CN110020898A - Travel information recommended method, device and server based on big data - Google Patents

Travel information recommended method, device and server based on big data Download PDF

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Publication number
CN110020898A
CN110020898A CN201910319967.9A CN201910319967A CN110020898A CN 110020898 A CN110020898 A CN 110020898A CN 201910319967 A CN201910319967 A CN 201910319967A CN 110020898 A CN110020898 A CN 110020898A
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China
Prior art keywords
project
sundry item
target
tourist
scope
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CN201910319967.9A
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Chinese (zh)
Inventor
曾泰
曾民
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Meizhou Xingtai Information Engineering Co Ltd
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Meizhou Xingtai Information Engineering Co Ltd
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Priority to CN201910319967.9A priority Critical patent/CN110020898A/en
Publication of CN110020898A publication Critical patent/CN110020898A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/10Services
    • G06Q50/14Travel agencies

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Tourism & Hospitality (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Human Resources & Organizations (AREA)
  • Primary Health Care (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The present invention provides a kind of travel information recommended method based on big data, server applied to scenic spot, the scenic spot includes some projects, advertisement screen is installed in each scope of project, described method includes following steps: obtaining the sundry item preferences different from the project of all target tourists in a scope of project;According to each sundry item by target tourist's number of preference, the sundry item is ranked up;Control the exploitation that the advertisement screen in the scope of project plays the sundry item in the top.The present invention can the bigger enjoyment for possibly exciting tourist.

