CN109948046A - Information push method, device, mobile terminal and storage medium - Google Patents
Information push method, device, mobile terminal and storage medium Download PDFInfo
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Abstract
The invention discloses a kind of information push method, device, mobile terminal and storage mediums, the method comprise the steps that S1: receiving the inquiry request that terminal is sent, carry target user in the inquiry request；S2: creation common template, the common template have preconfigured multichannel push strategy, content of text, stereotype, variable and corresponding variable description；S3: according to the inquiry request, push channel is matched for the common template；S4: according to matching result, the content of text is shown to target user and then the push channel matched pushes.The present invention effectively provides optimal channel push, duplicate removal push is carried out to information channel, by way of concentrating information management, promoting efficiency of operation and the individual requirement push of information publisher's meet demand is provided, greatly reduce operation efficiency and information touching up to rate.
Description
Technical field
The present invention relates to fields of communication technology, more particularly, to a kind of information push method, device, mobile terminal and storage
Medium.
Background technique
When constructing each information platform, operation needs different messages in popularization activity for internet and business system at present
Template setting is carried out in system service, official documents and correspondence is write, and each channel is pushed to user again.To different operation activities, operation is often needed
The optimal channel that user need to push is filtered out, but often optimizes push not over the historical feedback information of user,
For example from channel is clicked, channel is checked, template is checked etc., historical datas carry out analysis of strategies, are pushed to optimal channel, promote fortune
Effect is sought, the arrival rate of user information, and the movable conversion ratio of operation are promoted.Turn between different templates on message template
It changes, can be using the general template parsing such as FreeMarker, FreeMarker is a template engine, and one kind is based on template and wants
The data of change, and it is used to generate the general utility tool of output text (html web page, Email, configuration file, source code etc.).
, not instead of towards end user, a java class library is that a programmer can be embedded in their institute's developments for it
Component, but the disadvantage is that the templates such as FreeMarker in transfer efficiency due to heavier, transfer efficiency is more time-consuming.
Summary of the invention
Present invention aims at a kind of information push method method, device and mobile terminal are proposed, to solve above-mentioned background
Shortcoming in technology.Tradition runs same message needs and needs to configure different templates, and multichannel in different channels
Identical pushed information need repeatedly to be pushed in different channels.Inconvenient operation personnel's centralized management, increases workload, effect
Rate reduces.Client's amount is difficult to keep, can only guarantee section information satisfaction.Information, which is repeated as many times, to be sent, and information source is caused to waste.Letter
Breath publisher is unable to the individual requirement of meet demand side.
To achieve the goals above, the invention provides the following technical scheme:
A kind of information push method, the information push method, the specific steps are as follows:
S1: the inquiry request that terminal is sent is received, carries target user in the inquiry request；S2: creation Universal Die
Plate, the common template have preconfigured multichannel push strategy, content of text, stereotype, variable and corresponding change
Amount description；S3: according to the inquiry request, push channel is matched for the common template；S4: according to matching result, the text
This content is shown to target user and then the push channel matched pushes.
Based on the same technical idea, the present invention also provides a kind of message driving means, the message driving means, packets
It includes:
Request module is sent, for receiving the inquiry request of terminal transmission, carries target user in the inquiry request；
Creation module, for creating common template, the common template have preconfigured multichannel push strategy, content of text,
Stereotype, variable and corresponding variable description；Matching module, for being the common template according to the inquiry request
With push channel；Pushing module, according to matching result, the content of text is shown and then the push channel matched pushes
To target user.
Based on the same technical idea, the present invention also provides a kind of mobile terminal, the mobile terminals, comprising:
Touch-sensitive display；Memory；One or more processors；
One or more of processors are configurable for the step of executing the above method.
Based on the same technical idea, the present invention also provides a kind of storage medium for being stored with computer-readable instruction, institutes
When stating computer-readable instruction and being executed by one or more processors, so that one or more processors execute the step of the above method
Suddenly.
