CN110046942A - A kind of method and device for launching data processing - Google Patents
A kind of method and device for launching data processing Download PDFInfo
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- CN110046942A CN110046942A CN201910341193.XA CN201910341193A CN110046942A CN 110046942 A CN110046942 A CN 110046942A CN 201910341193 A CN201910341193 A CN 201910341193A CN 110046942 A CN110046942 A CN 110046942A
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Abstract
This application provides a kind of method and device for launching data processing, the dispensing data including obtaining the information from the client for launched information；The corresponding standard description information in description information library library is referred to based on the description information for launching data, every kind of reference description information library for launching data and every kind, determines the reference description information set and corresponding standard description information for launching Data Matching；Based on the reference description information set and corresponding standard description information for launching Data Matching, data monitoring table corresponding to information is launched described in generating, the data monitoring table record has standard description information corresponding to the description information of the dispensing data of the information.By this method, the accuracy rate and efficiency for launching data processing can be improved.
Description
Technical field
This application involves technical field of information processing, more particularly, to a kind of method and device for launching data processing.
Background technique
Information generally requires all data after launching to information after putting into each application platform
It is recorded, such as needs to record the medium type of the Activity Type, dispensing launched, and then effect is launched to information and is carried out
Analysis and calculating.
However, in the prior art, after launching consultation information, generally requiring all data manually to information
It is integrated, the data after integrating could be used to launch the analysis and calculating of effect, the method effect of this artificial integral data
Rate is lower, and accuracy rate is also relatively low.
Summary of the invention
In view of this, the application's is designed to provide a kind of method and device for launching data processing, launched with improving
The efficiency and accuracy rate of Data Integration.
In a first aspect, the embodiment of the present application provides a kind of method for launching data processing, comprising:
The dispensing data of the information are obtained from the client for launched information；
It is retouched based on the description information for launching data, every kind of reference description information library for launching data and every kind of reference
Information bank corresponding standard description information library is stated, determines the reference description information set for launching Data Matching and corresponding mark
Quasi- description information；
Based on the reference description information set and corresponding standard description information for launching Data Matching, generation is described
Data monitoring table corresponding to information is launched, the data monitoring table record has retouching for the dispensing data of the information
State standard description information corresponding to information.
With reference to first aspect, the embodiment of the present application provides the first possible embodiment of first aspect, wherein institute
Stating and launching data includes at least one of following data:
The information launches corresponding activity name, the medium type that the information is launched, landing page chain
It connects.
The possible embodiment of with reference to first aspect the first, the embodiment of the present application provide second of first aspect
Possible embodiment, wherein the reference description information library includes: information alias library, medium type alias library；
Standard description information library includes: standard information namebase, standard media type library, standard landing page type
Library.
With reference to first aspect, the embodiment of the present application provides the third possible embodiment of first aspect, wherein institute
It states based on the description information for launching data, every kind of reference description information library for launching data and every kind with reference to description information
Library corresponding standard description information library determines the reference description information set for launching Data Matching and the description of corresponding standard
Information, comprising:
It will be referred to included in the reference description information library of the description information for launching data and every kind of dispensing data
Description information is matched, the reference description information based on successful match, is determined and is referred to description information set；
It will be described right with reference to each institute with reference to description information in standard description information library in description information set
The standard description information answered is determined as standard description information corresponding to the dispensing data.
The possible embodiment of second with reference to first aspect, the embodiment of the present application provide the 4th kind of first aspect
Possible embodiment, wherein build in the following way described with reference to description information library and described with reference to description information library institute
Corresponding standard description information library:
It obtains history and launches data acquisition system；
Data are launched for each history, execute following build process:
Activity name included in data is launched based on the history, determines that the history launches money corresponding to data
It is right to interrogate title, standard information title and media type name corresponding to each information title, each medium type institute
The standard media type title answered；
The information title that data are launched based on the history, builds information alias library；And
Based on the standard information title, the standard information namebase is built；And
Based on the media type name, medium type alias library is built；And
Based on the standard media type title, the standard media type library is built；
According to landing page link included in history dispensing data, the standard landing page typelib is built.