Description

Travel information recommended method, device and server based on big data
Technical field
The present invention relates to tourist service technical field more particularly to a kind of travel information recommended method based on big data, Device and server.
Background technique
As the living condition and material conditions in China constantly improve, people propose more requirements for life. More and more people take to travel.Currently, tourist industry, tourism sparetime university hair are being widelyd popularize in our domestic different regions Exhibition can produce three big dynamic effects: direct consumer motivation, development impetus of industries, urbanization power, in the process, tourism produces The development of industry will bring value promotion effect, brand effect, ecological effect, happy valuation effects for area.It is especially large-scale There is numerous items of recreation at amusement scenic spot, and specific advertisement can be generally played on specific screen and is played with attracting tourists, These advertisements are that circulating repetition plays always, are unfavorable for exciting the enjoyment of tourist.
Summary of the invention
Therefore, the present invention it is necessary to provide a kind of travel information recommended method based on big data, can more it is big possibly Excite the enjoyment of tourist.
The present invention provides a kind of travel information recommended method based on big data, applied to the server at scenic spot, the scape Area includes some projects, is equipped with advertisement screen in each scope of project, described method includes following steps:
Obtain the sundry item preferences different from the project of all target tourists in a scope of project;
According to each sundry item by target tourist's number of preference, the sundry item is ranked up;
Control the exploitation that the advertisement screen in the scope of project plays the sundry item in the top.
Further, its different from the project of all target tourists in one scope of project of the acquisition Before his project preference, the method also includes:
It establishes and contacts with all target tourists in scenic spot;
Receive the location information of target tourist.
Further, the method also includes:
The exploitation of its preferred sundry item is sent to the target tourist and sends the navigation of the sundry item Route.
Further, the preferred sundry item of the target tourist is determined in the following manner;
After the server and target tourist foundation contact, the preference information of the target tourist is received;And/or
The server and the target tourist establish contact after, played record according to the target tourist history, described in determination The preferred project of target tourist;And/or
It is played record according to other scenic spots about the history of the target tourist, determines the preferred project of the target tourist.
Further, the advertisement screen in the control scope of project plays the sundry item in the top Exploitation, comprising:
Successively judge whether tourist arrivals of the ranking from high to low in the range of the sundry item reach corresponding preset value:
If there is the sundry item to be not up to corresponding preset value, the advertisement screen broadcasting controlled in the scope of project should The exploitation of sundry item.
Further, the advertisement screen in the control scope of project plays the sundry item in the top Exploitation, comprising:
Control the exploitation that the advertisement screen in the scope of project plays the sundry item to rank the first.
The present invention provides a kind of travel information recommendation apparatus based on big data, applied to the server at scenic spot, the scape Area includes some projects, is equipped with advertisement screen in each scope of project, described device includes:
Module is obtained, for obtaining the sundry items different from the project of all target tourists in a scope of project Preference;
Sorting module, for, by target tourist's number of preference, being carried out to the sundry item according to each sundry item Sequence.
Control module, the advertisement screen for controlling in the scope of project play the sundry item in the top Exploitation.
Further, the preferred sundry item of the target tourist is determined in the following manner;
After the server and target tourist foundation contact, the preference information of the target tourist is received;And/or
The server and the target tourist establish contact after, played record according to the target tourist history, described in determination The preferred project of target tourist;And/or
It is played record according to other scenic spots about the history of the target tourist, determines the preferred project of the target tourist.
Further, the control module is specifically used for:
Successively judge whether tourist arrivals of the ranking from high to low in the range of the sundry item reach corresponding preset value:
When there is the sundry item to be not up to corresponding preset value, the advertisement screen broadcasting controlled in the scope of project should The exploitation of sundry item.
A kind of scenic area server based on big data of the present invention, the server include controller and memory, described Memory is stored with software code, and the scenic spot includes some projects, is equipped with advertisement screen in each scope of project, The controller executes following steps when executing the software code:
Obtain the sundry item preferences different from the project of all target tourists in a scope of project;
According to each sundry item by target tourist's number of preference, the sundry item is ranked up.
Control the exploitation that the advertisement screen in the scope of project plays the sundry item in the top.
From the foregoing, it will be observed that the present invention obtains its different from the project of all target tourists in a scope of project His project preference;According to each sundry item by target tourist's number of preference, the sundry item is ranked up;Control Make the exploitation that the advertisement screen in the scope of project plays the sundry item in the top, current project it is exhausted Most of target tourist can see the exploitation of oneself interested sundry item, hereinto, can excite target tourist To the enthusiasm of the sundry item, goes to play therefrom.
Detailed description of the invention
Fig. 1 is the flow chart of first embodiment of the invention.
Fig. 2 is the flow chart of second embodiment of the invention.
Fig. 3 is modular structure schematic diagram of the invention.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on The embodiment of the present invention, those of ordinary skill in the art's obtained every other reality without making creative work Example is applied, protection scope of the present invention is belonged to.
The present invention provides a kind of travel information recommended method based on big data, the server applied to scenic spot, wherein institute Stating server can be big data server, including controller and memory, and the memory can store computer software, institute Controller is stated when executing the computer software, the travel information recommendation side of the present invention based on big data may be implemented Method.
Specifically, the scenic spot may include having several projects, it is identical for can having project in some projects.
Advertisement screen is installed in each scope of project, the advertisement screen can be used for playing tour itineraries advertisement, It is played with attracting tourists.
A kind of travel information recommended method based on big data provided by the invention, as shown in Figure 1, the method includes such as Lower step:
S110: the sundry item preferences different from the project of all target tourists in a scope of project are obtained.
Region is divided for all items at scenic spot, when due to entering in the region, then in the range of the project.
It is understood that before this step, method of the invention can also include:
S111: it establishes and contacts with all target tourists in scenic spot.
S112: the location information of target tourist is received.
Each target tourist can establish connection with scenic area server by self-contained terminal device, or Scenic spot can provide wearable device for each target tourist to establish connection with scenic area server.
