CN109214940A - Insurance products based on big data are attached to give method and server - Google Patents

Insurance products based on big data are attached to give method and server Download PDF

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Publication number
CN109214940A
CN109214940A CN201811303411.2A CN201811303411A CN109214940A CN 109214940 A CN109214940 A CN 109214940A CN 201811303411 A CN201811303411 A CN 201811303411A CN 109214940 A CN109214940 A CN 109214940A
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China
Prior art keywords
insurance products
attached
give
information
big data
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Inventor
童小勇
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Ping An Technology Shenzhen Co Ltd
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Ping An Technology Shenzhen Co Ltd
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Priority to CN201811303411.2A priority Critical patent/CN109214940A/en
Publication of CN109214940A publication Critical patent/CN109214940A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q40/00Finance; Insurance; Tax strategies; Processing of corporate or income taxes
    • G06Q40/08Insurance
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0208Trade or exchange of goods or services in exchange for incentives or rewards

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  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Development Economics (AREA)
  • Theoretical Computer Science (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Economics (AREA)
  • Technology Law (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Financial Or Insurance-Related Operations Such As Payment And Settlement (AREA)

Abstract

Method is given the invention discloses a kind of insurance products based on big data are attached, this method comprises: whether the Transaction Information that insurance products have been sold in judgement meets and preset attached give condition;Obtain the identity information and area information for meeting the client of the attached Transaction Information for giving condition;Find out the second category insurance products and sales volume corresponding to the identity information and the area information;According to preset insurance products it is attached give rule and filter out from the insurance products classification classification insurance products to be pushed away carry out attached give.Device, server and computer readable storage medium are given the present invention also provides a kind of insurance products based on big data are attached.Insurance products provided by the invention based on big data are attached give method, apparatus, server and computer readable storage medium can according to preset insurance products it is attached give regular Automatic sieve select suitable insurance products to meet the attached client for giving condition carry out it is attached give, thus the attached intelligence and fairness given of product for the insurance products transaction system realized.

Description

Insurance products based on big data are attached to give method and server
Technical field
The present invention relates to big data technical field more particularly to a kind of insurance products based on big data it is attached give method, dress It sets, server and computer readable storage medium.
Background technique
Normally, client buy certain product business when, generally for increase client viscosity or consciously to Lead referral or when pushing the message of other product business, businessman generally will do it attached other product business for giving certain price and allow User's " free trial ".For example, when user buys insurance products, it will usually obtain attached other relevant insurance products given.So And existing insurance products are attached gives, be all according to manual identified and judge it is whether attached give what insurance products or it is attached give it is more The insurance products of few price, therefore, the attached insurance products given often can not really be bonded the needs of client;And because to purchase The different clients of the insurance products of same price are attached to have given other huge insurance products of difference and to influence insurance company's justice right Image to user.
Summary of the invention
In view of this, the present invention propose a kind of insurance products of the user based on big data it is attached give method, apparatus, server and Then computer readable storage medium can obtain by the Transaction Information of the received insurance products of analysis and meet insurance products The area information of the identity information of client corresponding to the attached Transaction Information for giving condition and the client location, and according to pre- If insurance products it is attached give it is regular automatic carry out that insurance products are attached to be given, given so that the product for the insurance products transaction system realized is attached Intelligence and fairness.
Firstly, to achieve the above object, the present invention provides that a kind of insurance products based on big data are attached to give method, this method Applied to server, which comprises
Receive the Transaction Information for having sold insurance products of user's input;Judge whether the Transaction Information meets preset guarantor Dangerous product is attached to give condition;When the Transaction Information meets the insurance products are attached to give condition when, it is corresponding to obtain the Transaction Information Client identity information and the client location area information;It finds out and corresponds to the identity in preset time period The second category insurance products and the corresponding sales volume of the second category insurance products of information and the area information;According to default Insurance products it is attached give rule and filter out classification insurance products to be pushed away from the second category insurance products found out carry out It is attached to give.
