CN109858979A - Intelligent dissemination method, terminal and the computer readable storage medium of advertisement - Google Patents
Intelligent dissemination method, terminal and the computer readable storage medium of advertisement Download PDFInfo
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- CN109858979A CN109858979A CN201910204623.3A CN201910204623A CN109858979A CN 109858979 A CN109858979 A CN 109858979A CN 201910204623 A CN201910204623 A CN 201910204623A CN 109858979 A CN109858979 A CN 109858979A
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Abstract
The invention discloses a kind of intelligent dissemination methods of advertisement, comprising: obtains the ad entry and product information corresponding with ad entry in advertisement prediction scheme；Ad entry is classified according to preset classifying rules；Obtain preset advertisement formwork corresponding with advertisement classification；The corresponding product information of ad entry is added in corresponding advertisement formwork, ad content corresponding with advertisement classification is generated；The trigger condition of ad content is set according to classifying rules；If the conditional information obtained meets trigger condition, corresponding ad content is issued automatically according to trigger condition.Invention additionally discloses a kind of terminal and computer readable storage mediums, when the conditional information that terminal obtains meets trigger condition, terminal can issue automatically ad content, it can be improved the accuracy rate of ad content publication, promote platform ad content management efficiency and reduce the misuse rate of manual intervention.
Description
Technical field
The present invention relates to advertisement marketing technical field more particularly to intelligent dissemination method, terminal and the calculating of a kind of advertisement
Machine readable storage medium storing program for executing.
Background technique
Ad content Decision making is to promote brand building and promotion as the main purpose, in electric business platform advertisement
Appearance contains much information, and content update is frequent.The existing method for carrying out labor management and publication to advertisement imitates the publication of advertisement
Rate is low, also, is easy error when artificial publication.
Therefore, the efficiency for issuing of existing advertisement is low, and it is a kind of urgent problem to be solved that error is easy when publication.
Summary of the invention
The main purpose of the present invention is to provide intelligent dissemination method, terminal and the computer-readable storage mediums of a kind of advertisement
Matter, it is intended to which the efficiency for issuing for solving existing advertisement is low, and the technical issues of malfunctioning is easy when publication.
To achieve the above object, the present invention provides a kind of intelligent dissemination method of advertisement, the intelligent publisher of the advertisement
Method includes:
Obtain the ad entry and product information corresponding with the ad entry in advertisement prediction scheme；
The ad entry is classified according to preset classifying rules；
Obtain preset advertisement formwork corresponding with advertisement classification；
The corresponding product information of the ad entry is added in the corresponding advertisement formwork, is generated and the advertisement
The corresponding ad content of classification；
The trigger condition of the ad content is set according to the classifying rules；
If obtain conditional information meet the trigger condition, according to the trigger condition by corresponding ad content into
The automatic publication of row.
Preferably, the class condition in the classifying rules include: 24 solar term, client user's information, brand name with
And platform where product；Wherein, client user's information includes: membership information and location message.
Preferably, the ad entry in the advertisement prediction scheme for obtaining platform and product corresponding with the ad entry
The step of information includes:
Obtain the ad entry in advertisement prediction scheme；
Keyword is obtained according to the ad entry；
Corresponding product information is searched in product library according to the keyword.
Preferably, the ad entry and corresponding with ad entry product information obtained in advertisement prediction scheme
Before step, further includes:
Obtain the class condition in classifying rules；
The prompt information of edit advertisement template is generated according to the class condition；
The input information for receiving user generates corresponding advertisement formwork, and by the advertisement formwork and corresponding advertisement classification
Association.
Preferably, the input information for receiving user generates corresponding advertisement formwork, and by the advertisement formwork with it is right
The associated step of advertisement classification answered includes:
The input information for receiving user generates corresponding advertisement formwork；
The advertisement formwork is sent to auditor according to preset sending method；
Receive the audit feedback of auditor；
According to the audit feedback by qualified advertisement formwork and corresponding advertisement category associations, and it is stored in database.
Preferably, the step of trigger condition that the ad content is arranged according to the classifying rules includes:
Obtain the corresponding advertisement classification of the ad content；
Using the class condition in the corresponding classifying rules of the advertisement classification as the trigger condition of the ad content.
