CN110225408A - A kind of information broadcast method, device and equipment - Google Patents

A kind of information broadcast method, device and equipment Download PDF

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Publication number
CN110225408A
CN110225408A CN201910447553.4A CN201910447553A CN110225408A CN 110225408 A CN110225408 A CN 110225408A CN 201910447553 A CN201910447553 A CN 201910447553A CN 110225408 A CN110225408 A CN 110225408A
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China
Prior art keywords
information
collection
broadcast
action message
thumb
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Granted
Application number
CN201910447553.4A
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Chinese (zh)
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CN110225408B (en
Inventor
方阳
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Guangzhou Cubesili Information Technology Co Ltd
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Guangzhou Huaduo Network Technology Co Ltd
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Priority to CN201910447553.4A priority Critical patent/CN110225408B/en
Publication of CN110225408A publication Critical patent/CN110225408A/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/475End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/478Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/4788Supplemental services, e.g. displaying phone caller identification, shopping application communicating with other users, e.g. chatting

Abstract

This application discloses a kind of information broadcast method, device and equipment.Scheme includes: to obtain the collection initiated for virtual resource to praise action message, and the virtual resource includes the corresponding virtual present of preset keyword in direct broadcast band;The collection is praised action message to show in the corresponding live streaming interface of the direct broadcast band;The collection is monitored within the broadcasting period of the direct broadcast band praises that action message is corresponding to thumb up quantity;When it is described thumb up quantity and reach preset threshold when, the corresponding information to be broadcast of the virtual resource is broadcasted to corresponding client is taken entirely, the information to be broadcast includes one or more of text information, pictorial information, voice messaging and the video information for the preset keyword.By the above method, the participation that interacts between live streaming spectators and main broadcaster can increase, improve live streaming user's retention ratio.

Description

A kind of information broadcast method, device and equipment
Technical field
This application involves field of computer technology more particularly to a kind of information broadcast methods, device and equipment.
Background technique
With the continuous development of information age, live streaming becomes present more and more favorite exchange ways of people.From early stage Live telecast mobile terminal live streaming by now, internet video live broadcasting, from medium living broadcast and shopping live streaming etc. live streaming form, It is all had changed a lot in carrier and content.It is exactly powerful interactivity and authenticity that maximum advantage, which is broadcast live, in live streaming, Main broadcaster and user are online simultaneously, and user can deliver the speech of oneself at any time.Gather group chat, net cast, channel K Song etc. can allow spectators user to access direct broadcast band by client comfortablely to watch the live video of main broadcaster user's publication.
Direct broadcasting room broadcast at present has been a kind of major way of direct broadcasting room information delivery broadcast, and it is wide to be mainly used in system It broadcasts and is broadcasted with present.However, in the prior art, only when spectators user carries out main broadcaster to beat reward, it is wide that system just will do it channel It broadcasts, and the spectators for beat reward to main broadcaster is allowed to participate in corresponding activity, the user without beat reward to main broadcaster can not then join With activity, cause the participation of spectators poor, the interactivity between spectators and main broadcaster is weak, and the retention ratio that user is broadcast live is low.
Summary of the invention
In view of this, the embodiment of the present application provides a kind of information broadcast method, device and equipment, seen for increasing live streaming User's retention ratio is broadcast live with the participation that interacts between main broadcaster, raising in crowd.
In order to solve the above technical problems, this specification embodiment is achieved in that
A kind of information broadcast method that this specification embodiment provides, comprising:
It obtains the collection initiated for virtual resource and praises action message, the virtual resource includes presetting key in direct broadcast band The corresponding virtual present of word;
The collection is praised action message to show in the corresponding live streaming interface of the direct broadcast band;
The collection is monitored within the broadcasting period of the direct broadcast band praises that action message is corresponding to thumb up quantity;
When it is described thumb up quantity and reach preset threshold when, the corresponding information to be broadcast of the virtual resource is corresponded to full clothes Client broadcasted, the information to be broadcast includes text information, pictorial information, the voice for the preset keyword One or more of information and video information.
Optionally, the collection initiated for virtual resource that obtains praises action message, specifically includes:
The vaild act data that any user in current live is directed to virtual resource are obtained, the vaild act data include User thumbs up, buys or gives behavior corresponding data to what the virtual resource carried out;
It is initiated to praise activity for the collection of the virtual resource according to the vaild act data.
Optionally, described to monitor the collection within the broadcasting period of the direct broadcast band and praise that action message is corresponding to thumb up number Amount, specifically includes:
The user's row for praising action message in the live streaming for the collection is monitored within the broadcasting period of the direct broadcast band Include each user for information aggregate, in the user behavior information aggregate for the preset keyword comment information, thumb up Information and present give one or more of information;
The collection, which is calculated, according to the user behavior information aggregate praises that action message is corresponding to thumb up quantity.