Optionally, it is default that the attached condition of giving of the insurance products, which includes: the corresponding insurance products of having sold of the Transaction Information, First category insurance products and the Transaction Information in transaction value be greater than or equal to preset first price thresholds.
Optionally, the user information includes gender, age and occupation, and the area information includes zone name and current Season.
Optionally, described " according to the attached rule of giving of preset insurance products from the second category insurance production found out Classification insurance products to be pushed away are filtered out in product carries out attached give " step has been comprising steps of according to insurance products have been sold in Transaction Information Transaction value calculates the attached ceiling price for giving insurance products, wherein computation rule are as follows: attached to give insurance products ceiling price=friendship Easy price * M, wherein M is the percentage of the preset profit margin lower than the transaction value;From the second category found out In insurance products, filters out transaction value and carried out not higher than the attached classification insurance products to be pushed away for giving insurance products ceiling price It is attached to give.
In addition, to achieve the above object, device is given the present invention also provides a kind of insurance products based on big data are attached, it is described Device includes:
Receiving module, for receiving the Transaction Information for having sold insurance products of user's input;Judgment module, for judging It states Transaction Information and whether meets that preset insurance products are attached to give condition;Module is obtained, is also used to meet guarantor in the Transaction Information Dangerous product is attached to obtain the identity information of the corresponding client of the Transaction Information and the region of the client location when giving condition Information;Searching module, for finding out the second class for corresponding to the identity information and the area information in preset time period Other insurance products and the corresponding sales volume of the second category insurance products;It is attached to give module, for attached according to preset insurance products It gives rule and filters out classification insurance products to be pushed away from the second category insurance products found out and carry out attached give.
Optionally, it is default that the attached condition of giving of the insurance products, which includes: the corresponding insurance products of having sold of the Transaction Information, First category insurance products and the Transaction Information in transaction value be greater than or equal to preset first price thresholds.
Optionally, the user information includes gender, age and occupation, and the area information includes zone name and current Season.
Optionally, the attached module of giving is also used to: being calculated according to the transaction value for having sold insurance products in Transaction Information The attached ceiling price for giving insurance products, wherein computation rule are as follows: attached to give insurance products ceiling price=transaction value * M, wherein M For the percentage of the preset profit margin lower than the transaction value;From the second category insurance products found out, sieve It selects transaction value and carries out attached give not higher than the attached classification insurance products to be pushed away for giving insurance products ceiling price.
Further, the present invention also proposes that a kind of server, the server include memory, processor, the storage It is stored with that the insurance products based on big data that can be run on the processor are attached to give program on device, it is described based on big data Insurance products are attached give realized when program is executed by the processor as the above-mentioned insurance products based on big data are attached give method Step.
Further, to achieve the above object, the present invention also provides a kind of computer readable storage medium, the computers Readable storage medium storing program for executing is stored with that the insurance products based on big data are attached to give program, and the insurance products based on big data are attached to give journey Sequence can be executed by least one processor, so that at least one described processor executes the insurance as above-mentioned based on big data and produces Product attached the step of giving method.
Compared to the prior art, the insurance products proposed by the invention based on big data are attached gives method, apparatus, server And computer readable storage medium, can then the Transaction Information by analyzing received insurance products be obtained and meet insurance The identity information of client corresponding to the attached Transaction Information for giving condition of product and the area information of the client location, and root According to preset insurance products it is attached give it is regular automatic carry out that insurance products are attached to be given, thus the product for the insurance products transaction system realized The attached intelligence and fairness given.
Detailed description of the invention
Fig. 1 is the schematic diagram of the optional hardware structure of server one of the present invention;
Fig. 2 is that the present invention is based on the attached program module schematic diagrames for giving one embodiment of program of the insurance products of big data;
Fig. 3 is that the present invention is based on the attached flow diagrams for giving one embodiment of method of the insurance products of big data.
Appended drawing reference:
Server 1
Memory 11
Processor 12
Network interface 13
Receiving module 201
Judgment module 202
Obtain module 203
Searching module 204
It is attached to give module 205
The object of the invention is realized, the embodiments will be further described with reference to the accompanying drawings for functional characteristics and advantage.
