CN108053235A - A kind of wechat lottery drawing method and system based on commodity - Google Patents
A kind of wechat lottery drawing method and system based on commodity Download PDFInfo
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- CN108053235A CN108053235A CN201711262804.9A CN201711262804A CN108053235A CN 108053235 A CN108053235 A CN 108053235A CN 201711262804 A CN201711262804 A CN 201711262804A CN 108053235 A CN108053235 A CN 108053235A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0212—Chance discounts or incentives
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Abstract
The present invention provides a kind of wechat lottery drawing method and system based on commodity, wherein method includes:Step 1:The mark of the wechat public platform of businessman is arranged on commodity by manufacturer terminal;Step 2:User terminal passes through the wechat public platform of mark concern businessman of the wechat public platform and the wechat public platform of manufacturer;Step 3:The user information of the wechat public platform is paid close attention in merchant terminal acquisition;Step 4:Merchant terminal sets prize drawing quantity, counts the quantity of the user information in the database;User terminal is drawn a lottery by the prize drawing link;Step 5:Manufacturer terminal is by the wechat public platform to user terminal pushed information;Step 6:Manufacturer terminal is connected at least one gaming platform and/or online shopping mall;Step 7:Manufacturer terminal sends prize drawing link by wechat public platform to user terminal;Step 8:User terminal is drawn a lottery by link of drawing a lottery.On the one hand this programme saves the time, on the other hand reduce the cost of prize drawing.
Description
Technical field
The present invention relates to wechat prize drawing technical field more particularly to a kind of wechat lottery drawing methods and system based on commodity.
Background technology
Wechat public platform is the function module that Tencent develops on the basis of wechat, personal by this platform
The public platform of a wechat can be registered with enterprise, the message of its mass-sending can be received by subscribing to the wechat user of the public platform.
Wechat prize drawing has the characteristics that as follows:
1st, the limitation of time domain, region is broken.The final purpose that internet is marketed and promoted is to obtain the market share, due to micro-
Letter prize drawing can transcending time constraint and space limitation carry out information exchange so that marketing activity depart from space-time limitation is traded
Become possibility, enterprise has the space of more time and bigger to carry out internet popularization, can seven days a week, it is daily 24 it is small when at any time
The global sweepstake of offer everywhere.
2nd, Rich Media's property.Wechat sweepstake can be designed to the set of media information, such as word, sound, figure
The information such as picture, video so as to attract the interest of more users, obtain more concerns so that between businessman and personal user
Information exchange can carry out in a variety of forms.
3rd, interactivity.The advertisement form of wechat prize drawing, by a variety of colourful forms such as answer, craps game, draws
During leading user's participation information exchange, for showing commodity, increase the queries of merchandise news data bank, it is mutual to strengthen supply and demand
Dynamic and two-way communication, all with facilitation.Wechat sweepstake, which also helps, carries out product test and consumer satisfaction investigation
The activities of grade provide instrument for strengthening product design, the issue of expansion merchandise news and reinforcement product and technological service.
4th, high efficiency.Internet changes the mode of human work and life, that brings convenience, fast for information exchange
Approach.Wechat, which is drawn a lottery, takes full advantage of the advantage of Internet technology, can release the wide of suitable user demand in a short time
Accuse, the information content of transmission with accuracy far more than traditional media, and can because of the advertising message that in response to the market demand, upgrades in time, because
This timely and effective can understand and meet the needs of customer.
5th, economy.The form of wechat prize drawing, on the one hand can reduce printing and mailing cost, can build traditional pumping
The required place of prize mode and personnel save water power and cost of labor, reduce loss caused by traditional touring drawing manner.
To sum up, wechat prize drawing can expand registered user's quantity, promote the push of marketing message, stimulate the pin of product
It sells, reduces marketing cost, and marketing message has directionality, and the marketing works well.