Preferably, it if the conditional information of the acquisition meets the trigger condition, will be corresponded to according to the trigger condition
Ad content the step of being issued automatically before, further includes:
According to the corresponding conditional information of the classification rule acquisition；
Judge whether the conditional information obtained meets the trigger condition.
Preferably, described that the corresponding product information of the ad entry is added in the corresponding advertisement formwork, it is raw
After the step of ad content corresponding with the advertisement classification, further includes:
Obtain the revision directive of user's input；
Corresponding ad content is modified according to the revision directive.
In addition, including processor, memory and being stored on the memory the present invention also provides a kind of terminal
The intelligent release process for the advertisement that can be executed by the processor, wherein the intelligent release process of the advertisement is by the processing
When device executes, the step of realizing the intelligent dissemination method of advertisement as described above.
The present invention also provides a kind of computer readable storage medium, advertisement is stored on the computer readable storage medium
Intelligent release process, wherein when the intelligent release process of the advertisement is executed by processor, realize advertisement as described above
Intelligent dissemination method the step of.
In technical solution of the present invention, the ad entry and product corresponding with ad entry letter in advertisement prediction scheme are obtained
Breath；Ad entry is classified according to preset classifying rules；Obtain preset advertisement formwork corresponding with advertisement classification；It will
The corresponding product information of ad entry is added in corresponding advertisement formwork, generates ad content corresponding with advertisement classification；Root
According to the trigger condition of classifying rules setting ad content；If the conditional information obtained meets the trigger condition, according to
Trigger condition is issued corresponding ad content automatically.Technical solution proposed by the present invention can be according to preset classification gauge
Then classify to the ad entry in advertisement prediction scheme, then the corresponding product information of ad entry is added to and advertisement classification pair
In the advertisement formwork answered, corresponding ad content is generated, further according to the trigger condition of classifying rules setting ad content, works as terminal
When the conditional information of acquisition meets trigger condition, terminal can issue automatically ad content, can be improved ad content
The accuracy rate of publication promotes platform ad content management efficiency and reduces the misuse rate of manual intervention.
Detailed description of the invention
Fig. 1 is the hardware structural diagram of terminal involved in the embodiment of the present invention；
Fig. 2 is the flow diagram of the intelligent dissemination method first embodiment of advertisement of the present invention；
Fig. 3 be the embodiment of the present invention in obtain platform advertisement prediction scheme in ad entry and with the ad entry pair
The process refinement schematic diagram of the step of product information answered；
Fig. 4 is the step of the trigger condition of the ad content is arranged according to the classifying rules in the embodiment of the present invention
Process refinement schematic diagram；
Fig. 5 is the flow diagram of the intelligent dissemination method second embodiment of advertisement of the present invention；
Fig. 6 is to receive the input information of user in the embodiment of the present invention to generate corresponding advertisement formwork, and by the advertisement
The process refinement schematic diagram of template and the corresponding associated step of advertisement classification；
Fig. 7 is the flow diagram of the intelligent dissemination method 3rd embodiment of advertisement of the present invention；
Fig. 8 is the flow diagram of the intelligent dissemination method fourth embodiment of advertisement of the present invention.
The embodiments will be further described with reference to the accompanying drawings for the realization, the function and the advantages of the object of the present invention.
Specific embodiment
It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, it is not intended to limit the present invention.
The present embodiments relate to the intelligent dissemination method of advertisement be mainly used in terminal, which can be PC, just
Take the equipment that computer, mobile terminal etc. have display and processing function.
Referring to Fig.1, Fig. 1 is terminal structure schematic diagram involved in the embodiment of the present invention.In the embodiment of the present invention, eventually
End may include processor 1001 (such as CPU), communication bus 1002, user interface 1003, network interface 1004, memory
1005.Wherein, communication bus 1002 is for realizing the connection communication between these components；User interface 1003 may include display
Shield (Display), input unit such as keyboard (Keyboard)；Network interface 1004 optionally may include that the wired of standard connects
Mouth, wireless interface (such as WI-FI interface)；Memory 1005 can be high speed RAM memory, be also possible to stable memory
(non-volatile memory), such as magnetic disk storage, memory 1005 optionally can also be independently of aforementioned processor
1001 storage device.
