CN109885475A - Page conversion ratio calculation method, device, computer equipment and storage medium - Google Patents
Page conversion ratio calculation method, device, computer equipment and storage medium Download PDFInfo
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Abstract
The invention discloses a kind of page conversion ratio calculation method, device, computer equipment and storage medium, it is related to researching and developing administrative skill field.The page conversion ratio calculation method includes: to obtain page browsing record；Page browsing is recorded and is attached by session, track chain is obtained, track chain includes the track head page and track endpage face；Target fiducials relation chain is searched in benchmark relation net according to the track head page and track endpage face, wherein benchmark relation net is according to constructed by burying a little relevant page and contact to the page；The page jump track of track chain is compared with the page jump track of target fiducials relation chain, obtains page miss result；Page conversion ratio is calculated according to page miss result.Page conversion ratio can accurately be calculated using the page conversion ratio calculation method.
Description
[technical field]
The present invention relates to research and development administrative skill field more particularly to a kind of page conversion ratio calculation methods, device, computer
Equipment and storage medium.
[background technique]
The data statistics of page browsing at present is buried a little dependent on front end page, but due to browser, mobile phone model, operation system
The case where reasons such as version of uniting and the diversity of application version, there is shortage of data.Shortage of data will lead to the page
The calculating inaccuracy of conversion ratio, so that whether can not correctly assess product design reasonable.
[summary of the invention]
In view of this, the embodiment of the invention provides a kind of page conversion ratio calculation method, device, computer equipment and depositing
Storage media, to solve the problems, such as that page conversion ratio calculates inaccuracy.
In a first aspect, the embodiment of the invention provides a kind of page conversion ratio calculation methods, comprising:
Obtain page browsing record；
The page browsing is recorded and is attached by session, track chain is obtained, the track chain includes the track head page
With track endpage face；
Target fiducials relation chain is searched in benchmark relation net according to the track head page and track endpage face,
In, the benchmark relation net is according to constructed by burying a little relevant page and contact to the page；
The page jump track of the track chain is compared with the page jump track of the target fiducials relation chain,
Obtain the page miss result；
Page conversion ratio is calculated according to the page miss result.
The aspect and any possible implementation manners as described above, it is further provided a kind of implementation, according to
Before target fiducials relation chain is searched in benchmark relation net in the track head page and track endpage face, the method is also wrapped
It includes:
It obtains and buries the logical relation a little jumped between the relevant page and the contact to the page；
The benchmark relation chain between the page and the contact is created according to the logical relation jumped；
According to benchmark relation net described in the benchmark relation chain building.
The aspect and any possible implementation manners as described above, described according to the track head page and the track tail
The page searches target fiducials relation chain in benchmark relation net, comprising:
The page identical with the track head page is searched in the benchmark relation net, as target fiducials relation chain
The reference head page；
The page identical with track endpage face is searched in the benchmark relation net, as target fiducials relation chain
Benchmark endpage face；
The mesh is searched according to the benchmark endpage face of the reference head page of target fiducials relation chain and target fiducials relation chain
Mark benchmark relation chain.
The aspect and any possible implementation manners as described above, it is further provided a kind of implementation, it is described according to institute
It states page miss result and calculates page conversion ratio, comprising:
The page browsing record is updated according to the page miss result；
The page conversion ratio is calculated according to the updated page browsing record.
The aspect and any possible implementation manners as described above, the updated page browsing record includes new insert
Face, it is further provided a kind of implementation, it is described that the page conversion ratio is calculated according to the updated page browsing record,
Include:
It is adjusted according to the new added pages and jumps relationship between the page；
The page conversion ratio is calculated according to the relationship that jumps between the page adjusted.
A technical solution in above-mentioned technical proposal has the following beneficial effects:
In the embodiment of the present invention, page browsing is recorded and is attached by session, track chain is obtained, which can incite somebody to action
Page browsing record is showed by way of chain, and page jump track is recorded on chain, obtains page miss to be subsequent
As a result important basis is provided.Track chain is compared with benchmark relation net, obtains page miss as a result, benchmark relation net
It is according to constructed by burying a little relevant page and contact to the page, the logical relation jumped between representing pages can basis
The logical relation judges whether the page jump track on the chain of track meets the logical relation jumped between the page, to obtain
Page miss result.Page conversion ratio can be calculated after obtaining page miss result, the page conversion ratio be accurately, can be with
For assessing the reasonability of product design.The embodiment of the present invention can accurately calculate page conversion ratio.
