CN109146630A - Information-pushing method - Google Patents

Information-pushing method Download PDF

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Publication number
CN109146630A
CN109146630A CN201810949775.1A CN201810949775A CN109146630A CN 109146630 A CN109146630 A CN 109146630A CN 201810949775 A CN201810949775 A CN 201810949775A CN 109146630 A CN109146630 A CN 109146630A
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China
Prior art keywords
raw material
information
user
recommendation
mark
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CN201810949775.1A
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Chinese (zh)
Inventor
陈晓磊
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Shanghai Zhangmen Science and Technology Co Ltd
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Shanghai Zhangmen Science and Technology Co Ltd
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Application filed by Shanghai Zhangmen Science and Technology Co Ltd filed Critical Shanghai Zhangmen Science and Technology Co Ltd
Priority to CN201810949775.1A priority Critical patent/CN109146630A/en
Publication of CN109146630A publication Critical patent/CN109146630A/en
Priority to PCT/CN2019/101535 priority patent/WO2020038351A1/en
Pending legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0631Item recommendations

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The embodiment of the present application discloses information-pushing method.One specific embodiment of this method includes: the raw material mark obtained in shopping platform in the corresponding cart page of user identifier of user, and based on the raw material mark got, determine the recommendation menu information for being pushed to user, wherein, each is recommended menu information to be identified based on at least partly raw material in the raw material mark got and determined;Determine that raw material recommendation information associated with the raw material of user's purchase are suggested, raw material recommendation information include: the raw material mark other than the raw material mark got recommended in menu information;The recommendation menu information determined and raw material recommendation information are pushed to user.It allows a user knowledge of the dish that raw material can cook and facilitates the relevant raw material of purchase.

Description

Information-pushing method
Technical field
This application involves computer fields, and in particular to internet area more particularly to information-pushing method.
Background technique
When user cooks, the needs how dish is cooked often are known about.Usual user needs to pass through search The title of the dish of engine input expectation culinary art, the search of the menu class of cuisine is voluntarily filtered out by user from all search results As a result.
Summary of the invention
The embodiment of the present application provides information-pushing method.
The embodiment of the present application provides information-pushing method, this method comprises: obtaining user's mark of user in shopping platform Know the raw material mark in corresponding cart page, and based on the raw material mark got, determination is pushed to user's Recommend menu information, wherein each recommends menu information based on at least partly raw material in the raw material mark got It identifies and determines;Determine raw material recommendation information associated with the raw material of user's purchase are suggested, raw material recommendation information packet It includes: recommending the raw material mark other than the raw material mark got in menu information;The recommendation menu that will be determined Information and raw material recommendation information are pushed to user.
Information-pushing method provided by the embodiments of the present application, it is corresponding by the user identifier for obtaining user in shopping platform Raw material mark in cart page, and based on the raw material mark got, determine the recommendation menu for being pushed to user Information, wherein each recommends menu information true based on at least partly raw material mark in the raw material mark got It is fixed;Determine raw material recommendation information associated with the raw material of user's purchase are suggested, raw material recommendation information includes: recommendation dish The raw material mark other than the raw material mark got in spectrum information;The recommendation menu information and former material that will be determined Material recommendation information is pushed to user.It allows a user knowledge of the dish that raw material can cook and facilitates the relevant former material of purchase Material.
Detailed description of the invention
By reading a detailed description of non-restrictive embodiments in the light of the attached drawings below, the application's is other Feature, objects and advantages will become more apparent upon:
Fig. 1 shows the exemplary system architecture that can be applied to the embodiment of information-pushing method of the application;
Fig. 2 shows the flow charts according to one embodiment of the information-pushing method of the application;
Fig. 3 shows a flow diagram for pushing to user and recommending menu information and raw material recommendation information.
Specific embodiment
The application is described in further detail with reference to the accompanying drawings and examples.It is understood that this place is retouched The specific embodiment stated is used only for explaining related invention, rather than the restriction to the invention.It also should be noted that in order to Convenient for description, part relevant to related invention is illustrated only in attached drawing.
It should be noted that in the absence of conflict, the features in the embodiments and the embodiments of the present application can phase Mutually combination.The application is described in detail below with reference to the accompanying drawings and in conjunction with the embodiments.
Fig. 1 shows the exemplary system architecture for being suitable for being used to realize the embodiment of the present application.
As shown in Figure 1, system architecture may include terminal 101, network 102, server 103.Network 102 may include each Kind connection type, such as wired, wireless transmission link or fiber optic cables etc..
