CN109996193A - Note transmission method, device, system and equipment based on intelligence letter platform - Google Patents

Abstract

The invention discloses a kind of note transmission method, device, system and equipment based on intelligence letter platform, which comprises receives target distribution object acquisition request that intelligence letter platform is sent, for short message to be sent；According to the corresponding relationship of the scene type, scene type and screening rule, the corresponding screening rule of the scene type carried in the acquisition request is determined；Identity information and behavioral data based on the user that operator provides determine the target distribution object for meeting the short message distribution time in the short message distribution area and meeting the corresponding screening rule of the scene type；Target distribution object is sent to the intelligence letter platform, You Zhixin platform is sent to target distribution object according to the target distribution object determined, by short message to be sent.It using the above method, realizes and target distribution object is determined according to the corresponding screening rule of application scenarios, occur the case where reducing to short message service satisfaction after avoiding incoherent user from receiving message.

Description

Note transmission method, device, system and equipment based on intelligence letter platform

Technical field

The present invention relates to field of communication technology more particularly to a kind of note transmission method based on intelligence letter platform, device, it is System and equipment.

Background technique

Existing " cell SMS " delivery system is to obtain mobile phone user by mobile phone positioning and signaling detection and analysis technology Shift in position status information, using mobile communications network and short message distribution platform in specific place (such as airport, station, quotient Field and tourist attractions etc.) it is that particular customer group (such as business people, passenger, shopper and visitor) provides personalized short message Service.However, existing " cell SMS " delivery system can only be for all groups into certain region, or it is only capable of for letter The crowd singly distinguished sends short message, as long as can receive in the user that this specific time appears in specific region, " cell is short The information that letter " delivery system is sent.Such processing mode reduces user to cell there is no precisely being distinguished to user The satisfaction and Experience Degree of short message service.People are also suffering from incoherent rubbish while enjoying short message service service The interference of short message.In addition, for the user that not yet reaches specific region but can be influenced by its emergency event, they can not and When receive reminding short message.In addition, cell SMS can only send short message to the crowd for entering the cell, for certain particular fields Temporary downtimes information can not be sent to daily in idle time by scape, such as subway catastrophic failure temporary downtimes, existing method Section seating subway but the passenger that not yet arrives at a station, after causing these users to reach subway station because be resident passenger it is more bring discongest it is tired Difficult problem, or even there is the generation of matters of aggravation such as trampling.Therefore, based on different application scenarios, how in time to institute It states the relevant user of application scenarios to send a notification message, realizes that personalized short message reminds service, incoherent user is avoided to receive Occur one of being a technical problem to be solved urgently the case where reducing short message service satisfaction after to message.

Summary of the invention

The embodiment of the present invention provides a kind of note transmission method, device, system and equipment based on intelligence letter platform, to base It in different application scenarios, sends a notification message in time to user relevant to the application scenarios, realizes that personalized short message mentions It wakes up and services, occur the case where reducing to short message service satisfaction after avoiding incoherent user from receiving message.

In a first aspect, the embodiment of the present invention provides a kind of note transmission method based on intelligence letter platform, comprising:

Receive target distribution object acquisition request that intelligence letter platform is sent, for short message to be sent, the acquisition request In carry scene type, short message distribution time and short message distribution area, the acquisition request is that the intelligence believes that platform is obtaining To after the content of the short message to be sent, determine to send after the corresponding scene type of the content；

According to the corresponding relationship of the scene type, scene type and screening rule, determines and carried in the acquisition request The corresponding screening rule of scene type；And

Identity information and behavioral data based on the user that operator provides, determination meet in the short message distribution area The short message distributes the time and meets the target distribution object of the corresponding screening rule of the scene type；And

The target distribution object is sent to the intelligence letter platform, by intelligence letter platform according to the mesh determined Distribution object is marked, the short message to be sent is sent to the target distribution object.

Second aspect, the embodiment of the present invention provide a kind of short message sending device based on intelligence letter platform, comprising:

Receiving unit, for receiving target distribution object acquisition request that intelligence letter platform is sent, for short message to be sent, Scene type, short message distribution time and short message distribution area are carried in the acquisition request, the acquisition request is the intelligence Platform is believed after the content for getting the short message to be sent, determines to send after the corresponding scene type of the content；

First determination unit determines institute for the corresponding relationship according to the scene type, scene type and screening rule State the corresponding screening rule of the scene type carried in acquisition request；

Second determination unit, the identity information and behavioral data of the user for being provided based on operator are determined described Meet the short message distribution time in short message distribution area and meets the target distribution of the corresponding screening rule of the scene type Object；

Transmission unit believes platform for the target distribution object to be sent to the intelligence, by intelligence letter platform according to The short message to be sent is sent to the target distribution object by the target distribution object determined.

The third aspect, the embodiment of the present invention provide a kind of communication equipment, including memory, processor and are stored in described deposit On reservoir and the computer program that can run on the processor；The processor realizes such as the application when executing described program The note transmission method of the described in any item intelligence letter platform provided.

Fourth aspect, the embodiment of the present invention provide a kind of computer readable storage medium, are stored thereon with computer program, It is realized when the program is executed by processor in the note transmission method such as described in any item intelligence letter platforms provided by the present application Step.

The invention has the advantages that:

Note transmission method, device, system and equipment provided in an embodiment of the present invention based on intelligence letter platform, receives intelligence letter Platform is sent, target distribution object acquisition request for short message to be sent, carry in the acquisition request scene type, Short message distributes time and short message distribution area, and the acquisition request is that the intelligence believes that platform is getting the short message to be sent After content, determine to send after the corresponding scene type of the content；It is advised according to the scene type, scene type and screening Corresponding relationship then determines the corresponding screening rule of the scene type carried in the acquisition request；And it is provided based on operator User identity information and behavioral data, determine and meet the short message distribution time in the short message distribution area and accord with Close the target distribution object of the corresponding screening rule of the scene type；And the target distribution object is sent to the intelligence and is believed The short message to be sent is sent to the mesh by intelligence letter platform according to the target distribution object determined by platform Mark distribution object.Using the above method, realizes and target distribution object is determined according to the corresponding screening rule of application scenarios, then Short message to be sent is sent to the target distribution object determined, is occurred after avoiding incoherent user from receiving message to short message industry The case where business satisfaction reduces realizes personalized short message and reminds service.

Other features and advantages of the present invention will be illustrated in the following description, also, partly becomes from specification It obtains it is clear that understand through the implementation of the invention.The objectives and other advantages of the invention can be by written explanation Specifically noted structure is achieved and obtained in book, claims and attached drawing.

Detailed description of the invention

The drawings described herein are used to provide a further understanding of the present invention, constitutes a part of the invention, this hair Bright illustrative embodiments and their description are used to explain the present invention, and are not constituted improper limitations of the present invention.In the accompanying drawings:

Fig. 1 a is the structural schematic diagram for the short message transmission system that platform is believed based on intelligence that the embodiment of the present invention one provides；

Fig. 1 b is believed in the short message transmission system of platform between each equipment for what the embodiment of the present invention one provided based on intelligence Interaction flow schematic diagram；

Fig. 2 is that the process for the target distribution object determined under the determination emergency command class that the embodiment of the present invention one provides is shown It is intended to；

Fig. 3 a is the mesh for needing to distribute short message to be sent under the determining prompting class application scenarios that the embodiment of the present invention one provides Mark the flow diagram of distribution object；

Fig. 3 b be the predicting of providing of the embodiment of the present invention one the short message distribute the time reach when appear in it is described short Believe the flow diagram for estimating target object in distribution area；

Fig. 4 is that the process of the target distribution object under the determination humanistic care application scenarios that the embodiment of the present invention one provides is shown It is intended to；

Fig. 5 is the process signal for determining the target distribution object under publicity class application scenarios that the embodiment of the present invention one provides Figure；