Second aspect, the embodiment of the invention provides a kind of page conversion ratio computing devices, comprising:
Page browsing record obtains module, obtains page browsing record；
Track chain obtains module, and the page browsing is recorded and is attached by session, track chain, the track chain are obtained
Including the track head page and track endpage face；
Target fiducials relation chain searching module, for being closed according to the track head page and track endpage face in benchmark
Target fiducials relation chain is searched in system's net, wherein the benchmark relation net is to bury a little relevant page and contact according to the page
Constructed；
Page miss result obtains module, by the page jump track of the track chain and the target fiducials relation chain
Page jump track is compared, and obtains the page miss result；
Page conversion ratio computing module calculates page conversion ratio according to the page miss result.
The third aspect, a kind of computer equipment, including memory, processor and storage are in the memory and can be
The computer program run on the processor, the processor realize the above-mentioned page conversion ratio when executing the computer program
The step of calculation method.
Fourth aspect, the embodiment of the invention provides a kind of computer readable storage mediums, comprising: computer is executable to be referred to
It enables, when the computer executable instructions are run, is calculated to execute the described in any item page conversion ratios of first aspect
Method.
A technical solution in above-mentioned technical proposal has the following beneficial effects:
In the embodiment of the present invention, page browsing is recorded and is attached by session, track chain is obtained, which can incite somebody to action
Page browsing record is showed by way of chain, and page jump track is recorded on chain, obtains page miss to be subsequent
As a result important basis is provided.Track chain is compared with benchmark relation net, obtains page miss as a result, benchmark relation net
It is according to constructed by burying a little relevant page and contact to the page, the logical relation jumped between representing pages can basis
The logical relation judges whether the page jump track on the chain of track meets the logical relation jumped between the page, to obtain
Page miss result.Page conversion ratio can be calculated after obtaining page miss result, the page conversion ratio be accurately, can be with
For assessing the reasonability of product design.The embodiment of the present invention can accurately calculate page conversion ratio.
[Detailed description of the invention]
In order to illustrate the technical solution of the embodiments of the present invention more clearly, below will be to needed in the embodiment attached
Figure is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the invention, for this field
For those of ordinary skill, without any creative labor, it can also be obtained according to these attached drawings other attached
Figure.
Fig. 1 is the flow chart based on page conversion ratio calculation method in one embodiment of the invention；
Fig. 2 is the schematic diagram based on page conversion ratio computing device in one embodiment of the invention；
Fig. 3 is a schematic diagram of computer equipment in one embodiment of the invention.
[specific embodiment]
For a better understanding of the technical solution of the present invention, being retouched in detail to the embodiment of the present invention with reference to the accompanying drawing
It states.
It will be appreciated that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.Base
Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts it is all its
Its embodiment, shall fall within the protection scope of the present invention.
The term used in embodiments of the present invention is only to be not intended to be limiting merely for for the purpose of describing particular embodiments
The present invention.In the embodiment of the present invention and the "an" of singular used in the attached claims, " described " and "the"
It is also intended to including most forms, unless the context clearly indicates other meaning.
It should be appreciated that term "and/or" used herein is only a kind of identical field for describing affiliated partner, table
Show there may be three kinds of relationships, for example, A and/or B, can indicate: individualism A exists simultaneously A and B, individualism B this three
Kind situation.In addition, character "/" herein, typicallys represent the relationship that forward-backward correlation object is a kind of "or".
It will be appreciated that though default model may be described using term first, second, third, etc. in embodiments of the present invention
It encloses, but these preset ranges should not necessarily be limited by these terms.These terms are only used to for preset range being distinguished from each other out.For example,
In the case where not departing from range of embodiment of the invention, the first preset range can also be referred to as the second preset range, similarly,
Second preset range can also be referred to as the first preset range.
Depending on context, word as used in this " if " can be construed to " ... when " or " when ...
When " or " in response to determination " or " in response to detection ".Similarly, depend on context, phrase " if it is determined that " or " if detection
(condition or event of statement) " can be construed to " when determining " or " in response to determination " or " when the detection (condition of statement
Or event) when " or " in response to detection (condition or event of statement) ".