Optionally, described the collection is calculated according to the user behavior information aggregate to praise that action message is corresponding to thumb up number Amount, specifically includes:
It determines in the user behavior information aggregate that each user behavior information is corresponding according to setting ratio and thumbs up quantity;
The corresponding quantity that thumbs up of each behavioural information is summed, the collection is obtained and praises that action message is corresponding to be thumbed up Quantity.
Optionally, the display set in the corresponding live streaming of the direct broadcast band praises action message, specifically includes:
The corresponding prompt information of the collection activity of praising is shown in the corresponding live streaming of the direct broadcast band, is praised for the collection It is movable thumb up virtual push button and collection praise progress bar.
Optionally, described to monitor the collection within the broadcasting period of the direct broadcast band and praise that action message is corresponding to thumb up number After amount, further includes:
When it is described thumb up quantity and reach preset threshold when, the corresponding animation information of the preset keyword is shown described In the corresponding live streaming of direct broadcast band.
Optionally, it is described when it is described thumb up quantity and reach preset threshold when, by the corresponding letter to be broadcast of the virtual resource It ceases and is broadcasted to taking corresponding client entirely, specifically included:
When it is described thumb up quantity and reach preset threshold when, generate the corresponding information to be broadcast of the virtual resource.
The information to be broadcast is sent to corresponding client is taken entirely, the full clothes indicate live streaming where the direct broadcast band The corresponding whole servers of platform.
It is optionally, described to being taken after corresponding client sends the information to be broadcast entirely, further includes:
Obtain the click information that user is directed to the information to be broadcast;
It is jumped according to the click information and enters the corresponding direct broadcast band of the information to be broadcast.
A kind of information broadcaster that this specification embodiment provides, comprising:
Collection praises action message and obtains module, praises action message for obtaining the collection initiated for virtual resource, described virtual Resource includes the corresponding virtual present of preset keyword in direct broadcast band;
Collection praise action message display module, for by it is described collection praise action message show the direct broadcast band it is corresponding directly It broadcasts in interface;
Monitoring of Quantity module is thumbed up, praises action message pair for monitoring the collection within the broadcasting period of the direct broadcast band That answers thumbs up quantity;
Broadcast module, for when it is described thumb up quantity and reach preset threshold when, the virtual resource is corresponding to be broadcast Information is broadcasted to corresponding client is taken entirely, and the information to be broadcast includes the text letter for the preset keyword One or more of breath, pictorial information, voice messaging and video information.
A kind of information broadcaster that this specification embodiment provides, comprising:
At least one processor;And
The memory being connect at least one described processor communication;Wherein,
The memory is stored with the instruction that can be executed by least one described processor, and described instruction is by described at least one A processor executes, so that at least one described processor is able to carry out the information broadcast method.
A kind of computer readable storage medium is stored with instruction, described instruction quilt on the computer readable storage medium Processor realizes the method and step of the information broadcast method when executing.
At least one above-mentioned technical solution that this specification embodiment uses can reach following the utility model has the advantages that passing through acquisition For virtual resource initiate collection praise action message and by it is described collection praise action message show the direct broadcast band it is corresponding directly It broadcasts in interface;The collection is monitored within the broadcasting period of the direct broadcast band praises that action message is corresponding to thumb up quantity;When described When thumbing up quantity and reaching preset threshold, by the corresponding information to be broadcast of the virtual resource to take entirely corresponding client carry out it is wide It broadcasts, allows all spectators in current live channel to have an opportunity participation activity, increase interacting between spectators user and main broadcaster Participation improves live streaming user's retention ratio.
Detailed description of the invention
The drawings described herein are used to provide a further understanding of the present application, constitutes part of this application, this Shen Illustrative embodiments and their description please are not constituted an undue limitation on the present application for explaining the application.In the accompanying drawings:
Fig. 1 is a kind of flow diagram for information broadcast method that this specification embodiment provides;
The schematic diagram of a scenario at interface is broadcast live in a kind of information broadcast method that Fig. 2 provides for this specification embodiment;
A kind of structural schematic diagram for information broadcaster corresponding to Fig. 1 that Fig. 3 this specification embodiment provides;
Fig. 4 is a kind of structural schematic diagram for information broadcaster corresponding to Fig. 1 that this specification embodiment provides.
Specific embodiment
To keep the purposes, technical schemes and advantages of the application clearer, below in conjunction with the application specific embodiment and Technical scheme is clearly and completely described in corresponding attached drawing.Obviously, described embodiment is only the application one Section Example, instead of all the embodiments.Based on the embodiment in the application, those of ordinary skill in the art are not doing Every other embodiment obtained under the premise of creative work out, shall fall in the protection scope of this application.
Below in conjunction with attached drawing, the technical scheme provided by various embodiments of the present application will be described in detail.