Second aspect, the embodiment of the present application also provide a kind of device for launching data processing, comprising:
Module is obtained, for obtaining the dispensing data of the information from the client for launched information；
Determining module, for based on it is described launch data description information, every kind dispensing data reference description information library,
The corresponding standard description information in description information library library is referred to every kind, determines the reference description information collection for launching Data Matching
It closes and corresponding standard description information；
Report generation module, for being retouched based on the reference description information set for launching Data Matching and corresponding standard
Information is stated, generation is described to have launched data monitoring table corresponding to information, and the data monitoring table record has the information
Standard description information corresponding to the description information of the dispensing data of information.
In conjunction with second aspect, the embodiment of the present application provides the first possible embodiment of second aspect, wherein institute
Stating and launching data includes at least one of following data:
The information launches corresponding activity name, the medium type that the information is launched, landing page chain
It connects.
In conjunction with the first possible embodiment of second aspect, the embodiment of the present application provides second of second aspect
Possible embodiment, wherein the reference description information library includes: information alias library, medium type alias library；
Standard description information library includes: standard information namebase, standard media type library, standard landing page type
Library.
In conjunction with second aspect, the embodiment of the present application provides the third possible embodiment of second aspect, wherein institute
Determining module is stated, based on the description information for launching data, every kind of reference description information library for launching data and every seed ginseng
Description information library corresponding standard description information library is examined, determines the reference description information set and correspondence for launching Data Matching
Standard description information when, be specifically used for:
It will be referred to included in the reference description information library of the description information for launching data and every kind of dispensing data
Description information is matched, the reference description information based on successful match, is determined and is referred to description information set；
It will be described right with reference to each institute with reference to description information in standard description information library in description information set
The standard description information answered is determined as standard description information corresponding to the dispensing data.
In conjunction with second of possible embodiment of second aspect, the embodiment of the present application provides the 4th kind of second aspect
Possible embodiment, wherein described device further include: building module, it is described with reference to description for building in the following way
Information bank and the standard description information library with reference to corresponding to description information library:
It obtains history and launches data acquisition system；
Data are launched for each history, execute following build process:
Activity name included in data is launched based on the history, determines that the history launches money corresponding to data
It is right to interrogate title, standard information title and media type name corresponding to each information title, each medium type institute
The standard media type title answered；
The information title that data are launched based on the history, builds information alias library；And
Based on the standard information title, the standard information namebase is built；And
Based on the media type name, medium type alias library is built；And
Based on the standard media type title, the standard media type library is built；
According to landing page link included in history dispensing data, the standard landing page typelib is built.
The third aspect, the embodiment of the present application also provide a kind of electronic equipment, comprising: processor, memory and bus, it is described
Memory is stored with the executable machine readable instructions of the processor, when electronic equipment operation, the processor with it is described
By bus communication between memory, the machine readable instructions executed when being executed by the processor it is above-mentioned in a first aspect, or
Step in any possible embodiment of first aspect.
Fourth aspect, the embodiment of the present application also provide a kind of computer readable storage medium, the computer-readable storage medium
Computer program is stored in matter, which executes above-mentioned in a first aspect, or first aspect when being run by processor
Step in any possible embodiment.
The method and device provided by the embodiments of the present application for launching data processing, by from the client for having launched information
Then the dispensing data for the information that obtains information in end determine that the description information for launching data is corresponding in standard description information library
Standard description information, and data monitoring table is generated based on determining standard description information.In this way, it avoids artificial
To the process for launching Data Integration, determination of the realization that can be automated to the standard description information for launching data improves number
According to the efficiency and accuracy rate of integration.
To enable the above objects, features, and advantages of the application to be clearer and more comprehensible, preferred embodiment is cited below particularly, and cooperate
Appended attached drawing, is described in detail below.
Detailed description of the invention
Technical solution in ord to more clearly illustrate embodiments of the present application, below will be to needed in the embodiment attached
Figure is briefly described, it should be understood that the following drawings illustrates only some embodiments of the application, therefore is not construed as pair
The restriction of range for those of ordinary skill in the art without creative efforts, can also be according to this
A little attached drawings obtain other relevant attached drawings.