Above-mentioned information push method, device, mobile terminal and storage medium receive the inquiry request that terminal is sent, described
Target user is carried in inquiry request；Common template is created, the common template is packaged with JSON data format, it is right
General template is parsed, and the general template data packet analyzed includes push channel, content of text and variable, according to analyzing
General template is converted to the template corresponding to different push channels and is stored in template library by the push channel arrived, by the conversion
Template afterwards uploads to each operation system, and the operation system includes wechat supplying system, short message supplying system and mobile application
Supplying system, each operation system return to the template ID of the template after the conversion, by related field record to general template and respectively
In push channel relation table, the related field is general template ID and each push channel ID；According to the inquiry request, inquiry
Corresponding common template, and inquire with each push channel relation table by the general template that the general template is corresponding respectively to be pushed away
The template ID in channel is sent, inquiry needs the target user pushed, judges whether common template selects one by one to each target user
Optimal push channel push, if the common template selected optimal push channel and be pushed, carries out optimal push channel
Analysis pushes target user based on the analysis results with optimal push channel, if the non-selected optimal push channel of common template carries out
Push, then filter out the push channel having connected for target user, carries out subchannel push to the push channel having connected, described
The template ID of the push channel encapsulation connection push channel of connection, is packaged into the data lattice that each push channel message interface receives
Formula；According to matching result, the content of text is shown to target user and then the push channel matched pushes.Based on disappearing
Breath center is affiliated to by all kinds of means, for pushing message by different channels, is overcome tradition and is runed same message needs by not
Template is created with channel, and can only cannot customize and be carried out on each user by artificially analyzing when push channel selection
Decision screening, this method provides optimal channel push, carry out duplicate removal push to information channel, by concentrating information management, mentioning
It rises efficiency of operation and the individual requirement push mode of information publisher's meet demand is provided, greatly reduce operation efficiency
And information touching reaches rate.
Detailed description of the invention
By reading the following detailed description of the preferred embodiment, various other advantages and benefits are common for this field
Technical staff will become clear.The drawings are only for the purpose of illustrating a preferred embodiment, and is not considered as to the present invention
Limitation.
Fig. 1 is the flow chart of information push method in one embodiment of the invention；
Fig. 2 is the flow chart that common template is created in one embodiment of the invention；
Fig. 3 is the schematic diagram of common template in one embodiment of the invention；
Fig. 4 is the schematic diagram that message pushes template in one embodiment of the invention；
Fig. 5 is the schematic diagram that short message pushes template in one embodiment of the invention；
Fig. 6 is the structural block diagram of message driving means in one embodiment of the invention；
Fig. 7 is the structural block diagram of creation module in one embodiment of the invention；
Fig. 8 is the structural block diagram of matching module in one embodiment of the invention；
Fig. 9 is an embodiment schematic block diagram of mobile terminal part-structure provided in an embodiment of the present invention.
Specific embodiment
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete
Site preparation description, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other
Embodiment shall fall within the protection scope of the present invention.
As shown in Figure 1, the present invention provides a kind of technical solution:
A kind of information push method, the information push method, the specific steps are as follows:
S1: the inquiry request that terminal is sent is received, carries target user in the inquiry request；
In the present embodiment, in the information that inquiry is pushed to certain user, personnel query can send the weight of pushed information
Now request.Specifically, personnel query input can want the target inquired use in the query page that information playback platform provides
Family, wherein the target user is usually User ID.As an example it is assumed that personnel query want query information supplying system to
The information of Li Si's push, then personnel query can input ID (the i.e. mesh of Li Si in the query page that information playback platform provides
Mark user).
S2: there is preconfigured multichannel to push strategy, content of text, mould for creation common template, the common template
Plate classification, variable and corresponding variable description；
General template is created, the common template encapsulates the JSON of general template as shown in Fig. 2, by interface or interface,
This general template needs to describe current multichannel strategy, official documents and correspondence content, variable and corresponding variable description, template classification etc..
S3: according to the inquiry request, push channel is matched for the common template；
Push channel refers to the push mode for updating prompt information, such as short message, mail, multimedia message, APP prompting etc..Not
With in the case where, user wishes that the mode for receiving information is different, for example fast checks for convenience sometimes, it may be desirable to be pushed away using wechat
It send, APP is reminded or pop-up alerting pattern receives information.To allow users to receive information according to mode desired by oneself, at this
In inventive embodiments, at least one candidate channel is had based on common template, user can select at least one push channel.
S4: according to matching result, the content of text is shown to target and then the push channel matched pushes and uses
Family.
According to matched push channel, pushed information content is pushed.Then, pushed information content push is to user
Terminal shows pushed information content on the subscriber terminal.