In the prior art, for main broadcaster when direct broadcast band is broadcast live, some spectators, which can pay, buys virtual present to main broadcaster It carries out beating reward, then interacts or participate in be directed to the activity that reward spectators initiate of beating with main broadcaster, and reward spectators' purchase will be played The corresponding animation of virtual present or other text informations broadcast etc..But when watching live streaming, most of spectators are not Main broadcaster can be carried out beating reward, at this point, the spectators for beat reward to main broadcaster have no chance to participate in corresponding activity, caused not to master Broadcast carry out beat reward spectators participation it is poor, the interactivity between spectators and main broadcaster is weak, and the retention ratio that user is broadcast live is low.To understand Defect certainly in the prior art, this programme give following embodiment:
Fig. 1 is a kind of flow diagram for information broadcast method that this specification embodiment provides.For program angle, The executing subject of process can be to be equipped on the program or application client of application server.
As shown in Figure 1, the process may comprise steps of:
Step 101: obtaining the collection initiated for virtual resource and praise action message, the virtual resource includes in direct broadcast band The corresponding virtual present of preset keyword.
Virtual resource can be the logical resource that user uses, by empty resource operating system transformation, easy to use. In live streaming, virtual resource can with the corresponding electronic gift of preset keyword in direct broadcast band, virtual resource in direct broadcasting room The form of expression includes but is not limited to virtual gift, virtual coin, gift token, red packet, integrates and thumb up.
Direct broadcast band refers to a kind of Virtual Space (or virtual room) created by main broadcaster's equipment end, and it is virtual to access this Client in space can not only watch live video, and the interaction of voice and/or text, example can also be carried out with main broadcaster user Such as thumb up.Main broadcaster and multiple client involved in live streaming, the client in the Virtual Space can watch the straight of main broadcaster end Content is broadcast, while can also be between the user at main broadcaster end and the user of client, the user of client and the user of client Row voice, picture, text or the interaction for giving electronics present.Server can by the other modes such as internet and client into Row communication connection.Server can be main broadcaster user or the main broadcaster's equipment end that live video is issued by direct broadcast band, Zhu Botong The publisher of live video is referred to,
By taking the application scenarios of net cast as an example: main broadcaster user's (server) creates direct broadcast band and allows multiple spectators User's (client) accesses the ID of the direct broadcast band;Multiple spectators users, which input ID, can log on to the live streaming of main broadcaster user's creation Channel viewing live streaming in real time online.
What the collection activity of praising also referred to initiate in direct broadcasting room saves bit by bit the activity thumbed up.The movable trigger condition can be with It is provided with spectators to pay during live streaming when having purchased the corresponding virtual present of preset keyword, system will automatically initiate Activity is praised for the collection of the virtual present of spectators purchase, attracts spectators' participation activity in direct broadcasting room, is thumbed up.
Preset keyword can be the keyword being set in advance in certain live streaming platform, specifically, can be about birthday, section Day blessing language (happy birthday, happy holiday etc.).It is also possible to carry out the text of affirmative about face value, the intelligence and art to main broadcaster (including cyberspeak), such as: the sound such as sounds of nature, song mind, applaud, your most stick, to kneel, 666, Xisi, famous beauty in the late Spring and Autumn Period etc..It should be noted that Preset keyword can be set according to the actual situation.It is corresponding that the trigger condition that collection praises activity initiation can be preset keyword Virtual present it is purchased.
In practical applications, the collection initiated for virtual resource that obtains praises action message, can specifically include:
The vaild act data that any user in current live is directed to virtual resource are obtained, the vaild act data include User thumbs up, buys or gives behavior corresponding data to what the virtual resource carried out;
It is initiated to praise activity for the collection of the virtual resource according to the vaild act data.
Vaild act can indicate that user is directed to the setting behavior that virtual resource is made, such as: user user main broadcaster gives Free virtual fresh flower, virtual coupon, virtual red packet, user buy the corresponding virtual present of particular keywords, and member user wants to lead It broadcasts and gives the behaviors such as specific virtual present and belong to vaild act.
In specific live streaming when promotional activities, not all user can random promotional activities, need to monitor The vaild act data (such as: the corresponding virtual present of purchase preset keyword) for thering is spectators user to carry out the virtual resource When, it can just initiate the corresponding collection of the virtual resource and praise activity.
Such as: in direct broadcasting room 1, main broadcaster A is carrying out singing live streaming, and the spectators user B payment in direct broadcasting room has purchased The virtual present of " the sound such as sounds of nature ", after the purchase that server gets user B successfully records, initiate for " the sound such as sounds of nature " this The collection of virtual present praises activity.
Step 102: the collection being praised into action message and is shown in the corresponding live streaming interface of the direct broadcast band.
It adopts the example in step 101 to continue to illustrate, when server is initiated for " the sound such as sounds of nature " this void When the collection of quasi- present praises activity, praised according to the collection of the initiation activity of praising display set in the corresponding live streaming of current live channel movable Information, allow in the corresponding direct broadcasting room of current live channel with can see that the collection praises action message per family, and can participate in The collection initiated praises activity.On this basis, in other embodiments, it is broadcast live in interface and shows that collection praises action message but takes Be engaged in device can only to the part client of access direct broadcast band rather than all clients display set praises action message, can also allow portion Spectators user is divided to generate interaction when thumbing up, in this regard, this programme is without limitation.
