included by the image information of target two dimensional code in the two dimensional code identification request is extracted by decoder, Wherein, the decoder includes multiple first using corresponding decoding process, is deployed at network equipment end including multiple first In the case of decoder using corresponding decoding process, the decoding between corresponding different application platforms can be made common, it is real While having showed cross-platform two dimensional code barcode scanning, the network equipment is used to indicate the target two based on include in target data information The Target indication information that the target first of code is applied is tieed up, determines corresponding second application, and instruction second application is provided Using instruction information to user equipment, there is cooperation with the second corresponding manufacturer of application in the corresponding application vendor of the network equipment and close In the case where system, the target data information that can be extracted based on decoder accurately determines corresponding second application, for the second application Increase customer flow, and obtains user on this basis in the web behavior of the second upper progress of application, for the building of user's portrait It provides the foundation.

Detailed description of the invention

By reading a detailed description of non-restrictive embodiments in the light of the attached drawings below, the application's is other Feature, objects and advantages will become more apparent upon:

Fig. 1 shows a system topological figure according to the application；

Fig. 2 shows a kind of method flows that progress information push is identified based on two dimensional code according to the application one embodiment Figure is applied to the network equipment；

Fig. 3 shows a kind of method stream that progress information push is identified based on two dimensional code according to another embodiment of the application Cheng Tu is applied to user equipment；

Fig. 4 shows a kind of systems approach that progress information push is identified based on two dimensional code according to the application one embodiment Figure；

Fig. 5 shows a kind of network equipment that progress information push is identified based on two dimensional code according to the application one embodiment Equipment schematic diagram；

Fig. 6, which is shown, identifies that the user for carrying out information push sets based on two dimensional code according to a kind of of the application another embodiment Standby equipment schematic diagram；

Fig. 7, which is shown, identifies that the system for carrying out information push is set based on two dimensional code according to a kind of of the application one embodiment Standby schematic diagram；

Fig. 8 shows the exemplary system that can be used for implementing each embodiment described herein.

The same or similar appended drawing reference represents the same or similar component in attached drawing.

Specific embodiment

The application is described in further detail with reference to the accompanying drawing.

In a typical configuration of this application, terminal, the equipment of service network and trusted party include one or more Processor (for example, central processing unit (Central Processing Unit, CPU)), input/output interface, network interface and Memory.

Memory may include the non-volatile memory in computer-readable medium, random access memory (Random Access Memory, RAM) and/or the forms such as Nonvolatile memory, such as read-only memory (Read Only Memory, ROM) Or flash memory (Flash Memory).Memory is the example of computer-readable medium.

Computer-readable medium includes permanent and non-permanent, removable and non-removable media can be by any method Or technology come realize information store.Information can be computer readable instructions, data structure, the module of program or other data. The example of the storage medium of computer include, but are not limited to phase change memory (Phase-Change Memory, PCM), it is programmable with Machine accesses memory (Programmable Random Access Memory, PRAM), static random access memory (Static Random-Access Memory, SRAM), dynamic random access memory (Dynamic Random Access Memory, DRAM), other kinds of random access memory (RAM), read-only memory (ROM), electrically erasable it is read-only Memory (Electrically-Erasable Programmable Read-Only Memory, EEPROM), flash memory Or other memory techniques, read-only disc read only memory (CD-ROM) (Compact Disc Read-Only Memory, CD-ROM), number Multifunctional optical disk (Digital Versatile Disc, DVD) or other optical storage, magnetic cassettes, magnetic tape disk storage Or other magnetic storage devices or any other non-transmission medium, it can be used for storing and can be accessed by a computing device information.

The application meaning equipment includes but is not limited to that user equipment, the network equipment or user equipment and the network equipment pass through Network is integrated constituted equipment.The user equipment includes but is not limited to that any one can carry out human-computer interaction with user The mobile electronic product, such as smart phone, tablet computer etc. of (such as human-computer interaction is carried out by touch tablet), the mobile electricity Sub- product can use any operating system, such as Android operation system, iOS operating system.Wherein, the network equipment The electronic equipment of numerical value calculating and information processing can be carried out automatically according to the instruction for being previously set or storing including a kind of, Hardware includes but is not limited to microprocessor, specific integrated circuit (Application Specific Integrated Circuit, ASIC), programmable logic device (Programmable Logic Device, PLD), field programmable gate array (Field Programmable Gate Array, FPGA), digital signal processor (Digital Signal Processor, DSP), embedded device etc..The network equipment includes but is not limited to computer, network host, single network server, multiple The cloud that network server collection or multiple servers are constituted；Here, cloud is by the big meter based on cloud computing (Cloud Computing) Calculation machine or network server are constituted, wherein cloud computing is one kind of distributed computing, by the computer set group of a group loose couplings At a virtual supercomputer.The network includes but is not limited to internet, wide area network, Metropolitan Area Network (MAN), local area network, VPN net Network, wireless self-organization network (Ad Hoc network) etc..Recommend ground, the equipment, which can also be, runs on the user equipment, net Network equipment or user equipment are mutually collected with touch terminal by network with the network equipment, the network equipment, touch terminal or the network equipment At the program in the equipment constituted.

Certainly, those skilled in the art will be understood that above equipment is only for example, other are existing or are likely to occur from now on Equipment be such as applicable to the application, should also be included within the application protection scope, and be incorporated herein by reference.

In the description of the present application, the meaning of " plurality " is two or more, unless otherwise specifically defined.

Fig. 1 shows the typical scene of the application, user hold user equipment scans obtain target two dimensional code or The image information about target two dimensional code is obtained by camera, in some embodiments, user equipment passes through related application (example Such as, tool-class application) obtain target two dimensional code.Then, user equipment by include the target two dimensional code image information two Dimension code identification request is sent to the corresponding network equipment (for example, network equipment corresponding with related application), wherein the user Equipment includes but is not limited to that mobile phone, plate and laptop etc. (have and touch screen) calculating equipment.The network equipment receives The two dimensional code that user equipment is sent identifies request, and the decoder by storing extracts in the image information of the target two dimensional code Target data information, wherein the decoder include it is multiple first apply corresponding decoding process, the target data information Comprising being used to indicate the Target indication information of the application of target first (for example, Target indication information may include what target first was applied Equipment identification information or for providing the web page interlinkage for jumping to corresponding target first and applying for user equipment), wherein net Network equipment by decoder identify the target two dimensional code it is corresponding be the type of payment under two dimensional code vendor A house flag application Two dimensional code provided by AA, then, the network equipment determine corresponding second application according to the target data information that decoder extracts (for example, manufacturer's application vendor corresponding with the network equipment of second application is corresponding there are cooperative relationship or with the network equipment Application vendor be same manufacturer), wherein the corresponding manufacturer of the second application of network equipment confirmation is BB, and manufacturer BB is corresponding Using the application for being all type of payment.The network equipment pushes to the application instruction information for being used to indicate second application described User equipment, for example, being all installed on the user equipment using the application of AA and second, user equipment receives application instruction information It jumps to the second application based on application instruction information afterwards and carries out the operation such as paying.

The system shown referring to Fig.1, present invention also provides it is a kind of based on two dimensional code identify carry out information push method, Applied to the network equipment, will be illustrated below from Fig. 2.

