CN108805618A - A kind of wechat automatic lottery method and system based on commodity - Google Patents

A kind of wechat automatic lottery method and system based on commodity Download PDF

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Publication number
CN108805618A
CN108805618A CN201810556796.7A CN201810556796A CN108805618A CN 108805618 A CN108805618 A CN 108805618A CN 201810556796 A CN201810556796 A CN 201810556796A CN 108805618 A CN108805618 A CN 108805618A
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CN
China
Prior art keywords
wechat
businessman
public platform
lottery
commodity
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Application number
CN201810556796.7A
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Chinese (zh)
Inventor
楼勤丰
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Individual
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Individual
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Priority to CN201810556796.7A priority Critical patent/CN108805618A/en
Publication of CN108805618A publication Critical patent/CN108805618A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0235Discounts or incentives, e.g. coupons or rebates constrained by time limit or expiration date

Abstract

The present invention provides the wechat automatic lottery method and system based on commodity, method includes the following steps:The label of wechat public platform is arranged on commodity and/or packaging for producer;Wechat public platform is paid close attention at consumer end, instant lottery is carried out automatically, by information automated import of data library;Businessman or operator push article and action message to On-line consumer, and dexterously product placement publicizes businessman in this article;Businessman's just lottery information of publicity notarial office in wechat public platform;Businessman is derived automatically from the WeChat ID at consumer end from database, in notarial office's automatic lottery;Businessman's publicity winning number in wechat public platform;Businessman fulfils current awards in public platform;Businessman is by On-line consumer user number, amount of reading, clicking rate, to producer's publicity and operating charges.More consumers, businessman, producer can be allowed to be benefited based on the wechat automatic lottery method and system of commodity, with the trust that this promotes the multi-win of achievement lifting implementation while can increase user.