Terminal 101 transmits data by network 102 and server 103, and terminal 101 can include but is not limited to intelligent hand Machine, tablet computer, E-book reader, pocket computer on knee, desktop computer.
Server 103 can be the server of shopping platform, and the former material of the offer of multiple businessmans is stored on server 103 The link of the ordering page of material, the user identifier of the user of terminal 101, raw material purchase consumer record etc..The user of terminal 101 When shopping platform carries out online shopping, the relevant information for the commodity to be settled accounts that the user of terminal 101 chooses can be added It is presented to the user into cart page, the commodity to be settled accounts that can be referred to as to choose the user of terminal 101 can be added Into shopping cart.
User in the available cart page with the user identifier binding of the user of terminal 101 of server 103 is The raw material for the raw material chosen identify, and are identified according to the one or more raw material got, determine to be pushed to user's Recommend menu information and raw material recommendation information, menu information and raw material recommendation information is recommended to be sent to terminal 101.
Referring to FIG. 2, it illustrates the flow charts according to one embodiment of the information-pushing method of the application.The application Information-pushing method provided by embodiment can be executed by server (server 103 of example as shown in figure 1).This method include with Lower step:
Step 201, the raw material mark in cart page is obtained, and based on the raw material mark got, is determined It is pushed to the recommendation menu information of user.
In the present embodiment, raw material mark can be raw material title.The user of user in available shopping platform Identify the raw material mark in corresponding cart page.The corresponding cart page of the user identifier of user can be equivalent to use Family establishes the page of corresponding relationship with the user identifier of user when shopping platform is in Entered state.The user identifier of user Corresponding cart page is used for the commodity to be settled accounts chosen to user presentation user, and effect can be equivalent to user The commodity chosen are added in shopping cart.User is when shopping platform is in Entered state, quotient to be settled accounts that user chooses Product can be added in the corresponding cart page of user identifier of user.User uses when shopping platform is in Entered state A raw material are often chosen at family, and it is corresponding to settlement information item to can be generated the raw material that a user chooses, in shopping cart In the page to be presented to the user in settlement information region.Corresponding one of the raw material mark for the raw material that one user chooses to Settlement information item.The corresponding raw material mark for the raw material that one user chooses to settlement information item includes: the former material The link of the ordering page of material, the raw material in ordering page product name, the raw material purchase volume information.User clicks After the button of expression clearing in cart page, the clearing page can be jumped to, the clearing page is presented to user.
In the present embodiment, a menu information belongs to a course.The menu information of a course includes cooking the course institute The raw material mark of the raw material needed.The menu information for being used to be pushed to user can be referred to as to recommend menu information.It obtains The raw material mark arrived can be one or more, and the quantity for the recommendation menu information for being pushed to user determined can be more A, it includes at least partly raw material mark got that each, which recommends menu information,.
It in the present embodiment, can be with pre-stored multiple menu informations.It identifies, determines when based on the raw material got When being pushed to the recommendation menu information of user, it can be found out from pre-stored multiple menu informations and be pushed to pushing away for user Recommend menu information.Each recommends menu information true based on at least partly raw material mark in the raw material mark got It is fixed.It includes at least partly raw material in the raw material got that each, which recommends menu information,.Each recommends menu information It can also only include at least partly raw material mark in the raw material mark got.
For example, including all raw material mark got, the then menu information in a pre-stored menu information It can be used as recommendation menu information.In another example when all raw material in a pre-stored menu information comprising getting Part raw material mark in mark, then the menu information can also be used as recommendation menu information.
In the present embodiment, it can be to wrap as much as possible that determines, which is pushed to each recommendation menu information of user, Menu information containing the raw material mark got.
For example, when in menu information comprising two raw material mark in all raw material mark that gets, separately It include three raw material mark in all raw material mark got in one menu information, then it preferentially will be comprising getting All raw material mark in three raw material mark menu information as the recommendation menu information for being pushed to user.
In the present embodiment, each raw material for getting are identified, is determining all to be pushed to pushing away for user It recommends in menu information, all has the recommendation menu information comprising raw material mark.