Fig. 2 shows identifying the method for carrying out information push based on two dimensional code according to a kind of of one embodiment of the application, Applied to the network equipment, the method includes the steps S101, step S102, step S103 and step S104.In step s101, The network equipment receives the two dimensional code that relative user equipment is sent and identifies request, and the two dimensional code identification request includes about target two Tie up the image information of code；In step s 102, the network equipment is extracted by decoder in the image information of the target two dimensional code Target data information, wherein the decoder include it is multiple first apply corresponding decoding process, the target data information Target indication information comprising being used to indicate the application of target first, the application of target first belong to the multiple first using it Together for decoding the target two dimensional code；In step s 103, the network equipment is based on described in Target indication information determination Target first application it is corresponding second application, wherein it is described second application belong to it is the multiple first application one of, described second The application type of application is identical as the application type that the target first is applied；In step S104, the network equipment will be used to refer to Show that the application instruction information of second application pushes to the user equipment.

Specifically, in step s101, the two dimensional code that the network equipment receives that relative user equipment is sent identifies request, described Two dimensional code identification request includes the image information about target two dimensional code.For example, user equipment is by related application (for example, work Have class application) obtain target two dimensional code.Then, user equipment knows the two dimensional code of the image information including the target two dimensional code It does not invite to ask and is sent to the corresponding network equipment, in some embodiments, the network equipment is corresponding with the related application.

In step s 102, the network equipment extracts the number of targets in the image information of the target two dimensional code by decoder It is believed that breath, wherein the decoder includes multiple first using corresponding decoding process, and the target data information includes to be used for Indicate the Target indication information that target first is applied, the application of target first belongs to being used for together for the multiple first application Decode the target two dimensional code.In some embodiments, at least there are two first applications in the multiple first application to correspond to Decoding process it is not identical.For example, the decoder includes multiple first using corresponding decoding process, wherein multiple first The decoding process of application it is different or it is multiple first application decoding process there are identical decoding processes.In target two dimension The corresponding application of code is the first application in decoder comprising multiple and different application types in the case of uncertain application type Decoding process can provide the bigger power that is decoded into decode the target two dimensional code, promote decoding efficiency.For example, network Equipment end arranges decoder, and passes through the target data information of decoder extraction target two dimensional code, wherein the decoder includes Multiple first apply corresponding decoding process, and the target data information includes the correspondence webpage extracted from target two dimensional code URL (access link) or the corresponding web page contents of URL.In some embodiments, the Target indication information is used in user Equipment end prompt user's webpage jumps to the application of target first, thus for the subsequent target first indicated according to Target indication information Basis is provided using corresponding second application of determination.In some embodiments, step S102 include step S1021 (not shown) and Step S1022 (not shown), in step S1021, the network equipment determines that the corresponding target first of the target two dimensional code is applied Decoding process, wherein the target first application belongs to one of multiple first applications, and the multiple first applies corresponding solution Code mode is contained in decoder；In step S1022, the network equipment pass through in the decoder target first apply decoding side Formula extracts the target data information in the image information of the target two dimensional code, wherein the target data information includes to be used for Indicate the Target indication information that the target first is applied.For example, that the network equipment is uploaded based on user equipment, user's selection Decoding process decodes the target two dimensional code, alternatively, network equipment automatic identification and determining that the target two dimensional code is corresponding Decoding process, wherein the target two dimensional code is corresponding with the application of target first, and the target two dimensional code can be by target first The decoding process of application is decoded, and then, the network equipment extracts institute according to the decoding process that target first in decoder is applied State the target data information in the image information of target two dimensional code.In this case, first confirm the decoding side of target two dimensional code Formula more efficiently can be decoded operation to target two dimensional code, the target data in image information to obtain target two dimensional code Information provides basis.In some embodiments, in step S1021, the network equipment is believed according to the image of the target two dimensional code Breath identifies the coding rule of the target two dimensional code, determines the decoding side that corresponding target first is applied according to the coding rule Formula, wherein the application of target first belongs to one of multiple first applications, and the multiple first applies corresponding decoding process packet Contained in decoder.For example, the network equipment parses its corresponding application type (for example, network is set by the composition of different two dimensional codes The standby coding rule for obtaining target two dimensional code, and corresponding decoding process is determined according to different coding rules, wherein it is different Two dimensional code corresponds to different coding rules), so that it is determined that corresponding decoding process.It include more in the decoder of network equipment end arrangement A first applies corresponding decoding process, wherein the corresponding decoding process of multiple first applications includes the target two dimensional code pair The decoding process that the target first answered is applied.In this case, the decoding process of network equipment automatic identification target two dimensional code, It provides the foundation for subsequent be decoded, while also improving decoding efficiency.

In step s 103, the network equipment determines the target first application corresponding the based on the Target indication information The application type of two applications, second application is identical as the application type that the target first is applied.Wherein, the target refers to Show information include target first apply application identification information or for it is subsequent presentation on a user device, prompt user into Row jumps to the link information of the application of target first.For example, the network equipment determines the target first according to Target indication information Using corresponding second application, the network equipment determines that application type is consistent using corresponding application type according to the target first Second application, wherein it is described second application belong to it is the multiple first application one of.

In step S104, the application instruction information for being used to indicate second application is pushed to the use by the network equipment Family equipment.For example, application instruction information include for subsequent presentation on a user device, prompt user jumps to Second applies upper link information.The application is received for subsequent user equipment and indicates information, and carries out jumping to corresponding application Basis is provided.In some embodiments, in step S104, the network equipment indicates the application for being used to indicate second application Information and the target data information are back to the user equipment.In this case, the network equipment is according to decoder solution Code determines the target data information about target two dimensional code, and determines that corresponding and target first is applied according to target data information Consistent second application of application type, after user equipment receives and is used to indicate the application instruction information of second application, User equipment can obtain the target data information in target two dimensional code by the second application.Existing two dimensional code by after barcode scanning, User equipment can only obtain limited, the single information content (for example, only payment information, merchandise news from the two dimensional code Deng), be unfavorable for the acquisition of user's diversification information, the application is that the second application brings the flow of user, at the same also achieve across Platform barcode scanning is presented to the user the information of diversification.

For example, user holds user equipment, user equipment obtains target by related application (for example, tool-class application W) Two dimensional code.Then, the two dimensional code identification request of the image information including the target two dimensional code is sent to correspondence by user equipment The network equipment (for example, with the corresponding network equipment of application W).The network equipment receives the two dimensional code identification that user equipment is sent and asks It asks, and the decoder by storing extracts the target data information in the image information of the target two dimensional code, wherein the solution Code device includes multiple first using corresponding decoding process.The network equipment identifies that the target two dimensional code is corresponding by decoder It is two dimensional code provided by the payment class application product AA under two dimensional code vendor A house flag, then, the network equipment determines corresponding Second application is (for example, the manufacturer and two dimensional code vendor A company of second application are there are cooperative relationship or are two dimensional code vendor A Company), wherein the corresponding manufacturer of the second application of network equipment confirmation is BB, and the corresponding application of manufacturer BB is all type of payment Application.The application instruction information for being used to indicate second application is pushed to the user equipment, Yong Hushe by the network equipment Standby receive jumps to second using S based on application instruction information after application instruction information, wherein the second application S for Type application is paid, and obtains target data information and carries out the operation such as paying.

