CN109754283A - A kind of customer analysis system based on big data - Google Patents
A kind of customer analysis system based on big data Download PDFInfo
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- CN109754283A CN109754283A CN201811572096.3A CN201811572096A CN109754283A CN 109754283 A CN109754283 A CN 109754283A CN 201811572096 A CN201811572096 A CN 201811572096A CN 109754283 A CN109754283 A CN 109754283A
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Abstract
The customer analysis system based on big data that the invention discloses a kind of, including big data storage module, member's module, line module, predetermined module and preliminary filling module, it polymerize payment module, top control module, data acquisition module, data analysis module and data transmission blocks;The line module includes login module, operator's module and consumer module;The line module and big data storage module communicate to connect, member's module with polymerize payment module and line module communication connection, the line module is also communicated to connect with top control module, member's module is gone back and top control module communication connection, the data acquisition module and top control module communication connection with payment module is polymerize;The present invention can satisfy the different use demands of different users, while operator's more intuitive understanding can be allowed to the management state of oneself, and can allow consumer and operator that can be convenient to use the system.
Description
Technical field
The invention belongs to customer analysis fields, are related to big data utilization technology, specifically a kind of client based on big data
Analysis system.
Background technique
Data analysis refer to statistical analysis technique appropriate to collect come mass data analyze, extract useful letter
Breath and formed conclusion and to data be subject in detail research and summary process.This process is also the branch of quality management system
Process is held, in practical, data analysis can help people to judge, and to take appropriate action, customer analysis is also data
One of analysis, customer analysis is that client's needs are understood according to the various information about client and data, and analysis client is special
Sign assesses customer value, to work out corresponding marketing strategy and resource allocation program for client, passes through reasonable, system visitor
Family analysis, enterprise are known that different clients has which type of demand, the pass of analysis client's consumption feature and commercial benefit
System, makes migration efficiency obtain optimal planning.
Existing customer analysis system is not able to satisfy the different use demands of user mostly, brings to the use of system
Certain limitation, while the data of existing customer analysis network analysis are more single, the result finally analyzed is not accurate enough, and
And existing customer analysis system function is more single, in order to solve these defects, it is proposed that a solution.
Summary of the invention
The customer analysis system based on big data that the purpose of the present invention is to provide a kind of.
The technical problems to be solved by the invention are as follows:
(1) how to allow the system that can preferably stimulate consumer spending to promote the turnover;
(2) how preferably to allow operator to get information about the management state of oneself, preferably manage meter to formulate
It draws with strategy and realizes benefit;
(3) consumer and operator how more preferably to be facilitated to use the system;
The purpose of the present invention can be achieved through the following technical solutions:
A kind of customer analysis system based on big data, including it is big data storage module, member's module, line module, pre-
Cover half block and preliminary filling module polymerize payment module, top control module, data acquisition module, data analysis module and data and send mould
Block;
The line module includes login module, operator's module and consumer module;
The line module and big data storage module communicate to connect, member's module with polymerize that payment module is equal and use
The communication connection of family module, the line module are also communicated to connect with top control module, member's module with to polymerize payment module equal
It is also communicated to connect with top control module, the data acquisition module and top control module communicate to connect, the data analysis module and number
It is communicated to connect according to acquisition module, the predetermined module is communicated to connect with line module and top control module respectively, the preliminary filling module
Respectively with line module and polymerize payment module communication connection, the data analysis module and data transmission blocks communicate to connect;
The previous customer information of storage in the big data storage module, the preliminary filling module are supplemented with money for consumer and are prestored
Money, the line module log in the system for user, the login module for the login of user's input account and
Password, the log-on message that the consumer module can input user is analyzed, to determine the identity information of login personnel,
The log-on message that operator's module can input user is analyzed the identity information to determine login personnel;
Member's module is used to store member data and carries out handling and distributing for member to the consumer of login, has
