CN109032690A - A kind of method and apparatus of dynamic processing marketing data - Google Patents
A kind of method and apparatus of dynamic processing marketing data Download PDFInfo
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- CN109032690A CN109032690A CN201810638699.2A CN201810638699A CN109032690A CN 109032690 A CN109032690 A CN 109032690A CN 201810638699 A CN201810638699 A CN 201810638699A CN 109032690 A CN109032690 A CN 109032690A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F9/00—Arrangements for program control, e.g. control units
- G06F9/06—Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
- G06F9/44—Arrangements for executing specific programs
- G06F9/445—Program loading or initiating
- G06F9/44505—Configuring for program initiating, e.g. using registry, configuration files
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F9/00—Arrangements for program control, e.g. control units
- G06F9/06—Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
- G06F9/44—Arrangements for executing specific programs
- G06F9/445—Program loading or initiating
- G06F9/44521—Dynamic linking or loading; Link editing at or after load time, e.g. Java class loading
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
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Abstract
The method and apparatus that the application discloses a kind of dynamic processing marketing data, to solve how efficiently and the technical issues of marketing data is setup flexibly.This method may include: that the interface for loading member's module and price completely subtract the interface of module；Obtain the merchandise news in transaction；If member's mark includes participating in the user identifier of commodity transaction, advertising campaign information is obtained；If the commodity sign that participates in includes the commodity sign in the merchandise news, first price of commodity is calculated according to member's discount ratio, to obtain the second price of commodity；If second price of commodity, which meets this, completely subtracts rule, completely subtracts the corresponding ratio that completely subtracts of rule according to this and second price of commodity is calculated, to obtain commodity third price.The application realizes business module and separates with computation module, accomplishes that each business module is independent of each other, by reducing maintenance, to greatly reduce overhead and cost of labor.
Description
Technical field
This application involves electronic business transaction fields, and more specifically, this application involves a kind of methods of dynamic processing marketing data
And a kind of device of dynamic processing marketing data.
Background technique
Due to marketing class corporate business data source multiplicity, both comprising on line, data by all kinds of means, data format and pass under line
It is also intricate, it is difficult to it is unified that data are utilized, while data processing technique threshold is higher, related service personnel can not
The use data of direct convenience, Data Analyst are also required to that great effort is spent to extract demand to meet frequent data, therefore
How efficiently and marketing data is setup flexibly is technical problem urgently to be resolved in the industry.
The information for being disclosed in the application background technology part is merely intended to deepen the reason to the general background technique of the application
Solution, and it is known to those skilled in the art existing to be not construed as recognizing or imply that the information is constituted in any form
Technology.
Summary of the invention
The main purpose of the application is to provide a kind of method and apparatus of dynamic processing marketing data, how high to solve
The technical issues of imitating and marketing data be setup flexibly.
To solve the above-mentioned problems, this application involves a kind of method of dynamic processing marketing data, this method may include:
The interface and price that load member's module completely subtract the interface of module, wherein member's module includes: member's mark and member's folding
Detain ratio, it includes at least one completely subtracting Rule Information and this completely subtracts rule and corresponding completely subtracts ratio that the price, which completely subtracts module,；
Obtain the merchandise news in transaction, wherein the merchandise news includes: to participate in user identifier, commodity sign and the quotient of commodity transaction
One price of position；If member's mark includes participating in the user identifier of commodity transaction, advertising campaign information is obtained,
In, which includes: Activity Type and participation commodity sign；If the participation commodity sign includes the commodity
Commodity sign in information then calculates first price of commodity according to member's discount ratio, to obtain commodity second
Price；If second price of commodity, which meets this, completely subtracts rule, completely subtract the corresponding ratio that completely subtracts of rule according to this to described
The second price of commodity is calculated, to obtain commodity third price.
Further, the interface of load member's module and price completely subtract in the interface of module, comprising: by the member
The interface that the interface and price of module completely subtract module is stored in global buffer.
Further, member's module further includes membership grade；Described according to membership grade and member's discount ratio
In calculating to first price of commodity, comprising: according to the membership grade and member's discount ratio to commodity price into
Row calculates, to obtain the second price of commodity.