In some optional implementations of the present embodiment, when based on the raw material mark got, determination is pushed to When the recommendation menu information of user, candidate menu information can be found out from presetting database.Presetting database include: including The menu information of raw material mark, the corresponding related information of menu information, the corresponding related information of menu information include: flavor letter Breath, evaluation information.Evaluation information includes: the quantity of comment information, the quantity of comment information, favorable comment instruction information.Candidate menu Information includes: at least one raw material mark in all raw material mark got.The taste preference of available user Information finds out the candidate menu information for meeting default recommendation condition from all candidate menu informations, presets recommendation condition packet It includes: the taste preference information matches of flavor information and user in corresponding related information.It can be from all candidate menu informations In find out flavor information and user in corresponding related information taste preference information matches candidate menu information conduct Meet the candidate menu information of default recommendation condition.It is then possible to the candidate dish based on the default recommendation condition of satisfaction found out Evaluation information in the corresponding related information of spectrum information is ranked up the candidate menu information for meeting default recommendation condition.It can With calculate the comment information in the corresponding related information of candidate menu information that each meets default recommendation condition quantity and Favorable comment indicates the sum of the quantity of information, then, meets the candidate menu information of default recommendation condition to all according to calculated result The candidate menu information for meeting default recommendation condition is ranked up.Comment information after sequence, in corresponding related information Quantity and favorable comment instruction information the sum of quantity it is bigger, order is smaller, by the candidate of the default recommendation condition of satisfaction after sequence Order in menu information is less than the candidate menu information of order threshold value as recommendation menu information.In other words, by all satisfactions The quantity of the comment information of the candidate menu information of default recommendation condition and the multiple candidate menu letters of the quantity of favorable comment instruction information Breath is pushed to user.
It, can be based on history associated with the predetermined registration operation of user in some optional implementations of the present embodiment Recommend the flavor information in the corresponding related information of menu information, generates the taste preference information of user.Predetermined registration operation includes: clear Look at operation, comment operation, favorable comment instruction operation, for choose menu information be used as culinary art menu information selection grasp Make.Favorable comment instruction information can indicate favorable comment of the user to the recommendation menu information for being pushed to user.For example, user is in browsing one The button of primary entitled " thumbing up " is clicked when a menu information for being pushed to user, then generate one this be pushed to the dish of user The favorable comment of spectrum information indicates information.User can by inputting comment information to the menu information for being pushed to user in terminal, Terminal by user will be sent to server to the comment information for the menu information for being pushed to user, store in server.
In other words, the recommendation menu information satisfaction pushed when one to user was browsed by the user, was commented by the user By, by the user gave favorable comment, be chosen at least one of the conditions such as the menu information for culinary art item by the user Part, the then history associated with the predetermined registration operation of user that can be used as the taste preference for analyzing the user recommend menu letter Breath.It can be browsed according to user, be crossed by the user comment, favorable comment was given by the user, be used for by user selection conduct The history of culinary art recommends the flavor information in the corresponding related information of menu information, determines the taste preference information of user.
In the present embodiment, the raw material preference information of user can be pre-generated.For example, can be presented in advance to user The option of the raw material mark of multiple types chooses the raw material mark that the raw material liked mark is not liked with user by user Know, determines the raw material mark that user likes and the raw material mark that user does not like.What can be chosen according to user is used for Raw material mark in the menu information of culinary art, user give mark of the raw material in the menu information of favorable comment etc., determine user The raw material mark liked.The raw material jointly comprised in menu information can be recommended to identify the history that user did not browsed true It is set to the raw material mark that user does not like.
In some optional implementations of the present embodiment, the raw material mark of multiple types can be presented to user in advance The option of knowledge is chosen the raw material liked by user and identified, and determines the raw material mark that user likes.It can also be selected according to user Raw material mark in the menu information for culinary art taken, user give the raw material mark in the menu information of favorable comment Deng determining the raw material mark that user likes.
When finding out the candidate menu information for meeting default recommendation condition from candidate menu information, recommendation condition is preset Further include: user is identified as including at least partly raw material in the raw material mark other than the raw material mark got Raw material preference information in user like raw material mark.When a candidate menu information include in addition to getting At least partly raw material in raw material mark except raw material mark are identified as the use in the raw material preference information of user When the raw material mark that family is liked, then candidate's menu information is to meet the candidate menu information of default recommendation condition.
In some optional implementations of the present embodiment, it can determine and use based on the raw material purchaser record of user The raw material mark that family is liked.It is determined as user's happiness for example, the raw material for the raw material that user repeatedly bought can be identified Joyous raw material mark.
In some optional implementations of the present embodiment, recommendation condition is preset further include: do not include the former material of user The raw material mark that user in material preference information does not like.When a candidate menu information includes the raw material preference letter of user When the raw material mark that the user in breath does not like, then not using candidate's menu information as recommendation menu information.
In some optional implementations of the present embodiment, the history not browsed based on user recommend menu information and Recommend the different raw material in menu information to identify from the associated history of the predetermined registration operation of user, determines what user did not liked Raw material mark.For example, history that user did not browsed can be recommended in menu information do not appear in it is default with user Operating associated history recommends the raw material mark in menu information to be determined as the raw material mark that user does not like.