The display set in the corresponding live streaming of the direct broadcast band praises action message, can specifically include:
The corresponding prompt information of the collection activity of praising is shown in the corresponding live streaming of the direct broadcast band, is praised for the collection It is movable thumb up virtual push button and collection praise progress bar.
It, specifically can the corresponding prompt of the display set activity of praising when display set praises action message in the corresponding live streaming of direct broadcast band Information (such as: live streaming interface in show A be B initiate happy birthday collect praise).
Collection praise progress bar be displayed for currently collect thumb up quantity and thumb up quantity preset threshold (such as: Can collection praise progress bar end at display set praise quantity preset threshold and currently collect thumb up quantity).
The prompt information can be used for prompting virtual in relation to Mr. Yu in direct broadcast band described in spectators user in current live The collection of resource praises activity, and display thumbs up virtual push button in interface where current live, the virtual push button that thumbs up be can be Operation button for being thumbed up, spectators user can participate in collecting activity of praising by clicking the virtual push button, increase point Praise quantity.
Step 103: monitoring the collection within the broadcasting period of the direct broadcast band and praise that action message is corresponding to thumb up quantity.
The broadcasting period of the direct broadcast band also refers to the entire broadcasting period from live streaming start and ending.It was broadcast live Collection is praised after action message shows in current live, can monitor user for the collection and praise movable thumb up by Cheng Zhong, server Situation, and real-time statistics for it is described collect praise action message thumb up quantity.
Step 104: when it is described thumb up quantity and reach preset threshold when, by the corresponding information to be broadcast of the virtual resource to It takes corresponding client entirely to be broadcasted, the information to be broadcast includes text information, the picture for the preset keyword One or more of information, voice messaging and video information.
Preset threshold can be it is pre-set according to the actual situation, such as:, will be to when setting thumbs up quantity and reaches 3000 Broadcast message is broadcasted to full clothes.
Full clothes also refer to the corresponding whole servers of certain live streaming platform, can indicate the direct broadcast band in this programme The corresponding whole servers of platform are broadcast live in place.Specifically, it is described when it is described thumb up quantity and reach preset threshold when, by the void The quasi- corresponding information to be broadcast of resource is broadcasted to corresponding client is taken entirely, can specifically include:
When it is described thumb up quantity and reach preset threshold when, generate the corresponding information to be broadcast of the virtual resource, it is described to Broadcast message includes the corresponding text information of the preset keyword, pictorial information, animation information, voice messaging and video information One or more of.Such as: virtual resource is " happy birthday " corresponding virtual present, and information to be broadcast at this time can be " happy birthday " corresponding animation (such as cake animation either cake cap cardon etc.), is also possible to corresponding text information, For example " so-and-so comes together ten thousand life day of channel Party fastly!";If virtual resource is " 666 " corresponding virtual present, at this point, Information to be broadcast can be " 666 " corresponding 666 animation icon (such as 666 corresponding " hanging fried " icons), be also possible to correspond to Text, for example " so-and-so ten thousand people of channel together 666, surround and watch fastly!".
The information to be broadcast is sent to corresponding client is taken entirely.
When what is monitored thumbs up quantity and reach preset threshold, the corresponding information to be broadcast of virtual present can taken entirely It is broadcasted, it is possible to understand that are as follows: information to be broadcast is sent to the whole clients for accessing the live streaming platform.It is described to complete After taking the corresponding client transmission information to be broadcast, can also include:
Obtain the click information that user is directed to the information to be broadcast;
It is jumped according to the click information and enters the corresponding direct broadcast band of the information to be broadcast.
By broadcast message after full clothes are broadcasted, the whole spectators users for accessing the live streaming platform will receive the broadcast Information can be jumped in the corresponding direct broadcast band of the broadcast message by clicking the broadcast message.
Such as: it carries out praising activity for the collection of " the sound such as sounds of nature " in the corresponding direct broadcasting room of direct broadcast band 1, be reached when thumbing up quantity It, can be by " the sound such as sounds of nature " corresponding broadcast message " 10,000 people's concert of channel be in progress, comes fastly together " when to 2000 Carry out full clothes broadcast, after other users see the broadcast message, can click " 10,000 people's concert of channel is in progress, it is fast come This broadcast message together " is jumped into direct broadcast band 1.
Method in Fig. 1, it is corresponding current in direct broadcast band by the way that the collection for being directed to virtual resource initiation is praised activity display In live streaming, allows all spectators users for watching the live streaming that can see the collection activity of praising and participate in thumbing up, increase live streaming user's Activity participation improves the interactivity between main broadcaster and spectators, when thumbing up quantity and reaching preset threshold, by virtual resource pair The information to be broadcast answered carries out full clothes broadcast, can excite user's to thumb up desire, so that all spectators users understand that and remove Other spectators users' except itself thumbs up behavior, so as to allow multiple spectators users to generate interaction when thumbing up, enhancing User participates in the enthusiasm of interaction, to improve the retention ratio of user.