Further, the interface of member's module is the address of member's module；The interface that the price completely subtracts module is
Price completely subtracts the address of module.
Further, in the interface that the interface and price of load member's module completely subtract module, further includes: load is complete
Office's configuration file.
The application further relates to a kind of device of dynamic processing marketing data, the apparatus may include: loading module, configuration
For the interface and price that load member's module completely subtract the interface of module, wherein member's module includes: member's mark and meeting
Member's discount ratio, it includes at least one completely subtracting Rule Information and this completely subtracts that rule is corresponding completely to subtract ratio that the price, which completely subtracts module,
Rate；Module is obtained, is configured to, the merchandise news traded is obtained, wherein the merchandise news includes: to participate in commodity to hand over
Easy the first price of user identifier, commodity sign and commodity；And if member mark includes participating in the use of commodity transaction
Family mark, then obtain advertising campaign information, wherein the advertising campaign information includes: Activity Type and participation commodity sign；It calculates
Module is configured to, if the commodity sign that participates in includes the commodity sign in the merchandise news, according to member's discount
Ratio calculates first price of commodity, to obtain the second price of commodity；And if the second price of the commodity is full
This completely subtracts rule to foot, then completely subtracts the corresponding ratio that completely subtracts of rule according to this and calculate second price of commodity, to obtain
Commodity third price.
Further, the loading module is further configured to, and the interface of member's module and price are completely subtracted module
Interface be stored in global buffer.
Further, which can also include: configuration module, be configured to, and load global configuration file.
Further, member's module further includes membership grade；The computing module is further configured to, according to described
Membership grade and member's discount ratio calculate commodity price, to obtain the second price of commodity.
Further, the interface of member's module is the address of member's module；The interface that the price completely subtracts module is
Price completely subtracts the address of module.
The beneficial effect of the application is: obscuring in order to avoid a large number of services logic and is integrated and is conducive to extend and tie up
Shield, the application realize business module and separate with computation module, accomplish that each business module is independent of each other.In addition, this Shen
Can modules or plug-in unit flexibly please be unloaded and be reloaded, be similar to pipe design mode, but more more convenient than it, maintenance
Amount is less, to greatly reduce overhead and cost of labor.
Detailed description of the invention
The attached drawing constituted part of this application is used to provide further understanding of the present application, so that the application's is other
Feature, objects and advantages become more apparent upon.The illustrative examples attached drawing and its explanation of the application is for explaining the application, not
Constitute the improper restriction to the application.In the accompanying drawings:
Fig. 1 is the flow chart of the method for the dynamic processing marketing data of embodiments herein.
Specific embodiment
In order to make those skilled in the art more fully understand application scheme, below in conjunction in the embodiment of the present application
Attached drawing, the technical scheme in the embodiment of the application is clearly and completely described, it is clear that described embodiment is only
The embodiment of the application a part, instead of all the embodiments.Based on the embodiment in the application, ordinary skill people
Member's every other embodiment obtained without making creative work, all should belong to the model of the application protection
It encloses.
In addition, term " installation ", " setting ", " being equipped with ", " connection ", " being configured to " shall be understood in a broad sense.For example, it may be
It is fixedly connected, is detachably connected or monolithic construction；It can be mechanical connection, or electrical connection；It can be directly connected, or
Being or is two connections internal between device, element or component indirectly connected through an intermediary.For ability
For the those of ordinary skill of domain, the concrete meaning of above-mentioned term in this application can be understood as the case may be.
It should be noted that in the absence of conflict, the features in the embodiments and the embodiments of the present application can phase
Mutually combination.The application is described in detail below with reference to the accompanying drawings and in conjunction with the embodiments.
As shown in Figure 1, this application involves a kind of method of dynamic processing marketing data, this method includes at least following step
It is rapid: step S1, load global configuration file, by various resources, dynamic link library, plug-in unit, generic module, system custom function and
The interface identifier such as global variable (for example, address) are stored in global buffer and provide systems approach access.Later, in step
S2, the interface and price that load member's module completely subtract the interface of module, wherein member's module can include but is not limited to:
Member's mark, membership grade and member's discount rate information, the price completely subtract module and completely subtract Rule Information including at least one
And this completely subtracts rule and corresponding completely subtracts the information such as ratio.It can be above-mentioned dynamic that member's module and price, which completely subtract module,
One of the user-defined models or type or more such as chained library, plug-in unit, generic module, system custom function and global variable
Kind.