Step 202, raw material recommendation information associated with the raw material of user's purchase are suggested is determined.
In the present embodiment, raw material recommendation information include: recommend in menu information in addition to the raw material mark that gets Raw material mark except knowledge.For each recommend menu information, can determine respectively recommendation menu information in addition to obtaining Raw material mark except the raw material mark got.
For example, a recommendation menu information for being pushed to user includes: the raw material marks such as " chicken ", " shelled peanut ", " green onion " Know, the raw material mark got includes: " chicken ", " shelled peanut ", then raw material recommendation information includes the original in addition to getting Raw material except material mark identify " green onion ".
In some optional implementations of the present embodiment, raw material recommendation information further include: recommend in menu information In addition to get raw material mark other than raw material mark belonging to raw material ordering page link.
In some optional implementations of the present embodiment, when determine in raw material recommendation information in addition to getting When the link of the ordering page of raw material belonging to the raw material mark except raw material mark, it can be based on reference information, really Surely recommend the order page of raw material belonging to the raw material mark other than the raw material mark got in menu information The link in face, reference information include at least one of the following: the raw material mark provided other than the raw material mark got The comment information of the raw material of the businessman of affiliated raw material, the sales volume information of the raw material of businessman, user are former in businessman's purchase The number of material, the consuming capacity information of user, businessman delivery position at a distance from the position of receiving of user.
For raw material belonging to the raw material mark other than the raw material mark got, multiple businessmans are mentioned For the raw material.For raw material belonging to each raw material mark other than the raw material mark got, shopping The raw material for having multiple businessmans to provide other than the raw material mark got on platform identify affiliated raw material.For one Raw material belonging to a raw material mark other than the raw material mark got, provide the raw material for each Businessman can calculate separately out a total score, be ranked up according to total score to the businessman for being provided with the raw material, score Higher, order is smaller, and the link that order after sequence can be less than to the ordering page of the raw material of the businessman of order threshold value is made For the raw material in raw material recommendation information ordering page link push to user.Score can be in reference information The sum of score of each single item.Favorable comment information in comment information is more, and the corresponding score of comment information is higher.Sales volume is more, pin It is higher to measure corresponding score.User is more in the number for the raw material that businessman buys, and user buys the number of raw material in businessman More, score is higher.The price of raw material that businessman provides more is matched with the consuming capacity information of user, the consuming capacity of user The corresponding score of information is higher.The delivery position of businessman is closer at a distance from the position of receiving of user, the delivery position of businessman with The corresponding score of distance of the position of receiving of user is higher.
In some optional implementations of the present embodiment, it can determine and use based on the raw material purchaser record of user Price range locating for the price for the raw material that family was bought, price area locating for the price for the raw material bought according to user Between, generate the consuming capacity information of user.
In some optional implementations of the present embodiment, the raw material phase for determining and suggesting user's purchase can be generated The corresponding rationale for the recommendation information of the reference information being based on when associated raw material recommendation information, by the corresponding recommendation of reference information Reason information is pushed to user.Rationale for the recommendation information and determine when being pushed to the recommendation menu information of user based on reference information It is associated.For example, when by the quantity of the favorable comment information in comment information it is more and delivery positional distance user receive position compared with Original belonging to the raw material mark other than the raw material mark got in the recommendation menu information that close businessman provides When the link push of the ordering page of material is to user, when selecting flavor information and user from all candidate menu informations Taste preference information matches and indicated after the quantity sequence of information the forward candidate menu information of order as pushing away according to favorable comment When recommending menu information, the corresponding rationale for the recommendation information of reference information can be such as " relatively close apart from you and obtain many favorable comments Businessman ".
Step 203, the recommendation menu information determined and raw material recommendation information are pushed to user.
It in the present embodiment, can be with after determining and being pushed to recommendation menu information and the raw material recommendation information of user The recommendation menu information for being pushed to user and raw material recommendation information are pushed to user.It can be in the terminal of user each It is presented in a corresponding presentation region of recommendation menu information and recommends menu information.
In some optional implementations of the present embodiment, recommend in the recommendation menu information and raw material that will be determined Information is pushed to after user, can be pushed away in the corresponding cart page of user identifier of user to what user's presentation was determined Recommend at least part of the information in menu information and raw material recommendation information.When in raw material recommendation information comprising in addition to getting Raw material other than raw material mark except raw material mark and the raw material in addition to getting identify identify affiliated former material When the link of the ordering page of material, the raw material mark other than the raw material mark got can at least be presented to user Know.