Method based on Fig. 1, this specification embodiment additionally provide some specific embodiments of this method, carry out below Explanation.
In the prior art, collection praise activity only by live streaming interface in occur thumb up button carry out collection praise, collection praise mode It is slow that single and collection praises speed.In order to overcome the defects of the prior art, this programme provides following method and step:
It is described to monitor the collection within the broadcasting period of the direct broadcast band and praise that action message is corresponding to thumb up quantity, specifically May include:
The user's row for praising action message in the live streaming for the collection is monitored within the broadcasting period of the direct broadcast band Include each user for information aggregate, in the user behavior information aggregate for the preset keyword comment information, thumb up Information and present give one or more of information;
The collection, which is calculated, according to the user behavior information aggregate praises that action message is corresponding to thumb up quantity.
It may include at least one behavioural information of multiple users in user behavior set, also may include a user Multiple behavioural informations.Wherein, what user behavior information can indicate be in current live user for it is described collection praise activity ( May be considered for preset keyword) behavior made, such as: it thumbs up, comment on, object etc. of giving gifts.
It is described the collection is calculated according to the user behavior information aggregate to praise that action message is corresponding to thumb up quantity, specifically may be used To include:
It determines in the user behavior information aggregate that each user behavior information is corresponding according to setting ratio and thumbs up quantity;
The corresponding quantity that thumbs up of each behavioural information is summed, the collection is obtained and praises that action message is corresponding to be thumbed up Quantity.
Setting ratio also refers to that each user behavior information is corresponding to thumb up quantity, it can be understood as by the behavior of user Information, which is converted to, thumbs up quantity.Such as: the comment behavior that action message is made is praised for the collection, primary correlation can be set and commented By behavior be equivalent to it is a certain number of thumb up (such as: a related commentary behavior is equivalent to 5 and praises), one can be set and be directed to Collection, which praises movable virtual present and can be equivalent to setting number, to be thumbed up, and more specifically, thumbing up quantity can also be according to virtual How much the payment of present is set, such as: it spends 10 yuan of birthday cake virtual presents bought that can be equivalent to 5 and thumbs up, spend 20 " public notice balloon " corresponding virtual present that member is bought can be equivalent to 10 and praise.Collection praise action message interface appearance thumb up figure Mark, thumbing up, which once can also be equivalent to one or more, thumbs up.Therefore, it detects to remove during collection praises activity when server and give The other users with open air of the virtual present can also increase in public affairs screen speech and thumb up quantity, or praise activity in collection Period when monitoring the electronic gift about virtual resource that other users are given, can also increase and corresponding thumb up quantity.
Such as: server detects that the collection for virtual resource " happy birthday " is praised within the broadcasting period of direct broadcast band A It include that (behavior of the behavioural information of user 1, the behavioural information of user 2, user 3 is believed in movable user behavior information aggregate Breath), it should be noted that the number of users herein for citing is less, is only used for carrying out clear interpretation to scheme, actually answer May be many with number of users in the process, is related in user behavior information aggregate, such as: it is praised in primary live streaming for collection The user that behavior is made in activity may have hundreds and thousands of.Wherein, the behavioural information of user 1 can be with are as follows: issues one about " raw It is day happy " comment (such as: " wishing so-and-so, happy birthday "), praise and thumbed up manually on action message 5 times in collection, at this point, if user A related commentary be equivalent to 5 and thumb up, then user 1 thumbs up altogether 10;The behavioural information of user 2 can be with are as follows: manual point It praises 10 times, it is primary to give birthday imperial crown virtual present, at this point, using if setting gives primary related present and is equivalent to 20 and praises Family 2 thumbs up 30;The behavioural information of user 3 can be with are as follows: it is primary to give birthday cake virtual present, comments on " happy birthday " one It is secondary, it thumbs up manually 2 times, at this point, user 3 thumbs up altogether 27.Behavior letter can be only included in user behavior information aggregate at this time Breath is not needed comprising user information.It can be expressed as that { " wishing so-and-so, happy birthday " comment is primary, thumbs up 17 times manually, " the birthday It is happy " comment is primary, it is primary to give birthday imperial crown virtual present, and it is primary to give birthday cake virtual present }.
Above-mentioned method and step, each behavioural information by setting user obtain user to the exchange proportion for thumbing up quantity Behavioural information, can calculate and thumb up total quantity, as long as user comments on, thumbs up or gives for the corresponding collection activity of praising Corresponding virtual present, which can be converted to, thumbs up number accordingly, and the collection for enriching direct broadcasting room praises playing method, improves between user Interaction participation, improve user thumbs up interest.
It is described to be monitored within the broadcasting period of the direct broadcast band after the collection praises that action message is corresponding and thumb up quantity, Can also include:
When it is described thumb up quantity and reach preset threshold when, the corresponding animation information of the preset keyword is shown described In the corresponding live streaming of direct broadcast band.