Company is in order to carry out advertising, when enhancing the reputation, can generally carry out the activity of drawing a lottery etc. come the pass for the activity of improving
Note degree, generally using the method that prize is touched in prize drawing case, this method needs to arrange the prize drawing stage property such as prize drawing case existing drawing manner,
On the one hand the more time is spent, on the other hand adds the cost of prize drawing.
The content of the invention
In view of this, the technical problem to be solved in the present invention is to provide a kind of wechat lottery drawing method based on commodity and it is
System need not arrange the stage properties such as prize drawing case, on the one hand save the time, on the other hand reduce the cost of prize drawing.
The technical proposal of the invention is realized in this way:
A kind of wechat lottery drawing method based on commodity, comprises the following steps:
Step 1:The mark of the mark of the wechat public platform of businessman and the wechat public platform of manufacturer is arranged on by manufacturer terminal
On commodity;
Step 2:User terminal pass through the wechat public platform mark concern businessman wechat public platform and manufacturer it is micro-
Believe public platform, and single prize drawing is carried out by the wechat public platform of the businessman;
Step 3:The user information of the wechat public platform is paid close attention in merchant terminal acquisition, and is preserved to merchant terminal and manufacturer
In the database of terminal;
Step 4:Merchant terminal sets prize drawing quantity, the quantity of the user information in the database is counted, when the use
When the quantity at family reaches the prize drawing quantity of setting, prize drawing chain is sent to user terminal by wechat public platform by stages and in groups
It connects;User terminal is drawn a lottery by the prize drawing link;
Step 5:Manufacturer terminal by the wechat public platform to user terminal pushed information, and counting user terminal-pair institute
The operation of information is stated, the operation is converted into integration;
Step 6:Manufacturer terminal is connected at least one gaming platform and/or online shopping mall;User terminal passes through the product
Divide and carry out discount exchange, and consumed at least one gaming platform and/or online shopping mall;
Step 7:Manufacturer terminal sets at least one prize drawing quantity, counts the quantity of the user information in the database,
When the quantity of the user reaches the prize drawing quantity of setting, prize drawing chain is sent to user terminal by wechat public platform
It connects;
Step 8:User terminal is drawn a lottery by the prize drawing link of the merchant terminal and/or the manufacturer terminal.
Preferably, the mark of the wechat public platform for:
Quick Response Code and/or wechat public platform title.
Preferably, the prize of the single prize drawing is wechat red packet.
Preferably, the prize of the prize drawing is:
The coupons of businessman's commodity and/or cash red packet.
Preferably, the manufacturer terminal is included by the wechat public platform to user terminal pushed information:
The manufacturer terminal is believed by the wechat public platform to user terminal push intellectual, positive energy article and activity
Breath.
A kind of wechat lottery system based on commodity, including manufacturer terminal, commodity, merchant terminal and user terminal;
The mark that the manufacturer terminal is used for the wechat public platform by the mark of the wechat public platform of businessman and manufacturer is set
On commodity;By the wechat public platform to user terminal pushed information, and the operation of counting user terminal-pair described information,
The operation is converted into integration;It is connected at least one gaming platform and/or online shopping mall;User terminal passes through the integration
Discount exchange is carried out, and is consumed at least one gaming platform and/or online shopping mall;At least one prize drawing quantity is set,
The quantity of the user information in the database is counted, when the quantity of the user reaches the prize drawing quantity of setting, is led to
It crosses wechat public platform and sends prize drawing link to user terminal;
The commodity are used to carry the mark of wechat public platform;
The merchant terminal pays close attention to the user information of the wechat public platform for gathering, and preserves to merchant terminal and factory
In the database of business's terminal;Prize drawing quantity is set, the quantity of the user information in the database is counted, when the number of the user
When amount reaches the prize drawing quantity of setting, prize drawing link is sent to user terminal by wechat public platform by stages and in groups;User
Terminal is drawn a lottery by the prize drawing link;
The user terminal is used to draw a lottery by the prize drawing link of the merchant terminal and/or the manufacturer terminal.