Fig. 1 shows a flow chart of page conversion ratio calculation method in the present embodiment.The page conversion ratio calculation method can
It applies in the system for calculating page conversion ratio, for realizing the accurate function of calculating page conversion ratio, specifically can be applicable to peace
In the system of dress on a computing device.Wherein, which is the equipment that can carry out human-computer interaction with user, including but
It is not limited to the equipment such as computer, smart phone and plate.As shown in Figure 1, the page conversion ratio calculation method includes the following steps:
S10: page browsing record is obtained.
Wherein, page browsing record refers to that the browsing according to acquired in the result of page jump records, browsing record
It is not accurately, there is the case where losing page record.
S20: page browsing being recorded and is attached by session, obtains track chain, and track chain includes the track head page and rail
Mark endpage face.
Wherein, session refers to the process of that a terminal user communicates with interactive system in computerese, such as
Entering operating system to operating system is exited from input account password is exactly a session, will appear the multiple page in the session
The situation jumped.Session can be understood as the unit operation that user carries out in system.
In one embodiment, page browsing record is divided by session and connects the note of page jump in each session
Record obtains the track chain recorded based on the page browsing, and similarly, due to the track, chain is to be recorded to obtain according to page browsing
, track chain the case where there is page miss.Page browsing can be recorded and be represented by way of chain by the track chain
Come, and record page jump track on chain, provides important basis for the subsequent page miss result that obtains.
S30: target fiducials relation chain is searched in benchmark relation net according to the track head page and track endpage face, wherein
Benchmark relation net is according to constructed by burying a little relevant page and contact to the page.
Wherein, first page in the track head page, that is, track chain, the last one in track endpage face, that is, track chain
The page.First page in the reference head page, that is, target fiducials relation chain, in benchmark endpage face, that is, target fiducials relation chain
The last one page.
The logical relation jumped between benchmark relation net representing pages, the logical relation are by burying a little relevant page to the page
What face and contact were determined, it is possible to understand that ground, it is one that benchmark relation net was recorded, which is the logical relation that page jump should follow,
The reference standard of relationship is jumped between the kind page, if track chain is not identical as the comparison result of benchmark relation net, i.e. track chain does not have
There is the logical relation for following and jumping between the page, it is believed that track chain the case where there are page miss.
In one embodiment, target fiducials relationship is found in benchmark relation net by the track head page and track endpage face
Chain, track chain track head the page and track endpage face respectively with the reference head page of target fiducials relation chain and benchmark endpage face
Be it is identical, difference be that track chain is lost partial page when intermediate page is jumped.It is closed by the lookup target fiducials
The mode of tethers can quickly determine target fiducials relation chain corresponding with track chain in benchmark relation net.
S40: the page jump track of track chain is compared with the page jump track of target fiducials relation chain, is obtained
Page miss result.
Wherein, page jump track refers to the sequence of page jump, such as jumps to page B from page A and jumps to again from page B
Page C.
In one embodiment, the page jump track of track chain and the page jump track of target fiducials relation chain are carried out
It compares, page miss result can be obtained according to the difference that the two compares.For the page jump comprising contact, in full page
Jump procedure is to be first into a page, clicks some button (contact) on the page, has entered back into and the contact pair
The next page answered.It is to be appreciated that the conversion mainly between the page of user's concern, to A-B-C and A-D-C both
Situation (letter all representing pages here) is all to be buried a little to be triggered to judge with which contact on the A page later according to the A page
Which route will be taken diameter, if this contact information on the A page is not also got, this session is not in this case
It can calculate to take office and be gone inside what link, thus, it is supposed that the A page has finally jumped to the C page, then intermediate jump procedure
It is middle to be determined according to contact by which page.Contact is not used in the conversion ratio of the evaluation page, but can be used for determining
The path of page jump.Particularly, the case where allowing to jump directly to the B page (without using contact) from the A page, at this point, target
Benchmark relation chain is according to constructed by burying a little relevant page to the page.
It is to be appreciated that track chain includes contact information, therefore, track chain in addition to the track head page and track endpage face,
The in-between page is also determination, and the situation that jumps of these pages may be only lost in burying a record, therefore, is needed
The page lost is searched by target fiducials relation chain.For example track chain is A-C, benchmark chain is A-B-C, and contact information is B,
So by comparing it can be concluded that page B is lacked, the page jump track on the chain of track may determine that according to the logical relation
Whether the logical relation that the page between jumps is met, to obtain accurate page miss result.