In some embodiments, in step s 102, multiple first applications that the network equipment includes from decoder correspond to Decoding process in take one first to extract target in the image information of the target two dimensional code using corresponding decoding process Data information；If extracting successfully, which is applied as corresponding target first, the target data information includes instruction The Target indication information of first application；Alternatively, network equipment traversal the multiple first applies corresponding solution if extracting failure Code mode, until extracting the target data information in the image information of the target two dimensional code, wherein the number of targets it is believed that Breath includes the Target indication information for being used to indicate the application of target first, and the application of target first belongs to the multiple first application Together for decoding the target two dimensional code.For example, the network equipment successively chooses the decoding process of one first application to institute The target data information stated in the image information of target two dimensional code extracts, if extracting failure, returns and extracts failure result simultaneously The decoding process for choosing next first application extracts, and extracts the successful result of target data information until obtaining.At this Under kind extraction mode, the resource of system has been saved, has improved the efficiency for obtaining target data information.For example, the network equipment is from solution One first is taken to apply corresponding decoding process, then, root in the corresponding decoding process of multiple first applications for including in code device The target data information in the image information of the target two dimensional code is extracted according to the decoding process, if extracting successfully (for example, obtaining Relevant information based on the two dimensional code), the network equipment applies first application as corresponding target first.In this feelings Under shape, provide the foundation efficiently to decode the target two dimensional code.

In some embodiments, in step s 102, the network equipment passes through multiple first applications pair for including in decoder The decoding process answered extracts the target data information in the image information of the target two dimensional code；If the multiple first application Comprising extracting successfully in multiple extraction results of decoding process, corresponding target data information is obtained, wherein the target data Information includes to be used to indicate the Target indication information of the application of target first, and the application of target first belongs to the multiple first and answers It is used to decode the target two dimensional code together with it.For example, the network equipment is according to multiple first applications pair for including in decoder The decoding process answered simultaneously extracts the target data information in the image information of the target two dimensional code, according to multiple the The one corresponding decoding process of application is corresponding to be extracted as a result, extracting if it exists successfully as a result, the network equipment is obtained and is extracted into The corresponding target data information of function result.In this case, the network equipment is parallel according to the decoding process of multiple first applications Processing, and determined and extracted as a result, the efficiency for extracting target data information is improved, when saving based on multiple extraction feedback informations Between.

In some embodiments, the method also includes step S106 (not shown), in step s 106, if extracting result In not comprising extracting successfully, the corresponding unidentified prompt information of network equipment generation；In step s 103, the network equipment will be described Unidentified prompt information is back to the user equipment.For example, the network equipment extracts the target two dimensional code according to decoder Target data information in image information, if not extracting target data information, the network equipment is generated and the target two dimensional code Corresponding unidentified prompt information (for example, decoding failure), and the unidentified prompt information is back to the user equipment. In the case where extracting target data information failure, user obtains the information of decoding failure by user equipment in time, is promoted and is used The usage experience at family.

In some embodiments, described first includes following at least any one using corresponding application type:

1) instant messaging application；

In some embodiments, the network equipment determines the decoding process that corresponding target first is applied, if the target the The one corresponding application type of application includes instant messaging application (for example, the application etc. to conversate for user), the network equipment It is applied according to the corresponding application type of the application of target first is determining with the application type consistent second.Then, the network equipment will The application instruction information for being used to indicate second application pushes to the user equipment.

2) E-business applications；

In some embodiments, the corresponding application type of the application of target first includes E-business applications, the mesh Mark data information includes the first merchandise news in the E-business applications；Wherein, the method also includes step S107 (not to show Out), in step s 107, the network equipment determines corresponding second quotient in second application according to first merchandise news Product information, wherein second merchandise news is identical as the type of merchandise of first merchandise news.In step S104, net The application instruction information for being used to indicate second application and second merchandise news are pushed to the user by network equipment Equipment.For example, the network equipment extracts the mesh in target two dimensional code by the corresponding decoding process of multiple first applications in decoder Mark data information, wherein the target data information includes the Target indication information for being used to indicate the application of target first.If extracting Success, the network equipment determine the decoding process that corresponding target first is applied, if the application of the target first is corresponding to apply class Type includes E-business applications (for example, the application etc. done shopping for user), and the network equipment extracts in the target two dimensional code The first merchandise news, wherein first merchandise news includes but is not limited to commodity figure, product name, commodity details, together When, the network equipment is applied according to the corresponding application type of the application of target first is determining with the application type consistent second.Then, The network equipment determined in second application according to first merchandise news type of merchandise it is identical (for example, with money commodity or Person's same type commodity) the second merchandise news, the network equipment will be used to indicate it is described second application application instruction information and Second merchandise news pushes to the user equipment.In this case, user equipment reception is used to indicate described second After the application instruction information of application and second merchandise news, described second can be jumped to based on application instruction information and answered With, while the second merchandise news of upper acquisition is applied described second, the second application obtains target first and applies upper customer flow Information also improves the utilization rate of flow while realizing cross-platform acquisition target two-dimensional barcode information.

For example, user holds user equipment, user equipment obtains target by related application (for example, tool-class application W) Two dimensional code.Then, the two dimensional code identification request of the image information including the target two dimensional code is sent to correspondence by user equipment The network equipment (for example, with the corresponding network equipment of application W).The network equipment receives the two dimensional code identification that user equipment is sent and asks It asks, and the decoder by storing extracts the target data information in the image information of the target two dimensional code, wherein the mesh Mark the first merchandise news that data information is toys.The network equipment identifies this target two dimensional code is corresponding by decoder Two dimensional code provided by e-commerce application AA under two dimensional code vendor A house flag.Then, the network equipment determines corresponding Two apply S, wherein the corresponding application type of the second application of network equipment confirmation S applies corresponding application type one with target first It causes, the second application is all the application of e-commerce type.The network equipment will be used to indicate the application instruction letter of second application Breath pushes to the user equipment, and user equipment receives and indicates that information jumps to second based on the application after application instruction information Using S, and acquisition is all the second merchandise news of toy type.

In some embodiments, the method also includes step S108 (not shown), in step S108, if the multiple There are multiple second applications in addition to the target first application in first application, the network equipment is applied the multiple second It is ranked up according to the predefined parameter of corresponding second merchandise news, by the application of top n second as the second application is recommended, will push away The second corresponding second merchandise news of application is recommended as the second merchandise news of recommendation, wherein N is positive integer；In step S104, The network equipment will be used to indicate the application instruction information for recommending the second application and second merchandise news pushes to institute State user equipment.For example, the network equipment determines that one or more second is answered using corresponding application type according to target first With, wherein one or more second corresponding application type of application is consistent with the corresponding application type of the application of target first, Then, the network equipment determines that the type of merchandise is identical in one or more of second applications according to first merchandise news One or more second merchandise news of (for example, with money commodity or same type commodity), and arranged according to predefined parameter Sequence, by the application of top n second as the second application of recommendation, wherein the predefined parameter includes but is not limited to the pin of the second commodity The price height of amount, the favorable comment degree of the second commodity and the second commodity.For example, the network equipment is high according to the sales volume of the second commodity It is low, by corresponding N number of second application of higher second commodity of top n sales volume as recommending the second application, and by the second quotient of top n Product information is as the second merchandise news of recommendation.Then, network equipment return is used to indicate the application for recommending the second application and refers to Show that information and second merchandise news push to the user equipment.In this case, user is obtained by user equipment The second merchandise news of recommendation that the network equipment taken is recommended carries out the operation such as do shopping, and eliminates a large amount of commodity and selects the time, mentions The commodity purchasing experience of user is risen.