Fig. 1 shows a kind of flow diagram for the method for launching data processing provided by the embodiment of the present application；
Fig. 2 shows the flow diagrams that the method for data processing is launched in a kind of advertisement provided by the embodiment of the present application；
Fig. 3 shows a kind of configuration diagram for the device 300 for launching data processing provided by the embodiment of the present application；
Fig. 4 shows the structural schematic diagram of electronic equipment 400 provided by the embodiment of the present application.
Specific embodiment
To keep the purposes, technical schemes and advantages of the embodiment of the present application clearer, below in conjunction with the embodiment of the present application
Middle attached drawing, the technical scheme in the embodiment of the application is clearly and completely described, it is clear that described embodiment is only
It is some embodiments of the present application, instead of all the embodiments.The application being usually described and illustrated herein in the accompanying drawings is real
The component for applying example can be arranged and be designed with a variety of different configurations.Therefore, below to the application's provided in the accompanying drawings
The detailed description of embodiment is not intended to limit claimed scope of the present application, but is merely representative of the selected reality of the application
Apply example.Based on embodiments herein, those skilled in the art institute obtained without making creative work
There are other embodiments, shall fall in the protection scope of this application.
Firstly, making introduction to the application scenarios that the application is applicable in.The application is applicable to after information dispensing,
Before the dispensing effect to information carries out analytical calculation, to launching the process integrated of data.
By taking advertisement is launched as an example, the dispensing data that advertisement is launched may include advertisement and launch type, and type example is launched in advertisement
Such as can be video format, and address of the different users for video format may be MP4 format, Video format etc., but
All refer to video format, in the prior art for the unified determination process of media type format, is completed by manually therefore
, but may have error in artificial determination process, such as MP3 format may be manually determined as to video format, therefore
The method accuracy rate and efficiency of this integration dispensing data are all relatively low.
Based on this, this application provides a kind of method for launching data processing, may be implemented to give birth to automatically based on dispensing data
At data monitoring table corresponding to data is launched, the accuracy rate and efficiency for launching data processing are improved.
For convenient for understanding the present embodiment, first to a kind of dispensing data processing disclosed in the embodiment of the present application
Method describes in detail.
Embodiment one
It is shown in Figure 1, it is a kind of flow diagram for the method for launching data processing provided by the embodiment of the present application,
The following steps are included:
Step 101, the dispensing data for the information that obtains information from the client for launched information.
Wherein, the information launched can be the advertisement launched, or advertisement information launched etc..
In a kind of possible embodiment, the dispensing data of information may include at least one in following data
Kind:
Information launches corresponding activity name, the medium type that information is launched, landing page link.
Illustratively, if information be advertisement, information launch medium type may include advertisement position title,
Channel where media is launched in the type for the media that advertisement is launched, advertisement, wherein the type for the media that advertisement is launched can be news
Information, video website, vertical media etc., channel where media are launched in advertisement refer to the location advertising for the media that advertisement is launched,
The location advertising of such as video website may include series channel, movie channel, Variety Channel.
Step 102, the description information based on dispensing data, every kind of reference description information library for launching data and every seed ginseng
Description information library corresponding standard description information library is examined, determines the reference description information set for launching Data Matching and corresponding mark
Quasi- description information.
It wherein, include information alias library and medium type alias library with reference to description information library；Standard description information library includes
Standard information namebase, standard media type library, standard landing page typelib etc..
In specific implementation, based on launch data description information, every kind dispensing data reference description information library and often
Kind refers to the corresponding standard description information in description information library library, determines the reference description information set and correspondence for launching Data Matching
Standard description information when will can first launch institute in the description information and the inaccurate reference description information library for launching data of data
The reference description information for including is matched, and determines the object reference description information library of successful match, then by object reference
Standard description information in standard description information library corresponding to information bank is determined as launching the description letter of standard corresponding to data
Breath.