S50: page conversion ratio is calculated according to page miss result.
In one embodiment, the page lacked in page miss result, that is, page browsing record, can be according to the page of missing
Face calculates page conversion ratio, by counting for the page of missing, guarantees the accuracy of page conversion ratio.
In one embodiment, before step S30, i.e., according to the track head page and track endpage face in benchmark relation net
Further include following steps before the step of searching target fiducials relation chain:
S311: it obtains and buries the logical relation a little jumped between the relevant page and contact to the page.
Wherein, whole front end page behavior acquisition is known as burying dot system, and the so-called point buried is exactly one by one with information
Http request, the point that page conversion ratio is related to mainly include with enter page info and click page upper contact (operation
Button) information buries a little.The page-contact-the page relation occurred in a record is buried to represent between the page and contact and jump
Logical relation.(in actual demand, contact jumps the object of research not as one, and business personnel only needs to obtain the page
Between jump relationship can, it is emphasized that contact be because contact can determine the logical relation jumped between the page).
Be it is to be appreciated that in page development design process, between the jumping of the page in the presence of determining logical relation,
The B page such as is jumped to from the A page by some specific contact (can be button), in one embodiment, acquisition and the page
Bury the logical relation a little jumped between the relevant page and contact.
S312: according to the benchmark relation chain between the logical relation creation page jumped and contact.
In one embodiment, there is the logical relation jumped between the page and contact, it can create according to the logical relation
The chain for jumping relationship between the page and the page based on the logical relation is built out, this chain is according to the determining logic jumped
The connected formation of relationship.Jumping between the page uniquely determines, therefore using the chain as benchmark relation chain.
S313: according to benchmark relation chain building benchmark relation net.
In one embodiment, the page jumps relationship and can have very much, but can be according to burying the page occurred in a record
Face-contact-page relation determines the logical relation jumped between the page, and the full page of system is jumped relationship and is all retouched
It states, i.e., a plurality of benchmark relation chain link is got up, construct benchmark relation net.It is to be appreciated that benchmark relation chain is local page
Face jumps relationship, and benchmark relation net is that (all page jumps of such as one application program close global page jump relationship
System).
In step S311-S313, determines and jumped between the page by burying the page-contact-page relation occurred in a record
The logical relation turned constructs benchmark relation net, which is the reference standard that relationship is jumped between a kind of page, after being
It is continuous to obtain page miss as a result, calculating page conversion ratio provides important basis, help accurately to calculate page conversion ratio.
In one embodiment, in step s 30, it is searched in benchmark relation net according to the track head page and track endpage face
Target fiducials relation chain, specifically includes:
S321: the page identical with the track head page, the base as target fiducials relation chain are searched in benchmark relation net
The accuracy page；
S322: the page identical with track endpage face, the base as target fiducials relation chain are searched in benchmark relation net
Quasi- endpage face；
S323: mesh is searched according to the benchmark endpage face of the reference head page of target fiducials relation chain and target fiducials relation chain
Mark benchmark relation chain.
In step S321-S323, the reference head page and target base of target fiducials relation chain are found in benchmark relation net
The benchmark endpage face of quasi- relation chain, according in benchmark relation net the page jump be it is determining, can be according to target fiducials relationship
The reference head page of chain and the benchmark endpage face of target fiducials relation chain search and determine target fiducials relation chain, realize according to benchmark
The head page and benchmark endpage face can quickly search to obtain the function of target fiducials relation chain.
In one embodiment, in step S50, page conversion ratio is calculated according to page miss result, specifically includes following step
It is rapid:
S51: page browsing record is updated according to page miss result.
S52: it is recorded according to updated page browsing and calculates page conversion ratio.
In one embodiment, page browsing record is updated, obtains the browsing record of not missing page, and according to not lacking page
The browsing record in face is calculated, the page lacked by update " completion ", to realize the accurate calculating of page conversion ratio.
In one embodiment, updated page browsing record includes new added pages, in step S52, according to updated
Page browsing record calculates page conversion ratio, specifically comprises the following steps:
S521: it is adjusted according to new added pages and jumps relationship between the page.
S522: page conversion ratio is calculated according to the relationship that jumps between the page adjusted.