Fig. 6 is that the embodiment of the present invention one provides the process signal of the target distribution object under Dingan County's universal class application scenarios really Figure；

Fig. 7 is that the determination that the embodiment of the present invention one provides meets the short message distribution time in the short message distribution area Real-time target object or real-time crowd flow diagram；

Fig. 8 a is the flow diagram that the determination that the embodiment of the present invention one provides increases target object newly；

Fig. 8 b be the embodiment of the present invention one provide according to the first user storage set and the second user storage Set determines the flow diagram of newly-increased target object；

Fig. 9 is that the embodiment of the present invention one provides the flow diagram of permanent live in crowd, floating population or population of travelling really；

Figure 10 a is the SMS sender that platform is believed based on intelligence of flow of the people platform side in region provided by Embodiment 2 of the present invention The flow diagram of method；

Figure 10 b is flood control provided by Embodiment 2 of the present invention fire prevention emergency command class application scenarios schematic diagram；

Figure 10 c is prompting class application scenarios schematic diagram provided by Embodiment 2 of the present invention；

Figure 10 d is humanistic care class application scenarios schematic diagram provided by Embodiment 2 of the present invention；

Figure 10 e is security classes application scenarios schematic diagram provided by Embodiment 2 of the present invention；

Figure 11 is that the embodiment of the present invention three provides the structural schematic diagram that the short message sending device of platform is believed based on intelligence.

Specific embodiment

Note transmission method, device, system and equipment provided in an embodiment of the present invention based on intelligence letter platform, to be based on Different application scenarios send a notification message to user relevant to the application scenarios in time, realize that personalized short message is reminded There is the case where reducing to short message service satisfaction in service after avoiding incoherent user from receiving message.

Below in conjunction with Figure of description, preferred embodiment of the present invention will be described, it should be understood that described herein Preferred embodiment only for the purpose of illustrating and explaining the present invention and is not intended to limit the present invention, and in the absence of conflict, this hair The feature in embodiment and embodiment in bright can be combined with each other.

Herein, it is to be understood that in technical term according to the present invention:

1, permanent crowd, it is possible to understand that are as follows: in the first preset time period of measurement period, user is in certain region, daily Initial time point to end time point in reside in the time in the region be more than preset time threshold, and meet above-mentioned condition Number of days is more than the user of preset number of days.For example, for user in certain region, daily 0. -24 point is resident in measurement period one month Time in the region is more than 10 hours, and the number of days for meeting the condition is more than 15 days users, can be defined as permanent people Group.

2, resident population, it can be understood as the user for meeting permanent crowd's condition, it includes resident populations, determine inhabitation people When the position of mouth, it can take its period every night in the second preset time period, the corresponding regional location of stay time longest, Then the residence that the most regional location of idle day is the user is monthly counted again.Such as take 21 points of its period every night To 7 points of morning next day, the corresponding regional location of stay time longest, and meet the most region position of idle day when monthly counting It sets as the residence of the user.

3, working population, it can be understood as meet the user of permanent crowd's condition, it includes working population.Determining work When the place of working of population, its working day daytime period corresponding third period, the corresponding region of stay time longest can be taken Then position monthly counts the residence that the most regional location of idle day is the user again.Such as take its daytime on working day Then 7. -19 point of period, the corresponding regional location of stay time longest monthly count the most regional location of idle day again For the residence of the user.

4, floating population, it can be understood as the non-resident population of inoperative.

5, it travels population, it can be understood as non-local resident and residence time less population, it can be according to actual scene Demand is adjusted.

Embodiment one

As shown in Figure 1a, believe that the short message of platform sends the structural representation of system based on intelligence for what the embodiment of the present invention one provided Figure, comprising: region flow of the people platform, big data platform, intelligence letter platform and industry gateway, wherein the industry gateway can be set It is placed in the intelligence letter platform, can also be separately provided, what is enumerated in Fig. 1 a is structure of the industry gateway independently of intelligence letter platform Schematic diagram, in which:

Region flow of the people platform was used for according to application scenarios (short message distributes time, trigger event, short message distribution area), In conjunction with the ascribed characteristics of population (age, gender, permanent/flowing, tourism etc.), target group is filtered out, for the needs of secrecy, region Flow of the people platform processes be encryption desensitization after IMSI data, the IMSI data be the present invention in user identity information and Behavioral data.Big data platform, for the encrypted IMSI data in the target distribution object screened to be decrypted Processing reaches intelligence letter platform.Intelligence believes platform, for carrying out duplicate removal judgement to involved cell-phone number with black and white Red List administrative mechanism, And keyword, filtering sensitive words, according to timed task, quick transmitting short message to industry gateway are carried out to short message content.Trade network It closes, the short message request issued for receiving intelligence letter platform carries out real time down and handles to mobile phone terminal, user information in whole process All in business system, no individual privacy disclosure risk.

Specifically, the interaction flow in the short message transmission system provided by the invention based on intelligence letter platform between each equipment It can may comprise steps of with reference to shown in Fig. 1 b:

S11, intelligence letter platform obtain short message content to be sent.

When it is implemented, the intelligence letter platform in the present invention is wisdom SMS platform, intelligence letter platform is to combine operator big Data natural calamity early warning, emergency command, scenic spot show loving care for, tourism promote, in terms of big data analysis demand, The service system that one provided relies on mobile subscriber group to carry out range statistics analysis and prediction, precisely issue etc. business, it is main Intelligent, customization, efficiently real-time information and communication technology (ICT) (Information and to be provided towards government and enterprise customers Communication Technology, ICT) information service.

Therefore, intelligence letter platform can receive the short message of the needs such as each mechanism, government and enterprises, meteorological institution and tourism organization transmission.It should Short message content all can have mechanism to write, can also intelligence believe platform provide template in be inserted into corresponding content, obtain to Send short message.Specifically, with reference to shown in Fig. 1 a, intelligence letter platform of the present invention is built-in with template management module, the module management module A template can be write for each mechanism in advance, and be sent to corresponding mechanism.It can be in intelligence when any mechanism short message to be sent Believe that platform inputs main contents for the corresponding position of its template provided.It is such as based on meteorological institution, intelligence letter platform provides for it Template in can not write weather conditions and date etc., meteorological institution is directed to the weather conditions detected, is needed to fill in The weather of actual prediction is filled into template, and so, on the one hand alleviate meteorological institution writes burden；On the other hand, Since intelligence letter platform will carry out keyword and/or sensitive word screening when receiving short message to be sent to its content, for short message The middle content for sensitive word occur cannot be sent, therefore intelligence letter platform is after mechanism writes template in advance, and mechanism is on this basis When fill substance, intelligence believes that platform after receiving the short message editted, only need to carry out keyword and/or sensitivity to the content of insertion Word screening also greatly reduces the workload of intelligence letter platform without carrying out whole screenings in this way.

S12, intelligence letter platform determine the corresponding scene type of the short message content to be sent.

When it is implemented, in order to avoid influencing satisfaction of the user to short message service after sending short message to all mobile subscribers Degree, the present invention propose that after receiving short message to be sent, intelligence letter platform can determine short message according to the short message content of short message to be sent The corresponding scene type of content, the type as belonging to the short message content can be, but not limited to as emergency command class, remind class, humanity Show loving care for class and publicity class etc..

S13, intelligence believe that platform sends the target distribution object acquisition for the short message to be sent to region flow of the people platform Request.

Wherein, scene type, short message distribution time and short message distribution area are carried in the acquisition request.