Illustratively, by taking advertisement is launched as an example, different advertisements may be different for the name of same commodity, such as quotient
Product A, might have A1、A2、A3、A4Several possible titles then can store A in reference description information library1、A2、A3、A4It is several
The possible title of kind, then by A in standard description information library1、A2、A3、A4Corresponding standard description information is stored as A.
Step 103, reference description information set and corresponding standard description information based on dispensing Data Matching, generate
Launch data monitoring table corresponding to information.
Wherein, the description letter of standard corresponding to the description information for the dispensing data for having information is recorded in data monitoring table
Breath, can be used for the analysis and calculating to the dispensing effect for having launched information.
The present embodiment additionally provides a kind of with reference to description information library and the description letter of the standard with reference to corresponding to description information library
The building method in library is ceased, it below will be to standard description information library corresponding to reference description information library and reference description information library
Building method expansion is introduced.
It is possible, firstly, to which obtaining history launches data acquisition system, then, data is launched for each history, execute following take
Build process:
The data activity name that is included is launched based on history, determines that history launches information title corresponding to data, every
Standard corresponding to standard information title corresponding to one information title and media type name, each medium type
Media type name；
The information title that data are launched based on history, builds information alias library；And
Based on standard information title, standard information namebase is built；And
Based on media type name, medium type alias library is built；And
Based on standard media type title, standard media type library is built；
According to landing page link included in history dispensing data, standard landing page typelib is built.
The method provided by the embodiments of the present application for launching data processing, by being obtained from the client for launched information
The dispensing data of information are taken, then determine the description information for launching data standard corresponding in standard description information library
Description information, and data monitoring table is generated based on determining standard description information.In this way, it avoids manually to dispensing
The process of Data Integration, determination of the realization that can be automated to the standard description information for launching data, improves Data Integration
Efficiency and accuracy rate.
Embodiment two
It, will be in conjunction with specific application scenarios, to the side for launching data processing provided in embodiment one in the present embodiment
Method expansion is introduced.
It is shown in Figure 2 by taking application scenarios are advertisement dispensing as an example, for a kind of advertisement dispensing provided by the embodiments of the present application
The flow diagram of the method for data processing, comprising the following steps:
The description information that step 201, the advertisement for receiving user's input are launched.
Wherein, the description information that advertisement is launched includes activity name, medium type and landing page link, medium type
It may include that type is launched in advertisement, channel and advertisement position title are launched in advertisement.
Step 202, the activity name based on user's input, medium type and landing page link, determine standard merchandise name
Claim, standard media type and standard land page type.
It in the present embodiment, include commodity alias library, directory namebase, media alias library with reference to description information library；Standard
Description information library include standard brand namebase, the main namebase of standard advertisement, standard industry namebase, advertising campaign typelib,
Acute class library, landing page typelib.
It, can be by the activity name of user's input and quotient included in the commodity alias library built in advance in specific implementation
Product alias is matched, and determines the commodity alias of successful match, and the quotient of successful match is then determined in standard merchandise namebase
Standard merchandise title corresponding to product alias, and the standard merchandise title determined is determined as corresponding to the advertisement launched
Standard merchandise title.
In a kind of possible embodiment, after determining standard merchandise title, the standard merchandise can also be determined
Standard brand name, standard advertisement important name corresponding to title claim and standard industry title.In specific implementation, it can establish
Standard brand namebase, the main namebase of standard advertisement and standard industry namebase, wherein the mark in standard merchandise namebase
Quasi- product name has unique value in standard brand namebase, the main namebase of standard advertisement and standard industry namebase
It is corresponding to it, corresponding relationship can be pre-set.
Illustratively, for the advertisement of automobile brand, if in activity name including " golf ", by activity name
After being matched with commodity alias included in commodity alias library, the commodity alias of successful match is " golf car ",
Standard merchandise title corresponding to the commodity alias may be " Golf ", and then can determine and the standard merchandise name
Claim corresponding standard brand entitled " Volkswagen ", standard advertisement important name is known as " public group ", and standard industry name vehicle is
" automobile industry ".