Monitor that the corresponding quantity that thumbs up of the collection activity of praising meets default threshold within the broadcasting period of the direct broadcast band After value, the corresponding animation information of the virtual resource can be shown in the corresponding current live interface of direct broadcast band, it can also be with It is considered to show the corresponding animation information of the preset keyword.Such as: when for " Merry Christmas " this virtual resource When collection praises movable collection and praises quantity and reach preset threshold, animation, the sage of Santa Claus can be shown in current live streaming interface Animation or the animation of snowflake of birth tree etc..It can also be by the virtual money while showing animation in current live interface The corresponding information to be broadcast in source carries out full clothes broadcast.
By above method, when collection, which praises quantity, reaches preset threshold, the corresponding information to be broadcast of virtual resource is existed Full clothes are broadcasted, and are allowed the spectators user for giving virtual present to main broadcaster to have stronger activity property of participation, can be increased user and give The probability of main broadcaster's virtual present is sent, and by sending broadcast message to all clients taken entirely, it is more to reach attraction User enters the purpose of current live.It, can be in conjunction with the field in Fig. 2 in order to better understand technical solution disclosed in the present embodiment Scape schematic diagram is illustrated:
The schematic diagram of a scenario at interface is broadcast live in a kind of information broadcast method that Fig. 2 provides for this specification embodiment.Such as Fig. 2 It is shown, during live play, be broadcast live interface in occur " A be B initiate happy birthday collection praise " prompt information, prompt believe The progress bar that collection is praised is shown after breath, it is 0 that current collection, which praises number, and thumbing up quantity preset threshold is 3000, the broadcast interface of live streaming It is also provided with the operation button that can be thumbed up, icon is shown as clenching fist and that thumbs up thumbs up gesture.Specific In application process, the icon thumbed up can be set to diversified forms, such as with the perpendicular thumb symbol or heart symbol of dynamic effect, Perpendicular thumb symbol and heart symbol further have multiple color.In live streaming interface, it can also show and be directed to " happy birthday " Animation icon (such as: when the collection activity of praising is corresponding to be thumbed up quantity and reach preset threshold, so that it may be shown in live streaming interface The corresponding animation of virtual resource), spectators user in interface is broadcast live can speech, gifts, sharing etc. within public affairs are shielded.
Special key words theme collection is initiated in direct broadcasting room in the above method to praise, and is caused mass viewer audiences and is thumbed up, final triggering pair The playing method for answering keyword animation to show, industry has no related live streaming keyword playing method scheme at present.It is given by single user's purchase The virtual present of corresponding keyword is initiated collection and is praised, and user participates in thumbing up activity in real time in subsequent channel, is finally filled with to specify and praises number The animation of the correspondence keyword in live video stream is triggered later or is taking the corresponding information to be broadcast of broadcasting virtual resource entirely, The interest interacted between spectators and main broadcaster is increased, direct broadcasting room playing method is enriched, to the participation and use for promoting live streaming user Family retention plays the role of very positive.
Based on same thinking, this specification embodiment additionally provides the corresponding device of the above method.Fig. 3 this specification is real A kind of structural schematic diagram of information broadcaster corresponding to Fig. 1 of example offer is provided.
As shown in figure 3, the apparatus may include:
Collection praises action message and obtains module 301, praises action message, the void for obtaining the collection initiated for virtual resource Quasi- resource includes the corresponding virtual present of preset keyword in direct broadcast band;
Collection praises action message display module 302, shows for the collection to be praised action message in direct broadcast band correspondence Live streaming interface in;
Monitoring of Quantity module 303 is thumbed up, praises movable letter for monitoring the collection within the broadcasting period of the direct broadcast band It ceases and corresponding thumbs up quantity;
Broadcast module 304, for when it is described thumb up quantity and reach preset threshold when, the virtual resource is corresponding to wide It broadcasts information and is broadcasted to corresponding client is taken entirely, the information to be broadcast includes the text letter for the preset keyword One or more of breath, pictorial information, voice messaging and video information.
Optionally, the collection praises action message and obtains module 301, can specifically include:
Vaild act data capture unit, the vaild act for being directed to virtual resource for obtaining any user in current live Data, the vaild act data include that user thumbs up, buys or give behavior corresponding number to what the virtual resource carried out According to;
Unit is initiated in the collection activity of praising, and praises work for the collection of the virtual resource for initiating according to the vaild act data It is dynamic.
Optionally, described to thumb up Monitoring of Quantity module 303, it can specifically include:
User behavior set monitoring unit, is directed to for monitoring in the live streaming within the broadcasting period of the direct broadcast band It is described to collect the user behavior information aggregate for praising action message, it include each user in the user behavior information aggregate for described pre- If the comment information of keyword thumbs up information and present gives one or more of information;
Amount calculation unit is thumbed up, it is corresponding for praising action message according to the user behavior information aggregate calculating collection Thumb up quantity.
Optionally, described to thumb up amount calculation unit, it can specifically include:
It determines in the user behavior information aggregate that each user behavior information is corresponding according to setting ratio and thumbs up quantity;
The corresponding quantity that thumbs up of each behavioural information is summed, the collection is obtained and praises that action message is corresponding to be thumbed up Quantity.