3) web application；

In some embodiments, the network equipment determines the decoding process that corresponding target first is applied, if the target the The one corresponding application type of application includes web application (for example, application etc. that web page browsing is carried out for user), the network equipment It is applied according to the corresponding application type of the application of target first is determining with the application type consistent second.Then, the network equipment will The application instruction information for being used to indicate second application pushes to the user equipment.

4) e-payment application；

In some embodiments, the corresponding application type of the application of target first includes e-payment application, the mesh Mark data information includes the first payment request in e-payment application；Wherein, the method also includes step S109 (not to show Out), in step S109, the network equipment determines corresponding second in second application according to first payment request Pay request, wherein second payment request is identical as the payment amount that first payment request includes；In step S104 In, the network equipment pushes to the application instruction information for being used to indicate second application and second payment request described User equipment.For example, the network equipment is extracted in target two dimensional code by the corresponding decoding process of multiple first applications in decoder Target data information, wherein the target data information include be used to indicate target first application Target indication information.If It extracts successfully, the network equipment determines the decoding process that corresponding target first is applied, and answers if the application of the target first is corresponding It include e-payment application (for example, for application etc. of user's electronic cash when consuming) with type, the network equipment mentions Take the first payment request in the target two dimensional code, wherein first payment request is corresponding with the target first application, together When, the network equipment is applied according to the corresponding application type of the application of target first is determining with the application type consistent second.Then, The network equipment determines corresponding second payment request in second application according to first payment request, wherein described Second payment request is identical as the payment amount that first payment request includes, and the network equipment will be used to indicate described second and answer Application instruction information and second payment request push to the user equipment.In this case, user equipment It receives after being used to indicate the application instruction information and second payment request of second application, it can be based on application instruction letter Breath jumps to second application, while in second application second payment request of upper acquisition and being paid, the second application It obtains target first and applies upper customer flow information, also improve stream while realizing cross-platform acquisition target two-dimensional barcode information The utilization rate of amount.

For example, user holds user equipment, user equipment obtains target by related application (for example, tool-class application W) Two dimensional code.Then, the two dimensional code identification request of the image information including the target two dimensional code is sent to correspondence by user equipment The network equipment (for example, with the corresponding network equipment of application W).The network equipment receives the two dimensional code identification that user equipment is sent and asks It asks, and the decoder by storing extracts the target data information in the image information of the target two dimensional code, wherein the mesh Marking data information is the first payment request (for example, the amount of money is 50 yuan) relevant to payment class application AA.Then, the network equipment is true Fixed corresponding second applies S, wherein the corresponding application type of the second application S is consistent with the corresponding application type of the application of target first Cut be all electronic payment type application.The application instruction information for being used to indicate second application is pushed to institute by the network equipment State user equipment, user equipment, which receives, to be jumped to second based on application instruction information after application instruction information and apply S, and is connect Receive the second payment request that the amount of money is 50 yuan.

In some embodiments, the method also includes step S110 (not shown), in step s 110, if receiving institute The payment affirmation information about the second payment request that the second application is sent is stated, the network equipment is returned to the target first application Payment revocation information about the first payment request.For example, the application that user equipment reception is used to indicate second application refers to After showing information and second payment request, second application can be jumped to based on application instruction information, while described Second applies the second payment request of upper acquisition simultaneously to be paid, and second applies the payment affirmation information about the second payment request It is sent to the network equipment, the network equipment confirms the branch returned after the information to the target first application about the first payment request Pay revocation information.In this case it can be extracted to avoid the repetition of payment request, user is avoided to lose, promoted user and use Experience.

In some embodiments, the target data information includes the corresponding target pages information of the target two dimensional code, The method also includes step S111 (not shown), and in step S111, the network equipment is established based on the target pages information Or update user's portrait information that user is corresponded to about the user equipment.For example, the network equipment passes through in decoder multiple the The one corresponding decoding process of application extracts the target data information in target two dimensional code, if the target data information includes described The corresponding target pages information of target two dimensional code obtains the operation that the user that user equipment is sent carries out in the target pages (for example, shopping, browsing particular webpage etc.), and the identification information user corresponding with the identification information based on user equipment is in mesh Operation in the mark page establishs or updates user's portrait information that user is corresponded to about the user equipment.In building user's portrait On the basis of, it provides the foundation to be subsequent to user's progress precision marketing.

Fig. 3, which is shown, identifies the method for carrying out information push based on two dimensional code according to a kind of the of one embodiment of the application, Applied to user equipment, the method includes the steps S201, step S202 and step S203.In step s 201, user equipment Obtain the image information about target two dimensional code；In step S202, user equipment is by the image information of the target two dimensional code It is sent to the corresponding network equipment；In step S203, user equipment receive it is that the network equipment returns, be used to indicate it is described Second application application instruction information, wherein it is described second application in the target data information of target image in 2 D code information The application type that the target first of instruction is applied is identical, and the decoding process of the target two dimensional code is contained in the network equipment Decoder, the decoder include multiple first using corresponding decoding process, and the application of target first belongs to the multiple One of first application.

Specifically, in step s 201, user equipment obtains the image information about target two dimensional code.For example, user sets Standby scanning obtains target two dimensional code or obtains the image information about target two dimensional code by camera.

In step S202, the image information of the target two dimensional code is sent to the corresponding network equipment by user equipment. For example, user equipment obtains target two dimensional code by related application (for example, tool-class application).Then, user equipment will include The two dimensional code identification request of the image information of the target two dimensional code is sent to the corresponding network equipment (for example, and related application The corresponding network equipment).

In step S203, user equipment receive it is that the network equipment returns, be used to indicate answering for second application With instruction information, wherein second application and the target the indicated in the target data information of target image in 2 D code information The application type of one application is identical, and the decoding process of the target two dimensional code is contained in the decoder of the network equipment, described Decoder includes multiple first using corresponding decoding process, and the application of target first belongs to the multiple first using it One.For example, extracting the target two dimensional code by decoder after the network equipment obtains the image information about target two dimensional code Target data information in image information, wherein the decoder includes multiple first using corresponding decoding process, the mesh Mark data information includes the Target indication information for being used to indicate the application of target first, and the Target indication information includes target first The application identification information of application or the webpage link information applied for jumping to the target first.The network equipment is according to mesh Mark instruction information determines corresponding second application, wherein the application type of second application and the target first application Application type is identical.Then, the application instruction information for being used to indicate second application is pushed to the user by the network equipment Equipment, wherein the application instruction information includes the identification information of second application or answers for jumping to described second With the webpage information of corresponding application.The application instruction information that user equipment is returned by the network equipment jumps to corresponding with the In the two corresponding applications of application, in this case, the cross-platform barcode scanning of user equipment is realized, while importing for second application Customer flow, so that floating resources reasonable distribution, promotes the utilization rate of flow.

In some embodiments, in step S203, user equipment receive it is that the network equipment returns, be used to indicate institute State the application instruction information and the corresponding target data information of the target two dimensional code of the second application, wherein described second answers Identical, the decoding side of the target two dimensional code with the application type applied with the target first indicated in the target data information Formula is contained in the decoder of the network equipment, and the decoder includes multiple first using corresponding decoding process, the mesh The first application of mark belongs to one of the multiple first application.In some embodiments, second application belongs to multiple first and answers One of with, after user equipment receives and is used to indicate the application instruction information of second application, user equipment can pass through Second application obtains the target data information in target two dimensional code.The flow that user is brought for the second application, also achieves simultaneously Cross-platform barcode scanning.