Description

A kind of wechat automatic lottery method and system based on commodity
Technical field
The present invention relates to wechat automatic lottery technical field more particularly to a kind of wechat automatic lottery methods based on commodity And system.
Background technology
Wechat public platform is the function module that Tencent develops on the basis of wechat, personal by this platform The public platform that a wechat can be registered with enterprise, its mass-sending can be received by subscribing to the wechat On-line consumer of the public platform Message.
Wechat automatic lottery has the characteristics that as follows:
1, break the limitation of time domain, region.The final purpose that internet is marketed and promoted is to obtain the market share, due to micro- Believe automatic lottery can transcending time constraint and space limitation carry out information exchange so that marketing activity be detached from space-time limitation carry out Transaction becomes possible, and enterprise has the space of more time and bigger to carry out internet popularization, can seven days a week, daily 24 hours Global sweepstake is provided anywhere or anytime.
2, Rich Media's property.The activity of wechat automatic lottery can be designed to the set of media information, such as word, sound The information such as sound, image, video obtain more concerns so that producer, quotient to attract the interest of more On-line consumers Information exchange between family and individual consumer can carry out resource-sharing in a variety of forms.
3, interactivity.The advertisement form of wechat automatic lottery passes through a variety of colourful shapes such as answer, craps game Formula during guiding consumer participates in information exchange, for showing commodity, increases the queries of merchandise news data bank, adds Strong supply and demand interaction and two-way communication, all have facilitation.Wechat automatic lottery activity, which also helps, to be carried out product test and disappears The person of expense is satisfied with the activities such as investigation, and for reinforcing product design, expansion merchandise news is issued and reinforces product and technological service carries It has supplied broader and has done space.
4, high efficiency.Internet changes the mode of human work and life, can be that information exchange is brought convenience, fast Approach.Wechat automatic lottery takes full advantage of the advantage of Internet technology, and can release suitable consumer in a short time needs The advertisement asked, the information content and precision of transmission are far more than traditional media, and energy, according to the market demand, the advertisement that timely updates is believed Breath, therefore timely and effective can understand and meet the needs of customer.
5, economy.On the one hand the form of wechat automatic lottery can reduce printing and mailing cost, can also reduce biography The required place of drawing manner of system and personnel save water power and cost of labor, reduce traditional touring drawing manner and cause Cost depletions.
To sum up, wechat automatic lottery pattern, can expand registered customers quantity, promote pushing away for marketing information It send, is inexpensively publicized for other people, stimulate the sale of product, reduce marketing cost, and marketing message has directionality, plastic Property, the marketing works well.
Businessman is in order to carry out advertising, when enhancing the reputation, can generally carry out the activity of drawing a lottery etc. to improve movable pass Note degree, generally using the method for touching prize in prize drawing case, this method needs to arrange the prize drawing stage property such as prize drawing case existing drawing manner, That draws a lottery is of high cost, and user trusts low easy loss.
Invention content
In view of this, the wechat automatic lottery method that the technical problem to be solved in the present invention is to provide a kind of based on commodity and System need not arrange the stage properties such as prize drawing case, on the one hand reduce the cost of prize drawing, on the other hand increase the trust of user.
The technical proposal of the invention is realized in this way:
A kind of wechat automatic lottery method based on commodity, includes the following steps:
Step 1:The label of producer and/or the wechat public platform of businessman is arranged on commodity and/or packaging for producer;Consumption The wechat public platform is paid close attention in person end by the label of the wechat public platform, and is automatically by the wechat public platform When draw a lottery, while consumer's client information is automatically imported businessman's background data base;
Step 2:Businessman or operator push intellectual, positive energy article by the wechat public platform to On-line consumer And action message, while being businessman's product placement;
Step 3:Businessman's just lottery information of publicity notarial office in wechat public platform;
Step 4:Businessman is monthly to the back-end data of the wechat public platform of concern, by software automatically from businessman backstage The phase is paid close attention to wechat public platform by the WeChat ID that the consumer end of the concern before the deadline is exported in database in notarial office WeChat ID, by software automatic lottery of drawing a lottery, and the notarization of the wechat number by the current various awards of notarial office's notarization acquisition;
Step 5:After businessman receives notarization, the publicity winning number in wechat public platform;
Step 6:Businessman is by notarial office just program and content, by different or prize-winning number, respectively in public platform Fulfil current awards;
Step 7:Businessman is by On-line consumer user number, amount of reading, clicking rate, to producer's publicity and operating charges.
Preferably, the label of the wechat public platform be:
Wechat Quick Response Code and/or enterprise logo.
Preferably, the prize of the instant lottery is paid by wechat red packet and/or the wechat mode of transferring accounts.
Preferably, the lottery information includes:
It announces the winners in a lottery time, awards, quantity, drawing manner.
The invention also provides a kind of wechat automatic lottery system based on commodity, including producer, operator, businessman, quotient Product and consumer end;