In a kind of possible embodiment, it may include two or more in commodity alias library in activity name
Commodity alias when determining standard merchandise title, commodity alias included in activity name can be taken in this case
Intersection title be determined as standard quotient corresponding to the activity name then by standard merchandise title corresponding to intersection title
The name of an article claims.
For example, the commodity alias that may include in activity name has " golf ", " Sagitar " and " Bora ", " golf ",
The intersection of " Sagitar " and " Bora " is entitled " FAW-Volkswagen ", then can determine that " FAW-Volkswagen " is corresponding to the activity name
Standard merchandise title.
In concrete application, standard merchandise title corresponding to multiple commodity alias, which can be, to be pre-set.
In a kind of possible application, advertising campaign type can also be determined according to activity name, specifically, can detecte
It whether include pre-set keyword, such as festivals or holidays title or promotion keyword in activity name, illustratively,
If in activity name including words such as " May Day big rush ", includes pre-set keyword " May Day " in activity name, then may be used
Using determine the activity name institute to advertising campaign type as festivals or holidays promotion.Wherein, each pre-set keyword institute
Corresponding advertising campaign type, which can be, to be pre-set, and multiple keywords can correspond to an advertising campaign type.
In the embodiment of another possibility, the directory title that advertisement is launched can also be determined, then determine wide
Accuse the classification of play corresponding to launched directory title.
Specifically, whether the advertisement position title that can first detect in the medium type of user's input includes directory title,
Advertisement position title is matched with directory title included in directory namebase, for example, if the advertisement position name that advertisement is launched
Referred to as certain TV play can then determine the title for the entitled TV play of the directory that advertisement is launched, then can determine the electricity
It may determine that activity if can not determine the directory title that advertisement is launched by advertisement position title depending on acute classification belonging to play
It whether include directory title in title, if can determine play belonging to the directory point according to directory title comprising directory title
Class.
In the embodiment of another possibility, in the activity name, medium type and landing inputted based on user
Page link when determining standard media type, type can be launched according to advertisement, channel, advertisement position title, activity name are launched in advertisement
Claim, land the priority orders of page link to determine standard media type, specifically, type can be launched according to advertisement, advertisement is thrown
Put channel, advertisement position title, activity name, landing page link priority orders, successively with the media alias library built in advance
Included in media alias matched, then standard media title corresponding to the media alias by successful match is determined as
Corresponding standard media title is launched in the advertisement.
Illustratively, if advertisement is launched in type comprising media alias included in media alias library, it is determined that this is wide
Standard media title corresponding to the media alias of the corresponding entitled successful match of standard media is accused, and no longer carries out advertisement
Launch the matching that channel, advertisement position title, activity name, landing page link.
Step 203 lands page type based on determining standard merchandise title, standard media type and standard, generates number
According to monitoring table.
Wherein, standard description information corresponding to the description information for the dispensing data for having advertisement is recorded in data monitoring table.
By this method, it can determine that value of the data in each java standard library is launched in advertisement, avoid manually to wide
It accuses and launches data process for statistical analysis, improve efficiency and accuracy rate that data statistics is launched in advertisement.
Embodiment three
A kind of device for launching data processing is present embodiments provided, shown in Figure 3, one provided for application embodiment
Kind launches the configuration diagram of the device 300 of data processing, including obtains module 301, determining module 302, report generation module
303 and building module 304, specific:
Module 301 is obtained, for obtaining the dispensing data of the information from the client for launched information；
Determining module 302, for launching the reference description information of data based on the description information for launching data, every kind
Library and the every kind of reference corresponding standard description information in description information library library determine the reference description letter for launching Data Matching
Breath set and corresponding standard description information；
Report generation module 303, for based on the reference description information set for launching Data Matching and corresponding mark
Quasi- description information, generation is described to have launched data monitoring table corresponding to information, and the data monitoring table record has described
Standard description information corresponding to the description information of the dispensing data of information.
In a kind of possible design, the dispensing data include at least one of following data:
The information launches corresponding activity name, the medium type that the information is launched, landing page chain
It connects.