In some embodiments, the method also includes step S204 (not shown) and step S205 (not shown), in step In rapid S204, user equipment detects whether to have installed second application according to the application instruction information of second application；? In step S205, if having installed, user equipment jumps to second application；Alternatively, if it is not installed, jumping to described The page is downloaded in the two corresponding applications of application.For example, the application instruction information includes the net for jumping to second application Page information, after user equipment reception is used to indicate the application instruction information of second application, whether detection user equipment end Second application is installed, if not installing, user equipment jumps to the corresponding application downloading page (for example, web browser Download the page or the downloading page of application shop etc.).For example, the application instruction information includes for jumping to described second The webpage information of application detects user equipment after user equipment reception is used to indicate the application instruction information of second application Whether end has installed second application, if having installed, jumps directly to the corresponding operation interface of the second application.It is set in user In the case that the second application has been installed at standby end, customer flow directly can be imported for the application.

Fig. 4, which is shown, identifies the method for carrying out information push based on two dimensional code according to a kind of the of one embodiment of the application, This method comprises:

Mainly citing is carried out to method provided by the embodiments of the present application from the angle of equipment above to introduce, it is corresponding, Present invention also provides the corresponding equipment of above-mentioned each method is able to carry out, which includes being able to carry out in above-mentioned each method example The unit or module of each step, these units or module can realize by way of hardware, software or soft or hard combination, this Application does not limit.It is introduced below with reference to Fig. 5.

Fig. 5, which is shown, identifies that the network for carrying out information push is set based on two dimensional code according to a kind of the of one embodiment of the application Standby, the network equipment includes module 101, one or two modules 102, one or three modules of module 103 and one or four 104 one by one.Module one by one 101, for receiving the two dimensional code identification request of relative user equipment transmission, the two dimensional code identification request includes about target two Tie up the image information of code；One or two modules 102, the target in image information for extracting the target two dimensional code by decoder Data information, wherein the decoder includes multiple first using corresponding decoding process, and the target data information includes to use In the Target indication information that instruction target first is applied, the application of target first belongs to using together for the multiple first application In the decoding target two dimensional code；；One or three modules 103, for determining that the target first is answered based on the Target indication information With corresponding second application, wherein second application belongs to one of the multiple first application, the application of second application Type is identical as the application type that the target first is applied；One or four modules 104, for second application will to be used to indicate The user equipment is pushed to using instruction information.

Specifically, module 101, the two dimensional code identification for receiving relative user equipment transmission are requested one by one, the two dimension Code identification request includes the image information about target two dimensional code.For example, user equipment is by related application (for example, tool-class Using) obtain target two dimensional code.Then, user equipment asks the two dimensional code identification of the image information including the target two dimensional code It asks and is sent to the corresponding network equipment, in some embodiments, the network equipment is corresponding with the related application.

One or two modules 102, the number of targets in image information for extracting the target two dimensional code by decoder it is believed that Breath, wherein the decoder includes multiple first using corresponding decoding process, and the target data information includes to be used to indicate The Target indication information that target first is applied, the target first application belong to the multiple first application and are used to decode together The target two dimensional code.

In some embodiments, at least there are the two first corresponding decoding processes of application not in the multiple first application It is identical.Here, relative decoding mode is same or similar with embodiment illustrated in fig. 2, so it will not be repeated, includes by reference herein In this.

In some embodiments, one or two modules 102 include one two one module, 1021 (not shown) and one two two modules 1022 (not shown), one two one modules 1021, the decoding process applied for determining the corresponding target first of the target two dimensional code, In, the application of target first belongs to one of multiple first applications, and the multiple first is contained in using corresponding decoding process Decoder；One two two modules 1022 extract the target two dimensional code by the decoding process that target first in the decoder is applied Image information in target data information, wherein the target data information includes to be used to indicate the target first to apply Target indication information.One two one module 1021, the specific implementation of one two two module 1022 respectively with it is aforementioned Step S1021, the embodiment of step S1022 is same or similar, and so it will not be repeated, is incorporated herein by reference.

In some embodiments, the one two one module 1021, for being identified according to the image information of the target two dimensional code The coding rule of the target two dimensional code determines the decoding process that corresponding target first is applied according to the coding rule, In, the application of target first belongs to one of multiple first applications, and the multiple first is contained in using corresponding decoding process Decoder.The specific implementation of one two one module 1021 is same or similar with the embodiment of abovementioned steps S1021, therefore not It repeats, is incorporated herein by reference again.

One or three modules 103, for determining that the application of target first corresponding second is answered based on the Target indication information With the application type of second application is identical as the application type that the target first is applied.Wherein, the Target indication letter Breath include target first apply application identification information or for it is subsequent presentation on a user device, prompt user jump Go to the link information of the application of target first.For example, the network equipment determines that the target first is applied according to Target indication information Corresponding second application, the network equipment determine application type consistent the using corresponding application type according to the target first Two applications, wherein second application belongs to one of the multiple first application.

One or four modules 104, the application instruction information for that will be used to indicate second application push to the user and set It is standby.For example, application instruction information include for subsequent presentation on a user device, prompt user carries out jumping to second Using upper link information.The application is received for subsequent user equipment and indicates information, and carries out jumping to corresponding application offer Basis.

In some embodiments, one or four module 104, for will be used to indicate it is described second application application instruction information with And the target data information is back to the user equipment.Here, implementing shown in the operation of target data relevant information and Fig. 2 Example is same or similar, and so it will not be repeated, is incorporated herein by reference.

Here, in relation to above-mentioned module one by one 101, one or two modules 102, one or three modules 103, He Yisi module 104 it is specific The example of implementation is same or similar with the embodiment in relation to step S101, S102, S103 and S104 in Fig. 2, therefore no longer superfluous It states, is incorporated herein by reference.

In some embodiments, one or two module 102, multiple first for including from decoder apply corresponding decoding Take one first using corresponding decoding process to extract number of targets in the image information of the target two dimensional code in mode it is believed that Breath；If extracting successfully, which is applied as corresponding target first, the target data information include indicate this first The Target indication information of application；Alternatively, traversing the multiple first if extracting failure and applying corresponding decoding process, until mentioning Get the target data information in the image information of the target two dimensional code, wherein the target data information includes for referring to Show the Target indication information that the target first for decoding the target two dimensional code is applied, the application of target first belongs to the multiple One of first application.Here, associated extraction mode is same or similar with embodiment illustrated in fig. 2, so it will not be repeated, herein with reference Mode is incorporated herein.

In some embodiments, one or two module 102 applies corresponding solution for multiple first by including in decoder Code mode extracts the target data information in the image information of the target two dimensional code；If the decoding side of the multiple first application Comprising extracting successfully in multiple extraction results of formula, corresponding target data information is obtained, wherein the target data information packet Containing the Target indication information for being used to indicate the application of target first for decoding the target two dimensional code, the application of target first belongs to One of the multiple first application.Here, associated extraction mode is same or similar with embodiment illustrated in fig. 2, so it will not be repeated, This is incorporated herein by reference.

In some embodiments, the network equipment further includes one or six module, 106 (not shown), and one or six modules 106 are used for If extracting in result not comprising extracting successfully, corresponding unidentified prompt information is generated；In one or three modules 103, being used for will be described Unidentified prompt information is back to the user equipment.The specific implementation side of one or six module 106, one or three module 103 Formula is same or similar with the embodiment of abovementioned steps S106, step S103 respectively, and so it will not be repeated, includes by reference herein In this.

