CN109660590A - Information-pushing method and Related product - Google Patents
Information-pushing method and Related product Download PDFInfo
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- CN109660590A CN109660590A CN201811281647.0A CN201811281647A CN109660590A CN 109660590 A CN109660590 A CN 109660590A CN 201811281647 A CN201811281647 A CN 201811281647A CN 109660590 A CN109660590 A CN 109660590A
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- Prior art keywords
- information
- user
- electronic equipment
- occupation
- position parameter
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Classifications
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
Abstract
The embodiment of the present application discloses a kind of information-pushing method and Related product, comprising: receives icon information and first position parameter from electronic equipment, the icon information is the information being obtained by scanning by the electronic equipment;Target Enterprise is determined according to the icon information and the first position parameter;At least one information for being associated with the Target Enterprise and user's occupation is pushed into the electronic equipment, user's occupation is the occupation of the user of the electronic equipment.The embodiment of the present application is conducive to be promoted convenience, accuracy and the intelligence of information push.
Description
Technical field
This application involves fields of communication technology, and in particular to a kind of information-pushing method and Related product.
Background technique
With a large amount of universal and fast development of electronic equipment (for example, smart phone), intelligentized service is more and more
Around people's lives, on an electronic device, user can be propped up by electronic equipment for more and more application installations
Pay, search for etc..
Currently, user can be scanned for when requiring to look up data by way of being manually entered, then, often
Occur, user wants to look up data, but does not know what keyword used, or do not know the title of related content
Deng can not smoothly be inquired.
Summary of the invention
The embodiment of the present application provides a kind of information-pushing method and Related product, can promote the convenient of information push
Property, accuracy and intelligence.
In a first aspect, the embodiment of the present application provides a kind of information-pushing method, it is applied to server, the method packet
It includes:
Icon information and first position parameter from electronic equipment are received, the icon information is by the electronic equipment
The information being obtained by scanning;
Target Enterprise is determined according to the icon information and the first position parameter;
At least one information for being associated with the Target Enterprise and user's occupation is pushed into the electronic equipment, the user
Occupation is the occupation of the user of the electronic equipment.
Second aspect, the embodiment of the present application provide a kind of information-pushing method, are applied to electronic equipment, the method packet
It includes:
It is obtained by scanning icon information;
The first position parameter of the icon information and the electronic equipment, the icon information and institute are sent to server
It states first position parameter and determines Target Enterprise for the server;
At least one information of the association Target Enterprise and user's occupation that the server is sent is received, and shows institute
At least one information is stated, user's occupation is the occupation of the user of the electronic equipment.
The third aspect, the embodiment of the present application provide a kind of information push-delivery apparatus, are applied to server, the information push
Device includes receiving unit, determination unit and transmission unit, in which:
The receiving unit, for receiving icon information and first position parameter from electronic equipment, the icon letter
Breath is the information being obtained by scanning by the electronic equipment;
The determination unit, for determining Target Enterprise according to the icon information and the first position parameter;
The transmission unit, at least one information for that will be associated with the Target Enterprise and user's occupation push to described
Electronic equipment, user's occupation are the occupation of the user of the electronic equipment.
Fourth aspect, the embodiment of the present application provide a kind of information push-delivery apparatus, are applied to electronic equipment, and the information pushes away
Sending device includes scanning element, transmission unit and receiving unit, in which:
The scanning element, for being obtained by scanning icon information;
The transmission unit, the first position for sending the icon information and the electronic equipment to server are joined
Number, the icon information and the first position parameter determine Target Enterprise for the server;
The receiving unit, the association Target Enterprise and user's occupation for receiving the server transmission are at least
One information, and show at least one information, user's occupation is the occupation of the user of the electronic equipment.
5th aspect, the embodiment of the present application provides a kind of server, comprising: processor, memory and one or more
A program;One or more of programs are stored in above-mentioned memory, and are configured to be executed by the processor, institute
Program is stated to include the steps that for executing instruction described in the embodiment of the present application first aspect either method.
6th aspect, the embodiment of the present application provides a kind of electronic equipment, comprising: processor, memory and one or
Multiple programs;One or more of programs are stored in above-mentioned memory, and are configured to be executed by the processor,
Described program is included the steps that for executing instruction described in the embodiment of the present application second aspect either method.
7th aspect, the embodiment of the present application provide a kind of computer readable storage medium, wherein described computer-readable
Storage medium is stored with the computer program for electronic data interchange, which specifically includes instruction, described instruction
For executing the step some or all of as described in the embodiment of the present application first aspect either method, or execution such as this Shen
It please step some or all of described in embodiment second aspect either method.
Eighth aspect, the embodiment of the present application provide a kind of computer program product, wherein the computer program product
Non-transient computer readable storage medium including storing computer program, the computer program are operable to make to calculate
Machine executes the step some or all of as described in the embodiment of the present application first aspect either method, or executes such as the application
Step some or all of described in embodiment second aspect either method.The computer program product can be a software
Installation kit.
As can be seen that server receives icon information and first from electronic equipment first in the embodiment of the present application
Set parameter, the icon information is the information being obtained by scanning by the electronic equipment, secondly, according to the icon information and
The first position parameter determines Target Enterprise, finally, at least one information that will be associated with the Target Enterprise and user's occupation
The electronic equipment is pushed to, user's occupation is the occupation of the user of the electronic equipment.As it can be seen that server is receiving
When icon information, by identifying icon information, and the mesh that user wants to know about is determined by the first position parameter of electronic equipment
Mark enterprise, rather than it is simple multiple enterprises or branch company are determined by icon information, be conducive to the standard for promoting information push
True property, moreover, only by scan operation can pushed information, input specific information without user, be conducive to mention
The intelligence and convenience of information push are risen, in addition, selective push is carried out by information of user's occupation to Target Enterprise, and
It is not all to be pushed to company information, is conducive to the intelligence for further promoting push.