It will be understood by those skilled in the art that hardware configuration shown in Fig. 1 does not constitute the restriction to equipment, can wrap
It includes than illustrating more or fewer components, perhaps combines certain components or different component layouts.
With continued reference to Fig. 1, the memory 1005 in Fig. 1 as a kind of computer readable storage medium may include operation system
System, network communication module and the intelligent release process of advertisement.
In Fig. 1, network communication module is mainly used for connecting server, carries out data communication with server；And processor
1001 can call the intelligent release process of the advertisement stored in memory 1005, and execute following steps:
Obtain the ad entry and product information corresponding with the ad entry in advertisement prediction scheme；
The ad entry is classified according to preset classifying rules；
Obtain preset advertisement formwork corresponding with advertisement classification；
The corresponding product information of the ad entry is added in the corresponding advertisement formwork, is generated and the advertisement
The corresponding ad content of classification；
The trigger condition of the ad content is set according to the classifying rules；
If obtain conditional information meet the trigger condition, according to the trigger condition by corresponding ad content into
The automatic publication of row.
Further, the class condition in the classifying rules includes: 24 solar term, client user's information, brand name
And platform where product；Wherein, client user's information includes: membership information and location message.
Further, processor 1001 can call the intelligent release process of the advertisement stored in memory 1005, and hold
Row following steps:
Obtain the ad entry in advertisement prediction scheme；
Keyword is obtained according to the ad entry；
Corresponding product information is searched in product library according to the keyword.
Further, the ad entry and product information corresponding with the ad entry obtained in advertisement prediction scheme
The step of before, processor 1001 can call the intelligent release process of the advertisement stored in memory 1005, and execute following
Step:
Obtain the class condition in classifying rules；
The prompt information of edit advertisement template is generated according to the class condition；
The input information for receiving user generates corresponding advertisement formwork, and by the advertisement formwork and corresponding advertisement classification
Association.
Further, processor 1001 can call the intelligent release process of the advertisement stored in memory 1005, and hold
Row following steps:
The input information for receiving user generates corresponding advertisement formwork；
The advertisement formwork is sent to auditor according to preset sending method；
Receive the audit feedback of auditor；
According to the audit feedback by qualified advertisement formwork and corresponding advertisement category associations, and it is stored in database.
Further, processor 1001 can call the intelligent release process of the advertisement stored in memory 1005, and hold
Row following steps:
Obtain the corresponding advertisement classification of the ad content；
Using the class condition in the corresponding classifying rules of the advertisement classification as the trigger condition of the ad content.
It further, will be right according to the trigger condition if the conditional information of the acquisition meets the trigger condition
Before the step of ad content answered is issued automatically, processor 1001 can call the advertisement stored in memory 1005
Intelligent release process, and execute following steps:
According to the corresponding conditional information of the classification rule acquisition；
Judge whether the conditional information obtained meets the trigger condition.
It is further, described that the corresponding product information of the ad entry is added in the corresponding advertisement formwork,
After the step of generating ad content corresponding with the advertisement classification, processor 1001 can call to be stored in memory 1005
Advertisement intelligent release process, and execute following steps:
Obtain the revision directive of user's input；
Corresponding ad content is modified according to the revision directive.
Based on the hardware configuration of above-mentioned terminal, each embodiment of the intelligent dissemination method of advertisement of the present invention is proposed.
The present invention provides a kind of intelligent dissemination method of advertisement.