Next, obtaining the commodity traded, which will include commodity sign (example substantially in step S3
Such as commodity ID, product name or commodity code), the first price of commodity (commodity original prices).Obtain activity in progress
Information, action message includes: Activity Type, active rule, participation commodity sign, special discount etc. substantially, while being stored in and working as
The corresponding partial cache of preceding user is simultaneously provided in plug-in unit read-write.Indicate that the state of commodity transaction, the state indicate in the transaction
Commodity have been in the order processing state chosen by dealer without actually being paid the bill.
In addition, if including the user identifier for participating in commodity transaction in member mark, just being obtained in step S4
Taking relevant advertising campaign information, wherein the advertising campaign information may include: Activity Type and participate in commodity code, later,
In step S5, if the commodity code that participates in includes the commodity code in the merchandise news, according to member's discount ratio
First price of commodity is calculated, to obtain the second price of commodity.That is, it is preferential to judge whether the member meets
Condition calculates new price for member if meeting and the merchandise news in active user's corresponding topical caching is written, otherwise not
Do any operation.
Later, in step S6, according to calculated the second price of commodity to determine whether meeting a certain item completely subtracts regular (example
Such as, 10 yuan of rules are returned for full 100 yuan), if it is satisfied, just obtain completely subtracting discount accordingly, and by the second price of commodity with completely subtract
Discount further calculates out new order total price, using as commodity third price, otherwise directly using the second price of commodity as ordering
Single total price.
Finally, in step S7, merchandise news is obtained from partial cache and carries out being output in interface display price for member, it can also be with
Order total price is subjected to the storage that places an order.
In addition, the application further relates to a kind of device of dynamic processing marketing data, and the apparatus may include: loading module,
Its interface for being used to load member's module and price completely subtract the interface of module, wherein member's module include: member mark and
Member's discount ratio, it includes at least one completely subtracting Rule Information and this completely subtracts rule and corresponding completely subtracts that the price, which completely subtracts module,
Ratio；Module is obtained, is used to obtain the merchandise news traded, wherein the merchandise news includes: participation commodity transaction
The first price of user identifier, commodity sign and commodity；And if member mark includes participating in the user of commodity transaction
Mark, then obtain advertising campaign information, wherein the advertising campaign information includes: Activity Type and participation commodity sign；And meter
Module is calculated, if the commodity sign that participates in includes the commodity sign in the merchandise news, which rolls over according to member
Button ratio calculates first price of commodity, to obtain the second price of commodity；And if the second price of the commodity
Meet this and completely subtract rule, which, which completely subtracts the corresponding ratio that completely subtracts of rule according to this, counts second price of commodity
It calculates, to obtain commodity third price.
Obviously, those skilled in the art should be understood that each module of the above invention or each step can be with general
Computing device realize that they can be concentrated on a single computing device, or be distributed in multiple computing devices and formed
Network on, optionally, they can be realized with the program code that computing device can perform, it is thus possible to which they are stored
Be performed by computing device in the storage device, perhaps they are fabricated to each integrated circuit modules or by they
In multiple modules or step be fabricated to single integrated circuit module to realize.In this way, the present invention is not limited to any specific
Hardware and software combines.
The foregoing is merely preferred embodiment of the present application, are not intended to limit this application, for the skill of this field
For art personnel, various changes and changes are possible in this application.Within the spirit and principles of this application, made any to repair
Change, equivalent replacement, improvement etc., should be included within the scope of protection of this application.