When it is implemented, intelligence believe platform to region flow of the people platform send target object distribution object acquisition request when, Also need to carry short message distribution time and short message distribution area.Specifically, for the mechanism of short message to be sent, wish The crowd for receiving the short message has territorial restrictions, such as meteorological institution, and the day of same city's different zones is vaporous Condition may be different, therefore targetedly send short message for different regions, and cannot send out the same short message, otherwise User will be considered that the weather conditions inaccuracy of meteorological institution forecast, influence user experience；Also such as tourism organization, wish The crowd for receiving the short message is also to require, such as expectation receives the short message in the crowd of the areas adjacent, to attract tourists. Therefore, mechanism can also inform the target distribution of the intelligence letter platform short message to be sent when Xiang Zhixin platform sends short message to be sent Region, such as which area.In addition, in order to play the warning function to give warning in advance, mechanism meeting Xiang Zhixin platform informs the short message Which time target group should be sent in, preventive effect can not just be played by otherwise having spent the time.Particularly with some anti- Big vast flood control class short message is reminded, and may result in unpredictable accident if not having to be timely transmitted to user.Therefore, intelligence is believed Platform can carry scene class when sending target distribution object acquisition request to region flow of the people platform in the request Type, short message distribution time and short message distribution area.

S14, region flow of the people platform are determined according to the corresponding relationship of the scene type, scene type and screening rule The corresponding screening rule of the scene type carried in the acquisition request.

When it is implemented, region flow of the people platform is after receiving target distribution object acquisition request, in order to solve this hair The problem of bright offer, is determined corresponding with the scene type first according to the scene type carried in the acquisition request Screening rule.I.e. different application scenarios correspond to different target distribution object screening rules, advise using the screening determined The case where then determining target distribution object, short message to be sent being received to avoid user incoherent under a certain application scenarios Occur, can satisfy the personalized service demand of short message distribution.

Specifically, the target distribution object screening rule and service feature point of various common application scenarios are given in table 1 Analyse situation:

Table 1

When it is implemented, being directed to different application scenarios, the purpose for sending reminding short message is different, such as scene type For emergency command class, typical scene is fire prevention flood control etc., and the purpose for sending short message is to disclose hair to the masses by reliable channel Cloth weather warning, arouses the masses perform effectively emergency plan etc. in time, the screening rule based on emergency command class are as follows: determines institute State real-time target object and the newly-increased target object etc. in short message distribution area.Then the crowd filtered out to these sends in time Short message to be sent, it is possible thereby to notify target group to carry out the precautionary measures in time.

The identity information and behavioral data for the user that S15, region flow of the people platform are provided based on operator are determined described Meet the short message distribution time in short message distribution area and meets the target distribution of the corresponding screening rule of the scene type Object.

Specifically, based on different scene types, the present invention propose using screening rule corresponding with scene type come It determines the target group for needing to distribute short message, so, can only be sent to the mobile subscriber for needing to receive short message to be sent Short message realizes the personalized of short message and reminds service, below in detail without sending short message to be sent to incoherent mobile subscriber Carefully introduce it:

Preferably, the identity information is to obtain after big data platform carries out encryption desensitization process to the phone number of user , the behavioral data of the user includes the location information of user.

Specifically, flow of the people platform in region is based on before scene type screening target distribution object, the body of the user utilized Part information and behavioral data are after big data platform encrypts desensitization process.In order to guarantee the safety of user information, for guarantor Close needs, the information such as phone number of user that big data platform in advance provides operator are encrypted to obtain one It can be identified for that the character string of user identity, which is denoted as the identity information of user.

On the one hand region flow of the people platform is associated with when determining that target distributes crowd based on the user data that operator provides Info class data, such as the identity information of user, comprising gender and age etc., while correlation behavior class data, such as the position of user Information etc..It should be noted that the user data that operator provides is divided into three classes, one kind is info class data, and main includes using The identity information at family, such as age, gender, user terminal relative quiescent data, from networking system of real name information and to user In the mining data of net behavior, the i.e. label data of user's portrait；Second class is consumer data, when mainly including user's communication The information such as length, bill；Third class is behavior class data, position data, message registration, internet records including user etc..True When the distribution object that sets the goal, the first kind and third class data are mainly used.

Based on the different corresponding screening rules of application scenarios determine target distribute crowd, can divide following five seed type into Row explanation, introduces it respectively:

First seed type: emergency command class

Specifically, the target distribution object determined under emergency command class can be determined according to process shown in Fig. 2, it can be with The following steps are included:

S21, based on operator provide user identity information and location information, determine in the short message distribution area Meet the real-time target object of the short message distribution time.

When it is implemented, the real-time target object in the present invention refers in short message distribution area, out of nearest the period It obtains big data platform and the mobile phone signal quantity counted in the short message distribution area in the data of treated user is provided, As the foundation for judging real time personnel.

S22, based on operator provide user identity information and location information, using the short message distribution time as base Standard determines the newly-increased target object in the first preset time period in the short message distribution area.

Specifically, since the crowd in short message distribution area is flowing, thus it needs to be determined that it is default in the short message distribution time Whether newly-increased target object is had in range, if there is being then also required to increase target object transmission short message to be sent newly to these, simultaneously When sending short message to be sent, for same user in the short message distribution area, cannot repeat to send within a preset period of time, by This can frequently receive dislike brought by short message to avoid user and happen.

Preferably, first preset time can be, but not limited to be 5 minutes etc..

S23, determine the real-time target object and the newly-increased target object for the target distribution object.

So far, it can determine that target distribution object, emergency command class are answered based on the corresponding screening rule of emergency command class Therefore not have to the attribute of differentiation crowd based on prestissimo covering maximum crowd with scene, send the real-time population of full dose and The crowd newly entered can continue to send.

Second of type: class is reminded

It should be noted that reminding under class application scenarios, population and people relevant to event in real time, such as subway are laid particular stress on nearby Stoppage in transit event needs to determine in the short message distribution area that subway stoppage in transit event occurs, influenced by stoppage in transit according to subway stoppage in transit event Target distribution object, then send short message to be sent to these target distribution objects, thus user can change route in advance, So will not delay user to arrive punctually at the destination.On the other hand, user is also possible to prevent because that can not know that subway is stopped transport Event and the occurrence of cause batch user to pour in more difficult dispersion flow of the people caused by target distribution area.

Preferably, also carrying trigger event in the acquisition request, intelligence believes that platform is knowing short message to be sent for prompting Class application scenarios can then carry trigger event in acquisition request, to remind the user that remind in time；The touching Hair event can be, but not limited to that there are ponding event, event of cutting off the water and power-off events etc. for subway stoppage in transit event, section.Specifically Ground can determine the target distribution pair reminded and need to distribute short message to be sent under class application scenarios according to process shown in Fig. 3 a As may comprise steps of:

S31, it is directed to any user, the corresponding history bit confidence of historical time information based on the user that operator provides Breath, determine the user in time dimension and/or the trip link information of Spatial Dimension.

When it is implemented, operator can the signaling data and user's communication of interaction access in communication process according to user Base station location information, to determine user's history location information and historical time information.The user can be determined based on this It is obtained in the trip link information of time dimension and/or Spatial Dimension such as the location information of the daily various time points of counting user One trip link information, backtracking or the action trail for restoring individual granularity.

Preferably, the time dimension in the present invention, which is that various time points are corresponding, there is link information；In the present invention Spatial Dimension information can be accurate to user and sometime put corresponding spatial position, such as in the building the XX room XX floor XX.

S32, the trip link information based on each user and the trigger event, prediction are reached in the short message distribution time It then appears in the short message distribution area and estimates target object.

Specifically, this step is for determining the target object that trigger event may influence.

When it is implemented, can be predicted according to method shown in Fig. 3 b based on the trip link information that step S31 is obtained It is appeared in the short message distribution area when reaching the short message distribution time and estimates target object, comprising the following steps:

For any user, it is performed both by following below scheme:

S321, the appearance link information according to the user determine user appearance when reaching the short message distribution time Probability in the short message distribution area.

When it is implemented, can be appeared in one month when reaching the short message distribution time with counting user described short The ratio of the number and of that month number of days is determined as the probability, can also use it certainly by the number for believing distribution area His method determines that the user appears in the probability in the short message distribution area when reaching the short message distribution time.