Optionally, the collection praises action message display module 302, specifically can be used for:
The corresponding prompt information of the collection activity of praising is shown in the corresponding live streaming of the direct broadcast band, is praised for the collection It is movable thumb up virtual push button and collection praise progress bar.
Optionally, described device can also include:
Animation display module, for when it is described thumb up quantity and reach preset threshold when, the preset keyword is corresponding Animation information is shown in the corresponding live streaming of the direct broadcast band.
Optionally, the broadcast module 304, can specifically include:
Information generating unit to be broadcast, for when it is described thumb up quantity and reach preset threshold when, generate the virtual resource Corresponding information to be broadcast.
Radio unit is taken entirely, for the corresponding client transmission information to be broadcast is taken entirely, the full clothes to indicate institute The corresponding whole servers of live streaming platform where stating direct broadcast band.
Optionally, the broadcast module can also include:
The click information acquiring unit of information to be broadcast is believed for obtaining user for the click of the information to be broadcast Breath;
Direct broadcast band jump-transfer unit enters the corresponding live streaming of the information to be broadcast for jumping according to the click information Channel.
Based on same thinking, this specification embodiment additionally provides the corresponding equipment of the above method.
Fig. 4 is a kind of structural schematic diagram for information broadcaster corresponding to Fig. 1 that this specification embodiment provides.Such as figure Shown in 4, equipment 400 may include:
At least one processor 410;And
The memory 430 being connect at least one described processor communication;Wherein,
The memory 430 is stored with the instruction 420 that can be executed by least one described processor 410, described instruction quilt Described at least one processor 410 executes so that at least one described processor 410 can:
It obtains the collection initiated for virtual resource and praises action message, the virtual resource includes presetting key in direct broadcast band The corresponding virtual present of word;
The collection is praised action message to show in the corresponding live streaming interface of the direct broadcast band;
The collection is monitored within the broadcasting period of the direct broadcast band praises that action message is corresponding to thumb up quantity;
When it is described thumb up quantity and reach preset threshold when, the corresponding information to be broadcast of the virtual resource is corresponded to full clothes Client broadcasted, the information to be broadcast includes text information, pictorial information, the voice for the preset keyword One or more of information and video information.
Based on same thinking, this specification embodiment additionally provides the corresponding computer-readable storage medium of the above method Matter.
A kind of computer readable storage medium is stored with instruction on the computer readable storage medium, which is characterized in that It is performed the steps of when described instruction is executed by processor
It obtains the collection initiated for virtual resource and praises action message, the virtual resource includes presetting key in direct broadcast band The corresponding virtual present of word;
The collection is praised action message to show in the corresponding live streaming interface of the direct broadcast band;
The collection is monitored within the broadcasting period of the direct broadcast band praises that action message is corresponding to thumb up quantity;
When it is described thumb up quantity and reach preset threshold when, the corresponding information to be broadcast of the virtual resource is corresponded to full clothes Client broadcasted, the information to be broadcast includes text information, pictorial information, the voice for the preset keyword One or more of information and video information.
In a typical configuration, calculating equipment includes one or more processors (CPU), input/output interface, net Network interface and memory.
Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/or The forms such as Nonvolatile memory, such as read-only memory (ROM) or flash memory (flash RAM).Memory is computer-readable medium Example.
Computer-readable medium includes permanent and non-permanent, removable and non-removable media can be by any method Or technology come realize information store.Information can be computer readable instructions, data structure, the module of program or other data. The example of the storage medium of computer includes, but are not limited to phase change memory (PRAM), static random access memory (SRAM), moves State random access memory (DRAM), other kinds of random access memory (RAM), read-only memory (ROM), electric erasable Programmable read only memory (EEPROM), flash memory or other memory techniques, read-only disc read only memory (CD-ROM) (CD-ROM), Digital versatile disc (DVD) or other optical storage, magnetic cassettes, tape magnetic disk storage or other magnetic storage devices Or any other non-transmission medium, can be used for storage can be accessed by a computing device information.As defined in this article, it calculates Machine readable medium does not include temporary computer readable media (transitory media), such as the data-signal and carrier wave of modulation.
It should also be noted that, the terms "include", "comprise" or its any other variant are intended to nonexcludability It include so that the process, method, commodity or the equipment that include a series of elements not only include those elements, but also to wrap Include other elements that are not explicitly listed, or further include for this process, method, commodity or equipment intrinsic want Element.In the absence of more restrictions, the element limited by sentence "including a ...", it is not excluded that including described want There is also other identical elements in the process, method of element, commodity or equipment.
It will be understood by those skilled in the art that embodiments herein can provide as method, system or computer program product. Therefore, complete hardware embodiment, complete software embodiment or embodiment combining software and hardware aspects can be used in the application Form.It is deposited moreover, the application can be used to can be used in the computer that one or more wherein includes computer usable program code The shape for the computer program product implemented on storage media (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) Formula.