In a kind of possible design, described with reference to description information library includes: information alias library, medium type alias library；
Standard description information library includes: standard information namebase, standard media type library, standard landing page type
Library.
In a kind of possible design, the determining module 302, based on the description information for launching data, every kind of throwing
The reference description information library and the every kind of reference corresponding standard description information in description information library library for putting data, determine the dispensing
When the reference description information set of Data Matching and corresponding standard description information, it is specifically used for:
It will be referred to included in the reference description information library of the description information for launching data and every kind of dispensing data
Description information is matched, the reference description information based on successful match, is determined and is referred to description information set；
It will be described right with reference to each institute with reference to description information in standard description information library in description information set
The standard description information answered is determined as standard description information corresponding to the dispensing data.
In a kind of possible design, described device further include: building module 304, it is described for building in the following way
With reference to description information library and the standard description information library with reference to corresponding to description information library:
It obtains history and launches data acquisition system；
Data are launched for each history, execute following build process:
Activity name included in data is launched based on the history, determines that the history launches money corresponding to data
It is right to interrogate title, standard information title and media type name corresponding to each information title, each medium type institute
The standard media type title answered；
The information title that data are launched based on the history, builds information alias library；And
Based on the standard information title, the standard information namebase is built；And
Based on the media type name, medium type alias library is built；And
Based on the standard media type title, the standard media type library is built；
According to landing page link included in history dispensing data, the standard landing page typelib is built.
The device provided by the embodiments of the present application for launching data processing, by being obtained from the client for launched information
The dispensing data of information are taken, then determine the description information for launching data standard corresponding in standard description information library
Description information, and data monitoring table is generated based on determining standard description information.In this way, it avoids manually to dispensing
The process of Data Integration, determination of the realization that can be automated to the standard description information for launching data, improves Data Integration
Efficiency and accuracy rate.
Example IV
Based on same technical concept, the embodiment of the present application also provides a kind of electronic equipment.It is this Shen referring to shown in Fig. 4
Please the structural schematic diagram of electronic equipment 400 that provides of embodiment, including processor 401, memory 402 and bus 403.Wherein,
Memory 402 is executed instruction for storing, including memory 4021 and external memory 4022；Here memory 4021 is also referred to as memory
Reservoir, for temporarily storing the operational data in processor 401, and the data exchanged with external memories 4022 such as hard disks,
Processor 401 carries out data exchange by memory 4021 and external memory 4022, when electronic equipment 400 is run, processor
It is communicated between 401 and memory 402 by bus 403, so that processor 401 is being executed to give an order:
The dispensing data of the information are obtained from the client for launched information；
It is retouched based on the description information for launching data, every kind of reference description information library for launching data and every kind of reference
Information bank corresponding standard description information library is stated, determines the reference description information set for launching Data Matching and corresponding mark
Quasi- description information；
Based on the reference description information set and corresponding standard description information for launching Data Matching, generation is described
Data monitoring table corresponding to information is launched, the data monitoring table record has retouching for the dispensing data of the information
State standard description information corresponding to information.
In a kind of possible design, in the processing that processor 401 executes, the dispensing data include in following data extremely
Few one kind:
The information launches corresponding activity name, the medium type that the information is launched, landing page chain
It connects.
In a kind of possible design, in the processing that processor 401 executes, described with reference to description information library includes: that information is other
Name library, medium type alias library；
Standard description information library includes: standard information namebase, standard media type library, standard landing page type
Library.
It is described based on the description letter for launching data in the processing that processor 401 executes in a kind of possible design
Breath, every kind of reference description information library for launching data and every kind refer to the corresponding standard description information in description information library library, determine
The reference description information set and corresponding standard description information for launching Data Matching, comprising:
It will be referred to included in the reference description information library of the description information for launching data and every kind of dispensing data
Description information is matched, the reference description information based on successful match, is determined and is referred to description information set；
It will be described right with reference to each institute with reference to description information in standard description information library in description information set
The standard description information answered is determined as standard description information corresponding to the dispensing data.
