CN108805619A - A kind of stream of people's statistical system for billboard - Google Patents
A kind of stream of people's statistical system for billboard Download PDFInfo
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- CN108805619A CN108805619A CN201810581203.2A CN201810581203A CN108805619A CN 108805619 A CN108805619 A CN 108805619A CN 201810581203 A CN201810581203 A CN 201810581203A CN 108805619 A CN108805619 A CN 108805619A
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- Prior art keywords
- billboard
- module
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- stream
- camera
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Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
- G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
- G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
- G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
- G06V40/16—Human faces, e.g. facial parts, sketches or expressions
- G06V40/161—Detection; Localisation; Normalisation
Abstract
The present invention relates to a kind of stream of people's statistical systems for billboard, including controller and the camera on billboard or advertisement screen, the camera to be connected with controller, and the controller further comprises：Image capture module, for the camera video and image be acquired；Face capture module, for being captured to face and exporting human face data；Human detection module, for being detected to the people Jing Guo advertisement and exporting number data；Computing module, for transferring image capture module, face capture module and human detection module, with for statistical analysis to stream of people's number.The present invention can be automatically performed complicated ad attention statistics, use manpower and material resources sparingly.
Description
Technical field
The present invention relates to a kind of stream of people's statistical systems for billboard.
Background technology
In the big advertisement use occasion of the flows of the people such as business premises, sales field, public transport, campus, for advertiser, such as
Fruit has accurately grasped the information of ad attention, e.g. the advertisement volume of the flow of passengers, pay close attention to advertisement people quantity and Sex, Age structure
At, so that it may with recognize advertisement installation position whether rationally, the welcome degree of ad content and the group structure for paying close attention to advertisement
Situation is effectively assessed, is optimized, exploitation, advertisement viewer is changed into potential shopper.Therefore ad attention statistics
Become particularly significant and significant.
In existing ad attention statistical technique, it can only be counted by the way that the stream of people is arranged in the doorway or channel near advertisement
Instrument is counted to count, such counting mode generally can not accurately react the number passed through before advertisement or stayed, and the later stage also needs
It is for statistical analysis again to artificially collect enumeration data.In addition, the group for paying close attention to advertisement, will carry out age and gender to it
Statistics can only be carried out in such a way that artificial counting, questionnaire etc. manually participate in, labor intensive and time resource, Er Qieguang
It is often not ideal enough to accuse the effect promoted.
Invention content
Based on this, it is necessary in view of the above technical problems, a kind of stream of people's statistical system for billboard is provided, obtained from
The effect of dynamic statistical number of person.
The solution of the present invention be a kind of stream of people's statistical system for billboard, including controller and be mounted on billboard or
Camera on advertisement screen, the camera are connected with controller, and the controller further comprises：
Image capture module, for the camera video and image be acquired；
Face capture module, for being captured to face and exporting human face data；
Human detection module, for being detected to the people Jing Guo advertisement and exporting number data；
Computing module, for transferring image capture module, face capture module and human detection module, with to stream of people's number into
Row statistical analysis.
Further, described image acquisition module is connected with the camera；The face capture module and human body inspection
Module is surveyed respectively to be connected with described image acquisition module；The computing module is connected with the face capture module.
Further, the computing module includes：Track following module, for face position and track obtained into line trace
Go out to pay close attention to the number of the advertisement；Gender and Age estimation module, gender and year for analyzing and judging to pay close attention to the people of the advertisement
Age；Statistical module, for the track following module, the gender and Age estimation module and the human testing
The data information of module is summarized, and obtains the passenger flow number by advertisement, the ratio for the number for paying close attention to advertisement and age and property
Other distribution map.
Further, the camera and controller setting connect in billboard, and by the communications cable.
Further, the camera is connected with the controller by way of network transmission, and the network is
Wired or wireless network.
Further, the camera is with fish-eye camera.
Further, stream of people's statistical system for billboard further includes the solar panel for power supply, institute
It states solar panel to connect by shaft with billboard, the overturning for the solar panel or adjustment angle.
Further, the computing module is for executing following steps：
S1, with the scenery in front of preset period timed shooting billboard；
S2, the denoising that brightness and contrast's adjusting is carried out to image；
Whether there is human body appearance in S3, analysis image, is to execute next step, it is no to then follow the steps S1；
S4, pedestrian detection algorithm and Face datection algorithm are executed to present image, identifies pedestrian's feature in image；
S5, pedestrian's quantity in the image is counted；
Whether the preset period described in S6, judgement terminates, and is to upload pedestrian's incremental data to controller, otherwise returns
Return to step S1.
Beneficial effects of the present invention are：
Prior art problem is overcome, creatively proposes improved stream of people's statistical system for billboard；It can be certainly
It is dynamic to complete complicated ad attention statistics, it uses manpower and material resources sparingly.
Description of the drawings
Description is further explained in detail to the present invention with reference to the accompanying drawings, wherein：
Fig. 1 show the schematic diagram of stream of people's statistical system according to the present invention for billboard；
Fig. 2 show the work flow diagram of the controller of stream of people's statistical system according to the present invention for billboard.