Cognition person handles as follows with the process of distribution:
Step 1: member's module can obtain the total expense number of single consumer within a preset time, and consumption number of times are marked
For F;
Step 2: member's module can obtain the spending amount of single consumer within a preset time, and spending amount is marked
For S;
Step 3: member's module can obtain the quantity of the stand for the consumption individually consumed, and be K by stand number tag;
Step 4: pass through the average amount Q consumed every time of the available single consumer of formula S/F=Q;
Step 5: when Q is greater than preset value, F is greater than preset value, and when K is less than preset value, which can freely become meeting
Member enjoys member's discount;
Step 6: when Q is greater than preset value, F is less than preset value, and when K is greater than preset value, which can become preparatory meeting
Member, when the Q of the consumer is greater than preset value again, can be promoted as active member;
Step 7: when Q is less than preset value, F is less than preset value, and when K is less than preset value, which can not become member, when
When the subsequent condition for meeting step 5 again of the consumption, which can become member again;
Step 8: consumer can be supplemented with money by preliminary filling module tore the advance deposit of preset cost open to become member;
Step 9: active member can enjoy the preferential of default discount A1 in shopping, and probationary member is default in shopping
Discount A2's is preferential;
The predetermined module is used for consumer's predetermined prod, and specific prior defined procedure is as follows:
Step 1: consumer first enters line module using intelligent mobile terminal, reuses the login mould in line module
Block logs in;
Step 2: interface can be jumped to consumer module after line module identifies that log-on message is consumer, in advance
Cover half block can on can show can be with scheduled product information;
Step 3: consumer can choose shown in the predetermined module of oneself needs can be with scheduled product, and choose
Obtain mode and the time of product;
Step 4: after consumer is selected after good product, need to pay the expense of product by polymerization payment module;
Step 5: when having advance deposit in the pre- storing module of user, it can directly deduct and prestore after the selected product of consumer
Money;
Step 6: after payment, line module can feed back order messages onto the intelligent mobile terminal of consumer, order
Single message content includes the location information of picking point, picking time and the cargo amount of money;
Step 7: after the order of consumer places an order successfully, operator can be in operator's module in line module
Recognize that order messages, order information include picking time, picking product and picking people's information;
Step 8: when the mode for the acquisition product that consumer chooses is that businessman dispenses, on the order of operator received
It can show the temporal information and location information that needs dispense.
Further, the line module is mounted on the intelligent mobile terminal of consumer and operator, the polymerization branch
The means of payment paid includes that Alipay, wechat and bank card are not limited to this.
Further, the top control module carries out data analysis for controlling data analysis module, and the top control module is used
The data analyzed are sent in control data transmission blocks.
Further, operator needs the login module by the line module when first time is using the system
It is registered, the environment for needing to upload managed stand in registration process shines,
The polymerization payment module can also record the consumption number of times of each consumer, and the top control module is for controlling
The information of data collecting module collected line module and member's module, the data analysis module is for analyzing data acquisition module
Collected information, the information that the data transmission blocks are used to analyze data analysis module are sent to operator.
Beneficial effects of the present invention:
(1) present invention passes through member's module of setting, then average every by the available single consumer of formula S/F=Q
The amount Q of secondary consumption, while carrying out the judgement of member according to the variation of Q, F and K value can allow consumer by feat of repeatedly disappearing
Member can be become by, which taking, enjoys member privilege discount, consumer can be stimulated to consume, so as to promote the turnover;
(2) present invention passes through the predetermined module of setting, needed for allowing consumer that can customize oneself according to their own needs
The product wanted, and can allow consumer can select according to their own needs oneself obtain product mode, allow the system more
The hommization added can more preferably meet the different use demands of different users;
(3) by the data analysis module and data processing module of setting, the consumption information of consumer can be sorted out
And operator is fed back to, enable operator to get information about direct management state, and can be according to consumption information
To formulate different management plans.
Detailed description of the invention
In order to facilitate the understanding of those skilled in the art, the present invention will be further described below with reference to the drawings.
Fig. 1 is system block diagram of the invention.