In a kind of possible design, in the processing that processor 401 executes, build in the following way described with reference to description letter
Cease library and the standard description information library with reference to corresponding to description information library:
It obtains history and launches data acquisition system；
Data are launched for each history, execute following build process:
Activity name included in data is launched based on the history, determines that the history launches money corresponding to data
It is right to interrogate title, standard information title and media type name corresponding to each information title, each medium type institute
The standard media type title answered；
The information title that data are launched based on the history, builds information alias library；And
Based on the standard information title, the standard information namebase is built；And
Based on the media type name, medium type alias library is built；And
Based on the standard media type title, the standard media type library is built；
According to landing page link included in history dispensing data, the standard landing page typelib is built.
Embodiment five
The embodiment of the present application also provides a kind of computer readable storage medium, is stored on the computer readable storage medium
Computer program, the computer program execute any of the above-described dispensing data processing as described in the examples when being run by processor
The step of method.
Specifically, which can be general storage medium, such as mobile disk, hard disk, on the storage medium
Computer program when being run, the step of being able to carry out the method for above-mentioned dispensing data processing, launched at data to improve
The efficiency and accuracy rate of reason.
It carries out launching the computer program product of the method for data processing provided by the embodiment of the present application, including stores
The computer readable storage medium of the executable non-volatile program code of processor, the instruction that said program code includes are available
In executing previous methods method as described in the examples, specific implementation can be found in embodiment of the method, and details are not described herein.
It is apparent to those skilled in the art that for convenience and simplicity of description, the system of foregoing description,
The specific work process of device and unit, can refer to corresponding processes in the foregoing method embodiment, and details are not described herein.
In several embodiments provided herein, it should be understood that disclosed systems, devices and methods, it can be with
It realizes by another way.The apparatus embodiments described above are merely exemplary, for example, the division of the unit,
Only a kind of logical function partition, there may be another division manner in actual implementation, in another example, multiple units or components can
To combine or be desirably integrated into another system, or some features can be ignored or not executed.Another point, it is shown or beg for
The mutual coupling, direct-coupling or communication connection of opinion can be through some communication interfaces, device or unit it is indirect
Coupling or communication connection can be electrical property, mechanical or other forms.
The unit as illustrated by the separation member may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple
In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme
's.
It, can also be in addition, each functional unit in each embodiment of the application can integrate in one processing unit
It is that each unit physically exists alone, can also be integrated in one unit with two or more units.
It, can be with if the function is realized in the form of SFU software functional unit and when sold or used as an independent product
It is stored in the executable non-volatile computer-readable storage medium of a processor.Based on this understanding, the application
Technical solution substantially the part of the part that contributes to existing technology or the technical solution can be with software in other words
The form of product embodies, which is stored in a storage medium, including some instructions use so that
One computer equipment (can be personal computer, server or the network equipment etc.) executes each embodiment institute of the application
State all or part of the steps of method.And storage medium above-mentioned includes: USB flash disk, mobile hard disk, read-only memory (Read-Only
Memory, ROM), random access memory (Random Access Memory, RAM), magnetic or disk etc. is various to deposit
Store up the medium of program code.
Finally, it should be noted that embodiment described above, the only specific embodiment of the application, to illustrate the application
Technical solution, rather than its limitations, the protection scope of the application is not limited thereto, although with reference to the foregoing embodiments to this Shen
It please be described in detail, those skilled in the art should understand that: anyone skilled in the art
Within the technical scope of the present application, it can still modify to technical solution documented by previous embodiment or can be light
It is readily conceivable that variation or equivalent replacement of some of the technical features；And these modifications, variation or replacement, do not make
The essence of corresponding technical solution is detached from the spirit and scope of the embodiment of the present application technical solution, should all cover the protection in the application
Within the scope of.Therefore, the protection scope of the application shall be subject to the protection scope of the claim.
Claims (10)
1. a kind of method for launching data processing characterized by comprising
The dispensing data of the information are obtained from the client for launched information；
Based on the description information for launching data, every kind of reference description information library for launching data and every kind with reference to description letter
The corresponding standard description information in library library is ceased, determines that the reference description information set for launching Data Matching and corresponding standard are retouched
State information；
Based on the reference description information set and corresponding standard description information for launching Data Matching, described launched is generated
Data monitoring table corresponding to information, the data monitoring table record have the description letter of the dispensing data of the information
The corresponding standard description information of breath.