Specific embodiment
In order to make the objectives, technical solutions, and advantages of the present invention clearer, with reference to the accompanying drawings and embodiments, right The present invention is further elaborated.It should be appreciated that described herein, specific examples are only used to explain the present invention, not For limiting the present invention.Based on the embodiments of the present invention, those of ordinary skill in the art are not before making creative work Every other embodiment obtained is put, shall fall within the protection scope of the present invention.
It should be noted that the description for being related to " first ", " second " etc. in the present invention is used for description purposes only, and cannot It is interpreted as its relative importance of indication or suggestion or implicitly indicates the quantity of indicated technical characteristic.Define as a result, " the One ", the feature of " second " can explicitly or implicitly include at least one of the features.In addition, the skill between each embodiment Art scheme can be combined with each other, but must be based on can be realized by those of ordinary skill in the art, when technical solution Will be understood that the combination of this technical solution is not present in conjunction with there is conflicting or cannot achieve when, also not the present invention claims Protection scope within.
As shown in fig.1, being the schematic diagram of the optional hardware structure of server 1 one of the present invention.
The server 1 can be rack-mount server, blade server, tower server or Cabinet-type server etc. Equipment is calculated, which can be independent server, be also possible to server cluster composed by multiple servers.
In the present embodiment, the server 1 may include, but be not limited only to, and can be in communication with each other connection by system bus and deposit Reservoir 11, processor 12, network interface 13.
The server 1 connects network (Fig. 1 is not marked) by network interface 13, arrives other servers by network connection Such as network server and other terminals such as end PC, mobile terminal etc..The network can be intranet (Intranet), internet (Internet), global system for mobile communications (Global System of Mobile Communication, GSM), wideband code division multiple access (Wideband Code Division Multiple Access, WCDMA), the wirelessly or non-wirelessly network such as 4G network, 5G network, bluetooth (Bluetooth), Wi-Fi, speech path network.
It should be pointed out that Fig. 1 illustrates only the server 1 with component 11-13, it should be understood that simultaneously should not Realistic to apply all components shown, the implementation that can be substituted is more or less component.
Wherein, the memory 11 includes at least a type of readable storage medium storing program for executing, and the readable storage medium storing program for executing includes Flash memory, hard disk, multimedia card, card-type memory (for example, SD or DX memory etc.), random access storage device (RAM), it is static with Machine accesses memory (SRAM), read-only memory (ROM), electrically erasable programmable read-only memory (EEPROM), programmable Read memory (PROM), magnetic storage, disk, CD etc..In some embodiments, the memory 11 can be the clothes The internal storage unit of business device 1, such as the hard disk or memory of the server 1.In further embodiments, the memory 11 It can be the External memory equipment of the server 1, such as the plug-in type hard disk that the server 1 is equipped with, intelligent memory card (Smart Media Card, SMC), secure digital (Secure Digital, SD) card, flash card (Flash Card) etc..When So, the memory 11 can also both including the server 1 internal storage unit and also including its External memory equipment.This reality It applies in example, the memory 11 is installed on the operating system and types of applications software of the server 1 commonly used in storage, such as The attached program code etc. for giving program of insurance products based on big data.In addition, the memory 11 can be also used for temporarily depositing Store up the Various types of data that has exported or will export.
The processor 12 can be in some embodiments central processing unit (Central Processing Unit, CPU), controller, microcontroller, microprocessor or other data processing chips.The processor 12 is commonly used in the control clothes The overall operation of business device 1, such as execute data interaction or the relevant control of communication and processing etc..In the present embodiment, the place Reason device 12 is used to run the program code stored in the memory 11 or processing data, such as is counted described in operation based on big According to insurance products attached give program etc..
The network interface 13 may include radio network interface or wired network interface, which is commonly used in Communication is established between mobile terminal etc. in the server 1 and other servers such as network server and other terminals such as end PC Connection.