Claims (10)
1. a kind of method of dynamic processing marketing data characterized by comprising
The interface and price that load member's module completely subtract the interface of module, wherein member's module includes: member's mark and meeting
Member's discount ratio, it includes at least one completely subtracting Rule Information and this completely subtracts that rule is corresponding completely to subtract ratio that the price, which completely subtracts module,
Rate；
Obtain the merchandise news in transaction, wherein the merchandise news includes: the user identifier for participating in commodity transaction, commodity sign
With the first price of commodity；
If member's mark includes participating in the user identifier of commodity transaction, advertising campaign information is obtained, wherein the promotion
Action message includes: Activity Type and participation commodity sign；
If the commodity sign that participates in includes the commodity sign in the merchandise news, according to member's discount ratio to described
The first price of commodity is calculated, to obtain the second price of commodity；
If second price of commodity, which meets this, completely subtracts rule, completely subtract the corresponding ratio that completely subtracts of rule according to this to the quotient
Two price of position is calculated, to obtain commodity third price.
2. the method for dynamic processing marketing data according to claim 1, it is characterised in that:
The interface and price of load member's module completely subtract in the interface of module, comprising: by the interface of member's module and
The interface that price completely subtracts module is stored in global buffer.
3. the method for dynamic according to claim 1 processing marketing data, it is characterised in that: member's module further includes
Membership grade；
According to membership grade and member's discount ratio first price of commodity is calculated described, comprising: according to institute
It states membership grade and member's discount ratio calculates commodity price, to obtain the second price of commodity.
4. the method for dynamic processing marketing data according to claim 1, it is characterised in that: the interface of member's module
For the address of member's module；The price completely subtracts the address that the interface of module completely subtracts module for price.
5. the method for dynamic processing marketing data according to claim 1, it is characterised in that: in load member's module
Interface and price completely subtract in the interface of module, further includes: load global configuration file.
6. a kind of device of dynamic processing marketing data characterized by comprising
Loading module is configured to, and the interface and price that load member's module completely subtract the interface of module, wherein member's mould
Block includes: member's mark and member's discount ratio, and the price completely subtracts module and completely subtracts Rule Information including at least one and be somebody's turn to do
Completely subtract rule and corresponding completely subtracts ratio；
Module is obtained, is configured to, the merchandise news traded is obtained, wherein the merchandise news includes: to participate in commodity to hand over
Easy the first price of user identifier, commodity sign and commodity；And if member mark includes participating in the use of commodity transaction
Family mark, then obtain advertising campaign information, wherein the advertising campaign information includes: Activity Type and participation commodity sign；
Computing module is configured to, if the commodity sign that participates in includes the commodity sign in the merchandise news, basis
Member's discount ratio calculates first price of commodity, to obtain the second price of commodity；And the if commodity
Two prices meet this and completely subtract rule, then completely subtract the corresponding ratio that completely subtracts of rule according to this and count to second price of commodity
It calculates, to obtain commodity third price.
7. the device of dynamic processing marketing data according to claim 6, it is characterised in that: the loading module is further
It is configured to, the interface that the interface of member's module and price completely subtract module is stored in global buffer.
8. the device of dynamic processing marketing data according to claim 6, it is characterised in that: further include: configuration module,
It is configured to, loads global configuration file.
9. the device of dynamic according to claim 6 processing marketing data, it is characterised in that: member's module further includes
Membership grade；The computing module is further configured to, according to the membership grade and member's discount ratio to commodity price into
Row calculates, to obtain the second price of commodity.
10. the device of dynamic processing marketing data according to claim 6, it is characterised in that: member's module connects
Mouth is the address of member's module；The price completely subtracts the address that the interface of module completely subtracts module for price.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810638699.2A CN109032690A (en) | 2018-06-20 | 2018-06-20 | A kind of method and apparatus of dynamic processing marketing data |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810638699.2A CN109032690A (en) | 2018-06-20 | 2018-06-20 | A kind of method and apparatus of dynamic processing marketing data |
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| Publication Number | Publication Date |
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| CN109032690A true CN109032690A (en) | 2018-12-18 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201810638699.2A Pending CN109032690A (en) | 2018-06-20 | 2018-06-20 | A kind of method and apparatus of dynamic processing marketing data |
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Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN112416420A (en) * | 2020-11-16 | 2021-02-26 | 深圳市橡树黑卡网络科技有限公司 | Member rights configuration management method, device, equipment and storage medium |
| CN115051967A (en) * | 2022-04-28 | 2022-09-13 | 杭州脸脸会网络技术有限公司 | Data display method and device, electronic device and storage medium |
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