If S322, the probability are greater than predetermined probabilities threshold value, it is determined that the user, which belongs to, described estimates target object.

It can determine that the user can be in short message when the probability is greater than 90% based on the probability that step S321 is determined The distribution time appears in the short message distribution area when reaching, then determines the user to estimate target object.

Similarly it can determine whether other users are to estimate target object according to step S321~S322 method.Thus it is It can be predicted to appear in the short message distribution area when reaching the short message distribution time and estimate target object.

S33, the user provided based on operator identity information and location information and the trigger event, with the short message On the basis of distributing the time, the newly-increased target object in the second preset time period is determined in the short message distribution area.

When it is implemented, since the crowd in short message distribution area is flowing, therefore it needs to be determined that distribute the time in short message Whether newly-increased target object is had in preset range, if there is being then also required to increase target object transmission short message to be sent newly to these, Simultaneously when sending short message to be sent, for same user in the short message distribution area, it cannot repeat to send out within a preset period of time It send, is happened it is possible thereby to which user is avoided frequently to receive dislike brought by short message.

Preferably, second preset time can be, but not limited to be 5 minutes etc..

Target object is estimated described in S34, determination and/or the newly-increased target object is the target distribution object.

It should be noted that step S32 and step S33 can be performed both by, execution one can also be appointed, in Fig. 3 a of the present invention What is provided is the embodiment being performed both by, when executing step S34 on this basis, i.e., are as follows: estimate target object and institute described in determining Stating newly-increased target object is the target distribution object, thus can precisely determine to appear in short message within the short message distributes the time Crowd in distribution area, so that these crowds avoid being toggled the influence of event bring.If only carrying out step S32, The implementation procedure of step S34 are as follows: it is the target distribution object that target object is estimated described in determining.Similarly, if only carrying out step S33, the then implementation procedure of step S34 are as follows: determine that the newly-increased target object is the target distribution object.

Third seed type: humanistic care class

It should be noted that being usually used in issuing scenic spot prompting, increasing the self-precaution of client under humanistic care application scenarios Ability, target distribution object lay particular emphasis on the real-time stream of people, tourism population, increment population and non-permanent resident population.

Preferably, also needing to carry trigger event in the acquisition request；The trigger event can be, but not limited to for Campus orientation event etc..Intelligence believes that platform is knowing that short message to be sent is humanistic care class application scenarios, then can be by trigger event It carries in acquisition request, to remind the user that remind in time.It is carried out so that trigger event is campus orientation event as an example Illustrate, after determining that user enters campus according to the location information of user, age bracket can be filtered out within a certain range and The target distribution object in the campus is appeared in, then sends short message to be sent to these target distribution objects, short message content can be with For newborn registration process, target user is facilitated to register to corresponding location, improves user experience, provide personalized clothes for user Business.

Specifically, the target distribution object under humanistic care application scenarios can be determined according to process shown in Fig. 4, including Following steps:

S41, based on operator provide user identity information and location information, determine in the short message distribution area Permanent crowd.

When it is implemented, can determine in one month of measurement period, user is in the short message distribution area, daily 0 point to 24 points, residence time is more than 10 hours, and the number of days for meeting above-mentioned condition be more than 15 days user be permanent crowd.So It determines to distribute the permanent crowd appeared in the time in the short message distribution area in the short message again afterwards.

S42, according to the trigger event, determine the reality for meeting the short message distribution time in the short message distribution area Shi Renqun.

The identity information and behavioral data of the user specifically provided according further to operator determines and distributes in the short message Meet the real-time crowd of the short message distribution time in region.Such as determine under campus orientation event, in short message distribution area Appear in the real-time crowd in a certain campus.

S43, the permanent crowd is screened out from the real-time crowd obtain real-time target object.

Since there are also big two big three and teachers et al. in campus in the campus, therefore need to reject from real-time crowd permanent Crowd obtains real-time target object.

S44, according to the trigger event, on the basis of distributing the time by the short message, in the short message distribution area really Determine the newly-increased target object in third preset time period.

When it is implemented, identity information, the location information of the user for needing to provide based on operator, determine newly-increased target pair As.

S45, determine the real-time target object and/or the newly-increased target object for the target distribution object.

When it is implemented, step S44 can be executed after executing step S14~S43, and it can also be in preceding execution, it can also not It executes, it can only determine real-time target object, real-time target object is then determined as the target distribution object；It can also be with Step S14~S43 is not executed, only carries out step S44, i.e., only determines newly-increased target object, then determine newly-increased target object For the target distribution object.Step S41~S44 can also be carried out, the target distribution object in such step S44 is new Increase target object and real-time target object.

4th seed type: publicity class

For publicity class application scenarios, such as civilization wound city etc., publicizes, lay particular emphasis on permanent primarily directed to government policy class Population, it is disposable to send.

Specifically, can according to process shown in fig. 5 determine publicity class application scenarios under target distribution object, including with Lower step:

S51, based on operator provide user identity information and location information, determine in the short message distribution area Meet the permanent crowd of the short message distribution time.

S52, the permanent crowd is determined as the target distribution object.

When it is implemented, being usually used in government policy publicity, it is intended to public welfare for publicity class application scenarios.It lays particular emphasis on Permanent crowd.Therefore it can determine to appear in the short message distribution area within the short message distributes the time by using step S51 Permanent crowd in domain, then as target distribution object, the target distribution object determined to these is disposably sent Short message to be distributed does not repeat to send, the satisfaction of user can be improved in this way.

5th seed type: security classes

For security classes application scenarios, primary is Emergency Assistance and to dredge, and is needed after real-time flow of the people reaches the pre- upper limit, It is preferred that sending administrative staff, other staff are then sent.

Specifically, the target distribution object under security classes application scenarios can be determined according to process shown in fig. 6, including with Lower step:

S61, based on operator provide user identity information and location information, determine in the short message distribution area Meet the real-time target object of the short message distribution time.

S62, determine that the real-time target object is target distribution object.

When it is implemented, security classes application scenarios are directed to, be suitable for emergency assistance services and safeguard live order etc..Compare Tend to send short message to be sent, the existing permanent crowd under the scene, due to floating population, it is also possible to there is trip to the real-time stream of people Visitor mouthful, therefore need to only count real-time target object.

It should be noted that real-time target object and/or real-time crowd in the present invention, it is possible to understand that are as follows: based on operation The identity information and behavioral data for the user that quotient provides count mobile phone signal in short message distribution area out of short message the distribution period Quantity and the corresponding crowd of mobile phone signal.

Preferably, being directed to above five seed type, the body for the user that can be provided according to method shown in Fig. 7 based on operator Part information and location information, determine the real-time target object for meeting the short message distribution time in the short message distribution area or Real-time crowd, comprising the following steps:

S71, the base station that the short message distribution area includes is fabricated to Distribution GIS figure layer.

S72, the location information of the base station and the map of the short message distribution area are associated.

S73, according to the identity information and behavioral data and base station position information of the user for accessing the base station and described short The incidence relation for believing the area of distribution area, determines the mobile subscriber belonged in the short message distribution area.

S74, the time is distributed according to the bob, filtering out the short message distribution time extends forward the unit time and appear in Mobile subscriber in the short message distribution area；

S75, duplicate removal processing is carried out to the mobile subscriber filtered out, obtains meeting in the short message distribution area described short The real-time target object of letter distribution time.

When it is implemented, using step S71~S75 method i.e. can determine that the short message distribution area meet described in The implementation goal object of short message distribution time.