Specifically, as shown in figure 3, in the step S2 creation of common template it is further comprising the steps of:
S201: creation common template is packaged the common template with JSON data format；
Common template will parse template with the preservation of JSON data format when front end shows, the data of template oneself through being
JSON format, parsing is just very convenient, by JQuery+Js dynamic splicing HTML table, shows configured template.JSON
(JavaScript Object Notation) is a kind of data interchange format of lightweight.It is easy to people to read and write.Simultaneously
It is also easy to machine parsing and generates.Its a subset based on JavaScript Programming Language.JSON is used
Be totally independent of the text formatting of language, but also use similar to C language family habit (including C, C++, C#, Java,
JavaScript, Perl, Python etc.), these characteristics make JSON become ideal data interchange language.
S202: parsing general template, the general template data packet analyzed include push channel, content of text and
Variable；
Terminal sends HTTP GET request to background server by request of data, and the data got off is requested to pass through
HHVX1.0 is parsed, and then by identifying to template coding, is jumped logic according to the interface that display logic is specified, is jumped
Go to corresponding interface.Dissection process is carried out to JSON data.Terminal uses communications protocol, i.e., in HHVX1.0 analysis protocol
Gson parses the JSON data issued.Terminal parsing obtains in common template main information, such as push channel, text
Appearance and variable.
S203: general template is converted to the template corresponding to different push channels by the push channel obtained according to analysis
And it is stored in template library；
PUSH message includes the pre- message content for being pushed to user, and push channel includes that APP reminds (message template I, message
Push template it is as shown in Figure 4), short message (message template II, short message push template it is as shown in Figure 5), wechat (message template III),
The channel of each user terminal in 5 user terminals is stored in microblogging (message template IV), such as subscriber channel database,
Specifically, the channel of first user terminal is wechat channel, and the channel of second user terminal is that short message channel and wechat are logical
Road, the channel of third party terminal are microblogging channel and short message channel, and the channel of the 4th user terminal is wireless aps P channel
With microblogging channel, the channel of the 5th user terminal is wireless aps P channel and short message channel.
S204: uploading to each operation system for the template after the conversion, the operation system include wechat supplying system,
Short message supplying system and mobile application supplying system, each operation system return to the template ID of the template after the conversion, will be related
For field record into general template and each push channel relation table, the related field is general template ID and each push channel
ID。
Terminal unit according to HHVX1.0 analysis protocol solution come out data in, obtain template ID (TemplateID).One
Have in template ID with the matched each push channel ID of template ID in general template and each push channel relation table, then will matching
Template ID be reported to server end, so that server end is according to the template ID that pre-establishes and each push channel relation table information
Corresponding relationship, determine information corresponding to matched template ID.Letter corresponding to the matched template ID that server end returns
Breath.Specifically, operation system includes wechat supplying system, short message supplying system or mobile application supplying system.
Specifically, the step S3 includes:
S301: according to the inquiry request, corresponding common template is inquired, and passes through the general template and each push
Channel relation table inquires the template ID of the corresponding each push channel of the general template；
This task is read memory by the task that poll is not carried out, and by the relevant general template information of task, push
User file, which is read out, pushes each user, and main actions are that task push strategy is inquired by general template,
If non-optimal push, all channels supported template Trans field are pushed, and main logic is inquiry Common_
The general template relation table of relate inquires the corresponding third party's template ID of each channel general template ID.Be assigned to each channel into
Each channel push interface is called in row push, and by third party template ID, User ID and variable JSON are passed to each channel.
S302: inquiry needs the target user pushed, judges whether common template selects most one by one to each target user
Excellent push channel push carries out optimal push channel point if the common template selected optimal push channel and be pushed
Analysis pushes target user based on the analysis results with optimal push channel, if the non-selected optimal push channel of common template is pushed away
It send, then filters out the push channel having connected for target user, subchannel push, the company are carried out to the push channel having connected
The template ID of the push channel encapsulation connection push channel connect, is packaged into the data format that each push channel message interface receives；
Whether common template, which selects optimal channel to push, is judged to each target user one by one, if optimal push, is then pushed away
Message content is sent to push by optimal push channel.Judge whether general template selects optimal channel to push, if result whether,
To filter out the channel that user has been affiliated to, only the channel being affiliated to is pushed.The mould in channel is affiliated in the channel encapsulation being affiliated to
Version ID is packaged into the data format that each path message interface receives, and carries out the push of distributing canal road.If it is not, user is pushed away with optimal channel
It send, calls optimal channel analysis, inquiry user once fed back the channel information of this template classification, and united according to channel
Count number.Judge whether user fed back this template category message, if so, feeding back, then carries out channel latitude analysis, root
According to channel count number, be ranked up, ordering rule be Times of Feedback from big to small, when Times of Feedback is identical according to feedback time
From most recently requested to farthest request, making number one is optimal channel.Push interface is called, is carried out by the optimal channel
Push, push need to be passed to the information such as template ID and the variant content in the channel.If it is not, the analysis of user's latitude is carried out, inquiry
The channel that user's the last time feeds back, if there is feedback, this is optimal channel, if selecting first channel in template without feedback,
This is optimal channel.The message that invoking server provides pushes interface, and template ID, content of text and the variable that will push etc. pass
Logical processing unit triggering message push is given, message is carried out and pushes in time.