Referring to Fig. 2, in the first embodiment of the invention, the intelligent dissemination method of advertisement the following steps are included:
Step S100 obtains ad entry and product information corresponding with the ad entry in advertisement prediction scheme；
Specifically, promotion personnel need first to carry out advertisement plan when carrying out advertisement marketing popularization, that is, need into
Row advertisement prediction scheme.For example, it is desired to plan which product needed to promote in preset time period, need to promote the production of which brand
Product etc..Ad entry will be enumerated in advertisement prediction scheme, ad entry is equivalent to advertisement inventory, each ad entry is exactly
One advertised name, for example, can be enumerated in advertisement prediction scheme when needing to carry out promotion to the prepared slices of Chinese crude drugs and need to carry out
The title of the prepared slices of Chinese crude drugs of promotion can wrap the title containing a prepared slices of Chinese crude drugs in each ad entry.It is obtaining
It, can be according to the title for needing the product promoted be obtained in ad entry, according to product to after the ad entry in advertisement prediction scheme
Title corresponding product information is found in product library.In another embodiment, ad entry can be prestored and product is believed
The corresponding relationship of breath finds corresponding product information according to the ad entry got after getting ad entry.
Specifically, referring to figure 3., Fig. 3 be the embodiment of the present invention in obtain platform advertisement prediction scheme in ad entry with
And the process refinement schematic diagram of the step of corresponding with ad entry product information, based on the above embodiment, step S100
Include:
Step S110 obtains the ad entry in advertisement prediction scheme；
Step S120 obtains keyword according to the ad entry；
Step S130 searches corresponding product information according to the keyword in product library.
Specifically, the product promoted with needs can be stored in keywords database with predetermined keyword library in the terminal
Title, that is, the name for the product promoted will be needed to be referred to as keyword.After marketing plan personnel carry out advertisement prediction scheme, it can incite somebody to action
Advertisement prediction scheme is stored in terminal, and terminal obtains the ad entry in advertisement prediction scheme after getting advertisement prediction scheme, wide further according to this
It accuses entry and identifies the keyword in ad entry, corresponding product is found in product library according to the keyword identified and is believed
Breath.It should be noted that product information includes the title of product and the attribute information of product, that is, save various productions in product library
The title and attribute of product.
Step S200 classifies the ad entry according to preset classifying rules；
User can preset classifying rules in the terminal, and classifying rules, which refers to, refers to the rule that ad entry is classified
It leads.Include class condition in classifying rules, class condition include: 24 solar term, client user's information, brand name and
Platform where product；Wherein, client user's information includes: essential information, membership information and location message.This
Outside, the class condition in classifying rules can also be festivals or holidays.It should be noted that the class condition in classifying rules can root
It is set according to the actual needs of user.
Specifically, when the class condition in classifying rules be 24 solar term when, classifying rules refer to according under 24 solar term which kind of
The demand of product greatly classifies to ad entry.In one embodiment, when the product promoted is Chinese medicine
Medicine materical crude slice can adapt to the type for the prepared slices of Chinese crude drugs drunk according to different solar term to classify to ad entry.For example, slight snow
Weather is that sombre dark and gloomy illumination is less often under solar term, is easy to cause or aggravate depression at this time, is suitable for eating kidney-nourishing class Chinese medicine drink
Piece；Clear and bright solar term are exactly when cold air replaces with warm air, are suitable for the prepared slices of Chinese crude drugs etc. for eating nourishing the liver class.Therefore, it can will wrap
The ad entry of title containing the kidney-nourishing class prepared slices of Chinese crude drugs is divided into slight snow solar term one kind, will include the nourishing the liver class prepared slices of Chinese crude drugs
It is a kind of that the advertisement bar of title is divided into clear and bright solar term.
When the class condition in classifying rules is client user's information, the user information of client includes the member of client
The location message of information and client.It, can be according to member's situation to advertisement when class condition is the membership information of client
Entry is classified, and in one embodiment, the product that can according to need popularization, which belongs to the product in which shop, to be come to product
Classify, for example, will belong to the shop A several prods is divided into one kind, the several prods for belonging to the shop B is divided into one kind, another
In a kind of embodiment, which kind of member's product the product that can according to need popularization belongs to classify to product, for example, will
The several prods for belonging to mother and baby's product are divided into one kind, and the concentration product for belonging to trendy product is divided into one kind；When the use of client
When family information includes location message, it can be classified according to regional information come the product promoted to needs, for example, working as place
It is suitable for the Chinese patent drug medicine materical crude slice for eating removing damp-heat when ground belongs to south；It is suitable for eating the Chinese medicine drink removed dryness when location belongs to the north
Piece.Therefore, it can will include that the ad entries of title of the removing damp-heat prepared slices of Chinese crude drugs is divided into southern one kind, will include
The advertisement bar of the title of the dry prepared slices of Chinese crude drugs is divided into northern one kind.