Specific implementation mode
The technique effect of the design of the present invention, concrete structure and generation is carried out below with reference to embodiment and attached drawing clear
Chu, complete description, to be completely understood by the purpose of the present invention, scheme and effect.
It should be noted that unless otherwise specified, when a certain feature is referred to as " fixing ", " connection " is in another feature,
It can directly fix, be connected in another feature, can also fix, be connected in another feature indirectly.It should manage
Solution, although may describe various elements using term first, second, third, etc. in the disclosure, these elements should not necessarily be limited by
These terms.These terms are only used for same type of element being distinguished from each other out.For example, in the feelings for not departing from disclosure range
Under condition, first element can also be referred to as second element, and similarly, second element can also be referred to as first element.
With reference to figure 1, a kind of stream of people's statistical system for billboard according to the present invention, including controller, be mounted on it is wide
Accuse board or the camera 20 on advertisement screen, the solar panel 11 for power supply.The solar panel 11 and billboard
It is connected by shaft, the overturning for the solar panel 11 or adjustment angle.The camera 20 can carry fish
The camera 20 of glasses head.The camera 20 is connected with controller.The camera 20 and controller setting exist
In billboard, and connected by the communications cable.Or the camera 20 and the controller pass through network transmission
Mode connects, and the network is wired or wireless network (WIFI, cellular network etc.).
The controller further comprises：Image capture module, for the video of the camera 20 and image into
Row acquisition；Face capture module, for being captured to face and exporting human face data；Human detection module, for passing through
The people of advertisement is detected and exports number data；Computing module, for transferring image capture module, face capture module and people
Body detection module, with for statistical analysis to stream of people's number.
The computing module includes：Track following module, for face position and track obtain concern into line trace
The number of the advertisement；Gender and Age estimation module, gender and age for analyzing and judging to pay close attention to the people of the advertisement；Statistics
Module, for the track following module, the gender and Age estimation module and the human detection module
Data information is summarized, and obtains point of the passenger flow number by advertisement, the ratio for the number for paying close attention to advertisement and age and gender
Butut.
As shown in Fig. 2, the computing module is for executing following steps：
S1, with the scenery in front of preset period timed shooting billboard；
S2, the denoising that brightness and contrast's adjusting is carried out to image；
Whether there is human body appearance in S3, analysis image, is to execute next step, it is no to then follow the steps S1；
S4, pedestrian detection algorithm and Face datection algorithm are executed to present image, identifies pedestrian's feature in image；
S5, pedestrian's quantity in the image is counted；
Whether the preset period described in S6, judgement terminates, and is to upload pedestrian's incremental data to controller, otherwise returns
Return to step S1.
Wherein, pedestrian detection algorithm is judged in image or video sequence with the presence or absence of row using computer vision technique
People and giving is accurately positioned.The pedestrian detection algorithm used herein can be the pedestrian detection algorithm of HOG+SVM in the industry.
Each technical characteristic of embodiment described above can be combined arbitrarily, to keep description succinct, not to above-mentioned reality
It applies all possible combination of each technical characteristic in example to be all described, as long as however, the combination of these technical characteristics is not deposited
In contradiction, it is all considered to be the range of this specification record.
Several embodiments of the invention above described embodiment only expresses, the description thereof is more specific and detailed, but simultaneously
It cannot therefore be construed as limiting the scope of the patent.It should be pointed out that coming for those of ordinary skill in the art
It says, without departing from the inventive concept of the premise, various modifications and improvements can be made, these belong to the protection of the present invention
Range.Therefore, the protection domain of patent of the present invention should be determined by the appended claims.
Claims (8)
1. a kind of stream of people's statistical system for billboard, it is characterised in that including controller and be mounted on billboard or advertisement screen
On camera (20), the camera (20) is connected with controller, and the controller further comprises：
Image capture module, for being acquired to the video and image of the camera (20)；
Face capture module, for being captured to face and exporting human face data；
Human detection module, for being detected to the people Jing Guo advertisement and exporting number data；
Computing module, for transferring image capture module, face capture module and human detection module, to unite to stream of people's number
Meter analysis.
2. stream of people's statistical system according to claim 1 for billboard, it is characterised in that：
Described image acquisition module is connected with the camera (20)；The face capture module and the human detection module point
It is not connected with described image acquisition module；The computing module is connected with the face capture module.
3. stream of people's statistical system according to claim 1 for billboard, it is characterised in that：
The computing module includes：Track following module, for face position and track into line trace obtain concern this be wide
The number of announcement；Gender and Age estimation module, gender and age for analyzing and judging to pay close attention to the people of the advertisement；Count mould
Block, for the number to the track following module, the gender and Age estimation module and the human detection module
It is believed that breath is summarized, the passenger flow number by advertisement, the ratio for the number for paying close attention to advertisement and the distribution at age and gender are obtained
Figure.