It should be noted that newly-increased target object in the present invention is it is to be understood that target area in regular time section The mobile subscriber's quantity inside newly increased.Navigating in the present invention and increasing target object newly is short message distribution area in regular time section The mobile subscriber's quantity inside newly increased.It is obtained for example, can be compared with the real-time flow of the people at former and later two moment of set period The newly-increased flow of the people of set period.Principle is as follows:

Firstly, a selected designated time period is [a, b], time span is t hours, then [a, b] session target region is new Increasing flow of the people is that the target area mobile subscriber's storage (being indicated with set A) for extending t hours forward at the b moment is prolonged forward with a moment The difference of long t hours of target area mobile subscriber's storage (being indicated with set B).

It is to be appreciated that set A and the intersection of set B are two periods identical mobile subscribers, as t hours resident User.The mobile subscriber for existing in the difference set expression set A of set A and set B and being not present in set B, as [a, b] period The outflow user of target area.The mobile use for existing in the difference set expression set B of set B and set A and being not present in set A Family, as the inflow user in [a, b] session target region.

Based on the above principles, for above five seed type, newly-increased target object can be determined according to method shown in Fig. 8 a, The following steps are included:

S81, the time is distributed according to the short message, determines screening time section.

The screening time section is made of first time point and the second time point, and the first time point is less than the second time Point.

S82, the user provided based on operator identity information and behavioral data, determine that first time point extends forward the One preset time appears in first user's storage set in the short message distribution area in the corresponding period.

Preferably, in order to improve the accuracy for the newly-increased target object determined, it can be to the first user storage collection User in conjunction carries out duplicate removal processing, and the first user's storage set obtained after duplicate removal processing is then recycled to execute step S84.

S83, the user provided based on operator identity information and behavioral data, determine that the second time point extended forward the One preset time appears in the second user storage set in the short message distribution area in the corresponding period.

Preferably, in order to improve the accuracy for the newly-increased target object determined, it can be in second user storage set User carry out duplicate removal processing, then recycle duplicate removal processing after second user storage set execute step S84.

S84, newly-increased target object is determined according to the first user storage set and the second user storage set.

Preferably, can be deposited according to method shown in Fig. 8 b according to the first user storage set and the second user Duration set determines newly-increased target object, comprising the following steps:

S841, determine that the difference set of the first user storage set and the second user storage set is described short to flow out Believe the first object object set of distribution area.

S842, determine that the difference set of the second user storage set and the first user storage set is described short to flow into Believe the second target object set of distribution area.

S843, the difference set for determining the second target object set Yu the first object object set.

S844, the user for including in the difference set is determined as newly-increased target object.

So far, it can accurately determine the newly-increased target object under each application scenarios type, avoid sending out to unrelated user Short message to be sent is sent, the satisfaction of user is improved.

It should be noted that when determining other populations such as permanent crowd or floating population, in conjunction with user's specific requirements pair Permanent and floating population's process feature is abstracted and analyzes, specifically, be exactly according to operator's CDR data field contents and Format, by the way that the user on building time dimension and Spatial Dimension is resident and behavioural characteristic, then with K-means clustering algorithm to people Group clustered, with user's specific requirements carry out model checking and to mark after, obtain permanent crowd and floating population's quantity, it is permanent Population includes resident population and working population's two parts, and non-inhabitation inoperative population is floating population, and tourism population is generally acknowledged that It is non-local and residence time shorter population.

Determine permanent crowd, floating population or tourism population when, can according to flow implementation shown in Fig. 9, including with Lower step:

S91, it is extracted on time dimension and counts each user at times signaling item number, logical in corresponding scene areas occurs Item number, stay time, resident number of days and resident months are talked about, the region where customer position information is extracted on Spatial Dimension.

S92, clustering is carried out to region population characteristic based on K-means clustering algorithm, obtains relative influence statistics Factor and thresholding, and carry out model checking with other statistical data of user and mark is handled.

Specifically, K-means algorithm is one kind commonly based on the clustering algorithm of division, is mesh typically based on prototype The representative of scalar functions clustering method, it is certain objective function of distance as optimization of data point to prototype, is asked using function The method of extreme value obtains the adjustment rule of interative computation.

S93, by analyzing mark, the analysis between variable is carried out to the numeric results of model solution and is handled.

For example, executing analysis, stability analysis, the sensitivity analysis of system parameter and the error analysis etc. of dependence.

If it does not meet the requirements, modeling assumption clause is just modified or increased and decreased, is modeled again, until meeting the requirements；If symbol It closes and requires, model is evaluated, predict, is optimized.

S94, more operator's statistical data are merged according to Statistical Criteria and more card user duplicate removal processings.

Since user may use mobile, connection or telecommunication handset card, therefore need to be implemented step S94.

S95, it is directed to regional population's distribution situation, chooses the scenes such as school, community and carries out investigation of sampling without mobile phone user, root According to finding and a street small towns population ages section distribution situation, reduction carries out population retrieving algorithm without mobile phone user's ratio Analysis and model buildings.

The target distribution object is sent to big data platform by S16, region flow of the people platform.

Due to the target distribution object substantially also for it is qualified, encryption desensitization after user identity information and Behavioral data.Therefore it needs to be sent to big data platform and is decrypted.

Specifically, flow of the people platform in region also has the function of number duplicate removal, which will store specified region and enter personnel List, the corresponding longer scene of sending time section, no one only sends once, in order to avoid frequent bother user i.e. waste system money Source.

Specifically, region flow of the people platform, can be with document when sending the target distribution object to big data platform Server (File Transfer Protocol, FTP) file interface form is sent.

When it is implemented, the information of the target distribution object can be stored in FTP service by region flow of the people ticket platform In file in device, the storage location of file (such as address information) is then sent to big data platform.

Further, the region flow of the people platform same time is likely to be received at least one target point that intelligence letter platform is sent Object acquisition request is sent out, it, can be to big therefore in order to distinguish the target distribution object determined based on each request received Data platform carries task ID and task names when sending target distribution object.The task names can be fixed according to project Justice.On this basis shown in region flow of the people platform and big data platform interface field table reference table 2:

Table 2

The target distribution object is decrypted in S17, big data platform, obtains the hand of the target distribution object Machine number.

Specifically, place is decrypted to the identity information and behavioral data of the user of the encryption desensitization in big data platform Reason can such as decrypt the phone number of user according to the identity information of the user after encryption desensitization.

Preferably, the address information that big data platform can be sent according to the region flow of the people platform, arrives ftp server It is middle to search the target distribution object, then it is decrypted.

The phone number of the target distribution object is sent to intelligence letter platform by S18, big data platform.

Equally, big data platform, can also be in the form of FTP when Xiang Zhixin platform sends the target distribution object after decryption It is transferred to intelligence letter platform, i.e., the target distribution object after decryption is stored in the file in ftp server, then by the text The storage location (such as address information) of part is sent to intelligence letter platform.

Similarly, intelligence is believed shown in platform and big data platform interface field table reference table 3:

Table 3

The phone number of the target distribution object and short message to be sent are sent to industry gateway by S19, intelligence letter platform.

Intelligence letter platform can periodically receive the address information of big data platform transmission, find storage according to the address information Target distribution object after having decryption.It is stored with the dark red white list for sending short message to be sent in the intelligence letter platform, is being received To after the list of the cell-phone number for the target distribution object being stored with after decrypting, determined from the cell-phone number of all target distribution objects Include the cell-phone number in blacklist, these cell-phone numbers are then rejected from the list.From all target distribution objects Determination includes the cell-phone number in Red List in cell-phone number, and the cell-phone number determined then is put into list front end, so that row It includes cell-phone number in Red List that industry gateway, which is effectively sent,；Then packet is determined from the cell-phone number of all target distribution objects again The cell-phone number being contained in white list, these cell-phone numbers have to send short message to be sent, therefore can will be included in white list In cell-phone number adjust to including the list that obtains that treated behind cell-phone number in Red List.Again will treated column Table and short message to be sent are sent to industry gateway.

Specifically, under security classes application scenarios, intelligence believes platform when sending short message to be sent, needs according to described real-time Target object counts real-time flow of the people；If it is determined that the real-time flow of the people reaches early warning upper limit value, then from the real-time target Filtering out in object includes target object in preset white list, and short message to be sent is preferentially sent to the target object.