Specifically, updated page browsing record has new added pages, adjusts the jump between the page according to new added pages
Transfer the registration of Party membership, etc. from one unit to another, and page conversion ratio is calculated.By establish page browsing record in original page and new added pages between
Relationship is jumped, ensure that the accuracy that page conversion ratio calculates.
The technical solution of the embodiment of the present invention has the advantages that
In the embodiment of the present invention, page browsing is recorded and is attached by session, track chain is obtained, which can incite somebody to action
Page browsing record is showed by way of chain, and page jump track is recorded on chain, obtains page miss to be subsequent
As a result important basis is provided.Track chain is compared with benchmark relation net, obtains page miss as a result, benchmark relation net
It is according to constructed by burying a little relevant page and contact to the page, the logical relation jumped between representing pages can basis
The logical relation judges whether the page jump track on the chain of track meets the logical relation jumped between the page, to obtain
Page miss result.Page conversion ratio can be calculated after obtaining page miss result, the page conversion ratio be accurately, can be with
For assessing the reasonability of product design.The embodiment of the present invention can accurately calculate page conversion ratio.
It should be understood that the size of the serial number of each step is not meant that the order of the execution order in above-described embodiment, each process
Execution sequence should be determined by its function and internal logic, the implementation process without coping with the embodiment of the present invention constitutes any limit
It is fixed.
Based on page conversion ratio calculation method provided in embodiment, it is above-mentioned that the embodiment of the present invention further provides realization
The Installation practice of each step and method in embodiment of the method.
Fig. 2 shows the principles with the one-to-one page conversion ratio computing device of page conversion ratio calculation method in embodiment
Block diagram.As shown in Fig. 2, the page conversion ratio computing device includes that page browsing record obtains module 10, track chain obtains module
20, target fiducials relation chain searching module 30, page miss result obtain module 40 and page conversion ratio computing module 50.Its
In, page browsing record obtains module 10, track chain obtains module 20, target fiducials relation chain searching module 30, page miss
As a result page conversion ratio calculation method pair in module 40 and the realization function and embodiment of page conversion ratio computing module 50 is obtained
The step of answering corresponds, and to avoid repeating, the present embodiment is not described in detail one by one.
Page browsing record obtains module 10, obtains page browsing record.
Track chain obtains module 20, and page browsing is recorded and is attached by session, obtains track chain, track chain includes rail
The mark head page and track endpage face.
Target fiducials relation chain searching module 30 is used for according to the track head page and track endpage face in benchmark relation net
Search target fiducials relation chain, wherein benchmark relation net is according to constructed by burying a little relevant page and contact to the page.
Page miss result obtains module 40, and the page of the page jump track of track chain and target fiducials relation chain is jumped
Transition mark is compared, and obtains page miss result.
Page conversion ratio computing module 50 calculates page conversion ratio according to page miss result.
Optionally, page conversion ratio computing device further includes jumping logic acquiring unit, benchmark relation chain creation unit, base
Quasi- network of personal connections construction unit.
Logic acquiring unit is jumped, is closed for obtaining the logic buried to the page and a little jumped between the relevant page and contact
System.
Benchmark relation chain creation unit, for according to the benchmark relation between the logical relation creation page jumped and contact
Chain.
Benchmark relation net construction unit, for according to benchmark relation chain building benchmark relation net.
Optionally, target fiducials relation chain searching module 30 includes reference head page searching unit, the lookup of benchmark endpage face
Unit and target fiducials relation chain searching unit.
Reference head page searching unit, for searching the page identical with the track head page in benchmark relation net, as
The reference head page of target fiducials relation chain.
Benchmark endpage face searching unit searches the page identical with track endpage face, as target in benchmark relation net
The benchmark endpage face of benchmark relation chain.
Target fiducials relation chain searching unit, for being closed according to the reference head page and target fiducials of target fiducials relation chain
Search target fiducials relation chain in the benchmark endpage face of tethers.
Optionally, page conversion ratio computing device further includes monitoring unit, is used for daily lot size scheduling task or creates
The operational process of lot size scheduling task is monitored.
Optionally, page conversion ratio computing module 50 includes that page browsing record updating unit and page conversion ratio calculate list
Member.
Page browsing records updating unit, for updating page browsing record according to page miss result.
Page conversion ratio computing unit calculates page conversion ratio for recording according to updated page browsing.