Detailed description of the invention
In order to illustrate the technical solutions in the embodiments of the present application or in the prior art more clearly, to embodiment or will show below
There is attached drawing needed in technical description to be briefly described, it should be apparent that, the accompanying drawings in the following description is only this
Some embodiments of application for those of ordinary skill in the art without creative efforts, can be with
It obtains other drawings based on these drawings.
Fig. 1 is a kind of system architecture schematic diagram of information transmission system disclosed in the embodiment of the present application;
Fig. 2 is a kind of flow diagram of information-pushing method disclosed in the embodiment of the present application;
Fig. 3 is the flow diagram of another kind information-pushing method disclosed in the embodiment of the present application;
Fig. 4 is a kind of interaction flow schematic diagram of information-pushing method disclosed in the embodiment of the present application;
Fig. 5 is a kind of structural schematic diagram of server disclosed in the embodiment of the present application;
Fig. 6 is the structural schematic diagram of a kind of electronic equipment disclosed in the embodiment of the present application;
Fig. 7 is a kind of functional unit composition block diagram of information push-delivery apparatus disclosed in the embodiment of the present application;
Fig. 8 is the functional unit composition block diagram of another kind information push-delivery apparatus disclosed in the embodiment of the present application;
Fig. 9 is a kind of structural schematic diagram of smart phone disclosed in the embodiment of the present application;
Figure 10 is a kind of system architecture schematic diagram of information transmission system disclosed in the embodiment of the present application.
Specific embodiment
In order to make those skilled in the art more fully understand application scheme, below in conjunction in the embodiment of the present application
Attached drawing, the technical scheme in the embodiment of the application is clearly and completely described, it is clear that described embodiment is only
Some embodiments of the present application, instead of all the embodiments.Based on the embodiment in the application, those of ordinary skill in the art
Every other embodiment obtained without creative efforts, shall fall in the protection scope of this application.
The description and claims of this application and term " first " in above-mentioned attached drawing, " second " etc. are for distinguishing
Different objects, are not use to describe a particular order.In addition, term " includes " and " having " and their any deformations, it is intended that
It is to cover and non-exclusive includes.Such as the process, method, system, product or equipment for containing a series of steps or units do not have
It is defined in listed step or unit, but optionally further comprising the step of not listing or unit, or optionally also wrap
Include other step or units intrinsic for these process, methods, product or equipment.
Referenced herein " embodiment " is it is meant that a particular feature, structure, or characteristic described can wrap in conjunction with the embodiments
It is contained at least one embodiment of the application.Each position in the description occur the phrase might not each mean it is identical
Embodiment, nor the independent or alternative embodiment with other embodiments mutual exclusion.Those skilled in the art explicitly and
Implicitly understand, embodiment described herein can be combined with other embodiments.
Electronic equipment involved by the embodiment of the present invention may include the various handheld devices with wireless communication function,
Mobile unit, wearable device calculate equipment or are connected to other processing equipments and various forms of radio modem
User equipment (User Equipment, UE), mobile station (Mobile Station, MS), terminal device (terminal
Device) etc..For convenience of description, apparatus mentioned above is referred to as electronic equipment.The embodiment of the present invention is carried out below detailed
It is thin to introduce.
As shown in Figure 1, Fig. 1 is a kind of system architecture schematic diagram of information transmission system provided by the embodiments of the present application.It should
System includes server and electronic equipment, which can pass through communication network (such as all kinds of mobile radio networks) and electricity
Sub- equipment establishes communication connection, wherein server operation has information push using major software, for providing picture recognition and information
Push Service, electronic equipment operation have information push application from software, for providing user interface for scanning input picture,
Output information pushes result etc. and consults for user, and the embodiment of the present application is to above- mentioned information push using main program and from the tool of program
Body title and the form of expression do not do unique restriction.
The embodiment of the present application is introduced with reference to the accompanying drawing.
Referring to Fig. 2, Fig. 2 is that the embodiment of the present application provides a kind of flow diagram of information-pushing method, it is applied to
Server, as shown, this information-pushing method includes:
S201, server receive icon information and first position parameter from electronic equipment, the icon information be by
The information that the electronic equipment is obtained by scanning;
Wherein, the first position parameter is to can be the position positioned by the electronic equipment according to position sensor
Parameter is set, is also possible to the location parameter inputted by the user of electronic equipment, it is not limited here.
Wherein, the icon information, which can be, scans business card or building or website by camera by electronic equipment
On icon obtain, trigger the electronic equipment scanning figure target trigger condition can be user triggering have information push function
The scanning function key of the application program of energy, or can be after user starts camera and open scanning function etc., herein not
It limits, for example, the program is program A, user can be touched or be double-clicked by triggering specific keys, point when using program A
The modes such as touch screen start scanning function and obtain icon information, and for another example, user starts camera and collects icon information, then
Opening program A makes program A that the icon information be called to be scanned.
Wherein, which is that corresponding server is applied in information push, and the icon information refers to the trade mark in image
Information, different trademark informations correspond to different enterprises.
S202, the server determine Target Enterprise according to the icon information and the first position parameter;
Wherein, the server identifies that the icon information and the first position parameter determine the specific reality of Target Enterprise
Now mode can be diversified, specifically can be when first position parameter is the current position ginseng that electronic equipment is oriented
When number, enterprise is determined according to icon information, then branch company nearest apart from first position parameter in enterprise is Target Enterprise, or
Person can be when first position parameter is the location parameter that user inputs electronic equipment, and server can join according to first position
Number determines that first refers to enterprise, determines second with reference to enterprise, when the first reference enterprise is identical with reference to enterprise as second according to icon
When, it is determined as Target Enterprise, it is not limited here.