Preferably, the intelligence letter platform is before being sent to industry gateway for short message to be sent, it is also necessary to to be sent short The content of letter is tested, and such as sends short message to staff, if staff, which is properly received, shows that the short message to be sent is not deposited In sensitive vocabulary etc..Then short message to be sent is sent to industry gateway again.

Based on this, short message to be sent can be sent directly to mesh by the method that the present invention realizes short message using intelligence letter platform Client is marked, not only client is allowed to please oneself, but also message release side is made to reach ideal publicity and service effectiveness, is avoided short Believe blindly multiple the phenomenon that causing client to dislike, saves network system resources, improve transmitting efficiency.Moreover, the present invention is logical The behavior prediction that region flow of the people platform carries out user is crossed, judges that mobile phone user will enter a certain region in certain time, sends out in advance Short message is sent to remind；It can be with a certain field frequency number of the arrival of counting user certain period of time, to decide whether to continue to send Information avoids causing to perplex to mobile phone user.User is precisely distinguished, is provided personalized service, improves user to small The satisfaction and Experience Degree of area's short message service.

The short message to be sent is sent to the cell-phone number of the target distribution object by S110, industry gateway.

Industry gateway, can be according to list after receiving intelligence letter platform and sending treated list and short message to be sent In sequence from top to bottom successively the cell-phone number into list sends short message to be sent.

Short message provided in an embodiment of the present invention based on intelligence letter platform sends system, and intelligence believes that platform obtains in short message to be sent Hold, and determine the corresponding scene type of the short message content to be sent, then to region flow of the people platform send for it is described to Send the target distribution object acquisition request of short message；Region flow of the people platform is according to the scene type, scene type and screening The corresponding relationship of rule, determines the corresponding screening rule of the scene type carried in the acquisition request；And it is mentioned based on operator The identity information and behavioral data of the user of confession, determine meet in the short message distribution area short message distribution time and Meet the target distribution object of the corresponding screening rule of the scene type, the target distribution object is then sent to big number According to platform；The target distribution object is decrypted in big data platform, obtains the cell-phone number of the target distribution object Code, and the phone number of the target distribution object is sent to intelligence letter platform, so that the intelligence believes platform by the target point The phone number and the short message to be sent for sending out object are sent to industry gateway, by the industry gateway by the short message to be sent It is sent on the phone number of the target distribution object.Using the above method, realize according to the corresponding screening of application scenarios Rule determines target distribution object, then sends short message to be sent to the target distribution object determined, avoids incoherent use There is the case where reducing to short message service satisfaction after receiving message in family, realizes personalized short message and reminds service.

Embodiment two

For a further understanding of the present invention, the embodiment of the present invention two further describes this hair on the basis of example 1 It is bright, it is the short message transmission that platform is believed based on intelligence of flow of the people platform side in region provided by Embodiment 2 of the present invention as shown in Figure 10 a The flow diagram of method, comprising the following steps:

S101, target distribution object acquisition request that intelligence letter platform is sent, for short message to be sent is received.

Scene type, short message distribution time and short message distribution area, the acquisition request are carried in the acquisition request Believe that platform after the content for getting the short message to be sent, is sent out after determining the corresponding scene type of the content for the intelligence It send；

S102, according to the corresponding relationship of the scene type, scene type and screening rule, determine in the acquisition request The corresponding screening rule of the scene type of carrying.

S103, based on operator provide user identity information and behavioral data, determine in the short message distribution area Inside meet the short message distribution time and meets the target distribution object of the corresponding screening rule of the scene type.

S104, the target distribution object is sent to the intelligence believes platform, by intelligence letter platform according to determining The short message to be sent is sent to the target distribution object by the target distribution object.

When it is implemented, step S101~S104's implements to retouch with reference to corresponding portion in the embodiment of the present invention one It states, overlaps will not be repeated.

It should be noted that needing to carry out dynamic Pedestrian flow detection and early warning when determining that target distributes crowd.Specifically It says, the location information of operator, itself is also a kind of data with distribution characteristics, screens the images of a group of characters data with a certain feature It is analyzed, flow of the people real-time monitoring can be carried out to selection area according to actual needs；Accurately pacified relatively by analyzing realization Full early warning；Flow of the people monitoring and warning mechanism is established, Mass disturbance is prevented.The monitoring of dynamic flow of the people and early warning subsystem may be selected The population statistics grade that time granularity is 15 minutes or 30 minutes or 1 hour, statistics rank is 30 people or more.

Firstly, selection area

According to the actual situation, possible megastore, station, movie theatre, theater, tourist attraction etc. are rule of thumb pre-selected Other large-scale activity places mark these place positions on the electronic map.

Secondly, Pedestrian flow detection

According to selected region, system counts the mobile phone signal number of selection area from obtaining in the nearest period in data According to as the data for judging personnel amount.Statistics is primary within each 15 minutes or 30 minutes, and the result counted recently in map Upper displaying.Meanwhile the early warning situation of real-time stream of people monitoring is shown with thermodynamic chart, when close to threshold value of warning, can with sound plus Strong color etc. makes early warning, and support carry out personnel's Attribute Association analysis and in some period flow of the people analysis of trend.

Early warning threshold values: setting the flow of the people threshold values in monitoring region in conjunction with historical data, (alarm threshold value can customize, platform Also can provide reference value), it alarms if being more than.

The monitoring of dynamic flow of the people and early warning need to consider secondary analysis and the reduction of data:

(1) it need to consider three movement, connection, telecommunications carrier market accountings.

(2) need to consider no mobile phone user's accounting, due to this method be obtained based on mobile communication equipment population distribution and Flowing information, then precondition is exactly that research object must hold mobile communication equipment.Although current China tracking exchage Amount amount has been over 1,300,000,000 families, but needs to possess multiple phone numbers and old man and children in view of a people, and there are also at least 1 The case where hundred million populations are not monitored to.

It as shown in fig. lob, is flood control provided by Embodiment 2 of the present invention fire prevention emergency command class application scenarios schematic diagram, During natural calamity multiple season, the target group in region are discongested using method provided by the invention screening target, are released news, Publicity flood control knowledge extensively, to reach the consciousness that the watchful whole people improve flood control hedging and save oneself.

As shown in figure l0c, it is prompting class application scenarios schematic diagram provided by Embodiment 2 of the present invention, goes out the departure date in the common people Between, weather bureau's prediction summer day heavy rain rank will lead to the transport hub ponding in connection urban district and airport, cause northern core Region leads to the congestion of airport roadway all fronts, can be with by using the note transmission method provided by the invention based on intelligence letter platform The prediction is notified into the common people on the neighbouring related common people and routine work route, Improving Public satisfaction in time.

It as shown in fig. 10d, is humanistic care class application scenarios schematic diagram provided by Embodiment 2 of the present invention, delineation scenic spot is special Determine region, sends weather reminding short message to including the non-permanent resident population such as tourism by using method provided by the invention；In large size During meeting, key activities, participant's weather condition is informed.

As illustrated in figure 10e, it is security classes application scenarios schematic diagram provided by Embodiment 2 of the present invention, is based on security classes application Scene can be quasi- in time to stream of people's collection region by using method provided by the invention in particular time or great festivals or holidays Really prediction, gives notice early to the accident that may cause, carries out Emergency Preparedness as early as possible.

Embodiment three

Based on the same inventive concept, a kind of short message transmission dress based on intelligence letter platform is additionally provided in the embodiment of the present invention It sets, since the principle that above-mentioned apparatus solves the problems, such as is similar to based on the intelligence letter note transmission method of platform, above-mentioned apparatus Implementation may refer to the implementation of method, and overlaps will not be repeated.