Preferably, the mark of the wechat public platform for:
Quick Response Code and/or wechat public platform title.
Preferably, the prize of the single prize drawing is wechat red packet.
Preferably, the prize of the prize drawing is:
The coupons of businessman's commodity and/or cash red packet.
Preferably, the manufacturer terminal is additionally operable to push intellectual, positive energy text to user by the wechat public platform
Chapter and action message.
Wechat lottery drawing method and system proposed by the present invention based on commodity, by setting wechat public platform on commodity
Mark, user pay close attention to public platform by the mark of wechat public platform, so as to by wechat public platform to the user of concern into
Row prize drawing without stage properties such as arrangement prize drawing casees, on the one hand saves the time, on the other hand reduces the cost of prize drawing.
Description of the drawings
Fig. 1 is the flow chart for the wechat lottery drawing method based on commodity that the embodiment of the present invention proposes;
Fig. 2 is the structure diagram for the wechat lottery system based on commodity that the embodiment of the present invention proposes.
Specific embodiment
Below in conjunction with the attached drawing in the embodiment of the present invention, the technical solution in the embodiment of the present invention is carried out clear, complete
Site preparation describes, it is clear that described embodiment is only part of the embodiment of the present invention, instead of all the embodiments.It is based on
Embodiment in the present invention, those of ordinary skill in the art are obtained every other without making creative work
Embodiment belongs to the scope of protection of the invention.
As shown in Figure 1, the embodiment of the present invention proposes a kind of wechat lottery drawing method based on commodity, comprise the following steps:
Step 101:Manufacturer terminal sets the mark of the mark of the wechat public platform of businessman and the wechat public platform of manufacturer
On commodity.
Specifically, the mark of wechat public platform can be arranged on every suitable position of width commodity by manufacturer by manufacturer terminal
It puts.
For example, when commodity are playing card, playing card are generally 54, while are additionally provided with two blank pages, at this
In application, the mark of wechat public platform can be set or in two blank in the position used that do not influence of 54 sheet playing cards
The mark of wechat public platform on page is set or the mark of wechat public platform is set on 54 sheet playing cards and other several boards.
In the application, the mark of wechat public platform can be Quick Response Code and/or wechat public platform title.
Step 102:User terminal pays close attention to businessman's wechat public platform, manufacturer's public platform by the mark of the wechat public platform
And carry out single prize drawing.
In the application, user terminal can be the terminal that smart mobile phone or Intelligent flat etc. can install wechat APP.User
Wechat public platform can easily be paid close attention to by user's terminal scanning Quick Response Code or input wechat public platform title.
The mark of wechat public platform includes be mutually related single prize drawing mark and wechat public platform concern mark.User is whole
End can scan mark and draw a lottery, while can be drawn a lottery by the mark, and prize drawing prize can be wechat red packet, user
The wechat red packet of the random amount of money can be obtained, red packet can be directly stored in wechat wallet after barcode scanning;Single user's terminal can only
First scan obtains the red packet.
Step 103:The user information of the wechat public platform is paid close attention in merchant terminal acquisition, and is preserved to merchant terminal and factory
In the database of business's terminal.
After user pays close attention to wechat public platform by user terminal, merchant terminal can gather the user information of user terminal,
Such as user's name and ID information, be then saved in the database of manufacturer terminal and the database of merchant terminal in.
Step 104:Merchant terminal sets prize drawing quantity, the quantity of the user information in the database is counted, when described
When the quantity of user reaches the prize drawing quantity of setting, prize drawing chain is sent to user terminal by wechat public platform by stages and in groups
It connects;User terminal is drawn a lottery by the prize drawing link.
In the application, prize drawing quantity can be pre-set, as after 10,000 concern amounts this are paid close attention to users' prize drawing one
It is secondary;Again expire 10,000 concern amounts after again to this concern users draw a lottery, by stages and in groups by wechat public platform to
User terminal sends prize drawing link.