When classifying rules is brand name, can be classified according to the product that different brands promotes needs；When
When classifying rules is the platform where product, the product that can according to need popularization needs to be promoted in which electric business platform
Classify to product.
Step S300 obtains preset advertisement formwork corresponding with advertisement classification；
After being classified according to classifying rules to ad entry, available preset advertisement corresponding with advertisement classification
Template.Specifically, advertisement case library can be equipped in the terminal, be preset with advertisement formwork in advertisement case library, advertisement formwork with
Advertisement classification where ad entry is corresponding, for example, when dividing according to 24 solar term the corresponding ad entry of product is promoted
Advertisement formwork corresponding with 24 solar term should be stored with when class, in advertisement case library, for example, the corresponding advertisement formwork of slight snow solar term
In the characteristics of can writing slight snow solar term exactly, illustrate that slight snow solar term need to eat the kidney-nourishing class prepared slices of Chinese crude drugs, then in the centre of advertisement formwork
It leaves some space, to filling product information.
The corresponding product information of the ad entry is added in the corresponding advertisement formwork by step S400, is generated
Ad content corresponding with the advertisement classification；
After getting the corresponding advertisement mould of advertisement classification, the corresponding product of sending advertisement entry in the advertisement classification is believed
Breath filling is into advertisement formwork, so that it may generate ad content corresponding with advertisement classification.Meanwhile by newly-generated ad content
It saves into database.
The trigger condition of the ad content is arranged according to the classifying rules by step S500.
It saves by newly-generated ad content to database, the triggering of ad content can be set according to classifying rules
Condition.When trigger condition refers to that the conditional information obtained when terminal meets trigger condition, terminal can be made to issue data automatically
Corresponding ad content in library.
Specifically, referring to figure 4., Fig. 4 is that the ad content is arranged according to the classifying rules in the embodiment of the present invention
Trigger condition the step of process refinement schematic diagram, based on the above embodiment, step S500 includes:
Step S510 obtains the ad content and corresponds to advertisement classification；
Step S520, using the class condition of the corresponding classifying rules of the advertisement classification as the triggering of the ad content
Condition.
Specifically, it saves by newly-generated ad content to database, obtains the corresponding advertisement classification of ad content,
Again using the class condition in classifying rules as the trigger condition of ad content.For example, when according to 24 solar term to ad entry into
It, can be using 24 solar term as the trigger condition of ad content, when terminal determines certain according to the calendar watch that device carries when row classification
One day be a certain solar term when, terminal will issue ad content corresponding with the solar term classification automatically.
Step S600 will be corresponding according to the trigger condition if the conditional information obtained meets the trigger condition
Ad content is issued automatically.
After setting the trigger condition of ad content, terminal can work as acquisition according to classification rule acquisition conditional information
To conditional information meet trigger condition when, ad content corresponding with trigger condition is issued automatically.
In technical solution of the present invention, the ad entry and product corresponding with ad entry letter in advertisement prediction scheme are obtained
Breath；Ad entry is classified according to preset classifying rules；Obtain preset advertisement formwork corresponding with advertisement classification；It will
The corresponding product information of ad entry is added in corresponding advertisement formwork, generates ad content corresponding with advertisement classification；Root
According to the trigger condition of classifying rules setting ad content；If the conditional information obtained meets the trigger condition, according to
Trigger condition is issued corresponding ad content automatically.Technical solution proposed by the present invention can be according to preset classification gauge
Then classify to the ad entry in advertisement prediction scheme, then the corresponding product information of ad entry is added to and advertisement classification pair
In the advertisement formwork answered, corresponding ad content is generated, further according to the trigger condition of classifying rules setting ad content, works as terminal
When the conditional information of acquisition meets trigger condition, terminal can issue automatically ad content, can be improved ad content
The accuracy rate of publication promotes platform ad content management efficiency and reduces the misuse rate of manual intervention.
