CN109636286A - A kind of marketing model of integrated kitchen range - Google Patents
A kind of marketing model of integrated kitchen range Download PDFInfo
- Publication number
- CN109636286A CN109636286A CN201811513161.5A CN201811513161A CN109636286A CN 109636286 A CN109636286 A CN 109636286A CN 201811513161 A CN201811513161 A CN 201811513161A CN 109636286 A CN109636286 A CN 109636286A
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- 238000000034 method Methods 0.000 abstract description 7
- 238000009434 installation Methods 0.000 abstract description 6
- 230000003203 everyday effect Effects 0.000 description 1
Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q10/00—Administration; Management
- G06Q10/08—Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
- G06Q10/083—Shipping
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q10/00—Administration; Management
- G06Q10/08—Logistics, e.g. warehousing, loading or distribution; Inventory or stock management
- G06Q10/087—Inventory or stock management, e.g. order filling, procurement or balancing against orders
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/01—Customer relationship services
- G06Q30/015—Providing customer assistance, e.g. assisting a customer within a business location or via helpdesk
- G06Q30/016—After-sales
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
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- Business, Economics & Management (AREA)
- Economics (AREA)
- Engineering & Computer Science (AREA)
- General Business, Economics & Management (AREA)
- Accounting & Taxation (AREA)
- Marketing (AREA)
- Strategic Management (AREA)
- Physics & Mathematics (AREA)
- Finance (AREA)
- General Physics & Mathematics (AREA)
- Development Economics (AREA)
- Theoretical Computer Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Human Resources & Organizations (AREA)
- Operations Research (AREA)
- Quality & Reliability (AREA)
- Tourism & Hospitality (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
A kind of marketing model of integrated kitchen range.It is related to integrated kitchen range marketing method field.Mode after the marketing model includes zero inventory mode, zero freight charges mode and is sold;The zero inventory mode is to undertake warehousing pressure by manufacturer;The zero freight charges mode is to undertake logistics cost by manufacturer, through the direct delivery of third party's express delivery into user family;Mode is to undertake mounting cost, expense after sale by manufacturer after the retail, is directly made house calls into user family by third party's after-sale service company.The present invention thoroughly solves the trouble and worry of dealer by three null modes of mode after zero inventory mode, zero freight charges mode and retail, dispatching, packet installation, packet are wrapped after sale by manufacturer, so that dealer is not necessarily to inventory, without transportation cost and without installation, after cost, the foundation so that dealer can be free from risk easily is made money.
Description
Technical field
The present invention relates to integrated kitchen range marketing method fields.
Background technique
Currently, usually there is the higher problem of operation cost, specific table in business process in the dealer of traditional integrated kitchen range
It is now that operator is not professional and cost of labor is excessively high, dealer need to put into a large amount of time energy.Meanwhile utilizing traditional logistics
Also there is needs repeatedly transhipment, haulage time length, transportation cost height, traffic-induced damage rate high level-one storehouse when progress integrated kitchen range transport
Expensive problem is stored up, specifically, by producer to dealer to transport for the first time in traditional mode, dealer is to retail trader
Second of transhipment, retail trader to user are that third time is transported.For profit angle, traditional industries warehouse logistics expense is 5
Point, after-sale service expense are 5 points, remove product cost, the market input, personnel's wage, and net income only has 6 points, and operation is got up
Profit is extremely low.
Summary of the invention
The present invention avoids dealer from going out in business process in view of the above problems, proposing one kind is suitable for the market demand
The marketing method for the integrated kitchen range that now transport is inconvenient, warehousing pressure is big, high labor cost and time cost are high.
The technical solution of the present invention is as follows: the marketing model include zero inventory mode, zero freight charges mode and retail after mode;
The zero inventory mode is to undertake warehousing pressure by manufacturer;
The zero freight charges mode is to undertake logistics cost by manufacturer, through the direct delivery of third party's express delivery into user family;
Mode is to undertake mounting cost, expense after sale by manufacturer after the retail, and by third party's after-sale service, company is direct
It makes house calls in user family.
The present invention thoroughly solves dealer by three null modes of mode after zero inventory mode, zero freight charges mode and retail
Trouble and worry, by manufacturer wrap dispatching, packet installation, packet after sale so that dealer without inventory, without transportation cost and without peace
Dress, after cost, the foundation so that dealer can be free from risk easily are made money.The present invention changes traditional " overstocking " mode, passes through
Reform to dealer inside, service and marketing while realizing " user first ", realizes dealer and is free from risk wound
Industry, the purpose easily made money.