In some optional implementations of the present embodiment, it is used for when user selects from all recommendation menu informations The recommendation menu information of culinary art can select the recommendation menu for culinary art in response to user from all recommendation menu informations Information generates the original other than the raw material mark got in the recommendation menu information for culinary art that user selects Material mark is corresponding to settlement information item.Generate select for culinary art recommendation menu information in addition to getting Raw material mark except raw material identify the corresponding item to settlement information before, to may include use in settlement information region The raw material mark for the raw material that the user in the recommendation menu information for culinary art that family is chosen has chosen is corresponding wait tie Item of information is calculated, the raw material mark for the raw material that the user in the recommendation menu information for culinary art that user chooses has chosen Corresponding to settlement information item includes: the recommendation menu information for culinary art that the user that has chosen of user to be settled accounts chooses In raw material mark belonging to the user that has chosen of the links of ordering page of raw material, the user in ordering page choose The recommendations menu information for culinary art in the product names of the affiliated raw material of raw material mark, the use chosen of user The purchase volume information of raw material belonging to raw material mark in the recommendation menu information for culinary art that family is chosen.
Select one of user in the recommendations menu information of culinary art other than the raw material got identify Each raw material mark respectively correspond one to settlement information item.Select one of user select for culinary art Recommend the raw material mark other than the raw material mark got in menu information corresponding to settlement information item It include: the links of ordering page of raw material belonging to raw material mark, belonging to the raw material mark in ordering page The purchase volume information of raw material belonging to the product name of raw material, raw material mark.One for user being selected It is corresponding for each raw material mark other than the raw material mark got in the recommendation menu information of culinary art To settlement information item in the corresponding cart page of user identifier of user to be presented to the user in settlement information region.It changes Yan Zhi, be equivalent to be automatically generated for select one of user of clearing in the recommendation menu information of culinary art in addition to obtaining Each raw material mark except the raw material mark got is corresponding to settlement information item, is added to the user identifier of user In corresponding cart page to be presented to the user in settlement information region.
One is selected in the recommendation menu information for culinary art in addition to get raw material mark other than Raw material belonging to one raw material mark, the raw material identify belonging to the corresponding raw material mark in settlement information item The links of ordering page of raw material can be belonging respectively to different businessmans to be multiple.Correspondingly, the original in ordering page The product name of raw material belonging to material mark may be multiple.User can click the link of ordering page, further Jump to the ordering page.When jumping to an ordering page, user's confirmation businessman belonging to the ordering page buys the original When material, user can click the button that shopping cart is added in instruction in the ordering page, at this point it is possible to delete raw material mark Former material belonging to the link and raw material mark of the corresponding ordering page to other raw material in settlement information item Expect the product name in the ordering page of other raw material, thus, raw material mark is corresponding to settlement information item In finally include content be the link of ordering page of the raw material for the businessman that user determines, the original in the ordering page The product name of material, purchase volume can be defaulted as preset quantity, and raw material mark is corresponding can be used to settlement information item In final clearing.When the user clicks after the button of the expression clearing in cart page, the clearing page, Xiang Yong can be jumped to The clearing page is presented in family.
In some optional implementations of the present embodiment, user can be in cart page to being presented to the user To the raw material in the recommendation menu information in raw material recommendation information other than the raw material mark got identify into The predetermined registration operations such as row clicking operation, cursor hovering operation.When carrying out predetermined registration operation, raw material can be recommended in response to user The raw material mark other than the raw material mark got in recommendation menu information in information carries out predetermined registration operation, to The link of the ordering page for the raw material that user presentation user clicks or the raw material mark of cursor hovering is affiliated.To, so that User can click the original other than the raw material mark got in the recommendation menu information in raw material recommendation information The link of the ordering page of raw material belonging to material mark further facilitates the recommendation in user's purchase raw material recommendation information Raw material belonging to the raw material mark other than the raw material mark got in menu information.
In some optional implementations of the present embodiment, in the corresponding cart page of the user identifier of user to Settlement information region include: the raw material got identify it is corresponding to settlement information item, in addition to get raw material mark Except raw material mark it is corresponding to settlement information item.User can input number of meals information in terminal, can be based on use The number of meals information of family input determines that each waits for the purchase volume of raw material belonging to the raw material mark in settlement information item Information.Can in pre-stored multiple menu informations include raw material preset purchase volume and preset number of meals.In advance If number of meals be that the number of meals that the corresponding dish of menu information is suitable for cooked with preset purchase volume.It is each when determining When the purchase volume information of raw material belonging to a raw material mark when in settlement information item, can determine respectively belong to it is same Recommend the purchase volume information to raw material belonging to the raw material mark in settlement information item of menu information.Belong to one in determination A each raw material for recommending menu information identify raw material belonging to the corresponding raw material mark in settlement information item Purchase volume information when, can calculate user input number of meals information instruction number of meals and the recommendation menu information pair The ratio for the preset number of meals answered determines each former material for belonging to the recommendation menu information according to calculated ratio The purchase volume information of raw material belonging to the corresponding raw material mark in settlement information item of material mark, will belong to the recommendation dish Each of spectrum information waits for the purchase volume information that the purchase volume information of the raw material in settlement information item is set as determining.