Further, referring to figure 5., Fig. 5 is the process signal of the intelligent dissemination method second embodiment of advertisement of the present invention
Figure is based on first embodiment, before step S100, further includes:
Step S700 obtains the class condition in classifying rules；
Step S800 generates the prompt information of edit advertisement template according to the class condition；
Step S900, receives the corresponding advertisement formwork of input information acquisition of user, and by the advertisement formwork with it is corresponding
Advertisement category associations.
Specifically, after setting classifying rules in the terminal, class condition in the available classifying rules of terminal, then root
The prompt information of edit advertisement template is generated, in display interface according to class condition to prompt promotion personnel to advertisement formwork
It is edited, editing out the advertisement formwork come will correspond to advertisement, classification.It should be noted that can be incited somebody to action in prompt information
Class condition is shown.For example, " can be classified according to 24 solar term " aobvious when being classified according to 24 solar term to ad entry
Show in prompt information, promotion personnel can design advertisement formwork corresponding with 24 solar term, Ke Yi according to class condition
24 solar term are introduced in advertisement formwork, leaving some space, product corresponding with 24 solar term is added in position.Such as, slight snow solar term pair
The characteristics of slight snow solar term can be write in the advertisement formwork answered exactly, illustrates that slight snow solar term need to eat the kidney-nourishing class prepared slices of Chinese crude drugs, then wide
The centre of slide former leaves some space, to filling product information.Terminal can receive the input of user after generating prompt information
The corresponding advertisement formwork of information acquisition, then advertisement formwork and advertisement classification are carried out and corresponding advertisement category associations.
Further, Fig. 6 is please referred to, Fig. 6 is that the input information generation of reception user in the embodiment of the present invention is corresponding wide
Slide former, and by the process refinement schematic diagram of the advertisement formwork and the corresponding associated step of advertisement classification, in fact based on second
Example is applied, step S900 includes:
Step S910, the input information for receiving user generate corresponding advertisement formwork；
The advertisement formwork is sent to auditor according to preset sending method by step S920；
Step S930 receives the audit feedback of auditor；
Step S940 according to the audit feedback by qualified advertisement formwork and corresponding advertisement category associations, and is stored in
Database.
Specifically, it in order to improve the correctness of advertisement formwork, needs to audit the content in advertisement formwork.It can be
The configuration file that sending method is preset in terminal generates corresponding advertisement formwork in the input information that terminal receives user
Afterwards, available configuration file, parses configuration file, the corresponding sending method of configuration file is obtained, by advertisement formwork
Corresponding auditor is sent to the sending method.The audit feedback that auditor passes back is received again, it should be noted that is examined
It is whether qualified that the advertisement formwork will be write exactly in the audit answer of core personnel.According to the audit feedback of auditor that audit is qualified
Advertisement formwork and corresponding advertisement category associations, and be stored in database, thus facilitate according to advertisement classification search it is corresponding
Advertisement formwork.
Specifically, Fig. 7 is please referred to, Fig. 7 is that the process refinement of the intelligent dissemination method 3rd embodiment of advertisement of the present invention shows
It is intended to, based on the above embodiment, before step S600, further includes:
Step S610, according to the corresponding conditional information of the classification rule acquisition；
Step S620, judges whether the conditional information obtained meets the trigger condition.
After setting trigger condition, gone to obtain corresponding conditional information according to classifying rules, according to conditional information whether
Meet trigger condition；If the conditional information obtained meets trigger condition, corresponding ad content is carried out according to trigger condition
Automatic publication；If the conditional information obtained is unsatisfactory for trigger condition, not releasing advertisements content, and continues to obtain conditional information.
For example, obtaining current date information when the class condition in classifying rules is 24 solar term, sentenced according to current date information
Whether date of breaking corresponds to a certain solar term, when terminal determines that a certain day is a certain solar term according to the calendar watch that device carries, eventually
End will issue ad content corresponding with the solar term classification automatically；When the class condition in classifying rules is client user's letter
Breath, terminal will acquire the user information after user logs in, determine that user is what kind of member or determination according to user information
The location login IP of user, when the membership information of user is in classifying rules to the one kind for the class condition classified
When, terminal will issue ad content corresponding with the membership information automatically, alternatively, when the location login IP of user is classification gauge
In then to the class condition classified it is a kind of when, terminal will be issued automatically in advertisement corresponding with the location login IP
Hold；When classifying rules be brand name when, terminal can detecte user search record, when user search record in have the product
It is automatic to issue ad content corresponding with the brand name when board title；Where the class condition in classifying rules is product
Platform when, the platform information for the platform that available user logs in, when the platform that user logs in be in classifying rules into
The class condition of row classification it is a kind of when, automatic publication ad content corresponding with the platform.
