CN109447748A - A kind of commodity feedback method and device based on increment user - Google Patents
A kind of commodity feedback method and device based on increment user Download PDFInfo
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Abstract
A kind of commodity feedback method and device based on increment user provided by the invention, the consumption style of increment customer can be obtained by obtaining the history shopping record of increment customer, and then it can be accurately according to the consumption style of customer, to estimate the producing and selling plan in shop or businessman.
Description
Technical field
The present invention relates to internet data process field, in particular to a kind of commodity feedback method based on increment user with
Device.
Background technique
With the fast development of electric business platform and logistic industry, people's lives become more convenient, the side of people's shopping
Formula is no longer limited to the solid shop/brick and mortar store such as market, supermarket, and shopping online quickly incorporates people's lives, with electric business platform and
Logistic industry constantly improve and the convenience of shopping online, people increasingly depend on shopping online.
Therefore, businessman at oneself consumes accident in addition to client to be guided, it is also necessary to all kinds of commodity of regular statistical analysis
Sales situation, to safeguard frequent customer and the new client of exploitation, and marketing plan, mesh are formulated according to the quantity of old and new customers
Before for, these are operated comparatively laborious by manually calculating.
Summary of the invention
A kind of commodity feedback method and device based on increment user provided by the invention, can be by obtaining increment customer's
History shopping record obtains the consumption style of increment customer, and then can come pre- accurately according to the consumption style of customer
Estimate shop or the producing and selling plan of businessman.
The following technical solution is employed to achieve the above object by the present invention:
In a first aspect, the present invention provides a kind of commodity feedback methods based on increment user, comprising:
Obtain the conclusion of the business order information of businessman, wherein the conclusion of the business order information includes at least one Customer Information, and extremely
Few one and matched first order information of the Customer Information；
Remember in the conclusion of the business order information, the Customer Information that the first order information quantity is one, is increment customer；
The History Order information of the increment customer is obtained, the History Order information includes history tab information；
The history Commercial goods labels for counting the increment customer, by the history Commercial goods labels similarity not less than preset value
Increment customer is labeled as style stable type increment customer；
All label informations are obtained from first order information, are denoted as the first order label information；
Count the accounting value of the first order label information；
Note accounting value is denoted as the first Commercial goods labels not less than the first order label information of preset value；
First Commercial goods labels are pushed to user.
In an embodiment of the present invention, when the history Commercial goods labels similarity is lower than preset value, remember that the increment cares for
Visitor's label is unstable type increment customer, then:
The History Order information for obtaining the unstable type increment customer of the style is denoted as the second History Order information；
From the Commercial goods labels of the second History Order information extraction commodity, it is denoted as the second history Commercial goods labels；
Obtain hot information；
Keyword is extracted from the hot information, is denoted as hot spot word information；
Note is the first hot spot label with the second history Commercial goods labels that the hot spot word information is matched；
Obtaining the unstable type increment customer of style comprising the first hot spot label is hot spot type increment customer；
The first order information for obtaining the unstable type increment customer of the style, is denoted as the second order information；
All label informations for obtaining second order information are denoted as the second order label information；
Obtain presetting database, wherein the presetting database includes class label and at least one and the classification mark
Sign matched Commercial goods labels；
Remember in the presetting database with the Commercial goods labels of the first hot spot tag match be match label；
Obtain with the class label for matching tag match, be denoted as the first push label；
The first push label is sent to the user.
In an embodiment of the present invention, the hot information includes the duration of the hot information, then, note with it is described
The second history Commercial goods labels that hot spot word information is matched are the first hot spot label, are specifically included:
Obtain the generation time comprising second history Commercial goods labels the second History Order information；
The generation time is obtained after the duration of the hot information and is no more than the second of preset time range
History Commercial goods labels are denoted as the first hot spot label.