Specifically, optimal channel analysis includes: in the step S303
Judge whether target user fed back the template category message, if target user has fed back, carries out push channel
Latitude analysis, according to the number of each push channel user feedback, is ranked up push channel according to preset ordering rule, arranges
User's latitude analysis is carried out, inquires the target user most if target user does not feed back for optimal push channel primary
The closely push channel once fed back, if there is feedback, for optimal push channel, if selecting in template first to push away without feedback
Channel is sent, first push channel is optimal push channel.
Each user is pushed, if optimal push, then first inquires field feedback, checks that each channel of user exists
Number under this template classification, if judging, this value exists, and is pushed using channel latitude, and otherwise user's latitude pushes.Channel latitude
Degree push, which is referred to, goes out category message by SQL query, and each feedback channel number, taking maximum number is optimal channel, if most
Big number is multiple channels, selects last feedback time to carry out push user's latitude push for optimal channel, inquires the user most
The channel closely once fed back, if there is feedback, this is optimal channel, if without feedback, no optimal channel then uses template first passage
Push.
Specifically, it includes: that message reply, message click or wechat are looked into that the target user, which fed back the template category message,
It sees；The preset ordering rule are as follows: be ranked up according to Times of Feedback from more to few sequence, when Times of Feedback is identical, press
According to feedback time, it is ranked up from the latest to earliest sequence.
User feedback by interface requests, is returned to message center by operation system.Message reply, message click, wechat
It checks, by corresponding channel template ID, triggered time and User ID are passed to user's callback interface of message center.User
Request data is forwarded to analysis user feedback, logging modle by callback interface.General template relation table is inquired, channel template is inquired
The corresponding template ID of ID parses template, records template classification and user feedback data.Enter feedback record table, for previous step
It uses.MMP-CPS (message center client) provides a http request interface and receives feedback, and feedback fields include channel
(channel), ThirdTemplate ID (third party template ID), User ID (User ID), Time Stamp (feedback time) are asked
After asking into, it is deposited into user feedback record sheet.So that push uses, feedback record table has User ID, tripartite template ID, channel
And feedback time.
Based on the same technical idea, the present invention also provides a kind of message driving means, as shown in fig. 6, the message pushes
Device includes:
Request module is sent, for receiving the inquiry request of terminal transmission, carries target user in the inquiry request；
Creation module, for creating common template, the common template has preconfigured multichannel push strategy, text
This content, stereotype, variable and corresponding variable description；
Matching module, for matching push channel for the common template according to the inquiry request；
Pushing module, according to matching result, the content of text is shown to and then the push channel matched pushes
Target user.
Specifically, as shown in fig. 7, the creation module includes:
Encapsulation submodule is packaged the common template with JSON data format for creating common template；
Analyzing sub-module, for being parsed to general template, the general template data packet analyzed include push channel,
Content of text and variable；
Transform subblock, the push channel for being obtained according to analysis, general template is converted to corresponding to different push
The template in channel is simultaneously stored in template library；
Submodule is returned to, for the template after the conversion to be uploaded to each operation system, the operation system includes micro-
Letter supplying system, short message supplying system and mobile application supplying system, each operation system return to the mould of the template after the conversion
Version ID, by related in field record to general template and each push channel relation table, the related field for general template ID with
Each push channel ID；
As shown in figure 8, the matching module includes:
Submodule is inquired, for inquiring corresponding common template, and pass through the Universal Die according to the inquiry request
Version and each push channel relation table inquire the template ID of the corresponding each push channel of the general template；
Based on the same technical idea, the present invention also very provides a kind of mobile terminal, for realizing across mobile application message
The method of push, as shown in figure 9, for ease of description, illustrating only related to the embodiment of the present invention 20 part, particular technique
What details did not disclosed, please refer to present invention method part.The terminal can be include mobile phone, tablet computer, PDA
(Personal Digital Assistant, personal digital assistant), POS (Point of Sales, point-of-sale terminal), vehicle mounted electric
Any terminal device such as brain, by taking mobile terminal is mobile phone as an example:
Fig. 9 shows the block diagram of the part-structure of mobile phone relevant to mobile terminal provided in an embodiment of the present invention.Ginseng
Fig. 9 is examined, mobile phone includes: baseband processing module 410, memory 420, input unit 430, display unit 440, sensor 450, sound
The portions such as frequency circuit 460, Wireless Fidelity (Wireless Fidelity, WiFi) module 470, processor 480 and power supply 490
Part.It will be understood by those skilled in the art that handset structure shown in Fig. 9 does not constitute the restriction to mobile phone, it may include ratio
More or fewer components are illustrated, certain components or different component layouts are perhaps combined.