Specific embodiment
As shown in Figure 1, a kind of customer analysis system based on big data, including big data storage module, member's module, use
Family module, polymerize payment module, top control module, data acquisition module, data analysis module and number at predetermined module and preliminary filling module
According to sending module;
The line module includes login module, operator's module and consumer module;
The line module and big data storage module communicate to connect, member's module with polymerize that payment module is equal and use
The communication connection of family module, the line module are also communicated to connect with top control module, member's module with to polymerize payment module equal
It is also communicated to connect with top control module, the data acquisition module and top control module communicate to connect, the data analysis module and number
It is communicated to connect according to acquisition module, the predetermined module is communicated to connect with line module and top control module respectively, the preliminary filling module
Respectively with line module and polymerize payment module communication connection, the data analysis module and data transmission blocks communicate to connect;
The previous customer information of storage in the big data storage module, the preliminary filling module are supplemented with money for consumer and are prestored
Money, the line module log in the system for user, the login module for the login of user's input account and
Password, the log-on message that the consumer module can input user is analyzed, to determine the identity information of login personnel,
The log-on message that operator's module can input user is analyzed the identity information to determine login personnel;
Member's module is used to store member data and carries out handling and distributing for member to the consumer of login, has
Cognition person handles as follows with the process of distribution:
Step 1: member's module can obtain the total expense number of single consumer within a preset time, and consumption number of times are marked
For F;
Step 2: member's module can obtain the spending amount of single consumer within a preset time, and spending amount is marked
For S;
Step 3: member's module can obtain the quantity of the stand for the consumption individually consumed, and be K by stand number tag;
Step 4: pass through the average amount Q consumed every time of the available single consumer of formula S/F=Q;
Step 5: when Q is greater than preset value, F is greater than preset value, and when K is less than preset value, which can freely become meeting
Member enjoys member's discount;
Step 6: when Q is greater than preset value, F is less than preset value, and when K is greater than preset value, which can become preparatory meeting
Member, when the Q of the consumer is greater than preset value again, can be promoted as active member;
Step 7: when Q is less than preset value, F is less than preset value, and when K is less than preset value, which can not become member, when
When the subsequent condition for meeting step 5 again of the consumption, which can become member again;
Step 8: consumer can be supplemented with money by preliminary filling module tore the advance deposit of preset cost open to become member;
Step 9: active member can enjoy the preferential of default discount A1 in shopping, and probationary member is default in shopping
Discount A2's is preferential;
The predetermined module is used for consumer's predetermined prod, and specific prior defined procedure is as follows:
Step 1: consumer first enters line module using intelligent mobile terminal, reuses the login mould in line module
Block logs in;
Step 2: interface can be jumped to consumer module after line module identifies that log-on message is consumer, in advance
Cover half block can on can show can be with scheduled product information;
Step 3: consumer can choose shown in the predetermined module of oneself needs can be with scheduled product, and choose
Obtain mode and the time of product;
Step 4: after consumer is selected after good product, need to pay the expense of product by polymerization payment module;
Step 5: when having advance deposit in the pre- storing module of user, it can directly deduct and prestore after the selected product of consumer
Money;
Step 6: after payment, line module can feed back order messages onto the intelligent mobile terminal of consumer, order
Single message content includes the location information of picking point, picking time and the cargo amount of money;
Step 7: after the order of consumer places an order successfully, operator can be in operator's module in line module
Recognize that order messages, order information include picking time, picking product and picking people's information;
Step 8: when the mode for the acquisition product that consumer chooses is that businessman dispenses, on the order of operator received
It can show the temporal information and location information that needs dispense.
The line module is mounted on the intelligent mobile terminal of consumer and operator, the payer of the polymerization payment
Formula includes that Alipay, wechat and bank card are not limited to this;The top control module carries out data for controlling data analysis module
Analysis, the top control module are used to control data transmission blocks and send the data analyzed;Operator is using this in first time
It needs to be registered by the login module of the line module when system, needs to upload managed booth in registration process
The environment of point shines, and the polymerization payment module can also record the consumption number of times of each consumer, and the top control module is used for
The information of data collecting module collected line module and member's module is controlled, the data analysis module is for analyzing data acquisition
The collected information of module, the information that the data transmission blocks are used to analyze data analysis module are sent to operator.