As shown in figure 11, the structural representation that the short message sending device of platform is believed based on intelligence is provided for the embodiment of the present invention three Figure, including receiving unit 111, the first determination unit 112, the second determination unit 113 and transmission unit 114, in which:

Receiving unit 111, for receive intelligence letter platform send, for short message to be sent target distribution object acquisition ask It asks, it is described that scene type, short message distribution time and short message distribution area, the acquisition request are carried in the acquisition request Intelligence believes platform after the content for getting the short message to be sent, determines to send after the corresponding scene type of the content；

First determination unit 112, for the corresponding relationship according to the scene type, scene type and screening rule, really The corresponding screening rule of scene type carried in the fixed acquisition request；

Second determination unit 113, the identity information and behavioral data of the user for being provided based on operator are determined in institute State the target point for meeting the short message distribution time in short message distribution area and meeting the corresponding screening rule of the scene type Send out object；

Transmission unit 114 believes platform for the target distribution object to be sent to the intelligence, believes platform root by the intelligence According to the target distribution object determined, the short message to be sent is sent to the target distribution object.

Preferably, the identity information is to obtain after big data platform carries out encryption desensitization process to the phone number of user , the behavioral data of the user includes the location information of user.

Preferably, second determination unit 113 is based on if being specifically used for the scene type is emergency command class The identity information and location information for the user that operator provides determine and meet the short message distribution in the short message distribution area The real-time target object of time；And on the basis of the short message distribution time, determine that first is pre- in the short message distribution area If the newly-increased target object in the period；Determine the real-time target object and the newly-increased target object for target distribution Object.

Preferably, also carrying trigger event in the acquisition request；And

Second determination unit 113 is directed to any user, base if being specifically used for the scene type is to remind class In operator provide the user the corresponding historical position information of historical time information, determine the user in time dimension And/or the trip link information of Spatial Dimension；Trip link information and the trigger event based on each user are predicted in institute Stating the short message distribution time appears in the short message distribution area when reaching and estimates target object；And/or according to the triggering Event is determined newly-increased in the second preset time period on the basis of the short message distribution time in the short message distribution area Target object；Target object is estimated described in determination and/or the newly-increased target object is the target distribution object.

Preferably, second determination unit 113 is specifically used for being directed to any user, according to the appearance link of the user Information and the trigger event determine that the user appears in the short message distribution area when reaching the short message distribution time Probability；If the probability is greater than predetermined probabilities threshold value, it is determined that the user, which belongs to, described estimates target object.

Preferably, also carrying trigger event in the acquisition request；And

Second determination unit 113 is mentioned if being specifically used for the scene type is humanistic care class based on operator The identity information and location information of the user of confession determines the permanent crowd in the short message distribution area；According to the triggering Event determines the real-time crowd for meeting the short message distribution time in the short message distribution area；And from the real-time crowd In screen out the permanent crowd and obtain real-time target object；And/or according to the trigger event, it is with the short message distribution time Benchmark determines the newly-increased target object in third preset time period in the short message distribution area；Determine the real-time target Object and/or the newly-increased target object are the target distribution object.

Preferably, second determination unit 113, if being specifically used for the scene type is publicity class, based on operation The identity information and location information for the user that quotient provides determine and meet the short message distribution time in the short message distribution area Permanent crowd；The permanent crowd is determined as the target distribution object.

Preferably, second determination unit 113 is based on if being specifically used for the scene type is public safety class The identity information and location information for the user that operator provides determine and meet the short message distribution in the short message distribution area The real-time target object of time；And determine that the real-time target object is target distribution object.

Further, the transmission unit 114 believes platform specifically for the real-time target object is sent to the intelligence Afterwards, real-time flow of the people is counted according to the real-time target object by intelligence letter platform；If it is determined that the real-time flow of the people reaches To early warning upper limit value, then filtering out from the real-time target object includes target object in preset white list, preferentially will Short message to be sent is sent to the target object.

Preferably, described second determines object 113, it is specifically used for determining newly-increased target object by the following method: according to The short message distributes the time, determines that screening time section, the screening time section are made of first time point and the second time point, institute First time point is stated less than the second time point；Identity information and behavioral data based on the user that operator provides, determine first Time point extends forward the first user appeared in the short message distribution area in the first preset time corresponding period and deposits Duration set；And the identity information and behavioral data of the user provided based on operator, determine that the second time point extended forward first Preset time appears in the second user storage set in the short message distribution area in the corresponding period；According to described first User's storage set and the second user storage set determine newly-increased target object.

Preferably, it described second determines object 113, is specifically used for determining the first user storage set and described second The difference set of user's storage set is the first object object set for flowing out the short message distribution area；Determine that the second user is deposited The difference set of duration set and the first user storage set is to flow into the second target object set of the short message distribution area；Really The difference set of the fixed second target object set and the first object object set；And it is the user for including in the difference set is true It is set to newly-increased target object.

For convenience of description, above each section is divided by function describes respectively for each module (or unit).Certainly, exist Implement to realize the function of each module (or unit) in same or multiple softwares or hardware when the present invention.For example, this The short message sending device based on intelligence letter platform that inventive embodiments three provide can be set in the flow of the people platform of region, by region The determination of flow of the people platform completion target distribution object.

Example IV

The embodiment of the present invention four provides a kind of communication equipment, including memory, processor and is stored on the memory And the computer program that can be run on the processor；The processor realizes such as the embodiment of the present invention when executing described program The two described in any item note transmission methods based on intelligence letter platform provided.

Embodiment five

The embodiment of the present invention five provides a kind of computer readable storage medium, is stored thereon with computer program, the program It is realized when being executed by processor such as described in any item SMS senders based on intelligence letter platform provided by Embodiment 2 of the present invention Step in method.

Short message sending device based on intelligence letter platform provided by embodiments herein can be realized by a computer program. Those skilled in the art are it should be appreciated that above-mentioned module division mode is only one of numerous module division modes, such as Fruit is divided into other modules or non-division module, as long as the short message sending device based on intelligence letter platform has above-mentioned function, all answers This is within the scope of protection of this application.

It should be understood by those skilled in the art that, the embodiment of the present invention can provide as method, system or computer program Product.Therefore, complete hardware embodiment, complete software embodiment or reality combining software and hardware aspects can be used in the present invention Apply the form of example.Moreover, it wherein includes the computer of computer usable program code that the present invention, which can be used in one or more, The computer program implemented in usable storage medium (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) produces The form of product.

The present invention be referring to according to the method for the embodiment of the present invention, the process of equipment (system) and computer program product Figure and/or block diagram describe.It should be understood that every one stream in flowchart and/or the block diagram can be realized by computer program instructions The combination of process and/or box in journey and/or box and flowchart and/or the block diagram.It can provide these computer programs Instruct the processor of general purpose computer, special purpose computer, Embedded Processor or other programmable data processing devices to produce A raw machine, so that being generated by the instruction that computer or the processor of other programmable data processing devices execute for real The device for the function of being specified in present one or more flows of the flowchart and/or one or more blocks of the block diagram.

These computer program instructions, which may also be stored in, is able to guide computer or other programmable data processing devices with spy Determine in the computer-readable memory that mode works, so that it includes referring to that instruction stored in the computer readable memory, which generates, Enable the manufacture of device, the command device realize in one box of one or more flows of the flowchart and/or block diagram or The function of being specified in multiple boxes.

These computer program instructions also can be loaded onto a computer or other programmable data processing device, so that counting Series of operation steps are executed on calculation machine or other programmable devices to generate computer implemented processing, thus in computer or The instruction executed on other programmable devices is provided for realizing in one or more flows of the flowchart and/or block diagram one The step of function of being specified in a box or multiple boxes.

Although preferred embodiments of the present invention have been described, it is created once a person skilled in the art knows basic Property concept, then additional changes and modifications can be made to these embodiments.So it includes excellent that the following claims are intended to be interpreted as It selects embodiment and falls into all change and modification of the scope of the invention.