At least one information for being associated with the Target Enterprise and user's occupation is pushed to the electricity by S203, the server
Sub- equipment, user's occupation are the occupation of the user of the electronic equipment.
Wherein, at least one information can be the company information of the Target Enterprise or be that the Target Enterprise can be with
The service content of offer or the associated news of the Target Enterprise etc., it is not limited here, wherein can wrap in server
Include the information bank of each Target Enterprise, may include in the information bank brief introduction of the Target Enterprise, business scope and it is a variety of its
The information of his type, for example, various association news informations etc., server on recruitment information, stock information, product information, network
It can be by obtaining user's occupation, by for the keyword search in user's occupation, obtaining and user's occupation in information bank
Associated at least one information is sent to electronic equipment.
Wherein, server pushes to the electronics at least one information that will be associated with the Target Enterprise and user's occupation
Before equipment, further includes: obtain user's occupation, the electronic equipment may include user's occupation mark, and server is obtaining figure
When marking information and first position parameter, while the occupation mark of electronic equipment carrying is obtained, is determined and used according to occupation mark
Family occupation, which, which identifies, is also possible to electronic equipment and determines company where user according to the stroke route that user is commonly used
Position, and then the occupation mark of the user determined, the express delivery address for being also possible to be commonly used according to user determines the public affairs of user
The user's occupation etc. taking charge of position and then determining, it is not limited here.
As can be seen that server receives icon information and first from electronic equipment first in the embodiment of the present application
Set parameter, the icon information is the information being obtained by scanning by the electronic equipment, secondly, according to the icon information and
The first position parameter determines Target Enterprise, finally, at least one information that will be associated with the Target Enterprise and user's occupation
The electronic equipment is pushed to, user's occupation is the occupation of the user of the electronic equipment.As it can be seen that server is receiving
When icon information, by identifying icon information, and the mesh that user wants to know about is determined by the first position parameter of electronic equipment
Mark enterprise, rather than it is simple multiple enterprises or branch company are determined by icon information, be conducive to the standard for promoting information push
True property, moreover, only by scan operation can pushed information, input specific information without user, be conducive to mention
The intelligence and convenience of information push are risen, in addition, selective push is carried out by information of user's occupation to Target Enterprise, and
It is not all to be pushed to company information, is conducive to the intelligence for further promoting push.
It is described to determine that target is looked forward to according to the icon information and the first position parameter in a possible example
Industry, comprising:
It identifies the icon information, determines enterprise corresponding with the icon information;
Obtain the second position parameter of each branch company in the enterprise;
At least one branch company in the enterprise is determined according to the first position parameter and the second position parameter
For the Target Enterprise.
Wherein, at least one of described enterprise point is determined according to the first position parameter and the second position parameter
It is diversified that company is that the specific implementation of the Target Enterprise can be, such as can determine apart from first position parameter
The nearest corresponding branch company of second position parameter is Target Enterprise, or can be and determine with first position parameter same
The corresponding branch company of second position parameter in city is Target Enterprise etc., it is not limited here.
As it can be seen that server is after having determined enterprise by icon information, according to each of enterprise point public affairs in this example
The relationship between position that the position of department and electronic equipment provide determines that one or more of which branch company is Target Enterprise,
The range for reducing information offer is conducive to promote the accuracy that Target Enterprise determines and the company that information provides and user
Suitability.
It is described according to the first position parameter and second position parameter determination in this possible example
At least one branch company in enterprise is the Target Enterprise, comprising:
Determine at least one second position parameter pair for being less than pre-determined distance threshold value at a distance from the first position parameter
At least one answered refers to branch company;
At least one is with reference to the branch company corresponding with user's occupation of Business Scope of Enterprise in branch company described in determining
The Target Enterprise.
Wherein, the pre-determined distance threshold value can be diversified, can be empirical value, be that technological development personnel are default
It sets in the server, which for example can be 1km, 2km etc., and it is according to distance nearest to be also possible to server
The distance between branch company and first position parameter determine pre-determined distance threshold value, can be to avoid the mistake being arranged by pre-determined distance threshold value
It is small to lead to not to obtain at least one and excessive lead to all branch companies all with reference to what branch company or pre-determined distance threshold value were arranged
Within pre-determined distance threshold value, therefore, the setting of pre-determined distance threshold value is without limitation.
Wherein, the branch company that can have multiple business scopes different in an enterprise, the Business Scope of Enterprise with it is described
The corresponding branch company of user's occupation is specially that Business Scope of Enterprise includes the corresponding industry of user's occupation, for example, the occupation of user
For network engineers, corresponding industry can be internet industry, then including relevant point of internet in Business Scope of Enterprise
Company is target branch company.
As it can be seen that in this example, server meets at least the one of pre-determined distance threshold value having determined according to first position parameter
When a reference branch company, Target Enterprise is determined come final according to Business Scope of Enterprise and the degree of conformity of user's occupation, is conducive to mention
Rise the reasonability and accuracy of information push.
It is described to push at least one information for being associated with the Target Enterprise and user's occupation in a possible example
To the electronic equipment, comprising:
Obtain a plurality of reference information for being associated with the Target Enterprise;
At least one information in a plurality of reference information is chosen according to user's occupation;
The preferential of at least one information is determined according to the matching degree of user's occupation and at least one information
Grade;
At least one information is pushed into the electronic equipment according to the priority of at least one information.
Wherein, the server determines that the matching degree of user's occupation and at least one information can be and passes through use
Multiple first keywords of family professional association are matched with the second keyword of every information, determine the matching degree, matching
It is higher to spend more high priority.