Specifically, it is 5 points that traditional industries warehouse logistics expense, which is 5 points, after-sale service expense, remove product at
Sheet, the market input, personnel's wage, net income only have 6 points.And three null modes in this case are used, stored goods is saved for agent
Stream expense and after-sale service expense amount to 10 points.Net profit is in 16 points.Currently, integrated kitchen range belongs to the industry having just emerged,
There is many market vacancys, three null modes first of this case can make producer quickly dominate the market, get elder generation on the market
Machine creates good reputation;Second, present consumption can be made to upgrade, be changed into new retail;Third proposes producer higher
Requirement so that department is integrated, so as to preferably close to consumption terminal;4th, three null modes of this case are from producer
User is directly arrived, the process of double-handling is eliminated, also eliminates the inventory of dealer and retail trader.
Specific embodiment
Mode after heretofore described marketing model includes zero inventory mode, zero freight charges mode and is sold;
The zero inventory mode is to undertake warehousing pressure by manufacturer;So that dealer is not necessarily to standby inventory, without overstocking, it is real
The purpose that dealer is not necessarily to inventory is showed, has solved the problems, such as that traditional dealer warehousing pressure is big;
The zero freight charges mode is to undertake logistics cost by manufacturer, through the direct delivery of third party's express delivery into user family;From
And while having saved time cost, it solves traditional dealer and needs repeatedly transhipment, haulage time length, transportation cost height, fortune
The high problem of defeated spoilage;
Mode is to undertake mounting cost, expense after sale by manufacturer after the retail, and by third party's after-sale service, company is direct
It makes house calls in user family.To by the professional of third party's after-sale service company, provide profession, efficient installation with
And after-sale service, and everyday suitable all expenses are undertaken by manufacturer.
In this way, can by zero inventory mode, zero freight charges mode and retail after mode three null modes thoroughly solve through
The trouble and worry for selling quotient, after sale by the dispatching of manufacturer's packet, packet installation, packet, so that dealer is not necessarily to inventory, without transportation cost and nothing
Installation, after cost, the foundation so that dealer can be free from risk easily are made money.
Claims (1)
1. a kind of marketing model of integrated kitchen range, which is characterized in that the marketing model include zero inventory mode, zero freight charges mode and
Mode after retail;
The zero inventory mode is to undertake warehousing pressure by manufacturer;
The zero freight charges mode is to undertake logistics cost by manufacturer, through the direct delivery of third party's express delivery into user family;
Mode is to undertake mounting cost, expense after sale by manufacturer after the retail, and by third party's after-sale service, company is direct
It makes house calls in user family.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
CN201811513161.5A CN109636286A (en) | 2018-12-11 | 2018-12-11 | A kind of marketing model of integrated kitchen range |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
CN201811513161.5A CN109636286A (en) | 2018-12-11 | 2018-12-11 | A kind of marketing model of integrated kitchen range |
Publications (1)
Publication Number | Publication Date |
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CN109636286A true CN109636286A (en) | 2019-04-16 |
Family
ID=66072762
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
CN201811513161.5A Pending CN109636286A (en) | 2018-12-11 | 2018-12-11 | A kind of marketing model of integrated kitchen range |
Country Status (1)
Country | Link |
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CN (1) | CN109636286A (en) |
Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN114155652A (en) * | 2021-12-03 | 2022-03-08 | 厦门市龙腾实业有限公司 | Water meter charging system based on Internet of things |
-
2018
- 2018-12-11 CN CN201811513161.5A patent/CN109636286A/en active Pending
Cited By (1)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN114155652A (en) * | 2021-12-03 | 2022-03-08 | 厦门市龙腾实业有限公司 | Water meter charging system based on Internet of things |
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Legal Events
Date | Code | Title | Description |
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PB01 | Publication | ||
PB01 | Publication | ||
SE01 | Entry into force of request for substantive examination | ||
SE01 | Entry into force of request for substantive examination | ||
RJ01 | Rejection of invention patent application after publication |
Application publication date: 20190416 |
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RJ01 | Rejection of invention patent application after publication |