By establishing connection, each target tourist is allowed to send information to server, the information in real time It may include: location information, preference information, user's self information etc..
Can in the following manner in one or more determine the preferred sundry item of the target tourist.
1, after the server and target tourist foundation contact, the preference information of the target tourist is received.
The project of itself preference can be sent to server, server after establishing connection with server by target tourist The project of the corresponding preference of target tourist is stored.
2, the server and the target tourist establish contact after, played record according to the target tourist history, really The preferred project of the fixed target tourist.
3, it is played record according to other scenic spots about the history of the target tourist, determines that the target tourist is preferred Project.
The scenic spot can cooperate with other scenic spots, can know the target tourist at other scenic spots after data sharing History play record, so that it is determined that the project that the target tourist is preferred.
S120: according to each sundry item by target tourist's number of preference, the sundry item is ranked up.
It, can be according to quantity and from high to low to all its according to the corresponding target tourist number of some project He is ranked up project.
S130: control the advertisement screen in the scope of project play the sundry item in the top publicity it is wide It accuses.
It is interested that most target tourists of current project by the advertisement screen in the scope of project can see oneself The exploitation of sundry item target tourist can be excited to go to the enthusiasm of the sundry item therefrom when client sees It plays, so as to promote to promote the benefit traveled.
In step S130, specifically, this step can be includes:
S1301: successively judge whether tourist arrivals of the ranking from high to low in the range of the sundry item reach corresponding pre- If value:
S1302: if there is the sundry item to be not up to corresponding preset value, the advertisement screen in the scope of project is controlled Play the exploitation of the sundry item.
Different projects can set different predetermined values, the preset value of more large-scale project according to the scale of project itself Can be higher, more tourists can be carried, and the preset value of more small-sized project can be lower.
In this way, not only target tourist can be excited to the enthusiasm of sundry item, but also can be according to sundry item tourist people Number determines whether to play the exploitation of the sundry item, so that target tourist be shunted more reasonablely.
For example, including fishing moon pavilion, Sightseeing Lift, museum etc. in scenic spot, counts and fishing the target tourist's within the scope of moon pavilion Number, and sort after the sundry items such as Sightseeing Lift, museum are counted by target tourist's number of preference.
Specifically, for example, fish moon pavilion preset value be 40 people, Sightseeing Lift preset value be the preset value of 20 people, museum For 30 people, currently, the target tourist within the scope of fishing moon pavilion has 50 people, the tourist within the scope of Sightseeing Lift is 25 people, museum Tourist in range has 20 people, wherein target tourist's preference Sightseeing Lift within the scope of fishing moon pavilion has 30 people and preference museum Have 20 people, after sequence, the exploitation of Sightseeing Lift plays weight and is greater than museum (because Sightseeing Lift is by the target tourist of preference Number is more than museum), then judge whether the tourist arrivals within the scope of Sightseeing Lift reach corresponding preset value, due to Sightseeing Lift model Tourist arrivals in enclosing are 25 people, are greater than 20 people of its preset value, then judge whether the tourist arrivals within the scope of museum reach It is less than 30 people of its preset value since the tourist arrivals within the scope of museum are 20 people to corresponding preset value, therefore, It fishes the advertisement screen within the scope of moon pavilion to play the exploitation in museum, fishes the target tourist within the scope of moon pavilion to go to natural science to attract Shop.Therefore, the peak traffic of single project can be avoided as much as.
In step S130, specifically, this step can also be includes:
Control the exploitation that the advertisement screen in the scope of project plays the sundry item to rank the first.
Under the requirement of nobody's flow control, most target tourist can be excited to go to as much as possible and ranked the first The sundry item is played.
In another embodiment, a kind of travel information recommended method based on big data provided by the invention, such as Fig. 2 institute Show, described method includes following steps.It should be appreciated that the technical solution of the embodiment suitable for any of the above item is suitable for this reality It applies in example.
S210: the sundry items different from the project for obtaining all target tourists in a scope of project are inclined It is good.
S220: according to each sundry item by target tourist's number of preference, the sundry item is ranked up;
S230: the exploitation that the advertisement screen in the scope of project plays the sundry item in the top is controlled.
S240: Xiang Suoshu target tourist sends the exploitation of its preferred sundry item and sends this other Purpose navigation routine.
Present embodiment not only has the effect of embodiment of above, but also the publicity of sundry item is sent to target tourist Advertisement, thus make target tourist quickly understand its preference sundry item advertisement information, and send the sundry item Navigation routine is convenient to the position where tourist is quickly found out the sundry item by navigation routine and plays.
The present invention also provides a kind of travel information recommendation apparatus based on big data, as shown in figure 3, described device can wrap It includes:
Module 10 is obtained, for obtaining other different from the project of all target tourists in a scope of project Mesh preference;
Sorting module 20, for according to each sundry item by target tourist's number of preference, to the sundry item into Row sequence.
Control module 30, the advertisement screen for controlling in the scope of project play it is in the top described in other Purpose exploitation.
Further, described device can also include:
Module 40 is established, is contacted for being established with all target tourists in scenic spot;
Receiving module 50, for receiving the location information of target tourist.
Further, described device can also include:
Sending module 60 is somebody's turn to do for sending the exploitation of its preferred sundry item to the target tourist and sending The navigation routine of sundry item.
Further, the preferred sundry item of the target tourist is determined in the following manner;
After the server and target tourist foundation contact, the preference information of the target tourist is received;And/or
The server and the target tourist establish contact after, played record according to the target tourist history, described in determination The preferred project of target tourist;And/or
It is played record according to other scenic spots about the history of the target tourist, determines the preferred project of the target tourist.
Further, the control module 30, is specifically used for: successively judging the model of the ranking sundry item from high to low Whether the tourist arrivals in enclosing reach corresponding preset value: when there is the sundry item to be not up to corresponding preset value, control The advertisement screen in the scope of project plays the exploitation of the sundry item.
Further, the control module 30, is specifically used for: the advertisement screen controlled in the scope of project plays row The exploitation of the sundry item of name first.
The above embodiment is a preferred embodiment of the present invention, but embodiments of the present invention are not by above-described embodiment Limitation, embodiment of above are only for interpreting the claims.Right protection scope of the present invention is not limited to specification.Appoint What those familiar with the art within the technical scope of the present disclosure, the variation or replacement that can be readily occurred in, It is included within the scope of the present invention.