The producer is used to the label of producer and/or the wechat public platform of businessman being arranged in commodity and/or packaging;
The consumer end is used to pay close attention to the wechat public platform by the label of the wechat public platform, and by described Wechat public platform carries out instant lottery automatically;
The businessman is used to consumer's client information being automatically imported businessman's background data base;
Businessman or operator pass through the wechat public platform intellectual, positive energy article and activity to On-line consumer push Information, while being businessman's product placement;
Businessman is used for the just lottery information of publicity notarial office in wechat public platform;Monthly to the wechat public platform of concern Back-end data, pass through the consumer end of the software concern before exporting the deadline in businessman's background data base automatically The phase is paid close attention to the WeChat ID of wechat public platform in notarial office by WeChat ID, by software automatic lottery of drawing a lottery, and by notarial office's public affairs Card obtains the notarization of the wechat number of current various awards;After businessman receives notarization, publicity is prize-winning in wechat public platform Number;Current prize is fulfilled in public platform respectively by different or prize-winning number by notarial office just program and content ?;By On-line consumer user number, amount of reading, clicking rate, to producer's publicity and operating charges.
Preferably, the label of the wechat public platform be:
Wechat Quick Response Code and/or enterprise logo.
Preferably, the prize of the instant lottery is paid by wechat red packet and/or the wechat mode of transferring accounts.
Preferably, the lottery information includes:
It announces the winners in a lottery time, awards, quantity, drawing manner.
Wechat automatic lottery method and system proposed by the present invention based on commodity, by the way that the wechat public is arranged on commodity Number Quick Response Code barcode scanning or enterprise logo, On-line consumer by the automatic barcode scanning of Quick Response Code of wechat public platform enter concern the public Number, so as to carry out automatic lottery to the consumer of concern by wechat public platform, without the roads arrangement prize drawing Xiang Deng On the one hand tool saves the time, on the other hand reduces the cost of prize drawing;Immediately prize and monthly prize drawing are set simultaneously, it can be effective Increase user to trust.
Description of the drawings
Fig. 1 is the flow chart for the wechat automatic lottery method based on commodity that the embodiment of the present invention proposes;
Fig. 2 is the structure diagram for the wechat automatic lottery system based on commodity that the embodiment of the present invention proposes.
Specific implementation mode
Following will be combined with the drawings in the embodiments of the present invention, and technical solution in the embodiment of the present invention carries out clear, complete Site preparation describes, it is clear that described embodiments are only a part of the embodiments of the present invention, instead of all the embodiments.It is based on Embodiment in the present invention, it is obtained by those of ordinary skill in the art without making creative efforts every other Embodiment shall fall within the protection scope of the present invention.
As shown in Figure 1, the embodiment of the present invention proposes a kind of wechat automatic lottery method based on commodity, including following step Suddenly:
S101:The label of producer and/or the wechat public platform of businessman is arranged on commodity and/or packaging for producer;Consumption The wechat public platform is paid close attention in person end by the label of the wechat public platform, and is automatically by the wechat public platform When draw a lottery, while consumer's client information is automatically imported businessman's background data base.
After consumer pays close attention to wechat public platform by consumer end, businessman can use export software automatic collection consumer The On-line consumer information at end, such as On-line consumer title and ID information, are then saved in database.
Specifically, the Quick Response Code of wechat public platform or enterprise logo etc. can be arranged in every suitable position of width commodity for producer It sets, or is arranged on the position of packaging.
For example, when commodity are playing card, playing card are generally 54, while being additionally provided with two blank pages, at this In application, can 54 sheet playing cards do not influence the position used be arranged wechat public platform Quick Response Code or enterprise logo, or The label of wechat public platform is arranged in person on two blank pages, or setting wechat is public on 54 sheet playing cards and other several boards Many numbers labels;The label of wechat public platform can be set on the packing box of playing card simultaneously.
Wechat public platform may include that the public platform of producer oneself and at least one partner family are used for promoting concern Wechat public platform.
In the application, the label of wechat public platform can be wechat Quick Response Code and/or enterprise logo etc..
In the application, consumer end can be the terminal that smart mobile phone or Intelligent flat etc. can install wechat APP.Consumption Person, which is scanned the two-dimensional code or is inputted wechat public platform title by consumer end, easily barcode scanning to pay close attention to wechat public platform.Concern After public platform, wechat public platform can send prize drawing link from trend consumer end immediately and draw a lottery for consumer, and prize immediately passes through soft Part automatically different amount of money grantings in the form of wechat red packet or wechat are transferred accounts.
Instant lottery is carried out automatically by wechat public platform, so as to attract more consumers to close by way of prize drawing Note public platform.The prize of single prize drawing can be that red packet or wechat transfer accounts and wait prizes.
S102:Businessman or operator push intellectual, positive energy article by the wechat public platform to On-line consumer And action message, while being businessman's product placement.
In the application, wechat public platform can be runed by producer or operator, with improve user concern and Carry out the implantation and publicity of advertisement.