The above description is only an example of the present application, is not intended to limit this application.For those skilled in the art For, various changes and changes are possible in this application.All any modifications made within the spirit and principles of the present application are equal Replacement, improvement etc., should be included within the scope of the claims of this application.

Claims (11)

1. a kind of information broadcast method characterized by comprising
It obtains the collection initiated for virtual resource and praises action message, the virtual resource includes preset keyword pair in direct broadcast band The virtual present answered;
The collection is praised action message to show in the corresponding live streaming interface of the direct broadcast band;
The collection is monitored within the broadcasting period of the direct broadcast band praises that action message is corresponding to thumb up quantity;
When it is described thumb up quantity and reach preset threshold when, by the corresponding information to be broadcast of the virtual resource to taking corresponding visitor entirely Family end is broadcasted, and the information to be broadcast includes text information, pictorial information, the voice messaging for the preset keyword One or more of with video information.
2. the method as described in claim 1, which is characterized in that the collection initiated for virtual resource that obtains praises movable letter Breath, specifically includes:
The vaild act data that any user in current live is directed to virtual resource are obtained, the vaild act data include user Thumb up, buy or give behavior corresponding data to what the virtual resource carried out;
It is initiated to praise activity for the collection of the virtual resource according to the vaild act data.
3. the method as described in claim 1, which is characterized in that it is described within the broadcasting period of the direct broadcast band monitoring described in Collection praises that action message is corresponding to thumb up quantity, specifically includes:
The user behavior letter for praising action message in the live streaming for the collection is monitored within the broadcasting period of the direct broadcast band Breath is gathered, and includes that each user is directed to the comment information of the preset keyword, thumbs up information in the user behavior information aggregate One or more of information is given with present;
The collection, which is calculated, according to the user behavior information aggregate praises that action message is corresponding to thumb up quantity.
4. method as claimed in claim 3, which is characterized in that described to calculate the collection according to the user behavior information aggregate It praises that action message is corresponding to thumb up quantity, specifically includes:
It determines in the user behavior information aggregate that each user behavior information is corresponding according to setting ratio and thumbs up quantity;
The corresponding quantity that thumbs up of each behavioural information is summed, the collection is obtained and praises that action message is corresponding to thumb up number Amount.
5. the method as described in claim 1, which is characterized in that the display set in the corresponding live streaming of the direct broadcast band is praised Action message specifically includes:
The corresponding prompt information of the collection activity of praising is shown in the corresponding live streaming of the direct broadcast band, praises activity for the collection Thumb up virtual push button and collection praise progress bar.
6. the method as described in claim 1, which is characterized in that it is described within the broadcasting period of the direct broadcast band monitoring described in After collection praises that action message is corresponding and thumbs up quantity, further includes:
When it is described thumb up quantity and reach preset threshold when, the corresponding animation information of the preset keyword is shown in the live streaming In the corresponding live streaming of channel.
7. the method as described in claim 1, which is characterized in that it is described when it is described thumb up quantity and reach preset threshold when, by institute It states the corresponding information to be broadcast of virtual resource to be broadcasted to corresponding client is taken entirely, specifically include:
When it is described thumb up quantity and reach preset threshold when, generate the corresponding information to be broadcast of the virtual resource.
The information to be broadcast is sent to corresponding client is taken entirely, the full clothes indicate that platform is broadcast live where the direct broadcast band Corresponding whole server.
8. the method for claim 7, which is characterized in that described to send the letter to be broadcast to taking corresponding client entirely After breath, further includes:
Obtain the click information that user is directed to the information to be broadcast;
It is jumped according to the click information and enters the corresponding direct broadcast band of the information to be broadcast.
9. a kind of information broadcaster characterized by comprising
Collection praises action message and obtains module, praises action message, the virtual resource for obtaining the collection initiated for virtual resource Including the corresponding virtual present of preset keyword in direct broadcast band;
Collection praises action message display module, shows live streaming circle corresponding in the direct broadcast band for the collection to be praised action message In face;
Monitoring of Quantity module is thumbed up, to praise action message corresponding for monitoring the collection within the broadcasting period of the direct broadcast band Thumb up quantity;
Broadcast module, for when it is described thumb up quantity and reach preset threshold when, by the corresponding information to be broadcast of the virtual resource It is broadcasted to corresponding client is taken entirely, the information to be broadcast includes text information, the figure for the preset keyword One or more of piece information, voice messaging and video information.
10. a kind of information broadcaster characterized by comprising
At least one processor;And
The memory being connect at least one described processor communication;Wherein,
The memory is stored with the instruction that can be executed by least one described processor, and described instruction is by described at least one It manages device to execute, so that at least one described processor is able to carry out the information broadcaster as described in claim 1-8 any one Method.
11. a kind of computer readable storage medium is stored with instruction on the computer readable storage medium, which is characterized in that The step of any one method described in claim 1-8 is realized when described instruction is executed by processor.
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