Further, Fig. 8 is please referred to, Fig. 8 is the process signal of the intelligent dissemination method fourth embodiment of advertisement of the present invention
Figure is based on first embodiment, after step S400, further includes:
Step S410 obtains the revision directive of user's input；
Step S420 modifies corresponding ad content according to the revision directive.
Specifically, will be after corresponding with advertisement classification ad content deposit database, user may be according to a certain special
It is required that needing to modify to ad content, in this case, the ad content for needing to modify can be opened, user is in advertisement
Modify in content, terminal will acquire the revision directive of user's input, the revision directive include modified content with
The mark for the ad content for needing to modify can determine the ad content that needs are modified, root according to the mark in the revision directive
It can modify to the ad content according to the modified content in revision directive.
In addition, the present invention also provides a kind of computer readable storage mediums.
The intelligent release process of advertisement is stored on computer readable storage medium of the present invention, wherein the intelligence hair of advertisement
When cloth program is executed by processor, realize as above-mentioned advertisement intelligent dissemination method the step of.
Wherein, the intelligent release process of advertisement, which is performed realized method, can refer to the intelligence publication of advertisement of the present invention
Each embodiment of method, details are not described herein again.
It should be understood by those skilled in the art that, the embodiment of the present invention can provide as method, system or computer program
Product.Therefore, complete hardware embodiment, complete software embodiment or reality combining software and hardware aspects can be used in the present invention
Apply the form of example.Moreover, it wherein includes the computer of computer usable program code that the present invention, which can be used in one or more,
The computer program implemented in usable storage medium (including but not limited to magnetic disk storage, CD-ROM, optical memory etc.) produces
The form of product.
The present invention be referring to according to the method for the embodiment of the present invention, the process of equipment (system) and computer program product
Figure and/or block diagram describe.It should be understood that every one stream in flowchart and/or the block diagram can be realized by computer program instructions
The combination of process and/or box in journey and/or box and flowchart and/or the block diagram.It can provide these computer programs
Instruct the processor of general purpose computer, special purpose computer, Embedded Processor or other programmable data processing devices to produce
A raw machine, so that being generated by the instruction that computer or the processor of other programmable data processing devices execute for real
The device for the function of being specified in present one or more flows of the flowchart and/or one or more blocks of the block diagram.
These computer program instructions, which may also be stored in, is able to guide computer or other programmable data processing devices with spy
Determine in the computer-readable memory that mode works, so that it includes referring to that instruction stored in the computer readable memory, which generates,
Enable the manufacture of device, the command device realize in one box of one or more flows of the flowchart and/or block diagram or
The function of being specified in multiple boxes.
These computer program instructions also can be loaded onto a computer or other programmable data processing device, so that counting
Series of operation steps are executed on calculation machine or other programmable devices to generate computer implemented processing, thus in computer or
The instruction executed on other programmable devices is provided for realizing in one or more flows of the flowchart and/or block diagram one
The step of function of being specified in a box or multiple boxes.
It should be noted that in the claims, any reference symbol between parentheses should not be configured to power
The limitation that benefit requires.Word "comprising" does not exclude the presence of component or step not listed in the claims.Before component
Word "a" or "an" does not exclude the presence of multiple such components.The present invention can be by means of including several different components
It hardware and is realized by means of properly programmed computer.In the unit claims listing several devices, these are filled
Several in setting, which can be, to be embodied by the same item of hardware.The use of word first, second, and third is not
Indicate any sequence.These words can be construed to title.