Step 105:Manufacturer terminal by the wechat public platform to user terminal pushed information, and counting user terminal-pair
The operation is converted into integration by the operation of described information.
Specifically, the information that manufacturer terminal is pushed by wechat public platform to user terminal includes:
Intellectual, positive energy article and action message.
Preferably, user terminal includes the operation of information:
Amount of reading and/or concern and/or thumb up time and/or consumption and/or comment.
Step 106:Manufacturer terminal is connected at least one gaming platform and/or online shopping mall;User terminal passes through described
Integration carries out discount exchange, and is consumed at least one gaming platform and/or online shopping mall.
In the present embodiment, manufacturer terminal can connect at least one gaming platform and/or online shopping mall, while by micro-
Believe that public platform pushes the action message link of at least one gaming platform and/or online shopping mall, user terminal point to user terminal
It hits interested action message and is linked into corresponding gaming platform and/or online shopping mall, discount is exchanged for by integration, and can be with
It is consumed in gaming platform and/or online shopping mall.
In this application, different numbers can be set, and once, 20,000 person-times of prize drawings are once etc. for such as 10,000 person-times of prize drawings.
For example, prize drawing setting can be as follows:
First, drawing manner:Computer is randomly selected.All concern wechat public platforms, can participate in prize drawing.
2nd, draw times:The random time that the cut-off of this sweepstake time is set for manufacturer.
3rd, lottery venues:Certain notarial office of city.
4th, awards are set:
5th, prize drawing condition
1st, when concern wechat public platform user number reach 10,000, open first and give ample rewards to;
Reach 100,000 when paying close attention to wechat public platform user number, open second and give ample rewards to;
Reach 200,000 when paying close attention to wechat public platform user number, open the 3rd and give ample rewards to;
Reach 300,000 when paying close attention to wechat public platform user number, open the 4th and give ample rewards to;
Reach 400,000 when paying close attention to wechat public platform user number, open the 5th and give ample rewards to;
Reach 500,000 when paying close attention to wechat public platform user number, open sixfold prize.
2nd, this sweepstake is drawn a lottery successively according to actual concern wechat public platform user number.When such as arriving activity cut-off
Between, concern wechat public platform user number as defined in prize drawing condition is still not achieved, then use according to actual concern wechat public platform
Family number is announced the winners in a lottery by awards Set scale.
3rd, concern wechat public platform user repeats participation sweepstake, repeats and gets the winning number in a bond (during single prize drawing is not reproducible
Prize).
6th, lottery drawing method:
1st, prize drawing order is followed successively by the prizes such as four, third prize, second prize, the first prize and special award.
2nd, computer prize drawing is carried out according to the time order and function order of concern, the time sequencing number of concern is used as lottery numbers.
3rd, above-mentioned awards are randomly selected respectively by prize drawing personnel.
7th, cashing method:
1st, all lottery winner's lists will be announced in wechat public platform.User can also send to wechat public platform
" award winner list " checks whether oneself gets the winning number in a bond.
2nd, lottery winner is contacted by wechat public platform and manufacturer.
3rd, unified payment prize after manufacturer's verification lottery winner's personal information.The side that prize is transferred accounts by wechat red packet or wechat
Formula granting.
4th, lottery winner answer provided by law turn over 20% Individual Income Tax.The Individual Income Tax of bonus is withheld by manufacturer from bonus
It pays on behalf to the tax bureau.
8th, this sweepstake scene is supervised by notarial office.
Step 107:After user terminal sends prize drawing link, user hits link by user's end point and is taken out public platform
Prize.