For example, the recommendation menu information for being pushed to user includes recommending menu information 1, recommending menu information 2, the use of user Family identify in corresponding cart page in settlement information region comprising recommending each of menu information 1 raw material mark Know corresponding corresponding to settlement information item to each of settlement information item, recommendation menu information 2 raw material mark.It can be with It determines respectively and recommends each of menu information 1 raw material to identify the corresponding purchase volume in settlement information item and recommend dish Each of spectrum information 2 raw material identify the corresponding purchase volume in settlement information item.It, can for recommending menu information 1 Number of meals preset number of meals corresponding with menu information 1 is recommended to calculate the number of meals information instruction of user's input Ratio determine that belonging to each raw material for recommending menu information 1 identifies corresponding letter to be settled accounts according to calculated ratio The purchase volume information for ceasing raw material belonging to the raw material mark in item, will belong to each raw material for recommending menu information 1 It identifies the corresponding purchase volume information to the raw material in settlement information item and is set as the purchase volume information determined.For recommending Menu information 2, number of meals and the recommendation menu information 2 that can calculate the number of meals information instruction of user's input are corresponding pre- If the ratio of number of meals determine and belong to each raw material mark pair for recommending menu information 2 according to calculated ratio The purchase volume information to raw material belonging to the raw material mark in settlement information item answered, recommends menu information 2 for belonging to Each raw material identifies the corresponding purchase volume information to the raw material in settlement information item and is set as the purchase volume determined Information.
In some optional implementations of the present embodiment, user can be chosen the user in raw material recommendation information Raw material mark i.e. raw material recommendation information that user is chosen in recommendation menu information in addition to the former material that gets Raw material mark except material mark carries out delete operation.When the raw material that user chooses the user in raw material recommendation information When mark carries out the raw material mark that delete operation deletion user chooses, deleted raw material mark can be determined as user The raw material mark not liked, can be presented to the user include deleted raw material mark recommendation menu information into Row is hidden.
In some optional implementations of the present embodiment, user can be chosen the user in raw material recommendation information Raw material mark scan for instruction operation, can in response to user in raw material recommendation information user choose former material Material mark scans for instruction operation, obtains the former material that the user corresponded in raw material recommendation information in shopping platform chooses Expect that the search result of mark, the search result that will acquire are presented to the user.Recommended for example, instruction can be clicked using raw material Raw material in information identify the button scanned for, obtain the search result for corresponding to raw material mark in shopping platform, The search result that will acquire is presented to the user.
In some optional implementations of the present embodiment, user can select use from all recommendation menu informations In the recommendation menu information of culinary art.What can be selected based on user needs to take in for the recommendation menu information of culinary art and instruction Nutritional ingredient purchase volume nutrition configuration information, determine the nutritional ingredient and the insufficient nutritional ingredient of purchase volume that lack.It can It is insufficient with the nutritional ingredient and purchase volume that according to the nutritional ingredient and the insufficient nutritional ingredient of purchase volume lacked, determine with lack The associated raw material of nutritional ingredient or finished product dish.The link of the raw material determined or the ordering page of finished product dish can be pushed away Give user.
Referring to FIG. 3, it illustrates push that a process of menu information and raw material recommendation information is recommended to show to user It is intended to.
User has chosen the raw material such as chicken, beef, romaine lettuce, cucumber, asparagus lettuce, includes chicken, ox in cart page The raw material of the raw material such as meat, romaine lettuce, cucumber, asparagus lettuce identify, the available chicken into cart page of server, ox The raw material of the raw material such as meat, romaine lettuce, cucumber, asparagus lettuce identify, and determine N number of recommendation menu information and raw material recommendation information. Raw material recommendation information includes the raw material mark other than the raw material mark got, the raw material mark in addition to getting The link of the ordering page of raw material mark except knowledge.Server is by the recommendation menu information determined and raw material recommendation Breath is sent to terminal, presents and recommends in menu information and raw material recommendation information at least partly to user in cart page Information.