Obviously, various changes and modifications can be made to the invention without departing from essence of the invention by those skilled in the art Mind and range.In this way, if these modifications and changes of the present invention belongs to the range of the claims in the present invention and its equivalent technologies Within, then the present invention is also intended to include these modifications and variations.

Claims (15)

1. a kind of note transmission method based on intelligence letter platform characterized by comprising

Target distribution object acquisition request that intelligence letter platform is sent, for short message to be sent is received, is taken in the acquisition request With scene type, short message distribution time and short message distribution area, the acquisition request believes platform getting for the intelligence After the content for stating short message to be sent, determine to send after the corresponding scene type of the content；

According to the corresponding relationship of the scene type, scene type and screening rule, the field carried in the acquisition request is determined The corresponding screening rule of scape type；And

Identity information and behavioral data based on the user that operator provides determine described in meeting in the short message distribution area Short message distribution time and the target distribution object for meeting the corresponding screening rule of the scene type；And

The target distribution object is sent to the intelligence letter platform, by intelligence letter platform according to the target determined point Object is sent out, the short message to be sent is sent to the target distribution object.

2. the method as described in claim 1, which is characterized in that the identity information is cell-phone number of the big data platform to user What code obtain after encryption desensitization process, the behavioral data of the user includes the location information of user.

3. method according to claim 2, which is characterized in that if the scene type is emergency command class, based on operation The behavioral data for the user that quotient provides determines and meets the short message distribution time in the short message distribution area and meet institute The target distribution object for stating the corresponding screening rule of scene type, specifically includes:

Identity information and location information based on the user that operator provides determine described in meeting in the short message distribution area The real-time target object of short message distribution time；And

On the basis of the short message distribution time, the new gaining in the first preset time period is determined in the short message distribution area Mark object；

It determines the real-time target object and the newly-increased target object is the target distribution object.

4. method according to claim 2, which is characterized in that also carry trigger event in the acquisition request；And if The scene type is to remind class, then the identity information and behavioral data of the user provided based on operator are determined described short Meet the short message distribution time in letter distribution area and meets the target distribution pair of the corresponding screening rule of the scene type As specifically including:

For any user, the corresponding historical position information of historical time information based on the user that operator provides is determined The user in time dimension and/or the trip link information of Spatial Dimension；

Trip link information and the trigger event based on each user, prediction appearance when reaching the short message distribution time Target object is estimated in the short message distribution area；And/or

According to the trigger event, on the basis of the short message distribution time, determine that second is pre- in the short message distribution area If the newly-increased target object in the period；

Target object is estimated described in determination and/or the newly-increased target object is the target distribution object.

5. method as claimed in claim 4, which is characterized in that trip link information and the triggering thing based on each user Part, prediction appears in the short message distribution area when reaching the short message distribution time and estimates target object, specific to wrap It includes:

Determine the user in the short message according to the appearance link information of the user and the trigger event for any user The distribution time appears in the probability in the short message distribution area when reaching；

If the probability is greater than predetermined probabilities threshold value, it is determined that the user, which belongs to, described estimates target object.

6. method according to claim 2, which is characterized in that also carry trigger event in the acquisition request；And if The scene type is humanistic care class, then the behavioral data of the user provided based on operator is determined and distributed in the short message Meet the short message distribution time in region and meets the target distribution object of the corresponding screening rule of the scene type, tool Body includes:

Identity information and location information based on the user that operator provides, determine the permanent people in the short message distribution area Group；

According to the trigger event, the real-time crowd for meeting the short message distribution time in the short message distribution area is determined； And

The permanent crowd is screened out from the real-time crowd obtains real-time target object；And/or

According to the trigger event, on the basis of the short message distribution time, determine that third is pre- in the short message distribution area If the newly-increased target object in the period；

It determines the real-time target object and/or the newly-increased target object is the target distribution object.

7. method according to claim 2, which is characterized in that if the scene type is publicity class, mentioned based on operator The behavioral data of the user of confession determines and meets the short message distribution time in the short message distribution area and meet the field The target distribution object of the corresponding screening rule of scape type, specifically includes:

Identity information and location information based on the user that operator provides determine described in meeting in the short message distribution area The permanent crowd of short message distribution time；

The permanent crowd is determined as the target distribution object.

8. method according to claim 2, which is characterized in that if the scene type is public safety class, based on operation The behavioral data for the user that quotient provides determines and meets the short message distribution time in the short message distribution area and meet institute The target distribution object for stating the corresponding screening rule of scene type, specifically includes:

Identity information and location information based on the user that operator provides determine described in meeting in the short message distribution area The real-time target object of short message distribution time；And

Determine that the real-time target object is target distribution object.

9. method according to claim 8, which is characterized in that the target distribution object is sent to the intelligence and believes platform, By intelligence letter platform according to the target distribution object determined, the short message to be sent is sent to the target and is distributed Object specifically includes:

After the real-time target object is sent to the intelligence letter platform, by intelligence letter platform according to the real-time target object Count real-time flow of the people；If it is determined that the real-time flow of the people reaches early warning upper limit value, then sieved from the real-time target object Selecting includes target object in preset white list, and short message to be sent is preferentially sent to the target object.

10. the method as described in claim 3,4 and 6 any claims, which is characterized in that determine by the following method newly-increased Target object:

Distribute the time according to the short message, determines screening time section, the screening time section is by first time point and the second time Point is constituted, and the first time point is less than the second time point；

Based on operator provide user identity information and behavioral data, determine first time point extend forward first it is default when Between first user's storage set in the short message distribution area is appeared in the corresponding period；And

Based on operator provide user identity information and behavioral data, determine the second time point extend forward first it is default when Between second user storage set in the short message distribution area is appeared in the corresponding period；

Newly-increased target object is determined according to the first user storage set and the second user storage set.

11. method as claimed in claim 10, which is characterized in that used according to the first user storage set and described second Family storage set determines newly-increased target object, specifically includes:

The difference set for determining the first user storage set and the second user storage set is the outflow short message distribution area The first object object set in domain；

The difference set for determining the second user storage set and the first user storage set is the inflow short message distribution area The second target object set in domain；

Determine the difference set of the second target object set Yu the first object object set；And

The user for including in the difference set is determined as newly-increased target object.

12. a kind of short message sending device based on intelligence letter platform characterized by comprising

Receiving unit, it is described for receiving target distribution object acquisition request that intelligence letter platform is sent, for short message to be sent Scene type, short message distribution time and short message distribution area are carried in acquisition request, the acquisition request is that intelligence letter is flat Platform is determined to send after the corresponding scene type of the content after the content for getting the short message to be sent；

First determination unit obtains described in determination for the corresponding relationship according to the scene type, scene type and screening rule Take the corresponding screening rule of scene type carried in request；

Second determination unit, the identity information and behavioral data of the user for being provided based on operator are determined in the short message Meet the short message distribution time in distribution area and meets the target distribution pair of the corresponding screening rule of the scene type As；

Transmission unit believes platform for the target distribution object to be sent to the intelligence, by intelligence letter platform according to determination The short message to be sent is sent to the target distribution object by the target distribution object out.

13. a kind of short message based on intelligence letter platform sends system, which is characterized in that flat including region flow of the people platform, big data Platform, intelligence letter platform and industry gateway, wherein be provided in the region flow of the people platform as claimed in claim 12 based on intelligence Believe the short message sending device of platform.

14. a kind of communication equipment, including memory, processor and it is stored on the memory and can transports on the processor Capable computer program；It is characterized in that, the processor is realized when executing described program such as any one of claim 1~11 institute The note transmission method based on intelligence letter platform stated.

15. a kind of computer readable storage medium, is stored thereon with computer program, which is characterized in that the program is by processor The step in the note transmission method as claimed in any one of claims 1 to 11 based on intelligence letter platform is realized when execution.