As shown in Fig. 2, the invention also provides a kind of wechat lottery system based on commodity, including manufacturer terminal 201, business
Product 202, merchant terminal 203 and user terminal 204;
The mark that the manufacturer terminal 201 is used for the wechat public platform by the mark of the wechat public platform of businessman and manufacturer is set
It puts on commodity;By the wechat public platform to user terminal pushed information, and the behaviour of counting user terminal-pair described information
Make, the operation is converted into integration;It is connected at least one gaming platform and/or online shopping mall;User terminal passes through described
Integration carries out discount exchange, and is consumed at least one gaming platform and/or online shopping mall;At least one prize drawing number is set
Amount counts the quantity of the user information in the database, when the quantity of the user reaches the prize drawing quantity of setting,
Prize drawing link is sent to user terminal by wechat public platform;
The commodity 202 are used to carry the mark of wechat public platform;
The merchant terminal 203 pays close attention to the user information of the wechat public platform for gathering, and preserves to merchant terminal
In the database of manufacturer terminal;Prize drawing quantity is set, the quantity of the user information in the database is counted, as the user
Quantity when reaching the prize drawing quantity of setting, prize drawing link is sent to user terminal by wechat public platform by stages and in groups;
User terminal is drawn a lottery by the prize drawing link;
The user terminal 204 is used to be taken out by the prize drawing link of the merchant terminal and/or the manufacturer terminal
Prize.
In a preferred embodiment of the invention, the mark of the wechat public platform for:
Quick Response Code and/or wechat public platform title.
In a preferred embodiment of the invention, the prize of the single prize drawing is wechat red packet.
In a preferred embodiment of the invention, the prize of the prize drawing is:
The coupons of businessman's commodity and/or cash red packet.
In a preferred embodiment of the invention, the manufacturer terminal is additionally operable to through the wechat public platform to user
Push intellectual, positive energy article and action message.
Wechat lottery drawing method and system proposed by the present invention based on commodity, by setting wechat public platform on commodity
Mark, user pay close attention to public platform by the mark of wechat public platform, so as to by wechat public platform to the user of concern into
Row prize drawing without stage properties such as arrangement prize drawing casees, on the one hand saves the time, on the other hand reduces the cost of prize drawing.
In conclusion the embodiment of the present invention can at least realize following effect:
In embodiments of the present invention, by setting the mark of wechat public platform on commodity, user passes through wechat public platform
Mark concern public platform, so as to be drawn a lottery by wechat public platform to the user of concern, without arrangement take out
The stage properties such as case are encouraged, on the one hand save the time, on the other hand reduce the cost of prize drawing.It is last it should be noted that:It is described above
Only presently preferred embodiments of the present invention is merely to illustrate technical scheme, is not intended to limit the protection model of the present invention
It encloses.Any modification, equivalent substitution, improvement and etc. done within the spirit and principles of the invention are all contained in the present invention's
In protection domain.
Claims (10)
1. a kind of wechat lottery drawing method based on commodity, which is characterized in that comprise the following steps:
Step 1:The mark of the mark of the wechat public platform of businessman and the wechat public platform of manufacturer is arranged on commodity by manufacturer terminal
On;
Step 2:The wechat public platform for the mark concern businessman that user terminal passes through the wechat public platform and the wechat of manufacturer are public
Many numbers, and single prize drawing is carried out by the wechat public platform of the businessman;
Step 3:The user information of the wechat public platform is paid close attention in merchant terminal acquisition, and is preserved to merchant terminal and manufacturer terminal
Database in;
Step 4:Merchant terminal sets prize drawing quantity, the quantity of the user information in the database is counted, when the user's
When quantity reaches the prize drawing quantity of setting, prize drawing link is sent to user terminal by wechat public platform by stages and in groups;With
Family terminal is drawn a lottery by the prize drawing link;
Step 5:Manufacturer terminal by the wechat public platform to user terminal pushed information, and described in counting user terminal-pair letter
The operation is converted into integration by the operation of breath;
Step 6:Manufacturer terminal is connected at least one gaming platform and/or online shopping mall;User terminal by it is described integrate into
Row discount is exchanged, and is consumed at least one gaming platform and/or online shopping mall;
Step 7:Manufacturer terminal sets at least one prize drawing quantity, counts the quantity of the user information in the database, works as institute
When stating the quantity of user and reaching the prize drawing quantity of setting, prize drawing link is sent to user terminal by wechat public platform;
Step 8:User terminal is drawn a lottery by the prize drawing link of the merchant terminal and/or the manufacturer terminal.