Baseband processing module 410 can be used for synthesizing the baseband signal that will emit, or carry out to the baseband signal received
Decoding.Specifically, being exactly that audio signal is compiled into the base band code for emitting when emitting；When reception, the base band received
Code is interpreted as audio signal.Meanwhile being also responsible for address information (cell-phone number, station address), text information (news in brief text, website
Text), the compiling of pictorial information (multimedia message).
Memory 420 can be used for storing software program and module, and processor 480 is stored in memory 420 by operation
Software program and module, thereby executing the various function application and data processing of mobile phone.Memory 420 can mainly include
Storing program area and storage data area, wherein storing program area can application journey needed for storage program area, at least one function
Sequence (such as sound-playing function, image player function etc.) etc.；Storage data area can be stored to be created according to using for mobile phone
Data (such as audio data, phone directory etc.) etc..It, can be in addition, memory 420 may include high-speed random access memory
Including nonvolatile memory, for example, at least a disk memory, flush memory device or other volatile solid-states
Part.
Input unit 430 can be used for receiving the number or character information of input, and generate with the user setting of mobile phone with
And the related key signals input of function control.Specifically, input unit 430 may include that touch panel 431 and other inputs are set
Standby 432.Touch panel 431, also referred to as touch screen, collect user on it or nearby touch operation (such as user use
The operation of any suitable object or attachment such as finger, stylus on touch panel 431 or near touch panel 431), and root
Corresponding attachment device is driven according to preset formula.Optionally, touch panel 431 may include touch detecting apparatus and touch
Two parts of controller.Wherein, the touch orientation of touch detecting apparatus detection user, and touch operation bring signal is detected,
Transmit a signal to touch controller；Touch controller receives touch information from touch detecting apparatus, and is converted into touching
Point coordinate, then gives processor 480, and can receive order that processor 480 is sent and be executed.Furthermore, it is possible to using electricity
The multiple types such as resistive, condenser type, infrared ray and surface acoustic wave realize touch panel 431.In addition to touch panel 431, input
Unit 430 can also include other input equipments 432.Specifically, other input equipments 432 can include but is not limited to secondary or physical bond
One of disk, function key (such as volume control button, switch key etc.), trace ball, mouse, operating stick etc. are a variety of.
Display unit 440 can be used for showing information input by user or be supplied to user information and mobile phone it is various
Menu.Display unit 440 may include display panel 441, optionally, can use liquid crystal display (Liquid Crystal
Display, LCD), the forms such as Organic Light Emitting Diode (Organic Light-Emitting Diode, OLED) it is aobvious to configure
Show panel 441.Further, touch panel 431 can cover display panel 441, when touch panel 431 detect it is on it or attached
After close touch operation, processor 480 is sent to determine the type of touch event, is followed by subsequent processing device 480 according to touch event
Type corresponding visual output is provided on display panel 441.Although in Fig. 9, touch panel 431 and display panel 441
It is that the input and input function of mobile phone are realized as two independent components, but in some embodiments it is possible to by touch-control
Panel 431 and display panel 441 are integrated and that realizes mobile phone output and input function.
Mobile phone may also include at least one sensor 450, such as optical sensor, motion sensor and other sensors.