S103:Businessman's just lottery information of publicity notarial office in wechat public platform.
Lottery information includes announce the winners in a lottery time, awards, quantity, drawing manner.
S104:Businessman is monthly to the back-end data of the wechat public platform of concern, by software automatically from businessman backstage The phase is paid close attention to wechat public platform by the WeChat ID that the consumer end of the concern before the deadline is exported in database in notarial office WeChat ID, by software automatic lottery of drawing a lottery, and the notarization of the wechat number by the current various awards of notarial office's notarization acquisition.
S105:After businessman receives notarization, the publicity winning number in wechat public platform.
S106:Businessman is converted in public platform by notarial office just program and content by different or prize-winning number respectively Existing current awards.
S107:Businessman is by On-line consumer user number, amount of reading, clicking rate, to producer's publicity and operating charges.
Intellectual, positive energy article and action message are irregularly pushed to On-line consumer by wechat public platform, simultaneously For businessman's product placement, according to the online user's quantity and amount of reading that its attraction is paid close attention to and the quantity such as forwarding reading can be thumbed up Give the corresponding publicity of producer and running cost.
Wechat automatic lottery method proposed by the present invention based on commodity, consumer is by scanning the modes such as wechat Quick Response Code After paying close attention to public platform, instant automatic lottery can be carried out, while merchant terminal monthly can once drawn a lottery, concern people is made to increase Strong tack becomes the bean vermicelli of businessman's brand.
As shown in Fig. 2, the invention also provides a kind of wechat automatic lottery system based on commodity, including producer 201, fortune Seek quotient 202, businessman 203, commodity 204 and consumer end 205;;
The producer 201 is used to the label of producer 201 and/or the wechat public platform of businessman 203 being arranged in commodity 204 And/or in packaging;
The consumer end 205 is used to pay close attention to the wechat public platform by the label of the wechat public platform, and passes through The wechat public platform carries out instant lottery automatically;
The businessman 203 is used to consumer's client information being automatically imported businessman's background data base;
Businessman 203 or operator 202 push intellectual, positive energy article by the wechat public platform to On-line consumer And action message, while being businessman's product placement;
Businessman 203 is used for the just lottery information of publicity notarial office in wechat public platform;Monthly to the wechat of concern public affairs Many numbers back-end datas, by software automatically from the consumer of the concern before the export deadline in businessman's background data base The phase is paid close attention to the WeChat ID of wechat public platform in notarial office by the WeChat ID at end, by software automatic lottery of drawing a lottery, and by notarizing Place's notarization obtains the notarization of the wechat number of current various awards;After businessman receives notarization, the publicity in wechat public platform Winning number;It is fulfilled in public platform respectively current by different or prize-winning number by notarial office just program and content Awards;By On-line consumer user number, amount of reading, clicking rate, to producer's publicity and operating charges.
As it can be seen that the wechat automatic lottery system proposed by the present invention based on commodity, consumer is by scanning wechat Quick Response Code Etc. after modes pay close attention to public platform, instant automatic lottery can be carried out, while merchant terminal monthly can once drawn a lottery, and pass is made Note the bean vermicelli that people enhances stickiness as businessman's brand.
In a preferred embodiment of the invention, the label of the wechat public platform be:
Wechat Quick Response Code and/or enterprise logo.
In a preferred embodiment of the invention, the prize of the instant lottery is turned by wechat red packet and/or wechat Account mode is paid.
In a preferred embodiment of the invention, the lottery information includes:
It announces the winners in a lottery time, awards, quantity, drawing manner.
Wechat automatic lottery method and system proposed by the present invention based on commodity, by the way that the wechat public is arranged on commodity Number label, On-line consumer enters concern public platform by the Quick Response Code barcode scanning of wechat public platform, so as to pass through wechat Public platform carries out automatic lottery to the On-line consumer of concern, without stage properties such as arrangement prize drawing casees, when on the one hand saving Between, on the other hand reduce the cost of prize drawing.
In the application, producer is manufacturer/wechat public platform operator of commodity, such as playing card manufacturer;Quotient Family can be partner family, sponsor etc..
In conclusion following effect at least may be implemented in the embodiment of the present invention:
In embodiments of the present invention, by the way that the Quick Response Code or logo of wechat public platform are arranged on commodity, consumer passes through The Quick Response Code barcode scanning of wechat public platform enters concern public platform, so as to the On-line consumer by wechat public platform to concern Automatic immediate prize drawing is carried out, without stage properties such as arrangement prize drawing casees, the time is on the one hand saved, on the other hand reduces prize drawing Cost;Immediately prize and monthly prize drawing can be effectively increased user's trust.
Finally, it should be noted that:The foregoing is merely presently preferred embodiments of the present invention, is merely to illustrate the skill of the present invention Art scheme, is not intended to limit the scope of the present invention.Any modification for being made all within the spirits and principles of the present invention, Equivalent replacement, improvement etc., are included within the scope of protection of the present invention.