As it can be seen that server chooses at least one information according to user's occupation, and according to user's occupation and at least in this example
The matching degree of one information determines the priority of at least one information, and at least one information is pushed to electricity according to priority orders
Sub- equipment when avoiding disposable transmitted data amount larger, causes the delay of all information to push, and promotes the timeliness of information push
Property.
It is described to push at least one information for being associated with the Target Enterprise and user's occupation in a possible example
After to the electronic equipment, the method also includes:
Image information and pattern identification from the electronic equipment are received, the pattern identification is known for the server
Not Chu the electronic equipment be in navigation mode, the destination of the navigation mode is the Target Enterprise;
It identifies described image information, determines the corresponding multiple companies of trademark information identified according to described image information
The reference position of the middle company nearest apart from the Target Enterprise;
Route between the reference position and the target position of the Target Enterprise is pushed into the electronic equipment.
Wherein, the electronic equipment is in navigation mode, and in the preset range in Target Enterprise, with Target Enterprise
It in the case where being closer, is navigated using the enterprise in image, for example, user is at least one information for having checked push
Later, it is desirable to Target Enterprise is gone to, then providing navigation information in electronic equipment and when navigation information shows that user has arrived at
Behind destination, often it will appear, because around the more road of shops is more complex, the case where causing user to can not find Target Enterprise, this
When, the trade mark that electronic equipment arbitrarily scans an enterprise on periphery can be used in user, is sent to server, server push is given
Electronic equipment reaches the specific route of Target Enterprise from the trade mark, such as it is target that picture, which corresponds to the left side third shops of trade mark,
The similar route description etc. such as enterprise.
As it can be seen that server can provide specifically according to the image information that user sends under navigation mode in this example
It is described by the route of object of reference of pictorial information, facilitates the accuracy for promoting navigation, and promote the readability of navigation.
It is consistent with the embodiment shown in Fig. 2, referring to Fig. 3, Fig. 3 is a kind of information provided by the embodiments of the present application
The flow diagram of method for pushing is applied to electronic equipment.As shown, this information-pushing method includes:
S301, electronic equipment are obtained by scanning icon information.
S302, the electronic equipment are joined to the first position that server sends the icon information and the electronic equipment
Number, the icon information and the first position parameter determine Target Enterprise for the server.
Wherein, electronic equipment can be sent to electronic equipment while the electronic equipment sends image information to server
In the historical search record in the first preset period of time or the historical viewings record in the second preset period of time, historical search record
The search vocabulary for determining that searching probability is higher than the first predetermined probabilities threshold value is recorded according to the historical search for server, then
Obtain the service content of at least one Target Enterprise corresponding with described search vocabulary;Historical viewings record is used for
Server according to the historical viewings record determine browsing probability be higher than the second predetermined probabilities threshold value application program, and obtain with
The service content of at least one Target Enterprise of the type association of the application program.
S303, the electronic equipment receive the association Target Enterprise that the server is sent and user's occupation at least
One information, and show at least one information, user's occupation is the occupation of the user of the electronic equipment.
Wherein, the server shows and can show according to after the priority ranking of service content when the service content
Show, which can be that server is determining and be sent to electronic equipment, be also possible to be determined by electronic equipment, herein
Without limitation.
For example, if the priority is determined by server, then can be server according to each service of browsing
The number of electronic devices of content determines the priority, and either according to above-mentioned searching probability or browsing determine the probability, this is preferential
Grade;If the priority is determined by mobile terminal, the priority etc. is determined according to time sequencing then can be, is not done herein
It limits.
As can be seen that electronic equipment is obtained by scanning icon information first, secondly, to service in the embodiment of the present application
Device sends the first position parameter of the icon information and the electronic equipment, the icon information and the first position parameter
Target Enterprise is determined for the server, finally, receiving the association Target Enterprise and user's duty that the server is sent
At least one information of industry, and show at least one information, user's occupation is the duty of the user of the electronic equipment
Industry.As it can be seen that electronic equipment arrives icon information only by scanning, and with first position parameter and it is sent to server, server
The Target Enterprise that user wants to know about can be determined according to the first position parameter of icon information and electronic equipment, rather than it is single
Pure determines multiple enterprises or branch company by icon information, is conducive to the accuracy for promoting information push, also, it is not necessary to
User inputs specific information, is conducive to the intelligence and convenience that promote information push, in addition, receiving about user's occupation
The information of Target Enterprise, rather than whole company informations are conducive to the intelligence for further promoting push.
It is consistent with the embodiment shown in Fig. 2, referring to Fig. 4, Fig. 4 is a kind of information provided by the embodiments of the present application
The flow diagram of method for pushing is applied to electronic equipment and server.As shown, this information-pushing method includes:
S401, electronic equipment are obtained by scanning icon information.
S402, the electronic equipment are joined to the first position that server sends the icon information and the electronic equipment
Number.
S403, the server receive the icon information and the first position parameter from the electronic equipment.
S404, the server determine Target Enterprise according to the icon information and the first position parameter.
At least one information for being associated with the Target Enterprise and user's occupation is pushed to the electricity by S405, the server
Sub- equipment, user's occupation are the occupation of the user of the electronic equipment.
S406, what the electronic equipment received that the server sends the be associated with Target Enterprise and user occupation
At least one information, and show at least one information.
As can be seen that server receives icon information and first from electronic equipment first in the embodiment of the present application
Set parameter, the icon information is the information being obtained by scanning by the electronic equipment, secondly, according to the icon information and
The first position parameter determines Target Enterprise, finally, at least one information that will be associated with the Target Enterprise and user's occupation
The electronic equipment is pushed to, user's occupation is the occupation of the user of the electronic equipment.As it can be seen that server is receiving
When icon information, by identifying icon information, and the mesh that user wants to know about is determined by the first position parameter of electronic equipment
Mark enterprise, rather than it is simple multiple enterprises or branch company are determined by icon information, be conducive to the standard for promoting information push
True property, moreover, only by scan operation can pushed information, input specific information without user, be conducive to mention
The intelligence and convenience of information push are risen, in addition, selective push is carried out by information of user's occupation to Target Enterprise, and
It is not all to be pushed to company information, is conducive to the intelligence for further promoting push.