Optionally, page conversion ratio computing unit includes jumping relationship adjustment subelement and page conversion ratio calculating son list
Member.
Relationship adjustment subelement is jumped, jumps relationship between the page for adjusting according to new added pages.
Page conversion ratio computation subunit, for calculating page conversion according to the relationship that jumps between the page adjusted
Rate.
Page conversion ratio calculation method, this implementation shown in embodiment are able to carry out as each unit in this present embodiment
The part that example is not described in detail, can refer to the related description to page conversion ratio calculation method in embodiment.
The technical solution of the embodiment of the present invention has the advantages that
In the embodiment of the present invention, page browsing is recorded and is attached by session, track chain is obtained, which can incite somebody to action
Page browsing record is showed by way of chain, and page jump track is recorded on chain, obtains page miss to be subsequent
As a result important basis is provided.Track chain is compared with benchmark relation net, obtains page miss as a result, benchmark relation net
It is according to constructed by burying a little relevant page and contact to the page, the logical relation jumped between representing pages can basis
The logical relation judges whether the page jump track on the chain of track meets the logical relation jumped between the page, to obtain
Page miss result.Page conversion ratio can be calculated after obtaining page miss result, the page conversion ratio be accurately, can be with
For assessing the reasonability of product design.The embodiment of the present invention can accurately calculate page conversion ratio.
The present embodiment provides a computer readable storage medium, computer journey is stored on the computer readable storage medium
Sequence realizes page conversion ratio calculation method in embodiment, to avoid repeating, herein not when the computer program is executed by processor
It repeats one by one.Alternatively, realizing in embodiment each mould in the page conversion ratio computing device when computer program is executed by processor
Block/unit function does not repeat one by one herein to avoid repeating.
Fig. 3 is the schematic diagram for the computer equipment that one embodiment of the invention provides.As shown in figure 3, the calculating of the embodiment
Machine equipment 60 includes: processor 61, memory 62 and is stored in the calculating that can be run in memory 62 and on processor 61
Machine program 63 realizes the page conversion ratio calculation method in embodiment, to keep away when the computer program 63 is executed by processor 61
Exempt to repeat, not repeat one by one herein.Alternatively, realizing page conversion ratio in embodiment when the computer program is executed by processor 61
The function of each model/unit does not repeat one by one herein in computing device to avoid repeating.
Computer equipment 60 can be desktop PC, notebook, palm PC and cloud server etc. and calculate equipment.
Computer equipment may include, but be not limited only to, processor 61, memory 62.It will be understood by those skilled in the art that Fig. 3 is only
It is the example of computer equipment 60, does not constitute the restriction to computer equipment 60, may include more more or fewer than illustrating
Component perhaps combines certain components or different components, such as computer equipment can also include input-output equipment, net
Network access device, bus etc..
Alleged processor 61 can be central processing unit (Central Processing Unit, CPU), can also be
Other general processors, digital signal processor (Digital Signal Processor, DSP), specific integrated circuit
(Application Specific Integrated Circuit, ASIC), field programmable gate array (Field-
Programmable Gate Array, FPGA) either other programmable logic device, discrete gate or transistor logic,
Discrete hardware components etc..General processor can be microprocessor or the processor is also possible to any conventional processor
Deng.
Memory 62 can be the internal storage unit of computer equipment 60, such as the hard disk or interior of computer equipment 60
It deposits.Memory 62 is also possible to the plug-in type being equipped on the External memory equipment of computer equipment 60, such as computer equipment 60
Hard disk, intelligent memory card (Smart Media Card, SMC), secure digital (Secure Digital, SD) card, flash card
(Flash Card) etc..Further, memory 62 can also both including computer equipment 60 internal storage unit and also including
External memory equipment.Memory 62 is for storing other programs and data needed for computer program and computer equipment.It deposits
Reservoir 62 can be also used for temporarily storing the data that has exported or will export.
It is apparent to those skilled in the art that for convenience of description and succinctly, only with above-mentioned each function
Can unit, module division progress for example, in practical application, can according to need and by above-mentioned function distribution by different
Functional unit, module are completed, i.e., the internal structure of device are divided into different functional unit or module, to complete above description
All or part of function.