Second aspect, the present invention also provides a kind of commodity feedback devices based on increment user, including conclusion of the business order to obtain
Modulus block, increment customer obtain module, the first history tab data obtaining module, and style stable type increment customer obtains module,
First order label acquisition module, the first statistical module, the first Commercial goods labels obtain module, the first pushing module；
The conclusion of the business order obtains the conclusion of the business order information that module is used to obtain businessman, wherein the conclusion of the business order information
Including at least one Customer Information and at least one and matched first order information of the Customer Information；
The increment customer obtains module for remembering in the conclusion of the business order information, the Gu that the first order information quantity is one
Objective information is increment customer；
The first history tab data obtaining module is used to obtain the History Order information of the increment customer, described to go through
History order information includes history tab information；
The style stable type increment customer obtains the history Commercial goods labels that module is used to count the increment customer, by institute
Increment customer of the history Commercial goods labels similarity not less than preset value is stated labeled as style stable type increment customer；
The first order label acquisition module is remembered for obtaining all label informations from first order information
For the first order label information；
First statistical module is used to count the accounting value of the first order label information；
First Commercial goods labels obtain module and are used to remember that accounting value to be remembered not less than the first order label information of preset value
For the first Commercial goods labels；
First pushing module is used to first Commercial goods labels being pushed to user.
In an embodiment of the present invention, a kind of commodity feedback device based on increment user, further includes the second History Order
Data obtaining module, the second history Commercial goods labels obtain module, and hot information obtains module, and hot spot word information obtains module, the
One hot spot label acquisition module, hot spot type increment customer's generation module, the second order information obtain module, the second order label letter
Breath obtains module, and database obtains module, matches label acquisition module, the first push label acquisition module, the second pushing module；
The history that the second History Order data obtaining module is used to obtain the unstable type increment customer of the style is ordered
Single information is denoted as the second History Order information；
The second history Commercial goods labels obtain module for the commodity from the second History Order information extraction commodity
Label is denoted as the second history Commercial goods labels；
The hot information obtains module for obtaining hot information；
The hot spot word information obtains module and is used to extract keyword from the hot information, is denoted as hot spot word information；
The first hot spot label acquisition module is used to remember the second history commodity mark matched with the hot spot word information
Label are the first hot spot label；
Hot spot type increment customer's generation module is for obtaining the unstable type of style comprising the first hot spot label
Increment customer is hot spot type increment customer；
Second order information obtains the first order letter that module is used to obtain the unstable type increment customer of the style
Breath, is denoted as the second order information；
The second order label information obtains all label informations that module is used to obtain second order information, note
For the second order label information；
The database obtains module for obtaining presetting database, wherein and the presetting database includes class label,
And at least one and the matched Commercial goods labels of the class label；
The matching label acquisition module is used to remember the quotient in the presetting database with the first hot spot tag match
Product label is matching label；
It is described first push label acquisition module for obtain with the class label for matching tag match, be denoted as first
Push label；
Second pushing module is used to the first push label being sent to the user.
In an embodiment of the present invention, the first hot spot label acquisition module includes: generation time-obtaining module, and first
Hot spot label mark module；
The generation time-obtaining module is for obtaining the life comprising second history Commercial goods labels the second History Order information
At the time；
The first hot spot label mark module is used to obtain the generation time in the duration of the hot information
Afterwards and no more than the second history Commercial goods labels of preset time range, it is denoted as the first hot spot label.
Beneficial effects of the present invention:
A kind of commodity feedback method and device based on increment user provided by the invention, can be by obtaining increment customer's
History shopping record obtains the consumption style of increment customer, and then can come pre- accurately according to the consumption style of customer
Estimate shop or the producing and selling plan of businessman.
Detailed description of the invention
Fig. 1 is a kind of commodity feedback method flow chart based on increment user in one embodiment of the invention；
Fig. 2 is a kind of commodity feedback method flow chart based on increment user in second embodiment of the invention；
Fig. 3 is a kind of commodity feedback method flow chart based on increment user in third embodiment of the invention；
Fig. 4 is a kind of commodity feedback device structural schematic diagram based on increment user in one embodiment of the invention.
Specific embodiment
With reference to the accompanying drawing and specific embodiment the present invention will be further described, illustrative examples therein and
Illustrate only to be used to explain the present invention, but not as a limitation of the invention.
It should be noted that in the present invention, term " first ", " second " are used for description purposes only, and should not be understood as
Indication or suggestion relative importance or the quantity for implicitly indicating indicated technical characteristic." first ", " are defined as a result,
Two " feature can explicitly or implicitly include one or more of the features.In the description of the present invention, " multiple "
It is meant that two or more, unless otherwise specifically defined.