In the present embodiment, when being installed in the server 1 and running that the insurance products based on big data are attached to give program, when The insurance products based on big data are attached when giving program operation, by analyzing the Transaction Information of received insurance products, then Obtain the identity information and the client location for meeting client corresponding to the attached Transaction Information for giving condition of insurance products Area information, and according to preset insurance products it is attached give it is regular automatic carry out that insurance products are attached to be given, thus the insurance products realized The attached intelligence and fairness given of the product of transaction system.
So far, oneself is through describing the application environment of each embodiment of the present invention and the hardware configuration and function of relevant device in detail Energy.In the following, above-mentioned application environment and relevant device will be based on, each embodiment of the invention is proposed.
Firstly, the present invention, which proposes that a kind of insurance products based on big data are attached, gives program.
As shown in fig.2, being that the present invention is based on the attached Program modual graphs for giving one embodiment of program of the insurance products of big data.
In the present embodiment, the insurance products based on big data are attached, and to give program include a series of being stored in memory 11 On computer program instructions, when the computer program instructions by processor 12 execute when, various embodiments of the present invention may be implemented The insurance products based on big data attached give operation.In some embodiments, real based on computer program instructions each section institute Existing specific operation, the attached program of giving of the insurance products based on big data can be divided into one or more modules.For example, In Fig. 2, the attached program of giving of the insurance products based on big data can be divided into receiving module 201, judgment module 202, obtain Modulus block 203, searching module 204 and attached give module 205.Wherein:
The receiving module 201, for receiving the Transaction Information for having sold insurance products of user's input.
Specifically, in the present embodiment, user directly inputs the friendship of insurance products by the interactive interface of the server 1 Easy information, or when user passes through other terminal devices such as end PC that the server 1 connects, the equipment such as mobile terminal are carried out When selling the Transaction Information typing of insurance products, the receiving module 201 then be can receive by other terminal devices such as PC End, the Transaction Information for having sold insurance products for user's input that the equipment such as mobile terminal obtain.
Judgment module 202, for judging whether the Transaction Information meets that preset insurance products are attached to give condition.
Specifically, the receiving module 201 after receiving the Transaction Information of typing, then can by the judgment module 202 Further judge the client of the Transaction Information whether meet it is preset it is attached give condition, described attached give condition when the client meets When, it can just trigger and the attached selection for giving product is carried out to the client and attached is given.Therefore, it is produced in the insurance of having sold for receiving user's input After the Transaction Information of product, the module 202 first determines whether the client meets and attached gives condition.In the present embodiment In, the module 202 judge client whether meet it is attached give condition, specifically judge that the Transaction Information is corresponding and sold guarantor Dangerous product is that the transaction value in preset first category insurance products and the Transaction Information is greater than or equal to preset the One price thresholds.When the transaction for the insurance products that the insurance products of client purchase are first category insurance products and purchase When price is greater than or equal to first price thresholds, the judgment module 202, which then judges the client and meets, attached gives condition.Example Such as: giving condition setting when attached are as follows: when having purchased insurance products A or B and price and being greater than or equal to 100, then will do it other insurances Product is attached to be given.So, only when client, which has purchased price, is higher than 100 A or B, just meet and attached give condition.
The acquisition module 203 obtains the transaction for meeting when insurance products are attached to give condition in the Transaction Information The area information of the identity information of the corresponding client of information and the client location.
Specifically, when the judgment module 202 judge the client meet it is attached give condition after, the acquisition module The area information of 203 identity informations that can obtain the corresponding client of the Transaction Information and the client location.At this In embodiment, after client buys insurance products, identity informations such as gender, age, occupation of the client etc. also can be as transaction letter The element of breath is entered into the server 1, and the server 1 can then record the identity informations such as the gender of the client, age, occupation Enter to user-product database and stores.In the present embodiment, the user-product database can be set in the clothes It is engaged in device 1, and in other embodiments, the user-product database can also be used as individual system setup, and the clothes Business device 1 is then communicatively coupled with the individual system.After client buys insurance products, when judgment module 202 is judged The client meet it is attached give condition, then the acquisition module 203 can obtain the corresponding area information of the client from network server As (in other embodiments, area information can be insurance products valid region, be also possible to visitor for zone name, season information The permanent address of family registration), and the identity letter such as gender, age, occupation for obtaining from the user-product database client Breath.