The above embodiments are merely illustrative of the technical solutions of the present invention, rather than its limitations；Although with reference to the foregoing embodiments
Invention is explained in detail, those skilled in the art should understand that: it still can be to aforementioned each implementation
Technical solution documented by example is modified or equivalent replacement of some of the technical features；And these modification or
Replacement, the spirit and scope for technical solution of various embodiments of the present invention that it does not separate the essence of the corresponding technical solution should all include
Within protection scope of the present invention.
Claims (10)
1. a kind of page conversion ratio calculation method, which is characterized in that the described method includes:
Obtain page browsing record；
The page browsing is recorded and is attached by session, track chain is obtained, the track chain includes the track head page and rail
Mark endpage face；
Target fiducials relation chain is searched in benchmark relation net according to the track head page and track endpage face, wherein
The benchmark relation net is according to constructed by burying a little relevant page and contact to the page；
The page jump track of the track chain is compared with the page jump track of the target fiducials relation chain, is obtained
The page miss result；
Page conversion ratio is calculated according to the page miss result.
2. the method according to claim 1, wherein according to the track head page and track endpage face
Before searching target fiducials relation chain in benchmark relation net, the method also includes:
It obtains and buries the logical relation a little jumped between the relevant page and the contact to the page；
The benchmark relation chain between the page and the contact is created according to the logical relation jumped；
According to benchmark relation net described in the benchmark relation chain building.
3. the method according to claim 1, wherein described according to the track head page and the track endpage
Target fiducials relation chain is searched in benchmark relation net in face, comprising:
The page identical with the track head page, the benchmark as target fiducials relation chain are searched in the benchmark relation net
The head page；
The page identical with track endpage face, the benchmark as target fiducials relation chain are searched in the benchmark relation net
Endpage face；
The target base is searched according to the benchmark endpage face of the reference head page of target fiducials relation chain and target fiducials relation chain
Quasi- relation chain.
4. the method according to claim 1, wherein described calculate page conversion according to the page miss result
Rate, comprising:
The page browsing record is updated according to the page miss result；
The page conversion ratio is calculated according to the updated page browsing record.
5. according to the method described in claim 4, it is characterized in that, the updated page browsing record includes new insert
Face, it is described that the page conversion ratio is calculated according to the updated page browsing record, comprising:
It is adjusted according to the new added pages and jumps relationship between the page；
The page conversion ratio is calculated according to the relationship that jumps between the page adjusted.
6. a kind of page conversion ratio computing device, which is characterized in that described device includes:
Page browsing record obtains module, obtains page browsing record；
Track chain obtains module, and the page browsing is recorded and is attached by session, obtains track chain, the track chain includes
The track head page and track endpage face；
Target fiducials relation chain searching module is used for according to the track head page and track endpage face in benchmark relation net
Middle lookup target fiducials relation chain, wherein the benchmark relation net is to bury a little relevant page and contact institute structure according to the page
It builds；
Page miss result obtains module, by the page of the page jump track of the track chain and the target fiducials relation chain
It jumps track to be compared, obtains the page miss result；
Page conversion ratio computing module calculates page conversion ratio according to the page miss result.
7. device according to claim 6, which is characterized in that described device further include:
Logic acquiring unit is jumped, is a little jumped between the relevant page and the contact for obtaining to bury to the page
Logical relation；
Benchmark relation chain creation unit, the logical relation for jumping according to create between the page and the contact
Benchmark relation chain；
Benchmark relation net construction unit is used for the benchmark relation net according to the benchmark relation chain building.
8. device according to claim 6, which is characterized in that the target fiducials relation chain searching module, comprising:
Reference head page searching unit, for searching the page identical with the track head page in the benchmark relation net,
The reference head page as target fiducials relation chain；
Benchmark endpage face searching unit searches the page identical with track endpage face in the benchmark relation net, as
The benchmark endpage face of target fiducials relation chain；
Target fiducials relation chain searching unit, for the reference head page and target fiducials relation chain according to target fiducials relation chain
Benchmark endpage face search the target fiducials relation chain.
9. a kind of computer equipment, including memory, processor and storage are in the memory and can be in the processor
The computer program of upper operation, which is characterized in that the processor realized when executing the computer program as claim 1 to
The step of any one of 5 page conversion ratio calculation method.
10. a kind of computer readable storage medium, the computer-readable recording medium storage has computer program, and feature exists
In realization page conversion ratio calculation method as described in any one of claim 1 to 5 when the computer program is executed by processor
The step of.
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