Although preferred embodiments of the present invention have been described, it is created once a person skilled in the art knows basic
Property concept, then additional changes and modifications may be made to these embodiments.So it includes excellent that the following claims are intended to be interpreted as
It selects embodiment and falls into all change and modification of the scope of the invention.
The above description is only a preferred embodiment of the present invention, is not intended to limit the scope of the invention, all at this
Under the inventive concept of invention, using equivalent structure transformation made by description of the invention and accompanying drawing content, or directly/use indirectly
It is included in other related technical areas in scope of patent protection of the invention.
Claims (10)
1. a kind of intelligent dissemination method of advertisement, which is characterized in that the intelligence of the advertisement, which is issued, includes:
Obtain the ad entry and product information corresponding with the ad entry in advertisement prediction scheme；
The ad entry is classified according to preset classifying rules；
Obtain preset advertisement formwork corresponding with advertisement classification；
The corresponding product information of the ad entry is added in the corresponding advertisement formwork, is generated and the advertisement classification
Corresponding ad content；
The trigger condition of the ad content is set according to the classifying rules；
If the conditional information obtained meets the trigger condition, corresponding ad content is carried out certainly according to the trigger condition
Dynamic publication.
2. the intelligent dissemination method of advertisement as described in claim 1, which is characterized in that the class condition in the classifying rules
It include: 24 solar term, client user's information, brand name and platform where product；Wherein, client user's packet
It includes: membership information and location message.
3. the intelligent dissemination method of advertisement as described in claim 1, which is characterized in that in the advertisement prediction scheme for obtaining platform
Ad entry and product information corresponding with the ad entry the step of include:
Obtain the ad entry in advertisement prediction scheme；
Keyword is obtained according to the ad entry；
Corresponding product information is searched in product library according to the keyword.
4. the intelligent dissemination method of advertisement as described in claim 1, which is characterized in that the advertisement obtained in advertisement prediction scheme
Before the step of entry and product information corresponding with the ad entry, further includes:
Obtain the class condition in classifying rules；
The prompt information of edit advertisement template is generated according to the class condition；
The input information for receiving user generates corresponding advertisement formwork, and the advertisement formwork is closed with corresponding advertisement classification
Connection.
5. the intelligent dissemination method of advertisement as claimed in claim 4, which is characterized in that the input information for receiving user is raw
Include: with the corresponding associated step of advertisement classification at corresponding advertisement formwork, and by the advertisement formwork
The input information for receiving user generates corresponding advertisement formwork；
The advertisement formwork is sent to auditor according to preset sending method；
Receive the audit feedback of auditor；
According to the audit feedback by qualified advertisement formwork and corresponding advertisement category associations, and it is stored in database.
6. the intelligent dissemination method of advertisement as described in claim 1, which is characterized in that described to be arranged according to the classifying rules
The step of trigger condition of the ad content includes:
Obtain the corresponding advertisement classification of the ad content；
Using the class condition in the corresponding classifying rules of the advertisement classification as the trigger condition of the ad content.
7. such as the intelligent dissemination method of advertisement of any of claims 1-6, which is characterized in that if the item of the acquisition
The step of part information meets the trigger condition, then is issued corresponding ad content automatically according to the trigger condition it
Before, further includes:
According to the corresponding conditional information of the classification rule acquisition；
Judge whether the conditional information obtained meets the trigger condition.
8. such as the intelligent dissemination method of advertisement of any of claims 1-6, which is characterized in that described by the advertisement
The corresponding product information of entry is added in the corresponding advertisement formwork, generates ad content corresponding with the advertisement classification
The step of after, further includes:
Obtain the revision directive of user's input；
Corresponding ad content is modified according to the revision directive.
9. a kind of terminal, which is characterized in that including processor, memory and be stored on the memory can be described
The intelligent release process for the advertisement that processor executes, wherein when the intelligent release process of the advertisement is executed by the processor,
The step of realizing the intelligent dissemination method such as advertisement described in any item of the claim 1 to 8.
10. a kind of computer readable storage medium, which is characterized in that be stored with advertisement on the computer readable storage medium
Intelligent release process, wherein when the intelligent release process of the advertisement is executed by processor, realize as appointed in claim 1 to 8
The step of intelligent dissemination method of advertisement described in one.
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