The searching module 204 corresponds to the identity information and region letter for finding out in preset time period The second category insurance products of breath and the corresponding sales volume of the second category insurance products.It is described it is attached give module 205, be used for basis The attached rule of giving of preset insurance products filters out classification insurance products to be pushed away from the second category insurance products found out Carry out attached give.
Specifically, the server 1 pre-sets the attached of insurance products and gives rule.In the present embodiment, described attached to give Rule is: being believed according to identity such as zone name locating for the client, the gender of season information and the client, age, occupations The best second category insurance products of the sales volume for the identity information that the same time period that breath searches previous year is applicable in the client, Then it selects to protect with the second category of the preset percentage price of the transaction value of the first category insurance products of client purchase Dangerous product carries out attached give.It in the present embodiment, is to be calculated attached to give insurance according to the transaction value of insurance products in Transaction Information The ceiling price of product, wherein computation rule are as follows: attached to give insurance products ceiling price=transaction value * M, wherein M is preset Lower than the percentage of the profit margin of the transaction value.After calculating the attached ceiling price for giving insurance products, then from the institute found out State in second category insurance products, filter out transaction value not higher than the attached insurance products for giving insurance products ceiling price into Row is attached to be given.
Such as: 25 years old office cadette client has purchased in Shanghai client included in first category in spring Insurance products A or B and price in insurance products have just reached threshold value 100, meet and attached give condition.Therefore, the lookup Module 204 can then find out preset time period corresponding to the identity information and described according to area information and client identity information The second category insurance products of area information and the corresponding sales volume of the second category insurance products, it is in the present embodiment, described Searching module 204 then can be with Shanghai, and in spring, (age bracket is set in advance: such as 10 years old hereinafter, 10- for female, 20-28 age bracket 15,15-20,20-28,28-45,45-65, over-65s), office staff be element insurance products all to previous year Sales information screened.Then the data of screening are ranked up again, such as: screening previous year Spring of Shanghai sale In insurance products, be applicable in the insurance products of office's working women of 20-28 age bracket, meet the identity information and region The insurance products of information include C, the sales volume highest of tri- kinds of insurance products of D, E.Then, described attached to give module 205 then according to institute The element " not higher than the preset percentage price of the insurance products of purchase " is stated to be selected again, in the present embodiment, client The product price of purchase is 100, preset percentage 20%, then " not higher than the preset percentage price of the insurance products of purchase " For not higher than 20, moreover, the C sold in previous year, D, the transaction value of E insurance products is respectively 30,20,20.So, The attached module 205 of giving can be according to giving condition, screening and sequencing D, E, finally then selects that D or E is attached to give the client.Its In, selection mode, which can be random selection, can also be supplied to client's actively selection, here with no restrictions.
It will be recalled from above that Transaction Information of the server 1 by the received insurance products of analysis, then obtains and meets guarantor The identity information of client corresponding to the attached Transaction Information for giving condition of dangerous product and the area information of the client location, and According to preset insurance products it is attached give it is regular automatic carry out that insurance products are attached to be given, thus the production for the insurance products transaction system realized The attached intelligence and fairness given of product.
Certainly, in other embodiments, the insurance products based on big data are attached gives program also and can be set into one Insurance products based on big data are attached to give device, which, which includes that the insurance products based on big data are attached, gives all of program The one-to-one functional module of program module.The attached device of giving of the insurance products based on big data can be used as independent function list Member is attached on network on any appliance, in order to execute O&M operation to network.
In addition, the present invention, which also proposes that a kind of insurance products based on big data are attached, gives method, the method is applied to service Device.