A kind of customer analysis system based on big data, when consumer need predetermined prod, consumer needs to first pass through use
Login module in the module of family logs on to the system, and after consumer logs in, member's module will receive the log-on message of consumer, leads to
Cross the average amount Q consumed every time of the available single consumer of formula S/F=Q, at the same according to the variation of Q, F and K value come into
Row is to determine whether the consumer is member, and can enjoy privileges when consumer is member in consumption discount, works as consumer
The product oneself needed can be chosen from subscription module after logging on to the system, chosen the production of product order, operator can
To understand order information by operator's module on line module, when the order under consumer is that businessman dispenses, order
It include the position letter of time and consumer that businessman needs to dispense in information, consumer can supplement one with money by preliminary filling module
Advance deposit is determined to become member, enjoys member's discount, while the setting of free member, and consumer can be allowed by feat of multiple
Consumption can become member and enjoy member privilege discount, consumer can be stimulated to consume, so as to promote the turnover, always
Control module can regularly send control instruction into data acquisition module, the consumption letter of control data collecting module collected consumer
Breath, and send collected consumption information in data analysis module and carry out data analysis, the data analyzed can be made into
Chart is sent in data transmission blocks by data transmission blocks, and data transmission blocks can send use for the data received
In operator's module in the module of family, allow operator that can get information about oneself management state and customer group, allow through
Battalion person can change the management tactics of oneself according to the condition of consumption, to first realize the maximization of interests.
Beneficial effects of the present invention are as follows:
(1) present invention passes through member's module of setting, then average every by the available single consumer of formula S/F=Q
The amount Q of secondary consumption, while carrying out the judgement of member according to the variation of Q, F and K value can allow consumer by feat of repeatedly disappearing
Member can be become by, which taking, enjoys member privilege discount, consumer can be stimulated to consume, so as to promote the turnover;
(2) present invention passes through the predetermined module of setting, needed for allowing consumer that can customize oneself according to their own needs
The product wanted, and can allow consumer can select according to their own needs oneself obtain product mode, allow the system more
The hommization added can more preferably meet the different use demands of different users;
(3) by the data analysis module and data processing module of setting, the consumption information of consumer can be sorted out
And operator is fed back to, enable operator to get information about direct management state, and can be according to consumption information
To formulate different management plans.
Above content is only to structure of the invention example and explanation, affiliated those skilled in the art couple
Described specific embodiment does various modifications or additions or is substituted in a similar manner, without departing from invention
Structure or beyond the scope defined by this claim, is within the scope of protection of the invention.
Claims (4)
1. a kind of customer analysis system based on big data, which is characterized in that including big data storage module, member's module, use
Family module, polymerize payment module, top control module, data acquisition module, data analysis module and number at predetermined module and preliminary filling module
According to sending module;
The line module includes login module, operator's module and consumer module;
The line module and big data storage module communicate to connect, member's module with polymerize that payment module is equal and user's mould
Block communication connection, the line module also with top control module communicate to connect, member's module with polymerize payment module and also and
Top control module communication connection, the data acquisition module and top control module communicate to connect, and the data analysis module is adopted with data
Collect module communication connection, the predetermined module is communicated to connect with line module and top control module respectively, the preliminary filling module difference
With line module and polymerize payment module communication connection, the data analysis module and data transmission blocks communicate to connect;
The previous customer information of storage in the big data storage module, the preliminary filling module supplement advance deposit with money for consumer,
The line module logs in the system for user, and the login module is for the account of the login of user's input and close
Code, the log-on message that the consumer module can input user is analyzed, to determine the identity information of login personnel, institute
The log-on message that user can be inputted by stating operator's module is analyzed the identity information to determine login personnel;
Member's module is used to store member data and carries out handling and distributing for member, specific meeting to the consumer of login