2. the method according to claim 1, wherein the data of launching include at least one in following data
Kind:
The information launches corresponding activity name, the medium type that the information is launched, landing page link.
3. according to the method described in claim 2, it is characterized in that, the reference description information library includes: information alias library, matchmaker
Body type alias library；
Standard description information library includes: standard information namebase, standard media type library, standard landing page typelib.
4. the method according to claim 1, wherein described based on the description information for launching data, every kind
The reference description information library and the every kind of reference corresponding standard description information in description information library library for launching data, determine the throwing
Put the reference description information set and corresponding standard description information of Data Matching, comprising:
Description will be referred to included in the reference description information library of the description information for launching data and every kind of dispensing data
Information is matched, the reference description information based on successful match, is determined and is referred to description information set；
By described with reference to each corresponding in standard description information library with reference to description information in description information set
Standard description information is determined as standard description information corresponding to the dispensing data.
5. according to the method described in claim 3, it is characterized in that, build in the following way it is described with reference to description information library and
The standard description information library with reference to corresponding to description information library:
It obtains history and launches data acquisition system；
Data are launched for each history, execute following build process:
Activity name included in data is launched based on the history, determines that the history launches information name corresponding to data
Claim, corresponding to standard information title corresponding to each information title and media type name, each medium type
Standard media type title；
The information title that data are launched based on the history, builds information alias library；And
Based on the standard information title, the standard information namebase is built；And
Based on the media type name, medium type alias library is built；And
Based on the standard media type title, the standard media type library is built；
According to landing page link included in history dispensing data, the standard landing page typelib is built.
6. a kind of device for launching data processing characterized by comprising
Module is obtained, for obtaining the dispensing data of the information from the client for launched information；
Determining module, for based on it is described launch data description information, every kind dispensing data reference description information library and often
Kind refer to the corresponding standard description information in description information library library, determine it is described launch Data Matching reference description information set with
Corresponding standard description information；
Report generation module, for based on the reference description information set for launching Data Matching and corresponding standard description letter
Breath, generation is described to have launched data monitoring table corresponding to information, and the data monitoring table record has the information
Dispensing data description information corresponding to standard description information.
7. device according to claim 6, which is characterized in that the data of launching include at least one in following data
Kind:
The information launches corresponding activity name, the medium type that the information is launched, landing page link.
8. device according to claim 7, which is characterized in that the reference description information library includes: information alias library, matchmaker
Body type alias library；
Standard description information library includes: standard information namebase, standard media type library, standard landing page typelib.
9. device according to claim 6, which is characterized in that the determining module is launching retouching for data based on described
Information, every kind of reference description information library for launching data and the every kind of reference corresponding standard description information in description information library library are stated,
When determining the reference description information set and corresponding standard description information for launching Data Matching, it is specifically used for:
Description will be referred to included in the reference description information library of the description information for launching data and every kind of dispensing data
Information is matched, the reference description information based on successful match, is determined and is referred to description information set；
By described with reference to each corresponding in standard description information library with reference to description information in description information set
Standard description information is determined as standard description information corresponding to the dispensing data.
10. device according to claim 8, which is characterized in that described device further include: building module, for according to
Under type is built described with reference to description information library and the standard description information library with reference to corresponding to description information library:
It obtains history and launches data acquisition system；
Data are launched for each history, execute following build process:
Activity name included in data is launched based on the history, determines that the history launches information name corresponding to data
Claim, corresponding to standard information title corresponding to each information title and media type name, each medium type
Standard media type title；
The information title that data are launched based on the history, builds information alias library；And
Based on the standard information title, the standard information namebase is built；And
Based on the media type name, medium type alias library is built；And
Based on the standard media type title, the standard media type library is built；
According to landing page link included in history dispensing data, the standard landing page typelib is built.
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