It is consistent with described Fig. 2, embodiment shown in Fig. 4, referring to Fig. 5, Fig. 5 is one kind provided by the embodiments of the present application
The structural schematic diagram of server 500, as shown, the server 500 includes processor 501, memory 502, communication interface 503
And one or more programs 504, wherein said one or multiple programs 504 are stored in above-mentioned memory 502, and
It is configured to be executed by above-mentioned processor 501, above procedure includes the instruction for executing following steps;
Icon information and first position parameter from electronic equipment are received, the icon information is by the electronic equipment
The information being obtained by scanning;
Target Enterprise is determined according to the icon information and the first position parameter;
At least one information for being associated with the Target Enterprise and user's occupation is pushed into the electronic equipment, the user
Occupation is the occupation of the user of the electronic equipment.
As can be seen that server receives icon information and first from electronic equipment first in the embodiment of the present application
Set parameter, the icon information is the information being obtained by scanning by the electronic equipment, secondly, according to the icon information and
The first position parameter determines Target Enterprise, finally, at least one information that will be associated with the Target Enterprise and user's occupation
The electronic equipment is pushed to, user's occupation is the occupation of the user of the electronic equipment.As it can be seen that server is receiving
When icon information, by identifying icon information, and the mesh that user wants to know about is determined by the first position parameter of electronic equipment
Mark enterprise, rather than it is simple multiple enterprises or branch company are determined by icon information, be conducive to the standard for promoting information push
True property, moreover, only by scan operation can pushed information, input specific information without user, be conducive to mention
The intelligence and convenience of information push are risen, in addition, selective push is carried out by information of user's occupation to Target Enterprise, and
It is not all to be pushed to company information, is conducive to the intelligence for further promoting push.
In a possible example, determine that target is looked forward to according to the icon information and the first position parameter described
In terms of industry, the instruction in described program 504 is specifically for executing following operation: identifying the icon information, the determining and figure
Mark the corresponding enterprise of information;And the second position parameter for obtaining each branch company in the enterprise;And it is used for basis
The first position parameter and the second position parameter determine at least one branch company in the enterprise for target enterprise
Industry.
In this possible example, institute is determined according to the first position parameter and the second position parameter described
State in terms of at least one branch company in enterprise is the Target Enterprise, the instruction in described program 504 be specifically used for executing with
Lower operation: it determines corresponding less than at least one second position parameter of pre-determined distance threshold value at a distance from the first position parameter
At least one refer to branch company;And at least one refers to Business Scope of Enterprise and the use in branch company described in being used to determine
Occupation corresponding branch company in family is the Target Enterprise.
In a possible example, at least one information for being associated with the Target Enterprise and user's occupation is pushed away described
In terms of sending to the electronic equipment, the instruction in described program 504 is specifically used for executing following operation: obtaining and is associated with the target
The a plurality of reference information of enterprise;And for choosing at least one letter in a plurality of reference information according to user's occupation
Breath;And for determining the excellent of at least one information according to the matching degree of user's occupation and at least one information
First grade;And at least one information is pushed into the electronics for the priority according at least one information and is set
It is standby.
It is consistent with described Fig. 3, embodiment shown in Fig. 4, referring to Fig. 6, Fig. 6 is one kind provided by the embodiments of the present application
The structural schematic diagram of electronic equipment 600, as shown, the electronic equipment 600 connects including processor 601, memory 602, communication
Mouth 603 and one or more programs 604, wherein said one or multiple programs 604 are stored in above-mentioned memory 602,
And it is configured to be executed by above-mentioned processor 601, above procedure includes the instruction for executing following steps;
It is obtained by scanning icon information;
The first position parameter of the icon information and the electronic equipment, the icon information and institute are sent to server
It states first position parameter and determines Target Enterprise for the server;
At least one information of the association Target Enterprise and user's occupation that the server is sent is received, and shows institute
At least one information is stated, user's occupation is the occupation of the user of the electronic equipment.
As can be seen that electronic equipment is obtained by scanning icon information first, secondly, to service in the embodiment of the present application
Device sends the first position parameter of the icon information and the electronic equipment, the icon information and the first position parameter
Target Enterprise is determined for the server, finally, receiving the association Target Enterprise and user's duty that the server is sent
At least one information of industry, and show at least one information, user's occupation is the duty of the user of the electronic equipment
Industry.As it can be seen that electronic equipment arrives icon information only by scanning, and with first position parameter and it is sent to server, server
The Target Enterprise that user wants to know about can be determined according to the first position parameter of icon information and electronic equipment, rather than it is single
Pure determines multiple enterprises or branch company by icon information, is conducive to the accuracy for promoting information push, also, it is not necessary to
User inputs specific information, is conducive to the intelligence and convenience that promote information push, in addition, receiving about user's occupation
The information of Target Enterprise, rather than whole company informations are conducive to the intelligence for further promoting push.
Above-described embodiment is mainly described the scheme of the embodiment of the present application from the angle of method side implementation procedure.It can
With understanding, in order to realize the above functions, it comprises execute each corresponding hardware knot of function for electronic equipment or server
Structure and/or software module.Those skilled in the art should be readily appreciated that, described in conjunction with the examples disclosed in this document
Each exemplary unit and algorithm steps, the application can be realized with the combining form of hardware or hardware and computer software.Certain
A function is executed in a manner of hardware or computer software driving hardware actually, depending on technical solution specific application and
Design constraint.Professional technician specifically can realize described function using distinct methods to each,
But this realization is it is not considered that exceed scope of the present application.