In the present invention unless specifically defined or limited otherwise, term " installation ", " connected ", " connection ", " fixation " etc.
Term shall be understood in a broad sense, for example, it may be being fixedly connected, may be a detachable connection, or be integrally connected；It can be machine
Tool connection, is also possible to be electrically connected；It can be directly connected, two members can also be can be indirectly connected through an intermediary
Connection inside part.For the ordinary skill in the art, above-mentioned term can be understood in this hair as the case may be
Concrete meaning in bright.
In the present invention unless specifically defined or limited otherwise, fisrt feature second feature "upper" or "lower"
It may include that the first and second features directly contact, also may include that the first and second features are not direct contacts but pass through it
Between other characterisation contact.Moreover, fisrt feature includes the first spy above the second feature " above ", " above " and " above "
Sign is right above second feature and oblique upper, or is merely representative of first feature horizontal height higher than second feature.Fisrt feature exists
Second feature " under ", " lower section " and " following " include that fisrt feature is directly below and diagonally below the second feature, or is merely representative of
First feature horizontal height is less than second feature.
In a first aspect, as shown in Figure 1, the present invention provides a kind of commodity feedback methods based on increment user, comprising:
S100: the conclusion of the business order information of businessman is obtained, wherein the conclusion of the business order information includes at least one customer letter
Breath and at least one and matched first order information of the Customer Information；
S110: remembering in the conclusion of the business order information, the Customer Information that the first order information quantity is one, is increment customer；
S120: obtaining the History Order information of the increment customer, and the History Order information includes history tab information；
S130: counting the history Commercial goods labels of the increment customer, by the history Commercial goods labels similarity not less than pre-
If the increment customer of value is labeled as style stable type increment customer；
S140: obtaining all label informations from first order information, is denoted as the first order label information；
S150: the accounting value of statistics the first order label information；
S160: note accounting value is denoted as the first Commercial goods labels not less than the first order label information of preset value；
S170: first Commercial goods labels are pushed to user.
Specifically, Cloud Server obtains all newly-increased customers in the A of shop, i.e., it is primary in shop A purchase number
User, and obtain their corresponding consumer records, such as in customer B in the purchaser record except the A of shop, include " animation " this
The clothes order of a label accounts for 7 one-tenth or more of accounting of the order of the clothes class of customer B, then Cloud Server judges customer B's
Clothing style is more stable, and customer B prefers the clothes design of " animation " class, meanwhile, Cloud Server obtains customer B type
Newly-increased customer, and count newly-increased order of the client in shop A and classify, such as this shop new listing A tri- kinds of new clothing of a, b, c
Clothes, the 50 newly-increased customers in shop, then, Cloud Server obtain in 50 newly-increased customers, have 30 people to have purchased a money clothes, 5 people
It has purchased b money clothes and 5 people has purchased c money clothes, what remaining 10 people bought is other clothes in the A of shop, then cloud service
Device will be sold in tri- sections of clothes of abc than accounting for maximum a class clothing labels, and the label of a money clothes is obtained from the clothing library of shop A
Such as " Lu Fei ", shows that the clothes of " Lu Fei " style of shop A design is relatively popular, production and selling can be increased.
As shown in Fig. 2, in an embodiment of the present invention, when the history Commercial goods labels similarity is lower than preset value, note
The increment customer is labeled as the unstable type increment customer of style, then:
S200: obtaining the History Order information of the unstable type increment customer of the style, is denoted as the second History Order information；
S210: from the Commercial goods labels of the second History Order information extraction commodity, the second history Commercial goods labels are denoted as；
S220: hot information is obtained；
S230: keyword is extracted from the hot information, is denoted as hot spot word information；
S240: note is the first hot spot label with the second history Commercial goods labels that the hot spot word information is matched；
S250: obtaining the unstable type increment customer of style comprising the first hot spot label is hot spot type increment customer；
S260: the first order information of the unstable type increment customer of the style is obtained, the second order information is denoted as；
S270: all label informations of second order information are obtained, the second order label information is denoted as；
S280: obtain presetting database, wherein the presetting database include class label and at least one with it is described
The matched Commercial goods labels of class label；
S290: remember in the presetting database with the Commercial goods labels of the first hot spot tag match be match label；
S300: obtain with the class label for matching tag match, be denoted as the first push label；
S310: the first push label is sent to the user.