Present invention also provides a kind of server, which can be configured with one or more processors;Memory is used In storing one or more programs, may include in one or more programs to execute operation described in above-described embodiment Instruction.When one or more programs are executed by one or more processors, so that one or more processors execute above-mentioned reality Apply operation described in example.
Present invention also provides a kind of computer-readable medium, which can be included on server 's;It is also possible to individualism, without on supplying server.The computer-readable medium carries one or more program, When one or more program is executed by the server, so that the server: obtaining the user identifier of user in shopping platform Raw material mark in corresponding cart page, and based on the raw material mark got, determination is pushed to pushing away for user Recommend menu information, wherein each recommends menu information based on at least partly raw material mark in the raw material mark got Know and determines;Determine that raw material recommendation information associated with the raw material of user's purchase are suggested, raw material recommendation information include: Recommend the raw material mark other than the raw material mark got in menu information;The recommendation menu information that will be determined User is pushed to raw material recommendation information.
It should be noted that computer-readable medium described herein can be computer-readable signal media or meter Calculation machine readable storage medium storing program for executing either the two any combination.Computer readable storage medium can be for example but not limited to Electricity, magnetic, optical, electromagnetic, infrared ray or semiconductor system, device or device, or any above combination.It is computer-readable The more specific example of storage medium can include but is not limited to: have electrical connection, the portable computing of one or more conducting wires Machine disk, hard disk, random access storage device (RAM), read-only memory (ROM), erasable programmable read only memory (EPROM Or flash memory), optical fiber, portable compact disc read-only memory (CD-ROM), light storage device, magnetic memory device or above-mentioned Any appropriate combination.In this application, computer readable storage medium can be it is any include or storage program it is tangible Medium, the program can be commanded execution system, device or device use or in connection.And in this application, Computer-readable signal media may include in a base band or as the data-signal that carrier wave a part is propagated, wherein carrying Computer-readable program code.The data-signal of this propagation can take various forms, and including but not limited to electromagnetism is believed Number, optical signal or above-mentioned any appropriate combination.Computer-readable signal media can also be computer-readable storage medium Any computer-readable medium other than matter, the computer-readable medium can be sent, propagated or transmitted for being held by instruction Row system, device or device use or program in connection.The program code for including on computer-readable medium It can transmit with any suitable medium, including but not limited to: wireless, electric wire, optical cable, RF etc. or above-mentioned any conjunction Suitable combination.
Above description is only the preferred embodiment of the application and the explanation to institute's application technology principle.Those skilled in the art Member is it should be appreciated that invention scope involved in the application, however it is not limited to technology made of the specific combination of above-mentioned technical characteristic Scheme, while should also cover in the case where not departing from the design of the application, it is carried out by above-mentioned technical characteristic or its equivalent feature Any combination and the other technical solutions formed.Such as features described above has similar function with (but being not limited to) disclosed herein Can technical characteristic replaced mutually and the technology that is formed.

Claims (20)

1. a kind of information-pushing method, which comprises
The raw material mark in shopping platform in the corresponding cart page of user identifier of user is obtained, and based on getting Raw material marks, determine and be pushed to the recommendation menu information of user, wherein each recommends menu information based on getting At least partly raw material in raw material mark are identified and are determined;
Determine raw material recommendation information associated with the raw material of user's purchase are suggested, raw material recommendation information includes: to recommend The raw material mark other than the raw material mark got in menu information;
The recommendation menu information determined and raw material recommendation information are pushed to user.
2. according to the method described in claim 1, determining the recommendation menu for being pushed to user based on the raw material mark got Information includes:
Find out candidate menu information from presetting database, presetting database include: menu information including raw material mark, The corresponding related information of menu information, the corresponding related information of menu information include: flavor information, evaluation information, candidate menu Information includes: at least one raw material mark in the raw material mark got;
The taste preference information of user is obtained, and finds out the time for meeting default recommendation condition from all candidate menu informations Menu information is selected, default recommendation condition includes: the taste preference information of flavor information and user in corresponding related information Match;
Based on the evaluation information in the corresponding related information of candidate menu information, the candidate menu for meeting default recommendation condition is believed Breath is ranked up;
The candidate menu that order in the candidate menu information of the default recommendation condition of satisfaction after sequence is less than order threshold value is believed Breath is as recommendation menu information.
3. according to the method described in claim 2, the method also includes:
It is raw based on the flavor information in related information corresponding with the associated history recommendation menu information of the predetermined registration operation of user At the taste preference information of user, predetermined registration operation includes: browse operation, comment operates, favorable comment instruction operates, for choosing menu Selection operation of the information as the menu information for culinary art.