1) instant messaging application；

2) E-business applications；

In some embodiments, the corresponding application type of the application of target first includes E-business applications, the mesh Mark data information includes the first merchandise news in the E-business applications；Wherein, the equipment further includes one or seven modules 107 (not shown), one or seven modules 107, for determining corresponding second quotient in second application according to first merchandise news Product information, wherein second merchandise news is identical as the type of merchandise of first merchandise news.One or four modules 104, are used for The application instruction information for being used to indicate second application and second merchandise news are pushed into the user equipment.? This, in the case that the target first includes E-business applications using corresponding application type, one or seven module 107, institute The specific implementation for stating one or four modules 104 is same or similar with the embodiment of abovementioned steps S107, step S104 respectively, therefore not It repeats, is incorporated herein by reference again.

In some embodiments, the network equipment further includes one or eight module, 108 (not shown), and one or eight modules 108 are used for If there are multiple second applications in addition to the target first application in the multiple first application, the multiple second is answered It is ranked up with according to the predefined parameter of corresponding second merchandise news, it, will by the application of top n second as the second application is recommended Recommend the second corresponding second merchandise news of application as the second merchandise news of recommendation, wherein N is positive integer；One or four modules 104, institute is pushed to for the application instruction information for recommending the second application and second merchandise news will to be used to indicate State user equipment.Here, in the case that the target first includes E-business applications using corresponding application type, described one Eight modules 108, the specific implementation of one or four module 104 the embodiment phase with abovementioned steps S108, step S104 respectively Same or close, so it will not be repeated, is incorporated herein by reference.

3) web application；

4) e-payment application；

In some embodiments, the corresponding application type of the application of target first includes e-payment application, the mesh Mark data information includes the first payment request in e-payment application；Wherein, the equipment further includes one or nine modules 109 (not shown), one or nine modules 109, for determining corresponding second in second application according to first payment request Pay request, wherein second payment request is identical as the payment amount that first payment request includes；One or four modules 104, Application instruction information and second payment request for that will be used to indicate second application push to the user and set It is standby.Here, in the case that the target first includes E-business applications using corresponding application type, one or nine module 109, the specific implementation of one or four module 104 or phase identical as the embodiment of abovementioned steps S109, step S104 respectively Closely, so it will not be repeated, is incorporated herein by reference.

In some embodiments, the network equipment further includes zero module, 110 (not shown) one by one, one by one zero module 110, If the payment affirmation information about the second payment request sent for receiving second application, Xiang Suoshu target first are answered With the payment revocation information returned about the first payment request.The specific implementation of zero module 110 one by one and aforementioned step The embodiment of rapid S110 is same or similar, and so it will not be repeated, is incorporated herein by reference.

In some embodiments, the target data information includes the corresponding target pages information of the target two dimensional code, The equipment further includes 111 (not shown) of module one by one, module 111 one by one, for being built based on the target pages information Vertical or update corresponds to user's portrait information of user about the user equipment.

Described one one by one the specific implementation of module 111 it is same or similar with the embodiment of abovementioned steps S111, therefore not It repeats, is incorporated herein by reference again.

Fig. 7, which is shown, identifies that the user for carrying out information push sets based on two dimensional code according to a kind of the of one embodiment of the application Standby, the user equipment includes 21 modules 201, two or two modules of module 202 and two or three 203.21 modules 201, for obtaining Image information about target two dimensional code；Two or two modules 202, for the image information of the target two dimensional code to be sent to correspondence The network equipment；Two or three modules 203, for receiving application that the network equipment returns, being used to indicate second application Indicate information, wherein second application and the target first indicated in the target data information of target image in 2 D code information The application type of application is identical, and the decoding process of the target two dimensional code is contained in the decoder of the network equipment, the solution Code device includes multiple first using corresponding decoding process, and the application of target first belongs to one of the multiple first application.

Specifically, 21 module 201, for obtaining the image information about target two dimensional code.For example, user equipment scans It obtains target two dimensional code or the image information about target two dimensional code is obtained by camera.

Two or two modules 202, for the image information of the target two dimensional code to be sent to the corresponding network equipment.For example, User equipment obtains target two dimensional code by related application (for example, tool-class application).Then, user equipment will include the mesh The two dimensional code identification request for marking the image information of two dimensional code is sent to the corresponding network equipment (for example, corresponding with related application The network equipment).

Two or three modules 203, for receiving application instruction that the network equipment returns, being used to indicate second application Information, wherein second application is applied with the target first indicated in the target data information of target image in 2 D code information Application type it is identical, the decoding process of the target two dimensional code is contained in the decoder of the network equipment, the decoder Corresponding decoding process is applied comprising multiple first, the application of target first belongs to one of the multiple first application.For example, After the network equipment obtains the image information about target two dimensional code, the image information of the target two dimensional code is extracted by decoder In target data information, wherein the decoder include it is multiple first apply corresponding decoding process, the number of targets it is believed that Target indication information of the breath comprising being used to indicate the application of target first, the Target indication information include answering for the application of target first The webpage link information applied with identification information or for jumping to the target first.The network equipment is believed according to Target indication Breath determines corresponding second application, wherein the application type of second application and the application type of the target first application It is identical.Then, the application instruction information for being used to indicate second application is pushed to the user equipment by the network equipment, In, application instruction information includes the identification information of second application or corresponding for jumping to second application The webpage information of application.The application instruction information that user equipment is returned by the network equipment jumps to corresponding and the second application pair In the application answered, in this case, the cross-platform barcode scanning of user equipment is realized, while importing user's stream for second application Amount, so that floating resources reasonable distribution, promotes the utilization rate of flow.

Here, the example in relation to above-mentioned 21 module 201, the specific implementation of two or two modules of module 202 and two or three 203 Same or similar with the embodiment in relation to step S201, S202 and S203 in Fig. 3, so it will not be repeated, wraps by reference herein Contained in this.

In some embodiments, two or three module 203, for receive it is that the network equipment returns, be used to indicate described the The application instruction information and corresponding target data information of the target two dimensional code of two applications, wherein second application with The application type that the target first indicated in the target data information is applied is identical, the decoding process packet of the target two dimensional code Decoder contained in the network equipment, the decoder include multiple first to apply corresponding decoding process, the target the One application belongs to one of the multiple first application with second application.Here, the operation of target data relevant information with Embodiment illustrated in fig. 3 is same or similar, and so it will not be repeated, is incorporated herein by reference.

In some embodiments, the user equipment further include two or four module, 204 (not shown) and two or five modules 205 (not Show), two or four modules 204 detect whether that having installed described second answers for the application instruction information according to second application With corresponding application；Two or five modules 205, if jumping to described second for having installed and applying corresponding application；Alternatively, if It does not install, then jumps to the corresponding application of second application and download the page.Two or four module 204, two or five module 205 Specific implementation it is same or similar with the embodiment of abovementioned steps S204, step S205 respectively, so it will not be repeated, herein with Way of reference is incorporated herein.

Fig. 7, which is shown, identifies that the system for carrying out information push is set based on two dimensional code according to a kind of the of one embodiment of the application Standby, which includes:

In addition to the method and apparatus of the various embodiments described above introduction, present invention also provides a kind of computer-readable storage mediums Matter, the computer-readable recording medium storage have computer code, when the computer code is performed, such as preceding any one The method is performed.

Present invention also provides a kind of computer program products, when the computer program product is executed by computer equipment When, such as preceding described in any item methods are performed.