4. stream of people's statistical system according to claim 1 for billboard, it is characterised in that：
The camera (20) and controller setting connect in billboard, and by the communications cable.
5. stream of people's statistical system according to claim 1 for billboard, it is characterised in that：
The camera (20) is connected with the controller by way of network transmission, the network be it is wired or
Wireless network.
6. stream of people's statistical system according to claim 1 for billboard, which is characterized in that the camera (20) is
With fish-eye camera (20).
7. stream of people's statistical system according to claim 1 for billboard, which is characterized in that further include for power supply
Solar panel (11), the solar panel (11) are connect with billboard by shaft, and the solar panel is used for
(11) overturning or adjustment angle.
8. stream of people's statistical system according to claim 1 for billboard, which is characterized in that the computing module is used for
Execute following steps：
S1, with the scenery in front of preset period timed shooting billboard；
S2, the denoising that brightness and contrast's adjusting is carried out to image；
Whether there is human body appearance in S3, analysis image, is to execute next step, it is no to then follow the steps S1；
S4, pedestrian detection algorithm and Face datection algorithm are executed to present image, identifies pedestrian's feature in image；
S5, pedestrian's quantity in the image is counted；
Whether the preset period described in S6, judgement terminates, and is to upload pedestrian's incremental data to controller, otherwise returns to
Step S1.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810581203.2A CN108805619A (en) | 2018-06-07 | 2018-06-07 | A kind of stream of people's statistical system for billboard |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201810581203.2A CN108805619A (en) | 2018-06-07 | 2018-06-07 | A kind of stream of people's statistical system for billboard |
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| Publication Number | Publication Date |
|---|---|
| CN108805619A true CN108805619A (en) | 2018-11-13 |
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| CN201810581203.2A Pending CN108805619A (en) | 2018-06-07 | 2018-06-07 | A kind of stream of people's statistical system for billboard |
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Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN110188597A (en) * | 2019-01-04 | 2019-08-30 | 北京大学 | A kind of dense population counting and accurate positioning method and system based on attention mechanism circulation scaling |
| CN111353461A (en) * | 2020-03-11 | 2020-06-30 | 京东数字科技控股有限公司 | Method, device and system for detecting attention of advertising screen and storage medium |
| CN111787219A (en) * | 2020-06-23 | 2020-10-16 | 广州地理研究所 | Automatic people flow information acquisition equipment and use method |
| CN113269065A (en) * | 2021-05-14 | 2021-08-17 | 深圳印像数据科技有限公司 | Method for counting people flow in front of screen based on target detection algorithm |
| CN113378765A (en) * | 2021-06-25 | 2021-09-10 | 四川启睿克科技有限公司 | Intelligent statistical method and device for advertisement attention crowd and computer readable storage medium |
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| US20080059994A1 (en) * | 2006-06-02 | 2008-03-06 | Thornton Jay E | Method for Measuring and Selecting Advertisements Based Preferences |
| CN102147855A (en) * | 2011-01-20 | 2011-08-10 | 叶尔肯·拜山 | Method and device for counting outdoor advertisement audience rating |
| CN105635696A (en) * | 2016-03-22 | 2016-06-01 | 南阳理工学院 | Statistical method and device |
| CN107590446A (en) * | 2017-08-28 | 2018-01-16 | 北京工业大学 | The system and implementation method of Intelligent Measurement crowd's attention rate |
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| US20080059994A1 (en) * | 2006-06-02 | 2008-03-06 | Thornton Jay E | Method for Measuring and Selecting Advertisements Based Preferences |
| CN102147855A (en) * | 2011-01-20 | 2011-08-10 | 叶尔肯·拜山 | Method and device for counting outdoor advertisement audience rating |
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Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN110188597A (en) * | 2019-01-04 | 2019-08-30 | 北京大学 | A kind of dense population counting and accurate positioning method and system based on attention mechanism circulation scaling |
| CN111353461A (en) * | 2020-03-11 | 2020-06-30 | 京东数字科技控股有限公司 | Method, device and system for detecting attention of advertising screen and storage medium |
| CN111353461B (en) * | 2020-03-11 | 2024-01-16 | 京东科技控股股份有限公司 | Attention detection method, device and system of advertising screen and storage medium |
| CN111787219A (en) * | 2020-06-23 | 2020-10-16 | 广州地理研究所 | Automatic people flow information acquisition equipment and use method |
| CN113269065A (en) * | 2021-05-14 | 2021-08-17 | 深圳印像数据科技有限公司 | Method for counting people flow in front of screen based on target detection algorithm |
| CN113269065B (en) * | 2021-05-14 | 2023-02-28 | 深圳印像数据科技有限公司 | Method for counting people flow in front of screen based on target detection algorithm |
| CN113378765A (en) * | 2021-06-25 | 2021-09-10 | 四川启睿克科技有限公司 | Intelligent statistical method and device for advertisement attention crowd and computer readable storage medium |
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Application publication date: 20181113 |