As shown in fig.3, being that the present invention is based on the attached flow diagrams for giving one embodiment of method of the insurance products of big data. In the present embodiment, the execution sequence of the step in flow chart shown in Fig. 3 can change according to different requirements, Mou Xiebu Suddenly it can be omitted.
Step S500 receives the Transaction Information for having sold insurance products of user's input.
Specifically, in the present embodiment, user directly inputs the friendship of insurance products by the interactive interface of the server Easy information, or when other terminal devices such as end PC that user is connected by the server, the equipment such as mobile terminal are carried out When selling the Transaction Information typing of insurance products, then it can receive by other described terminal devices such as end PC, the equipment such as mobile terminal The Transaction Information for having sold insurance products of user's input of acquisition.
Step S502 judges whether the Transaction Information meets that preset insurance products are attached to give condition.
Specifically, after receiving the Transaction Information of typing, then it can further judge that the client of the Transaction Information is It is no meet it is preset it is attached give condition, when the client meet it is described it is attached give condition when, can just trigger and the client attached give It the selection of product and attached gives.Therefore, receive user's input sold the Transaction Information of insurance products after, first determine whether described Whether client, which meets, attached is given condition.In the present embodiment, judge client whether meet it is attached give condition, specifically judge the transaction The corresponding insurance products of having sold of information are the transaction value height in preset first category insurance products and the Transaction Information In or equal to preset first price thresholds.When the insurance products of client purchase are first category insurance products and are bought When the transaction value of the insurance products is greater than or equal to first price thresholds, then judges the client and meet and attached give condition. Such as: condition setting is given when attached are as follows: when having purchased insurance products A or B and price and being greater than or equal to 100, then will do it other guarantors Dangerous product is attached to be given.So, only when client, which has purchased price, is higher than 100 A or B, just meet and attached give condition.
Step S504 meets when insurance products are attached to give condition in the Transaction Information and obtains the corresponding visitor of the Transaction Information The area information of the identity information at family and the client location.
Specifically, when judge the client meet it is attached give condition after, then it is corresponding further to obtain the Transaction Information Client identity information and the client location area information.In the present embodiment, after client buys insurance products, Identity informations such as gender, age, the occupation of the client etc. can also be entered into the server as the element of Transaction Information, described The identity informations such as the gender of the client, age, occupation can be then entered into user-product database and stored by server.? In the present embodiment, the user-product database be can be set in the server, and in other embodiments, the use Family-product database can also be used as individual system setup, and the server then carries out communication link with the individual system It connects.Client buy insurance products after, when judge the client meet it is attached give condition, then further can be from network server Obtaining the corresponding area information of the client such as zone name, season information, (in other embodiments, area information can be insurance Product valid region is also possible to the permanent address of client's registration), and obtain the client's from the user-product database The identity informations such as gender, age, occupation.
Step S506 finds out the second category for corresponding to the identity information and the area information in preset time period Insurance products and the corresponding sales volume of the second category insurance products.
Step S508 is sieved from the second category insurance products found out according to the attached rule of giving of preset insurance products It selects classification insurance products to be pushed away and carries out attached give.
Specifically, the server pre-sets the attached of insurance products and gives rule.In the present embodiment, described attached to give rule It is then: step S506 zone name according to locating for the client, season information and gender, age, the occupation of the client etc. The best second category of the sales volume for the identity information that the same time period that identity information searches previous year is applicable in the client is protected Dangerous product, the preset percentage valence of the transaction value for the first category insurance products that then step S508 selection is bought with the client The second category insurance products of lattice carry out attached give.In the present embodiment, step S508 is according to the friendships of insurance products in Transaction Information Easy calculation of price goes out the attached ceiling price for giving insurance products, wherein computation rule are as follows: attached to give insurance products ceiling price=transaction Price * M, wherein M is the percentage of the preset profit margin lower than the transaction value.Calculate the attached highest price for giving insurance products After lattice, then from the second category insurance products found out, transaction value is filtered out not higher than described and attached gives insurance products The insurance products of ceiling price carry out attached give.