Claims (10)

1. a kind of travel information recommended method based on big data, the server applied to scenic spot, which is characterized in that the scenic spot Include some projects, advertisement screen be installed in each scope of project, described method includes following steps:
Obtain the sundry item preferences different from the project of all target tourists in a scope of project;
According to each sundry item by target tourist's number of preference, the sundry item is ranked up;
Control the exploitation that the advertisement screen in the scope of project plays the sundry item in the top.
2. the travel information recommended method according to claim 1 based on big data, which is characterized in that obtain one described Before the sundry item preferences different from the project of all target tourists in the scope of project, the method is also wrapped It includes:
It establishes and contacts with all target tourists in scenic spot;
Receive the location information of target tourist.
3. the travel information recommended method according to claim 1 based on big data, which is characterized in that the method is also wrapped It includes:
The exploitation of its preferred sundry item is sent to the target tourist and sends the navigation of the sundry item Route.
4. the travel information recommended method according to claim 1 based on big data, which is characterized in that in the following manner To determine the preferred sundry item of the target tourist;
After the server and target tourist foundation contact, the preference information of the target tourist is received;And/or
The server and the target tourist establish contact after, played record according to the target tourist history, described in determination The preferred project of target tourist;And/or
It is played record according to other scenic spots about the history of the target tourist, determines the preferred project of the target tourist.
5. the travel information recommended method according to claim 1 based on big data, which is characterized in that described in the control The advertisement screen in scope of project plays the exploitation of the sundry item in the top, comprising:
Successively judge whether tourist arrivals of the ranking from high to low in the range of the sundry item reach corresponding preset value:
If there is the sundry item to be not up to corresponding preset value, the advertisement screen broadcasting controlled in the scope of project should The exploitation of sundry item.
6. the travel information recommended method according to claim 1 based on big data, which is characterized in that described in the control The advertisement screen in scope of project plays the exploitation of the sundry item in the top, comprising:
Control the exploitation that the advertisement screen in the scope of project plays the sundry item to rank the first.
7. a kind of travel information recommendation apparatus based on big data, the server applied to scenic spot, which is characterized in that the scenic spot Include some projects, advertisement screen is installed in each scope of project, described device includes:
Module is obtained, for obtaining the sundry items different from the project of all target tourists in a scope of project Preference;
Sorting module, for, by target tourist's number of preference, being carried out to the sundry item according to each sundry item Sequence;
Control module, the advertisement screen for controlling in the scope of project play a surname of the sundry item in the top Pass advertisement.
8. the travel information recommendation apparatus according to claim 7 based on big data, which is characterized in that in the following manner To determine the preferred sundry item of the target tourist;
After the server and target tourist foundation contact, the preference information of the target tourist is received;And/or
The server and the target tourist establish contact after, played record according to the target tourist history, described in determination The preferred project of target tourist;And/or
It is played record according to other scenic spots about the history of the target tourist, determines the preferred project of the target tourist.
9. the travel information recommendation apparatus according to claim 7 based on big data, which is characterized in that the control module It is specifically used for:
Successively judge whether tourist arrivals of the ranking from high to low in the range of the sundry item reach corresponding preset value:
When there is the sundry item to be not up to corresponding preset value, the advertisement screen broadcasting controlled in the scope of project should The exploitation of sundry item.
10. a kind of scenic area server based on big data, the server includes controller and memory, and the memory is deposited Contain software code, which is characterized in that the scenic spot includes some projects, is equipped with advertisement in each scope of project Screen, the controller realize as the method according to claim 1 to 6 when executing the software code.
CN201910319967.9A 2019-04-19 2019-04-19 Travel information recommended method, device and server based on big data Pending CN110020898A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201910319967.9A CN110020898A (en) 2019-04-19 2019-04-19 Travel information recommended method, device and server based on big data