The embodiment of the present application can carry out the division of functional unit according to the method example to electronic equipment or server,
For example, each functional unit of each function division can be corresponded to, two or more functions can also be integrated in one
In processing unit.The integrated unit both can take the form of hardware realization, can also use the shape of SFU software functional unit
Formula is realized.It should be noted that being schematical, only a kind of logic function stroke to the division of unit in the embodiment of the present application
Point, there may be another division manner in actual implementation.
It is below the application Installation practice, the application Installation practice is for executing the application method as shown in Figure 2
The method that embodiment is realized.As shown in fig. 7, the embodiment of the present application provides a kind of information push-delivery apparatus 700, it is applied to service
Device, the information push-delivery apparatus 700 may include receiving unit 701, determination unit 702 and transmission unit 703, wherein
The receiving unit 701, for receiving icon information and first position parameter from electronic equipment, the icon
Information is the information being obtained by scanning by the electronic equipment;
The determination unit 702, for determining Target Enterprise according to the icon information and the first position parameter;
The transmission unit 703, at least one information for that will be associated with the Target Enterprise and user's occupation push to
The electronic equipment, user's occupation are the occupation of the user of the electronic equipment.
As can be seen that server receives icon information and first from electronic equipment first in the embodiment of the present application
Set parameter, the icon information is the information being obtained by scanning by the electronic equipment, secondly, according to the icon information and
The first position parameter determines Target Enterprise, finally, at least one information that will be associated with the Target Enterprise and user's occupation
The electronic equipment is pushed to, user's occupation is the occupation of the user of the electronic equipment.As it can be seen that server is receiving
When icon information, by identifying icon information, and the mesh that user wants to know about is determined by the first position parameter of electronic equipment
Mark enterprise, rather than it is simple multiple enterprises or branch company are determined by icon information, be conducive to the standard for promoting information push
True property, moreover, only by scan operation can pushed information, input specific information without user, be conducive to mention
The intelligence and convenience of information push are risen, in addition, selective push is carried out by information of user's occupation to Target Enterprise, and
It is not all to be pushed to company information, is conducive to the intelligence for further promoting push.
In a possible example, determine that target is looked forward to according to the icon information and the first position parameter described
In terms of industry, the determination unit 702 is specifically used for: identifying the icon information, determines enterprise corresponding with the icon information;
And the second position parameter for obtaining each branch company in the enterprise;And for according to the first position parameter and
The second position parameter determines that at least one branch company in the enterprise is the Target Enterprise.
In this possible example, institute is determined according to the first position parameter and the second position parameter described
State in terms of at least one branch company in enterprise is the Target Enterprise, the determination unit 702 is specifically used for: it is determining with it is described
The distance of first position parameter is less than at least one corresponding reference point of at least one second position parameter of pre-determined distance threshold value
Company;And at least one refers to Business Scope of Enterprise and the professional corresponding point of public affairs of the user in branch company described in being used to determine
Department is the Target Enterprise.
In a possible example, at least one information for being associated with the Target Enterprise and user's occupation is pushed away described
In terms of sending to the electronic equipment, the transmission unit 703 is specifically used for: obtaining and is associated with a plurality of with reference to letter of the Target Enterprise
Breath;And for choosing at least one information in a plurality of reference information according to user's occupation;And it is used for basis
The matching degree of user's occupation and at least one information determines the priority of at least one information;And for pressing
At least one information is pushed into the electronic equipment according to the priority of at least one information.
Specifically, the receiving unit 701, transmission unit 703 can be transceiver or communication interface, determination unit
702 can be processor.
It is below the application Installation practice, the application Installation practice is for executing the application method as shown in Figure 3
The method that embodiment is realized.As shown in figure 8, the embodiment of the present application provides a kind of information push-delivery apparatus 800, set applied to electronics
Standby, which may include scanning element 801, transmission unit 802 and receiving unit 803, wherein
The scanning element 801, for being obtained by scanning icon information;
The transmission unit 802, for sending the first position of the icon information and the electronic equipment to server
Parameter, the icon information and the first position parameter determine Target Enterprise for the server;
The receiving unit 803, for receiving the association Target Enterprise that the server is sent and user's occupation
At least one information, and show at least one information, user's occupation is the occupation of the user of the electronic equipment.
As can be seen that electronic equipment is obtained by scanning icon information first, secondly, to service in the embodiment of the present application
Device sends the first position parameter of the icon information and the electronic equipment, the icon information and the first position parameter
Target Enterprise is determined for the server, finally, receiving the association Target Enterprise and user's duty that the server is sent
At least one information of industry, and show at least one information, user's occupation is the duty of the user of the electronic equipment
Industry.As it can be seen that electronic equipment arrives icon information only by scanning, and with first position parameter and it is sent to server, server
The Target Enterprise that user wants to know about can be determined according to the first position parameter of icon information and electronic equipment, rather than it is single
Pure determines multiple enterprises or branch company by icon information, is conducive to the accuracy for promoting information push, also, it is not necessary to
User inputs specific information, is conducive to the intelligence and convenience that promote information push, in addition, receiving about user's occupation
The information of Target Enterprise, rather than whole company informations are conducive to the intelligence for further promoting push.
Specifically, above-mentioned scanning element 801 can be camera or processor, transmission unit 802 and receiving unit
803 can be transceiver or communication interface.
Referring to Fig. 9, Fig. 9 is that the embodiment of the present application provides a kind of structural schematic diagram of smart phone 900, above-mentioned intelligence
Mobile phone 900 includes: shell 910, display screen 920, mainboard 930, and camera 931, processor 932, storage are provided on mainboard 930
Device 633, power management chip 934 etc., the camera 931 include front camera and rear camera.