2. the wechat lottery drawing method based on commodity as described in claim 1, which is characterized in that the mark of the wechat public platform
For:
Quick Response Code and/or wechat public platform title.
3. the wechat lottery drawing method based on commodity as described in claim 1, which is characterized in that the prize of single prize drawing is
Wechat red packet.
4. the wechat lottery drawing method based on commodity as described in claim 1, which is characterized in that the prize of the prize drawing is:
The coupons of businessman's commodity and/or cash red packet.
5. such as wechat lottery drawing method of the claim 1-4 any one of them based on commodity, which is characterized in that the manufacturer terminal
Included by the wechat public platform to user terminal pushed information:
The manufacturer terminal pushes intellectual, positive energy article and action message by the wechat public platform to user terminal.
6. a kind of wechat lottery system based on commodity, which is characterized in that including manufacturer terminal, commodity, merchant terminal and user
Terminal;
The mark that the manufacturer terminal is used for the wechat public platform by the mark of the wechat public platform of businessman and manufacturer is arranged on business
On product;By the wechat public platform to user terminal pushed information, and the operation of counting user terminal-pair described information, by institute
It states operation and is converted into integration;It is connected at least one gaming platform and/or online shopping mall;User terminal is carried out by the integration
Discount is exchanged, and is consumed at least one gaming platform and/or online shopping mall;At least one prize drawing quantity is set, is counted
The quantity of user information in the database, when the quantity of the user reaches the prize drawing quantity of setting, by micro-
Believe that public platform sends prize drawing link to user terminal;
The commodity are used to carry the mark of wechat public platform;
The merchant terminal pays close attention to the user information of the wechat public platform for gathering, and preserves whole to merchant terminal and manufacturer
In the database at end;Prize drawing quantity is set, the quantity of the user information in the database is counted, when the quantity of the user reaches
To setting the prize drawing quantity when, by stages and in groups by wechat public platform to user terminal send prize drawing link;User terminal
It is drawn a lottery by the prize drawing link;
The user terminal is used to draw a lottery by the prize drawing link of the merchant terminal and/or the manufacturer terminal.
7. the wechat lottery system based on commodity as claimed in claim 6, which is characterized in that the mark of the wechat public platform
For:
Quick Response Code and/or wechat public platform title.
8. the wechat lottery system based on commodity as claimed in claim 6, which is characterized in that the prize of single prize drawing is
Wechat red packet.
9. the wechat lottery system based on commodity as claimed in claim 6, which is characterized in that the prize of the prize drawing is:
The coupons of businessman's commodity and/or cash red packet.
10. such as wechat lottery system of the claim 6-9 any one of them based on commodity, which is characterized in that the manufacturer is whole
End is additionally operable to push intellectual, positive energy article and action message to user by the wechat public platform.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
CN201711262804.9A CN108053235A (en) | 2017-12-04 | 2017-12-04 | A kind of wechat lottery drawing method and system based on commodity |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
CN201711262804.9A CN108053235A (en) | 2017-12-04 | 2017-12-04 | A kind of wechat lottery drawing method and system based on commodity |
Publications (1)
Publication Number | Publication Date |
---|---|
CN108053235A true CN108053235A (en) | 2018-05-18 |
Family
ID=62121206
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
CN201711262804.9A Withdrawn CN108053235A (en) | 2017-12-04 | 2017-12-04 | A kind of wechat lottery drawing method and system based on commodity |
Country Status (1)
Country | Link |
---|---|
CN (1) | CN108053235A (en) |
-
2017
- 2017-12-04 CN CN201711262804.9A patent/CN108053235A/en not_active Withdrawn
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