4. according to the method described in claim 3, the default recommendation condition further include: including in addition to the raw material that get The user that at least partly raw material in raw material mark except mark are identified as in the raw material preference information of user likes Raw material mark.
5. according to the method described in claim 4, the method also includes:
Raw material purchaser record based on user determines the raw material mark that user likes.
6. according to the method described in claim 5, the default recommendation condition further include: the raw material preference including user is not believed The raw material mark that user in breath does not like.
7. according to the method described in claim 6, recommending menu information and described and user based on the history that user did not browsed The associated history of predetermined registration operation recommend the different raw material marks in menu information, determine the raw material that user does not like Mark.
8. method described in one of -7 according to claim 1, raw material recommendation information further include: recommend menu information in addition to The link of the ordering page of raw material belonging to raw material mark except the raw material mark got.
9. according to the method described in claim 8, being pushed in the recommendation menu information and raw material recommendation information that will be determined After user, the method also includes:
The recommendation menu information determined and raw material is presented to user in the corresponding cart page of user identifier of user At least part of the information in recommendation information.
10. according to the method described in claim 9, the method also includes:
Predetermined registration operation is carried out to the raw material mark in raw material recommendation information in response to user, the raw material are presented to user The link of the ordering page of raw material belonging to mark, predetermined registration operation includes following one: clicking operation, cursor hovering operation.
11. according to the method described in claim 10, the method also includes:
The recommendation menu information for culinary art is selected from all recommendation menu informations in response to user, generates the use selected The raw material other than the raw material mark got in the recommendation menu information of culinary art identify corresponding letter to be settled accounts Cease item, described to settlement information item includes: original belonging to the raw material mark other than the raw material mark got The raw material mark other than the raw material mark got in the link of the ordering page of material, the ordering page Former material belonging to the product name of raw material belonging to knowing, the raw material mark other than the raw material mark got The purchase volume information of material;
By it is described to settlement information item in the corresponding cart page of user identifier of user to be in settlement information region Now give user.
12. the method according to claim 11, the method also includes:
Based on the number of meals information of user's input, the letter to be settled accounts in the corresponding cart page of the user identifier of user is determined Cease purchase volume information of each of the region to raw material belonging to the raw material mark in settlement information item.
13. the method according to claim 11, the method also includes:
Delete operation is carried out to the raw material mark in raw material recommendation information in response to user, deleted raw material are identified It is determined as the raw material mark that user does not like, and the recommendation including deleted raw material mark to being presented to the user Menu information is hidden.
14. the method according to claim 11, the method also includes:
Instruction operation is scanned for the raw material mark in raw material recommendation information in response to user, is obtained in shopping platform Search result corresponding to raw material mark;
The search result that will acquire is presented to the user.
15. according to the method for claim 14, determining that raw material associated with the raw material of user's purchase are suggested are recommended Information includes:
Based on reference information, determines and the raw material other than the raw material mark got in menu information is recommended to identify institute The link of the ordering page of the raw material of category, reference information include at least one of the following: the raw material mark provided in addition to getting Comment information, the former material of the businessman of the raw material of the businessman of raw material belonging to raw material mark except knowledge The sales volume information of material, user buy the delivery of the number of raw material, the consuming capacity information, the businessman of user in the businessman Position is at a distance from the position of receiving with user.
16. the method according to claim 11, the method also includes:
Generate the corresponding rationale for the recommendation information of reference information;
The corresponding rationale for the recommendation information of reference information is pushed to user.
17. the method according to claim 11, the method also includes:
Raw material purchaser record based on user generates the consuming capacity information of user.
18. the method according to claim 11, the method also includes:
The purchase volume for the nutritional ingredient that the recommendation menu information for being used for culinary art and instruction selected based on user needs to take in Nutrition configuration information determines the nutritional ingredient and the insufficient nutritional ingredient of purchase volume lacked;
Determine raw material associated with the insufficient nutritional ingredient of nutritional ingredient and purchase volume lacked or finished product dish;
By the link push of the raw material determined or the ordering page of finished product dish to user.
19. a kind of server, comprising:
One or more processors;
Memory, for storing one or more programs,
When one or more of programs are executed by one or more of processors, so that one or more of processors Realize the method as described in any in claim 1-18.
20. a kind of computer-readable medium, is stored thereon with computer program, such as right is realized when which is executed by processor It is required that any method in 1-18.
CN201810949775.1A 2018-08-20 2018-08-20 Information-pushing method Pending CN109146630A (en)

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