Wherein, which is obtained by scanning icon information;The icon information and described is sent to server
The first position parameter of electronic equipment, the icon information and the first position parameter determine that target is looked forward to for the server
Industry;At least one information of the association Target Enterprise and user's occupation that the server is sent is received, and display is described extremely
Few information, user's occupation are the occupation of the user of the electronic equipment.
Above-mentioned processor 932 is the control centre of smart phone, utilizes various interfaces and the entire smart phone of connection
Various pieces, by running or execute the software program and/or module that are stored in memory 933, and call and be stored in
Data in memory 933 execute the various functions and processing data of smart phone, to carry out whole prison to smart phone
Control.Optionally, processor 932 may include one or more processing units;Preferably, processor 932 can integrate application processor
And modem processor, wherein the main processing operation system of application processor, user interface and application program etc., modulatedemodulate
Processor is adjusted mainly to handle wireless communication.It is understood that above-mentioned modem processor can not also be integrated into processor
In 932.The processor 932 for example can be central processing unit (Central Processing Unit, CPU), general procedure
Device, digital signal processor (Digital Signal Processor, DSP), specific integrated circuit (Application-
Specific Integrated Circuit, ASIC), field programmable gate array (Field Programmable Gate
Array, FPGA) either other programmable logic device, transistor logic, hardware component or any combination thereof.It can
To realize or execute various illustrative logic blocks, module and circuit in conjunction with described in present disclosure.Above-mentioned place
Reason device is also possible to realize the combination of computing function, such as combines comprising one or more microprocessors, DSP and microprocessor
Combination etc..
Above-mentioned memory 933 can be used for storing software program and module, and processor 932 is stored in memory by operation
933 software program and module, thereby executing the various function application and data processing of smart phone.Memory 933 can
It mainly include storing program area and storage data area, wherein storing program area can be needed for storage program area, at least one function
Application program etc.;Storage data area, which can be stored, uses created data etc. according to smart phone.In addition, memory 933
May include high-speed random access memory, can also include nonvolatile memory, a for example, at least disk memory,
Flush memory device or other volatile solid-state parts.The memory 933 for example can be random access memory (Random
Access Memory, RAM), flash memory, read-only memory (Read Only Memory, ROM), the read-only storage of erasable programmable
Device (Erasable Programmable ROM, EPROM), Electrically Erasable Programmable Read-Only Memory (Electrically
EPROM, EEPROM), register, hard disk, mobile hard disk, CD-ROM (CD-ROM) or any other shape well known in the art
The storage medium of formula.
Referring to Figure 10, the embodiment of the present application also provides a kind of information transmission system 1000, it may include: server 1010 and electricity
Sub- equipment 1020, wherein
The server 1010, for receiving icon information and first position parameter from electronic equipment, the icon
Information is the information being obtained by scanning by the electronic equipment;It is determined according to the icon information and the first position parameter
Target Enterprise;At least one information for being associated with the Target Enterprise and user's occupation is pushed into the electronic equipment, the use
Family occupation is the occupation of the user of the electronic equipment.
The electronic equipment 1020, for being obtained by scanning icon information;To server send the icon information and
The first position parameter of the electronic equipment, the icon information and the first position parameter determine mesh for the server
Mark enterprise;At least one information of the association Target Enterprise and user's occupation that the server is sent is received, and shows institute
At least one information is stated, user's occupation is the occupation of the user of the electronic equipment.
As can be seen that server receives icon information and first from electronic equipment first in the embodiment of the present application
Set parameter, the icon information is the information being obtained by scanning by the electronic equipment, secondly, according to the icon information and
The first position parameter determines Target Enterprise, finally, at least one information that will be associated with the Target Enterprise and user's occupation
The electronic equipment is pushed to, user's occupation is the occupation of the user of the electronic equipment.As it can be seen that server is receiving
When icon information, by identifying icon information, and the mesh that user wants to know about is determined by the first position parameter of electronic equipment
Mark enterprise, rather than it is simple multiple enterprises or branch company are determined by icon information, be conducive to the standard for promoting information push
True property, moreover, only by scan operation can pushed information, input specific information without user, be conducive to mention
The intelligence and convenience of information push are risen, in addition, selective push is carried out by information of user's occupation to Target Enterprise, and
It is not all to be pushed to company information, is conducive to the intelligence for further promoting push.
The embodiment of the present application also provides a kind of computer storage medium, wherein computer storage medium storage is for electricity
The computer program of subdata exchange, the computer program make computer execute any as recorded in above method embodiment
Some or all of method step.
The embodiment of the present application also provides a kind of computer program product, and above-mentioned computer program product includes storing calculating
The non-transient computer readable storage medium of machine program, above-mentioned computer program are operable to that computer is made to execute such as above-mentioned side
Some or all of either record method step in method embodiment.The computer program product can be a software installation
Packet.
It should be noted that for the various method embodiments described above, for simple description, therefore, it is stated as a series of
Combination of actions, but those skilled in the art should understand that, the application is not limited by the described action sequence because
According to the application, some steps may be performed in other sequences or simultaneously.Secondly, those skilled in the art should also know
It knows, the embodiments described in the specification are all preferred embodiments, related actions and modules not necessarily the application
It is necessary.
In the above-described embodiments, it all emphasizes particularly on different fields to the description of each embodiment, there is no the portion being described in detail in some embodiment
Point, reference can be made to the related descriptions of other embodiments.
In several embodiments provided herein, it should be understood that disclosed device, it can be by another way
It realizes.For example, the apparatus embodiments described above are merely exemplary, such as the division of said units, it is only a kind of
Logical function partition, there may be another division manner in actual implementation, such as multiple units or components can combine or can
To be integrated into another system, or some features can be ignored or not executed.Another point, shown or discussed is mutual
Coupling, direct-coupling or communication connection can be through some interfaces, the indirect coupling or communication connection of device or unit,
It can be electrical or other forms.