Specifically, connecting example, got in the existing customer in the A of shop in Cloud Server, part customer such as customer C
In history purchaser record, most of corresponding clothing labels is not similar on the clothes bought every time, i.e. the clothing of customer C
Style it is more unstable, then, and Cloud Server from other third-party platforms such as microblogging, today's tops etc. obtain hot spot information, e.g.,
Include " prolonging auspiciousness strategy ", " such as virtuous biography " video display hot spot information in the hot spot information got, and is purchased in the history of customer C
It buying in record and finds, customer C has purchased a clothes relevant to " prolonging auspiciousness strategy " films and television programs in part of in August, 2018,
Part of in September, 2018 has purchased one " such as virtuous biography " related works, and Cloud Server obtains parts of in August, 2018 of customer C, 2018
The history tab of September part is respectively " prolonging auspiciousness strategy ", " such as virtuous biography ", the i.e. clothing of the 2018 of customer C year August part, part of in September, 2018
The history tab of clothes is not identical, but Cloud Server gets " prolonging auspiciousness strategy ", " such as virtuous biography " all according to presetting database
Belong to " imperial palace is acute ", then show that customer C is the customer that hot spot is pursued in a comparison, and likes chasing after hot spot as " imperial palace is acute "
Information, preset clothes includes " imperial palace is acute " in the A of shop just, then counts " imperial palace is acute " class label potential customer group number
Amount, and " imperial palace is acute " category is signed and issued into the backstage manager for giving shop A, i.e. what shop A design was sold includes " imperial palace
The clothes of play " category information has obtained the approval of customer, and there are potential customer groups, and businessman can be reminded to formulate toward this respect and produced
And marketing plan.
As shown in figure 3, in an embodiment of the present invention, the hot information includes the duration of the hot information,
Then, step S240 is specifically included:
S241: the generation time comprising second history Commercial goods labels the second History Order information is obtained；
S242: the generation time is obtained after the duration of the hot information and is no more than preset time range
Second history Commercial goods labels are denoted as the first hot spot label.
Specifically, being in order to prevent sporadic, cloud service with the customer E of the hot spot clothes comprising " such as virtuous biography " bought
Device obtains " such as virtuous biography " and becomes the time of focus incident as in July, 2018, then Cloud Server assert the " such as virtuous of customer E purchase
The order of the clothes of biography " tag class can only can just determine that customer E is purchased during the 3 months time after in July, 2018
" such as virtuous biography " bought is to belong to hot spot label, i.e., " such as virtuous biography " become focus incident time be in July, 2018, customer E's
The order time comprising " such as virtuous biography " can only just be calculated with hot spot 7-10 month in 2018, if customer E's includes " such as virtuous
The order time of biography " is in May, 2018, then, this time " such as virtuous biography " of purchase is not belonging to hot spot label.
Second aspect, as shown in figure 4, the present invention also provides a kind of commodity feedback devices based on increment user, including
Conclusion of the business order obtains module 100, and increment customer obtains module 200, the first history tab data obtaining module 300, and style is stablized
Type increment customer acquisition module 400, the first order label acquisition module 500, the first statistical module 600, the first Commercial goods labels obtain
Modulus block 700, the first pushing module 800；
The conclusion of the business order obtains the conclusion of the business order information that module 100 is used to obtain businessman, wherein the conclusion of the business order letter
Breath includes at least one Customer Information and at least one and matched first order information of the Customer Information；
The increment customer obtains module 200 for remembering in the conclusion of the business order information, and the first order information quantity is one
Customer Information, be increment customer；
The first history tab data obtaining module 300 is used to obtain the History Order information of the increment customer, institute
Stating History Order information includes history tab information；
The style stable type increment customer obtains the history Commercial goods labels that module 400 is used to count the increment customer,
Increment customer by the history Commercial goods labels similarity not less than preset value is labeled as style stable type increment customer；
The first order label acquisition module 500 is used to obtain all label letters from first order information
Breath, is denoted as the first order label information；
First statistical module 600 is used to count the accounting value of the first order label information；
First Commercial goods labels obtain module 700 and are used to remember the first order label information that accounting value is not less than preset value
It is denoted as the first Commercial goods labels；
First pushing module 800 is used to first Commercial goods labels being pushed to user.