Present invention also provides a kind of computer equipment, the computer equipment includes:

One or more processors；

Memory, for storing one or more computer programs；

When one or more of computer programs are executed by one or more of processors so that it is one or Multiple processors realize such as preceding described in any item methods.

Fig. 8 shows the exemplary system that can be used for implementing each embodiment described herein；

As shown in Figure 8 in some embodiments, system 300 can be as any one equipment in each embodiment. In some embodiments, system 300 may include one or more computer-readable mediums with instruction (for example, system stores Device or NVM/ store equipment 320) and coupled with the one or more computer-readable medium and be configured as executing instruction with Realize module thereby executing movement described herein one or more processors (for example, (one or more) processor 305)。

For one embodiment, system control module 310 may include any suitable interface controller, with to (one or It is multiple) at least one of processor 305 and/or any suitable equipment or component that communicate with system control module 310 mentions For any suitable interface.

System control module 310 may include Memory Controller module 330, to provide interface to system storage 315.It deposits Memory controller module 330 can be hardware module, software module and/or firmware module.

System storage 315 can be used for for example, load of system 300 and storing data and/or instruction.For a reality Example is applied, system storage 315 may include any suitable volatile memory, for example, DRAM appropriate.In some embodiments In, system storage 315 may include four Synchronous Dynamic Random Access Memory of Double Data Rate type (DDR4SDRAM).

For one embodiment, system control module 310 may include one or more input/output (I/O) controller, with Equipment 320 is stored to NVM/ and (one or more) communication interface 325 provides interface.

For example, NVM/ storage equipment 320 can be used for storing data and/or instruction.NVM/ storage equipment 320 may include appointing It anticipates nonvolatile memory appropriate (for example, flash memory) and/or to may include that any suitable (one or more) is non-volatile deposit Equipment is stored up (for example, one or more hard disk drives (HDD), one or more CD (CD) drivers and/or one or more Digital versatile disc (DVD) driver).

NVM/ storage equipment 320 may include a part for the equipment being physically mounted on as system 300 Storage resource or its can by the equipment access without a part as the equipment.For example, NVM/ storage equipment 320 can It is accessed by network via (one or more) communication interface 325.

(one or more) communication interface 325 can be provided for system 300 interface with by one or more networks and/or with Other any equipment communications appropriate.System 300 can be according to any mark in one or more wireless network standards and/or agreement Quasi- and/or agreement is carried out wireless communication with the one or more components of wireless network.

For one embodiment, at least one of (one or more) processor 305 can be with system control module 310 The logic of one or more controllers (for example, Memory Controller module 330) is packaged together.For one embodiment, (one It is a or multiple) at least one of processor 305 can encapsulate with the logic of one or more controllers of system control module 310 Together to form system in package (SiP).For one embodiment, at least one of (one or more) processor 305 It can be integrated on same mold with the logic of one or more controllers of system control module 310.For one embodiment, At least one of (one or more) processor 305 can be with the logic of one or more controllers of system control module 310 It is integrated on same mold to form system on chip (SoC).

In various embodiments, system 300 can be, but not limited to be: server, work station, desk-top calculating equipment or movement It calculates equipment (for example, lap-top computing devices, handheld computing device, tablet computer, net book etc.).In various embodiments, System 300 can have more or fewer components and/or different frameworks.For example, in some embodiments, system 300 includes One or more video cameras, keyboard, liquid crystal display (LCD) screen (including touch screen displays), nonvolatile memory port, Mutiple antennas, graphic chips, specific integrated circuit (ASIC) and loudspeaker.

It should be noted that the application can be carried out in the assembly of software and/or software and hardware, for example, can adopt With specific integrated circuit (ASIC), general purpose computer or any other realized similar to hardware device.In one embodiment In, the software program of the application can be executed to implement the above steps or functions by processor.Similarly, the application Software program (including relevant data structure) can be stored in computer readable recording medium, for example, RAM memory, Magnetic or optical driver or floppy disc and similar devices.In addition, hardware can be used to realize in some steps or function of the application, example Such as, as the circuit cooperated with processor thereby executing each step or function.

In addition, a part of the application can be applied to computer program product, such as computer program instructions, when its quilt When computer executes, by the operation of the computer, it can call or provide according to the present processes and/or technical solution. Those skilled in the art will be understood that the existence form of computer program instructions in computer-readable medium includes but is not limited to Source file, executable file, installation package file etc., correspondingly, the mode that computer program instructions are computer-executed include but Be not limited to: the computer directly execute the instruction or the computer compile the instruction after execute program after corresponding compiling again, Perhaps the computer reads and executes the instruction or after the computer reads and install and execute corresponding installation again after the instruction Program.Here, computer-readable medium can be for computer access any available computer readable storage medium or Communication media.

Communication media includes whereby including, for example, computer readable instructions, data structure, program module or other data Signal of communication is transmitted to the medium of another system from a system.Communication media may include having the transmission medium led (such as electric Cable and line (for example, optical fiber, coaxial etc.)) and can propagate wireless (not having the transmission the led) medium of energy wave, such as sound, electricity Magnetic, RF, microwave and infrared.Computer readable instructions, data structure, program module or other data can be embodied as example wireless Medium (such as carrier wave or be such as embodied as spread spectrum technique a part similar mechanism) in modulated message signal. Term " modulated message signal " refers to that one or more feature is modified or is set in a manner of encoded information in the signal Fixed signal.Modulation can be simulation, digital or Hybrid Modulation Technology.

As an example, not a limit, computer readable storage medium may include such as computer-readable finger for storage Enable, the volatile and non-volatile that any method or technique of the information of data structure, program module or other data is realized, can Mobile and immovable medium.For example, computer readable storage medium includes, but are not limited to volatile memory, such as with Machine memory (RAM, DRAM, SRAM)；And nonvolatile memory, such as flash memory, various read-only memory (ROM, PROM, EPROM, EEPROM), magnetic and ferromagnetic/ferroelectric memory (MRAM, FeRAM)；And magnetic and optical storage apparatus (hard disk, Tape, CD, DVD)；Or other currently known media or Future Development can store the computer used for computer system Readable information/data.

Here, including a device according to one embodiment of the application, which includes for storing computer program The memory of instruction and processor for executing program instructions, wherein when the computer program instructions are executed by the processor When, trigger method and/or technology scheme of the device operation based on aforementioned multiple embodiments according to the application.

It is obvious to a person skilled in the art that the application is not limited to the details of above-mentioned exemplary embodiment, Er Qie In the case where without departing substantially from spirit herein or essential characteristic, the application can be realized in other specific forms.Therefore, no matter From the point of view of which point, the present embodiments are to be considered as illustrative and not restrictive, and scope of the present application is by appended power Benefit requires rather than above description limits, it is intended that all by what is fallen within the meaning and scope of the equivalent elements of the claims Variation is included in the application.Any reference signs in the claims should not be construed as limiting the involved claims.This Outside, it is clear that one word of " comprising " does not exclude other units or steps, and odd number is not excluded for plural number.That states in device claim is multiple Unit or device can also be implemented through software or hardware by a unit or device.The first, the second equal words are used to table Show title, and does not indicate any particular order.

Claims

1. a kind of identify the method for carrying out information push based on two dimensional code, it is applied to the network equipment, wherein the described method includes:

It receives the two dimensional code that relative user equipment is sent and identifies request, the two dimensional code identification request includes about target two dimensional code Image information；

The target data information in the image information of the target two dimensional code is extracted by decoder, wherein the decoder packet Corresponding decoding process is applied containing multiple first, the target data information includes to be used to indicate the target that target first is applied to refer to Show information, what the application of target first belonged to the multiple first application is used to decode together the target two dimensional code；

Corresponding second application of the application of target first is determined based on the Target indication information, wherein second application Application type it is identical as the application type that the target first is applied；

2. according to the method described in claim 1, wherein, at least there are two first applications in the multiple first application and correspond to Decoding process it is not identical.