Above-mentioned unit as illustrated by the separation member may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple
In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme
's.
It, can also be in addition, each functional unit in each embodiment of the application can integrate in one processing unit
It is that each unit physically exists alone, can also be integrated in one unit with two or more units.Above-mentioned integrated list
Member both can take the form of hardware realization, can also realize in the form of software functional units.
If above-mentioned integrated unit is realized in the form of SFU software functional unit and sells or use as independent product
When, it can store in a computer-readable access to memory.Based on this understanding, the technical solution of the application substantially or
Person says that all or part of the part that contributes to existing technology or the technical solution can body in the form of software products
Reveal and, which is stored in a memory, including some instructions are used so that a computer equipment
(can be personal computer, server or network equipment etc.) executes all or part of each embodiment above method of the application
Step.And memory above-mentioned includes: USB flash disk, read-only memory (ROM, Read-Only Memory), random access memory
The various media that can store program code such as (RAM, Random Access Memory), mobile hard disk, magnetic or disk.
Those of ordinary skill in the art will appreciate that all or part of the steps in the various methods of above-described embodiment is can
It is completed with instructing relevant hardware by program, which can store in a computer-readable memory, memory
May include: flash disk, read-only memory (English: Read-Only Memory, referred to as: ROM), random access device (English:
Random Access Memory, referred to as: RAM), disk or CD etc..
The embodiment of the present application is described in detail above, specific case used herein to the principle of the application and
Embodiment is expounded, the description of the example is only used to help understand the method for the present application and its core ideas;
At the same time, for those skilled in the art can in specific embodiments and applications according to the thought of the application
There is change place, in conclusion the contents of this specification should not be construed as limiting the present application.
Claims (10)
1. a kind of information-pushing method, which is characterized in that be applied to server, which comprises
Icon information and first position parameter from electronic equipment are received, the icon information is passed through by the electronic equipment
Scan the information obtained;
Target Enterprise is determined according to the icon information and the first position parameter;
At least one information for being associated with the Target Enterprise and user's occupation is pushed into the electronic equipment, user's occupation
For the occupation of the user of the electronic equipment.
2. the method according to claim 1, wherein described join according to the icon information and the first position
Number determines Target Enterprise, comprising:
It identifies the icon information, determines enterprise corresponding with the icon information;
Obtain the second position parameter of each branch company in the enterprise;
Determine at least one branch company in the enterprise for institute according to the first position parameter and the second position parameter
State Target Enterprise.
3. according to the method described in claim 2, it is characterized in that, described according to the first position parameter and the second
It sets parameter and determines that at least one branch company in the enterprise is the Target Enterprise, comprising:
It determines corresponding less than at least one second position parameter of pre-determined distance threshold value at a distance from the first position parameter
At least one refers to branch company;
At least one is described with reference to the branch company corresponding with user's occupation of Business Scope of Enterprise in branch company described in determining
Target Enterprise.
4. method according to claim 1-3, which is characterized in that described to be associated with the Target Enterprise and user
At least one information of occupation pushes to the electronic equipment, comprising:
Obtain a plurality of reference information for being associated with the Target Enterprise;
At least one information in a plurality of reference information is chosen according to user's occupation;
The priority of at least one information is determined according to the matching degree of user's occupation and at least one information;
At least one information is pushed into the electronic equipment according to the priority of at least one information.
5. a kind of information-pushing method, which is characterized in that be applied to electronic equipment, which comprises
It is obtained by scanning icon information;
The first position parameter of the icon information and the electronic equipment, the icon information and described are sent to server
One location parameter determines Target Enterprise for the server;
At least one information of the association Target Enterprise and user's occupation that the server is sent is received, and display is described extremely
Few information, user's occupation are the occupation of the user of the electronic equipment.
6. a kind of information push-delivery apparatus, which is characterized in that be applied to server, the information push-delivery apparatus include receiving unit,
Determination unit and transmission unit, in which:
The receiving unit, for receiving icon information and first position parameter from electronic equipment, the icon information is
The information being obtained by scanning by the electronic equipment;
The determination unit, for determining Target Enterprise according to the icon information and the first position parameter;
The transmission unit, at least one information for that will be associated with the Target Enterprise and user's occupation push to the electronics
Equipment, user's occupation are the occupation of the user of the electronic equipment.
7. a kind of information push-delivery apparatus, which is characterized in that be applied to electronic equipment, the information push-delivery apparatus includes that scanning is single
Member, transmission unit and receiving unit, in which:
The scanning element, for being obtained by scanning icon information;
The transmission unit, for sending the first position parameter of the icon information and the electronic equipment, institute to server
It states icon information and the first position parameter and determines Target Enterprise for the server;
The receiving unit, for receiving at least one of the association Target Enterprise that the server is sent and user's occupation
Information, and show at least one information, user's occupation is the occupation of the user of the electronic equipment.
8. a kind of server characterized by comprising processor, memory, and one or more programs;It is one or
Multiple programs are stored in the memory, and are configured to be executed by the processor, and described program includes for holding
The instruction of step of the row in the method as described in claim any one of 1-4.
9. a kind of electronic equipment characterized by comprising processor, memory, and one or more programs;It is one
Or multiple programs are stored in the memory, and are configured to be executed by the processor, described program includes being used for
Execute the instruction of the step in method as described in claim 5.
10. a kind of computer readable storage medium, which is characterized in that storage is used for the computer program of electronic data interchange,
In, the computer program makes computer execute method according to any of claims 1-4 or execute as right is wanted
Method described in asking 5.
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