Specifically, optical sensor may include ambient light sensor and proximity sensor, wherein ambient light sensor can be according to ambient light
Light and shade adjust the brightness of display panel 441, proximity sensor can close display panel 441 when mobile phone is moved in one's ear
And/or backlight.As a kind of motion sensor, accelerometer sensor can detect (generally three axis) acceleration in all directions
Size, can detect that size and the direction of gravity when static, can be used to identify the application of mobile phone posture, (for example horizontal/vertical screen is cut
Change, dependent game, magnetometer pose calibrating), Vibration identification correlation function (such as pedometer, tap) etc.；May be used also as mobile phone
The other sensors such as gyroscope, barometer, hygrometer, thermometer, the infrared sensor of configuration, details are not described herein.
Voicefrequency circuit 460, loudspeaker 461, microphone 462 can provide the audio interface between user and mobile phone.Audio-frequency electric
Electric signal after the audio data received conversion can be transferred to loudspeaker 461, be converted to sound by loudspeaker 461 by road 460
Signal output；On the other hand, the voice signal of collection is converted to electric signal by microphone 462, is turned after being received by voicefrequency circuit 460
It is changed to audio data, then by after the processing of audio data output processor 480, such as another mobile phone is sent to through RF circuit 410,
Or audio data is exported to memory 420 to be further processed.
WiFi belongs to short range wireless transmission technology, and mobile phone can help user's transceiver electronics postal by WiFi module 470
Part, browsing webpage and access streaming video etc., it provides wireless broadband internet access for user.Although Fig. 9 is shown
WiFi module 470, but it is understood that, and it is not belonging to must be configured into for mobile phone, it can according to need do not changing completely
Become in the range of the essence of invention and omits.
Processor 480 is the control centre of mobile phone, using the various pieces of various interfaces and connection whole mobile phone, is led to
It crosses operation or executes the software program and/or module being stored in memory 420, and call and be stored in memory 420
Data execute the various functions and processing data of mobile phone, to carry out integral monitoring to mobile phone.Optionally, processor 480 can wrap
Include one or more processing units；Preferably, processor 480 can integrate application processor and modem processor, wherein answer
With the main processing operation system of processor, user interface and application program etc., modem processor mainly handles wireless communication.
It is understood that above-mentioned modem processor can not also be integrated into processor 480.
Mobile phone further includes the power supply 490 (such as battery) powered to all parts, it is preferred that power supply can pass through power supply pipe
Reason system and processor 480 are logically contiguous, to realize management charging, electric discharge and power managed by power-supply management system
Etc. functions.
Although being not shown, mobile phone can also include camera, bluetooth module etc., and details are not described herein.
In embodiments of the present invention, processor 480 included by the terminal can execute message in above-described embodiment and push
The step of method.
Based on the same technical idea, the present invention also provides a kind of storage medium for being stored with computer-readable instruction, institutes
When stating computer-readable instruction and being executed by one or more processors, so that one or more processors execute in above-described embodiment
The step of information push method.
Those of ordinary skill in the art will appreciate that all or part of the steps in the various methods of above-described embodiment is can
It is completed with instructing relevant hardware by program, which can be stored in a computer readable storage medium, storage
Medium may include: read-only memory (ROM, Read Only Memory), random access memory (RAM, Random
Access Memory), disk or CD etc..
Those of ordinary skill in the art will appreciate that implement the method for the above embodiments be can be with
Relevant hardware is instructed to complete by program, the program can store in a kind of computer readable storage medium, on
Stating the storage medium mentioned can be read-only memory, disk or CD etc..
Some exemplary embodiments of the invention above described embodiment only expresses, the description thereof is more specific and detailed, but
It cannot be construed as a limitation to the scope of the present invention.It should be pointed out that for the ordinary skill people of this field
For member, without departing from the inventive concept of the premise, various modifications and improvements can be made, these belong to of the invention
Protection scope.Therefore, the scope of protection of the patent of the invention shall be subject to the appended claims.
Claims (10)
1. a kind of information push method, which is characterized in that the described method includes:
S1: the inquiry request that terminal is sent is received, carries target user in the inquiry request；
S2: there is preconfigured multichannel to push strategy, content of text, template class for creation common template, the common template
Not, variable and corresponding variable description；
S3: according to the inquiry request, push channel is matched for the common template；
S4: according to matching result, the content of text is shown to target user and then the push channel matched pushes.