Such as: 25 years old office cadette client has purchased in Shanghai client included in first category in spring Insurance products A or B and price in insurance products have just reached threshold value 100, meet and attached give condition.Therefore, step S506 Preset time period can be then found out according to area information and client identity information to believe corresponding to the identity information and the region The second category insurance products of breath and the corresponding sales volume of the second category insurance products, in the present embodiment, step S506 is then Can be with Shanghai, spring, female, 20-28 age bracket (age bracket is set in advance: such as 10 years old hereinafter, 10-15,15-20,20-28, 28-45,45-65,65 years old or more), the sales information that office staff is element insurance products all to previous year carries out Screening.Then the data of screening are ranked up again, such as: in the insurance products of screening previous year Spring of Shanghai sale, fit With the insurance products of office's working women with 20-28 age bracket, the insurance for meeting the identity information and area information is produced Product include C, the sales volume highest of tri- kinds of insurance products of D, E.Then, step S508 is then according to " not higher than the insurance of purchase The element of the preset percentage price of product " is selected again, and in the present embodiment, the product price of client's purchase is 100, Preset percentage is 20%, then is not higher than 20, moreover, upper " not higher than the preset percentage price of the insurance products of purchase " The C sold in one year, D, the transaction value of E insurance products are respectively 30,20,20.So, step S508 meeting basis gives item Part, screening and sequencing D, E finally then select that D or E is attached to give the client.Wherein, selection mode can be random selection Client can be supplied to actively to select, here with no restrictions.
The insurance products based on big data that the present embodiment is proposed are attached to give method, can be produced by analyzing received insurance Then the Transaction Information of product obtains identity information and the institute for meeting client corresponding to the attached Transaction Information for giving condition of insurance products State the area information of client location, and according to preset insurance products it is attached give it is regular it is automatic carry out that insurance products are attached to be given, from And the attached intelligence and fairness given of product for the insurance products transaction system realized.
The serial number of the above embodiments of the invention is only for description, does not represent the advantages or disadvantages of the embodiments.
Through the above description of the embodiments, those skilled in the art can be understood that above-described embodiment side Method can be realized by means of software and necessary general hardware platform, naturally it is also possible to by hardware, but in many cases The former is more preferably embodiment.Based on this understanding, technical solution of the present invention substantially in other words does the prior art The part contributed out can be embodied in the form of software products, which is stored in a storage medium In (such as ROM/RAM, magnetic disk, CD), including some instructions are used so that a terminal device (can be mobile phone, computer, clothes Business device, air conditioner or the network equipment etc.) execute method described in each embodiment of the present invention.
The above is only a preferred embodiment of the present invention, is not intended to limit the scope of the invention, all to utilize this hair Equivalent structure or equivalent flow shift made by bright specification and accompanying drawing content is applied directly or indirectly in other relevant skills Art field, is included within the scope of the present invention.

Claims (10)

1. a kind of insurance products based on big data are attached to give method, it is applied to server, which is characterized in that the method includes steps It is rapid:
Receive the Transaction Information for having sold insurance products of user's input;
Judge whether the Transaction Information meets that preset insurance products are attached to give condition;
When the Transaction Information meets the insurance products are attached to give condition when, obtain the identity of the corresponding client of the Transaction Information The area information of information and the client location;
Find out second category insurance products and the institute for corresponding to the identity information and the area information in preset time period State the corresponding sales volume of second category insurance products;
Classification to be pushed away is filtered out from the second category insurance products found out according to the attached rule of giving of preset insurance products Insurance products carry out attached give.
2. the insurance products based on big data are attached as described in claim 1 gives method, which is characterized in that the insurance products are attached The condition of giving includes: that the corresponding insurance products of having sold of the Transaction Information are preset first category insurance products and the transaction Transaction value in information is greater than or equal to preset first price thresholds.
3. the insurance products based on big data are attached as described in claim 1 gives method, which is characterized in that the user information packet Gender, age and occupation are included, the area information includes zone name and current season.