In an embodiment of the present invention, a kind of commodity feedback device based on increment user, further includes the second History Order
Data obtaining module, the second history Commercial goods labels obtain module, and hot information obtains module, and hot spot word information obtains module, the
One hot spot label acquisition module, hot spot type increment customer's generation module, the second order information obtain module, the second order label letter
Breath obtains module, and database obtains module, matches label acquisition module, the first push label acquisition module, the second pushing module；
The history that the second History Order data obtaining module is used to obtain the unstable type increment customer of the style is ordered
Single information is denoted as the second History Order information；
The second history Commercial goods labels obtain module for the commodity from the second History Order information extraction commodity
Label is denoted as the second history Commercial goods labels；
The hot information obtains module for obtaining hot information；
The hot spot word information obtains module and is used to extract keyword from the hot information, is denoted as hot spot word information；
The first hot spot label acquisition module is used to remember the second history commodity mark matched with the hot spot word information
Label are the first hot spot label；
Hot spot type increment customer's generation module is for obtaining the unstable type of style comprising the first hot spot label
Increment customer is hot spot type increment customer；
Second order information obtains the first order letter that module is used to obtain the unstable type increment customer of the style
Breath, is denoted as the second order information；
The second order label information obtains all label informations that module is used to obtain second order information, note
For the second order label information；
The database obtains module for obtaining presetting database, wherein and the presetting database includes class label,
And at least one and the matched Commercial goods labels of the class label；
The matching label acquisition module is used to remember the quotient in the presetting database with the first hot spot tag match
Product label is matching label；
It is described first push label acquisition module for obtain with the class label for matching tag match, be denoted as first
Push label；
Second pushing module is used to the first push label being sent to the user.
In an embodiment of the present invention, the first hot spot label acquisition module includes: generation time-obtaining module, and first
Hot spot label mark module；
The generation time-obtaining module is for obtaining the life comprising second history Commercial goods labels the second History Order information
At the time；
The first hot spot label mark module is used to obtain the generation time in the duration of the hot information
Afterwards and no more than the second history Commercial goods labels of preset time range, it is denoted as the first hot spot label.
Obviously, above-described embodiment is used for the purpose of clearer expression technical solution of the present invention example, rather than right
The restriction of embodiment of the present invention.To those skilled in the art, it can also make on the basis of the above description other
Various forms of variations or variation, without departing from the inventive concept of the premise, these are all within the scope of protection of the present invention.Cause
The scope of protection of the patent of the invention shall be subject to the appended claims for this.
Claims (6)
1. a kind of commodity feedback method based on increment user characterized by comprising
Obtain the conclusion of the business order information of businessman, wherein the conclusion of the business order information includes at least one Customer Information, and at least one
A and matched first order information of the Customer Information；
Remember in the conclusion of the business order information, the Customer Information that the first order information quantity is one, is increment customer；
The History Order information of the increment customer is obtained, the History Order information includes history tab information；
The history Commercial goods labels similarity is not less than the increment of preset value by the history Commercial goods labels for counting the increment customer
Customer is labeled as style stable type increment customer；
All label informations are obtained from first order information, are denoted as the first order label information；
Count the accounting value of the first order label information；
Note accounting value is denoted as the first Commercial goods labels not less than the first order label information of preset value；
First Commercial goods labels are pushed to user.
2. a kind of commodity feedback method based on increment user as described in claim 1, which is characterized in that as the history quotient
When product label similarity is lower than preset value, remember that the increment customer is labeled as the unstable type increment customer of style, then:
The History Order information for obtaining the unstable type increment customer of the style is denoted as the second History Order information；
From the Commercial goods labels of the second History Order information extraction commodity, it is denoted as the second history Commercial goods labels；
Obtain hot information；
Keyword is extracted from the hot information, is denoted as hot spot word information；
Note is the first hot spot label with the second history Commercial goods labels that the hot spot word information is matched；
Obtaining the unstable type increment customer of style comprising the first hot spot label is hot spot type increment customer；
The first order information for obtaining the unstable type increment customer of the style, is denoted as the second order information；
All label informations for obtaining second order information are denoted as the second order label information；
Obtain presetting database, wherein the presetting database includes class label and at least one and the class label
The Commercial goods labels matched；
Remember in the presetting database with the Commercial goods labels of the first hot spot tag match be match label；
Obtain with the class label for matching tag match, be denoted as the first push label；
The first push label is sent to the user.