Claims (8)

1. a kind of wechat automatic lottery method based on commodity, which is characterized in that include the following steps:
Step 1:The label of producer and/or the wechat public platform of businessman is arranged on commodity and/or packaging for producer;Consumer end The wechat public platform is paid close attention to by the label of wechat public platform, and instant lottery is carried out by the wechat public platform automatically, Consumer's client information is automatically imported businessman's background data base simultaneously;
Step 2:Businessman or operator pass through the wechat public platform intellectual, positive energy article and work to On-line consumer push Dynamic information, while being businessman's product placement;
Step 3:Businessman's just lottery information of publicity notarial office in wechat public platform;
Step 4:Businessman is monthly to the back-end data of the wechat public platform of concern, by software automatically from businessman's back-end data The phase, the wechat of wechat public platform is paid close attention in notarial office by the WeChat ID that the consumer end of the concern before the deadline is exported in library Number, by software automatic lottery of drawing a lottery, and the notarization of the wechat number by the current various awards of notarial office's notarization acquisition;
Step 5:After businessman receives notarization, the publicity winning number in wechat public platform;
Step 6:Businessman is fulfilled in public platform by notarial office just program and content by different or prize-winning number respectively Current awards;
Step 7:Businessman is by On-line consumer user number, amount of reading, clicking rate, to producer's publicity and operating charges.
2. the wechat automatic lottery method based on commodity as described in claim 1, which is characterized in that the wechat public platform It is labeled as:
Wechat Quick Response Code and/or enterprise logo.
3. the wechat automatic lottery method based on commodity as described in claim 1, which is characterized in that the prize of the instant lottery Product are paid by wechat red packet and/or the wechat mode of transferring accounts.
4. the wechat automatic lottery method based on commodity as described in claim 1, which is characterized in that the lottery information packet It includes:
It announces the winners in a lottery time, awards, quantity, drawing manner.
5. a kind of wechat automatic lottery system based on commodity, which is characterized in that including producer, operator, businessman, commodity and disappear Fei Zheduan;
The producer is used to the label of producer and/or the wechat public platform of businessman being arranged in commodity and/or packaging;
The consumer end is used to pay close attention to the wechat public platform by the label of the wechat public platform, and passes through the wechat Public platform carries out instant lottery automatically;
The businessman is used to consumer's client information being automatically imported businessman's background data base;
To On-line consumer push, intellectual, positive energy article and activity are believed by the wechat public platform for businessman or operator Breath, while being businessman's product placement;
Businessman is used for the just lottery information of publicity notarial office in wechat public platform;Monthly to the wechat public platform of concern after Number of units evidence, by software automatically from the wechat at the consumer end of the concern before the export deadline in businessman's background data base Number, which is paid close attention to the WeChat ID of wechat public platform in notarial office, is obtained by software automatic lottery of drawing a lottery, and by notarial office's notarization Take the notarization of the wechat number of current various awards;After businessman receives notarization, the publicity winning number in wechat public platform; Current awards are fulfilled in public platform respectively by different or prize-winning number by notarial office just program and content;Pass through On-line consumer user number, amount of reading, clicking rate, to producer's publicity and operating charges.
6. the wechat automatic lottery system based on commodity as claimed in claim 5, which is characterized in that the wechat public platform It is labeled as:
Wechat Quick Response Code and/or enterprise logo.
7. the wechat automatic lottery system based on commodity as claimed in claim 5, which is characterized in that the prize of the instant lottery Product are paid by wechat red packet and/or the wechat mode of transferring accounts.
8. the wechat automatic lottery system based on commodity as claimed in claim 5, which is characterized in that the lottery information packet It includes:
It announces the winners in a lottery time, awards, quantity, drawing manner.
CN201810556796.7A 2018-06-01 2018-06-01 A kind of wechat automatic lottery method and system based on commodity Withdrawn CN108805618A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201810556796.7A CN108805618A (en) 2018-06-01 2018-06-01 A kind of wechat automatic lottery method and system based on commodity

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201810556796.7A CN108805618A (en) 2018-06-01 2018-06-01 A kind of wechat automatic lottery method and system based on commodity

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Publication Number Publication Date
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Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN110443327A (en) * 2019-07-22 2019-11-12 袁华明 The method that the live two-dimensional code of marketing platform and shops's two dimensional code are combined into one on line
CN110598462A (en) * 2019-09-29 2019-12-20 腾讯科技(深圳)有限公司 Data presentation method, device and system, electronic equipment and storage medium

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN110443327A (en) * 2019-07-22 2019-11-12 袁华明 The method that the live two-dimensional code of marketing platform and shops's two dimensional code are combined into one on line
CN110443327B (en) * 2019-07-22 2023-07-25 袁华明 Method for combining two-dimension codes of online marketing platform and store two-dimension codes
CN110598462A (en) * 2019-09-29 2019-12-20 腾讯科技(深圳)有限公司 Data presentation method, device and system, electronic equipment and storage medium
CN110598462B (en) * 2019-09-29 2023-06-23 腾讯科技(深圳)有限公司 Data presentation method, device, system, electronic equipment and storage medium

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Application publication date: 20181113

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