4. the insurance products based on big data are attached as described in claim 1 gives method, which is characterized in that described " according to pre- If insurance products it is attached give rule filtered out from the second category insurance products found out classification insurance products to be pushed away into Row attached is given " step comprising steps of
The attached ceiling price for giving insurance products is calculated according to the transaction value for having sold insurance products in Transaction Information, wherein calculating Rule are as follows: attached to give insurance products ceiling price=transaction value * M, wherein M is the preset profit margin lower than the transaction value Percentage;
From the second category insurance products found out, transaction value is filtered out not higher than described and attached gives insurance products highest The classification insurance products to be pushed away of price carry out attached give.
5. a kind of insurance products based on big data are attached to give device, which is characterized in that described device includes:
Receiving module, for receiving the Transaction Information for having sold insurance products of user's input;
Judgment module, for judging whether the Transaction Information meets that preset insurance products are attached to give condition;
Module is obtained, obtains the corresponding visitor of the Transaction Information for meeting when insurance products are attached to give condition in the Transaction Information The area information of the identity information at family and the client location;
Searching module, for finding out the second category for corresponding to the identity information and the area information in preset time period Insurance products and the corresponding sales volume of the second category insurance products;
It is attached to give module, for being sieved from the second category insurance products found out according to the attached rule of giving of preset insurance products It selects classification insurance products to be pushed away and carries out attached give.
6. the insurance products based on big data are attached as claimed in claim 5 gives device, which is characterized in that the insurance products are attached The condition of giving includes: that the corresponding insurance products of having sold of the Transaction Information are preset first category insurance products and the transaction Transaction value in information is greater than or equal to preset first price thresholds.
7. the insurance products based on big data are attached as claimed in claim 5 gives device, which is characterized in that the user information packet Gender, age and occupation are included, the area information includes zone name and current season.
8. the insurance products based on big data are attached as claimed in claim 5 gives device, which is characterized in that described attached to give module also For:
The attached ceiling price for giving insurance products is calculated according to the transaction value for having sold insurance products in Transaction Information, wherein calculating Rule are as follows: attached to give insurance products ceiling price=transaction value * M, wherein M is the preset profit margin lower than the transaction value Percentage;
From the second category insurance products found out, transaction value is filtered out not higher than described and attached gives insurance products highest The classification insurance products to be pushed away of price carry out attached give.
9. a kind of computer equipment, which is characterized in that the computer equipment includes memory, processor, on the memory It is stored with that the insurance products based on big data that can be run on the processor are attached to give program, the insurance based on big data Product attached give realizes that the insurance according to any one of claims 1-4 based on big data produces when program is executed by the processor Product attached the step of giving method.
10. a kind of computer readable storage medium, which is characterized in that the computer-readable recording medium storage has based on big number According to insurance products it is attached give program, the attached program of giving of the insurance products based on big data can be executed by least one processor, It is given so that at least one described processor is executed as the insurance products of any of claims 1-4 based on big data are attached The step of method.
CN201811303411.2A 2018-11-02 2018-11-02 Insurance products based on big data are attached to give method and server Pending CN109214940A (en)

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Cited By (1)

* Cited by examiner, † Cited by third party
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CN110288484A (en) * 2019-04-02 2019-09-27 上海瀚之友信息技术服务有限公司 A kind of the user's recommended method and system of the insurance classification based on big data platform

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CN108230163A (en) * 2018-01-02 2018-06-29 中国平安人寿保险股份有限公司 Insurance products promotion method, device, equipment and computer readable storage medium
CN108256954A (en) * 2017-10-31 2018-07-06 平安科技(深圳)有限公司 A kind of choosing method and its terminal of Presents Giving scheme

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CN108256954A (en) * 2017-10-31 2018-07-06 平安科技(深圳)有限公司 A kind of choosing method and its terminal of Presents Giving scheme
CN108230163A (en) * 2018-01-02 2018-06-29 中国平安人寿保险股份有限公司 Insurance products promotion method, device, equipment and computer readable storage medium

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