3. a kind of commodity feedback method based on increment user as claimed in claim 2, which is characterized in that the hot information
Duration including the hot information, then, the second history Commercial goods labels that note is matched with the hot spot word information are the
One hot spot label, specifically includes:
Obtain the generation time comprising second history Commercial goods labels the second History Order information；
The generation time is obtained after the duration of the hot information and is no more than the second history of preset time range
Commercial goods labels are denoted as the first hot spot label.
4. a kind of commodity feedback device based on increment user characterized by comprising conclusion of the business order obtains module, and increment cares for
Visitor obtains module, the first history tab data obtaining module, and style stable type increment customer obtains module, and the first order label obtains
Modulus block, the first statistical module, the first Commercial goods labels obtain module, the first pushing module；
It is primary customer that the increment customer, which obtains module for obtaining the purchase number, is denoted as increment customer；
The first history tab data obtaining module is used to obtain the History Order information of the increment customer, and the history is ordered
Single information includes history tab information；
The style stable type increment customer obtains the history Commercial goods labels that module is used to count the increment customer, goes through described
History Commercial goods labels similarity is labeled as style stable type increment customer not less than the increment customer of preset value；
First current order obtains the current order that module is used to obtain all style stable type increment customers, is denoted as
First current order information；
First current label obtains all label informations that module is used to obtain the first current order information, is denoted as the
One current label information；
First statistical module is used to count the accounting value of the first current label information；
First Commercial goods labels obtain module and are used to remember that accounting value to be denoted as the not less than the first current label information of preset value
One Commercial goods labels；
First pushing module is used to first Commercial goods labels being pushed to user.
5. a kind of commodity feedback device based on increment user as claimed in claim 4, which is characterized in that further include second going through
History order information obtains module, and the second history Commercial goods labels obtain module, and hot information obtains module, and hot spot word information obtains mould
Block, the first hot spot label acquisition module, hot spot type increment customer's generation module, the second order information obtain module, the second order
Current label data obtaining module, database obtain module, match label acquisition module, and first pushes label acquisition module, the
Two pushing modules；
The second History Order data obtaining module is used to obtain the History Order letter of the unstable type increment customer of the style
Breath, is denoted as the second History Order information；
The second history Commercial goods labels acquisition module is used for the Commercial goods labels from the second History Order information extraction commodity,
It is denoted as the second history Commercial goods labels；
The hot information obtains module for obtaining hot information；
The hot spot word information obtains module and is used to extract keyword from the hot information, is denoted as hot spot word information；
The first hot spot label acquisition module is for remembering that the second history Commercial goods labels matched with the hot spot word information are
First hot spot label；
Hot spot type increment customer's generation module is for obtaining the unstable type increment of style comprising the first hot spot label
Customer is hot spot type increment customer；
Second order information obtains module and orders for obtaining the current order first of the unstable type increment customer of the style
Single information,
It is denoted as the second order information；
The second order current label data obtaining module is for obtaining the second current order of the second order information information
All label informations, be denoted as the second current order label information；
The database obtains module for obtaining presetting database, wherein the presetting database includes class label, and extremely
Few one and the matched Commercial goods labels of the class label；
The matching label acquisition module is used to remember the commodity mark in the presetting database with the first hot spot tag match
Label are matching label；
It is described first push label acquisition module for obtain with the class label for matching tag match, be denoted as the first push
Label；
Second pushing module is used to the first push label being sent to the user.
6. a kind of commodity feedback device based on increment user as claimed in claim 5, which is characterized in that first hot spot
Label acquisition module includes: generation time-obtaining module, the first hot spot label mark module；
When the generation time-obtaining module is used to obtain the generation comprising second history Commercial goods labels the second History Order information
Between；
The first hot spot label mark module for obtaining the generation time after the duration of the hot information and
No more than the second history Commercial goods labels of preset time range, it is denoted as the first hot spot label.
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