Member handles as follows with the process of distribution:
Step 1: member's module can obtain the total expense number of single consumer within a preset time, and consumption number of times are labeled as F;
Step 2: member's module can obtain the spending amount of single consumer within a preset time, and spending amount is labeled as S;
Step 3: member's module can obtain the quantity of the stand for the consumption individually consumed, and be K by stand number tag;
Step 4: pass through the average amount Q consumed every time of the available single consumer of formula S/F=Q;
Step 5: when Q is greater than preset value, F is greater than preset value, and when K is less than preset value, which can freely become member, enjoy
By member's discount;
Step 6: when Q is greater than preset value, F is less than preset value, and when K is greater than preset value, which can become probationary member,
When the Q of the consumer is greater than preset value again, active member can be promoted as;
Step 7: when Q is less than preset value, F is less than preset value, and when K is less than preset value, which can not become member, when this disappears
When taking the subsequent condition for meeting step 5 again, which can become member again;
Step 8: consumer can be supplemented with money by preliminary filling module tore the advance deposit of preset cost open to become member;
Step 9: active member can enjoy the preferential of default discount A1, probationary member's default discount in shopping in shopping
A2's is preferential;
The predetermined module is used for consumer's predetermined prod, and specific prior defined procedure is as follows:
Step 1: consumer first enters line module using intelligent mobile terminal, and the login module reused in line module is stepped on
Record;
Step 2: interface can be jumped to consumer module, pre- cover half after line module identifies that log-on message is consumer
Block can on can show can be with scheduled product information;
Step 3: consumer can choose shown in the predetermined module of oneself needs can be with scheduled product, and choose acquisition
The mode of product and time;
Step 4: after consumer is selected after good product, need to pay the expense of product by polymerization payment module;
Step 5: when having advance deposit in the pre- storing module of user, consumer can directly deduct advance deposit after selecting product;
Step 6: after payment, line module can feed back order messages onto the intelligent mobile terminal of consumer, and order disappears
Breath content includes the location information of picking point, picking time and the cargo amount of money;
Step 7: after the order of consumer places an order successfully, operator can understand in operator's module in line module
To order messages, order information includes picking time, picking product and picking people's information;
Step 8: it when the mode for the acquisition product that consumer chooses is that businessman dispenses, can be shown on the order of operator received
Show the temporal information and location information that needs dispense.
2. a kind of customer analysis system based on big data according to claim 1, which is characterized in that the line module
Be mounted on the intelligent mobile terminal of consumer and operator, it is described polymerization payment the means of payment include, Alipay, wechat and
Bank card is not limited to this.
3. a kind of customer analysis system based on big data according to claim 1, which is characterized in that the top control module
Data analysis is carried out for controlling data analysis module, the top control module is used to control what data transmission blocks transmission had been analyzed
Data.
4. a kind of customer analysis system based on big data according to claim 1, which is characterized in that operator is first
It is secondary using the system when need to be registered by the login module of the line module, need to upload in registration process
The environment for the stand managed shines, and the polymerization payment module can also record the consumption number of times of each consumer, described total
Control module is used to control the information of data collecting module collected line module and member's module, and the data analysis module is for dividing
The information that analysis data collecting module collected arrives, the information that the data transmission blocks are used to analyze data analysis module are sent
To operator.
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CN201811572096.3A CN109754283A (en) | 2018-12-21 | 2018-12-21 | A kind of customer analysis system based on big data |
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CN201811572096.3A CN109754283A (en) | 2018-12-21 | 2018-12-21 | A kind of customer analysis system based on big data |
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Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN110399536A (en) * | 2019-07-01 | 2019-11-01 | 武汉歌云网络科技有限公司 | A kind of matters connected with the shop data managing method of beauty parlor |
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2018
- 2018-12-21 CN CN201811572096.3A patent/CN109754283A/en not_active Withdrawn
Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN110399536A (en) * | 2019-07-01 | 2019-11-01 | 武汉歌云网络科技有限公司 | A kind of matters connected with the shop data managing method of beauty parlor |
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