2. information push method according to claim 1, which is characterized in that the creation of common template is also in the step S2
The following steps are included:
S201: creation common template is packaged the common template with JSON data format；
S202: parsing general template, and the general template data packet analyzed includes push channel, content of text and change
Amount；
S203: general template is converted to the template corresponding to different push channels and deposited by the push channel obtained according to analysis
Enter template library；
S204: the template after the conversion is uploaded into each operation system, the operation system includes wechat supplying system, short message
Supplying system and mobile application supplying system, each operation system return to the template ID of the template after the conversion, by related field
It is recorded in general template and each push channel relation table, the related field is general template ID and each push channel ID.
3. information push method according to claim 1, which is characterized in that the multichannel push strategy includes: optimal
Push channel, message push channel, short message push channel, wechat push channel, whole push channels and non-short message push channel.
4. information push method according to claim 1, which is characterized in that the step S3 is specifically included:
S301: according to the inquiry request, corresponding common template is inquired, and passes through the general template and each push channel
Relation table inquires the template ID of the corresponding each push channel of the general template；
S302: inquiry needs the target user pushed, judges whether common template selects optimal push away one by one to each target user
It send channel to push, if the common template selected optimal push channel and be pushed, carries out optimal push channel analysis, root
According to analysis as a result, pushing target user with optimal push channel, if the non-selected optimal push channel of common template is pushed,
The push channel having connected is filtered out for target user, and subchannel push is carried out to the push channel having connected, the connection
The template ID of push channel encapsulation connection push channel, is packaged into the data format that each push channel message interface receives.
5. information push method according to claim 4, which is characterized in that optimal push channel point in the step S302
Analysis includes:
Judge whether target user fed back the template category message, if target user has fed back, carries out push channel latitude
Analysis, according to the number of each push channel user feedback, is ranked up push channel according to preset ordering rule, comes the
One is optimal push channel, if target user does not feed back, carries out user's latitude analysis, inquires the target user nearest one
The push channel of secondary feedback, if there is feedback, for optimal push channel, if selecting first push in template logical without feedback
Road, first push channel are optimal push channel.
6. information push method according to claim 5, which is characterized in that the target user fed back the template classification
Message includes: message reply, message is clicked or wechat is checked；The preset ordering rule are as follows: according to Times of Feedback from more to
Few sequence is ranked up, and when Times of Feedback is identical then according to feedback time, is ranked up from the latest to earliest sequence.
7. a kind of message driving means, which is characterized in that the message driving means includes:
Request module is sent, for receiving the inquiry request of terminal transmission, carries target user in the inquiry request；
Creation module, for creating common template, there is the common template preconfigured multichannel to push in tactful, text
Appearance, stereotype, variable and corresponding variable description；
Matching module, for matching push channel for the common template according to the inquiry request；
Pushing module, according to matching result, the content of text is shown to target and then the push channel matched pushes
User.
8. message driving means according to claim 7, which is characterized in that the creation module includes:
Encapsulation submodule is packaged the common template with JSON data format for creating common template；
Analyzing sub-module, for parsing to general template, the general template data packet analyzed includes push channel, text
Content and variable；
Transform subblock, the push channel for being obtained according to analysis, general template is converted to corresponding to different push channels
Template and be stored in template library；
Submodule is returned to, for the template after the conversion to be uploaded to each operation system, the operation system includes that wechat pushes away
System, short message supplying system and mobile application supplying system are sent, each operation system returns to the template ID of the template after the conversion,
It will be in relation in field record to general template and each push channel relation table, the related field is general template ID and each push
Channel ID；
The matching module includes:
Inquire submodule, for according to the inquiry request, inquiring corresponding common template, and by the general template with
Each push channel relation table inquires the template ID of the corresponding each push channel of the general template；
Judge matched sub-block, for inquiring the target user for needing to push, common template is judged one by one to each target user
Whether select optimal push channel to push, if the common template selected optimal push channel and be pushed, carries out optimal
Push channel analysis pushes target user based on the analysis results with optimal push channel, if the non-selected optimal push of common template
Channel is pushed, then the push channel having connected is filtered out for target user, carries out subchannel to the push channel having connected
Push, the template ID of the push channel encapsulation connection push channel of the connection, is packaged into each push channel message interface and receives
Data format.
9. a kind of mobile terminal characterized by comprising
Touch-sensitive display；
Memory；
One or more processors；
One or more of processors are configurable for executing such as the step of any one of claims 1 to 6 the method.
10. a kind of storage medium for being stored with computer-readable instruction, the computer-readable instruction is handled by one or more
When device executes, so that one or more processors are executed such as the step of any one of claims 1 to 6 the method.
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