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201910319967.9A CN110020898A (en) 2019-04-19 2019-04-19 Travel information recommended method, device and server based on big data

Publications (1)

Publication Number Publication Date
CN110020898A true CN110020898A (en) 2019-07-16

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Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7337456B1 (en) * 1999-11-02 2008-02-26 Nec Corporation Advertisement method, advertisement apparatus, advertisement receiver and recording medium
CN104036352A (en) * 2014-06-09 2014-09-10 陕西师范大学 Space-time regulation and emergency guidance system and method for scenic spot tourists
CN105681830A (en) * 2016-02-06 2016-06-15 优住(北京)科技股份公司 Advertisement playing system and playing platform based on interest points of user
CN205563630U (en) * 2016-03-19 2016-09-07 阿坝师范学院 Based on scenic spot trip passenger flow volume control and recommended system under cloud environment
WO2017128004A1 (en) * 2016-01-25 2017-08-03 郭子明 Method for displaying technical information during recommendation of scenic spot, and recommendation system
CN109409916A (en) * 2017-08-18 2019-03-01 徐子明 A kind of Tourism Marketing system based on big data platform

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7337456B1 (en) * 1999-11-02 2008-02-26 Nec Corporation Advertisement method, advertisement apparatus, advertisement receiver and recording medium
CN104036352A (en) * 2014-06-09 2014-09-10 陕西师范大学 Space-time regulation and emergency guidance system and method for scenic spot tourists
WO2017128004A1 (en) * 2016-01-25 2017-08-03 郭子明 Method for displaying technical information during recommendation of scenic spot, and recommendation system
CN105681830A (en) * 2016-02-06 2016-06-15 优住(北京)科技股份公司 Advertisement playing system and playing platform based on interest points of user
CN205563630U (en) * 2016-03-19 2016-09-07 阿坝师范学院 Based on scenic spot trip passenger flow volume control and recommended system under cloud environment
CN109409916A (en) * 2017-08-18 2019-03-01 徐子明 A kind of Tourism Marketing system based on big data platform

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