3. method according to claim 1 or 2, wherein the application instruction letter that second application will be used to indicate Breath pushes to the user equipment, comprising:

The application instruction information for being used to indicate second application and the target data information are back to the user and set It is standby.

4. according to the method in any one of claims 1 to 3, wherein described to extract the target two dimension by decoder Target data information in the image information of code, comprising:

Determine the decoding process that the corresponding target first of the target two dimensional code is applied, wherein the application of target first belongs to One of multiple first applications, the multiple first is contained in decoder using corresponding decoding process；

The mesh in the image information of the target two dimensional code is extracted by the decoding process that target first in the decoder is applied Mark data information, wherein the target data information includes the Target indication information for being used to indicate the target first and applying.

5. according to the method described in claim 4, wherein, the corresponding target first of the determination target two dimensional code is applied Decoding process, comprising:

The coding rule that the target two dimensional code is identified according to the image information of the target two dimensional code, according to the coding rule Determine the decoding process that corresponding target first is applied, wherein the application of target first belongs to one of multiple first applications, institute It states multiple first and is contained in decoder using corresponding decoding process.

6. method according to claim 1 or 2, wherein the image for extracting the target two dimensional code by decoder Target data information in information, comprising:

One first is taken to apply corresponding decoding process from the corresponding decoding process of multiple first applications for including in decoder Extract the target data information in the image information of the target two dimensional code；

If extracting successfully, which is applied as corresponding target first, the target data information include indicate this The Target indication information of one application；Alternatively,

If extracting failure, traverses the multiple first and apply corresponding decoding process, until extracting the target two dimensional code Target data information in image information, wherein the target data information includes the target for being used to indicate the application of target first Indicate information, what the target first application belonged to the multiple first application is used to decode together the target two dimensional code.

7. method according to claim 1 or 2, wherein the image for extracting the target two dimensional code by decoder Target data information in information, comprising:

The image information of the target two dimensional code is extracted by the corresponding decoding process of multiple first applications for including in decoder In target data information；

If obtaining corresponding number of targets comprising extracting successfully in multiple extraction results of the decoding process of the multiple first application It is believed that breath, wherein the target data information includes the Target indication information for being used to indicate the application of target first, the target the What one application belonged to the multiple first application is used to decode together the target two dimensional code.

8. method according to claim 6 or 7, wherein the method also includes:

If extracting in result not comprising extracting successfully, corresponding unidentified prompt information is generated；

It is wherein, described that corresponding second application of the application of target first is determined based on the Target indication information, comprising:

The unidentified prompt information is back to the user equipment.

9. method according to any one of claim 1 to 8, wherein the application type of first application includes following Any one of at least:

Instant messaging application；

E-business applications；

Web application；

E-payment application.

10. according to the method described in claim 9, wherein, the application type that the target first is applied includes that e-commerce is answered With the target data information includes the first merchandise news in the E-business applications；Wherein, the method also includes:

Corresponding second merchandise news is determined in second application according to first merchandise news, wherein described second Merchandise news is identical as the type of merchandise of first merchandise news.

Wherein, the application instruction information that will be used to indicate second application pushes to the user equipment, comprising:

The application instruction information for being used to indicate second application and second merchandise news are pushed to the user and set It is standby.

11. according to the method described in claim 10, wherein, the method also includes:

If there are multiple second applications in addition to the target first application in the multiple first application, by the multiple the Two applications are ranked up according to the predefined parameter of corresponding second merchandise news, and the application of top n second is answered as recommendation second With using corresponding second merchandise news of application of recommendation second as the second merchandise news of recommendation, wherein N is positive integer；

The application instruction information for recommending the second application will be used to indicate and second merchandise news pushes to the use Family equipment.

12. according to the method described in claim 9, wherein, the application type that the target first is applied includes that e-payment is answered With the target data information includes the first payment request in e-payment application；

Wherein, the method also includes:

Corresponding second payment request is determined in second application according to first payment request, wherein described second Payment request is identical as the payment amount that first payment request includes；

The application instruction information for being used to indicate second application and second payment request are pushed to the user and set It is standby.

13. according to the method for claim 12, wherein the method also includes:

If receiving the payment affirmation information about the second payment request that second application is sent, Xiang Suoshu target first is answered With the payment revocation information returned about the first payment request.

14. method according to any one of claim 1 to 13, wherein the target data information includes the target The corresponding target pages information of two dimensional code, the method also includes:

User's portrait information that user is corresponded to about the user equipment is establishd or updated based on the target pages information.

15. a kind of identify the method for carrying out information push based on two dimensional code, it is applied to user equipment, wherein the described method includes:

Obtain the image information about target two dimensional code；

Receive application instruction information that the network equipment returns, being used to indicate second application, wherein described second answers Identical, the mesh with the application type applied with the target first indicated in the target data information of target image in 2 D code information The decoding process of mark two dimensional code is contained in the decoder of the network equipment, and the decoder includes that multiple first applications are corresponding Decoding process, the application of target first belong to one of the multiple first application.

16. according to the method for claim 15, wherein it is described receive it is that the network equipment returns, be used to indicate it is described The application instruction information of second application, comprising:

Receive application instruction information and target two dimension that the network equipment returns, being used to indicate second application The corresponding target data information of code, wherein second application is applied with the target first indicated in the target data information Application type it is identical, the decoding process of the target two dimensional code is contained in the decoder of the network equipment, the decoder Corresponding decoding process is applied comprising multiple first, the application of target first belongs to one of the multiple first application.

17. method according to claim 15 or 16, wherein the method also includes:

According to the application instruction information of second application, detect whether that second application has been installed；

If having installed, second application is jumped to；Alternatively,

If it is not installed, jumping to the corresponding application of second application downloads the page.

18. a kind of information-pushing method based on two dimensional code identification, wherein the described method includes:

User equipment obtains image information about target two dimensional code, and the image information of the target two dimensional code is sent to pair The network equipment answered；

The network equipment receives the two dimensional code that relative user equipment is sent and identifies request, and the two dimensional code identification request includes closing In the image information of the target two dimensional code, and extract by decoder the number of targets in the image information of the target two dimensional code It is believed that breath, wherein the decoder includes multiple first using corresponding decoding process, and the target data information includes to be used for Indicate the Target indication information that target first is applied, the application of target first belongs to being used for together for the multiple first application Decode the target two dimensional code；

The network equipment determines corresponding second application of the application of target first based on the Target indication information, wherein The application type of second application is identical as the application type that the target first is applied, and will be used to indicate described second and answer Application instruction information pushes to the user equipment；

The user equipment receives application instruction information that the network equipment returns, being used to indicate second application, In, the decoding process of the target two dimensional code is contained in the decoder of the network equipment.

19. a kind of identify the equipment for carrying out information push based on two dimensional code, which is characterized in that the equipment includes:

Processor；And

It is arranged to the memory of storage computer executable instructions, the executable instruction makes the processor when executed Execute the method as described in any one of claims 1 to 17.

20. a kind of computer-readable medium including instruction, described instruction makes system carry out such as claim 1 when executed To the operation of any one of 17 the methods.